Sorenson Names Seasoned Leader as Global Chief Information and Technology Officer

October 1, 2024

Maria Lensing to guide teams in digital transformation

SALT LAKE CITY, Oct. 1, 2024 /PRNewswire-HISPANIC PR WIRE/ — Today, Sorenson announced the appointment of Maria Lensing as Chief Information and Technology Officer (CTO), a role in which she leads the company’s technology vision and strategy, and the engineering and IT teams. This role is critical in aligning technology innovations to the company’s business objectives and to drive the company’s digital transformation – all to provide communication accessibility and inclusion for more people and communities.

“We welcome Maria to our executive team and, given her extensive experience on our Board of Directors, we look forward to her insightful contributions,” said Jorge Rodriguez, CEO of Sorenson, the world’s leading provider of communication tools for Deaf, DeafBlind and hard-of-hearing people. “Maria’s vision will support our goals of delivering cutting-edge technology. She will also offer invaluable guidance on tech governance, cyber risk management and data and AI initiatives.”

Lensing, who co-authored a 2024 book about embracing diverse perspectives to create an inclusive and innovative culture, noted, “Joining Sorenson is meaningful for me as the impact of the company’s mission and technology is extremely powerful. I am thrilled to oversee the development and furthering of technologies that enrich the human experience.”

Prior to her role at Sorenson, Lensing served as the Chief Strategy and Transformation Officer at Walgreens, where, among many other executive responsibilities, she oversaw the company’s Digital Transformation and led the development of the Technology operating model. Prior to her position at Walgreens, Lensing was Chief Technology Officer at McKesson, where she was responsible for developing the company’s technology stack vision, strategy, and architectures. She was also critical to the acceleration of technology solutions to support vaccine distribution in the United States, earning the award of “CTO of the Year” by Tech Titans in 2021. Before McKesson, Maria served in various business and technical executive roles over the span of 11 years at AT&T.

“I am passionate about empowering teams to deliver at their highest quality, fostering a culture of inclusion and innovation, championing science, technology, engineering, and mathematics (STEM) education initiatives, and amplifying the impact of Hispanic technology leaders,” added Lensing, who has received multiple awards and honors from different institutions and publications, including World 50 Next Women, Latino Leaders Magazine Most Influential Latina, and Super Woman in Business by the Dallas Business Journal.

Lensing earned a Bachelor of Science in electrical engineering and Master of Science in engineering management from Christian Brothers University (CBU). She completed her executive education at Harvard Business School and is a boardroom certified Qualified Technology Expert (QTE).

View in ASL. Read in Spanish.

Sorenson Press Contact
Denisse Tamez
Director of Public Relations
Sorenson | (801) 287-9400
[email protected]

About Sorenson
Sorenson is one of the world’s leading language services providers, combining patented technology with human-centric solutions. We strive to increase diversity, equity, inclusion, and accessibility for underrepresented people through communication solutions for all. We provide call captioning and video relay services, video remote and in-person sign language and spoken language interpreting, translation, real-time captioning, and post-production language services. Our company impact extends beyond the 140 million conversations we facilitate annually— Sorenson fosters inclusive workplaces and job creation through communication accessibility and saves lives through interpreted emergency and health services. Sorenson is a portfolio company of Ariel Alternatives LLC’s Project Black Fund^®, which aims to scale sustainable minority-owned businesses to serve as leading vendors to Fortune 500 companies, and we strive to manage and minimize our environmental impact. To learn more about our responsible business practices and efforts to advance human connection, visit sorenson.com or es.sorenson.com.

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SOURCE Sorenson

New California Law Establishes the Jacqueline Marie Zbur Rare Disease Advisory Council (RDAC)

October 1, 2024

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National Organization for Rare Disorders (NORD) logo

Council will advise and advocate on needs of California’s rare disease community

SACRAMENTO, Calif., Oct. 1, 2024 /PRNewswire-HISPANIC PR WIRE/ — California Governor Gavin Newsom signed into law AB 2613, legislation that creates the Jacqueline Marie Zbur Rare Disease Advisory Council (RDAC). Named in honor of Assemblymember Rick Zbur’s sister who battled ALS, Assemblymember Zbur introduced AB 2613, which was championed by the National Organization for Rare Disorders (NORD) and 35 other patient organizations, to establish a dedicated Council to address the needs of Californians affected by rare diseases.

With Governor Newsom’s signature, California becomes the 29^th state to create an RDAC. The California RDAC will include a diverse group of members from the rare disease community including patients, caregivers, healthcare providers, researchers, and pharmaceutical and health insurance companies that educate and advise lawmakers about rare disease and make recommendations on how to improve access to critical healthcare and other services.

“Rare disease impacts 1 in 10 Californians. For Assemblymember Zbur, this is not just a statistic. He knows firsthand the heartbreak and burden rare disease patients and families face as they navigate a complex healthcare system,” said NORD CEO Pamela Gavin. “We are immensely grateful to him for championing this legislation and to the Governor for signing it into law and giving the California rare disease community a vital voice in guiding state policy that will help transform and save lives.”

Nationwide, more than 30 million Americans have a rare disease, defined as any disease that impacts fewer than 200,000 people. Of the more than 10,000 known rare diseases, only approximately 5% have an FDA-approved treatment.ⁱ Getting an accurate diagnosis can take years for some rare disease patients and their direct medical costs have shown to be three to five times higher than someone of similar age who does not have a rare disease.ⁱⁱ

“I am deeply grateful to Governor Newsom for signing into law AB 2613, a bill to create a Rare Disease Advisory Council (RDAC), named after my late sister Jackie Zbur,” said Assemblymember Rick Chavez Zbur (D-Hollywood). “This moment is profoundly personal for me, as my sister Jackie is the reason I ran for office in the first place. Near the end of her battle with ALS, she made me promise her to pursue public service to use my voice to help others. Your organization’s support of this bill honors her legacy and ensures that the rare disease community in California will finally have the platform it deserves. I am especially thankful to NORD for its tireless advocacy and partnership in making this bill a reality. With this, we take a significant step toward fulfilling my promise to Jackie—to make a real difference for families facing these challenges, just as she hoped.”

“The sad truth is the hardships families like mine face across California and the U.S. are all too common. Parents like me often feel invisible and lost,” said Mike Hu, an Oakland resident with two sons both living with a rare disease. “But our family has never lost hope. California’s new Rare Disease Advisory Council will make a meaningful difference in the lives of those impacted by rare diseases and build a future where no rare disease patient is left behind.”

On Friday, September 27 Governor Newsom declared California as the second state this year to establish an RDAC. In 2020, NORD launched Project RDAC to expand the number of states with an RDAC and to optimize the existing RDACs to ensure their benefit to the rare disease community.

“Our incredible advocates played a vital role in pushing AB2613 forward and making the California RDAC a reality, both in-person at our first-ever lobby day, and through countless letters and emails to lawmakers. An extra special thanks to the RDAC Coalition Steering Committee members for their unwavering commitment and leadership. Together, we’re making a difference for the rare disease community in California,” stated Lindsey Viscarra, NORD State Policy Manager.

Individuals can get involved and support their state’s rare disease community by joining NORD’s Rare Action Network^®, and they can learn more about NORD’s Project RDAC and Rare Disease Advisory Councils.

About the National Organization for Rare Disorders (NORD)
With a more than 40-year history of advancing care, treatments and policy, the National Organization for Rare Disorders (NORD) is the leading and longest-standing patient advocacy group for the more than 30 million Americans living with a rare disease. An independent 501(c)(3) nonprofit, NORD is dedicated to individuals with rare diseases and the organizations that serve them. NORD, along with its more than 340 patient organization members, is committed to improving the health and well-being of people with rare diseases by driving advances in care, research and policy.

i https://doi.org/10.1186/s13023-023-02790-7
ⁱⁱ https://ojrd.biomedcentral.com/articles/10.1186/s13023-021-02061-3

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SOURCE National Organization for Rare Disorders (NORD)

Blue Shield of California Slashes Cost of World’s Best-selling Drug

October 1, 2024

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Nonprofit health plan collaborates with Fresenius Kabi and Evio Pharmacy Solutions to purchase FDA-approved Humira biosimilar for $525 per monthly dose, compared to the market reported net price of Humira at $2,100.
New drug available for most members at $0 co-pay starting January 1, 2025 when Blue Shield launches Pharmacy Care Reimagined model for its commercial customers

OAKLAND, Calif., Oct. 1, 2024 /PRNewswire-HISPANIC PR WIRE/ — Blue Shield of California today announced it has drastically cut the price it will pay for an FDA-approved biosimilar of blockbuster drug Humira – purchasing the medicine at a transparent net price of $525 per monthly dose, compared to the market reported net price of Humira at $2,100.

The innovative agreement with drug manufacturer Fresenius Kabi, an operating company of Fresenius, and Evio Pharmacy Solutions, which facilitated the deal, eliminates the excessive markups often found in a traditional pharmacy benefit manager model. Instead, Blue Shield’s new Pharmacy Care Reimagined model allows the nonprofit health plan – among several other innovations – to provide its members with better access to biosimilar medications. Biosimilar drugs are FDA-approved for providing patients the same clinical effectiveness of a branded version — at a significantly lower, transparent cost.

“We will no longer take part in a pharmacy system that is designed to maximize the profit of participants instead of the quality, convenience, and cost-effectiveness for consumers,” said Paul Markovich, CEO, Blue Shield of California. “Every employer, health plan and payer should be asking – and challenging – their pharmacy benefit managers to offer clinically effective and lower cost alternatives at a transparent price. This is why Blue Shield decided to rebuild our pharmacy care system – so we can get medications to the right people, at the right time, at the right price.”

The collaboration across Blue Shield of California, Fresenius Kabi and Evio Pharmacy Solutions marks the first time this unique business model has been used to bring a Humira biosimilar to market. Aligned incentives and removal of excess complexities among the three stakeholders unlocked the value of Fresenius Kabi’s Humira biosimilar adalimumab-aacf in a system where adoption of these lower-cost alternatives has been limited due to supply chain obstacles.

Starting on January 1, 2025, most Blue Shield commercial members using Fresenius Kabi’s adalimumab-aacf will pay $0 out of pocket. This collaboration will bring drug spend down while adherence for the medication is expected to go up, benefiting the overall cost of care and, more importantly, member health outcomes.

“Biosimilars are safe, effective, and essential to lower the cost of biologic medicines and improve their access to patients in the United States,” said Pierluigi Antonelli, Fresenius Kabi president and CEO. “Fresenius Kabi is pleased to provide this option to Blue Shield of California and their members. By simplifying the drug’s path to patients, our collective goal is to make medicine more affordable and more accessible. This allows for prioritizing savings through overall lower net costs that can improve both premiums and patient out-of-pocket spending for their medication.”

Evio Pharmacy Solutions facilitated the agreement that prioritizes low net costs and eliminates the traditional pharmacy benefit manager incentives that encourage higher list prices, resulting in high net costs and bigger profits for intermediaries. With a looming “biosimilar cliff” of multiple lower-cost biosimilar drugs about to enter the market, this move to transparent net pricing sets an important precedent and path forward for the rest of the market.

“We are excited to continue the pharmacy transformation journey with Blue Shield of California, as our first health plan customer to participate in this new net price model,” said Matt Seibt, head of pharmaceutical partnerships at Evio Pharmacy Solutions. “This offering will have a massive impact on reducing health care costs. Evio will continue to utilize our innovative contracting and operational model to craft additional biosimilar opportunities in the next few years.”

The Drug

Since being approved by the Federal Drug Administration in 2002, Humira has become a household name. And while the drug has helped many patients treat inflammatory diseases, like arthritis, Crohn’s disease, ulcerative colitis, psoriasis, and more, it became one of the most egregious examples of inflated pricing and patent abuse in the pharmacy supply chain.

For over 20 years, the drug has been widely used by more than 300,000 Americans each year. After two decades of market exclusivity and $200 billion in sales, Humira’s patent exclusivity expired in January 2023, allowing lower-cost alternatives – known as biosimilars – to become available. However, the price has not come down to the extent it should in a functioning market, limiting widespread adoption.

Blue Shield spends more on Humira than any other drug for its members, processing about 40,000 Humira prescriptions annually. So, an alternative option that is transparently priced, sustainably affordable, and clinically effective is needed to help provide relief from the fast-rising cost of health care.

“Humira has drawn scrutiny for its high and inconsistent pricing from both consumers and policymakers,” said Matt Gibbs, vice president of pharmacy transformation at Blue Shield of California. “With our new low-cost alternative, Blue Shield offers a more affordable, yet equally clinically effective option to members and employers. This move continues our organization’s path of transparency and transforming pharmacy care for the better.”

Last year, Blue Shield announced its Pharmacy Care Reimagined initiative — a first-of-its-kind effort that unbundles the traditional pharmacy benefit manager’s opaque drug supply model, bringing transparency to each part of the system. Today’s biosimilar expansion is the latest example of this transformation work and the nonprofit health plan’s efforts to reform the drug supply ecosystem. It also marks Blue Shield’s continued collaboration with Evio Pharmacy Solutions as part of the health plan’s broader initiative to ensure its members get easier, more affordable access to quality medications.

About Blue Shield of California

Blue Shield of California strives to create a healthcare system worthy of its family and friends that is sustainably affordable. The health plan is a tax paying, nonprofit, independent member of the Blue Shield Association with more than 4.8 million members, over 7,100 employees and more than $25 billion in annual revenue. Founded in 1939 in San Francisco and now headquartered in Oakland, Blue Shield of California and its affiliates provide health, dental, vision, Medicaid and Medicare healthcare service plans in California. The company has contributed more than $77 million to the Blue Shield of California Foundation in the last three years to have an impact on California communities.

For more news about Blue Shield of California, please visit news.blueshieldca.com.

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CONTACT:	Mark Seelig
	Blue Shield of California
	510-607-2359
	[email protected]

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SOURCE Blue Shield of California

Coming Soon: Corazón by Baires to Open Doors in Orlando’s Entertainment District

October 1, 2024

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The Bar at Corazón by Baires (Photo Credit: Dylan Cross)

Set to redefine the area’s culinary landscape, the new seductive, luxury restaurant concept will unveil an immersive storytelling experience with Latin American-inspired cuisine

ORLANDO, Fla., Oct. 1, 2024 /PRNewswire-HISPANIC PR WIRE/ — Bringing together 50 years of hospitality expertise, the industry-leading teams behind Mango’s Tropical Café and Baires Grill announced the opening of Corazón by Baires, the highly-anticipated dining destination set to captivate Orlando’s Entertainment District. Opening its doors on Wednesday, Oct. 23, the new culinary concept is committed to telling a unique story with each dish, delivering a dining experience that celebrates the love of food, connection and storytelling.

Corazón by Baires promises an immersive dining experience, blending international culinary techniques with a diverse range of fresh ingredients to create Latin American-inspired dishes. Located in the heart of International Drive’s buzzing scene, the restaurant will offer a chic and inviting ambiance that merges the city’s energetic spirit with a lavish dining experience.

“Knowing the Orlando area’s great appreciation for authentic food tied to its diverse and deep cultural roots, choosing the city as the location for Corazón by Baires was a natural choice,” said Baires Grill Regional General Manager Sofia Koenig. “The city – named the Best Foodie City in the U.S. – has long-been ready for a culinary experience matching our style for the eclectic scene, and Corazón promises an experience infused with Baires’ standard for high-quality cuisine and service excellence.”

Whether it be a light bite or a lavish multi-course meal, each of the restaurant’s dishes is meticulously prepared from the heart, utilizing flavors that reflect the richness and variety of traditional Latin American dishes. Helmed by the Baires Grill culinary powerhouse team, the menu features dishes crafted to delight the senses. Entrée highlights include the delicate and flaky Andean Branzino and the perfectly marinated Pollo Panka. Guests can also enjoy small bites like the rich and creamy Baked Brie or opt for the vibrant Hamachi Crudo. Decadent desserts like the sweet and doughy Churros with dulce de leche and a hot chocolate shot round off the meal, leaving an everlasting impression.

With a list of artisanal cocktails expertly crafted by the in-house team, Corazón by Baires offers sophisticated concoctions made with fresh ingredients including the smokey and smooth Caresse d’Or, crafted table side by combining Basil Hayden Bourbon, Zacapa Rum, freshly squeezed orange juice and angostura orange bitters. Drink connoisseurs can also complement their dishes with a choice of wines, unique takes on the classic martini or a crisp glass of beer from a specially curated list of micro-blends, sourced from several craft breweries across the country.

“With the culinary expertise of Baires, this innovative partnership will bring a uniquely high-end dining experience to locals and visitors in the I-Drive and Restaurant Row District, marking an exciting new era for the area,” said Joshua Wallack, COO of Wallack Holdings and Mango’s Tropical Café. “Corazón is at the forefront of Orlando’s red hot culinary scene and is just the first of many exciting, multi-sensory experiences we have in store as a go-to staple for locals and travelers alike.”

Once inside, curious guests will find an immersive, seductive secret, ‘La Biblioteca de Corazón’, serving as the restaurant’s entrance. Conceptualized by Creative Director Rebecca Merritt of New York-based Beyond Merritt Design, each of the restaurant’s spaces were created to enchant and engage guests by providing magical focal points from every seat. The restaurant’s palette ranges from a deep sexy teal to a light romantic rose and the space is awash with sumptuous textures. Oversized chainmail chandeliers anchor the dining room and deconstructed hearts made of candles and floating books decorate the walls – reminding guests that our hearts tell a thousand stories.

With an enchanting atmosphere, the location is more than 12,000 square feet, featuring an intimate bar and lounge and lush garden terrace, seating up to a total of more than 200 guests between the indoor and outdoor spaces. Corazón by Baires also offers private dining options for guests and groups looking to host unforgettable get-togethers, providing the perfect ambiance for everything from a romantic date to a corporate dinner or even an intimate family gathering. Each event is tailored to meet the needs and high expectations for each celebration.

With a shared history tracing back decades to the renaissance of Miami Beach, Mango’s Tropical Café and Baires Grill’s exceptional synergy and shared vision for remarkable hospitality experiences in the Orlando market led to the conception of Corazón by Baires. The restaurant opens as the third concept in The District, the dining and nightlife complex anchoring the intersection of International Drive and Sand Lake Road. For more information or to make a reservation, visit OpenTable or call (407) 537-6166.

Corazón by Baires
8126 International Drive, Orlando, FL 32819
Dinner: Wednesday – Saturday
5:30 – 10:30 p.m.
CorazonbyBaires.com
@CorazonByBaires • Facebook.com/CorazonByBaires

Corazón by Baires
Launched in 2024, Corazón by Baires is a fresh concept brought to life by the industry-leading hospitality teams behind Mango’s Tropical Café and Baires Grill. Celebrating the love of food, connection and storytelling, the restaurant features a diverse menu helmed by the Baires Grill culinary powerhouse team, featuring Latin-American inspired dishes crafted with fresh ingredients and international culinary techniques. Corazón by Baires offers sophisticated artisanal cocktails, including a selection of wines and a specially curated list of micro-beer blends sourced nationally. With an enchanting atmosphere spanning 12,000 square feet, the space seats more than 200 guests between the indoor and outdoor spaces, including a lush garden terrace. Corazón by Baires also offers private dining options for unforgettable get-togethers, providing the perfect choice for romantic dates, corporate dinners and family gatherings. Situated in The District, Corazón by Baires is located at 8126 International Drive, Orlando, FL 32819. For more information, visit CorazonbyBaires.com and follow @CorazonByBaires and Facebook.com/CorazonByBaires.

About Baires Grill
Baires Grill is an iconic Argentine restaurant in the city of Miami since 1999. It is considered the most important gastronomic chain outside of Argentina. It started on Washington Street in Miami Beach, then moved to the iconic Lincoln Road, and expanded to the rest of Miami. It has 7 strategically located locations in South Florida and employs more than 400 collaborators. They will start with a new opening in the same state, but this time in Orlando. They recently opened their first restaurant in New York and plan two new openings for 2025 in the Big Apple. The atmosphere is characterized by being informal and modern, with high-quality details where the local public, tourists, and celebrities come to share and enjoy the best Argentine cuisine under standards of excellence in attention and service. Their menu offers a variety of over 70 typical and international dishes, with meat, in all its cuts, being the brand’s distinctive seal. More than 150 labels of the best wines in the world, including Argentine Malbec, complete the proposal. Within the business verticals, we can highlight the corporate events unit and specific formats of each location, such as days dedicated to enjoying the wine list at a 50% discount, ladies’ night focusing on the finest cocktails, and live music to complete the Baires experience. We invite you to visit us at www.bairesgrill.com and follow us @bairesgrill and Facebook.com/BairesGrill.

‘La Biblioteca de Corazón (Photo Credit: Dylan Cross)

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SOURCE Corazón by Baires

Filing Troubles: Debt.com Survey Finds 3 Out of 4 Americans Frustrated with FAFSA

October 1, 2024

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The Free Application for Federal Student Aid (FAFSA) will be available on October 1 for students attending the 2025-2026 academic year. It’ll be the second year of the Education Department’s “Better FAFSA” financial aid form - and a test if the form has actually been improved.

Despite the Education Department’s promises of a “Better FAFSA,” technical issues and too many questions continue to overwhelm families seeking essential financial aid for college.

FORT LAUDERDALE, Fla., Sept. 30, 2024 /PRNewswire-HISPANIC PR WIRE/ — Debt.com’s 2024 FAFSA survey of 1,000 Americans revealed the two most common problems when filing a FAFSA application: too many questions and a faulty website.

Filing a Free Application for Federal Student Aid is the first step to earning the Pelll grant, scholarships, and Federal student loans. The initial rollout of “Better FAFSA” was met by technical issues that delayed the timely processing of FAFSA applications, according to reporting by The Hill.

“What’s both ironic and a little sad is that this is supposed to be the first year of a new-and-improved FAFSA,” says Debt.com president Don Silvestri. “Congress passed the FAFSA Simplification Act in 2020, and the results were implemented at the beginning of this academic year. Our research shows it hasn’t worked out quite like the federal government expected.”

Seventy-six percent of those surveyed who filed FAFSA say they’ve had challenges and 48% say there were far too many questions, while 31% cited issues with the website being consistently under maintenance, and 23% of those who had trouble said the FAFSA took at least 3 ½ hours to complete.

Other findings include:

87% of respondents feel their child would qualify for the Pell Grant
77% said they believe the Pell Grant would add to their student loan debt, which is untrue as the grant doesn’t have to be paid back
58% said filing FAFSA and receiving Pell grants, scholarships, and/or worked study helped them stay out of student loan debt
42% said FAFSA did not help them, and they had to take on student loan debt

“My hope is that, as AI gets smarter and more ubiquitous, it can be used to truly simply and shorten FAFSA,” Silvestri says. “Until then, I don’t doubt there are students who are missing out on badly needed funds because they can’t navigate the application process.”

The FAFSA will be available on October 1 for students attending the 2025-2026 academic year. The Education Department says the “Better FAFSA” will take 15 minutes. It will be the second year of the Education Department’s “Better FAFSA” financial aid form and a test to see if the form has actually been improved.

Debt.com

About Debt.com: Debt.com is a consumer website where people can find help with credit card debt, student loan debt, tax debt, credit repair, bankruptcy, and more. Debt.com works with vetted and certified providers that give the best advice and solutions for consumers “when life happens.”

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SOURCE Debt.com

RECORD-BREAKING SEPTEMBER FOR KIA AMERICA’S ALL-ELECTRIC AND PLUG-IN HYBRID MODELS

October 1, 2024

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Kia’s EV and PHEV models each set new September sales records, increasing 43- and 11-percent, respectively, over the same period last year
Sportage, Forte, Carnival and Seltos achieve the best-ever year-to-date September sales

IRVINE, Calif., Oct. 1, 2024 /PRNewswire-HISPANIC PR WIRE/ — Kia America closed September with sales of 58,913 units led by significant gains and record-setting sales performances by the brand’s broad lineup of all-electric (EV) and plug-in hybrid (PHEV) vehicles. Despite fewer selling days compared to last year, Kia’s EVs and PHEVs are up 43-percent and 11-pecent year-over-year.

RECORD-BREAKING SEPTEMBER FOR KIA AMERICA’S ALL-ELECTRIC AND PLUG-IN HYBRID MODELS

Year-over-year, four Kia models – Sportage (+10-percent); Forte (+6-percent); Carnival (+5-percent); and Seltos (+2-percent) – are up through the third quarter recording the best-ever year-to-date September sales as Kia remains committed to offering customers a variety of electrified and ICE choices.

September SUV sales increased over the same period last year and accounted for 74-percent of Kia’s monthly total while electrified models made up 17-percent of the September volume.

“Sales of Kia’s electrified offerings continued to grow despite the industry-wide softening in growth for all-electric models,” said Eric Watson, vice president, sales operations, Kia America. “Double digit sales gains for Kia’s EV and PHEV models prove Kia’s leadership position as the industry transitions to electrification. As we enter the fourth quarter, with the all-new K4 compact sedan and the first-ever Carnival Hybrid MPV arriving in showrooms nationwide, we are confident this positive sales momentum will carry us through the remainder of this year and well into next.”

In addition to the monthly sales performance, Kia America announced several initiatives, including:

Kia America will soon offer North American Charging Standard (NACS) adapters for its award-winning EV6 and EV9 vehicles. Customers who take delivery of a new 2024 or 2025 Kia EV9 or 2024 Kia EV6 after September 4, 2024, will receive an adapter free of charge that will allow them access to more than 16,500 NACS DC fast chargers in the U.S.¹ Customer delivery of the free adapters is anticipated to take place in early 2025². Kia EV6, EV9 and Niro EV customers who took delivery prior to September 4, 2024, will have the opportunity to purchase an adapter from an authorized Kia dealer at a later date. Access to the DC fast chargers is planned for January 15, 2025.
The all-electric 2024 Kia EV9 GT-Line has been named a 2024 Wards 10 Best Engines & Propulsion Systems winner. The annual awards evaluate all-new or significantly improved engines and electric propulsion systems, and this latest accolade marks the EV9’s second Wards 10 Best award in its first year on sale, following its recognition as a 2024 Wards 10 Best Interiors & UX winner earlier this year.
Kia Corporation and global partner The Ocean Cleanup celebrated a significant milestone in their joint strategy to tackle plastic pollution in the world’s oceans. Symbolically returning to the port of San Francisco from which the first-generation System 001 vessel embarked on its maiden voyage six years ago, The Ocean Cleanup’s current System 03 has completed a significant haul. Since the establishment of the partnership in 2022, Kia’s support has helped The Ocean Cleanup remove over one million pounds of plastic from the world’s largest accumulation of floating waste – the Great Pacific Garbage Patch (GPGP) – which has an estimated surface area of 1.6 million square kilometers.

	MONTH OF SEPTEMBER		YEAR TO DATE
Model	2024	2023	2024	2023
EV9	2,096	0	15,970	0
EV6	1,612	2,084	15,985	14,798
Rio	0	2,096	1,917	21,196
Forte	7,400	10,737	101,093	95,135
K4	2,866	0	2,911	0
K5	4,898	6,002	28,476	49,594
Stinger	0	117	0	5,372
Soul	4,016	5,290	40,094	50,071
Niro	1,687	2,752	25,132	29,085
Seltos	3,877	4,736	48,177	47,059
Sportage	11,163	11,562	118,758	107,584
Sorento	6,572	8,103	69,176	67,626
Telluride	8,699	9,147	81,754	83,981
Carnival	4,027	4,638	34,727	33,173
Total	58,913	67,264	584,170	604,674

Kia America – about us

Headquartered in Irvine, California, Kia America continues to top automotive quality surveys. Kia is recognized as one of the TIME World’s Most Sustainable Companies of 2024. Kia serves as the “Official Automotive Partner” of the NBA and WNBA and offers a range of gasoline, hybrid, plug-in hybrid and electric vehicles sold through a network of over 775 dealers in the U.S., including several cars and SUVs proudly assembled in America*.

*Certain 2025 EV9 all-electric three-row SUV, Sportage (excludes HEV/PHEV), Sorento (excludes HEV/PHEV), and Telluride are assembled in the United States from U.S. and globally sourced parts.

For media information, including photography, visit www.kiamedia.com. To receive custom email notifications for press releases the moment they are published, subscribe at www.kiamedia.com/us/en/newsalert.

¹ NACS port count source: U.S. Department of Energy Alternative Fuel Data Center (AFDC), for U.S. only, September 2024.

² Based on available supply

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SOURCE Kia America

The Home Depot Foundation commits up to $2 million for Hurricane Helene relief

September 30, 2024

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ATLANTA, Sept. 30, 2024 /PRNewswire-HISPANIC PR WIRE/ — The Home Depot Foundation is committing up to $2 million to support immediate disaster relief in communities impacted by Hurricane Helene.

The Foundation’s nonprofit partners are mobilizing teams and resources to assess damage, deliver relief supplies and begin cleanup and repairs, including:

Convoy of Hope and Operation Blessing are establishing bases of operation across the Southeast to distribute food, water, hygiene items, cleaning supplies, meals and more to impacted communities.
World Central Kitchen has been distributing meals in Florida, Georgia and North Carolina, while the American Red Cross has opened shelters to support more than 9,000 people in hard-hit areas.
Team Rubicon and Inspiritus are conducting damage assessments to determine where they can support with debris removal from roadways.
ToolBank Disaster Services and its affiliates across Florida are supplying tools and equipment to local organizations to support cleanup efforts.

Team Depot, The Home Depot’s associate volunteer force, is donating relief supplies to nonprofits, first responders and government agencies, and volunteers will be on the ground in the coming days and weeks to help clean up in local communities in North Carolina, South Carolina, Florida and Georgia, including The Home Depot’s hometown of Atlanta.

“Our thoughts are with the communities that have been impacted by Hurricane Helene,” said Erin Izen, executive director of The Home Depot Foundation. “The Foundation and Team Depot are working alongside our disaster relief partners to assist the people and areas impacted by this catastrophic storm.”

The Homer Fund, The Home Depot’s employee assistance fund, is providing immediate financial support to impacted associates in need of safe housing, food and clothing while displaced.

About The Home Depot Foundation

The Home Depot Foundation, the nonprofit arm of The Home Depot (NYSE: HD), works to improve the homes and lives of U.S. veterans, support communities impacted by natural disasters and train skilled tradespeople to fill the labor gap. Since 2011, the Foundation has invested more than $500 million in veteran causes and improved more than 60,000 veteran homes and facilities. The Foundation has pledged to invest $750 million in veteran causes by 2030 and $50 million in training the next generation of skilled tradespeople through the Path to Pro program by 2028. To learn more about The Home Depot Foundation visit HomeDepotFoundation.org and follow us on X @HomeDepotFound and on Facebook and Instagram @HomeDepotFoundation.

Logo – https://mma.prnewswire.com/media/403438/The_Home_Depot_Foundation_Logo.jpg

SOURCE The Home Depot Foundation

Princesa by Ariana Vara Transforms a Quinceañera’s Fantasy into a Fascinating Reality for Contest Winner and Fits Three More Runners-Up to Be the ‘Belles of the Ball’

September 30, 2024

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Princesa by Ariana Vara Quinceañera Contest Winner Breanna, family and fashion designer Evelyn Jia.

In honor of Hispanic Heritage Month, Princesa by Ariana Vara celebrates a young Texas girl’s show stopping entrance into adulthood and surprises three runners-up with exquisite gowns

NEW YORK, Sept. 30, 2024 /PRNewswire-HISPANIC PR WIRE/ — Princesa by Ariana Vara is proud to announce the fulfillment of a young girl’s quinceañera dreams, as well as the incredible impact made by their recent Quinceañera Contest. Earlier this year, Princesa by Ariana Vara launched its Quinceañera Contest, offering young girls across the country the opportunity to make their quinceañera dreams a reality.

The grand prize winner received an all-expenses-paid 4-day/3-night trip to New York City to select her dream gown at the Mon Cheri Bridals/ Princesa by Ariana Vara showroom, along with a $1,000 allowance for her quinceañera celebration.

The contest’s grand prize winner, a young girl from Texas named Breanna, joined us with her family, three-generations of empowered women, honoring quinceañera heritage, at the showroom last Friday 9/27, for a magical day filled with joy, tradition, and family unity, made more special by her exquisite, custom-selected Princesa by Ariana Vara gown. She will be celebrating her milestone birthday in March 2025 in stunning fashion.

The contest generated immense excitement and engagement, and Princesa made the decision to grant three runners-up their own exquisite gowns to amplify the impact of the contest.

“We are dedicated to making young girls feel like true royalty on one of the most important days of their lives,” said Perla G. Jio, Senior Sales Development Executive at Mon Cheri Bridals, parent company of Princesa by Ariana Vara. “While only one girl could win the grand prize, we wanted to extend the magic to more deserving participants. By gifting gowns to the three runners-up, we ensured that their quinceañera moments were just as unforgettable.”

For Latino families, a quinceañera is not only a rite of passage but also a profound cultural celebration that marks the transition from childhood to womanhood. The perfect gown plays a central role in this experience, embodying the beauty, grace, and individuality of each young girl as she steps into adulthood.

For years Princesa by Ariana Vara has been dedicated to helping families celebrate their quinceañera with unparalleled quality in every thread, fabric, and bead. They are present from the very beginning, as each young girl dreams of her perfect look for this special day, committed to transforming fantasy into a captivating reality with a collection truly fit for a princess.

For more information and to view the different collections, visit: www.arianavara.com

About Princesa by Ariana Vara

Princesa by Ariana Vara is the premier brand that puts the dreams of quinceañeras at the core of all designs, producing exclusive, high-quality, and beautiful gowns. The quinceañera wear company leads the way when it comes to the latest trends in gowns and understanding the value of tradition for Hispanic families. Princesa by Ariana Vara plays an organic role in the theme, tone, and color scheme of every quinceañera because the celebration of this important milestone starts with the gown. Headquartered in New Jersey, for more information on Princesa by Ariana Vara visit www.arianavara.com and follow the brand on Instagram and TikTok at @princesabyarianavara.

Contest Winner Breanna and Fashion Designer Evelyn Jia at Mon Cheri Bridals/Princesa by Ariana Vara Showroom

Photo – https://mma.prnewswire.com/media/2519800/Princesa_by_Ariana_Vara_Quinceanera_Contest_Winner_Breanna.jpg

Photo – https://mma.prnewswire.com/media/2519801/Contest_Winner_Breanna_and_Fashion_Designer_Evelyn_Jia_at_Mon_Cheri_Bridals_Princesa_by_Ariana_Vara.jpg

Logo – https://mma.prnewswire.com/media/2425376/Princesa_by_Ariana_Vara_Logo.jpg

SOURCE Princesa by Ariana Vara

MedXpress Connect Rebrands to MXC Logistics, Expanding Healthcare Logistics Services

September 30, 2024

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ALPHARETTA, Ga., Sept. 30, 2024 /PRNewswire-HISPANIC PR WIRE/– MedXpress Connect, a TFC Logistics company and a leader in medical courier services, proudly announces its rebranding as MXC Logistics. This change marks a significant transformation from a specialized medical courier company to a comprehensive healthcare logistics 3PL (Third-Party Logistics) organization.

With over two decades of experience in the logistics and healthcare industries, MXC Logistics is set to broaden its service offerings while maintaining its core strengths in contract procurement, training, and certification. The newly formed MXC Logistics will provide an end-to-end healthcare logistics solution, supporting the complex supply chain needs of healthcare-related organizations (HROs).

“Rebranding as MXC Logistics reflects our commitment to the future of healthcare logistics,” said James Barnett, Founder & COO of MXC Logistics. “We are moving beyond medical deliveries to offer scalable, innovative logistics solutions that meet the needs of the healthcare industry, while still offering our specialized medical courier training and certification programs.”

Key Highlights:

Expanded 3PL Services: MXC Logistics will offer integrated logistics solutions designed to streamline healthcare supply chains.
Medical Courier Training and Certification: The company will continue to operate the National Medical Couriers Training Institute, ensuring the highest standards for certified couriers across the industry.
Contract Procurement: MXC Logistics remains a trusted partner for network partners seeking exclusive HRO contracts.

For more information, visit www.tfclogistics.org or contact Ian Canton, Interim Director of Public Relations at [email protected] (877-359-1361).

About MXC Logistics
Formerly MedXpress Connect, MXC Logistics is a Covington-based healthcare logistics 3PL organization specializing in medical courier services, contract procurement, and training. With a focus on innovative solutions, MXC Logistics serves a growing network of healthcare providers and partners across the U.S.

Logo – https://mma.prnewswire.com/media/2518794/TFC_Logistics_MXC_LOGISTICS_Logo.jpg

SOURCE TFC Logistics

GOYA FOODS PROVIDES FOOD ASSISTANCE TO VICTIMS OF HURRICANE HELENE IN FLORIDA, GEORGIA, AND THE CAROLINAS

September 30, 2024

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By collaborating with Sweetwater Mission FoodBank and Lara Trump in North and South Carolina, Global Empowerment Mission in Florida, and Atlanta Community Food Pantry in Georgia, Goya will effectively distribute food to communities where it is needed most.

JERSEY CITY, N.J., Sept. 30, 2024 /PRNewswire-HISPANIC PR WIRE/ — Goya Foods, the largest Hispanic-owned food company in the United States, is providing food donations to families and individuals greatly affected by Hurricane Helene in Florida, Georgia, and the Carolinas.

“In the face of Hurricane Helene’s devastation, Goya stands united with the resilient communities of Florida, Georgia, and the Carolinas, embodying the spirit of compassion and support. Together, we nourish hope and rebuild lives, reminding everyone that even in the darkest times, we can share the light of generosity,” said Bob Unanue, the President and CEO of Goya Foods.

By collaborating with Sweetwater Mission FoodBank and Lara Trump in North and South Carolina, Global Empowerment Mission in Florida, and Atlanta Community Food Pantry in Georgia, Goya will effectively distribute food to communities where it is needed most. The donated items include essential pantry staples like beans, rice, canned vegetables, broth, and spices, enabling families to cook hearty and nutritious meals.

Through its global initiative, Goya Cares, Goya has consistently led the charge in responding to natural disasters and humanitarian crises, contributing millions of pounds of food annually across the United States and around the globe. Recently, Goya has provided food assistance to communities in Texas, Mexico, Maui, California, Turkey, and Syria.

To learn more about Goya Foods, please visit: www.goya.com

About Goya Foods
Founded in 1936, Goya Foods, Inc. is America’s largest Hispanic-owned food company and has established itself as the leader in Latin American food and condiments. Goya manufactures, packages, and distributes over 2,500 high-quality food products from Spain, the Caribbean, Mexico, Central, and South America. Goya products have their roots in the culinary traditions of Hispanic communities worldwide. The combination of authentic ingredients, robust seasonings, and convenient preparation makes Goya products ideal for every taste and table. For more information on Goya Foods, please visit www.goya.com.

Photo – https://mma.prnewswire.com/media/2519215/GOYA_GIVES___with_truck.jpg
Logo – https://mma.prnewswire.com/media/2519236/Goya_Foods_Logo_Logo.jpg

SOURCE Goya Foods

Toyota Supports Relief Efforts for Hurricane Helene and Other Recent Natural Disasters

September 30, 2024

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Contributions promote recovery; customer payment relief offers assist those in need

PLANO, Texas, Sept. 27, 2024 /PRNewswire-HISPANIC PR WIRE/ — Toyota Motor North America and Toyota Financial Services announced efforts to assist those suffering from the impacts of Hurricane Helene and other recent natural disasters across the country. Toyota contributes annually to The American Red Cross and SBP, and these funds are utilized to support recovery efforts when disasters strike around the nation. To further assist affected communities, Toyota is matching contributions for donations made by U.S.-based employees to support The American Red Cross, SBP and other eligible nonprofits.

Additionally, Toyota Financial Services announced it is offering payment relief options to affected customers. This broad outreach includes any Toyota Financial Services (TFS) or Lexus Financial Services (LFS) customers in the designated disaster areas.

Impacted lease and finance customers residing in the affected areas may be eligible to take advantage of several payment relief options, some of which include:

extensions and lease deferred payments;
redirecting billing statements; and
arranging phone or online payments.

Customers who would like to discuss their account options are encouraged to contact TFS or LFS:

Toyota Financial Services customers may call 800-874-8822 or contact TFS via email using the Mail Center function after logging into ToyotaFinancial.com.

Lexus Financial Services customers may call 800-874-7050 or contact LFS via email using the Mail Center function after logging into LexusFinancial.com.

We extend our heartfelt thoughts to those affected by the storms and flooding.

About Toyota
Toyota (NYSE:TM) has been a part of the cultural fabric in North America for more than 65 years, and is committed to advancing sustainable, next-generation mobility through our Toyota and Lexus brands, plus our more than 1,800 dealerships.

Toyota directly employs more than 63,000 people in North America who have contributed to the design, engineering, and assembly of nearly 47 million cars and trucks at our 12 manufacturing plants. By 2025, Toyota’s 13^th plant in North Carolina will begin to manufacture automotive batteries for electrified vehicles. With more electrified vehicles on the road than any other automaker, Toyota currently offers 30 electrified options.

For more information about Toyota, visit www.ToyotaNewsroom.com.

Media Contact:
Derrick Brown
469-486-9065

Logo – https://mma.prnewswire.com/media/439685/Toyota_Corp_Red_Logo.jpg

SOURCE Toyota Motor North America

NPCI International to Develop UPI-like Real-Time Payments Platform in Trinidad and Tobago

September 30, 2024

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L to R: Dr. Alvin Hilaire, Governor, CBTT; Mr. Cory Belfon, Permanent Secretary, MDT; Ms. Maria Francis, Incharge, NIPL; His Excellency Dr. Pradeep Singh Rajpurohit, High Commissioner of India to the Republic of Trinidad and Tobago

Agreement signed with the Ministry of Digital Transformation, Trinidad and Tobago
Marks an important step in expanding India’s digital public goods initiative globally

MUMBAI, India, Sept. 27, 2024 /PRNewswire/ — NPCI International Payments Limited (NIPL) has entered into a strategic partnership with the Ministry of Digital Transformation (MDT) of Trinidad and Tobago, to develop a real-time payments platform similar to India’s ‘Unified Payments Interface‘ (UPI). This collaboration marks a significant milestone, making Trinidad and Tobago the first Caribbean nation to adopt the globally renowned UPI. This builds on the strong, longstanding bilateral ties between the two countries.

This strategic partnership aims to empower Trinidad and Tobago to establish a reliable and efficient real-time payments platform for both person-to-person (P2P) and person-to-merchant (P2M) transactions, expanding digital payments in the country and fostering financial inclusion. By leveraging technology and experiences from India’s UPI, the partnership seeks to assist Trinidad and Tobago in modernising its financial ecosystem. This involves enhancing accessibility, affordability, connectivity with domestic and international payment networks in the times to come and ensuring interoperability.

UPI has emerged as a transformative force in India’s financial landscape, registering nearly 15 billion transactions in August 2024, with an estimated value of USD 245 billion. Through strategic collaborations with foreign central banks and governments, NIPL is committed to advancing India’s digital public goods across the globe.

Speaking on the development, Mr. Ritesh Shukla, CEO, NPCI International, said, “Trinidad and Tobago is taking significant steps towards advancing its financial infrastructure, and we are proud to support them in building a secure, sovereign, and scalable payments platform. Our experience with UPI in India has demonstrated how real-time payments can transform economies, by improving access to essential financial services and reducing reliance on cash. We look forward to working closely with the Ministry of Digital Transformation and the Central Bank in Trinidad and Tobago.”

Spokesperson of Ministry of Digital Transformation, Trinidad and Tobago, said, “It is with great anticipation that the Ministry of Digital Transformation and the Ministry of Finance embark on this significant engagement with NIPL to implement a digital payment system for Trinidad and Tobago. Fashioned on India’s UPI, the digital payment platform will facilitate innovation in the Fintech sector, enhance the technical resiliency of the current payment infrastructure by providing a complementary, non-competing digital payments platform with increased security through the reduced use of cash. Moreover, successful implementation will contribute to the financial inclusion of our unbanked citizens. We extend sincere thanks to the Central Bank of Trinidad and Tobago, which continues to be a strategic partner and stakeholder in this important initiative. We look forward to the partnership with NPCI International, as we actively seek to transform the existing payments landscape and establish a modern digital payments ecosystem.”

For more details about NPCI International, click here.

For queries: [email protected]

Photo: https://mma.prnewswire.com/media/2517483/NIPL_MDT_agreement_signing.jpg
Logo: https://mma.prnewswire.com/media/2243005/4331629/NPCI_Logo.jpg

SOURCE NIPL

Domino’s® Launches 50% Off Pizza Deal, Just in Time for National Pizza Month

September 30, 2024

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Domino’s is celebrating National Pizza Month by launching 50% off all menu-priced pizzas ordered online Sept. 30-Oct. 6.

Menu-priced pizza ordered online is half off Sept. 30-Oct. 6

ANN ARBOR, Mich., Sept. 30, 2024 /PRNewswire-HISPANIC PR WIRE/ — Domino’s Pizza Inc. (NYSE: DPZ) is celebrating National Pizza Month by launching a delicious deal: 50% off all menu-priced pizzas ordered online Sept. 30-Oct. 6.

“October is National Pizza Month, but customers don’t have to wait until then to celebrate,” said Joe Jordan, Domino’s president – U.S. and global services. “Domino’s is starting the party a day early by giving customers half off pizza, beginning on Sept. 30. With more than 34 million ways to make a single Domino’s pizza, customers can order their favorite pizza, just the way they like.”

Domino’s 50% off deal is available on all menu-priced pizzas ordered through www.dominos.com and Domino’s mobile app. Customers can choose any size pizza with any type of crust – Hand Tossed, Handmade Pan, New York Style, Crunchy Thin Crust or Gluten Free.

About Domino’s Pizza^®Founded in 1960, Domino’s Pizza is the largest pizza company in the world, with a significant business in both delivery and carryout pizza. It ranks among the world’s top public restaurant brands with a global enterprise of more than 20,900 stores in over 90 markets. Domino’s had global retail sales of over $18.7 billion for the trailing four quarters ended June 16, 2024. Its system is comprised of independent franchise owners who accounted for 99% of Domino’s stores as of the end of the second quarter of 2024. In the U.S., Domino’s generated more than 85% of U.S. retail sales in 2023 via digital channels and has developed several innovative ordering platforms including seven unique ways to order Domino’s.

Order – dominos.com
Company Info – biz.dominos.com
Media Assets – media.dominos.com

Photo – https://mma.prnewswire.com/media/2515439/Domino_50_Percent_Off_October.jpg
Logo – https://mma.prnewswire.com/media/2362955/Dominos_Pizza_Logo.jpg

SOURCE Domino’s Pizza

Toyota Names Fourteen Team Members to Participate in the 2024 Rebelle Rally

September 27, 2024

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Toyota Names Fourteen Team Members to Participate in the 2024 Rebelle Rally

Representation expands to seven teams, including entry in X-Cross class for first time
Event offers wealth of professional development for team members to apply in their jobs
Toyota is presenting sponsor of the Rebelle Rally’s Live Webcast for 2024

PLANO, Texas, Sept. 26, 2024 /PRNewswire-HISPANIC PR WIRE/ — Toyota Motor North America (Toyota) today announced names of the 14 team members who will participate in the 2024 Rebelle Rally, the longest competitive off-road navigation rally in the United States exclusively for women. Through its expansion to seven teams, Toyota offers more opportunities to gain applied knowledge of how Toyota vehicles perform in recreational settings as well as developing their problem solving, time management and communications skills which can benefit in their daily jobs. The expansion includes an entry in the X-Cross class for the first time with a RAV4.

This year’s participants come from a spectrum of professional backgrounds and skillsets. The vehicles with which Toyota teams will compete showcase a range of grades from among the company’s most popular off-road models. Beyond Toyota’s debut in the X-Cross class, the other six teams will compete in the 4×4 class.

Toyota teams and vehicles to be used:

Team No.	Vehicle	Participants	Toyota Function	Class
#153	Sequoia	Micaela Rionda Dianne Tykoski	Research & Development, Michigan	4×4
#181	Land Cruiser	Sheena Pyles Julia Buckby	Production Engineering, Kentucky	4×4
#182	Sequoia	Sandra Li Myra Padda	Production Engineering, Kentucky Production Engineering, North Carolina	4×4
#183	Tacoma	Carla Wright Heather Eich	Manufacturing, Texas Research & Development, Michigan	4×4
#190	Sequoia	Hannah White Karen Espiritu	Hydrogen Headquarters (R&D, California) Business Development, Texas	4×4
#195	Tacoma	Megan Aubrey Elizabeth Stading	Service Parts & Accessories Development, Texas	4×4
#207	RAV4	Ashley Bear Audrey Keys	Product Planning & Strategy, Texas Project Planning & Management, Texas	X-Cross

Taking place this year from October 10 to 19, 2024, the annual Rebelle Rally spans over 1,500 miles of rugged terrain across the deserts of California and Nevada. Participants navigate the terrain without the use of GPS or internet devices, relying solely on maps and compasses with effective planning, immediate problem solving, effective time management and communicative teamwork to make it over the finish line. This experience for team members supports Toyota’s philosophy of continuous improvement.

“The Rebelle Rally is not just an adventure, it’s a transformative journey where Toyota team members embrace collaboration, perseverance and innovation,” said Kristen Tabar, group vice president, Advanced Planning, Systems and Software Development, at Toyota Motor North America. “This unique experience fosters a culture of teamwork and helps to ensure that we create ever-better vehicles that truly meet the diverse needs of our customers.”

In preparation for the rally, participants undergo instruction and training through Rebelle U, the training arm of the Rebelle brand with courses in driving, navigation and supporting education that prepares you for a life of adventure and rally. More about this experience for Toyota team members and the skills needed to compete can be seen in the video here.

Toyota returns as the presenting sponsor of the Rebelle Rally’s Live Webcast for the third consecutive year, streaming throughout the duration of the competition. The engaging webcast will feature live updates, interviews with participants and insights from various checkpoints, delivering an immersive experience of the Rebelle Rally to viewers everywhere.

As the competition progresses, fans and enthusiasts from around the globe are invited to join the thrilling journey of Toyota’s teams and their fellow competitors. Tune in to the live webcast of the Rebelle Rally at http://www.rebellerally.com/live to witness the triumphs and challenges faced by these remarkable women as they navigate the demanding desert terrain.

About Toyota
Toyota (NYSE:TM) has been a part of the cultural fabric in the U.S. for more than 65 years, and is committed to advancing sustainable, next-generation mobility through our Toyota and Lexus brands, plus our nearly 1,500 dealerships.

Toyota directly employs more than 49,000 people in the U.S. who have contributed to the design, engineering, and assembly of more than 34 million cars and trucks at our nine manufacturing plants. By 2025, Toyota’s 10th plant in North Carolina will begin to manufacture automotive batteries for electrified vehicles. With more electrified vehicles on the road than any other automaker, Toyota currently offers 30 electrified options

Through its Driving Possibilities initiative, the Toyota USA Foundation has committed to creating innovative educational programs within, and in partnership with, historically underserved communities near the company’s U.S. operating sites.

For more information about Toyota, visit www.ToyotaNewsroom.com.

Contact:
Olivia Boisineau-Beckett
[email protected]

Photo – https://mma.prnewswire.com/media/2515999/2024_Toyota_Rebelle_Rally_Sept.jpg
Logo – https://mma.prnewswire.com/media/439685/Toyota_Corp_Red_Logo.jpg

SOURCE Toyota Motor North America

Giannina Braschi’s Putinoika, Frenzy in the Trump and Putin Era

September 27, 2024

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The Library of Congress calls the iconic Puerto Rican author Giannina Braschi “cutting-edge, influential, and even revolutionary.” PEN America recognizes Braschi as “one of the most revolutionary voices in Latin America today.” She writes poetry, fiction, and political philosophy in Spanish, Spanglish, and English. Her masterworks include El imperio de los sueños (Empire of Dreams), Yo-Yo Boing!, United States of Banana, and Putinoika.

“I entered through a window of the White House. But I will get out through an escape door at Mar a Lago.” —Bacchus

NEW YORK, Sept. 24, 2024 /PRNewswire/ — Giannina Braschi’s new book Putinoika launches September 27, 2024. Putinoika is a multi-genre epic about frenzy and plague in the Trump and Putin era. Inspired by ancient Greek tragedies, Putinoika unfolds in three-parts: Palinode, Bacchae, and Putinoika. In a world flooding with collusion, delusion, and pollution, hope not only stands its ground in Putinoika, but it elevates us to higher realms with exhilarating new literary forms, poetic expressions, and a renewed faith in creativity. Putinoika insists that poets, philosophers, and lovers have the capacity to create on a scale greater than society’s capacity to destroy. If Waiting for Godot is a threnody of hope in the atomic age, Putinoika is the “Invictus” we didn’t know we were waiting for after the global pandemic.