The Ibero-American Telecommunications Organization Celebrated its Third Meeting with the Participation of 31 Companies

May 31, 2017

MIAMI, May 31, 2017 /PRNewswire-HISPANIC PR WIRE/ — Stronger and recognized as the organization that promotes the development of new audiovisual content and access to connectivity in the region, the Ibero-American Telecommunications Organization concluded its third meeting, which was hosted by the Univision News Center on Tuesday in the city of Miami, Florida.

The meeting was led by OTI President Emilio Azcárraga Jean, who gave a warm welcome to the representatives of the 31 Spanish and Portuguese-speaking content and telecommunications companies that attended. The companies reiterated their commitment to promote the development of new audiovisual content for audiences in their markets, which together boast roughly 900 million consumers. These companies combined have US$127 billion in annual sales, making OTI a key growth driver in the region.

The meeting was attended by the following executives Cesar Conde from Telemundo; Randy Falco of Univision; Jorge Carlos Rendo from Grupo Clarín; Juan Luis Cebrián of Grupo Prisa; Gabriel Reyes from RCN; Jorge Martínez de León of Grupo Caracol; TV Azteca´s Benjamín Salinas; Olegario Vázquez Aldir of Grupo Imagen; DirecTV´s Jeff McElfresh; and Matthew Sanders from the Inter-American Press Association.

As part of the objectives of OTI and with the firm conviction of continuing to better connect Latin America, this meeting addressed the following topics of global relevance: the impact of new immigration and tax measures in the United States; the evolution of content in the digital age; and freedom of expression in Ibero-America. These topics were discussed in panel format, opening spaces for collaboration, dialogue, reflection and action to coordinate and strengthen a common front that benefits the industry and its customers:

This meeting addressed the following topics of global relevance: the impact of new immigration and tax measures in the United States; the evolution of content in the digital age; and freedom of expression in Ibero-America. These topics were discussed in panel format, opening a space for collaboration, dialogue, reflection and action to coordinate and strengthen a common front that benefits the industry and its customers.

Specialists who participated in the discussions include: Arturo Valenzuela (Georgetown University), María Rodríguez (Florida Immigrant Coalition), René Pérez (Residente), Aaron Sharockman (PolitiFact), Isaac Lee (Televisa-Univision), Kurt Opsahl (Electronic Frontier Foundation), Gerardo Vélez (Twitter) and Laura Chinchilla (OTI).

Mexican Exterior Minister Luis Videgaray appeared at the OTI meeting as a special guest to exchange points of view with members about issues of concern for Ibero-America, while John Avlon (CNN and The Daily Beast) spoke about the new media landscape in the U.S.

Event video: goo.gl/v8GhLG

Photo – http://mma.prnewswire.com/media/517859/Familia_OTI.jpg

SOURCE OTI Telecom

Myrtle Beach Marriott Renovations Wow Guests

May 31, 2017

MYRTLE BEACH, S.C., May 31, 2017 /PRNewswire-HISPANIC PR WIRE/ — The Myrtle Beach Marriott Resort & Spa at Grande Dunes, located oceanfront on the northern end of Myrtle Beach, recently revealed a $14 million makeover. Since the start of the 2017 tourism season, the renovations, as resort staff report, have received an overwhelmingly positive response.

Based on Marriott’s Guest Satisfaction Surveys, testimonials have included compliments on the new rooms – that they are “absolutely gorgeous” and “stylish” – as well as praises on the design, new TVs and “great walk-in shower.”

The Marriott’s massive remodeling project showcases 405 revamped guest rooms that were repainted and now feature brand-new contemporary furniture, including chests, mirrors, artwork, closets, desks, chairs and beds – down to the sheets, mattresses, duvets, pillows and pillow cases. All rooms now also boast new 50-inch smart TVs. Guest room bathrooms were overhauled and replaced with new, luxurious walk-in showers, mirrors, fixtures, commodes and lighting. The hallways on the resort’s 11 floors were recarpeted and repainted as well.

From floor to ceiling, the remarkable results from this renovation are seen – and now heard – from Marriott’s first round of guests this season. No expense was spared and no detail went unnoticed, which guests are noticing and appreciating in return.

For more info, visit meetatmyrtlebeach.com or call 843-692-3709.

Sign up now for Marriott Rewards and get on the fast track to earn points for free hotel stays, room upgrades, flights, credit card purchases and deals with Marriott partners.

Learn more about Marriott International Inc.

Myrtle Beach Marriott Resort & Spa Images:
https://www.dropbox.com/s/41ayd0a6vhu1pbk/asset_cart_20170403061751.zip?dl=0

About the Myrtle Beach Marriott:
The Myrtle Beach Marriott Resort & Spa at Grande Dunes, 8400 Costa Verde Drive in Myrtle Beach, is the definition of a luxury getaway in Myrtle Beach. The oceanfront resort welcomes guests with spacious, newly renovated guest rooms and an impressive range of extravagant amenities on the property, such as the onsite Hibiscus Spa, two beach-front swimming pools, a health club, championship golf and tennis, a business center and exquisite on-site dining options. Room amenities feature plush bedding, high-speed Wi-Fi, mini fridge, a smart TV and breathtaking ocean views. Large groups and special events can take advantage of the resort’s sophisticated venue space and our expert planning services. Just minutes away are the area’s championship golf courses, shopping, dining, entertainment attractions and more.

Contact	Cindy Hull, Director of Sales/ Marketing
Phone	843-692-3709
Email	[email protected]
Website	www.meetatmyrtlebeach.com

SOURCE Myrtle Beach Marriott Resort & Spa at Grande Dunes

PortadaLat Announces Award Finalists in 7 Marketing, Media and Innovation Categories

May 30, 2017

MIAMI, May 30, 2017 /PRNewswire-HISPANIC PR WIRE/ — #PortadaLat, http://www.portada-online.com/events/portadalat/, the main event for brand marketers, agencies and media targeting U.S. and Latin American markets is announcing award finalists in 7 different categories covering a wide range of marketing and digital innovation disciplines.

Photo: https://mma.prnewswire.com/media/517307/Portada_PortadaLat__2017.jpg

After thousands of votes were cast, the three most voted nominees per category have been established. An Award Jury comprised of major brand marketers will now cast the final votes. Winners to be announced at the Award Ceremonies at #PortadaLat on June 7-8. The Portada team is excited to announce a path breaking agenda with leading industry leaders, see the full agenda here: http://www.portada-online.com/events/portadalat/#Agenda

Tickets are still available at the special online promotion rate, register now! http://www.portada-online.com/events/portadalat/#Register.

Top Travel Marketing Campaign
Winner of the Top Travel Marketing Campaign will be determined by an award jury of brand marketers from the Hospitality Sales and Marketing Association International (HSMAI) on June 7.

Nominees are brands and their agencies (Brand/Agency) who have done campaigns promoting travel and hospitality related services. The campaign should have targeted audiences in the U.S. and/or audiences in Latin America.

Mastercard Priceless Cities/ Universal Mccann
“discover Your Aloha” Hawaii Tourism / Expedia
Visit Orlando/ Ariadna

“Viajero Inteligente” Business Traveler Award
The Winner will receive a plane trip to Mexico. Winner will be announced during the Travel Content Happy Hour presented by Trivago on day 1 of PortadaLat (June 7).

The nominees explained why and how traveling to Latin America has substantially helped them to get new ideas/perspectives to grow personally and in business.

Las Travel Blogueras, Travel Influencers and Globe Trotters
Sandra Cires Art, YouTube Influencer
Traveling with Gaby, Online Influencer
Myriam Marquez, Executive Editor El Nuevo Herald
Ignacio Cassinelli, Social Media Maven and Soccer Expert
Yined Ramirez, Journalist and Blogger
Layla Caballero, Media Executive
Ian Mader, Associated Press News Editor

Golazo Award
Three finalists aimed at the Latin American audience and six for the U.S. audience were selected by Portada’s readers to pitch their campaigns to our special jury. Final votes will be cast during the Award Ceremony at PortadaLat, on June 7.

Nominees are agencies, including PR agencies, brand marketers and media properties who nominated campaigns, concepts, and ideas that substantially engage consumers in the U.S. or Latin America through soccer content.

Top 3 LATAM Finalists:

#SentirseCampeon, Copa America Centenario/MasterCard/Universal McCann
Pepsi “Momentos”/UEFA Champions League/BBDO
“My Inter Jersey”/Gravity

Six U.S. semifinalists have been chosen, and three finalists will pass to the next round in New York City, where the winner will be announced on September 13, during Portada’s Sports Marketing Forum.

Top 6 U.S. Finalists:

Inter Milan/Gravity
FC Bayern Audi Summer Tour 2016/FC Bayern Munich LLC.
Johnson & Johnson/MLS/U.S. Soccer
AT&T/MNT/The Marketing Arm
Univision Deportes Digital’s Best Use of Facebook for Copa America Centenario
“Stand as One Campaign”/MLS/Brooklyn Brothers

Top Digital Innovator
Nominees are companies, including start-ups, belonging to the marketing-tech space Innovative SSPs, DSPs, DMPs, Ad-Exchanges in Latin America and the U.S., including Online Video content/advertising providers and Mobile Media Technologies including App-Providers.

Sociomantic Labs
DSP Adsmovil
Taboola

Top Latin Online Video Campaign
Nominations are accepted for advertising agencies and clients (brands) that have created, planned and executed Online Video Marketing Campaigns in the U.S. Market and Latin America over the last 12 months. The campaign achieved high ROI for advertisers. In addition, the campaign distinguished itself by a high degree of creativity and originality.

Ram 1500/UM/LatinOn
Mastercard/Universal Mccann
National Baseball Hall Of Fame/La Viva Baseball

Top Panregional Marketing and Media Professional
Nominations are accepted for advertising, marketing and media professionals that have made an outstanding contribution to the expansion of media and advertising targeting Latin American audiences. Award candidates should contribute to the growth of the Latin American-panregional advertising and media sector (as opposed to a more national-local approach).

Victor Lopez, Head Of Digital Media, HAVAS
Maria Flor Palazzolo, Medula
Vicente Jubes, Ceo And Founder, LatinOn

Top Video Creator
Nominations are accepted from influencers and vloggers that nominate a video campaign targeting the U.S or Latin American consumer due to its originality and creativeness.

Sandra Cires Art
Melodic
Hispanopost.com

Act Fast – Take advantage of the online promotion rate: www.portada-online.com/events/portadalat/#Register

To align your brand with the ninth annual edition of PortadaLat, the main conference for Brand Marketers, Digital Innovators, Media Properties and Influencers targeting the Latin American and U.S. Hispanic markets, contact Portada’s Sales and Marketing Director, Kelley Eberhardt, [email protected].

For updates and announcements follow @portada_online and #PortadaLat.

2017 #PortadaLat Sponsors

Special Session Sponsor:
Trivago (www.trivago.com)

Distinguished Sponsors:
Taboola (www.taboola.com)
Futbol Sites Network (FSN) (www.futbolsites.net)

Attendee Bag Sponsor:
Latcom (www.latcom.com)

Attendee Badge Sponsors:
Adsmovil (www.adsmovil.com)
FLUVIP (www.fluvip.com)

Participating Sponsors:
La Vida Baseball (www.lavidabaseball.com)
H Code Media (http://hcodemedia.com/)
BCV Social (www.bcvsocial.com)

Special Media Partner:
Acceso Miami (http://www.elnuevoherald.com/noticias/finanzas/acceso-miami/)

Contact Information:
Kelley Eberhardt
Director of Sales and Marketing, Portada
[email protected]

SOURCE Portada

¡Vive Tu Vida! Get Up! Get Moving!® Brings Needed Services and Day of Family Fun to Washington Heights

May 30, 2017

NEW YORK, May 30, 2017 /PRNewswire-HISPANIC PR WIRE/ — This Saturday, June 3, 2017, the National Alliance for Hispanic Health and the Hispanic Federation present the 11th Annual ¡Vive tu vida! Get Up! Get Moving!^® event at Carnaval del Boulevard in Washington Heights. The event promotes Hispanic family physical activity and good nutrition for better health and wellness for people of all ages and sizes.

“For eleven years ¡Vive tu vida! Get Up! Get Moving!, has provided nutrition education, free health screenings and wellness activities to communities across the nation,” said Dr. Jane L. Delgado, President and CEO of the National Alliance for Hispanic Health, the nation’s leading Hispanic health advocacy group. “We are grateful and proud of the work and energy of all our partners and hundreds of volunteers that make these events such a success and celebration of family, culture, and health.”

“For more than a decade, our close partnership with the National Alliance for Hispanic Health (The Alliance) has helped shape the health and wellness of thousands of children and families in Latino communities across New York City. Our signature event, ¡Vive Tu Vida! Get Up! Get Moving! provides free health screenings and education, but the significance extends beyond this one day; together with The Alliance we are starting a conversation around lifestyle choices within a community that still faces great disparities in health, and encouraging positive changes that will affect generations to come. We are extremely proud of this initiative, and thank our partners, sponsors, and network of Latino nonprofits for their continued support, ” said José Calderón, President of the Hispanic Federation.

What: ¡Vive tu vida! Get Up! Get Moving!^® event featuring —

Health Screenings: Asthma, blood pressure, glucose, cholesterol, and HCV
Fitness: Zumba, sports and bicycling clinics, martial arts, and dance-a-thon
Nutrition: Fresh fruits and healthy snacks, along with educational resources
Family fun: Live music, dance performances, prizes and giveaways

Where:  Corner of St. Nicholas Avenue and 185th Street in Washington Heights, NY
When:  Saturday, June 3, 2017 from 11:00 am to 5:00 pm
Cost:  FREE!

“The National Alliance for Hispanic Health has a longstanding commitment to help create healthier communities. We are proud to contribute to their efforts through our continuing support of ¡Vive tu vida! Get Up! Get Moving! events,” said Robert Forrester, President and CEO of Newman’s Own Foundation. The Foundation is marking its 8^th year as a national sponsor of the ¡Vive tu vida! Get Up! Get Moving! event series.

The events are also supported nationally by the Healthy Americas Foundation. This is the 11^th anniversary of the ¡Vive tu vida! Get Up! Get Moving! event series that in its first decade has been attended by over 175,000 people and provided over 85,000 free health screenings.

SOURCE National Alliance for Hispanic Health

Mazda Celebrates 50 Years of Challenging Convention

May 30, 2017

Mazda North American Operations is headquartered in Irvine, Calif., and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States and Mexico through nearly 700 dealers. Operations in Mexico are managed by Mazda Motor de Mexico in Mexico City. For more information on Mazda vehicles, including photography and B-roll, please visit the online Mazda media center at www.mazdausamedia.com

IRVINE, California, May 30, 2017 /PRNewswire-HISPANIC PR WIRE/ — Fifty years ago today, Mazda Motor Corporation began its legacy of doing what was said couldn’t be done.

Video – https://mma.prnewswire.com/media/517123/Video.mp4

Mazda — then Toyo Kogyo Corporation — needed to create a unique technology that would differentiate it among a rapidly globalizing Japanese automotive industry in order to stay independent. In 1961, Mazda licensed NSU Motorenwerke AG and Wankel GmbH’s rotary engine technology, sharing learnings with the German companies in hopes of making wider use of the engine.

Once the prototype rotary engine arrived in Hiroshima, testing began. Unfortunately, within the first hour of running, the engine seized. Mazda had wagered its entire existence on this one engine technology; failure would not be an option, but early impressions meant there was much to be done to keep Mazda afloat.

Knowing how imperative the success of the rotary engine would be for the company, Chief Engineer Kenichi Yamamoto assembled a team of Mazda’s most talented engineers — known as the 47 Samurai — to make the rotary engine viable. Of course, they knew other automakers from the around the world had tried or were trying to do so as well; none had succeeded, though.

After a highly lauded debut at the 1964 Tokyo Motor Show, on May 30, 1967, the Mazda Cosmo Sport 110S — the world’s first production twin-rotor, rotary-engined car — went on sale in Japan. It was Mazda’s first sports car, and all the more newsworthy because the company had been known only for its small passenger cars and work trucks to that point. Its low shape complemented the compact dimensions of its two-rotor engine.

Just 1,176 production Cosmo Sports would be built, but its legacy would stretch much, much further. From the earliest races, such as the 84-hour Marathon de la Route in 1968, Mazda never stopped challenging its engineers and designers to keep improving their craft.

Eventually, those efforts would spawn championship-winning motorsports programs all over the world, as well as leading the way for subsequent sports cars that focused on lightweight performance over brute strength. The highest point of Mazda’s development of the rotary engine was in 1991, when the quad-rotor-powered Mazda 787B won the famed 24 Hours of Le Mans. During its production, more than 1.99 million rotary-engine vehicles were produced, from sports cars to sedans and even a 26-passenger bus.

Much as with today’s Mazda cars and crossover SUVs, hashiru yorokobi — exhilaration, joy and wellbeing from driving — continues to be a critical part of what makes Mazdas what they are.

A Legacy of Innovation: Then and Now

From its earliest days as a manufacturer of high-precision machine tools to today as a provider of exceptional customer experiences through its vehicles, Mazda aims to create a strong emotional connection with customers by offering a unique combination of driving pleasure and outstanding environmental and safety performance.

Today, Mazda’s SKYACTIV Technology continues to delight drivers and passengers with a human-centric focus on the entire driving experience.

But, much as was the case with the Wankel rotary engine, developing SKYACTIV Technology was thought to be an impossible task, never mind the fact that it was being developed by an independent, smaller automaker during the 2008 world financial crisis.

When Mazda introduced its SKYACTIV-Engine family, no other gasoline-powered production vehicle could operate with a 14.0:1 compression ratio — the world’s highest. Similarly, no other diesel engine could achieve a 14.4:1 compression ratio either — the world’s lowest. Today, Mazda’s clean-operating SKYACTIV engines are still unmatched in their balance of performance, driving engagement and environmental efficiency.

Lightweight, rigid SKYACTIV-Chassis and SKYACTIV-Body units allow Mazda vehicles to thrill the driver and passengers as much as protect them. And, in combination with all other SKYACTIV Technologies, the chassis and body designs and engineering allow for an unmatched Jinba Ittai driving experience in every Mazda, whether the iconic MX-5 Miata sports car or the seven-passenger CX-9 crossover SUV — driver and car as one.

Mazda continues to push technology, engineering and design thresholds to deliver cars and crossover SUVs for people who cherish driving. Then, as now, Mazda will never stop challenging.

For more information and assets, please visit: https://insidemazda.mazdausa.com/press-release/mazda-celebrates-50-years-challenging-convention/.

Photo – https://mma.prnewswire.com/media/517120/Mazda_50_years_of_rotary__15__PRN.jpg

Logo – https://mma.prnewswire.com/media/53154/mazda_north_american_operations_logo.jpg

SOURCE Mazda North American Operations

Get Hooked on National Fishing and Boating Week

May 30, 2017

ALEXANDRIA, Virginia, May 30, 2017 /PRNewswire-HISPANIC PR WIRE/ — National Fishing and Boating Week kicks off summer with family-friendly events, activities and ways to cast a line and hit the open water during the week of June 3-11. The Recreational Boating & Fishing Foundation (RBFF) and its Take Me Fishing™ and Vamos A Pescar™ campaigns invite families to get outside and find their new favorite fishing hole or boating spot. National Fishing and Boating Week includes the following opportunities families will flip over:

#ReelFun Fishing Events – Educational events will be hosted June 3-4 at more than 1,600 Walmart® stores across the U.S. All ages and skill levels are invited to learn fishing tips from expert anglers, purchase a fishing license and test their casting skills, all while grabbing everything they need to enjoy a day out on the water.
Free Fishing Days 2017 – Most states offer free fishing days for everyone to fish on public bodies of water without a fishing license. With several taking place during National Fishing and Boating Week, these are perfect opportunities for beginners to try fishing for the first time.
Fish Personality Quiz – Are you a feisty and spirited rainbow trout or a mysteriously alluring walleye? Starting June 5, discover your true inner swimmer by taking our interactive Fish Personality Quiz and entering for a chance to win prizes like a trip to Yellowstone National Park (including hotel and fishing excursions) and gift cards from Sierra Trading Post to help get outfitted for the trip.
#FirstCatch – Create and capture moments fishing and boating with family and friends, then share them with others online using #FirstCatch. As Take Me Fishing’s initiative to help anglers come together and revel in the joys of fishing and boating, #FirstCatch encourages anglers to share their first fishing and boating memories – first catch of the day, first fish of the season or even the first catch of a lifetime.
2017 Best Family-Friendly Places to Boat and Fish – A collection of publicly accessible gems sourced from celebrities such as country music star Luke Bryan and professional football player Alejandro “Big Al” Villanueva, as well as professional anglers and industry experts.

Photo – http://mma.prnewswire.com/media/517117/TMF_Participation_Trophy.jpg

“Fishing is the second most popular outdoor activity among adults and by providing events and resources during National Fishing and Boating Week, we hope everyone from curious beginners to experienced anglers and boaters will feel inspired to get out on the water,” says RBFF President and CEO, Frank Peterson. “It’s already been a great year for fishing and boating, with big growth in participation among young people, and we want to keep that momentum going and reach our goal of 60 million anglers by 2021.”

About the Recreational Boating & Fishing Foundation (RBFF)

RBFF is a nonprofit organization whose mission is to increase participation in recreational angling and boating, thereby protecting and restoring the nation’s aquatic resources. RBFF’s recently announced 60-in-60 effort strives to attract 60 million anglers to the sport by the end of 2021. To help recruit, retain and reactivate participants, RBFF developed the award-winning Take Me Fishing™ and Vamos A Pescar™ campaigns creating awareness about boating, fishing and conservation, and educating people about the benefits of participation. These campaigns help boaters and anglers of all ages and experience levels learn, plan and equip for a day on the water. The campaign websites, TakeMeFishing.org, and VamosAPescar.org, feature how-to videos, information on how to get a fishing license and boat registration, and an interactive state-by-state map that allows visitors to find local boating and fishing spots.

Photo – http://mma.prnewswire.com/media/517118/TMF_Let_the_Birds.jpg

Video – http://mma.prnewswire.com/media/517119/TMF_Let_Birds_Tweet.mp4

SOURCE Recreational Boating & Fishing Foundation

From Fevers to Parties, they are Experts in Children

May 30, 2017

WESTON, Fla., May 30, 2017 /PRNewswire-HISPANIC PR WIRE/ — SALUD al dia magazine welcomes Nicklaus Children’s Doral – Outpatient Center, as one of their most recent advertisers and thank the Miami Children’s Health System for their trust.

Nicklaus Children’s Hospital, formerly Miami Children’s Hospital, has always been dedicated to continuous improvement and in 2008 our CEO Narendra Kini M.D. and other hospital executives invested in training a select group of employees on “Lean” methodology and attained significant results.

Nicklaus Children’s Hospital, has received four Global Six Sigma & Business Improvement Awards, more than any other organization for their success in embracing Lean as an organizational priority.

“When your pediatrician’s office is closed and your child needs medical treatment, we offer the comfort of walk-in urgent care service with no appointment needed. With a typically lower co-pay than an emergency room, the Nicklaus Children’s Urgent Care Centers offer personalized and prompt care for babies, children, teens and young adults through 21 years old provided by board-certified pediatric physicians for minor injuries and illnesses.”

About SALUD al día magazine : this is a fully SPANISH life style health magazine that offers hard-hitting, current and authoritative medical news with individual perspectives for our Hispanic readership, written by medical doctors and health professionals.

We are the Hispanic printed media channel of diffusion for excellence for private and public health organizations.

SOURCE SALUD al dia magazine

Colgate Total® Introduces New Clean-In-Between Toothpaste

May 30, 2017

NEW YORK, May 30, 2017 /PRNewswire-HISPANIC PR WIRE/ — Colgate announces a new addition to the Colgate Total® portfolio: Colgate Total® Clean-In-Between toothpaste. Building on the superior cleaning benefits of Colgate Total that consumers have come to expect, Clean-In-Between toothpaste’s advanced micro-foaming formula reaches even deep in between teeth to reduce 83 percent more plaque germs than non-antibacterial fluoride toothpaste 12 hours after brushing for healthier gums*.

Experience the interactive Multimedia News Release here:
https://www.multivu.com/players/English/8103451-colgate-total-simplemente-saludable-initiative/

Hispanics are one of the demographic populations with the poorest oral health of any racial and ethnic groups in the United States¹. In spite of brushing twice a day, plaque can build up between teeth, which affects overall gum health. Colgate Total Clean-In-Between toothpaste provides 12-hour antibacterial protection for 100% of the mouth’s surfaces: teeth, tongue, cheeks and gums.

To launch the new Colgate Total Clean-In-Between toothpaste, the brand is continuing its signature Simplemente Saludable program with TV host Karla Martinez, nutritionist Chef Lala, yoga instructor Yudy Arias, and dentist Karent Sierra, to empower Latinas to invest in healthy lifestyles, beginning with proper oral health. The experts will be sharing tips to help Latinas to shake up their health. To follow the conversation use the hashtags #SimplementeSaludable and #SonrisaColgate.

“Being healthy is part of my everyday to-do list, and what better way to start than with oral care which is the first thing you take care of in the morning and the last thing you do before going to sleep?” said Karla Martinez, TV Host and Colgate Total Spokesperson. “I love Colgate Total because it provides multi-benefit solutions to protect and improve my mouth health.”

Colgate Total® Clean-In-Between toothpaste is available in 4oz and 5.8oz tubes at mass retail, drug and grocery stores nationwide. For more information on the Colgate Total® portfolio of products, visit www.colgatetotal.com.

*This toothpaste does not replace flossing

About Colgate-Palmolive
Colgate-Palmolive is a leading global consumer products company, tightly focused on Oral Care, Personal Care, Home Care and Pet Nutrition. Colgate sells its products in over 200 countries and territories around the world under such internationally recognized brand names as Colgate, Palmolive, Speed Stick, Lady Speed Stick, Softsoap, Irish Spring, Protex, Sorriso, Kolynos, elmex, Tom’s of Maine, Sanex, Ajax, Axion, Fabuloso, Soupline, and Suavitel, as well as Hill’s Science Diet, Hill’s Prescription Diet and Hill’s Ideal Balance. For more information about Colgate’s global business, visit the Company’s web site at colgatepalmolive.com. To learn more about the Colgate Bright Smiles, Bright Futures® global oral health education program, please visit colgatebsbf.com.

About Colgate Total^® Products
The Colgate Total® line features a broad portfolio of products that provide a range of oral care benefits. Each product has a formula that helps improve the health of your mouth, to make you confident you are taking better control of your oral care. Colgate Total® toothpaste has an antibacterial formula clinically proven to actively fight plaque germs for 12 hours. It is the only toothpaste both approved by the U.S. Food and Drug Administration (FDA)* and accepted by the American Dental Association to fight plaque and gingivitis. Colgate Total® toothpaste also is the number-one toothpaste recommended most by dentists and hygienists.

Colgate Total® toothpaste is approved through the New Drug Application process to help prevent plaque, gingivitis and cavities. Not approved for the prevention or treatment of serious gum disease or other diseases.

¹ Disparities in Oral Health. Centers for Disease Control and Prevention, February 12, 2017.

SOURCE Colgate Total

Marcelo Tinelli and his entire team return to Canal SUR this Tuesday, May 30!

May 30, 2017

MIAMI, May 30, 2017 /PRNewswire-HISPANIC PR WIRE/ — Marcelo Tinelli and the sensational team of SHOWMATCH— the most popular entertainment show in Latin America— returns to prime time on Canal SUR, with the much-anticipated premiere of the 2017 season.

SHOWMATCH is finally back, and it promises to be a spectacular return with a new jury, new talent, emotional and funny stories, and the unparalleled leadership of the great Tinelli. There are already 28 finalist couples on the dance floor of the new edition of “Bailando.” The most successful people from among more than 7,000 aspiring dancers will share the stage with their idols, as they dance for a dream.

Tinelli, the versatile journalist, leader of SHOWMATCH and vice president of the famous Argentine soccer club “San Lorenzo de Almagro,” finally returns to make us laugh and entertain us with a unique show that includes competition, humor, dancing, special effects and entertainment. Our Canal SUR audience have been anxiously awaiting the show.

Premiere: Tuesday, May 30
Time: Monday to Friday, 10:00pm ET / 7:00pm PT
Replay: 1:30am ET / 10:30pm PT

CANAL SUR
20 years rebroadcasting the best TV in Spanish. Without cuts or editing.

SUR LLC, creator of the following channels: Canal SUR (pioneer in Spanish language channels in the United States), SUR Perú, TV Venezuela and Estudio5, is a television consortium with more than 20 years of tradition and devotion to Hispanic immigrants in the United States.

There is one reason behind the incomparable growth of SUR: to keep our promise to rebroadcast highly rated shows from your countries of origin that have become part of your story. Without cuts or editing.

Canal SUR is available through AT&T, Advanced Cable, Atlantic, Comcast-Xfinity, Cox, Frontier, Optimum, Spectrum, Suddenlink and Verizon; it is the most widely distributed Spanish language channel in the United States.

SOURCE Canal SUR

Allstate and Allstate Agencies Seek to Bring 346 Jobs to Florida

May 30, 2017

LARGO, Fla, May 30, 2017 /PRNewswire-HISPANIC PR WIRE/ — Allstate Insurance Company today announced a boost to its sales force in Florida to keep pace with growing consumer demand for insurance and financial products and services in the state.

“We are seeing increased consumer demand for auto and home insurance as well as financial advice and planning,” says Allstate’s Jim Uschelbec, Regional Sales Leader. “We are seeking qualified professionals and offering comprehensive training and resources to support the success for each of them.”

Of the 346 sales professionals Allstate is looking for in Florida, 64 will be agency owners and 26 will be exclusive financial specialists, with the remaining 256 hired by those small business owners as sales professionals. For the agency owner and financial specialist opportunities, Allstate is seeking people with a strong entrepreneurial drive and passion to help others in their community thrive. These candidates embrace risks and challenges and are able to invest in a small business to ensure its stability and growth.

The addition of the new agency locations will have a compounding effect on each city’s job market, as each new agency opens with several employees to ensure customers are well-served with courtesy and efficiency.

To recruit more agency owners, Allstate is offering a $5,000 award to any member of the general public who refers an eligible candidate to Allstate. The referral award is payable after the candidate has completed 90 days of Allstate agency ownership.

“Allstate is a trusted brand and an excellent wealth-building opportunity for a small business owner. We are unique among all other insurers because the agent owns the economic interest in their business,” says Uschelbec. “Allstate agents can sell the economic interest in their agency or pass the business they build on to a family member.”

Candidates interested in becoming an Allstate agency owner will need capital to invest in their agency to help ensure they can successfully fund the normal day-to-day costs associated with opening and running a small business. Sales professionals need no liquid capital to apply for jobs within an agency.

Call for More Information
Interested candidates can learn more about becoming an Allstate agency owner by logging onto www.allstateagent.com or by calling 877-771-1015. Those interested in the sales professional opportunity can apply at www.allstate.com/careers/agency-staff.aspx.

The Allstate Corporation (NYSE: ALL) is the nation’s largest publicly held personal lines insurer, protecting approximately 16 million households from life’s uncertainties through auto, home, life and other insurance offered through its Allstate, Esurance, Encompass and Answer Financial brand names. Other growth platforms include predictive analytics company Arity and consumer-product protection plan company SquareTrade. Allstate is widely known through the slogan “You’re In Good Hands With Allstate^®.” Allstate agencies are in virtually every local community in America. In 2016, The Allstate Foundation, Allstate, its employees and agency owners gave $42 million to support local communities.

Contact:
Sarah Secunda
[email protected]
727-573-6821

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SOURCE Allstate Insurance Company

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