MIAMI, Dec. 20, 2017 /PRNewswire-HISPANIC PR WIRE/ — ¡HOLA! TV has signed an important distribution agreement with Altice and COX Communications, which will allow the channel to expand its presence in the competitive US Hispanic market, where it launched in 2014.
With this agreement, ¡HOLA! TV will be able to grow in markets such as New York, Connecticut, New Jersey as well as Pennsylvania, Phoenix, San Diego and Arizona.
Altice and Cox has partnered with ¡HOLA! TV in an effort to offer the US Hispanic audience the best and most exclusive programming, which includes more than 700 hours of original content.
¡HOLA! TV will be available in the package known as “Optimum en Español” (channel 1081) and the Suddenlink platform from Altice. As for COX, their subscribers will be able to access ¡HOLA! TV within the “Contour TV Latino” package.
“We are very happy to partner with these two main providers in a market we believe that is key for our regional growth and also allows us to bring both audience and advertisers an unique and distinctive high-quality content”, said Marcos Pérez, General Manager of ¡HOLA! TV.
About ¡HOLA! TV
¡HOLA! TV is a joint venture between ATRESMEDIA TELEVISION, Spain’s leading media conglomerate company, and ¡HOLA! Magazine, the most respected and exclusive source for news on celebrity, royals, and the elite around the world. Founded in 1944 in Barcelona, ¡HOLA! Magazine boasts 31 editions reaching over 120 countries around the world, and a weekly readership of 20 million worldwide. ¡HOLA! TV programming features the best of ¡HOLA! Magazine reimagined for television, with news, exclusives and special content that mirrors the philosophy and style of the ¡HOLA! brand and prides itself in delivering entertainment with elegance and respect. Coverage includes exclusive access to human interest stories, celebrity and lifestyle-driven programs, and a special focus on news and lifestyles of the royals and the elite around the world. ¡HOLA! TV is headquartered in Miami, Florida, where it also produces daily and weekly original shows. Other weekly original shows are produced by ¡HOLA! MEDIA and ATRESMEDIA TELEVISION, studios in Madrid, Spain.
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SOURCE Atresmedia Internacional
