Toyota Music Den Shines The Spotlight On Emerging Artists At Ruido Fest

July 11, 2017

PLANO, Texas, July 11, 2017 /PRNewswire-HISPANIC PR WIRE/ — Thousands converged onto Addams Medill Park in Chicago during one of the nation’s largest 3-day Latin alternative music festivals, Ruido Fest.

Experience the interactive Multichannel News Release here:
https://www.multivu.com/players/English/8053351-toyota-music-den-ruido-fest/

Toyota returned to the festival as the exclusive automotive sponsor of the musical extravaganza bringing the Toyota Música experience to life with a variety of activities and performances highlighting emerging artists and providing festivalgoers a weekend packed with musical delights.

Toyota has supported music in Chicago and the surrounding region for a number of years through participation in a number of music festivals as well as philanthropy. In addition to Ruido Fest, Toyota is gearing up for an epic return to the Lollapalooza festival in August.

“Music is embedded in the fabric of the lives of so many of our guests,” said Tyler McBride, Toyota’s engagement marketing manager. “Toyota is always looking for ways to authentically connect with our guests and we do this by sharing in the musical journey of emerging artists. That’s why we’re so excited to return to Ruido Fest and feature the Toyota Music Den providing a stage for artists who might not have a chance to perform at these festivals and share their music with their fans.”

The Toyota Music Den presented a mix of emerging artists providing both an opportunity for the bands to perform and an intimate setting for their fans to see them at the festival. The stage presented some of today’s most exciting up-and-coming Latin bands, DJs and musicians. The lineup included:

Ecuadorian pop artist, Mirella Cesa
Mexican DJs and producers, Tom & Collins
Hector Mendoza Miami based Dominican DJ and producer, Happy Colors
GRAMMY nominated producer/DJ, El Dusty
Producer and rapper, MLKMN
Mexican singer-songwriter, Victoria La Mala
Puerto Rican cumbia, urbana and alternative rock group, Los Chinchillos del Caribe
GRAMMY award-winning Mexican-American L.A.-based band, La Santa Cecilia

The interactive and engaging space also featured an array of vehicles and music-inspired activities. Guests took Instagramable photos inside the Toyota RAV4 while also taking home the Chicago skyline on a custom vinyl cityscape when they sat inside the sporty Corolla. Emcee Renzo also entertained guests spinning music on the stage during the 3-day Toyota Música experience.

In addition, Toyota (@ToyotaLatino) invited multi-platinum Universal recording artist Joey Montana (@JoeyMontanaT) and Mexican-American radio host Krystal Bee (@KrystalBee) on a road trip to the Windy City to discover new music artists at Ruido Fest. The journey continues later this month to FYF Fest in Los Angeles and Lollapalooza in August aboard the stylish all-new Toyota C-HR. Fans can follow the music and journey on Facebook, Twitter and Instagram with hashtag Vayamos Juntos.

To continue its support of the arts, Toyota announced its third-year partnership with the VH1 Save The Music Foundation in support of music and music education. Last year, Toyota and VH1 Save The Music executives presented a $40,000 grant to three deserving Chicago schools alongside a high-spirited performance by Chicago-bred urban gospel singer Sir the Baptist.

Toyota developed a social activation to engage attendees at several festivals and raise funds. Festivalgoers visit the activation space and share on social media using #ToyotaGiving to show their support. This year, Toyota will present an education grant to a Las Vegas school in partnership with VH1 Save the Music and Life is Beautiful Music & Art Festival taking place in September.

“We’re excited to partner once again with the VH1 Save the Music Foundation in an effort to continue supporting music education and feel honored to have given back to the Chicago community last year,” said McBride.

About Toyota
Toyota (NYSE:TM) has been a part of the cultural fabric in the U.S. and North America for 60 years, and is committed to advancing sustainable, next-generation mobility through our Toyota and Lexus brands. During that time, Toyota has created a tremendous value chain as our teams have contributed to world-class design, engineering, and assembly of more than 33 million cars and trucks in North America, where we operate 14 manufacturing plants (10 in the U.S.) and directly employ more than 46,000 people (more than 36,000 in the U.S.). Our 1,800 North American dealerships (nearly 1,500 in the U.S.) sold almost 2.7 million cars and trucks (2.45 million in the U.S.) in 2016 – and about 85 percent of all Toyota vehicles sold over the past 15 years are still on the road today.

Toyota partners with community, civic, academic, and governmental organizations to address our society’s most pressing mobility challenges. We share company resources and extensive know-how to support non-profits to help expand their ability to assist more people move more places. For more information about Toyota, visit www.toyotanewsroom.com.

MEDIA CONTACT:
Delia Lopez
Conill for Toyota
[email protected]
424.239.4078

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SOURCE Toyota

MasterCard, Publicis and Scout Sports and Entertainment to Participate in Soccer and Sports Marketing Forum at #Portada17

July 11, 2017

The 2017 Sports Marketing Forum will be a full day event focused on Sports Marketing, including insights and best practices on how best to use sports content to connect with the exploding Multicultural demographic. The Sports Marketing Forum will take place on Sept. 13 and is organized in conjunction with Portada’s 11th Annual Multicultural Advertising and Media Conference on Sept. 14, in New York City.

NEW YORK, July 11, 2017 /PRNewswire-HISPANIC PR WIRE/ — Mike Tasevski, VP, North America Sponsorships at MasterCard, Dan Donnelly, EVP, Managing Director, Publicis Media Sports and Michael Neuman, EVP, Managing Partner, Scout Sports and Entertainment are marketing trailblazers participating at the Sports Marketing Forum in New York City’s Yotel on September 13 (https://www.portada-online.com/events/sports-forum/#Agenda). The forum is part of Portada17 which also comprehends the 11th Annual Multicultural Marketing and Media Conference set to take place on September 14 in the same venue (https://www.portada-online.com/events/hispanic-conference/).

MasterCard has been at the forefront of innovation in sports marketing and Mike Tasevski, VP, North America Sponsorships at MasterCard, will explain how the global payments and technology company determines which sports and events offer opportunities and uses sports sponsorships to shape brand experiences.

At another session Publicis’ Dan Donnelly and Scout Sports and Entertainment’s Michael Neuman will explain why any marketer overlooking soccer’s tremendous appeal to engage U.S. audiences, is making a huge mistake. The above cited thought leaders will also discuss content preferences of U.S. soccer audiences as well as opportunities around the 2018 Soccer World Cup in Russia.

eSports, Sports Marketing Strategies for 2020 as well as Sports Streaming Technologies are also prominently featured in the agenda. The Golazo Award final pitch contest will be another highlight. Members of Portada’s Sports Marketing Board will ask the award finalists (AT&T, Audi and Inter Milan) to provide solutions to specific soccer marketing related challenges.

DYNAMIC, INTERACTIVE AND MAXIMIZING NETWORKING OPPS

The agendas of both the Sports Marketing Forum and the 11^th Annual Multicultural Marketing and Media Conference are designed to provide attendees face to face contact with the most important executives in sports and multicultural marketing. Dynamic and interactive sessions will maximize attendees learning experience. In addition, meetings at the speed networking function will provide attendees the opportunity to develop contacts with key brand and agency executives.

REGISTRATION:
Register to the Sports Marketing Forum on September 13 in New York City’s Hotel and/or to the 11^th Annual Multicultural Marketing Conference on Sept. 14:
https://www.portada-online.com/events/sports-forum/#Register

ALREADY CONFIRMED PORTADA 17 SPONSORS

Sports Marketing Forum

Penalty Level
La Vida Baseball (https://www.lavidabaseball.com/)
PM3 (http://pm3.agency/)

11^th Annual Multicultural Marketing and Media Conference

Silver Sponsor
CNN (http://cnnespanol.cnn.com/)

Bronze Sponsors
Acuity (https://www.acuityads.com/)

Hcode Media (www.hcodemedia.com)

Attendee Bag Sponsor
Fluvip (www.fluvip.com) and Adsmovil (www.adsmovil.com)

Media Partner
PR Newswire (www.prnewswire.com)

To align your brand with #Portada17 (Sports Marketing Forum , Sept. 13 and the 11^th Annual Multicultural Marketing Conference, Sept. 14) and connect with Portada’s audience of tens of thousands of brand, agency and media trailblazers, please reach out to Marcos Baer [email protected] or call him at 1347 840 13 11.

Subscribe to Portada E-letters:
https://wp.me/p2SwSw-94z

Contact Information
Marcos Baer
Publisher, Portada
Email: [email protected]
Phone: 347 840 1311

SOURCE Portada

Amerijet International Airlines – First U.S. All-Cargo Airline To Earn CEIV Certification

July 11, 2017

FORT LAUDERDALE, Florida, July 11, 2017 /PRNewswire-HISPANIC PR WIRE/ — Amerijet International is the first all-cargo airline of U.S. origin to earn IATA’s CEIV-Pharma certification after being awarded the designation on June 27, 2017.

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Successful completion of the certification process allows Amerijet to strengthen its promise to exceed the high standards set by the pharmaceutical industry. Amerijet has invested heavily in technology, infrastructure and processes over the last few years to ensure the safe handling and transportation of high-value and temperature sensitive cargo.

“This certification reconfirms our commitment to offering the highest consistent quality, professionalism and transparency to our customers. Being the first all-cargo airline from the U.S. to receive the Center of Excellence for Independent Validators in Pharmaceutical Logistics is a direct result of hard work and the investments we have made over the last few years to our Temperature Controlled (ATC) program,” said Vic Karjian, President and CEO of Amerijet International Airlines.

Amerijet has more than 40 years of experience handling temperature sensitive air freight. The airline transports over 300 million pounds (136 million kg.) of freight including 65 million pounds (30 million kg.) of temperature controlled products annually. Amerijet’s Temperature Controlled handling facility at the Miami airport includes a custom-built cooling facility equipped with active alarm systems, temperature data recorders and 24/7 CCTV monitoring. Computer monitored pharmaceutical cooling chambers provide storage environments for ambient 15°C – 25°C, chilled at 2°C – 8°C, and frozen at -0°C shipments.

Rasheme Richardson, Vice President of Airport Operations for Amerijet added, “As an airline, our role in the supply chain is to provide safe handling and to ensure temperature integrity for all pharmaceutical shipments. We demand the same uniform standards and processes from all of our business partners, including our handlers and trucking companies. Complying with the healthcare cold chain logistics standards, expected from pharmaceutical manufacturers and life sciences companies, helps to support the global healthcare initiative of putting patient safety first.”

“Amerijet’s strategy to enhance its pharma shipping offering through investing in the latest cold chain technology and joining the IATA CEIV Pharma certification program demonstrates the airline’s commitment to patient safety. We congratulate Amerijet for their achievement in meeting shippers’ expectations in terms of standardization and transparency. This will contribute towards developing a stronger, more competitive and enhanced air cargo service for pharmaceuticals in North and Latin America for this vital sector,” said Glyn Hughes, IATA Global Head of Cargo.

More About Amerijet:

With more than 40 years of experience in the cargo industry, Amerijet operates its own dedicated freighter fleet of B767-300/200 aircraft from its primary hub at the Miami International Airport to 38 destinations throughout the Caribbean, Mexico, Central and South America. The company provides more main deck capacity to more destinations with more frequency than any other all-cargo operator in its service region. Amerijet’s global network reaches 476 destinations in Europe, Asia, Pacific, South Africa and the Middle East with seamless and transparent transportation solutions for customers shipping time-sensitive, valuable and temperature controlled commodities.

Within the United States, Canada and Mexico, Amerijet partners with premium regional and local asset-based carriers to provide full truckload, less-than-truckload and expedited services. Throughout the company’s international service region in the Caribbean, Central and South America, Amerijet offers clearance and last mile delivery for commercial customers across many industries.

The company’s Miami 210,000 square-foot export (19,509 square-meter) and 100,000 square-foot (9,290 square-meter) imports air cargo handling facilities include a custom-built perishable handling center providing refrigerated, frozen and chilled storage to maintain the cold chain integrity of pharmaceuticals and perishables during the transportation process. Advanced monitoring procedures, real-time shipment alerts and cargo tracking provide end-to-end visibility of every shipment.

MEDIA CONTACT: Christine Richard, Amerijet International at 954-320-5354/E-mail: [email protected]

Amerijet International, Inc. is a full-service multi-modal transportation and logistics provider, offering international, scheduled all-cargo transport via land, sea, and air.

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SOURCE Amerijet International, Inc.

FAU National Index Shows Hispanics Optimistic About Economy While Showing Growing Disfavor for Trump

July 11, 2017

The Business and Economics Polling Initiative (BEPI) at Florida Atlantic University conducts surveys on business, economic, political, and social issues with main focus on Hispanic attitudes and opinions at regional, state and national levels.

BOCA RATON, Florida, July 11, 2017 /PRNewswire-HISPANIC PR WIRE/ — Hispanics in the U.S. are more optimistic about their financial situation as well as the U.S. economy as a whole but their dissatisfaction for U.S. President Donald Trump continues to increase, according to a new national consumer sentiment index conducted by the Florida Atlantic University Business and Economics Polling Initiative (FAU BEPI) in the College of Business.

The quarterly Hispanic Consumer Sentiment Index (CSI), taken from April to June, stands at 94.8, up nearly five points from the first quarter of 2017, when FAU conducted its last quarterly survey of Hispanic consumers nationally.

Increased optimism on their personal finances for the upcoming year and the economic outlook of the county in the next five years may account for the bounce. More than three-quarters of Hispanics (78 percent) said they expect to be financially better off over the next year compared to 60 percent in the previous quarter. When asked about the economic outlook of the country in the next five years, 51 percent said they expect good times, up eight percentage points from the previous quarter.

Similar to last quarter, 67 percent of Hispanics said they are better off financially today than they were one year ago. Overall, 54 percent of Hispanics said business conditions in the U.S. will see good times financially in the next 12 months and 51 percent expect good times financially for the next five years, a seven-point improvement over the April index.

Just over half of Hispanics (51.7 percent) said now is a good time to buy a house, and 58.5 percent said it is a good time to buy a vehicle. The cost of living is having an impact as 56.3 percent said it has gone up while only 21.2 percent said it has gone down.

Meanwhile, President Trump’s approval rating among Hispanics fell six points from 39 to 33 percent. Of those surveyed, 23 percent identified themselves as Republicans, 40 percent Democrats, 19 percent Independents and 18 percent were not registered.

The survey was conducted nationally April 1-June 30. The random polling sample consisted of 1,000 Hispanics, 18 years of age and older, with a margin of error of +/- 3.5 percent.

For more information, polling results and full cross-tabulations, visit the BEPI website.

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SOURCE Florida Atlantic University Business and Economics Polling Initiative

(Español) Somos UnidosUS

July 11, 2017

Sorry, this entry is only available in Español.

Toyota Presents Highlander Hybrid to NCLR Community Leader

July 10, 2017

PHOENIX, July 10, 2017 /PRNewswire-HISPANIC PR WIRE/ — For decades El Concilio, a non-profit community-based social service organization, has worked to improve the quality of life of Latinos and other underserved communities in California’s Central Valley. Now, El Concilio’s efforts will be enhanced through the help of Toyota.

Photo – https://mma.prnewswire.com/media/534109/NCLR_Toyota.jpg

El Concilio was presented a new Toyota Highlander Hybrid at the 2017 National Council of La Raza (NCLR) Annual Conference and National Latino Family Expo. The award was part of Toyota’s national inspirational campaign Juntos Somos Imparables, now on its fourth stop on a national tour. The campaign features an experiential art installation designed to inspire the Hispanic community.

“The new car will enable our organization to expand community outreach and facilitate transportation for the one-on-one visits to patients in rural areas and those that face mental health challenges,” said Vanessa Hernandez, case manager for Latino Behavioral Health of El Concilio said.

Since 1968, El Concilio has provided service to help create self-sufficiency through counseling, referrals and education. The organization also offers a wide range of programs from a preschool program, to a health access transportation program, and rural home visit program.

“Organizations such as El Concilio play an important role in improving quality of life in rural areas through mobility, providing necessary resources and helping people connect to vital services,” said Adrienne Trimble, general manager, Diversity & Inclusion, Toyota Motor North America. “Recognizing those who help to make our communities better and inspire us is why we began our Juntos Somos Imparables campaign earlier this year, and El Concilio is an excellent example.”

The Juntos Somos Imparables exhibit includes features values such as “courage” and “perseverance” on license plates. Participants select a value they embody and write the name of the person who instilled that value in them, and replace the license plate on the wall. The result is a collective mural of those who have inspired the Hispanic community.

“This unique exhibit provides an uplifting message that reminds us of those who have made a difference in our lives,” stated Janet Murguía, President and CEO of the NCLR. “By sharing inspirational stories, we encourage the next generation to dream bigger. We thank Toyota for its strong commitment to the Latino community, and its long-standing partnership with NCLR.”

Conference attendees are encouraged to share their inspirational story in the Toyota booth area, and to post their experiences under the hashtags #SomosImparables and #VayamosJuntos. Toyota’s celebrity spokesperson, five-time National Emmy Award winning journalist, Neida Sandoval will be on hand to share her own inspirational story and to encourage everyone to celebrate their Juntos Somos Imparables stories.

About NCLR
Since 1968, the National Council of La Raza has remained a trusted, nonpartisan voice for Latinos. The NCLR serves the Latino community through research, policy analysis, and state and national advocacy efforts, as well as community programs nationwide. The organization partners with affiliates across the country to serve millions of Latinos in the areas of civic engagement, civil rights and immigration, education, workforce and the economy, health, and housing. The NCLR’s mission is to fight for an America where economic, political, and social advancement is a reality for all Latinos.

About Toyota
Toyota (NYSE: TM) has been a part of the cultural fabric of the U.S. and North America for 60 years, and is committed to advancing sustainable, next-generation mobility through our Toyota and Lexus brands. During that time, Toyota has created a tremendous value chain as our teams have contributed to world-class design, engineering, and assembly of more than 33 million cars and trucks in North America, where we operate 14 manufacturing plants (10 in the U.S.) and directly employ more than 46,000 people (more than 36,000 in the U.S.). Our 1,800 North American dealerships (nearly 1,500 in the U.S.) sold almost 2.7 million cars and trucks (2.45 million in the U.S.) in 2016 – and about 85 percent of all Toyota vehicles sold over the past 15 years are still on the road today.

Toyota partners with community, civic, academic, and governmental organizations to address our society’s most pressing mobility challenges. We share company resources and extensive know-how to support non-profits to help expand their ability to assist more people to move to more places.
For more information about Toyota, please visit www.toyotanewsroom.com.

Media Contacts

María Rosa Collazo
República for Toyota
(786) 347-4785
[email protected]

Logo – https://mma.prnewswire.com/media/439685/Toyota_Corp_Red_Logo.jpg

SOURCE Toyota Motor North America

(Español) Carlos Vasallo, presidente de America CV Network, recibe importante reconocimiento en españa.

July 10, 2017

Sorry, this entry is only available in Español.

AT&T Invests Nearly $20 Million Over 3-Year Period to Enhance Local Networks in U.S. Virgin Islands

July 10, 2017

ST. THOMAS, U.S. Virgin Islands, July 7, 2017 /PRNewswire-HISPANIC PR WIRE/ — At AT&T¹, we’ve invested nearly $20 million in our U.S. Virgin Islands wireless and wired networks during 2014-2016. These investments enhance a wide range of upgrades to reliability, coverage, speed and overall performance for residents and businesses. They also improve critical services that support public safety and first responders.

In 2016, AT&T completed dozens of wireless network upgrades in the U.S. Virgin Islands, including:

Added additional capacity to several cell sites on St. Thomas to enable the sites to handle more network traffic. The areas benefiting from the upgrades include Benner Hill, Red Hook, Heaven Sight, Pearson Gardens, and Crown Mountain.
Upgraded all AT&T cell sites in USVI with additional bandwidth to provide faster data speeds for customers.

“We’re investing to provide faster, more reliable, highly secure connectivity for our customers in the U.S. Virgin Islands. These continued investments bring residents and businesses a host of new opportunities and help pave the path for 5G mobile services in the years ahead,” said Ray Flores, vice president of AT&T Puerto Rico & USVI.

The First Responder Network Authority (FirstNet) recently chose AT&T to build a nationwide public safety broadband network. The network will be dedicated to America’s police, firefighters, EMS personnel and other first responders when they need it. Should USVI opt-in to the FirstNet network, we will build upon our current and planned investments with a dedicated focus on the state’s first responders.

We would expect to make a significant investment to upgrade and maintain the U.S. Virgin Islands’ FirstNet network over the next 25 years, bringing your first responders the coverage, value and experience they expect.

For the third year in a row, FORTUNE magazine recognized AT&T as the Most Admired Telecommunications Company in the world in 2017. We also placed No. 37 among the Top 50 World’s Most Admired companies.

AT&T is the only telecommunications company on the list. We ranked No. 1 in all 9 attributes. This included innovation, financial soundness and quality of products/services.

We have an extensive Wi-Fi network with more than 40,000 AT&T Wi-Fi hotspots at popular restaurants, hotels, bookstores and retailers. We also provide access to Wi-Fi at more than 1 million locations around the world. Most AT&T smartphone and home internet customers get access to the entire national AT&T Wi-Fi Hot Spot network² at no additional cost. Wi-Fi usage doesn’t count against customers’ monthly wireless data plans.

To learn more about our coverage in the U.S. Virgin Islands, or anywhere in the U.S., visit the AT&T Coverage Viewer. For updates on the AT&T wireless network, please visit the AT&T network news page.

¹ AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.
² Wi-Fi enabled device required. Other restrictions apply. See www.attwifi.com for details and locations

Cautionary Language Concerning Forward-Looking Statements
Information set forth in this news release contains financial estimates and other forward- looking statements that are subject to risks and uncertainties, and actual results may differ materially. A discussion of factors that may affect future results is contained in AT&T’s filings with the Securities and Exchange Commission. AT&T disclaims any obligation to update or revise statements contained in this news release based on new information or otherwise.

*About AT&T
AT&T Inc. (NYSE:T) helps millions around the globe connect with leading entertainment, business, mobile and high speed internet services. We offer the nation’s best data network** and the best global coverage of any U.S. wireless provider. We’re one of the world’s largest providers of pay TV. We have TV customers in the U.S. and 11 Latin American countries. Nearly 3.5 million companies, from small to large businesses around the globe, turn to AT&T for our highly secure smart solutions.

AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc. Additional information about AT&T products and services is available at about.att.com. Follow our news on Twitter at @ATT, on Facebook at facebook.com/att and on YouTube at youtube.com/att.

© 2017 AT&T Intellectual Property. All rights reserved. AT&T, the Globe logo and other marks are trademarks and service marks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.

**Claim based on the Nielsen Certified Data Network Score. Score includes data reported by wireless consumers in the Nielsen Mobile Insights survey, network measurements from Nielsen Mobile Performance and Nielsen Drive Test Benchmarks for Q4 2016 + Q1 2017 across 121 markets.

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SOURCE AT&T Inc.

HITN Partners With HispanoPost To Produce Content For The US Hispanic Market

July 10, 2017

BROOKLYN, N.Y., July 10, 2017 /PRNewswire-HISPANIC PR WIRE/ —HITN, the leading Spanish-language network that offers educational and entertainment content to more than 44 million households across the United States, announced an agreement with HispanoPost Media Group to produce content that will be included in the HITN programming grid under the title “Voces” (Voices).

“Voces” will complement the network’s programming with two-minute informative capsules highlighting outstanding achievements by Hispanics in the United States, reaffirming HITN’s commitment to supporting this community.

“HITN is pleased to incorporate ‘Voces‘ as part of our network’s content. This series of capsules is an important opportunity to give Hispanics a greater voice by emphasizing its contributions to this country,” commented Guillermo Sierra, HITN’s Head of Television and Digital Services. “The inclusion of ‘Voces‘ in our programming underscores our mission to promote Hispanic contributions to society and showcase examples for others to follow to benefit their communities.”

Manuel Aguilera, CEO of HispanoPost Media Group, added: “We are excited to partner with HITN, a network known for its high-quality and informative content, to reach Spanish-speaking audiences in the US with a series of capsules that cover true stories and reflect the best journalistic practices. We are the first Spanish-language media platform to serve the growing demand for quality news in Spanish. In addition to being informative, the original material we offer features the most rigorous investigative journalism and stories that hook Spanish-language news consumers.”

The “Voces” capsules cover current issues with a focus on positive involvement by the Hispanic community. One of the first ones to air is devoted to the fascinating story of Venezuelan immigrants fleeing the problems in their country, and the efforts of a foundation in Miami to provide them with the orientation they need to adapt to life in the United States. On another occasion, “Voces” visits a center run by a nun that helps hundreds of undocumented immigrants along the US-Mexican border. Other “Voces” capsules feature Hispanic success stories, including Josefina López, a well-known Los Angeles playwright and pillar of Chicana literature.

For more information about HITN, please visit: www.hitn.tv

ABOUT HITN

HITN-TV is a leading Spanish-language media company that offers educational and cultural programming for the whole family. It reaches more than 44 million viewers in the US and Puerto Rico via DIRECTV, DISH Network, AT&T U-verse TV, Verizon FiOS TV, Comcast, Charter Spectrum, Frontier Mediacom, CenturyLink Prism and Cablevision. For more information, please visit www.hitn.org.

ABOUT HISPANOPOST

HispanoPost Media Group has positioned itself as a global media force, operating the first ever video-centered information platform online based on material gathered with cellphones and handheld mini-cameras; an international network that provides video content and technological solutions for TV Stations, digital media and brands; a production suite for TV, documentaries and feature films and even an in-house creative agency for advertising, training and high-end events production. The HispanoPost Media Group Divisions include -besides its information platform HispanoPost.com, its B2B Content Providing Service and the Branded Content Agency. The HispanoPost team is present in all the planet’s hotspots: Estados Unidos, Mexico, Colombia, Venezuela, Panama, Ecuador, Peru, Guatemala, Cuba, Argentina, Chile, España, Bruselas, Inglaterra, Rusia, China, Israel e Iran. For more information go to: HispanoPost.com

Logo – http://photos.prnewswire.com/prnh/20160314/344200LOGO

SOURCE HITN

HSN Extends American Dreams Initiative through Partnership with Liliana Gil Valletta

July 10, 2017

Liliana Gil Valletta, becomes the first Latina star entrepreneur host on HSN’s American Dreams.

ST. PETERSBURG, Fla., June 13, 2017 /PRNewswire-HISPANIC PR WIRE/ — Leading entertainment and lifestyle retailer, HSN, is collaborating with award-winning entrepreneur Liliana “Lili” Gil Valletta to discover new inventors and innovators as part of its American Dreams initiative. HSN’s American Dreams platform finds, educates and trains rising entrepreneurs to help bring their products to the marketplace and create successful business opportunities.

“HSN has been dedicated to finding and supporting innovators, inventors and entrepreneurs since we first opened our doors 40 years ago. Entrepreneurship is core to HSN’s DNA, and we are thrilled to have Lili Gil Valletta join us on our mission to provide these inventors with the tools they need to bring their products to life,” said Bill Brand, President, HSN. “As a business owner herself, Lili understands the critical role small businesses play in building communities and local economies. As we enter the next decade in HSN’s history, we are committed to helping rising entrepreneurs as they launch their products or start a business of their own.”

Gil Valletta is founder and CEO of CIEN+, an advocate for minority business owners and the creator of the accelerator program, Dreamers Ventures, a multi-city tour and business accelerator platform primarily empowering Latinos with access to tools, capital and resources for growth. Minority entrepreneurs represent the fastest growing segment of small business owners in America; however, they still lag in their ability to access capital and opportunities, as reported by the Minority Business Development Agency.

“I am honored to be working with HSN to help discover great inventions and continue the momentum of Project American Dreams,” said Gil Valletta. “As an entrepreneur and immigrant from Colombia, I have experienced firsthand the challenges we face as women and minority business owners and I am focused on helping make it easier for others to achieve their dreams.”

Through Dreamers Ventures and CIEN+, Gil Valletta will help identify and discover inventors and innovators with products that could one day be sold on HSN. This partnership continues the success of the Project American Dreams program, which launched five inventors last March and identified over 100 products created by Latino entrepreneurs.

Gil Valletta joins a select group of star entrepreneurs that include TV’s original billion-dollar man Bob Circosta, Shark Tank’s Daymond John, tech expert Randi Zuckerberg and Marc Portney, from the Science Channel’s popular series All American Makers. Gil Valletta will appear as the first Latina star entrepreneur host on HSN’s American Dreams joining her discovered inventors to sell their products on-air reaching over 90 million households.

For more information about HSN and American Dreams please visit http://www.hsn.com/

For more information about Liliana Gil Valletta and Dreamers Ventures visit www.dreamersventures.com and follow her social channels Twitter: www.twitter.com/liligil Instagram: www.instagram.com/liligilusa and YouTube: www.youtube.com/liligil

About HSN
HSN is a leading entertainment and lifestyle retailer, offering a curated assortment of exclusive products and top brand names to its customers. HSN incorporates entertainment, inspiration, personalities and industry experts to provide an entirely unique shopping experience. At HSN, customers find exceptional selections in Health & Beauty, Jewelry, Home/Lifestyle, Fashion/Accessories, and Electronics. HSN broadcasts live to over 90 million households in the US 24/7 and its website – hsn.com features more than 50,000 product videos. Mobile applications include HSN apps for iPad, iPhone and Android. HSN, founded 40 years ago as the first electronic retailer, is an operating segment of HSN, Inc. (Nasdaq: HSNI). For more information, please visit www.HSN.com, or follow @HSN on Facebook and Twitter.

About Lili Gil Valletta
An immigrant from Colombia, Lili is an award-winning entrepreneur, World Economic Forum Young Global Leader and a weekly independent TV contributor to various networks like Fox News, Fox Business, CNN en Español, among others. She is the cofounder and CEO of CIEN+ a firm that helps business leaders and Fortune 500 companies unlock the power of today’s diverse marketplace with big data analytics, research, creativity and purpose.

She is also the creator of Dreamers Ventures, an empowerment platform and multi-city tour empowering entrepreneurs with the tools, capital and resources they need to accelerate their growth. Prior to launching her company, she had a 10-year career at Johnson & Johnson where she pioneered diversity and multicultural marketing initiatives and co-founded the Hispanic Employee Resource Group HOLA. Her work has been featured by Forbes, The Huffington Post, CNN, and has made her the recipient of many industry awards. Her advocacy for minority issues has impacted public and private organizations, including forums at the White House, the United Nations and as board member of the YMCA USA and the Harvard Kennedy School Women’s Leadership Board, among others. For more information about Liliana Gil Valletta and Dreamers Ventures visit www.dreamresventures.com, www.lilianagil.com and follow her social channels Twitter: www.twitter.com/liligil Instagram: www.instagram.com/liligilusa and YouTube: www.youtube.com/liligil

Photo – https://mma.prnewswire.com/media/522717/Liliana_Gil_Valletta___HSN.jpg

SOURCE HSN

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