NEW YORK, May 19, 2016 /PRNewswire-HISPANIC PR WIRE/ — As the first activation of their partnership, leading web development platform Wix.com Ltd. (NASDAQ:WIX) and New York City FC have teamed up to encourage fans to come together and #StartStunning on the day of the Club’s much-anticipated derby match against the Red Bulls at Yankee Stadium on Saturday, May 21. Wix and City Football Group (CFG), majority owner of New York City FC, announced an official global partnership in February.
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During the match, Wix will debut a video that tells the story of the iconic Bronx sports bar Yankee Tavern – a Wix customer and New York City FC pub partner – and the journey to create a stunning digital presence using Wix’s innovative design platform. The video will urge viewers to take a selfie showing their New York City FC pride, tag it with #StartStunning and share on Twitter. Fans that take part will be able to “Buy One, Get One Free Beer” at Yankee Tavern immediately following the match.
View a sneak peek of the video here: https://youtu.be/eB2shdtrcak
“We are proud to partner with New York City FC to help foster an even greater sense of unity and camaraderie among New Yorkers,” stated Omer Shai, Chief Marketing Officer of Wix.com. “Wix empowers small business owners in New York and across the globe to build, manage and grow their online presence. This partnership is a great way to showcase the power of our design capabilities with the large and growing New York City FC fanbase.”
Jon Patricof, President of New York City FC, continued, “Our fans are a close-knit community whose passion and loyalty extends beyond stadium walls. We are pleased we can enhance our relationship with dedicated pub partners, like Yankee Tavern, and our partners at Wix.com by connecting with our fans in creative and dynamic ways off the pitch.
“At our first local event with Wix on May 21, our fans will be able showcase their love of the game and come together to support local small businesses even after the final whistle.”
About Wix.com Ltd.
Wix.com (NASDAQ: WIX) is a leading cloud-based web development platform with over 85 million registered users worldwide. Wix was founded on the belief that the Internet should be accessible to everyone to develop, create and contribute. Through free and premium subscriptions, Wix empowers millions of businesses, organizations, professionals and individuals to take their businesses, brands and workflow online. The Wix Editor and highly curated App Market enable users to build and manage a fully integrated and dynamic digital presence. Wix’s headquarters are in Tel Aviv with offices in Be’er Sheva, San Francisco, New York, Miami, Berlin, Vilnius and Dnepropetrovsk.
About New York City FC:
New York City Football Club is an American professional soccer team based in New York City that competes in Major League Soccer. It was announced as the league’s twentieth franchise on May 21, 2013 and is the first and only Major League Soccer Club located within the five boroughs of New York City. Majority owned by City Football Group, which includes Manchester City FC, Melbourne City FC and Yokohama F. Marinos, New York City FC plays its home games at Yankee Stadium, which is also home to minority owner, the New York Yankees.
New York City FC is embarking on its second ever season in 2016 and has former US National Team captain Claudio Reyna as its Sporting Director and former World Cup winner Patrick Vieira as its coach, in addition to Designated Players: Captain David Villa, Frank Lampard, and Andrea Pirlo.
Media Relations:
Vivian Hernandez
Wix.com
[email protected]
415-517-6539
Nina Korfias
MSLGROUP
781-684-0770
[email protected]
Amanda Marston
New York City FC
512-565-8755
[email protected]
