{"id":61656,"date":"2018-05-31T11:42:00","date_gmt":"2018-05-31T15:00:00","guid":{"rendered":"http:\/\/hispanicprwire.com\/english-portada-introduces-exclusive-council-system-of-powerful-brand-marketing-executives\/"},"modified":"2018-05-31T11:44:02","modified_gmt":"2018-05-31T15:44:02","slug":"portada-presenta-su-exclusivo-sistema-del-consejo-integrado-por-destacados-ejecutivos-de-marketing-de-marca","status":"publish","type":"post","link":"https:\/\/hispanicprwire.com\/en\/portada-presenta-su-exclusivo-sistema-del-consejo-integrado-por-destacados-ejecutivos-de-marketing-de-marca\/","title":{"rendered":"Portada Introduces Exclusive Council System of Powerful Brand Marketing Executives"},"content":{"rendered":"<p><\/p>\n<style type=\"text\/css\"><![CDATA[\n\/* Style Definitions *\/\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n]]><\/style>\n<div class=\"xn-content\">\n<p><i>Reveals members of Brand, Agency, Sports and Travel, boards, as well as C-level executives in Council of the Americas.<\/i><\/p>\n<p><span class=\"xn-location\">NEW YORK<\/span>, <span class=\"xn-chron\">May 31, 2018<\/span> \/PRNewswire-HISPANIC PR WIRE\/ &#8212;\u00a0Portada, <a target=\"_blank\" href=\"http:\/\/www.portada-online.com\/\" rel=\"nofollow\">www.portada-online.com<\/a>; the leading networking solutions platform for dynamic tech, marketing and media companies targeting consumers through cultural insights and passion points, officially launched its exclusive Council System. The more than 70 major brand and agency executives of the Council System are an extremely valuable addition to Portada&#8217;s highly credible content and networking platform.<\/p>\n<p><b>How the Council System Works <br \/><\/b>Members of the five different units are connected throughout the year by attending two virtual and two in-person meetings at Portada annual events. The next in-person meeting will be taking place <b>during Portada New York on <span class=\"xn-chron\">Sept. 24<\/span> and 25, 2018<\/b> <a target=\"_blank\" href=\"http:\/\/www.portada-online.com\/portadanewyork\" rel=\"nofollow\">www.portada-online.com\/portadanewyork<\/a>. <\/p>\n<p>Latin American members of the brand and agency star committees will meet at <b>Portada Mexico on <span class=\"xn-chron\">October 30, 2018<\/span> <\/b><a target=\"_blank\" href=\"https:\/\/www.portada-online.com\/events\/portadamexico\/\" rel=\"nofollow\">https:\/\/www.portada-online.com\/events\/portadamexico\/<\/a><\/p>\n<p><b>Opportunities for Marketing Services Vendors<br \/><\/b>Council System integrations are available to an elite group of marketing services vendors. To discuss opportunities please reach out to Sales Manager <span class=\"xn-person\">Isabel Ojeda<\/span> at <a target=\"_blank\" href=\"mailto:isabel@portada-online.com\" rel=\"nofollow\">isabel@portada-online.com<\/a>.<\/p>\n<p><b>The five units of Portada&#8217;s Council System are:<\/b><\/p>\n<p><u>Council of the Americas <br \/><\/u><b>Patricia Arag\u00f3n<\/b>, Digital Marketing Director, L&#8217;Oreal Mexico<b><br \/><span class=\"xn-person\">Ricardo Arias Nath<\/span>,<\/b>\u00a0CMO, PepsiCo Latin America<br \/><b><span class=\"xn-person\">Marcos Baer<\/span><\/b>, president, Portada (Board Chair)<br \/><b>Adriana Bellinatti Grineberg<\/b>, Regional Director, Pan-regional Latam, CENAM &amp; <span class=\"xn-location\">Caribbean<\/span>,<b>\u00a0<\/b>Facebook<br \/><b>Gonzalo del Fa<\/b>, President Multicultural, GroupM<br \/><b><span class=\"xn-person\">Ana Ferrell<\/span><\/b>, SVP, Marketing and Corporate Communications, MasterCard<br \/><b><span class=\"xn-person\">Bruno Lambertini<\/span>,<\/b>\u00a0CEO, Circus Marketing<br \/><b><span class=\"xn-person\">Alberto Pardo<\/span><\/b>, Founder &amp; CEO, Adsmovil<br \/><b>Juli\u00e1n Porras,<\/b>\u00a0Chief Executive, Latin America Omnicom Media Group<br \/><b><span class=\"xn-person\">Juan Manuel Romero<\/span>,<\/b>\u00a0CEO, Metro International<br \/><b>Juan Sald\u00edvar<\/b>, partner , people<b>@<\/b> \u00a0(Board Coordinator)<br \/><b>Jos\u00e9 Mar\u00eda Sanabria<\/b>, CEO, GroupM Latin America<\/p>\n<p><u>Brand Star Committee <br \/><\/u><b><span class=\"xn-person\">Margie Bravo<\/span><\/b>, \u00a0Marketing Multicultural Champion, Coffee Mate, Nestle<br \/><b>Natalie Bursztin<\/b>, Marketing Director, Totto<br \/><b>Jos\u00e9 Camargo<\/b>, E-Commerce Subdirector, Best Buy Mexico<br \/><b>Angel Carmona,\u00a0<\/b>Regional Marketing Manager, <span class=\"xn-person\">Wilson Latin America<\/span><br \/><b><span class=\"xn-person\">Javier Delgado<\/span><\/b>, Senior Marketing Director, Walmart<br \/><b><span class=\"xn-person\">Yamile Elias<\/span><\/b>, Director of Business Innovation &amp; Marketing,\u00a0Pepsico<br \/><b><span class=\"xn-person\">Kristin Sanchez<\/span><\/b>, Multicultural Marketing Manager, Nestle <span class=\"xn-location\">USA<\/span><br \/><b>Marissa Fernandez,\u00a0<\/b>Director, Marketing Strategy and Fan Development, NFL<br \/><b>Manny Gonzalez,\u00a0<\/b>Senior Director-Multicultural, Moet-Hennessy <span class=\"xn-location\">USA<\/span><br \/><b><span class=\"xn-person\">Carlos Leal<\/span><\/b>, CMO, Rappi<br \/><b><span class=\"xn-person\">Cesar Melgoza<\/span><\/b>, CEO &amp; Founder, Geoscape<br \/><b>Kerina Mora,\u00a0<\/b>\u00a0Marketing Coordinator, Allstate Insurance<br \/><b><span class=\"xn-person\">Iker Palazuelos<\/span><\/b>\u00a0Atolini, <span class=\"xn-person\">Salomon Latam<\/span>, Brand Manager<br \/><b>Yvette Pe\u00f1a<\/b>, VP, Multicultural Leadership Hispanic\/Latino Audience Strategy, AARP<br \/><b><span class=\"xn-person\">John Sandoval<\/span><\/b>, Senior Brand and Latino Marketing Manager, Intuit<br \/><b><span class=\"xn-person\">Ana Soto<\/span><\/b>, National Media Manager, JC Penney<br \/><b><span class=\"xn-person\">Cesar Taveras<\/span><\/b>, Digital Marketing Manager, <span class=\"xn-person\">Rosetta Stone<\/span><br \/><b><span class=\"xn-person\">Rafael Lopez-De-Azua<\/span><\/b>, Head of Media and Digital &#8211; LATAM (Director),\u00a0Coty<br \/><b><span class=\"xn-person\">Seraj Bharwani<\/span><\/b>, Chief Strategy Officer, AcuityAds<\/p>\n<p><u>Agency Star Committee <br \/><\/u><b>Jose Bello,\u00a0<\/b>Total Market, Senior Director, Hearts &amp; Science<b><br \/>Dana Bonkowski,\u00a0<\/b>\u200eSVP Multicultural Lead, Starcom\u00a0<br \/><b><span class=\"xn-person\">Darcy Bowe<\/span>,<\/b>\u00a0SVP, Media Director, Starcom<br \/><b><span class=\"xn-person\">Karina Dobarro<\/span><\/b>, VP Managing Director Multicultural Brand Strategy, Horizon Media<br \/><b><span class=\"xn-person\">Marina Gunther<\/span><\/b>, M\u00e9xico Head of Trading, GroupM<br \/><b><span class=\"xn-person\">Pablo Izquierdo Grandal<\/span><\/b>, VP Client Services Latam, Havas Media Group<br \/><b><span class=\"xn-person\">Ronald Mendez<\/span><\/b>, Managing Partner Multicultural Lead, MediaCom<br \/><b><span class=\"xn-person\">Parker Morse<\/span><\/b>, Founder &amp; CEO, HCode Media<br \/><b><span class=\"xn-person\">Alvaro Pereda<\/span><\/b>, Latam Deputy Head of Trading, GroupM<br \/><b>David Queamante,\u00a0<\/b>SVP Media Director, <span class=\"xn-person\">UM Worldwide<\/span><br \/><b><span class=\"xn-person\">Jorge Serrano<\/span><\/b>, Latam Head of Trading, GroupM<br \/><b><span class=\"xn-person\">Garth Tiedje<\/span><\/b>, SVP Director Video Investment, Horizon Media<br \/><b><span class=\"xn-person\">Vilma Vale-Brennan<\/span><\/b>, Deputy General Manager, Vale Network <br \/><b><span class=\"xn-person\">Lauren Wormser<\/span><\/b>,\u00a0Communications Planning Director, Mediacom<br \/><b><span class=\"xn-person\">Jessica Roman<\/span><\/b>, VP, Media Director,\u00a0Publicis Groupe<br \/><b><span class=\"xn-person\">Hugo Faria<\/span><\/b>, Global Business Director, PHD Worldwide<br \/><b><span class=\"xn-person\">Guillermo Florez<\/span><\/b>, Marketing Science and Strategy Director, Omnicom Media Group<br \/><b><span class=\"xn-person\">Ricardo Fragale<\/span><\/b>, SVP, Regional Trading Director PMX Latin America, Publicis Media<\/p>\n<p><u>Travel Marketing Board <br \/><\/u><b><span class=\"xn-person\">Jennifer Adams<\/span><\/b>,\u00a0Managing Director-Integrated Marketing, American Airlines<br \/><b>Trip Barrett<\/b>, Head of Travel Marketing Content, Portada<br \/><b>Ricardo Casco,\u00a0<\/b>Global Sales and Integrated Marketing Strategies, Avis Budget Group<br \/><b><span class=\"xn-person\">Pablo Chiozza<\/span><\/b>,\u00a0SVP <span class=\"xn-location\">USA<\/span>, <span class=\"xn-location\">Canada<\/span> &amp; <span class=\"xn-location\">Caribbean<\/span>, \u200eLatam Airlines Group<br \/><b><span class=\"xn-person\">Alan Duggan<\/span>,<\/b>\u00a0\u00a0\u200eRegional VP Business Development ,The Americas, \u200eMeli\u00e1 Hotels<br \/><b>Roberto Mu\u00f1oz<\/b>,\u00a0VP, Strategic Partnerships and Loyalty, AeroMexico<br \/><b>Jos\u00e9 Luis P\u00e9rez Rodr\u00edguez<\/b>,\u00a0Head, Marketing Performance, Volaris<br \/><b><span class=\"xn-person\">Luis Perillo<\/span><\/b>,\u00a0VP, Sales &amp; Marketing, <span class=\"xn-location\">Caribbean<\/span> &amp; <span class=\"xn-location\">Latin America<\/span>, Hilton<br \/><b><span class=\"xn-person\">Angel de la Tijera V<\/span>.<\/b>\u00a0Top Accounts Commercial Head Mexico &amp; <span class=\"xn-location\">Latin America<\/span>, \u200eAmerican Express<br \/><b><span class=\"xn-person\">Alvaro Valeriani<\/span><\/b>,\u00a0Regional Vice President Sales &amp; Marketing Latin America &amp; <span class=\"xn-location\">Caribbean<\/span>, \u200eHyatt Hotels Corporation<\/p>\n<p><u>Sports Marketing Board <br \/><\/u><b><span class=\"xn-person\">John Alvarado<\/span><\/b>,\u00a0VP Brand Marketing, Crown Imports<br \/><b>Shawn Bryant,\u00a0<\/b>Managing Director, Intel Sports<br \/><b><span class=\"xn-person\">Ward Bullard<\/span><\/b>,\u00a0Board Chair of Athletics Department, <span class=\"xn-org\">Stanford University<\/span><br \/><b><span class=\"xn-person\">Joe Favorito<\/span>,<\/b> Head of Sports Marketing Content, Portada<br \/><b><span class=\"xn-person\">Ed Horne<\/span><\/b>,\u00a0EVP, Endeavor Global Marketing, Endeavor<br \/><b><span class=\"xn-person\">Jorge Inda Meza<\/span><\/b>,\u00a0Marketing Director West Region (CA, NW, AZ, <span class=\"xn-location\">Hawaii<\/span>), Anheuser- Busch<br \/><b><span class=\"xn-person\">Daniel Keats<\/span><\/b>,\u00a0Director Consumer Marketing-Sponsorships, Allstate Insurance<br \/><b><span class=\"xn-person\">Michael Neuman<\/span><\/b>,\u00a0EVP, MD, Scouts Sports &amp; Entertainment<br \/><b><span class=\"xn-person\">Felix Palau<\/span><\/b>,\u00a0VP Marketing, Heineken<br \/><b><span class=\"xn-person\">Mike Tasevski<\/span><\/b>,\u00a0Vice President, North America Sponsorships, MasterCard<br \/><b><span class=\"xn-person\">Jill Leccia<\/span><\/b>, Head of Gatorade &#8211; Latin America,\u00a0Pepsico<br \/><b>Eduardo Perez\u00a0<\/b>, Partner &amp; Founder, PM3<\/p>\n<p><b>More information here:<br \/><\/b><a target=\"_blank\" href=\"http:\/\/www.portada-online.com\/councilsystem\" rel=\"nofollow\">www.portada-online.com\/councilsystem<\/a> <\/p>\n<p>FAQ: <br \/><a target=\"_blank\" href=\"https:\/\/www.portada-online.com\/wp-content\/uploads\/2018\/04\/FAQ_Portada_Council-System_web.pdf\" rel=\"nofollow\">https:\/\/www.portada-online.com\/wp-content\/uploads\/2018\/04\/FAQ_Portada_Council-System_web.pdf<\/a> <\/p>\n<p>To find out more about the above cited services, please contact Sales Manager\u00a0Isabel Ojeda\u00a0at\u00a0<a target=\"_blank\" href=\"mailto:Isabel@portada-online.com\" rel=\"nofollow\">Isabel@portada-online.com<\/a>.<\/p>\n<p>Media Contact: <span class=\"xn-person\">Marcos Baer<\/span>, <a href=\"mailto:marcos@portada_online.com\" rel=\"nofollow\">marcos@portada_online.com<\/a>, + 52 1 5564162299<\/p>\n<p>SOURCE  Portada<\/p>\n<\/div>\n<p> <\/p>","protected":false},"excerpt":{"rendered":"<div class=\"xn-content\">\n<p><i>Reveals members of Brand, Agency, Sports and Travel, boards, as well as C-level executives in Council of the Americas.<\/i><\/p>\n<p><span class=\"xn-location\">NEW YORK<\/span>, <span class=\"xn-chron\">May 31, 2018<\/span> \/PRNewswire-HISPANIC PR WIRE\/ &#8212;\u00a0Portada, <a target=\"_blank\" href=\"http:\/\/www.portada-online.com\/\" rel=\"nofollow\">www.portada-online.com<\/a>; the leading networking solutions platform for dynamic tech, marketing and media companies targeting consumers through cultural insights and passion points, officially launched its exclusive Council&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2],"tags":[],"class_list":["post-61656","post","type-post","status-publish","format-standard","hentry","category-negocios-y-finanzas"],"acf":[],"_links":{"self":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/61656","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/comments?post=61656"}],"version-history":[{"count":0,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/61656\/revisions"}],"wp:attachment":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/media?parent=61656"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/categories?post=61656"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/tags?post=61656"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}