Portada Introduces Exclusive Council System of Powerful Brand Marketing Executives

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May 31, 2018

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Reveals members of Brand, Agency, Sports and Travel, boards, as well as C-level executives in Council of the Americas.

NEW YORK, May 31, 2018 /PRNewswire-HISPANIC PR WIRE/ — Portada, www.portada-online.com; the leading networking solutions platform for dynamic tech, marketing and media companies targeting consumers through cultural insights and passion points, officially launched its exclusive Council System. The more than 70 major brand and agency executives of the Council System are an extremely valuable addition to Portada’s highly credible content and networking platform.

How the Council System Works
Members of the five different units are connected throughout the year by attending two virtual and two in-person meetings at Portada annual events. The next in-person meeting will be taking place during Portada New York on Sept. 24 and 25, 2018 www.portada-online.com/portadanewyork.

Latin American members of the brand and agency star committees will meet at Portada Mexico on October 30, 2018 https://www.portada-online.com/events/portadamexico/

Opportunities for Marketing Services Vendors
Council System integrations are available to an elite group of marketing services vendors. To discuss opportunities please reach out to Sales Manager Isabel Ojeda at [email protected].

The five units of Portada’s Council System are:

Council of the Americas
Patricia Aragón, Digital Marketing Director, L’Oreal Mexico
Ricardo Arias Nath, CMO, PepsiCo Latin America
Marcos Baer, president, Portada (Board Chair)
Adriana Bellinatti Grineberg, Regional Director, Pan-regional Latam, CENAM & Caribbean, Facebook
Gonzalo del Fa, President Multicultural, GroupM
Ana Ferrell, SVP, Marketing and Corporate Communications, MasterCard
Bruno Lambertini, CEO, Circus Marketing
Alberto Pardo, Founder & CEO, Adsmovil
Julián Porras, Chief Executive, Latin America Omnicom Media Group
Juan Manuel Romero, CEO, Metro International
Juan Saldívar, partner , people@ (Board Coordinator)
José María Sanabria, CEO, GroupM Latin America

Brand Star Committee
Margie Bravo, Marketing Multicultural Champion, Coffee Mate, Nestle
Natalie Bursztin, Marketing Director, Totto
José Camargo, E-Commerce Subdirector, Best Buy Mexico
Angel Carmona, Regional Marketing Manager, Wilson Latin America
Javier Delgado, Senior Marketing Director, Walmart
Yamile Elias, Director of Business Innovation & Marketing, Pepsico
Kristin Sanchez, Multicultural Marketing Manager, Nestle USA
Marissa Fernandez, Director, Marketing Strategy and Fan Development, NFL
Manny Gonzalez, Senior Director-Multicultural, Moet-Hennessy USA
Carlos Leal, CMO, Rappi
Cesar Melgoza, CEO & Founder, Geoscape
Kerina Mora, Marketing Coordinator, Allstate Insurance
Iker Palazuelos Atolini, Salomon Latam, Brand Manager
Yvette Peña, VP, Multicultural Leadership Hispanic/Latino Audience Strategy, AARP
John Sandoval, Senior Brand and Latino Marketing Manager, Intuit
Ana Soto, National Media Manager, JC Penney
Cesar Taveras, Digital Marketing Manager, Rosetta Stone
Rafael Lopez-De-Azua, Head of Media and Digital – LATAM (Director), Coty
Seraj Bharwani, Chief Strategy Officer, AcuityAds

Agency Star Committee
Jose Bello, Total Market, Senior Director, Hearts & Science
Dana Bonkowski, ‎SVP Multicultural Lead, Starcom
Darcy Bowe, SVP, Media Director, Starcom
Karina Dobarro, VP Managing Director Multicultural Brand Strategy, Horizon Media
Marina Gunther, México Head of Trading, GroupM
Pablo Izquierdo Grandal, VP Client Services Latam, Havas Media Group
Ronald Mendez, Managing Partner Multicultural Lead, MediaCom
Parker Morse, Founder & CEO, HCode Media
Alvaro Pereda, Latam Deputy Head of Trading, GroupM
David Queamante, SVP Media Director, UM Worldwide
Jorge Serrano, Latam Head of Trading, GroupM
Garth Tiedje, SVP Director Video Investment, Horizon Media
Vilma Vale-Brennan, Deputy General Manager, Vale Network
Lauren Wormser, Communications Planning Director, Mediacom
Jessica Roman, VP, Media Director, Publicis Groupe
Hugo Faria, Global Business Director, PHD Worldwide
Guillermo Florez, Marketing Science and Strategy Director, Omnicom Media Group
Ricardo Fragale, SVP, Regional Trading Director PMX Latin America, Publicis Media

Travel Marketing Board
Jennifer Adams, Managing Director-Integrated Marketing, American Airlines
Trip Barrett, Head of Travel Marketing Content, Portada
Ricardo Casco, Global Sales and Integrated Marketing Strategies, Avis Budget Group
Pablo Chiozza, SVP USA, Canada & Caribbean, ‎Latam Airlines Group
Alan Duggan, ‎Regional VP Business Development ,The Americas, ‎Meliá Hotels
Roberto Muñoz, VP, Strategic Partnerships and Loyalty, AeroMexico
José Luis Pérez Rodríguez, Head, Marketing Performance, Volaris
Luis Perillo, VP, Sales & Marketing, Caribbean & Latin America, Hilton
Angel de la Tijera V. Top Accounts Commercial Head Mexico & Latin America, ‎American Express
Alvaro Valeriani, Regional Vice President Sales & Marketing Latin America & Caribbean, ‎Hyatt Hotels Corporation

Sports Marketing Board
John Alvarado, VP Brand Marketing, Crown Imports
Shawn Bryant, Managing Director, Intel Sports
Ward Bullard, Board Chair of Athletics Department, Stanford University
Joe Favorito, Head of Sports Marketing Content, Portada
Ed Horne, EVP, Endeavor Global Marketing, Endeavor
Jorge Inda Meza, Marketing Director West Region (CA, NW, AZ, Hawaii), Anheuser- Busch
Daniel Keats, Director Consumer Marketing-Sponsorships, Allstate Insurance
Michael Neuman, EVP, MD, Scouts Sports & Entertainment
Felix Palau, VP Marketing, Heineken
Mike Tasevski, Vice President, North America Sponsorships, MasterCard
Jill Leccia, Head of Gatorade – Latin America, Pepsico
Eduardo Perez , Partner & Founder, PM3