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Ismael Cala introduces his new book, “El analfabeto emocional,” a practical guide...

Ismael Cala introduces his new book, “El analfabeto emocional,” a practical guide to use our emotions for success



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MIAMI and BUENOS AIRES, Argentina, April 27, 2016 /PRNewswire-HISPANIC PR WIRE/ — Ismael Cala announces the release in the Americas of his book, El analfabeto emocional (‘The emotional illiterate’) (V&R Editoras, 2016), a practical guide to useour emotions for success.

“I was an emotional illiterate.”  With this blunt statement, Cala begins his new book, which focuses on the role emotions have in our lives. The author states that we must turn away from victimization, leaving our fears and constricting beliefs behind – which is the only way to make our own decisions without being reactive or becoming frustrated. 

“If pessimism and insecurity have prevented us from achieving personal or professional progress, if routine traffic brings out our inner monster of rage, if jealousy gets the better of us in our relationships, and impatience and guilt are the standard currency with our children… then it’s time to take action,” Cala states. 

The official presentation will be on Sunday, May 1, at the Buenos Aires International Book Fair, with the participation of Ms. Nacha Guevara, at 4:00 p.m., in the Roberto Arlt room, yellow pavilion.  Afterwards, Cala stay and sign copies at stand 1508 (of V&R Editoras), in the same pavilion.

El analfabeto emocional will be available very soon at main bookstores in Argentina, the United States, Mexico and the rest of Latin America. It can also be purchased on main online retail stores like amazon.com 

For more information, please visit: www.IsmaelCala.com

ABOUT ISMAEL CALA

Ismael Cala is a communicator, inspirational author and international lecturer on issues of leadership and personal development.  He is the host of CALA, the interview program on CNN en Español.

Cala is a regular participant on Univisión’s Despierta América (‘Wake up America’), and writes a weekly column for more than 50 publications in Latin America and the United States. He is the author of the bestsellers Cala y Cruz: Las dos caras de la comunicación (‘Cala and Cruz: the two faces of communication’), (2016), Ser como el bambú (‘Being like bamboo’) (2016), EsCala a otro nivel (‘Climbing to another level’) (2015), El secreto del bambú (‘The secret of bamboo’) (2015), Un buen hijo de P (‘A real S.O.B.’) (2014), and El poder de escuchar (‘The power of listening’) (2013).

Cala was born in Santiago de Cuba (1969) and has a degree in Art History from Universidad de Oriente. He graduated with honors from the School of Communication at York University in Toronto, and holds a degree from Seneca in Television Production.

Ismael Cala introduces his new book, “El analfabeto emocional,” a practical guide to use our emotions for success