MIAMI, Dec. 12, 2017 /PRNewswire-HISPANIC PR WIRE/ — Discovery en Español and the National Football League (NFL) join forces for AVENTURA NFL, an action-packed half-hour special that takes a 360-degree look at the culture and passion found in the NFL gameday experience. Produced by NFL Films and premiering exclusively on Discovery en Español Tuesday, December 19 at 10:00 PM ET, AVENTURA NFL offers a fun and engaging look at the game through the eyes of players, game broadcasters, cheerleaders and fans.
Hosted by Carla Aranguren, AVENTURA NFL was specifically created by Discovery en Español and the NFL to introduce the game experience to a Spanish-speaking audience. Shot in Miami in the days surrounding the Dolphins’ Week 9 Sunday Night Football game against the Oakland Raiders, Aranguren shows viewers the Hispanic ties found throughout the NFL, from its players and cheerleaders to the Spanish language broadcasters and passionate fans supporting both teams.
“With its deeply-dedicated fanbases, fierce rivalries and festival-like gameday atmosphere, NFL football has become an essential element of American Hispanic culture,” said David Tardio, Vice President of Ad Sales, Discovery U.S. Hispanic. “AVENTURA NFL combines the iconic production values, compelling storytelling and unlimited access of NFL Films with a unique cultural point of view that will speak directly to the League’s millions of Hispanic fans.”
The show features Aranguren 1-on-1 with players from each team including Dolphins long snapper John Denney, who teaches her the art of longsnapping, Raiders wide receiver Amari Cooper and cornerback TJ Carrie, and Dolphins linebacker Kiko Alonso. Aranguran also picks up dance tips from members of the Miami Dolphins cheerleading squad, checks out the view from the press box for Dolphins Spanish language radio broadcaster Eduardo Martell, and experiences the passion felt by fans of both teams including the Sanchez family, who are longtime Dolphins fans, and Katalina who proudly represents Raider Nation in South Beach.
The Hispanic NFL fan base is one of the league’s most powerful with 28 million strong in the U.S., and in 2016, Hispanics accounted for an average of 1.7 million viewers of live NFL Regular Season games across the league’s three broadcast networks (CBS, FOX, NBC).
“Year in and year out, the incredible passion found in the Hispanic NFL fan base continues to be a key driver of the league’s popularity on a global level,” said Jaime Weston, NFL Senior Vice President of Marketing. “Our Hispanic fans are knowledgeable and passionate about our game, and we are excited to partner with Discovery en Español to produce a special like AVENTURA NFL that embodies those characteristics and delivers engaging content to the Hispanic audience.”
AVENTURA NFL is an NFL Films production led by Rob Gehring, and Alan Brown, produced for Discovery en Español. Michela Giorelli and Rafael Rodriguez served as executive producers for the network.
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About Discovery en Español
Discovery en Español connects Spanish-speaking viewers in the U.S. to the world and all its wonder and possibilities. It provides quality programming focusing on bold storytelling across core genres including adventure, ingenuity, natural history, investigation and current affairs. Created by Discovery Communications, Discovery en Español is widely distributed on Hispanic tier packages throughout the country. It also reaches audiences across screens on the ”Discovery en Español GO”TV Everywhere app. For more information, please follow us on Facebook at facebook.com/discoveryenespanol, Twitter @DiscoveryenESP and Instagram @discoveryenespanol.
About NFL Media
NFL Media is comprised of NFL Network, NFL Films, NFL.com, NFL Now, NFL Mobile from Verizon and NFL RedZone.
Seven days a week, 24 hours a day, 365 days a year, fans turn to NFL Network to receive information and insight straight from the field, team headquarters, league offices and everywhere the NFL is making news. Launched in 2003, NFL Network gives fans unprecedented year-round inside access to all NFL events, including the Super Bowl, Playoffs, regular season, preseason, Pro Bowl, Pro Football Hall of Fame induction weekend, NFL Draft, NFL Scouting Combine, Senior Bowl, league meetings, minicamps and training camps.
For fans on the go, all NFL Network programming can also be streamed live on smartphones through NFL Mobile from Verizon, as well as other digital platforms such as TuneIn.com and through Watch NFL Network on tablet (NFL Mobile, Watch NFL Network and NFL on Windows 10 apps), PC (NFL.com/watch), Xbox One and Xbox 360 (NFL on Xbox app) and other connected TV devices (NFL app on Apple TV, PlayStation 4, Android TV and Amazon Fire TV). Watch NFL Network access is available for NFL Network subscribers of participating TV providers. For more information, go to NFL.com/nflnetwork.
Video – http://mma.prnewswire.com/media/618685/AVENTURA_NFL.mp4
SOURCE Discovery en Espanol
