LOS ANGELES and HUNTINGTON PARK, California, Oct. 9, 2015 /PRNewswire-HISPANIC PR WIRE/ — Star World, a new retail store for today’s Latino consumer, announces the opening of its first outlet betting on its responsive retail approach that promises shoppers a revolutionary shopping experience driven by technology.
In the heart of the number one Hispanic market in the country, Star World executives are betting on its responsive retail approach designed to revolutionize the shopping experience for today’s tech savvy Latino consumer and their families. Star World seeks to fill the consumer demand for a fusion of brick and mortar with online selection and convenience. The retail store is being uniquely positioned to offer Apple store-like tech amenities as well as knowledgeable customer advisers.
“We are confident in our approach to put our customers center stage and offer them a shopping experience that reflects how society and shopper expectations have changed in the last ten years,” says Jerry Azarkman, Star World Founder and President. “Waiting in line and limited product selection is a thing of the past. Using technology we will give shoppers expansive selection and make each customer transaction seamless, quick, easy and fun.”
Star World will feature its “World of Click,” in-store kiosks where shoppers can go online for more choices alongside the vast in-store selection. The new, two-level, customer-centric retail store will offer shoppers top of the line selection in technology, home and fashion products. Customers will be able to feel, touch and experience hundreds of products, in addition to being able to browse for thousands more. Amenities such as customer assistance with technology for different devices regardless of where the device was purchased, video walls that will display the latest products in action and product demonstrations are all services designed to make the customer the star.
“Our ultimate goal is to be a great company that customers can trust and believe we are committed to providing a great experience,” says Rick Hutton, Star Word CEO. “We set out to blend the best technology with atmosphere, premium products, financing, and superior customer service. We want to raise our customer’s expectations of a retailer.”
Executive Team
Azarkman, the visionary behind Star World, is an American success story, a retail guru, and an award-winning businessman. Azarkman attributes his success to his passion for knowing and engaging first hand with the Hispanic community, and the people he serves, his customers. His innovative strategies and unique business models have resulted in multimillion-dollar successes.
Hutton is a recognized retail industry leader known for his dynamic leadership and experience in consumer finance. Hutton is leading Star World focused on building a unique customer experience to exceed the expectations of Hispanic consumers. With notable successes at Curacao, Robinsons-May, Bank of America, and Citicorp Retail Services, he is poised to build Star World into a retailer that will change the retail landscape.
As Star World’s Chief Financial Officer, Stephen M. Klein, J.D., LL.M., is key to the company’s future growth. Klein’s eclectic and successful experience in the business and finance world includes: turnaround management, restructuring officer, bank president, and housing and urban development. Klein’s out-of-the-box thinking bodes well for the future of Star World and its plans for rapid growth.
About Star World:
Star World is a customer-centric American retailer tailored for the Hispanic market. With physical and online shopping, financial services and solutions, it promises to revolutionize the shopping experience. Star World offers an expansive selection of products in technology, home and fashion. Via their “World of Click” kiosks the company gives customers the best of brick and mortar and online shopping. Starting with one store in Huntington Park, California, opening in October 2015, the retailer’s growth plans are to open 76 stores in the next five years. Star World’s mission is to revolutionize retail, redefine the experience its customers should expect, while establishing the trust required to become a part of the community. For more information visit: www.starworld.us.
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