Survey Reveals U.S. Hispanic Millennial Caregivers Want Better Sources Of Information On...

Survey Reveals U.S. Hispanic Millennial Caregivers Want Better Sources Of Information On Heart Healthy Diets For Their Aging Loved Ones

Majority Agree to Turn More to Fresh Avocados for the Heart Health Benefits


MISSION VIEJO, California, June 5, 2018 /PRNewswire-HISPANIC PR WIRE/ — With the majority of U.S. Hispanic Millennials (73%) serving as caregivers to their aging parents, grandparents and other family members in some capacity, Aguacates Frescos – Saborea Uno Hoy took a pulse check on their knowledge about heart health nutrition. Hispanics continue to face higher risks for heart disease than non-Hispanics because of high rates of high blood pressure, obesity and diabetes.i As caregivers are typically responsible for grocery shopping and the preparation of meals, they have an important opportunity to help reduce risk factors facing their loved ones through education and lifestyle changes, including having on hand more heart healthy foods like fresh avocados.

Fresh Avocados Offer Solutions for Hispanic Millennial Caregivers. Photo courtesy of Aguacates Frescos – Saborea Uno Hoy

While it is a source of great cultural pride within the Hispanic community to provide assistance for the older generations, nearly half (44%) of caregivers polled admitted feeling stressed and even at times overwhelmed by the responsibility. The survey of Hispanic adults revealed the majority are worried about the heart health of their aging loved ones and want more information to help them incorporate more heart-healthy foods into meal plans. Education that fresh avocados can help reduce the risk of heart disease because they are good sources of fiber, have naturally good fats and have no cholesterol nor sodium, was well received with more than 90% expressing peace of mind and over 90% intending to research more recipes and meal options including avocados.

“It’s a beautiful tradition within the Hispanic community to become a caregiver to our parents and abuelitos as they get older,” said Sylvia Melendez-Klinger, registered dietitian and Saborea Uno Hoy® spokesperson. “The duty is a great source of happiness but can also be challenging if we don’t have the right resources, including insights on which foods are good for the heart. Resources like offer support in both English and Spanish including nutrition tips and delicious recipes certified by the American Heart Association as heart healthy.”

The survey further revealed a prevailing misperception among Hispanics about dietary fat. Over 75% of Hispanic Millennial Caregivers incorrectly agreed that it is best to avoid all fats in foods as much as possible. For all ages, fat is a major source of energy that helps the body absorb nutrients from foods. Saturated fats (and trans fats) are often labeled “bad fats” because they tend to raise “bad” (LDL) cholesterol levels in the blood and increase the risk for heart disease. The U.S. Department of Agriculture’s MyPlate program advises cutting back on foods containing saturated fats and trans-fats to lower the risk of heart diseaseii. “Good” (unsaturated) fats, like those naturally found in fresh avocados, however, are beneficial, a great substitute for foods high in bad fats and do not raise cholesterol levels.

Healthy eating is relevant at all ages. Saborea Uno Hoy® is a science-based food and wellness education program developed to encourage Americans to include fresh avocados in everyday healthy eating plan. Find easy-to-prepare recipes featuring healthy avocados such as the new Quinoa Chicken Avocado Soup at

Survey Methodology

This report represents the findings of an online survey conducted among a representative sample of 752 Hispanic adults in the U.S. ages 18 years of age or older. The study was fielded using ORC International’s twice-monthly Hispanic CARAVAN® Omnibus survey and was ‘live’ during the period February 23-March 3, 2018.

About the Hass Avocado Board

The Hass Avocado Board (HAB) is an agriculture promotion group established in 2002 to promote the consumption of Hass Avocados in the United States. A 12-member board representing domestic producers and importers of Hass Avocados directs HAB’s promotion, research and information programs under supervision of the United States Department of Agriculture. Funding for HAB comes from Hass avocado producers and importers in the United States. In 2010, HAB established a nutrition research program to increase awareness and improve understanding of the unique benefits of avocados to human health. Visit for bilingual recipes and articles on or related to fresh avocados, their nutrients and eating patterns that include them. Follow HAB on Facebook, Instagram, Twitter, Pinterest and YouTube.                                       

iNational Heart Lung and Blood Institute, U.S. Department of Health and Human Services
iiChoose MyPlate, September 2015

CONTACT: Vickie Fite, 3106130937


SOURCE Hass Avocado Board

Survey Reveals U.S. Hispanic Millennial Caregivers Want Better Sources Of Information On Heart Healthy Diets For Their Aging Loved Ones