{"id":68377,"date":"2019-04-15T16:09:00","date_gmt":"2019-04-15T13:54:00","guid":{"rendered":"https:\/\/hispanicprwire.com\/english-sean-diddy-combs-dj-khaled-and-the-makers-of-ciroc-ultra-premium-vodka-get-ripe-for-new-limited-edition-ciroc-summer-watermelon\/"},"modified":"2019-04-15T16:12:04","modified_gmt":"2019-04-15T20:12:04","slug":"sean-diddy-combs-dj-khaled-y-los-fabricantes-de-ciroc-ultra-premium-vodka-preparan-la-nueva-edicion-limitada-de-ciroc-summer-watermelon","status":"publish","type":"post","link":"https:\/\/hispanicprwire.com\/en\/sean-diddy-combs-dj-khaled-y-los-fabricantes-de-ciroc-ultra-premium-vodka-preparan-la-nueva-edicion-limitada-de-ciroc-summer-watermelon\/","title":{"rendered":"Sean &#8220;Diddy&#8221; Combs, DJ Khaled and The Makers of CIROC Ultra-Premium Vodka Get Ripe for New Limited-Edition CIROC Summer Watermelon"},"content":{"rendered":"<p><\/p>\n<style type=\"text\/css\"><![CDATA[\n\/* Style Definitions *\/\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n]]><\/style>\n<div class=\"xn-content\">\n<p><span class=\"xn-location\">NEW YORK<\/span>, <span class=\"xn-chron\">April 15, 2019<\/span> \/PRNewswire-HISPANIC PR WIRE\/ &#8212;\u00a0Sean &#8220;Diddy&#8221; Combs, DJ Khaled and the Makers of C\u00ceROC Ultra-Premium Vodka proudly unveil C\u00ceROC Limited Edition Summer Watermelon, the newest addition to the successful flavor portfolio. C\u00ceROC Summer Watermelon is a rich tasting spirit made with vodka five times distilled from fine French grapes, finished in a tailor-made copper pot still in Southern France.\u00a0 The vodka is masterfully infused with a distinctive blend of\u00a0Watermelon and other natural flavors, resulting in a delectably juicy fresh taste accented by a sweetness and zest that carries into a smooth finish.\u00a0\u00a0 The liquid is packaged in a luxurious and sultry red and white bottle with sleek matte red lettering, commemorating a fiery hot summer celebration. C\u00ceROC Summer Watermelon can be enjoyed on the rocks or mixed with club soda or a variety of fresh ingredients such as pineapple juice, cranberry juice, lemonade and lime.\u00a0 Following on the heels of past summer offerings, C\u00ceROC Summer Watermelon is available for a limited time only.<\/p>\n<div id=\"prni_dvprnejpga2aeleft\" style=\"WIDTH: 100%; TEXT-ALIGN: left\" dir=\"ltr\"><img decoding=\"async\" id=\"prnejpga2aeleft\" title=\"Sean \u201cDiddy\u201d Combs, DJ Khaled and The Makers of C\u00ceROC Ultra-Premium Vodka Get Ripe for New Limited-Edition C\u00ceROC Summer Watermelon\" border=\"0\" alt=\"Sean \u201cDiddy\u201d Combs, DJ Khaled and The Makers of C\u00ceROC Ultra-Premium Vodka Get Ripe for New Limited-Edition C\u00ceROC Summer Watermelon\" align=\"middle\" imagelabel=\"General\" src=\"https:\/\/mma.prnewswire.com\/media\/871721\/Ciroc.jpg  \"\/><\/div>\n<p>&#8220;I am excited to introduce C\u00ceROC Summer Watermelon as our newest flavor innovation, right in time for the summer,&#8221; said Sean &#8220;Diddy&#8221; Combs. &#8220;We wanted to bring something fun, and refreshing tasting to the table this season.\u00a0 With this spirit we aimed to capture the essence of summer and bottled it.\u00a0 C\u00ceROC has a reputation for delivering the most successful flavor innovations and we aim to do this again with Summer Watermelon.&#8221; \u00a0\u00a0<\/p>\n<p>To create the summer blend, Sean &#8220;Diddy&#8221; Combs tapped long-time friend and award-winning producer DJ Khaled.\u00a0 The pair worked in partnership with Diageo to identify the proper flavor profile, liquid and taste appeal.\u00a0 The result is C\u00ceROC Summer Watermelon &#8211; a product that is born from summer and bred for sunshine and only available for a limited time. \u00a0<\/p>\n<p>&#8220;I love working with Puff because I know that he puts 100% into everything that he does. He always hustles to make sure that it&#8217;s the best product,&#8221; said DJ Khaled. &#8220;We have the same work ethic and values, so working together to create this limited-edition special flavor to help kick off the summer was key! \u00a0Working hard also means celebrating your success, and C\u00ceROC Summer Watermelon was designed specifically for celebration. The summer season is all about being around those you love and celebrating your wins!&#8221;<\/p>\n<p>Combs and DJ Khaled introduced the world to C\u00ceROC Summer Watermelon via a dedicated guerilla style social media blitz inclusive of a :30 teaser campaign and launch announcement earlier this month.\u00a0 \u00a0On <span class=\"xn-chron\">April 12<\/span><sup>th<\/sup>, the makers of C\u00ceROC brought C\u00ceROC Summer Watermelon to Coachella Valley, home of one of the world&#8217;s largest music festivals.\u00a0 To kick off the festivities C\u00ceROC partnered with LA Weekly and turned the nostalgic Palm Springs Korakia Pensione into the C\u00ceROC Summer House, a one weekend only takeover, offering hotel guests and visitors their first taste of summer.\u00a0 In addition to a bevy of unique interactive experiences and a larger than life watermelon patch, <span class=\"xn-person\">Ashlee Simpson-Ross<\/span> and <span class=\"xn-person\">Evan Ross<\/span> joined the brand poolside for the Official C\u00ceROC Summer House Kick-Off Event.\u00a0 Throughout the weekend festival goers enjoyed summer in a bottle at select day parties, brunches and influencer gatherings including the iconic Republic Records, Rolling Stone Live and\u00a0a special performance by Saweetie at Moschino x <span class=\"xn-person\">Jeremy Scott<\/span> event presented by C\u00ceROC. \u00a0<\/p>\n<p>The launch weekend will set into motion the C\u00ceROC Summer House, a series of nationwide events from <span class=\"xn-location\">New York<\/span> to <span class=\"xn-location\">Miami<\/span> including pool parties, rooftop brunches and tastings in top markets across the country.\u00a0 Guests in attendance will be invited into the world of watermelon for custom experiences all summer long.\u00a0 C\u00ceROC will also host C\u00ceROC Summer Houses at top music festivals across the country.\u00a0 To ensure attendees celebrate responsibly, watermelon-themed bicycles will be used to help transport attendees to and from events.<\/p>\n<p>This week the Makers of C\u00ceROC also launch a new campaign with music from award winning, Reggaeton and Latin trap singer, Ozuna.\u00a0\u00a0 The spot will run through August on select digital outlets.<\/p>\n<p>The Makers of C\u00ceROC invite you to enjoy your first taste of summer with these easy to make at home recipes:<\/p>\n<p><b>Watermelon Refresh (can be served as a pitcher)<br \/><\/b>2 oz C\u00ceROC Summer Watermelon<br \/>4 oz Lemonade<br \/>2 oz Club soda<br \/>Glass: Highball<br \/>Garnish: Lemon wheel\/Mint<\/p>\n<p><b>Watermelon Up &amp; Down<br \/><\/b>2 oz C\u00ceROC Summer Watermelon<br \/>5 oz Lemon-Lime Soda<br \/>Splash of Cranberry Glass<br \/>Highball Garnish<br \/>Lime wheel<\/p>\n<p><b>Watermelon Colada <br \/><\/b>2oz C\u00ceROC Summer Watermelon<br \/>1 oz pineapple juice<br \/>.5 oz Cr\u00e8me of Coconut <br \/>.5 oz Lime Juice <br \/>Peychaud bitters<br \/>Glass: Rocks crushed ice<br \/>Garnish: Watermelon Triangle<\/p>\n<p>C\u00ceROC Summer Watermelon is available in very limited quantities at select liquor stores, pool bars and rooftops nationwide this summer. Be sure to get your hands on a bottle of summer before it is too late. Order your product today at <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2435804-1&amp;h=2168459308&amp;u=https%3A%2F%2Fwww.reservebar.com%2Fproducts%2Fciroc-summer-watermelon-limited-edition&amp;a=https%3A%2F%2Fwww.reservebar.com%2Fproducts%2Fciroc-summer-watermelon-limited-edition\" rel=\"nofollow\">https:\/\/www.reservebar.com\/products\/ciroc-summer-watermelon-limited-edition<\/a><\/u><\/p>\n<p>Link to :15 YT C\u00ceROC Summer Watermelon Commercial:\u00a0 <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2435804-1&amp;h=2595941972&amp;u=https%3A%2F%2Fwww.dropbox.com%2Fs%2F4ez18rwygj9wx1l%2FCIROC_WATERMELON_CONFORM_ENG_v01%2520%25281%2529.mp4%3Fdl%3D0&amp;a=CLICK+HERE\" rel=\"nofollow\">CLICK HERE<\/a>\u00a0<\/p>\n<p><b>About C\u00ceROC Ultra-Premium<\/b><\/p>\n<p>C\u00ceROC Ultra-Premium is made from Fine French grapes, which are distilled five times, providing a crisp, clean taste and citrus nose. C\u00ceROC Ultra-Premium launched nationwide in <span class=\"xn-chron\">January 2003<\/span>. In <span class=\"xn-chron\">October 2007<\/span>, DIAGEO \u2013 the world&#8217;s largest spirits and beer company \u2013 made spirits history by entering into a strategic alliance with entertainment entrepreneur Sean &#8220;Diddy&#8221; Combs, in which Mr. Combs and Combs Enterprises assumed the lead on all brand management activities for C\u00ceROC. The infused Vodka flavors in the portfolio to date include C\u00ceROC RED BERRY, C\u00ceROC COCONUT, C\u00ceROC PEACH, C\u00ceROC PINEAPPLE, C\u00ceROC APPLE, and C\u00ceROC MANGO, and C\u00ceROC TEN Vodka. The brand received a 2013 Beverage Industry News Award of Excellence, was named 2011 Spirits Brand of the Year by Market Watch and earned a double gold medal from the San Francisco World Spirits Competition in 2010.<\/p>\n<p><b>Media Contacts: <\/b><\/p>\n<p><span class=\"xn-person\">Alisa Jacobs<\/span><br \/>Diageo<br \/>646-223-2229<br \/><a target=\"_blank\" href=\"mailto:Alisa.Jacobs@diageo.com\" rel=\"nofollow\">Alisa.Jacobs@diageo.com<\/a>\u00a0<\/p>\n<p><span class=\"xn-person\">Killian Lewis<\/span> <br \/>Blue Flame Agency<br \/>646-763-0763<br \/><a target=\"_blank\" href=\"mailto:klewis@blueflame.us.com\" rel=\"nofollow\">klewis@blueflame.us.com<\/a>\u00a0<\/p>\n<div id=\"prni_dvprnejpgb3a4left\" style=\"WIDTH: 100%; TEXT-ALIGN: left\" dir=\"ltr\"><img decoding=\"async\" id=\"prnejpgb3a4left\" title=\"Sean \u201cDiddy\u201d Combs, DJ Khaled and The Makers of C\u00ceROC Ultra-Premium Vodka Get Ripe for New Limited-Edition C\u00ceROC Summer Watermelon\" border=\"0\" alt=\"Sean \u201cDiddy\u201d Combs, DJ Khaled and The Makers of C\u00ceROC Ultra-Premium Vodka Get Ripe for New Limited-Edition C\u00ceROC Summer Watermelon\" align=\"middle\" imagelabel=\"General\" src=\"https:\/\/mma.prnewswire.com\/media\/871500\/CIROC_Ultra_PremiumSummer_Watermelon_Glass.jpg\"\/><\/div>\n<p>Photo &#8211; <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2435804-1&amp;h=762231596&amp;u=https%3A%2F%2Fmma.prnewswire.com%2Fmedia%2F871721%2FCiroc.jpg&amp;a=https%3A%2F%2Fmma.prnewswire.com%2Fmedia%2F871721%2FCiroc.jpg\" rel=\"nofollow\">https:\/\/mma.prnewswire.com\/media\/871721\/Ciroc.jpg<\/a> \u00a0<br \/>Photo &#8211; <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2435804-1&amp;h=197750506&amp;u=https%3A%2F%2Fmma.prnewswire.com%2Fmedia%2F871500%2FCIROC_Ultra_PremiumSummer_Watermelon_Glass.jpg&amp;a=https%3A%2F%2Fmma.prnewswire.com%2Fmedia%2F871500%2FCIROC_Ultra_PremiumSummer_Watermelon_Glass.jpg\" rel=\"nofollow\">https:\/\/mma.prnewswire.com\/media\/871500\/CIROC_Ultra_PremiumSummer_Watermelon_Glass.jpg<\/a> <\/p>\n<p>SOURCE  CIROC Ultra Premium<\/p>\n<\/div>\n<p> <\/p>","protected":false},"excerpt":{"rendered":"<div class=\"xn-content\">\n<p><span class=\"xn-location\">NEW YORK<\/span>, <span class=\"xn-chron\">April 15, 2019<\/span> \/PRNewswire-HISPANIC PR WIRE\/ &#8212;\u00a0Sean &#8220;Diddy&#8221; Combs, DJ Khaled and the Makers of C\u00ceROC Ultra-Premium Vodka proudly unveil C\u00ceROC Limited Edition Summer Watermelon, the newest addition to the successful flavor portfolio. C\u00ceROC Summer Watermelon is a rich tasting spirit made with vodka five times distilled from fine French grapes, finished in a tailor-made copper pot still in Southern France.\u00a0 The vodka is masterfully infused with a distinctive blend of\u00a0Watermelon and other&#8230;<\/p>\n","protected":false},"author":1,"featured_media":68378,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-68377","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-comida-y-bebida"],"acf":[],"_links":{"self":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/68377","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/comments?post=68377"}],"version-history":[{"count":0,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/68377\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/media\/68378"}],"wp:attachment":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/media?parent=68377"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/categories?post=68377"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/tags?post=68377"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}