{"id":93025,"date":"2021-03-15T14:02:00","date_gmt":"2021-03-10T13:05:00","guid":{"rendered":"https:\/\/hispanicprwire.com\/english-national-pork-board-launches-menu-urbano-fresh-to-recreate-hispanics-favorite-street-food-recipes-with-a-nutritional-twist\/"},"modified":"2021-03-15T14:10:02","modified_gmt":"2021-03-15T18:10:02","slug":"national-pork-board-lanza-menu-urbano-fresh-para-recrear-las-recetas-favoritas-de-comida-callejera-de-los-hispanos-con-un-toque-nutritivo","status":"publish","type":"post","link":"https:\/\/hispanicprwire.com\/en\/national-pork-board-lanza-menu-urbano-fresh-para-recrear-las-recetas-favoritas-de-comida-callejera-de-los-hispanos-con-un-toque-nutritivo\/","title":{"rendered":"National Pork Board launches Men\u00fa Urbano FRESH to recreate Hispanics&#8217; favorite street-food recipes with a nutritional twist"},"content":{"rendered":"<p><\/p>\n<style type=\"text\/css\"><![CDATA[\n\/* Style Definitions *\/\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n]]><\/style>\n<div class=\"xn-content\">\n<p><span class=\"xn-location\">DES MOINES, Iowa<\/span>, <span class=\"xn-chron\">March 15, 2021<\/span> \/PRNewswire-HISPANIC PR WIRE\/ &#8212; The National Pork Board has teamed up with Mexican TV personality Karla Mart\u00ednez to launch <b><i>Men\u00fa Urbano<\/i>\u00a0FRESH, <\/b>a campaign to help Latinos discover ways to recreate and enjoy authentic street-food dishes in a nutritious way without sacrificing what consumers love most about pork: its flavor. <\/p>\n<div id=\"prni_dvprnejpgf9f2left\" style=\"WIDTH: 100%; TEXT-ALIGN: left\" dir=\"ltr\"><img decoding=\"async\" id=\"prnejpgf9f2left\" title=\"National Pork Board\" border=\"0\" alt=\"National Pork Board\" align=\"middle\" imagelabel=\"General\" src=\"https:\/\/mma.prnewswire.com\/media\/1451951\/National_Pork_Board__Menu_Urbano_FRESH.jpg\"\/><\/div>\n<p>&#8220;I&#8217;m thrilled and honored to be part of this effort, not only to keep Hispanic traditions alive through cooking but also to show consumers how pork is good for them and their families,&#8221; said Mart\u00ednez, a co-host in the popular morning show Despierta America on Univision.\u00a0&#8220;Food is one of the primary ways Latinos celebrate and share our culture with family and friends. Every day, we are becoming more conscious of the dishes we cook and serve at our family&#8217;s tables.&#8221;<i>\u00a0<\/i><\/p>\n<p>The campaign is a continuation of the original Men\u00fa Urbano campaign that launched in late 2020 to find the best street food pork dishes in select cities in the U.S. <b><i>Men\u00fa Urbano<\/i> FRESH<\/b> will re-imagine those same dishes but with a nutritious twist.<\/p>\n<p>&#8220;With pork, consumers don&#8217;t have to give up flavor to eat a nutritious meal, and that&#8217;s exactly what this campaign is all about,&#8221; said <span class=\"xn-person\">Jose de Jesus<\/span>, senior director of multicultural marketing at the National Pork Board. &#8220;Our goal is to ensure Latinos are confident that with pork, the possibilities are endless, and you can enjoy a nutritious, flavorful and authentic meal.&#8221; <\/p>\n<p><b><i>Men\u00fa Urbano FRESH <\/i><\/b>is launching just in time to celebrate National Nutrition Month. Along with\u00a0Mart\u00ednez, the National Pork Board is also collaborating with three influential Latina content creators. They will provide tips and swaps for recreating popular street-food dishes into mouth-watering, nutritious dishes made with fresh pork cuts and ingredients that are ideal for families to prepare and enjoy at home.<\/p>\n<p><b><i>Men\u00fa Urbano <\/i><\/b><b>FRESH partners include:<\/b><\/p>\n<ul type=\"disc\">\n<li><u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3090061-1&amp;h=3152554479&amp;u=https%3A%2F%2Fwww.instagram.com%2Fchefmiacastro%2F%3Fhl%3Den&amp;a=Chef+Mia+Castro\" rel=\"nofollow\">Chef <span class=\"xn-person\">Mia Castro<\/span><\/a><\/u>, a Puerto Rican chef and former participant at Food Network&#8217;s hit show Chopped, and Fox TV&#8217;s Hell&#8217;s Kitchen based in <span class=\"xn-location\">New York<\/span> <\/li>\n<li><u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3090061-1&amp;h=2063145968&amp;u=https%3A%2F%2Fwww.instagram.com%2Fnataliasaenz%2F%3Fhl%3Den&amp;a=Natalia+Saenz\" rel=\"nofollow\"><span class=\"xn-person\">Natalia Saenz<\/span><\/a><\/u>, a Colombian health and wellness and lifestyle content creator based in <span class=\"xn-location\">Miami, FL<\/span> <\/li>\n<li><u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3090061-1&amp;h=2259334682&amp;u=https%3A%2F%2Fwww.instagram.com%2Fpamelaberrondo%2F%3Fhl%3Den&amp;a=Pamela+Berrondo%2C\" rel=\"nofollow\"><span class=\"xn-person\">Pamela Berrondo<\/span>,<\/a><\/u> a Mexican, certified Holistic Nutritionist based in <span class=\"xn-location\">San Francisco, CA<\/span><\/li>\n<\/ul>\n<p>According to NPB proprietary <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3090061-1&amp;h=2724023952&amp;u=https%3A%2F%2Fporkcdn.s3.amazonaws.com%2Fsites%2Fall%2Ffiles%2Fdocuments%2FPork%2BTime%2BTo%2BTango.pdf&amp;a=research\" rel=\"nofollow\">research<\/a>, 79% of Hispanics cook meals to retain a connection to their native culture and 62% say they prefer food that reminds them of their family&#8217;s tradition. In addition, 62% of Latinos agree that &#8220;healthy means fresh to me.&#8221; Although there are different versions of a typical meal within each culture, one thing that remains constant in Hispanic cuisine is pork.<\/p>\n<p>&#8220;Pork has been a staple in Hispanic kitchens throughout generations. And today, pork is 16% leaner and 27% lower in saturated fat compared to about 20 years ago, thanks to the pork industry&#8217;s response to consumers&#8217; desire for lean pork products,&#8221; de Jesus said. <\/p>\n<p>A <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3090061-1&amp;h=3249875183&amp;u=https%3A%2F%2Fporkessabor.com%2Fnutricion%2F&amp;a=study\" rel=\"nofollow\">study<\/a> conducted by the National Pork Board revealed that pork is a nutrient-rich and high-quality protein that is packed with flavor, making it the ideal protein for any meal. Additionally, pork is a very accessible protein that lends itself to a variety of cooking methods using traditional Hispanic ingredients found all over Hispanic markets across the country, including fresh vegetables and fresh fruit-based sauces, spices such as <i>habanero, aj\u00ed amarillo,<\/i> and <i>chipotle,<\/i> as well as sauces such as <i>Mojo Criollo<\/i> and <i>Guava<\/i>. <\/p>\n<p>Traditional recipes from Latin American street-food cuisine that have been revamped with a nutritional twist for this campaign include <i>Tacos de Lechuga con Cerdo y Salsa de Mango<\/i>, <i>Tostadas de Cerdo al Chipotle<\/i> and <i>Cachapa de Cerdo Adobada en C\u00edtricos, y Salsa Guasacaca<\/i>.<\/p>\n<p>For pork recipes, visit <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3090061-1&amp;h=754994009&amp;u=https%3A%2F%2Fporkessabor.com%2F&amp;a=PorkEsSabor.com\" rel=\"nofollow\">PorkEsSabor.com<\/a> and follow @PorkEsSabor on <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3090061-1&amp;h=1862664822&amp;u=https%3A%2F%2Fwww.instagram.com%2FPorkEsSabor%2F&amp;a=Instagram\" rel=\"nofollow\">Instagram<\/a>, <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3090061-1&amp;h=260135360&amp;u=https%3A%2F%2Fwww.facebook.com%2FPorkEsSabor%2F&amp;a=Facebook\" rel=\"nofollow\">Facebook<\/a> and <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3090061-1&amp;h=730045755&amp;u=https%3A%2F%2Ftwitter.com%2FPorkessabor&amp;a=Twitter\" rel=\"nofollow\">Twitter<\/a>. Join the conversation using #MenuUrbano Fresh<\/p>\n<p><b>About the National Pork Board <br \/><\/b>The National Pork Board has responsibility for Pork Checkoff-funded research, promotion, and consumer information projects and for communicating with pork producers and the public. The Pork Checkoff funds national and state programs in consumer education and marketing, retail and foodservice marketing, export market promotion, production improvement, science and technology, swine health, pork safety, environmental management, and sustainability. For the past half-century, the U.S. pork industry has delivered on its commitment to sustainable production and has made significant strides in reducing pig farming&#8217;s environmental impact. Through a legislative national Pork Checkoff, pork producers invest <span class=\"xn-money\">$0.40<\/span> for each <span class=\"xn-money\">$100<\/span> value of hogs sold. Importers of pork products contribute a like amount, based on a formula. <\/p>\n<div id=\"prni_dvprnejpgf968left\" style=\"WIDTH: 100%; TEXT-ALIGN: left\" dir=\"ltr\"><img decoding=\"async\" id=\"prnejpgf968left\" title=\"@pamelaberrondo\" border=\"0\" alt=\"@pamelaberrondo\" align=\"middle\" imagelabel=\"General\" src=\"https:\/\/mma.prnewswire.com\/media\/1452928\/pamelaberrondo.jpg\"\/><\/div>\n<p>\u00a0<\/p>\n<div id=\"prni_dvprnejpg505dleft\" style=\"WIDTH: 100%; TEXT-ALIGN: left\" dir=\"ltr\"><img decoding=\"async\" id=\"prnejpg505dleft\" title=\"@karlamartineztv\" border=\"0\" alt=\"@karlamartineztv\" align=\"middle\" imagelabel=\"General\" src=\"https:\/\/mma.prnewswire.com\/media\/1452937\/karlamartineztv.jpg\"\/><\/div>\n<p>\u00a0<\/p>\n<div id=\"prni_dvprnejpg533eleft\" style=\"WIDTH: 100%; TEXT-ALIGN: left\" dir=\"ltr\"><img decoding=\"async\" id=\"prnejpg533eleft\" title=\"@nataliasaenz\" border=\"0\" alt=\"@nataliasaenz\" align=\"middle\" imagelabel=\"General\" src=\"https:\/\/mma.prnewswire.com\/media\/1452938\/nataliasaenz.jpg\"\/><\/div>\n<p>\u00a0<\/p>\n<div id=\"prni_dvprnejpg9289left\" style=\"WIDTH: 100%; TEXT-ALIGN: left\" dir=\"ltr\"><img decoding=\"async\" id=\"prnejpg9289left\" title=\" \" border=\"0\" alt=\" \" align=\"middle\" imagelabel=\"General\" src=\"https:\/\/mma.prnewswire.com\/media\/332733\/logo.jpg\"\/><\/div>\n<p>Photo &#8211; <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3090061-1&amp;h=1741936006&amp;u=https%3A%2F%2Fmma.prnewswire.com%2Fmedia%2F1451951%2FNational_Pork_Board__Menu_Urbano_FRESH.jpg&amp;a=https%3A%2F%2Fmma.prnewswire.com%2Fmedia%2F1451951%2FNational_Pork_Board__Menu_Urbano_FRESH.jpg\" rel=\"nofollow\">https:\/\/mma.prnewswire.com\/media\/1451951\/National_Pork_Board__Menu_Urbano_FRESH.jpg<\/a> \u00a0<br \/>Photo &#8211;\u00a0<a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3090061-1&amp;h=3116426330&amp;u=https%3A%2F%2Fmma.prnewswire.com%2Fmedia%2F1452928%2Fpamelaberrondo.jpg&amp;a=https%3A%2F%2Fmma.prnewswire.com%2Fmedia%2F1452928%2Fpamelaberrondo.jpg\" rel=\"nofollow\">https:\/\/mma.prnewswire.com\/media\/1452928\/pamelaberrondo.jpg<\/a>\u00a0 <br \/>Photo &#8211;\u00a0<a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3090061-1&amp;h=4062597400&amp;u=https%3A%2F%2Fmma.prnewswire.com%2Fmedia%2F1452937%2Fkarlamartineztv.jpg&amp;a=https%3A%2F%2Fmma.prnewswire.com%2Fmedia%2F1452937%2Fkarlamartineztv.jpg\" rel=\"nofollow\">https:\/\/mma.prnewswire.com\/media\/1452937\/karlamartineztv.jpg<\/a> <br \/>Photo &#8211;\u00a0<a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3090061-1&amp;h=3309077490&amp;u=https%3A%2F%2Fmma.prnewswire.com%2Fmedia%2F1452938%2Fnataliasaenz.jpg&amp;a=https%3A%2F%2Fmma.prnewswire.com%2Fmedia%2F1452938%2Fnataliasaenz.jpg\" rel=\"nofollow\">https:\/\/mma.prnewswire.com\/media\/1452938\/nataliasaenz.jpg<\/a> <br \/>Logo &#8211;\u00a0<a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3090061-1&amp;h=1361826921&amp;u=https%3A%2F%2Fmma.prnewswire.com%2Fmedia%2F332733%2Flogo.jpg&amp;a=https%3A%2F%2Fmma.prnewswire.com%2Fmedia%2F332733%2Flogo.jpg\" rel=\"nofollow\">https:\/\/mma.prnewswire.com\/media\/332733\/logo.jpg<\/a> <\/p>\n<p>SOURCE  National Pork Board<\/p>\n<\/div>\n<p> <\/p>","protected":false},"excerpt":{"rendered":"<div class=\"xn-content\">\n<p><span class=\"xn-location\">DES MOINES, Iowa<\/span>, <span class=\"xn-chron\">March 15, 2021<\/span> \/PRNewswire-HISPANIC PR WIRE\/ &#8212; The National Pork Board has teamed up with Mexican TV personality Karla Mart\u00ednez to launch <b><i>Men\u00fa Urbano<\/i>\u00a0FRESH, <\/b>a campaign to help Latinos discover ways to recreate and enjoy authentic street-food dishes in a nutritious way without sacrificing what consumers love most about pork: its flavor. <\/p>\n<div id=\"prni_dvprnejpgf9f2left\" dir=\"ltr\">&lt;img id=&quot;prnejpgf9f2left&quot; title=&quot;National Pork&#8230; <\/p>\n<div class=\"xn-content\">\n<p><span class=\"xn-location\">DES MOINES, Iowa<\/span>, <span class=\"xn-chron\">March 10, 2021<\/span> \/PRNewswire-HISPANIC PR WIRE\/ &#8212; The National Pork Board has teamed up with Mexican TV personality Karla Mart\u00ednez to launch <b><i>Men\u00fa Urbano<\/i>\u00a0FRESH, <\/b>a campaign to help Latinos discover ways to recreate and enjoy authentic street-food dishes in a nutritious way without sacrificing what consumers love most about pork: its flavor. <\/p>\n<div id=\"prni_dvprnejpgf9f2left\" dir=\"ltr\">&lt;img id=&quot;prnejpgf9f2left&quot; title=&quot;National Pork&#8230;<\/p>\n","protected":false},"author":1,"featured_media":93026,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-93025","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-comida-y-bebida"],"acf":[],"_links":{"self":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/93025","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/comments?post=93025"}],"version-history":[{"count":0,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/93025\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/media\/93026"}],"wp:attachment":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/media?parent=93025"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/categories?post=93025"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/tags?post=93025"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}