Hometown Favorite Wolff, Retailer Discount Tire, and Bleacher Report Surprised North Austin Soccer Alliance With New Equipment
AUSTIN, Texas, July 23, 2025 /PRNewswire-HISPANIC PR WIRE/ — To celebrate 2025 Major League Soccer MLS All-Star Week in Austin, Discount Tire — the Official Tire Retailer of MLS — teamed up with homegrown Austin FC midfield star, Owen Wolff, and Bleacher Report to surprise one lucky Austin-area youth soccer club.

In a Friday morning visit to North Austin Soccer Alliance practices, Wolff and Discount Tire gifted new equipment, including balls, pop up goals, ball pumps, scrimmage pennies, goalie gloves, shin guards, and more, and spent time having fun doing juggling contests and shoot outs. See the highlight video for Wolff’s day with North Austin Soccer Alliance players.
“At Discount Tire, we’re proud to support the next generation of soccer players and fans by fueling their passion for the game,” said Tom Williams, chief experience officer at Discount Tire. “As trusted experts serving Austin neighborhoods for nearly 30 years, it was important to all of us at Discount Tire to give back to the community in a meaningful way as Austin hosts its first MLS All-Star Week. We’re excited to champion the growth of fandom around MLS and support the lifeblood of American soccer: our youth.”
At the young age of 16, Wolff signed with Austin FC and became the club’s first homegrown player on the pro roster.
Discount Tire is the League’s Official Tire Retailer, as well as Chicago Fire FC, FC Cincinnati, Inter Miami CF, Nashville SC, Portland Timbers, and Seattle Sounders FC. The company’s retail locations offer tires, wheels, and wiper blades in 20 markets home to current MLS club teams.
Throughout 2025 MLS All-Star Week in Austin, Discount Tire is also activating around its partnership with the MLS through a fan-first activation in collaboration with Continental Tire. Highlights include:
- Distribution of Discount Tire-branded clear drawstring bags at Soccer Celebration
- Distribution of free air pressure check cards in collaboration with Continental Tire
- Once redeemed at the Discount Tire located at 2623 W Braker Lane, fans will get exclusive, free after-hours valet parking – just a six-minute walk to/from Q2 Stadium (while supplies last)
For more information about Discount Tire and to find a location, visit discounttire.com. For tickets to the game and more information about MLS All-Star Week, visit mlssoccer.com/austin.
About Discount Tire
Discount Tire is a leading independent retailer of tires, wheels, and windshield wipers. Founded in 1960 by Bruce T. Halle, the company serves customers at more than 1,200 stores in 39 states. The company does business as Discount Tire in most of the U.S. and as America’s Tire in parts of California and Pennsylvania. Treadwell, Discount Tire’s proprietary online tire recommendation tool, uses decades of data and individual driving habits to recommend the right tires for each driver’s unique needs. Discount Tire is a primary sponsor of the No. 2 Ford Mustang in the NASCAR Cup Series and the Official Tire Retailer of Major League Soccer. For more information, visit www.discounttire.com.
Media Contact:
Discount Tire
Rachel Baker
[email protected]

Photo – https://mma.prnewswire.com/media/2736771/Discount_Tire_Austin_FC_s_Owen_Wolff_and_North_Austin_Soccer_Alliance.jpg
Logo – https://mma.prnewswire.com/media/1842634/Discount_Tire_Logo.jpg
SOURCE Discount Tire