MIAMI, Oct. 14, 2015 /PRNewswire-HISPANIC PR WIRE/ — A+E Networks Latin America has announced that the company CoolBrand will be its exclusive advertising sales representative in Ecuador across its entire brand portfolio, which includes A&E, History, H2 and Lifetime.
CoolBrand is a strategic marketing and communications company specializing in pay TV marketing, media planning, market research, digital media, graphic production, design and visual images with extensive experience in its country.
“We are extremely pleased to have signed this commercial representation agreement between A+E Networks and CoolBrand. We know that they are the perfect partners thanks to their widely recognized track record and leadership in Ecuador,” said A+E Networks Latin America’s Vice President of Advertising Sales, Melisa Quinoy.
With CoolBrand already representing other pay TV brands, the project team led by prestigious entrepreneur Gabriela Sommerfeld, General Manager, is familiar with managing the representation of a cable channel both at the administrative as well as sales and marketing level. “For Coolbrand, it is an honor and a distinction for us to have A+E Networks as the company we are representing in Ecuador. Their impressive portfolio of services and products will undoubtedly allow our clients to meet their objectives for positioning their brand, increasing sales, and building consumer loyalty,” said Richard Trujillo, Coolbrand’s Business Manager.
About A+E Networks Latin America
A+E Networks Latin America is a joint venture between A+E Television Networks and Ole Communications. It is a media company consisting of the recognized and prestigious brands of channels A&E, HISTORY, H2 and Lifetime. The channels are distributed in Latin America, Brazil and the Caribbean by HBO Latin America Group.