From Hyundai’s global reveal and industry-shaping conversations to prestigious awards, emerging technologies and business connections, AutoMobility LA returns November 19 for a full day of automotive news, innovation and hosted hospitality.

LOS ANGELES, Nov. 10, 2026 /PRNewswire-HISPANIC PR WIRE/ — The Los Angeles Auto Show® has announced the full agenda for AutoMobility LA® 2026 (AMLA), its annual global media and industry gathering, taking place Thursday, Nov. 19, at the Los Angeles Convention Center. Bringing together automakers, industry executives, policymakers, media, technology innovators, creators and business leaders, the event will feature a full day of automotive announcements, executive conversations, awards, emerging technologies and networking opportunities. Hyundai kicks off the automaker press conferences with a global reveal followed by Ford and Volkswagen press moments surrounded by a day full of industry announcements, panel sessions and networking opportunities.

“AutoMobility LA brings together the people and ideas that are moving the automotive industry forward,” said Terri Toennies, president and chief operating officer of the Los Angeles Auto Show and AutoMobility LA. “From the first look at new vehicles to the emerging technologies, partnerships and business conversations happening throughout the day, this is where industry leaders connect, exchange ideas and create opportunities. And there is no better place for those conversations than Los Angeles, the largest car market in the nation.”

AUTOMOBILITY LA 2026 AGENDA

Thursday, November 19, 2026 | Los Angeles Convention Center

All times Pacific. Schedule subject to change.

AUTOMOTIVE ANNOUNCEMENTS AND INDUSTRY NEWS

The 2026 agenda features a series of automaker press conferences, media presentations and brand announcements across the Los Angeles Convention Center, offering media and industry professionals early access to vehicles, technologies and partnerships ahead of the public opening of the Los Angeles Auto Show.

INDUSTRY LEADERSHIP, AUTONOMY AND THE FUTURE OF MOBILITY

Beyond vehicle announcements, AutoMobility LA will bring together executives, policymakers and technology leaders for conversations about the industry’s most consequential opportunities and challenges.

The agenda features industry perspectives from mobility leaders, addressing changes in consumer behavior, technology, distribution and the business of automotive retail.

INDUSTRY AWARDS, CREATORS AND AUTOMOTIVE CULTURE

AutoMobility LA also recognizes the achievements, creativity and personalities influencing the automotive industry. From prestigious vehicle awards to the growing influence of automotive creators and digital storytelling, the event celebrates the people, brands and communities shaping automotive culture and connecting it with new audiences.

CONNECTIONS THAT MOVE BUSINESS FORWARD

Networking and relationship-building remain central to AutoMobility LA, with hosted hospitality woven throughout the day. Attendees can connect with executives, journalists, dealers, creators, policymakers and emerging businesses during the morning Cars & Coffee gathering, networking lunch, afternoon receptions and special brand-hosted social experiences.

From early-morning conversations over coffee to the evening’s creator celebrations, the event is designed to foster the connections that continue well beyond the show floor.

REGISTRATION OPEN

AutoMobility LA takes place Thursday, Nov. 19, 2026, at the Los Angeles Convention Center. Accredited media are complimentary and qualified industry professionals are invited to register to attend.

For registration, event information and the latest schedule updates, visit www.automobilityla.com.

Following AutoMobility LA, the Los Angeles Auto Show, presented by Chevron with Techron®, opens to the public Nov. 20-29, 2026, offering ten days of new vehicles, hands-on experiences, test drives and automotive culture.

ABOUT THE LOS ANGELES AUTO SHOW & AUTOMOBILITY LA

Founded in 1907, the Los Angeles Auto Show® is one of the most influential annual automotive events in the world. Held each year at the Los Angeles Convention Center, the show draws hundreds of thousands of attendees and brings hundreds of millions of dollars in economic impact to the city. It also remains the largest revenue driver for the LA Convention Center.

AutoMobility LA® is the show’s annual global media and industry gathering, bringing together automotive executives, technology innovators, policymakers, media representatives and industry leaders for vehicle debuts, brand announcements, thought-provoking conversations and business connections.

For more information, visit laautoshow.com and automobilityla.com.

MEDIA CONTACT

Los Angeles Auto Show / AutoMobility LA

Media inquiries: Contact LA Auto Show Public Relations [email protected] 

Schedule and participants subject to change.

SOURCE Los Angeles Auto Show