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Boost Mobile Launches $10 boostTV Live Sports Add-On

Boost Mobile Launches $10 boostTV Live Sports Add-On



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OVERLAND PARK, Kan., June 2, 2015 /PRNewswire-HISPANIC PR WIRE/ — Calling all soccer and sports enthusiasts – never miss a game with today's launch of the $10 boostTVLive Sports add-on, a video streaming service that lets customers watch live and on-demand sports content, including the upcoming Copa America, exclusively on BeIN SPORTS, on a Boost Mobile smartphone.

Logo – http://photos.prnewswire.com/prnh/20140903/142605

In line with other monthly plan add-ons, customers can add the boostTV Live Sports service for $10 per
month1. New customers can subscribe during the activation process in-store or online at boostmobile.com. Existing customers can add the monthly subscription online via My Account (web and smartphone), in store, or by phone. Customers who have already installed the free boostTV™ app on their phone can subscribe to the boostTV Live Sports add-on within the app.

"Boost Mobile is continuously seeking services and products that give customers an extra boost," said Arlin Morales, manager
of Multicultural Brand Strategy for Boost Mobile. "With Copa America around the corner, we're sure the Live Sports add-on is something our Hispanic customers will truly enjoy. We recognize and embrace our Hispanic customer's passion for soccer and other sports, and are confident this new add-on will be received enthusiastically."

With 84 percent of Hispanics following soccer2, the boostTV app allows our customers to carry the game on their smartphones wherever they go. With mobile access to channels like BeIN Sports en Espanol and Latin American Sports delivered via the new live Sports add-on, they can also connect with other fans and talk about their favorite teams.

Currently, the new Live Sports package includes the following channels:

  • AyM Sports
  • Azteca America
  • BeIN Sports
  • BeIN Sports en Espanol
  • Fightbox
  • Latin American Sports
  • TyC

boostTV™ provides access to a broad array of major sports content and events, including:

Live soccer

  • Latin America: 2015 Copa America (South America), Primera Division and Copa Argentina (Argentina) and Copa de Brasil (Brazil)
  • Mexico: Liga MX, Copa MX, Ascenso MX
  • Europe: La Liga and Copa del Rey (Spain), Serie A and Coppa Italia (Italy), Ligue 1, Coupe de France and Copa de la Ligue (France)

About boostTV

The boostTV application is a video streaming service providing access to free and premium video content. Customers can subscribe to premium content like the boostTV Live Sports add-on.

The boostTV™ app is available for select Boost Mobile Android-powered smartphones including HTC Desire 510, LG Tribute™, Motorola E, Samsung Galaxy Prevail LTE™, Samsung Galaxy S®5 and Samsung Galaxy S®6. For more information on boostTV visit espanol.boostmobile.com/shop/boost-tv.

Starting today, Sprint customers can also access the Sprint TV Live Sports package with all the same content as boostTV Live Sports using the Sprint TV & Movies app for $9.99
per month. Available for most Android and iOS devices from Sprint, customers can download the app through Google Play or the Apple App Store. In addition to this new sports package, the Sprint TV app offers free and premium content, including live and on-demand programming, with access to hundreds of popular primetime shows, news and kids programming. Both services are being powered by MobiTV's cutting-edge, multi-screen managed services platform.

About Boost Mobile

Established in 2002, Boost Mobile, part of the Sprint Prepaid Group, redefines value for wireless consumers with more data for less and no long-term commitment to a subscription contract. Operating on the Nationwide Sprint 3G Network for data and the Nationwide Sprint Network for voice services, both reaching more than 281 million people
respectively, as well as the nationwide Sprint 4G LTE Network, which reaches nearly 280 million people. Its award-winning customer service has been recognized more than eight times. Learn more about Boost Mobile online on Facebook and Twitter.

1 $10 boostTV add-on available for monthly plans & select devices only. Video streaming limited to 3G speeds. boostTV usage counts against plan's applicable monthly data allotment. After allotment reached, data speeds (including video) reduced to 2G speeds for remainder of plan cycle. Using boostTV over Wi-Fi does not count against plan's monthly data.

2 Univision Deportes' 2014 Hispanic Sports Fan Research, In Partnership With Vital Findings

Boost Mobile Launches $10 boostTV Live Sports Add-On