{"id":71079,"date":"2019-08-27T09:12:00","date_gmt":"2019-08-27T13:12:00","guid":{"rendered":"https:\/\/hispanicprwire.com\/english-fema-and-the-ad-council-launch-public-service-announcement-for-national-preparedness-month\/"},"modified":"2019-08-27T09:15:09","modified_gmt":"2019-08-27T13:15:09","slug":"fema-y-el-ad-council-lanzan-anuncio-de-servicio-publico-para-el-mes-nacional-de-preparacion","status":"publish","type":"post","link":"https:\/\/hispanicprwire.com\/en\/fema-y-el-ad-council-lanzan-anuncio-de-servicio-publico-para-el-mes-nacional-de-preparacion\/","title":{"rendered":"FEMA and the Ad Council Launch Public Service Announcement for National Preparedness Month"},"content":{"rendered":"<p><\/p>\n<style type=\"text\/css\"><![CDATA[\n\/* Style Definitions *\/\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n]]><\/style>\n<div class=\"xn-content\">\n<p><span class=\"xn-location\">WASHINGTON<\/span>, <span class=\"xn-chron\">Aug. 27, 2019<\/span> \/PRNewswire-HISPANIC PR WIRE\/ &#8212;\u00a0FEMA and the Ad Council kick off National Preparedness Month with new public service announcements from FEMA&#8217;s Ready\u00a0Campaign that promote the importance of preparing children and teenagers for possible emergencies and disasters. <\/p>\n<p>Experience the interactive Multichannel News Release here: <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2561422-1&amp;h=3437929671&amp;u=https%3A%2F%2Fwww.multivu.com%2Fplayers%2FEnglish%2F8594951-ad-council-fema-national-preparedness-month-psa%2F&amp;a=https%3A%2F%2Fwww.multivu.com%2Fplayers%2FEnglish%2F8594951-ad-council-fema-national-preparedness-month-psa%2F\" rel=\"nofollow\">https:\/\/www.multivu.com\/players\/English\/8594951-ad-council-fema-national-preparedness-month-psa\/<\/a> <\/p>\n<p>Involving\u00a0young people in preparedness efforts can help youth, families and communities be prepared and able to respond when faced with disasters.<\/p>\n<p>The campaign products this year, with the tagline &#8220;Prepared, Not Scared,&#8221; encourage parents, teachers, and caregivers to visit <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2561422-1&amp;h=1529507177&amp;u=https%3A%2F%2Fwww.ready.gov%2Fkids&amp;a=Ready.gov%2Fkids\" rel=\"nofollow\">Ready.gov\/kids<\/a> so they can teach our youth what to do when a crisis occurs, and how to take preparedness actions together.\u00a0 <\/p>\n<p>&#8220;Imagine you are at work or at home and your child is at school or on a playdate when a disaster strikes.\u00a0 Do they know what to do if you are not around?&#8221; said Acting FEMA Administrator <span class=\"xn-person\">Pete Gaynor<\/span>. &#8220;It is important to have these conversations now and prepare ahead of time\u00a0 to be ready for the unexpected.&#8221; <\/p>\n<p\/>\n<p>Production partner Newfangled Studios created pro bono TV, digital and out-of-home ads.\u00a0 Additionally, FEMA is also teaming up with Sony Pictures on their upcoming film <i>Zombieland: Double Tap <\/i>to promote the crucial message of emergency preparedness.\u00a0\u00a0 <\/p>\n<p\/>\n<p>&#8220;Emergency preparedness should be top of mind for every American,&#8221; says Chief Campaign Development Officer, <span class=\"xn-person\">Michelle Hillman<\/span>. &#8220;For families with kids in the home, it&#8217;s especially important. This campaign will continue to empower families to have peace-of-mind knowing their children know what to do in case of a disaster.&#8221;<\/p>\n<p>This preparedness effort by the Ready\u00a0Campaign follows 16 years of educating the American public about disaster and emergency preparedness. In that time, <span class=\"xn-money\">$1.6 billion<\/span> in donated media enabled the campaign to reach millions of Americans and encouraged more than 100 million visits to the campaign&#8217;s website, Ready.gov. <\/p>\n<p>Each week of <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2561422-1&amp;h=2085690260&amp;u=https%3A%2F%2Fwww.ready.gov%2Fseptember&amp;a=National+Preparedness+Month\" rel=\"nofollow\">National Preparedness Month<\/a>, the Ready Campaign will emphasize a unique aspect of preparedness:<\/p>\n<ul type=\"disc\">\n<li>September 1\u20147: \u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Save Early for Disaster Costs <\/li>\n<li>September 8\u201414: \u00a0\u00a0\u00a0\u00a0\u00a0 Make a Plan to Prepare for Disasters. <\/li>\n<li>September 15\u201421: \u00a0\u00a0\u00a0 Teach Youth to Prepare for Disasters <\/li>\n<li>September 22\u201430: \u00a0\u00a0\u00a0 Get Involved in Your Community&#8217;s Preparedness. <\/li>\n<\/ul>\n<p><b>Editor&#8217;s Note<\/b>: FEMA has made historic disaster footage available to media at the following location: <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2561422-1&amp;h=1663783587&amp;u=https%3A%2F%2Fwww.fema.gov%2Fmedia-library%2Fmultimedia%2Fcollections%2F641&amp;a=https%3A%2F%2Fwww.fema.gov%2Fmedia-library%2Fmultimedia%2Fcollections%2F641\" rel=\"nofollow\">https:\/\/www.fema.gov\/media-library\/multimedia\/collections\/641<\/a>.<\/p>\n<p>This collection contains historical footage from: 2017: Response and recovery for hurricanes Harvey and Maria, and the <span class=\"xn-location\">California<\/span> wildfires; 2011: <span class=\"xn-location\">Joplin, MO<\/span>, tornado; 1994: Northridge Earthquake. <\/p>\n<p><b><u>About Federal Emergency Management Agency <br \/><\/u><\/b>FEMA&#8217;s mission is to help people before, during and after disasters.<\/p>\n<p>FEMA&#8217;s Ready Campaign launched in 2003 as a national public service campaign to educate and empower Americans to prepare for and respond to emergencies. <\/p>\n<p>Follow Ready online at <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2561422-1&amp;h=2109225219&amp;u=https%3A%2F%2Fwww.ready.gov%2F&amp;a=ready.gov\" rel=\"nofollow\">ready.gov<\/a>\u00a0and on <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2561422-1&amp;h=2159822230&amp;u=https%3A%2F%2Fwww.facebook.com%2Freadygov%2F&amp;a=Facebook\" rel=\"nofollow\">Facebook<\/a>\u00a0and <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2561422-1&amp;h=265489848&amp;u=https%3A%2F%2Ftwitter.com%2Freadygov&amp;a=Twitter\" rel=\"nofollow\">Twitter<\/a>.<\/p>\n<p>Follow FEMA online at <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2561422-1&amp;h=917721150&amp;u=http%3A%2F%2Fwww.fema.gov%2F&amp;a=fema.gov\" rel=\"nofollow\">fema.gov<\/a>, the <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2561422-1&amp;h=463200623&amp;u=https%3A%2F%2Fwww.fema.gov%2Fblog&amp;a=FEMA+blog\" rel=\"nofollow\">FEMA blog<\/a>, and on <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2561422-1&amp;h=2751834396&amp;u=https%3A%2F%2Fwww.facebook.com%2FFEMA%2F&amp;a=Facebook\" rel=\"nofollow\">Facebook<\/a>, <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2561422-1&amp;h=660744353&amp;u=http%3A%2F%2Fwww.twitter.com%2Ffema&amp;a=Twitter\" rel=\"nofollow\">Twitter<\/a>, <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2561422-1&amp;h=3888594580&amp;u=https%3A%2F%2Fwww.instagram.com%2Ffema&amp;a=Instagram\" rel=\"nofollow\">Instagram<\/a>\u00a0and <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2561422-1&amp;h=1267601157&amp;u=http%3A%2F%2Fwww.youtube.com%2Ffema&amp;a=YouTube\" rel=\"nofollow\">YouTube<\/a>. <\/p>\n<p>The social media links provided are for reference only.\u00a0FEMA does not endorse any non-government websites, companies or applications.<\/p>\n<p><b><u>ABOUT THE AD COUNCIL<br \/><\/u><\/b>The Ad Council is where creativity and causes converge. The non-profit organization brings together the most creative minds in advertising, media, technology and marketing to address many of the nation&#8217;s most important causes. The Ad Council has created many of the most iconic campaigns in advertising history. Friends Don&#8217;t Let Friends Drive Drunk. <span class=\"xn-person\">Smokey Bear<\/span>. Love Has No Labels. Its innovative social good campaigns raise awareness, inspire action and save lives. To learn more, visit<a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2561422-1&amp;h=3494611408&amp;u=http%3A%2F%2Fwww.adcouncil.org%2F&amp;a=%C2%A0AdCouncil.org\" rel=\"nofollow\">\u00a0AdCouncil.org<\/a>, follow the Ad Council&#8217;s communities on<a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2561422-1&amp;h=945910882&amp;u=http%3A%2F%2Fwww.facebook.com%2Fadcouncil&amp;a=%C2%A0Facebook\" rel=\"nofollow\">\u00a0Facebook<\/a>,<a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2561422-1&amp;h=3672027038&amp;u=https%3A%2F%2Fwww.instagram.com%2Fadcouncil%2F%3Fhl%3Den&amp;a=%C2%A0Instagram\" rel=\"nofollow\">\u00a0Instagram<\/a> and<a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2561422-1&amp;h=585053577&amp;u=https%3A%2F%2Ftwitter.com%2Fadcouncil&amp;a=%C2%A0Twitter\" rel=\"nofollow\">\u00a0Twitter<\/a>, and view the creative on<a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2561422-1&amp;h=661202972&amp;u=https%3A%2F%2Fwww.youtube.com%2Fadcouncil&amp;a=%C2%A0YouTube\" rel=\"nofollow\">\u00a0YouTube<\/a>.<\/p>\n<p>SOURCE  Ad Council<\/p>\n<\/div>\n<p> <\/p>","protected":false},"excerpt":{"rendered":"<div class=\"xn-content\">\n<p><span class=\"xn-location\">WASHINGTON<\/span>, <span class=\"xn-chron\">Aug. 27, 2019<\/span> \/PRNewswire-HISPANIC PR WIRE\/ &#8212;\u00a0FEMA and the Ad Council kick off National Preparedness Month with new public service announcements from FEMA&#8217;s Ready\u00a0Campaign that promote the importance of preparing children and teenagers for possible emergencies and disasters. <\/p>\n<p>Experience the interactive Multichannel News Release here: &lt;a target=&quot;_blank&quot;&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-71079","post","type-post","status-publish","format-standard","hentry","category-familia-y-vida"],"acf":[],"_links":{"self":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/71079","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/comments?post=71079"}],"version-history":[{"count":0,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/71079\/revisions"}],"wp:attachment":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/media?parent=71079"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/categories?post=71079"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/tags?post=71079"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}