{"id":83896,"date":"2020-09-02T10:38:00","date_gmt":"2020-09-02T14:38:00","guid":{"rendered":"https:\/\/hispanicprwire.com\/english-fema-and-ad-council-urge-americans-to-make-a-plan-today\/"},"modified":"2020-09-02T10:39:15","modified_gmt":"2020-09-02T14:39:15","slug":"fema-y-ad-council-exhortan-a-preparar-un-plan-de-emergencias-hoy","status":"publish","type":"post","link":"https:\/\/hispanicprwire.com\/en\/fema-y-ad-council-exhortan-a-preparar-un-plan-de-emergencias-hoy\/","title":{"rendered":"FEMA and Ad Council Urge Americans to &#8220;Make a Plan Today&#8221;"},"content":{"rendered":"<p><\/p>\n<style type=\"text\/css\"><![CDATA[\n\/* Style Definitions *\/\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n]]><\/style>\n<div class=\"xn-content\">\n<p><span class=\"xn-location\">WASHINGTON<\/span>, <span class=\"xn-chron\">Sept. 2, 2020<\/span> \/PRNewswire-HISPANIC PR WIRE\/ &#8212; FEMA and the Ad Council have begun National Preparedness Month with new public service announcements informing Americans how they and their families can best prepare for disaster while accounting for the reality of COVID-19. <\/p>\n<p>Experience the interactive Multichannel News Release here: <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2906014-1&amp;h=1604572545&amp;u=https%3A%2F%2Fc212.net%2Fc%2Flink%2F%3Ft%3D0%26l%3Den%26o%3D2906014-1%26h%3D3527255298%26u%3Dhttps%253A%252F%252Fwww.multivu.com%252Fplayers%252FEnglish%252F8769851-ad-council-fema-national-preparedness-month-2020-psa%26a%3Dhttps%253A%252F%252Fwww.multivu.com%252Fplayers%252FEnglish%252F8769851-ad-council-fema-national-preparedness-month-2020-psa&amp;a=https%3A%2F%2Fwww.multivu.com%2Fplayers%2FEnglish%2F8769851-ad-council-fema-national-preparedness-month-2020-psa\" rel=\"nofollow\">https:\/\/www.multivu.com\/players\/English\/8769851-ad-council-fema-national-preparedness-month-2020-psa<\/a>\u00a0<\/p>\n<p>FEMA&#8217;s most recent <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2906014-1&amp;h=1375781959&amp;u=https%3A%2F%2Fcommunity.fema.gov%2FAP_2019_National_Household_Survey&amp;a=National+Household+Survey\" rel=\"nofollow\">National Household Survey<\/a> finds nearly 60% of Americans perceive themselves to be prepared for a disaster emergency, and 10% still see no need to prepare. That&#8217;s why the theme of National Preparedness Month 2020 is &#8220;Disasters Don&#8217;t Wait. Make Your Plan Today.&#8221; It encourages people from all communities to prepare for the possibility of natural disasters, which could range from wildfires to hurricanes to tornadoes. <\/p>\n<p>&#8220;This year, we&#8217;ve seen that preparedness actions save lives,&#8221; said FEMA Administrator <span class=\"xn-person\">Pete Gaynor<\/span>. &#8220;Hurricanes and wildfires aren&#8217;t waiting for COVID-19 to end, and neither should your preparedness activities. I encourage you to make the most of this time you have with your families and have those discussions about your emergency plans, specifically how they may look different this year in a COVID-19 environment.&#8221;<\/p>\n<p>This year&#8217;s campaign encourages parents and caregivers to visit Ready.gov\/plan to find tools and tips for making an emergency plan with their family. Ad agency Newfangled Studios created <i>pro bono<\/i> TV, radio spots, print, digital and out-of-home ads. The TV component of the campaign will feature a family preparing for disasters, to run on broadcast TV. \u00a0<\/p>\n<p>&#8220;This year&#8217;s message is grounded in the fact that natural disasters won&#8217;t wait for the pandemic to pass. However, people are already preoccupied with coronavirus messaging and we did not want to scare or overwhelm them,&#8221; said Newfangled Studios&#8217; Founder &amp; Executive Creative Director, <span class=\"xn-person\">Macaela VanderMost<\/span>. &#8220;Building upon last year&#8217;s campaign, we re-imagined an animated world that strikes the right balance of playfulness and gravity. It&#8217;s our hope that this creative work will make a significant\u00a0impact on the number of families who are prepared for a natural disaster.&#8221;<\/p>\n<p>&#8220;National Preparedness Month is always an opportune moment to stop and think about whether you&#8217;re prepared for a disaster,&#8221; said Ad Council Chief Campaign Development Officer <span class=\"xn-person\">Michelle Hillman<\/span>. &#8220;This year, as we&#8217;re with our families more than ever, is an especially good time to make or update a disaster plan with your loved ones.&#8221;<\/p>\n<p>This round of creative work for the <i>Ready <\/i>Campaign is the latest in 17 years of educating the American public about disaster and emergency preparedness <\/p>\n<p>Each week of <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2906014-1&amp;h=3285632075&amp;u=https%3A%2F%2Fwww.ready.gov%2Fseptember&amp;a=National+Preparedness+Month\" rel=\"nofollow\">National Preparedness Month<\/a>, the <i>Ready <\/i>campaign will emphasize a unique aspect of preparedness:<\/p>\n<ul type=\"disc\">\n<li>September 1\u20145: <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2906014-1&amp;h=1923135153&amp;u=https%3A%2F%2Fwww.ready.gov%2Fplan&amp;a=Make+a+Plan\" rel=\"nofollow\">Make a Plan<\/a> <\/li>\n<li>September 6\u201412: <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2906014-1&amp;h=199182434&amp;u=https%3A%2F%2Fwww.ready.gov%2Fkit&amp;a=Build+a+Kit\" rel=\"nofollow\">Build a Kit<\/a> <\/li>\n<li>September 13\u201419: <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2906014-1&amp;h=2621182296&amp;u=https%3A%2F%2Fwww.ready.gov%2Fbe-informed&amp;a=Prepare+for+Disasters\" rel=\"nofollow\">Prepare for Disasters<\/a> <\/li>\n<li>September 20\u201426: <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2906014-1&amp;h=3764867770&amp;u=https%3A%2F%2Fwww.ready.gov%2Fkids&amp;a=Teach+Youth+about+Preparedness\" rel=\"nofollow\">Teach Youth about Preparedness<\/a><\/li>\n<\/ul>\n<p><b><u>About FEMA<br \/><\/u><\/b>FEMA&#8217;s mission is to help people before, during and after disasters.<\/p>\n<p>Follow FEMA online at <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2906014-1&amp;h=2398962858&amp;u=http%3A%2F%2Ffema.pr-optout.com%2FTracking.aspx%3FData%3DHHL%253d%253b.41%253d%2526JDG%253c%253a9%253a-%253b3%2540%2526SDG%253c90%253a.%26RE%3DIN%26RI%3D5394419%26Preview%3DFalse%26DistributionActionID%3D60992%26Action%3DFollow%2BLink&amp;a=www.fema.gov%2Fblog\" rel=\"nofollow\">www.fema.gov\/blog<\/a>, <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2906014-1&amp;h=3335120369&amp;u=http%3A%2F%2Ffema.pr-optout.com%2FTracking.aspx%3FData%3DHHL%253d%253b.41%253d%2526JDG%253c%253a9%253a-%253b3%2540%2526SDG%253c90%253a.%26RE%3DIN%26RI%3D5394419%26Preview%3DFalse%26DistributionActionID%3D60991%26Action%3DFollow%2BLink&amp;a=www.twitter.com%2Ffema\" rel=\"nofollow\">www.twitter.com\/fema<\/a>, <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2906014-1&amp;h=3350277928&amp;u=http%3A%2F%2Ffema.pr-optout.com%2FTracking.aspx%3FData%3DHHL%253d%253b.41%253d%2526JDG%253c%253a9%253a-%253b3%2540%2526SDG%253c90%253a.%26RE%3DIN%26RI%3D5394419%26Preview%3DFalse%26DistributionActionID%3D60990%26Action%3DFollow%2BLink&amp;a=www.twitter.com%2FFEMAespanol\" rel=\"nofollow\">www.twitter.com\/FEMAespanol<\/a>, <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2906014-1&amp;h=1150191451&amp;u=http%3A%2F%2Ffema.pr-optout.com%2FTracking.aspx%3FData%3DHHL%253d%253b.41%253d%2526JDG%253c%253a9%253a-%253b3%2540%2526SDG%253c90%253a.%26RE%3DIN%26RI%3D5394419%26Preview%3DFalse%26DistributionActionID%3D60989%26Action%3DFollow%2BLink&amp;a=https%3A%2F%2Fwww.facebook.com%2FFEMA\" rel=\"nofollow\">https:\/\/www.facebook.com\/FEMA<\/a>, <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2906014-1&amp;h=1035378383&amp;u=http%3A%2F%2Ffema.pr-optout.com%2FTracking.aspx%3FData%3DHHL%253d%253b.41%253d%2526JDG%253c%253a9%253a-%253b3%2540%2526SDG%253c90%253a.%26RE%3DIN%26RI%3D5394419%26Preview%3DFalse%26DistributionActionID%3D60988%26Action%3DFollow%2BLink&amp;a=www.facebook.com%2FFEMAespanol\" rel=\"nofollow\">www.facebook.com\/FEMAespanol<\/a>\u00a0and\u00a0<a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2906014-1&amp;h=3450134003&amp;u=http%3A%2F%2Ffema.pr-optout.com%2FTracking.aspx%3FData%3DHHL%253d%253b.41%253d%2526JDG%253c%253a9%253a-%253b3%2540%2526SDG%253c90%253a.%26RE%3DIN%26RI%3D5394419%26Preview%3DFalse%26DistributionActionID%3D60987%26Action%3DFollow%2BLink&amp;a=www.youtube.com%2Ffema\" rel=\"nofollow\">www.youtube.com\/fema<\/a>. <\/p>\n<p>The social media links provided are for reference only.\u00a0FEMA does not endorse any non-government websites, companies or applications.<\/p>\n<p><b><u>ABOUT THE AD COUNCIL<br \/><\/u><\/b>The Ad Council brings together the most creative minds in advertising and media to address the most worthy causes. Its innovative, pro bono social good campaigns raise awareness. They inspire action. They save lives. To learn more, visit\u00a0<a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2906014-1&amp;h=990968921&amp;u=http%3A%2F%2Fwww.adcouncil.org%2F&amp;a=AdCouncil.org\" rel=\"nofollow\">AdCouncil.org<\/a>\u00a0follow the Ad Council&#8217;s communities on\u00a0<a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2906014-1&amp;h=2730135566&amp;u=https%3A%2F%2Fwww.facebook.com%2Fadcouncil%2F&amp;a=Facebook\" rel=\"nofollow\">Facebook<\/a>\u00a0and\u00a0<a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2906014-1&amp;h=690923106&amp;u=https%3A%2F%2Ftwitter.com%2FAdCouncil&amp;a=Twitter\" rel=\"nofollow\">Twitter<\/a>, and view the creative on\u00a0<a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2906014-1&amp;h=2018326574&amp;u=https%3A%2F%2Fwww.youtube.com%2Fuser%2Fadcouncil&amp;a=YouTube\" rel=\"nofollow\">YouTube<\/a>.<\/p>\n<div id=\"prni_dvprnejpg67dfleft\" style=\"WIDTH: 100%; TEXT-ALIGN: left\" dir=\"ltr\"><img decoding=\"async\" id=\"prnejpg67dfleft\" title=\" \" border=\"0\" alt=\" \" align=\"middle\" src=\"https:\/\/mma.prnewswire.com\/media\/748305\/Ad_Council_Logo.jpg\" imagelabel=\"General\"\/><\/div>\n<p>\u00a0<\/p>\n<p>Logo &#8211; <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2906014-1&amp;h=1093283093&amp;u=https%3A%2F%2Fmma.prnewswire.com%2Fmedia%2F748305%2FAd_Council_Logo.jpg&amp;a=https%3A%2F%2Fmma.prnewswire.com%2Fmedia%2F748305%2FAd_Council_Logo.jpg\" rel=\"nofollow\">https:\/\/mma.prnewswire.com\/media\/748305\/Ad_Council_Logo.jpg<\/a> <\/p>\n<p>\u00a0<\/p>\n<p>SOURCE  The Ad Council<\/p>\n<\/div>\n<p> <\/p>","protected":false},"excerpt":{"rendered":"<div class=\"xn-content\">\n<p><span class=\"xn-location\">WASHINGTON<\/span>, <span class=\"xn-chron\">Sept. 2, 2020<\/span> \/PRNewswire-HISPANIC PR WIRE\/ &#8212; FEMA and the Ad Council have begun National Preparedness Month with new public service announcements informing Americans how they and their families can best prepare for disaster while accounting for the reality of COVID-19. <\/p>\n<p>Experience the interactive Multichannel News Release here: &lt;a target=&quot;_blank&quot;&#8230;<\/p>\n","protected":false},"author":1,"featured_media":83897,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[15],"tags":[],"class_list":["post-83896","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interes-humano"],"acf":[],"_links":{"self":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/83896","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/comments?post=83896"}],"version-history":[{"count":0,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/83896\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/media\/83897"}],"wp:attachment":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/media?parent=83896"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/categories?post=83896"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/tags?post=83896"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}