WOW Global Retail Introduces Innovative Merchandising Services Through a 360° Storytelling Approach

June 19, 2018

WOW MKTG is a minority-owned, multi-dimensional marketing agency, recognized for delivering measurable client success via an integrated suite of world-class in-house services.

MIAMI, June 18, 2018 /PRNewswire-HISPANIC PR WIRE/ — WOW Global Retail (WGR) is a business integration service connecting retailers, brands and distributors through relevant, collaborative, consumer-centric solutions. Breaking from the traditional role of an agency, the new division will add to an already robust integrated suite of advertising, marketing and communications services. It will build, for brands and retailers alike, continuity and storyline, from the out-of-store marketing to the in-store experience.

“At WOW MKTG, we are constantly evolving our capabilities, above and beyond what an agency is expected to offer. This strategic initiative uniquely positions WOW MKTG as one of the few agencies in the nation with the tools and expertise to successfully ferry consumers through a brand’s story at every stage of its life cycle,” said Jose Dans, president and founder of WOW MKTG. “We decided to take a pioneering approach to the concept of integrated services by adding WOW Global Retail, bridging marketing and merchandising, in order to create one seamless narrative.”

Led by seasoned merchandising experts, Vince Urrutia and Lenny Marrero, this new entity, will engineer results for all parties in the retail ecosystem, by using an omni-channel approach to drive growth, loyalty and brand equity within all major retail categories. WGR will provide consultation, brand development, merchandising, and marketing services – all under one roof.

“This type of innovative, masterful storytelling through product, environment and messaging creates an experience which challenges the status quo and evokes an emotional connection with consumers,” said Urrutia, managing partner of WOW Global Retail. Urrutia has significant experience developing tailored offerings for prominent retail brands. He also has led strategic teams charged with developing a meaningful, connected in-store shopping experience.

Marrero, managing partner of WOW Global Retail, added, “By providing expert consultation, brand development, merchandising and marketing, we’ll have the ability to create a narrative that is compelling and powerful to capture consumers at the moment of truth.” His experience includes leading strategy and execution, and store format initiatives for notable consumer packaged goods and pharmaceutical brands and retailers. Marrero has worked to develop groundbreaking approaches and improvements to the in-store experience while streamlining costs to significantly improve return on investment.

WGR will curate meaningful connections at every stage of the retail lifecycle for brands, retailers, and manufacturers. This type of innovative, powerful storytelling through product, environment and messaging challenges the status quo and develops strong loyalty between brands and consumers. Brands, manufacturers and retailers alike are all on a daily journey to deliver this very experience; WOW Global Retail makes this a vivid reality.

Learn more about WOW Global Retail by visiting www.WOWGlobalRetail.com. You also can join the conversation on Twitter, Facebook and LinkedIn, search us @WOWGlobaRetail. For more information about WOW MKTG visit www.WOWMKTG.com.

About WOW MKTG
WOW MKTG is a minority-owned, multi-dimensional marketing agency, recognized for delivering measurable client success via an integrated suite of world-class in-house services.

About WOW Global Retail
WOW Global Retail (WGR) is a business innovation service connecting retailers, brands and distributors through relevant, collaborative, consumer-centric solutions.

Media Contact:
Diana Delgado
Communications Director
[email protected]
C: 305.431.2691

Video – https://www.youtube.com/watch?v=sG9SuND8BLI
Logo – https://mma.prnewswire.com/media/707154/WOW_MKTG_Logo.jpg

SOURCE WOW MKTG

Care Focused on Patients, Not Just Their Cancers, Leads to National Recognition

June 19, 2018

Montefiore Einstein Center for Cancer Care Achieves Top Designation for Research and Care

NEW YORK, June 19, 2018 /PRNewswire-HISPANIC PR WIRE/ — Montefiore Einstein Center for Cancer Care has earned one of the highest honors for a cancer center: a Three-Year Accreditation with Gold Level Commendation from the Commission on Cancer (CoC) of the American College of Surgeons. This designation is one of the most respected nationwide for cancer care. It is a reflection of not only outstanding clinical care and outcomes, but also unparalleled social and emotional support for patients struggling through a cancer diagnosis.

“Our focus is the patient and their support system, not just the cancer,” said Shalom Kalnicki, M.D., professor and chair, Department of Radiation Oncology, Montefiore Einstein, and chair of the Cancer Committee. “Working with the National Cancer Institute-designated Albert Einstein Cancer Center – and supported by Montefiore Einstein leadership, we have more research underway than ever before to identify and address all aspects of the disease, including barriers that prevent people from making a full return to being productive members of society.”

To earn voluntary CoC accreditation, a cancer program must meet or exceed 34 CoC quality care standards, be evaluated every three years, and maintain levels of excellence in the quality of patient care, including prevention, education, research and survivorship. Surveyors singled out Montefiore for its excellent breast cancer and bone marrow transplant research. Montefiore was also celebrated for its wide-ranging programs addressing stress, and education efforts tied to collecting and sharing community data.

“The high marks from the CoC exemplify how we advocate for the very best care for everyone,” said Linda Fisher, director, Cancer Registry Services. “I couldn’t be prouder of our team, and that includes our patients and their loved ones. They are on the front lines fighting cancer and all the side effects and stress that comes with it. Their bravery inspires us every day to provide the absolute best care we can.”

Montefiore, now joins an exclusive group of centers with Three-Year Accreditation and Commendation status, and also just earned the CoC’s “Outstanding Achievement Award” for quality care. Only six percent of CoC designated programs surveyed in 2017, earned the outstanding achievement award.

Established in 1922 by the American College of Surgeons, the CoC is a consortium of professional organizations dedicated to improving patient outcomes and quality of life for cancer patients. This is achieved through standard-setting, prevention, research, education, and monitoring of comprehensive, quality care. For more information, visit: www.facs.org/cancer.

For more information on Montefiore Einstein Center for Cancer Care, visit http://www.montefiore.org/cancer or call 718-862-8840.

About Montefiore Health System
Montefiore Health System is one of New York’s premier academic health systems and is a recognized leader in providing exceptional quality and personalized, accountable care to approximately three million people in communities across the Bronx, Westchester and the Hudson Valley. It is comprised of 11 hospitals, including the Children’s Hospital at Montefiore, Burke Rehabilitation Hospital and close to 200 outpatient care sites. The advanced clinical and translational research at its medical school, Albert Einstein College of Medicine, directly informs patient care and improves outcomes. From the Montefiore-Einstein Centers of Excellence in cancer, cardiology and vascular care, pediatrics, and transplantation, to its preeminent school-based health program, Montefiore is a fully integrated healthcare delivery system providing coordinated, comprehensive care to patients and their families. For more information please visit www.montefiore.org. Follow us on Twitter and view us on Facebook and YouTube

About Albert Einstein College of Medicine
Albert Einstein College of Medicine, part of Montefiore, is one of the nation’s premier centers for research, medical education and clinical investigation. During the 2017-2018 academic year, Einstein is home to 697 M.D. students, 181 Ph.D. students, 108 students in the combined M.D./Ph.D. program, and 265 postdoctoral research fellows. The College of Medicine has more than 1,900 full-time faculty members located on the main campus and at its clinical affiliates. In 2017, Einstein received more than $174 million in awards from the National Institutes of Health (NIH). This includes the funding of major research centers at Einstein in aging, intellectual development disorders, diabetes, cancer, clinical and translational research, liver disease, and AIDS. Other areas where the College of Medicine is concentrating its efforts include developmental brain research, neuroscience, cardiac disease, and initiatives to reduce and eliminate ethnic and racial health disparities. Its partnership with Montefiore, the University Hospital and academic medical center for Einstein, advances clinical and translational research to accelerate the pace at which new discoveries become the treatments and therapies that benefit patients. Einstein runs one of the largest residency and fellowship training programs in the medical and dental professions in the United States through Montefiore and an affiliation network involving hospitals and medical centers in the Bronx, Brooklyn and on Long Island. For more information, please visit www.einstein.yu.edu, read our blog, follow us on Twitter, like us on Facebook, and view us on YouTube.

Photo – https://mma.prnewswire.com/media/707791/Montefiore_Einstein_Center_for_Cancer_Care.jpg
Logo – https://mma.prnewswire.com/media/675671/Montefiore_Logo.jpg

SOURCE Montefiore Einstein Center for Cancer Care

“Black Henna” Tattoos May Put You at Risk

June 19, 2018

SILVER SPRING, Maryland, June 19, 2018 /PRNewswire-HISPANIC PR WIRE/ — Summer vacation season is here… time to hit the beach and perhaps indulge in a little harmless fun. What about getting a black henna temporary tattoo? Who could it hurt? It could hurt you.

Learn more:
http://www.fda.gov/ForConsumers/ConsumerUpdates/ucm343932.htm
http://www.fda.gov/cosmetics/productsingredients/products/ucm108569.htm

A henna tattoo is temporary, but that doesn’t mean it’s risk free. This is especially true if you use “black henna,” which can cause serious skin reactions.

For centuries, traditional henna, a reddish-brown plant extract, has been used around the world. Henna, a coloring made from a plant, is safe and permitted for coloring hair in the United States, but not for the skin or areas around the eyes.

You may find “black henna” in temporary tattoo kiosks at beaches, boardwalks, holiday destinations, and ethnic or specialty shops. Oversight for tattoo parlors and artists differs from state to state. While the U.S. Food and Drug Administration (FDA) does not regulate the practices of tattooing, it does monitor product safety problems. FDA has issued import alerts and warning letters when manufacturers have violated the law. Enforcement can include product seizure and legal actions.

“Black henna” has been marketed for application on the skin’s surface as a form of temporary tattoo. However, inks marketed as “black henna” – or sometimes improperly called “henna” – can potentially be harmful because they may contain other ingredients, most often p-phenylenediamine (PPD), which can cause dangerous sensitization reactions in some people. Coal tar hair dyes that contain PPD are required by law to have a caution statement and directions to patch test before use. However, PPD, by law, is not permitted in cosmetics intended for direct application to the skin.

Too many consumers have learned the risks of using “black henna” the hard way. Dozens have reported their bad reactions to FDA, but it is believed that many more problems have gone unreported. Some experienced reactions immediately after the application of “black henna” temporary tattoos; in others, reactions occurred up to two or three weeks later. Reports of problems have included (but are not limited to): redness, blisters, raised red weeping lesions, loss of pigmentation, increased sensitivity to sunlight, and even permanent scarring. Some reactions have led to emergency room visits and prolonged skin sensitivity.

Some people may experience cross-sensitization, meaning that because of a previous exposure and bad reaction to one chemical, they become sensitized (allergic) to related compounds, such as rubber and other latex products, certain medications, hair dye ingredients, and textile dyes. When exposed to one of these products, a person may develop a rash or other allergic reactions.

If you have a reaction to “black henna” or any other tattoo, contact your health care professional. Also, please contact FDA’s Safety Information and Adverse Event Reporting Program (1-800-FDA-1088 or http://www.fda.gov/Safety/MedWatch/default.htm) or an FDA consumer complaint coordinator (http://www.fda.gov/safety/reportaproblem/consumercomplaintcoordinators).

Contact: Media: 1-301-796-4540; Consumers: 1-888-SAFEFOOD (toll free)

Logo – https://mma.prnewswire.com/media/585467/US_Food_and_Drug_Administration_Logo.jpg

SOURCE U.S. Food and Drug Administration

COUNTY OF LOS ANGELES, CA TO PROVIDE $16.9 MILLION REFUND TO TELEPHONE TAXPAYERS IN THE UNINCORPORATED AREAS–Granados v. County of Los Angeles, No. BC361470

June 19, 2018

LOS ANGELES, June 19, 2018 /PRNewswire-HISPANIC PR WIRE/ — JND Class Action Administration – A Los Angeles court has preliminarily approved a $16.9 million class action settlement for refunds of telephone taxes collected by the County of Los Angeles, California from August 25, 2005 through November 4, 2008.

All individuals and businesses that paid for landline telephone service with a service address within the unincorporated areas of the County of Los Angeles, or mobile service where the billing address was within the unincorporated areas of the County of Los Angeles, and who paid telephone tax on services utilized between August 25, 2005 through November 4, 2008, and haven’t already received a refund of those taxes, are eligible to claim a refund. THE DEADLINE TO FILE A REFUND CLAIM IS SEPTEMBER 15, 2018. Claims for telephone tax refunds can be submitted online, at www.LACountyTaxRefund.com, or through the mail. A notice and claim form will also be mailed to current addresses in the unincorporated areas of the County of Los Angeles.

Eligible class members have several options to file a claim, which include: (1) claim standard amounts of $27.50 for residential landline telephone service, $46.00 for business landline service, and/or $46.00 for mobile telephone service, with no documentary evidence required; (2) submit samples of bills reflecting the telephone user taxes (“TUT”) paid during the class period to receive a refund of the actual TUT paid; or (3) if bills from the class period are not available, submit a sample of recent phone bills reflecting the TUT paid to the County to receive a refund based on recent TUT amounts. In addition, class members who were customers of Verizon, Sprint, or T-Mobile during the August 25, 2005 to November 4, 2008 time period can provide consent for those carriers to search for TUT payment records. Class members may claim refunds for both landline and mobile telephone taxes.

The County of Los Angeles has agreed to a maximum of $16.9 million. Undistributed funds, after attorneys’ fees and costs, plaintiff’s incentive award, and notice and administration expenses are paid, will revert back to the County of Los Angeles. For additional information, claim forms and detailed instructions on how to make a claim, go to www.LACountyTaxRefund.com or call (833) 807-3690.

The lawsuit, Granados v. County of Los Angeles, was brought on behalf of County of Los Angeles, CA taxpayers by the law offices of Wolf Haldenstein Adler Freeman & Herz LLP, Chimicles & Tikellis LLP, Cuneo Gilbert & LaDuca, LLP, and Tostrud Law Group, PC. The County of Los Angeles disputes the claims made in the lawsuit, but believes it is in the best interest of its residents to settle the matter rather than incur further litigation expenses.

SOURCE Wolf Haldenstein Adler Freeman & Herz LLP, Chimicles & Tikellis LLP, Cuneo Gilbert & LaDuca, LLP, and Tostrud Law Group, PC

TargetSpot expands its MultiCultural Platform with new office in Los Angeles

June 19, 2018

NEW YORK, June 19, 2018 /PRNewswire-HISPANIC PR WIRE/ — Targetspot announces an expansion of its MultiCultural Platform with a new office in Los Angeles and appoints Rudy Balderrama as West Coast Senior Sales Executive.

Targetspot continues North American expansion with new office in Los Angeles

Targetspot has one of the largest MultiCultural audio platforms in the U.S. with 16 Million + Hispanic and African American unique listeners. Targetspot sees tremendous value in these Hispanic and African American audiences and has ramped up their MultiCultural efforts by opening a new office location in Los Angeles. Targetspot’s newest L.A. office will be dedicated to working with MultiCultural brands to provide them with the very best reach, creative and targeting solutions available in the MultiCultural marketplace.

Targetspot appoints Rudy Balderrama as West Coast Senior Sales Executive

Heading up the new Targetspot location will be Targetspot’s newest hire, Rudy Balderrama, West Coast Senior Sales Executive. Rudy Balderrama, started his career at Univision Television Network and from there went on to work at major Hispanic publishers such as PEOPLE En Espanol magazine and reVolver Podcasts. With a degree in Economics & Chicano Studies and a Master’s Degree in Economic Development, Rudy has vast experience reaching and appealing to a MultiCultural audience.

“It is a privilege to help grow Targetspot’s premium digital audio MultiCultural advertising platform across our leading Hispanic partners including Univision, Entravision, SBS, & reVolver Podcast. Targetspot’s multicultural audio platform will enable both clients and advertisers to reach these powerful and sought after audiences,” Rudy states.

About Targetspot

Targetspot is the world’s largest most advanced digital audio advertising platform with global presence. It is a broad and cross-device platform (desktop, mobile and connected devices) that connects top national, regional, and local advertisers to a worldwide audience of more than 160 million people. Targetspot provides its own operating technology and superior targeting capabilities. The group is a pioneer in programmatic and provides a premium inventory with exclusive and premium publishers including Shoutcast, Entravision, FoxNews and Entercom.

Targetspot is part of AudioValley grouping Radionomy Group, Jamendo and Storever.

MEDIA CONTACT:
www.targetspot.com
Christine Hill
[email protected]

Logo – https://mma.prnewswire.com/media/656521/Targetspot_Logo.jpg

SOURCE TargetSpot

Novus Presents OCEANIA: A Nautical Inspired Line Of Men’s Shoes

June 18, 2018

OCEANIA: new nautical-inspired collection for men available at NOVUS (Pembroke Lakes Mall, The Florida Mall, and throughout Puerto Rico) (PRNewsFoto/Novus Inc.)

SAN JUAN, Puerto Rico, June 15, 2018 /PRNewswire-HISPANIC PR WIRE/ — NOVUS Inc. announced the launch of its new line of men’s footwear: OCEANIA. Inspired by the beauty of the Pacific and the warmth of the Caribbean waters, OCEANIA shoes are crafted for those who follow their instincts and are willing to explore, travel, and discover, like its emblematic MANTA RAY. The OCEANIA line also includes accessories including waterproof backpacks.

OCEANIA SHOES are created for men who are passionate about travel and with a genuine commitment to enjoy nature, culture and life. The shoes are characterized by the quality and comfort of its materials – lightweight and breathable – as well as its smart casual style that can be worn day or night. The styles and colors of the footwear go hand in hand with a lifestyle concept of summer’s pleasantries like boating, beaches, and evenings in the tropics. The footwear line competitive price point makes OCEANIA a win-win situation for men everywhere.

Featuring an all new Dry bag backpack in bright orange that matches the navy orange Shore slip on style this combination is a perfect match for the active lifestyle of its customers that like to enjoy kayaking and paddle boarding.

Novus Inc., a privately-owned company based in Puerto Rico, owns more than 60 stores between Puerto Rico, Dominican Republic, and the United States. Novus recently opened its first two stores in the United States at the Pembroke Lakes Mall in Pembroke Pines, FL and The Florida Mall in Orlando, FL. Merchandise can be purchased online at www.novushoes.com.

About Novus Inc.
Novus Inc. designs, markets, sells and manages fashion shoes and accessories via different retail store formats and internet web sites. Novus, Galeria, La Favorita, Naturalizer, Bakers, and Novus Outlet appeal to different socio- economic segments of the middle to high end consumers by sourcing directly from the best factories in Spain, Italy, Brazil, and Asia. The company was founded in 1973 with its first store Novus and then grew to 60 stores between Puerto Rico and the Dominican Republic, and the United States. Novus Inc. employs approximately 600 people in different areas from Store Operations to Purchasing with over 40 years of experience and reputation.

MEDIA CONTACT:
Natascha Otero-Santiago
[email protected]

OCEANIA shoes are characterized by the quality and comfort of its materials – lightweight and breathable - as well as its smart and casual nautical style that can be worn day or night. (PRNewsFoto/Novus Inc.)

OCEANIA Dry backpack perfect for Summer adventures. Available at NOVUS (www.novushoes.com) (PRNewsFoto/Novus Inc.)

Photo – https://mma.prnewswire.com/media/706594/OCEANIA_NOVUS_Blue_Orange_Shoe.jpg
Photo – https://mma.prnewswire.com/media/706595/OCEANIA_NOVUS_3_SHOES.jpg
Photo – https://mma.prnewswire.com/media/706596/OCEANIA_NOVUS_Orange_Backpack.jpg

SOURCE Novus Inc.

Chronicled and OCEASOFT Strategic Partnership to Deliver Blockchain-Integrated Bluetooth Temperature Monitoring Solution in Life Science Industry

June 18, 2018

SAN FRANCISCO, June 18, 2018 /PRNewswire/ — Chronicled, Inc. a smart supply chain solutions company based in San Francisco, CA, and OCEASOFT, a data logging company based in Montpellier, France, today announced a strategic partnership to cross-sell and integrate each other’s platforms and solutions.

“By partnering with Chronicled, we gain a solid blockchain strategy. As the pharmaceutical industry in the United States moves onto blockchain to meet its track-and-trace requirements, we can leverage our partnership to integrate these workflows and cold chain monitoring requirements to provide more value and better ROI for customers,” says Laurent Rousseau, CEO of OCEASOFT.

“We’ve discussed cold chain monitoring objectives with many of our life sciences customers,” says Ryan Orr, CEO of Chronicled. “Our goal is to make best-in-class technologies available on our platform to meet industry requirements. With wireless connectivity, OCEASOFT data loggers solve many of the problems faced in the cold chain logistics industry, notably eliminating the need for USB plugs; automating data retrieval with BLE, LoRaWAN, and 5G gateways; and offering cross-site visibility of information via apps and a Cloud-based dashboard.”

When blockchain and cold chain come together, added value can be achieved with respect to conventional systems, including:

Secure Data Logs for Audit – a decentralized blockchain offers improved security and resiliency properties for record-keeping over a central back-end database.
Workflow Integration – workflows for track-and-trace and temperature logging operations can be synchronized, thus reducing duplicate record-keeping and systems.
Automated Financial Transaction – when a temperature excursion occurs, a smart contract can generate an automated payment to redress impacted parties.

About OCEASOFT
OCEASOFT designs and develops wireless, connected solutions for monitoring and tracking critical physical parameters such as temperature, humidity, CO2 levels, and more, to ensure the integrity and compliance for sensitive products in storage and production phases, as well as during shipping. OCEASOFT provides a complete vertical offering, from sensors to data integration in customers’ back-end information systems, with expertise in sensors and calibration, wireless data transmission, and related software for web, PC, and mobile platforms. See: http://www.oceasoft.com

About Chronicled
Based in San Francisco, Chronicled is a technology company leveraging blockchain and IoT to bring trust, efficiency, and automation to global supply chain ecosystems. The company is a pioneer in linking physical world economy workflows to blockchain systems and has developed a decentralized protocol and network for supply chain in order to extend trust boundaries and enforce cross-organization business rules without revealing private data. Currently, Chronicled’s most active market verticals are Pharmaceuticals, Commodities, and Precious Metals and Minerals. See: http://www.chronicled.com

Contact: [email protected]

Logo – https://mma.prnewswire.com/media/692104/Chronicled_Logo.jpg

SOURCE Chronicled

(Español) Spanish Broadcasting System, MegaTV reconoce la labor de empleados destacados en la “Semana de la Televisión en Puerto Rico”

June 15, 2018

Spanish Broadcasting System, MegaTV reconoce la labor de empleados destacados en la “Semana de la Televisión en Puerto Rico”

Sorry, this entry is only available in Español.

Cal 3 Initiative Approved for Statewide Ballot in November

June 15, 2018

SACRAMENTO, California, June 15, 2018 /PRNewswire-HISPANIC PR WIRE/ — Citizens for Cal 3 (cal3.com) today announced their ballot initiative was approved for inclusion on the statewide election this November. This qualification by the California State Office of Elections gives Californians an unprecedented opportunity to direct a more promising future for their communities. The Cal 3 ballot initiative will give all Californians a vote to create three states from the existing one.

“This milestone is a testament to the energized spirit of Californians wanting to create a better future for themselves and their communities,” Citizens for Cal 3 spokesperson Peggy Grande said. “This November, all Californians have the opportunity to send the message they are ready for solutions to our most pressing state issues in failing education, crumbling infrastructure, sky-high taxes and stagnation in state government.”

The Cal 3 initiative gathered and submitted to the California Secretary of State office more than double the required signatures needed to qualify for the ballot, representing citizens who supported the opportunity to declare their desire for a new direction. Cal 3 qualified for the ballot with more than the required number of signatures, representing Californians from all 58 counties.

“The growing discontent with the ineffectiveness of the current state government system is apparent with the success of this first step,” Grande said. “All Californians deserve more from their state, and with Cal 3, more regional responsiveness and more meaningful results will create a promising future for everyone.”

Last month, a new analysis from U.S. News & World Report and McKinsey’s “Leading States Index” quantified Californians’ enthusiasm for a change with Cal 3, ranking California an unacceptable 50th out of 50 U.S. states in “Quality of Life” and near the bottom of the nation in critical areas like K-12 Education, Road Quality, Tax Burden and Long-Term Fiscal Stability.

“The California state government isn’t too big to fail, because it is already failing its citizens in so many crucial ways,” Grande said. “The reality is that for an overmatched, overstretched and overwrought state-government structure, it is too big to succeed. Californians deserve a better future.”

Once approved by voters through the ballot this November, the Cal 3 initiative would move forward to the U.S. Congress and, ultimately, the President of the United States for ratification.

For more information, visit Cal3.com, @YesOnCal3 on Twitter, @VoteCal3 on Facebook and Instagram, and use the hashtags #YesOnCal3 and #VoteCal3.

Paid for by Citizens for Cal3 Committee major funding from Timothy Draper

Logo – https://mma.prnewswire.com/media/705106/Cal_3.jpg

SOURCE Cal 3

Honda Certified Pre-Owned Vehicles Set All-Time Monthly Sales Record

June 15, 2018

TORRANCE, California, June 15, 2018 /PRNewswire-HISPANIC PR WIRE/ — Honda Certified Pre-Owned (CPO) vehicles set an all-time monthly sales record in May, with sales of 26,192 certified pre-owned vehicles, topping the previous sales high of 25,139 vehicles in August 2013.

The Honda Certified Pre-Owned program was recently named one of Autotrader‘s “10-Best Non-luxury CPO Programs for 2018” based on multiple factors including powertrain warranty length, available inventory, bumper-to-bumper warranty coverage, deductible amount and transferability to future owners.

Honda CPO sales have been on the rise since last year with the help of the redesigned Honda CPO vehicle website (www.HondaCertified.com), which created a more efficient shopping experience. Attractive offers on three of Honda’s core vehicles, Odyssey, CR-V and Pilot, also drove increased traffic to Honda dealerships nationwide, contributing to the record sales month in May.

“We’re excited to see a more customer-friendly Honda Certified Pre-Owned vehicle program contribute to the success of Honda dealers,” said Dan Rodriguez, Manager of Auto Remarketing, Certified Pre-Owned at American Honda Motor Co., Inc. “We will continue our momentum this summer with our Certified Dream Deal event, and special deals on the certified pre-owned Accord and Odyssey.”

Honda CPO just launched the Certified Dream Deal, its summer deal event offering a 1.49% APR for up to 36 months on all Honda Certified Pre-Owned Accord and Odyssey vehicles. More information can be found on www.HondaCertified.com.

About Honda
Honda offers a full line of reliable, fuel-efficient and fun-to-drive vehicles with advanced safety technologies sold through over 1,000 independent U.S. Honda dealers. The Honda lineup includes the Fit, Civic, Accord and Clarity series passenger cars, along with the HR-V, CR-V and Pilot sport utility vehicles, the Ridgeline pickup and the Odyssey minivan.

Honda has been producing automobiles in America for more than 35 years and currently operates 19 major manufacturing facilities in North America. In 2017 more than 90 percent of all Honda brand vehicles sold in the U.S. were made in North America, using domestic and globally sourced parts.

Logo – https://mma.prnewswire.com/media/460855/american_honda_motor_co_inc_logo.jpg

SOURCE American Honda Motor Co., Inc.

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