The Lincoln Motor Company Joins the National Society of Hispanic MBAs as 2014 Marketing Partner and Expands Foundation Scholarship Support for MBA Students
IRVING, Texas, July 29, 2014 /PRNewswire-HISPANIC PR WIRE/ — The National Society of Hispanic MBAs (NSHMBA) announced a partnership with The Lincoln Motor Company as NSHMBA’s 2014 national Automotive Partner.
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Lincoln will be conference Co-lead at NSHMBA’s 25th Annual Conference & Career Expo in Philadelphia, PA on September 24 -27, 2014. Lincoln will be offering unique test drive experiences for all conference attendees. Lincoln will also be providing a vehicle lease giveaway to all participants during the conference. Lincoln has also expanded its support to NSHMBA with a pledge towards their MBA scholarship fund.
As part of this partnership, NSHMBA will also execute chapter events throughout Los Angeles and Miami featuring Lincoln vehicles. These events will take place starting August 1st through December 31st, 2014.
“In order for Hispanic business students and professionals to build successful careers in this ever-changing economy, they need professional advice on how to leverage the unique opportunities afforded to them,” said NSHMBA CEO Manny Gonzalez. “NSHMBA, alongside with Lincoln and our other sponsors, is here to provide professional development and as many opportunities as possible to succeed.”
“Our partnership with NSHMBA helps to illustrate our mutual admiration for excellence and achievement,” said David Rodriguez, Multicultural Marketing Manager, Lincoln Motor Company. “NSHMBA presents a powerful platform to demonstrate Lincoln’s commitment to create innovative, modern products for our passionate Hispanic consumers.”
About the National Society of Hispanic MBAs
National Society of Hispanic MBAs (NSHMBA): formed in 1988, as a non-profit organization aiming to empower Hispanics to achieve their fullest educational, social, and earning potential. NSHMBA serves the Hispanic community and its constituents through a national network of 40 chapters and hundreds of community partners across the United States and Puerto Rico covering 100 percent of the Hispanic community. NSHMBA is dedicated to building and advancing Hispanic leadership, advocating the pursuit of higher education and providing its members with world-class professional development and career management programs. Visit www.nshmba.org.
About The Lincoln Motor Company
Lincoln is the luxury automotive brand of Ford Motor Company, committed to creating compelling vehicles with an exceptional ownership experience to match. Lincoln is in the process of introducing four all-new vehicles in the next four years. For more information about Lincoln, please visit media.lincoln.com or www.lincoln.com. Follow us on Facebook at facebook.com/Lincoln.
