{"id":93474,"date":"2021-04-06T12:57:00","date_gmt":"2021-04-06T16:43:00","guid":{"rendered":"https:\/\/hispanicprwire.com\/english-pepsico-beverages-north-america-becomes-official-partner-of-the-los-angeles-football-club\/"},"modified":"2021-04-06T13:00:02","modified_gmt":"2021-04-06T17:00:02","slug":"pepsico-bebidas-norteamerica-se-convierte-en-socio-oficial-de-los-angeles-football-club","status":"publish","type":"post","link":"https:\/\/hispanicprwire.com\/en\/pepsico-bebidas-norteamerica-se-convierte-en-socio-oficial-de-los-angeles-football-club\/","title":{"rendered":"PepsiCo Beverages North America Becomes Official Partner of the Los Angeles Football Club"},"content":{"rendered":"<p><\/p>\n<style type=\"text\/css\"><![CDATA[\n\/* Style Definitions *\/\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n]]><\/style>\n<div class=\"xn-content\">\n<p><span class=\"xn-location\">IRVINE, Calif.<\/span>, <span class=\"xn-chron\">April 6, 2021<\/span> \/PRNewswire-HISPANIC PR WIRE\/ &#8212; PepsiCo Beverages North America (PBNA) today announced it has partnered on a five-year deal with the Los Angeles Football Club (LAFC) to become the official carbonated soft drink, water and energy partner of the Club, where it will serve its signature brands to fans across all events. To celebrate the new partnership, PBNA will work with the LAFC Foundation and LAFC goalkeeper <span class=\"xn-person\">Pablo Sisniega<\/span> to continue its efforts to give back to the community by refurbishing a pitch near Banc of California Stadium that will enhance the lives of more than a thousand families and further build community pride for the game. <\/p>\n<div id=\"prni_dvprnevid24baleft\" title=\"LAFC goalkeeper Pablo Sisniega welcomes Pepsi to Banc of California Stadium as an official partner of LAFC.\" style=\"WIDTH: 100%; TEXT-ALIGN: left\" dir=\"ltr\"><object classid=\"clsid:D27CDB6E-AE6D-11cf-96B8-444553540000\" id=\"prnevid24baleft\" name=\"prnevid24baleft\" width=\"512\" height=\"288\" align=\"middle\"><param name=\"movie\" value=\"https:\/\/stream1.newswire.ca\/static\/StrobeMediaPlayback.swf\"\/><param name=\"allowfullscreen\" value=\"true\"\/><param name=\"allowscriptaccess\" value=\"always\"\/><param name=\"seamlesstabbing\" value=\"true\"\/><param name=\"wmode\" value=\"opaque\"\/><param name=\"flashvars\" value=\"src=https:\/\/mma.prnewswire.com\/media\/1481498\/210405_PepsiCommercial.mp4&amp;skin=http:\/\/stream1.newswire.ca\/FlexPlayer\/jwplayer\/skin\/en.xml&amp;autostart=false\"\/><object name=\"prnevid24baleft\" width=\"512\" height=\"288\" align=\"middle\" type=\"application\/x-shockwave-flash\" data=\"https:\/\/stream1.newswire.ca\/static\/StrobeMediaPlayback.swf\"><param name=\"movie\" value=\"https:\/\/stream1.newswire.ca\/static\/StrobeMediaPlayback.swf\"\/><param name=\"allowfullscreen\" value=\"true\"\/><param name=\"allowscriptaccess\" value=\"always\"\/><param name=\"seamlesstabbing\" value=\"true\"\/><param name=\"wmode\" value=\"opaque\"\/><param name=\"autostart\" value=\"false\"\/><param name=\"flashvars\" value=\"src=https:\/\/mma.prnewswire.com\/media\/1481498\/210405_PepsiCommercial.mp4&amp;skin=http:\/\/stream1.newswire.ca\/FlexPlayer\/jwplayer\/skin\/en.xml&amp;autostart=false\"\/><\/object><\/object><\/div>\n<p>&#8220;We wanted our partnership with LAFC to go beyond the team and focus on empowering and uplifting their fans. PepsiCo is working hard towards strengthening our Hispanic communities through our <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3119537-1&amp;h=4123931418&amp;u=https%3A%2F%2Fwww.pepsico.com%2Fabout%2Fdiversity-and-engagement%2Fracial-equality-journey-hispanic-initiative&amp;a=Racial+Equality+Journey\" rel=\"nofollow\">Racial Equality Journey<\/a><\/u>\u00a0commitments, and this pitch refurbishment is just one example of how we&#8217;re investing in the future of Hispanic Angelenos by providing another outlet to show their passion and pride for the sport they love \u2013 f\u00fatbol,&#8221; said Johannes Evenblij, West Division President of PepsiCo Beverages North America.\u00a0 <\/p>\n<p>Aiming to address the lack of community soccer spaces in <span class=\"xn-location\">Los Angeles<\/span>, especially in the city&#8217;s predominantly Hispanic neighborhoods, PBNA hopes to provide a safe pitch where pride lives in order to play the sport most watched in local households.<\/p>\n<p>To meet this need, PBNA will help to restore the pitch at 32nd Street \/ <span class=\"xn-org\">USC<\/span> Performing Arts Magnet\u00a0to improve the health and well-being of 1,100 students and their families. The school itself has submitted several proposals requesting a new pitch in the last few years in order to create a safe and fun environment for its students. This new pitch will fill an enormous need in the traditionally underserved community, providing opportunity and access to the game so many love. <\/p>\n<p>&#8220;We&#8217;re proud to collaborate with Pepsi on a multi-faceted initiative that will bring so much joy and unity to our city, our sport and our Club,&#8221; said LAFC Co-President <span class=\"xn-person\">Larry Freedman<\/span>. &#8220;While it will be great to see the Pepsi brand in action at every LAFC home match and event at the Banc, it will be even better to see how they come together with our foundation and Pablo to restore a futsal pitch and provide much needed equipment for members of our community.&#8221;<\/p>\n<p>In addition to the pitch restoration, PBNA and the LAFC Foundation are coming together to distribute soccer kits\u00a0to hundreds of local families at the school so that they can also enjoy the sport at home. The kits will include a soccer ball, and co-branded accessories like a mesh drawstring bag, cooling towels and set of training cones. <\/p>\n<p>&#8220;I know how important it is for families to be able to enjoy the unity and passion that our sport represents,&#8221; said LAFC goalkeeper <span class=\"xn-person\">Pablo Sisniega<\/span>. &#8220;What Pepsi is doing for the Hispanic community in L.A. is important, and I&#8217;m honored to be a part of this program that uses the game to provide hope to so many in our city.&#8221;<\/p>\n<p><b>About PepsiCo<br \/><\/b>PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than <span class=\"xn-money\">$70 billion<\/span> in net revenue in 2020, driven by a complementary food and beverage portfolio that includes Frito-Lay, Gatorade, Pepsi-Cola, Quaker, Tropicana and SodaStream. PepsiCo&#8217;s product portfolio includes a wide range of enjoyable foods and beverages, including 23 brands that generate more than <span class=\"xn-money\">$1 billion<\/span> each in estimated annual retail sales.\u00a0 <\/p>\n<p>Guiding PepsiCo is our vision to Be the Global Leader in Convenient Foods and Beverages by Winning with Purpose. &#8220;Winning with Purpose&#8221; reflects our ambition to win sustainably in the marketplace and embed purpose into all aspects of our business strategy and brands. For more information, visit<a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3119537-1&amp;h=1332690200&amp;u=http%3A%2F%2Fwww.pepsico.com%2F&amp;a=%C2%A0\" rel=\"nofollow\">\u00a0<\/a><u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3119537-1&amp;h=3476156160&amp;u=http%3A%2F%2Fwww.pepsico.com%2F&amp;a=www.pepsico.com\" rel=\"nofollow\">www.pepsico.com<\/a><\/u>.<\/p>\n<p><b>About Los Angeles Football Club (LAFC)<br \/><\/b>The Los Angeles Football Club (LAFC) began play in 2018 and is the newest MLS soccer club serving the greater <span class=\"xn-location\">Los Angeles<\/span> area. The 2019 Supporter&#8217;s Shield Champion, LAFC is dedicated to building a world-class soccer club that represents the diversity of <span class=\"xn-location\">Los Angeles<\/span> and is committed to delivering an unrivaled experience for fans. LAFC&#8217;s ownership group is comprised of local leaders and innovators of industry with intellectual capital, financial prowess, operations expertise and success in the fields of entertainment, sports, technology and media. LAFC is invested in the world&#8217;s game and <span class=\"xn-location\">Los Angeles<\/span>, constructing and developing the 22,000 seat Banc of California Stadium and a top-flight training center on the campus of <span class=\"xn-org\">Cal State Los Angeles<\/span>.<\/p>\n<div id=\"prni_dvprnejpg0210left\" style=\"WIDTH: 100%; TEXT-ALIGN: left\" dir=\"ltr\"><img decoding=\"async\" id=\"prnejpg0210left\" title=\"As a responsible marketer, Pepsi Beverages North America will not be selling or marketing beverages at the pitch at 32nd Street \/ USC Performing Arts Magnet.\" border=\"0\" alt=\"As a responsible marketer, Pepsi Beverages North America will not be selling or marketing beverages at the pitch at 32nd Street \/ USC Performing Arts Magnet.\" align=\"middle\" imagelabel=\"General\" src=\"https:\/\/mma.prnewswire.com\/media\/1481497\/LAFC_Pepsi_Futsal_Court_040521.jpg \"\/><\/div>\n<p>Video &#8211; <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3119537-1&amp;h=2497161594&amp;u=https%3A%2F%2Fmma.prnewswire.com%2Fmedia%2F1481498%2F210405_PepsiCommercial.mp4&amp;a=https%3A%2F%2Fmma.prnewswire.com%2Fmedia%2F1481498%2F210405_PepsiCommercial.mp4\" rel=\"nofollow\">https:\/\/mma.prnewswire.com\/media\/1481498\/210405_PepsiCommercial.mp4<\/a> \u00a0<br \/>Photo &#8211; <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3119537-1&amp;h=2616922034&amp;u=https%3A%2F%2Fmma.prnewswire.com%2Fmedia%2F1481497%2FLAFC_Pepsi_Futsal_Court_040521.jpg&amp;a=https%3A%2F%2Fmma.prnewswire.com%2Fmedia%2F1481497%2FLAFC_Pepsi_Futsal_Court_040521.jpg\" rel=\"nofollow\">https:\/\/mma.prnewswire.com\/media\/1481497\/LAFC_Pepsi_Futsal_Court_040521.jpg<\/a> \u00a0<\/p>\n<p>SOURCE  PepsiCo<\/p>\n<\/div>\n<p> <\/p>","protected":false},"excerpt":{"rendered":"<div class=\"xn-content\">\n<p><span class=\"xn-location\">IRVINE, Calif.<\/span>, <span class=\"xn-chron\">April 6, 2021<\/span> \/PRNewswire-HISPANIC PR WIRE\/ &#8212; PepsiCo Beverages North America (PBNA) today announced it has partnered on a five-year deal with the Los Angeles Football Club (LAFC) to become the official carbonated soft drink, water and energy partner of the Club, where it will serve its signature brands to fans across all events. To celebrate the new partnership, PBNA will work with the LAFC Foundation and LAFC goalkeeper <span class=\"xn-person\">Pablo Sisniega<\/span> to continue its&#8230;<\/p>\n","protected":false},"author":1,"featured_media":93475,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5],"tags":[],"class_list":["post-93474","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-deportes-y-recreacion"],"acf":[],"_links":{"self":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/93474","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/comments?post=93474"}],"version-history":[{"count":0,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/93474\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/media\/93475"}],"wp:attachment":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/media?parent=93474"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/categories?post=93474"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/tags?post=93474"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}