Peter Villegas, Vice President and Head of Latino Affairs for Coca-Cola to receive Corporate Excellence Award by Negocios Now

June 13, 2019

CHICAGO, June 13, 2019 /PRNewswire-HISPANIC PR WIRE/ — Peter R. Villegas, Vice President and Head of Latin Affairs for The Coca-Cola Company, will be the recipient of the Corporate Excellence Award-2019 during the “Who’s Who in Hispanic Chicago Gala.”

BMO Harris Bank will be the presenting sponsor of the event, taking place at the Hyatt Regency Chicago on July 12.

As a national spokesman for the company, Peter develops and oversees the execution of local, regional and national strategies that position Coca-Cola as a leading corporate citizen in the U.S. Hispanic community, in addition to managing relationships with key Hispanic leaders throughout the country.

Beginning as a bank teller, Peter has spent his 25-year career in corporate America working his way up through various roles in the financial industry, the past 15 in key management positions.

Before Coca-Cola, Villegas served as Vice President and Senior Manager in the Office of Corporate Responsibility for JPMorgan Chase, also serving as Co-Chair of the Global Adelante Board and the JPMorgan Chase Latino Business Resource Group; an organization with over 7,000 members globally.

“Peter has had an amazing professional career that allowed him to lead big corporations such as Chase Bank, and now Coca-Cola, positioning himself as one of the top Latino leaders in the US,” said Clemente Nicado, publisher of Negocios Now.

Launched in 2014, the “Who’s Who” special edition and gala is an initiative to recognize the leadership within the Hispanic community.

In addition to Peter Villegas, five other recipients of the 2019 special awards have been named.

Camerino Gonzalez, founder of Los Comales Restaurants, will receive the Lifetime Achievement Award; Socorro Vasquez, president of Toro Construction Corp, will receive the Latinas in Business Award; Daniel Arce, CEO of Tropical Optical, will receive the Business of the Year Award; and Jose R. Sanchez, president of Norwegian American Hospital, will receive the Community Champion Award.

Lastly, Jamie Rhee, Commissioner of the Chicago Department of Aviation, will receive the “El Amigo de Negocios Now Award.”

Other sponsors include ComEd, Wintrust, Peoples Gas, Remy Martin, Northeastern University, Coca Cola, MZI, GSG Consultants and Salvador Insurance.

Founded in 2007, Negocios Now is a nationally recognized and award-winning publication and the Midwest’s most dynamic news source for growing Hispanic businesses. Clemente Nicado, the founder of Negocios Now, was also named “Latino Publisher of the Year” in 2018.

Contact: Alejandra Cano
Event Coordinator
[email protected]
630-728-9627

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SOURCE Negocios Now

Springbuk And One Drop Partner To Bring Data-Driven Condition Management To Employers And Benefits Consultants

June 13, 2019

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INDIANAPOLIS and NEW YORK, June 13, 2019 /PRNewswire-HISPANIC PR WIRE/ — Springbuk, the nation’s leading employer-facing health intelligence platform, today announced a national preferred partnership with One Drop, a leader in healthy lifestyle and condition management programs for employers. Through this partnership, the companies will enable employers to take control of their healthcare costs while at the same time empowering employees to make more informed decisions to live healthier lives.

Springbuk and One Drop share a mutual philosophy — the future of healthcare is about shifting from reactive to proactive, predictive care. As it exists today, the United States’ healthcare system is designed to diagnose and treat existing illness rather than prevent the onset of chronic disease. This approach is expensive, often ineffecftive and perpetuates the acute care paradigm in which individuals are passive recipients of treatments and interventions. One Drop uses big data and advanced AI to offer an affordable, effective, consumer-centric alternative for chronic disease prevention and management.

“We are eager to partner with One Drop with a shared vision to deliver better health through the power of data,” said Rod Reasen, Co-Founder and CEO of Springbuk. “Our data sets and insights enable One Drop to identify high-cost claims before they happen and automate targeted outreach to provide employees with better care. Through this collaboration we can both target the areas to manage cost and deliver a best-in-class solution from One Drop to realize those opportunities.”

One Drop’s unique approach combines personalized one-on-one coaching with AI-powered insights to deliver affordable, effective care to the greatest number of people possible. Proprietary machine learning — powered by health data collected from over 1.2 million One Drop users — generates actionable advice that connects behavior with outcomes to simplify decision making and promote lasting behavior change. The company’s industry leading digital diabetes education program was the first ever to be recognized by the American Diabetes Association and has since been expanded to offer programs for pre-diabetes, weight management, high blood pressure and high cholesterol. One Drop’s easy-to-use Personal Health Assistant equips program participants with a digital tool to monitor medication, food and physical activity as well as blood sugar, blood pressure, weight, and other health markers.

“At One Drop, we believe the future of healthcare is about empowering people to improve self-care and develop health habits that can be sustained over time,” said Jeff Dachis, One Drop CEO & Founder. “With Springbuk, we now have an end-to-end offering that targets the employees who will benefit most from our programs and demonstrates actual cost savings through our integrated reporting. The future of healthcare is available now and we couldn’t be more excited to partner with Springbuk to deliver it.”

ABOUT SPRINGBUK

Springbuk is a health intelligence platform empowering everyone in an employers’ health ecosystem through actionable insights to improve their population’s wellbeing and contain claims costs. Its platform is leveraged by employers, insurance brokers, onsite clinics, third-party administrators and wellness vendors to identify avoidable medical and prescription spend. These insights allow every stakeholder to make smarter decisions regarding the health of their employee populations. As healthcare costs are rising, Springbuk is working with employers across the country to fight back. Learn more at www.springbuk.com.

ABOUT ONE DROP

One Drop is a digital health company harnessing the power of mobile computing and data science to offer affordable, accessible support to people at risk for, or living with, chronic conditions. One Drop’s personalized programs combine clinically proven coaching, smart devices and AI-powered mobile tools that simplify self-care and make healthy living attainable. As a result, One Drop delivers improved health outcomes for its program participants and lowers the cost of care for employers. For more information on helping your organization inspire employee wellness, contact [email protected].

Automated Decision Support delivers glucose predictions up to 12 hours in advance

Photo – https://mma.prnewswire.com/media/902026/One_Drop___Coffee_and_One_Drop.jpg

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SOURCE One Drop

Daniel Habif Confirms North American Tour

June 12, 2019

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MIAMI, June 12, 2019 /PRNewswire-HISPANIC PR WIRE/ — The leader and creator of the “Inquebrantable” (‘Unbreakable’) movement, Daniel Habif announces his first world tour, where he will visit more than 100 cities between Canada, Europe, the United States and Latin America.

With more than 7.6 million followers across his social networks and almost 100 million views on his YouTube channel, the Mexican Daniel Habif has become the most influential voice of Hispanic speakers in the world.

His social leadership creations such as “Rodéate de Gigantes”, “El Cartel del Bien” and “Inquebrantable” are impacting profoundly on the rise of a new generation of leaders in Spanish speech.

His conferences, videos, poetry and the #INQUEBRANTABLES movement have captivated millions of people in more than 20 countries.

Once again entertainment, marketing and media company, Loud and Live joins AlegriaCorp Management to proudly present this spokesperson for human reconciliation, empathy and inspiration on his tour #Inquebrantable throughout the United States and Canada, on the following dates:

09/05/2019	Houston	Revention Music Center	7:00PM
09/14/2019	Toronto	Queen Elizabeth Theatre	7:30PM
11/6/2019	Washington	Warner Theater	8:00PM
11/7/2019	Chicago	Copernicus Theater	8:00PM
11/8/2019	Miami	James L. Knight Center	8:00PM
11/9/2019	Orlando	Hard Rock Live	7:00PM
11/15/2019	Denver	Ellie Caulkins Opera House	8:00PM
11/16/2019	New York	Colden Auditorium	7:00PM
11/17/2019	Boston	Berklee Performance Center	7:00PM
11/20/2019	Dallas	Majestic Theater	8:00PM
11/22/2019	Phoenix	Celebrity Theater	8:00PM
11/23/2019	San Diego	Balboa Theater	7:00PM
11/24/2019	San José	San José Civic	7:00PM

“Daniel Habif has been around the world inspiring this generation. It is an honor for Loud and Live to have the opportunity to bring it to all its public in the United States,” expressed Nelson Albareda, CEO of Loud and Live.

About Loud And Live:

An Entertainment, Marketing & Media and live events company, Loud And Live performs at the intersection of music, sports, lifestyle and content development. Based in Miami and with offices in San Francisco, Boston, Puerto Rico and Nashville, Loud And Live is driven by its passion to create engaging experiences for the public worldwide.
To find more information, visit www.loudlive.com and www.instagram.com/loud_live.

About the conference INQUEBRANTABLES:

An experience based on the design and application of new mental processes, clean of paradigms and emotional wounds.

Learn effective strategies to discover, develop and expand your talents and gifts.

Discover how the thoughts and emotions that generate our habits, opinions, beliefs and convictions are processed and created.

Modify and improve processes that are affecting your intimate, private and professional life.

Reinvent yourself by learning and applying the tools that show you the correct and effective way to master and direct your mind, soul and spirit in this HIGH VOLTAGE conference.

For more information about ticket sales please visit
danielhabif.com/tour-dates

Photo – https://mma.prnewswire.com/media/902122/Loud_and_Live_Daniel_Habif.jpg
Photo – https://mma.prnewswire.com/media/902123/Loud_and_Live_Alegria.jpg
Logo – https://mma.prnewswire.com/media/632544/Loud_and_Live_Logo.jpg

SOURCE Loud and Live

New films in Puerto Rico

June 12, 2019

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MIAMI, June 12, 2019 /PRNewswire-HISPANIC PR WIRE/ — SOMOS Films, the film production company part of SOMOS Group, and Piñolywood Studios, a well-known production company in Puerto Rico, will co-produce two new movies in this beautiful island: La Quinceañera de mi Abuela and Al Revés. These two co-productions, starting in July, will be part of the portfolio of the new SOMOS Group’s film production company, which already includes three finished movies (two already released in theaters) and three more in different stages of production.

La Quinceañera de mi Abuela is a family comedy that tells the story of Sonia and her loving grandmother, Georgina. Sonia decides to plan a big party for her grandma and will experience unpredictable situations that usually occur during the planning of a big event, not knowing that she will have to deal with the personal relationship among the guests, who no longer are young and energetic. Al Revés is the romantic story of Lourdes, a woman that has survived making robberies and scams with her partner Miguel. Both decide to make a last robbery in Puerto Rico and move for good to New York. Unfortunately, things don’t go well and Lourdes is arrested, while Miguel escapes.

Luis Villanueva, President and CEO of SOMOS Films stated: “these two co-productions with Piñolywood Studios represent two popular genres in the Latino audience, comedy and romcom. Puerto Rico offers significant additional benefits such as talent, expertise and financial incentives to produce movies. Our partner Carlos Nido has produced box office successes from the island, and we’re sure that this venture is just the beginning of a very productive business relationship.” Both productions will have Ivanna Villanueva as Executive Producer and she expressed her satisfaction: “I’m sure that we’ll make a good team with Piñolywood. We’ll be involved in all the steps of these productions, and I’m certain that this association will open many doors for more of these projects. Caribbean comedies are quite successful in all audiences.”

Carlos Nido, President of Piñolywood Studios stated: “it’s a pleasure to work in these two productions with SOMOS Group. This combination of two successful teams will increase the quality and exposure of these film projects throughout the world.”

About SOMOS Films: SOMOS Films, LLC is a company specialized in the production of films in Spanish, led by a team of highly specialized professionals. SOMOS Films participates in co-production and wholly financed projects. The company generates, evaluates and develops ideas, with a philosophy of flexible participation in all phases of film production. For more information please visit us at www.somosfilms.com.

CONTACT: Lucia Pineda, [email protected]

Logo – https://mma.prnewswire.com/media/901780/Films_and_Pi_olywood_Logo.jpg

SOURCE SOMOS Films

LatinaMeetup Tour Sponsored by Exotico Tequila & Ford Arrives in NYC

June 12, 2019

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NEW YORK, June 12, 2019 /PRNewswire-HISPANIC PR WIRE/ — Latina women’s empowerment event, LatinaMeetup will take place on June 13^th from 6:00 PM to 9:00 PM at Sola Bar in New York City. This free event will serve as a conduit for Latina professionals to network, break barriers and celebrate each other’s accomplishments while enjoying a party, tequila tastings and professional head shots.

The evening will kick off with a celebration of Power Latina honorees including NYC-based Colombian entrepreneur and women in tech advocate, Rocio B. Casas and President of the New York City LGBTQ Chamber of Commerce, Rev. Carmen Hernandez.

Following the introductions, attendees will experience an exclusive tasting of El Mayor Tequilas by Tequila Boss Graciela González the daughter of fourth-generation Master Distiller Rodolfo González. Additionally attendees will be treated to the Ford Power Latina Lounge, a technology-driven immersive experience that will include social media amplification through unique filters, branded wireless hot-spots, and on-location professional headshots by Latina photographer Marisa Abel, free of charge for all attendees.

The first 100 attendees will receive a goody bag filled with Latina made products from companies like Anda Pa‘l, La Casa Frida, LUNI, Olives from Spain, Cassava Bath & Body and many more.

LatinaMeetup is made possible by a hand selected group of sponsors who are either led by Latinas or brands that support Latina initiatives like Exotico Tequila, Ford Latino, Cassava Bath & Body and Anda Pa‘l among others.

ABOUT LATINAMEETUP:
LatinaMeetup’s mission is to CELEBRATE, ELEVATE and CONNECT Latina professionals through exciting networking events and a business directory in order to build and consolidate Latina wealth and influence. Founder Danay Escanaverino is a Latina serial entrepreneur and CEO of LunaSol Media, a digital agency connecting clients to the Hispanic/Latino market. A seventeen-year veteran of online marketing, Danay knows, first hand, the buying power of Latinas. This led her to launch LatinaMeetup events in February 2018, touring major cities across the US. Learn more at www.latinameetup.com/nyc2019

Follow the #LatinaMeetup hashtag and continue the conversation on social media:

https://www.instagram.com/latinameetup/

https://twitter.com/latinameetup

https://facebook.com/latinameetup

Logo – https://mma.prnewswire.com/media/901762/LatinaMeetup_Logo.jpg

SOURCE LunaSol Media

(Español) El nuevo informe de la CPSC revela que los ahogamientos fatales de niños van en aumento

June 12, 2019

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US_Consumer_Product_Safety_Commission_Logo

Sorry, this entry is only available in Español.

¡HOLA! TV, now stronger in the U.S. after joining FiOs TV

June 12, 2019

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MIAMI, June 12, 2019 /PRNewswire-HISPANIC PR WIRE/ — ¡HOLA! TV is now available on FiOs TV, the pay TV service from telecommunications company Verizon.

¡HOLA! TV

The addition of ¡HOLA! TV -the leading source of royalty, celebrity, fashion and lifestyle news- to FiOs TV reinforces the American giant’s Spanish-language content, while ¡HOLA! TV expands its presence in one of its target markets ̶ the U.S. Hispanic market and, specifically, in large hubs such as New York, Boston, Maryland, Northern Virginia and Washington.

For Marcos Pérez, CEO & General Manager of ¡HOLA! TV in Miami, “this agreement makes ¡HOLA! TV bigger in the competitive U.S. market, where the Spanish-speaking audience is becoming more and more important”. And he expressed his satisfaction, saying “it highlights the fact that we are the leading source on topics such as royalty, as well as in broad coverage of celebrity-related events, cinema and fashion, in a market”.

The ¡HOLA! TV signal is now available on channel 1579 of the TV Mundo and Mundo Total packages, as well as on FiOs TV’s Paquete en Español.

With this addition, Atresmedia Internacional now includes a new channel in the American company’s offerings, where Antena 3 Internacional is already present since 2013.

About ¡HOLA! TV
¡HOLA! TV is a joint venture between ATRESMEDIA TELEVISION, Spain’s leading media conglomerate company, and ¡HOLA! Magazine, the most respected and exclusive source for news on celebrity, royals, and the elite around the world. Founded in 1944 in Barcelona, ¡HOLA! Magazine boasts 31 editions reaching over 120 countries around the world, and a weekly readership of 20 million worldwide. ¡HOLA! TV programming features the best of ¡HOLA! Magazine reimagined for television, with news, exclusives and special content that mirrors the philosophy and style of the ¡HOLA! brand and prides itself in delivering entertainment with elegance and respect. Coverage includes exclusive access to human interest stories, celebrity and lifestyle-driven programs, and a special focus on news and lifestyles of the royals and the elite around the world. ¡HOLA! TV is headquartered in Miami, Florida, where it also produces daily and weekly original shows. Other weekly original shows are produced by ¡HOLA! MEDIA and ATRESMEDIA TELEVISION, studios in Madrid, Spain.

SIGUE ¡HOLA! TV EN: Web / Twitter / Facebook / YouTube / Instagram

HOLA TV - LOGO (PRNewsfoto/Atresmedia Internacional)

Photo – https://mma.prnewswire.com/media/900299/Atresmedia_Hola_TV_FiOs.jpg
Logo – https://mma.prnewswire.com/media/621715/HOLA_TV_PNG_LOGO_Logo.jpg

SOURCE Atresmedia

2019 Honda Passport Achieves Top NHTSA Overall Safety Rating

June 12, 2019

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2019 Honda Passport Achieves Top NHTSA Overall Safety Rating (PRNewsFoto/American Honda Motor Co., Inc.)

TORRANCE, Calif., June 12, 2019 /PRNewswire-HISPANIC PR WIRE/ — The all-new 2019 Honda Passport achieved a 5-star Overall Vehicle Score, the highest available overall safety rating issued by the National Highway Traffic Safety Administration (NHTSA) as part of its New Car Assessment Program (NCAP). With this result, every tested 2019 Honda vehicle has earned an NCAP 5-Star Overall Vehicle Score from the NHTSA¹.

The Passport and other Honda models’ crashworthiness is enabled in part by the latest generation of Honda’s proprietary Advanced Compatibility Engineering™ (ACE™) body structure, a network of front-frame structures designed to absorb and deflect the energy from a frontal collision.

Beyond crashworthiness, the Honda Sensing^® suite of advanced safety and driver-assistive technologies is now standard equipment on the 2019 Passport, Accord, Civic², Clarity series, Insight, and Pilot and available on every Honda nameplate. Since its introduction on the 2015 CR-V, Honda has sold over 2.1 million vehicles equipped with Honda Sensing^® and nearly 85 percent of all new Honda vehicles sold in 2019 are equipped with Honda Sensing^®.

Honda Sensing^® helps provide greater awareness of driving conditions around the vehicle, in some cases helping drivers maintain lane position and, under certain conditions, slowing or even stopping the vehicle if it detects a potential front collision. Comprising the Honda Sensing^® suite are Collision Mitigation Braking System™ (CMBS™) with Forward Collision Warning; Road Departure Mitigation (RDM) incorporating Lane Departure Warning (LDW); Lane Keeping Assist System (LKAS); and Adaptive Cruise Control (ACC).

About Honda
Honda offers a full line of reliable, fuel-efficient and fun-to-drive vehicles with advanced safety technologies sold through over 1,000 independent U.S. Honda dealers. The Honda lineup includes the Fit, Civic, Insight, Accord and Clarity series passenger cars, along with the HR-V, CR-V, Passport and Pilot sport utility vehicles, the Ridgeline pickup and the Odyssey minivan.

About Honda Safety Leadership
Honda has a long history of leadership in the development and application of advanced technologies designed to enhance the safety of all road users, including automobile occupants, motorcycle riders and pedestrians. The company operates two of the world’s most sophisticated crash test facilities, in Ohio and Japan, and is responsible for numerous pioneering efforts in the areas of crashworthiness, airbag technology, collision compatibility and pedestrian safety.

^{___________________________
1} 2019 Civic Type R, Clarity series and CR-V not yet tested
² Excludes Civic Si and Type R

Photo – https://mma.prnewswire.com/media/901386/2019_Honda_Passport_004.jpg
Logo – https://mma.prnewswire.com/media/451598/Honda_Logo.jpg

SOURCE American Honda Motor Co., Inc.

Toyota Gets Tough for a Soccer-Filled Summer with Tacoma and Tundra

June 12, 2019

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PLANO, Texas, June 12, 2019 /PRNewswire-HISPANIC PR WIRE/ — The triumphant cheers of soccer fans and the roar of Toyota Tacomas and Tundras will echo throughout the summer as Toyota launches its “Choose the Toughest Field” soccer campaign. The multifaceted communications platform builds powerful connections between the game, players, fans and trucks that are ready to take on the toughest of challenges.

Experience the interactive Multichannel News Release here: https://www.multivu.com/players/English/8555051-toyota-tundra-tacoma-choose-the-toughest-field-soccer-campaign/

Toyota returns as the official automotive sponsor of the 2019 Concacaf Gold Cup tournament, where the best soccer players from North and Central America and the Caribbean will compete to determine the region’s best team. In addition to an interactive pre-game celebration for fans (Futbol Fiesta), the partnership also includes broadcast, in-cinema, social, digital, in-stadium signage and messaging on stadium screens.

“This campaign champions the relentless spirit of those unafraid to conquer even the toughest terrains, just like our Tacoma and Tundra trucks,” said Terry Sell, national truck manager, Toyota Motor North America. “From international to home field games, we’re looking forward to an exciting soccer season as we celebrate the determination and toughness of the game, its players and the fans.”

Joining Toyota to share his notable story is retired Mexican soccer legend, Jorge Campos. A prominent player in the 1990s and 2000s, Campos was an electric player, known for his tough acrobatic style of goalkeeping and his colorful playing attire. Campos joins the campaign celebrating players and fans willing to give it their all on (and off) the field.

Fans will have the chance to engage with the robust digital content on Toyota Latino social platforms, including a series of videos starring Campos demonstrating difficult soccer techniques performed on tough fields while encouraging soccer fanáticos to choose their toughest fields with the hashtag #CanchaDificil (ToughestField). Fans can find more information at: www.toyota.com/trucks and https://www.toyota.com/espanol/trucks/. The campaign was developed by Conill, Toyota’s Hispanic marketing partner.

“I am excited to have this opportunity to work with Toyota on our shared passion for soccer,” said Jorge Campos, current soccer analyst for TV Azteca in Mexico. “The message really hit home for me. Whether as a young boy playing the beautiful game in harsh conditions in Acapulco or as a pro competing in enemy territory, I needed to be willing to give it my all, no matter how tough the surroundings. That’s what it takes to win.”

Toyota will further fuel momentum among fans through partnerships with two high-level soccer properties. Beginning with Alianza de Futbol, Toyota rekindles its sponsorship of Copita Toyota Alianza, which showcases the best youth soccer teams in the United States. The partnership includes an interactive footprint of activities and special guest appearances. The tournament started in Atlanta this past May and continues through September.

Continuing the success of last year’s Tour Aguila, Toyota is once again partnering with Club America for another series of high-octane matches in the U.S. For the second straight year, fans will witness the excitement of one of the most popular teams in North America as they prepare for several amazing contests against international powerhouses. Tacoma and Tundra will be there for all of the pregame activities at the Fiesta Futbolera presented by Toyota.

Toyota is also engaged with a variety of other popular soccer properties including Liga Mexicana, MNT/USMNT, and UEFA Champions League, with broadcast integrations during telecast games.

About Toyota
Toyota (NYSE:TM) has been a part of the cultural fabric in the U.S. and North America for more than 60 years, and is committed to advancing sustainable, next-generation mobility through our Toyota and Lexus brands. During that time, Toyota has created a tremendous value chain as our teams have contributed to world-class design, engineering, and assembly of more than 38 million cars and trucks in North America, where we operate 14 manufacturing plants, 15 including our joint venture in Alabama (10 in the U.S.) and directly employ more than 47,000 people (over 36,000 in the U.S.). Our 1,800 North American dealerships (nearly 1,500 in the U.S.) sold 2.8 million cars and trucks (2.4 million in the U.S.) in 2018.

Through the Start Your Impossible campaign, Toyota highlights the way it partners with community, civic, academic and governmental organizations to address our society’s most pressing mobility challenges. We believe that when people are free to move, anything is possible. For more information about Toyota, visit www.toyotanewsroom.com.

SOURCE Toyota Motor North America

Allstate Designates Official “Day for Play” in 2019 Concacaf Gold Cup™ Tournament Cities

June 12, 2019

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NORTHBROOK, Illinois, June 12, 2019 /PRNewswire-HISPANIC PR WIRE/ — As part of its commitment to the soccer community, Allstate announced today it will designate an official “Day for Play” in select 2019 Concacaf Gold Cup™ cities ahead of key tournament matches. Free and open to the public, the Allstate “Day for Play” encourages soccer fans and players alike to get outside and celebrate their passion and love for the sport. As a three-time sponsor of the biennial tournament, Allstate continues to reinforce its dedication to protecting the future of the game and its passionate fanbase.

Allstate “Day for Play” celebrations will include pop-up soccer challenges and ticket giveaways ahead of select Gold Cup Tournament matches. Each “Day for Play” event will feature goalkeeper battles where fans will not only have the chance to try their skills against fellow competitors, but also against career soccer legend and protector of the goal, Tony Meola, who has played in previous Gold Cup Tournaments. The coveted Gold Cup trophy will also make an appearance, allowing fans to get up close and personal while posing for photos before it takes the field during the 2019 Concacaf Gold Cup Tournament.

As part of its dedication to protecting and preserving the sport, Allstate will host a soccer ball exchange at each “Day for Play” event where people can trade in an old or worn out soccer ball for a new one. All used soccer balls collected on-site will be recycled as part of the community initiative.

“Soccer not only brings people together, it creates lasting communities, and that’s worth protecting,” said Pam Hollander, vice president of consumer marketing for Allstate. “The ‘Day for Play’ is our way of celebrating the sport and its loyal fans by providing this unique experience, whether that’s taking a chance at scoring on a soccer great, posing for a photo with the Gold Cup trophy or walking away with a brand new soccer ball to pursue your passion for the sport.”

Soccer legend Tony Meola will join Allstate for its “Day for Play” and take part in the activities and celebration with the soccer community. Fans can meet the former USMNT soccer legend as he travels to events across the country throughout the 2019 Gold Cup Tournament.

“Soccer brings old and new fans together and unites communities to share in the enthusiasm, tradition and revelry of the sport,” Meola said. “I’m proud to team up with Allstate to celebrate the sport and designate a day that encourages everyone to get outside and enjoy the game.”

Allstate will host official “Day for Play” events in the following cities:

Friday, June 14 – Pasadena, Calif. (Central Park, 11 a.m. – 2 p.m. PT)
Monday, June 17 – St. Paul, Minn. (Lower Mall Minnesota State Capitol, 11 a.m. – 2 p.m. CT)
Friday, June 21 – Charlotte, N.C. (NASCAR Hall of Fame Plaza, 11 a.m. – 2 p.m. ET)
Tuesday, June 25 – Kansas City, Mo. (Power & Light District, 11 a.m. – 2 p.m. CT)
Friday, June 28 – Philadelphia, Pa. (Cherry Street Pier, 11 a.m. – 2 p.m. ET)
Wednesday, July 3 – Nashville, Tenn. (Walk of Fame Park, 12 – 5 p.m. CT)
Saturday, July 6 – Chicago, Ill. (Maggie Daley Park, 11 a.m. – 2 p.m. CT)

As a longtime sponsor of the Mexican National Team (MNT), Major League Soccer (MLS) and the Concacaf Gold Cup Tournament, Allstate is committed to protecting the soccer community. Over the past decade, the company has refurbished community soccer fields across the country, donated soccer equipment to underprivileged players and partnered with legends of the sport to coach youth leagues, in addition to providing many experiences for soccer fans.

The 2019 Concacaf Gold Cup will be played from June 15 – July 7, involving 16 teams from the region. Qualifying countries for this year’s tournament are (in alphabetical order): Bermuda, Canada, Costa Rica, Cuba, Curacao, El Salvador, Guyana, Haiti, Honduras, Jamaica, Martinique, Mexico, Nicaragua, Panama, Trinidad and Tobago and the United States. The biennial Concacaf Gold Cup has established itself as the region’s premier tournament for national teams, routinely drawing capacity crowds and millions of viewers across the region. This year will mark the 15th edition of the tournament following its inception in 1991.

Logo – https://mma.prnewswire.com/media/901273/Allstate_Logo.jpg

SOURCE Allstate