Trucks Deliver October Sales Records for AHM, Honda and Acura Brands as Sales Rise Across Divisions

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November 1, 2019

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TORRANCE, Calif., Nov. 1, 2019 /PRNewswire-HISPANIC PR WIRE/ —

American Honda

Honda

Acura

Total

Cars

Trucks

Total

Cars

Trucks

Total

Cars

Trucks

131,443

54,016

77,427

117,486

50,315

67,171

13,957

3,701

10,256

+7.6%

-1.5%

+15%

+8.2%

-2.1%

+17.5%

+2.4%

+6.5%

+1.1%

American Honda October sales gained across divisions as trucks broke numerous records for both Honda and Acura brands. Honda trucks set a new October record, with HR-V setting an all-time monthly mark, while Acura trucks also set a new October record. (PRNewsfoto/American Honda Motor Co., Inc.)

“With the Honda CR-V topping the 5 million cumulative sales mark to reaffirm its position as the best-selling crossover for over two decades, it’s fitting that Honda crossover and light truck models led Honda to an all-time October sales record,” said Henio Arcangeli, Jr., senior vice president of Automobile Sales at American Honda Motor Co. “Both the Honda and Acura brands are marching forward as we head into the final two months of the year on pace to see American Honda post a sales increase for 2019.”

Honda	BRAND REPORT

Sales Highlights	Model Notes

The harvest moon shone brightly on Honda sales, with new October overall and truck sales records and cumulative CR-V sales cresting 5 million. Several models made major gains with trucks leading the way as HR-V set an all-time monthly record and CR-V a new October mark. Civic and Fit also made major gains. HR-V set a new all-time monthly record, jumping 104% on sales of 10,130 units. CR-V sales climb 20% on sales of 33,344 for a new October record. Fit gained a whopping 204% while Civic gained 5% and Accord topped 21,000 deliveries. Odyssey now holds an incredible 42% share of the minivan segment with October sales of over 7,800 units.	Honda is the retail best-selling passenger car brand in America in 2019 – with Fit, Civic, Insight and Accord #1 or #2 in their respective segments — gaining the most share of any mainstream brand this year.
	Honda has led the industry in sales to under-35-year-old buyers since 2010, with Civic and Accord the #1 and #2 cars, CR-V the #1 CUV/SUV and Odyssey the #1 minivan.
Acura	BRAND REPORT

Sales Highlights	Model Notes

Another strong month for the Acura brand brought a new October truck sales record and an overall 2.4% sales increase, with a particularly strong month for ILX, the retail #1 sedan in segment, a 10% gain for MDX, and RDX sales on pace for another annual sales record. MDX sales climbed 10.4%, pushing Acura trucks to a new October record. ILX sales jumped 35.4% in October, with 1,430 units delivered. RDX sales topped 5,800 and combined with the enduring MDX for total truck sales of 10,256 units.	Nearly 99% of all Acuras sold in the U.S. are made in America, with five of the brand’s six models built at the company’s three Ohio auto plants.
	MDX is out-retailing 3-row SUVs from Lexus, Mercedes, BMW, Audi, Infiniti, Tesla and Volvo in 2019, and has done so in every year since 2010.

	American Honda Vehicle Sales for October 2019
				Month-to-Date				Year-to-Date
				October 2019	October 2018	DSR** % Change	MoM % Change	October 2019	October 2018	DSR** % Change	YoY % Change
	American Honda Total			131,443	122,182	3.6%	7.6%	1,337,652	1,329,179	0.6%	0.6%
	Total Car Sales			54,016	54,865	-5.2%	-1.5%	600,000	610,483	-1.7%	-1.7%
	Total Truck Sales			77,427	67,317	10.8%	15.0%	737,652	718,696	2.6%	2.6%
	Honda		Total Car Sales	50,315	51,389	-5.7%	-2.1%	565,675	574,309	-1.5%	-1.5%
	Honda		Total Truck Sales	67,171	57,169	13.1%	17.5%	645,207	626,763	2.9%	2.9%
	Acura		Total Car Sales	3,701	3,476	2.5%	6.5%	34,325	36,174	-5.1%	-5.1%
	Acura		Total Truck Sales	10,256	10,148	-2.7%	1.1%	92,445	91,933	0.6%	0.6%
	* Total Domestic Car Sales			48,380	44,202	5.4%	9.5%	508,525	505,340	0.6%	0.6%
		Honda Division		44,747	40,865	5.4%	9.5%	475,067	470,722	0.9%	0.9%
		Acura Division		3,633	3,337	4.8%	8.9%	33,458	34,618	-3.4%	-3.4%
	* Total Domestic Truck Sales			76,473	67,317	9.4%	13.6%	716,541	718,696	-0.3%	-0.3%
		Honda Division		66,217	57,169	11.5%	15.8%	624,096	626,763	-0.4%	-0.4%
		Acura Division		10,256	10,148	-2.7%	1.1%	92,445	91,933	0.6%	0.6%
	Total Import Car Sales			5,636	10,663	-49.1%	-47.1%	91,475	105,143	-13.0%	-13.0%
		Honda Division		5,568	10,524	-49.1%	-47.1%	90,608	103,587	-12.5%	-12.5%
		Acura Division		68	139	-52.9%	-51.1%	867	1,556	-44.3%	-44.3%
	Total Import Truck Sales			954	0	0.0%	0.0%	21,111	0	0.0%	0.0%
		Honda Division		954	0	0.0%	0.0%	21,111	0	0.0%	0.0%
		Acura Division		0	0	0.0%	0.0%	0	0	0.0%	0.0%
MODEL BREAKOUT BY DIVISION
	Honda Division Total			117,486	108,558	4.2%	8.2%	1,210,882	1,201,072	0.8%	0.8%
		ACCORD		21,689	23,778	-12.2%	-8.8%	226,152	239,077	-5.4%	-5.4%
		CIVIC		23,577	22,450	1.1%	5.0%	279,061	277,486	0.6%	0.6%
		CLARITY		635	2,100	-70.9%	-69.8%	9,994	15,414	-35.2%	-35.2%
		CR-Z		0	1	-100.0%	-100.0%	2	36	-94.4%	-94.4%
		FIT		2,800	920	193.1%	204.3%	30,068	33,854	-11.2%	-11.2%
		INSIGHT		1,614	2,140	-27.4%	-24.6%	20,398	8,442	141.6%	141.6%

		CR-V		33,344	27,825	15.4%	19.8%	314,083	305,446	2.8%	2.8%
		HR-V		10,130	4,961	96.6%	104.2%	80,444	74,940	7.3%	7.3%
		ODYSSEY		7,872	8,403	-9.8%	-6.3%	82,130	87,692	-6.3%	-6.3%
		PASSPORT		3,649	0	0.0%	0.0%	28,772	0	0.0%	0.0%
		PILOT		9,529	13,479	-31.9%	-29.3%	113,498	133,380	-14.9%	-14.9%
		RIDGELINE		2,647	2,501	1.9%	5.8%	26,280	25,305	3.9%	3.9%

	Acura Division Total			13,957	13,624	-1.4%	2.4%	126,770	128,107	-1.0%	-1.0%

		ILX		1,430	1,056	30.4%	35.4%	12,127	9,298	30.4%	30.4%
		NSX		15	18	-19.8%	-16.7%	217	140	55.0%	55.0%
		RLX / RL		68	139	-52.9%	-51.1%	867	1,556	-44.3%	-44.3%
		TLX		2,188	2,263	-6.9%	-3.3%	21,114	25,180	-16.1%	-16.1%

		MDX		4,368	3,955	6.4%	10.4%	41,599	41,142	1.1%	1.1%
		RDX		5,888	6,193	-8.4%	-4.9%	50,846	50,791	0.1%	0.1%

	Selling Days			27	26			256	256
	**** Electrified Vehicles			4,341	6,529	-36.0%	-33.5%	52,465	40,047	31.0%	31.0%