{"id":72454,"date":"2019-10-23T16:10:00","date_gmt":"2019-10-23T20:10:00","guid":{"rendered":"https:\/\/hispanicprwire.com\/english-17th-annual-hispanic-tv-summit-to-study-options-at-the-intersection-of-broadcast-cable-satellite-and-ott-wednesday-october-30-at-westin-in-times-square\/"},"modified":"2019-10-23T16:10:00","modified_gmt":"2019-10-23T20:10:00","slug":"english-17th-annual-hispanic-tv-summit-to-study-options-at-the-intersection-of-broadcast-cable-satellite-and-ott-wednesday-october-30-at-westin-in-times-square","status":"publish","type":"post","link":"https:\/\/hispanicprwire.com\/en\/english-17th-annual-hispanic-tv-summit-to-study-options-at-the-intersection-of-broadcast-cable-satellite-and-ott-wednesday-october-30-at-westin-in-times-square\/","title":{"rendered":"17th Annual Hispanic TV Summit To Study Options At The Intersection Of Broadcast, Cable, Satellite And OTT Wednesday, October 30 At Westin In Times Square"},"content":{"rendered":"<p><\/p>\n<style type=\"text\/css\"><![CDATA[\n\/* Style Definitions *\/\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n]]><\/style>\n<div class=\"xn-content\">\n<p><span class=\"xn-location\">NEW YORK<\/span>, <span class=\"xn-chron\">Oct. 23, 2019<\/span> \/PRNewswire-HISPANIC PR WIRE\/ &#8212; Group M&#8217;s Gonzalo Del Fa opens the Hispanic TV Summit with remarks about the state of the Hispanic TV and video business, <span class=\"xn-chron\">Wednesday, October 30<\/span><sup>th<\/sup> at The Westin New York at Times Square.\u00a0This Summit is produced by Schramm Marketing Group. He&#8217;ll share changing options for media placement as the Hispanic market approaches the intersection of broadcast, cable, satellite and OTT. \u00a0His comments are followed by a keynote interview about the Latinx vote with <span class=\"xn-person\">Juan William<\/span>, Fox News Political Analyst, co-host, &#8220;The Five.&#8221;<\/p>\n<p>The morning roundtable about multiplatform options for ad-spending features leading ad executives and media buyers including <span class=\"xn-person\">Sahil Gambhir<\/span> from Altice&#8217;s a4 Media, <span class=\"xn-person\">Lisa Torres<\/span> of Publicis, <span class=\"xn-person\">John Santiago<\/span> from M8, and Univision&#8217;s <span class=\"xn-person\">Brynne Sarsfield<\/span>.\u00a0 The session is moderated by the Video Advertising Bureau&#8217;s (VAB) CEO, <span class=\"xn-person\">Sean Cunningham<\/span>.\u00a0 <\/p>\n<p>The morning&#8217;s program also includes a super session series of back-to-back keynote interviews that kicks-off with Google&#8217;s <span class=\"xn-person\">Juanjo Duran<\/span>, who discusses new options for content carriage and delivery to consumers; followed by <span class=\"xn-person\">Boris Gartner<\/span>, the North America CEO of soccer super league, La Liga, home of iconic brands FC Barcelona and Real Madrid. Another keynote, focused on fandom and Hispanic consumer behavior is with Telemundo&#8217;s research expert, <span class=\"xn-person\">Lia Silkworth<\/span>. The series concludes with a media agency perspective focused on ad-spend, provided by Horizon Media&#8217;s <span class=\"xn-person\">Karina Dobarro<\/span>.<\/p>\n<p>The annual awards luncheon will honor Burke Berendes and <span class=\"xn-person\">Jorge Fiterre<\/span> with the Veinte Award upon the 20<sup>th<\/sup> anniversary of their partnership in the content rep firm Condista. Additionally, Telemundo&#8217;s <span class=\"xn-person\">Peter E. Blacker<\/span>, and AARP, will be recognized for Leadership in Hispanic TV and Video.\u00a0 Yvette Pe\u00f1a, AARP&#8217;s VP, Multicultural Leadership will accept the award on behalf of the organization.\u00a0\u00a0 The Summit&#8217;s legacy award for Outstanding Achievement in Hispanic Television will be presented to Univision&#8217;s <i>Rep\u00fablica Deportiva<\/i>.\u00a0Accepting the award will be\u00a0F\u00e9lix Fern\u00e1ndez, the show&#8217;s current co-host; Federico Lari\u00f1o, SVP Sports Entertainment and <span class=\"xn-person\">Gonzalo Morozzi<\/span>, the show&#8217;s executive producer.\u00a0\u00a0\u00a0<\/p>\n<p>The afternoon includes a keynote about a unique broadcast television partnership spearheaded by <span class=\"xn-person\">Valari Staab<\/span>, President of NBC Universal Owned Television Stations with <span class=\"xn-person\">Manuel Martinez<\/span>, President of the Telemundo Station Group.<\/p>\n<p>One afternoon panel addresses the creation of content and its promotion. It features Oscar-winner, <span class=\"xn-person\">Deirdre Fenton<\/span> from digital sports network DAZN; as well as Antonio Brice\u00f1o, Deputy Managing Director of beIN SPORTS North America; <span class=\"xn-person\">Parker Morse<\/span>, CEO &amp; Founder of H-Code, and <span class=\"xn-person\">Natalia Rocha<\/span>, VP Group Director, Multicultural Brand Strategy of Horizon Media.\u00a0 \u00a0\u00a0<\/p>\n<p>The closing session will focus on changing options for content distribution and will feature executives including <span class=\"xn-person\">Shane Cannon<\/span>, CEO of OTT provider, Vidgo, as well as <span class=\"xn-person\">Luis Torres Bohl<\/span>, President of Castalia, Burke Berendes of Condista, <span class=\"xn-person\">Patrick Rivet<\/span>, CEO of THEMA Americas, and <span class=\"xn-person\">Romina Rosado<\/span> of NBCUniversal Telemundo Enterprises. <\/p>\n<p>Summit producer, <span class=\"xn-person\">Joe Schramm<\/span> said, &#8220;The industry now has more options for serving Hispanic viewers who want more choices of video content, an option of language, and options for when and where to access video. That&#8217;s why this summit is a study of those options that are now at the intersection of Broadcast, Cable, and Digital OTT platforms.&#8221;<\/p>\n<p>Schramm continued, &#8220;The Summit is more than just business. It&#8217;s also a fun networking experience.&#8221; \u00a0Throughout the day, popular on-air talent will serve as hosts including <span class=\"xn-person\">Jessica Formoso<\/span>, Reporter for FOX 5 NY; <span class=\"xn-person\">Christian Acosta<\/span>, Co-host of <i>LatinX Now!<\/i> and <span class=\"xn-person\">Gio Benitez<\/span>, Correspondent for ABC News. Prizes are awarded, and mariachis entertain while networking is practically non-stop. The fun continues with a closing reception celebrating Condista&#8217;s 20th Anniversary.\u00a0 Schramm concluded by saying, &#8220;Those who want to register online can save <span class=\"xn-money\">$350<\/span> off registration and pay just <span class=\"xn-money\">$449<\/span> by using the code <b>SCHRAMM<\/b> when they are on the check-out page at <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2620594-1&amp;h=1017555943&amp;u=https%3A%2F%2Fwww.nyctvweek.com%2F2019Registration%2Fbegin%3Freg_type_id%3D61806&amp;a=https%3A%2F%2Fwww.nyctvweek.com%2F2019Registration%2Fbegin%3Freg_type_id%3D61806\" rel=\"nofollow\">https:\/\/www.nyctvweek.com\/2019Registration\/begin?reg_type_id=61806<\/a><\/p>\n<p><b>About the Hispanic TV Summit<\/b>. The Summit is the longest running conference for those in the business of TV and video for Hispanic audiences in the U.S. and worldwide. It is presented by television industry publications, <i>Broadcasting &amp; Cable <\/i>and<i> Multichannel News<\/i> on <span class=\"xn-chron\">Wednesday, October 30<\/span><sup>th<\/sup> at the Westin Hotel in <span class=\"xn-location\">New York&#8217;s<\/span> Times Square. \u00a0The summit is just one track within Future&#8217;s comprehensive NYC Television Week.\u00a0 The summit has been produced for the past 17 years by Schramm Marketing Group.<\/p>\n<p>For more information, contact:<\/p>\n<p>Schramm Marketing Group <br \/>Navi Ramnarain\u00a0 <br \/>212.983.0219 <br \/><a target=\"_blank\" href=\"mailto:navi@schrammnyc.com\" rel=\"nofollow\">navi@schrammnyc.com<\/a>\u00a0<\/p>\n<p>SOURCE  Schramm Marketing Group<\/p>\n<\/div>\n<p> <\/p>","protected":false},"excerpt":{"rendered":"<div class=\"xn-content\">\n<p><span class=\"xn-location\">NEW YORK<\/span>, <span class=\"xn-chron\">Oct. 23, 2019<\/span> \/PRNewswire-HISPANIC PR WIRE\/ &#8212; Group M&#8217;s Gonzalo Del Fa opens the Hispanic TV Summit with remarks about the state of the Hispanic TV and video business, <span class=\"xn-chron\">Wednesday, October 30<\/span><sup>th<\/sup> at The Westin New York at Times Square.\u00a0This Summit is produced by Schramm Marketing Group. He&#8217;ll share changing options for media placement as the Hispanic market approaches the intersection of broadcast, cable, satellite and OTT. \u00a0His comments are followed&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[7],"tags":[],"class_list":["post-72454","post","type-post","status-publish","format-standard","hentry","category-entretenimiento"],"acf":[],"_links":{"self":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/72454","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/comments?post=72454"}],"version-history":[{"count":0,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/72454\/revisions"}],"wp:attachment":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/media?parent=72454"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/categories?post=72454"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/tags?post=72454"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}