{"id":60490,"date":"2018-03-29T13:40:00","date_gmt":"2018-03-29T13:55:00","guid":{"rendered":"http:\/\/hispanicprwire.com\/english-the-mamiye-group-re-launches-habitual-and-opens-the-brands-first-online-boutique\/"},"modified":"2018-03-29T13:42:02","modified_gmt":"2018-03-29T17:42:02","slug":"the-mamiye-group-vuelve-a-lanzar-habitual-y-abre-la-primera-boutique-en-linea-de-la-marca","status":"publish","type":"post","link":"https:\/\/hispanicprwire.com\/en\/the-mamiye-group-vuelve-a-lanzar-habitual-y-abre-la-primera-boutique-en-linea-de-la-marca\/","title":{"rendered":"The Mamiye Group Re-launches HABITUAL And Opens The Brand&#8217;s First Online Boutique"},"content":{"rendered":"<p><\/p>\n<style type=\"text\/css\"><![CDATA[\n\/* Style Definitions *\/\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n]]><\/style>\n<div class=\"xn-content\">\n<p><span class=\"xn-location\">NEW YORK<\/span>, <span class=\"xn-chron\">March 29, 2018<\/span> \/PRNewswire-HISPANIC PR WIRE\/ &#8212;\u00a0HABITUAL re-emerges as the leader in the sportswear landscape \u2013 incorporating RTW alongside the brand&#8217;s legacy in the denim industry. Since 2001, HABITUAL has stayed true to clean lines and tailoring. Looking forward, the brand will be focusing on a new take on the old classics, incorporating feminine palettes and rich fabrics. HABITUAL focuses on contemporary silhouettes with pricing from <span class=\"xn-money\">$68<\/span> &#8211; <span class=\"xn-money\">$198<\/span>. Sourced and produced in <span class=\"xn-location\">Asia<\/span> and <span class=\"xn-location\">South America<\/span> with leading mills and factories, the collection plays with stretch poplin and sateen shirting, Retro 9-0 light denim with raw edges as well as the soft hand of the Gen-X and Cashmere Touch denim.<\/p>\n<div id=\"prni_dvprnejpg1c81left\" style=\"WIDTH: 100%; TEXT-ALIGN: left\"><img decoding=\"async\" id=\"prnejpg1c81left\" title=\"Habitual Fall 2018\" border=\"0\" alt=\"Habitual Fall 2018\" align=\"middle\" src=\"https:\/\/mma.prnewswire.com\/media\/660473\/Habitual_Fall.jpg\"\/><\/div>\n<p>In addition to the official RTW collection launch, the brand is happy to announce the opening of its first online flagship, <a target=\"_blank\" href=\"https:\/\/habitual.com\/\" rel=\"nofollow\">habitual.com<\/a> &#8211; a hub for shopping, news and discovery. In addition to the women&#8217;s collection, consumers will be able to shop HABITUAL Girl available in sizes 4-6 &amp; 7-14, the girl&#8217;s collection will retail from <span class=\"xn-money\">$24<\/span> &#8211; <span class=\"xn-money\">$78<\/span>. The brand, owned and produced by The Mamiye Group, intends to quickly expand past these two categories and into additional licensees in the near future.<\/p>\n<p><i>&#8220;The Mamiye Group is focused on thoughtful design and meeting the needs of our consumers.\u00a0 The catalyst for relaunching HABITUAL, a legacy denim brand, was\u00a0based on white space in the market and a demand from our retail partners.\u00a0 We noted the need for attainable denim and ready-to-wear with high design.\u00a0 Each piece in the collection makes a strong statement singularly, but also works seamlessly together.\u00a0 Habitual and Habitual Girl are created for confident and cool women and girls.&#8221; <\/i>\u00a0&#8211; <span class=\"xn-person\">Stephen Mamiye<\/span>, President, Mamiye Contemporary Division<\/p>\n<p>The HABITUAL fall collection will introduce inky blues, warm earth tones, rich pomegranate and a palette of dark moody colors. Design will play with masculine and feminine silhouettes incorporating the use of leather materials and the expansion of the line into knits and sweaters. The collection will be sharply priced with leather starting at <span class=\"xn-money\">$398<\/span> and cashmere starting at <span class=\"xn-money\">$238<\/span>. <\/p>\n<p>HABITUAL was established in 2001 as a better contemporary and denim brand. Since its inception, the brand has focused on clean lines and tailoring with feminine touches. The brand is currently owned and produced by The Mamiye Group in <span class=\"xn-location\">New York City<\/span>. HABITUAL is comprised of women&#8217;s and girl&#8217;s collections and is sold at habitual.com, nodstrom.com, shopbop.com, <span class=\"xn-location\">Liverpool<\/span> (<span class=\"xn-location\">Mexico<\/span>) and other fine boutique locations. Learn more at: <a target=\"_blank\" href=\"https:\/\/habitual.com\/\" rel=\"nofollow\">https:\/\/habitual.com\/<\/a> <\/p>\n<p>Photo &#8211; <a target=\"_blank\" href=\"https:\/\/mma.prnewswire.com\/media\/660473\/Habitual_Fall.jpg\" rel=\"nofollow\">https:\/\/mma.prnewswire.com\/media\/660473\/Habitual_Fall.jpg<\/a> <\/p>\n<p>SOURCE  HABITUAL<\/p>\n<\/div>\n<p> <\/p>","protected":false},"excerpt":{"rendered":"<div class=\"xn-content\">\n<p><span class=\"xn-location\">NEW YORK<\/span>, <span class=\"xn-chron\">March 29, 2018<\/span> \/PRNewswire-HISPANIC PR WIRE\/ &#8212;\u00a0HABITUAL re-emerges as the leader in the sportswear landscape \u2013 incorporating RTW alongside the brand&#8217;s legacy in the denim industry. Since 2001, HABITUAL has stayed true to clean lines and tailoring. Looking forward, the brand will be focusing on a new take on the old classics, incorporating feminine palettes and rich fabrics. HABITUAL focuses on contemporary silhouettes with pricing from <span class=\"xn-money\">$68<\/span> &#8211; &lt;span&#8230;<\/p>\n","protected":false},"author":1,"featured_media":60491,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[16],"tags":[],"class_list":["post-60490","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-moda-y-belleza"],"acf":[],"_links":{"self":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/60490","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/comments?post=60490"}],"version-history":[{"count":0,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/60490\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/media\/60491"}],"wp:attachment":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/media?parent=60490"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/categories?post=60490"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/tags?post=60490"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}