Page 2554

Honda Accord Holds Crown in Car and Driver 10Best Cars Award

0
Honda Accord Holds Crown in Car and Driver 10Best Cars Award

TORRANCE, California, Nov. 16, 2016 /PRNewswire-HISPANIC PR WIRE/– The Honda Accord has won an unprecedented thirty-first Car and Driver 10Best award. Accord has earned the 10Best recognition more times than any other car over the 35-year history of the award.  For the 2016 model year, the Accord received a host of upgrades, including dynamic new styling, retuned suspension, available Honda Sensing safety and driver-assistive technologies, and available advanced connectivity with Android Auto and Apple CarPlay™.  

Honda Accord Holds Crown in Car and Driver 10Best Cars Award

 

Honda Logo.

 

Photo – http://photos.prnewswire.com/prnh/20161116/440347
Logo – http://photos.prnewswire.com/prnh/20140415/73520LOGO

Mazda to Offer Diesel Engine in All-New Mazda CX-5 for North America From Second Half of 2017

0
Mazda North American Operations is headquartered in Irvine, Calif., and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States and Mexico through nearly 700 dealers. Operations in Mexico are managed by Mazda Motor de Mexico in Mexico City. For more information on Mazda vehicles, including photography and B-roll, please visit the online Mazda media center at www.mazdausamedia.com.

HIROSHIMA, Japan, Nov. 16, 2016 /PRNewswire-HISPANIC PR WIRE/ — Mazda Motor Corporation announced at the Los Angeles Auto Show* today it will offer the SKYACTIV-D 2.2 clean diesel engine in the all-new Mazda CX-5 for North America from the second half of 2017. It will be Mazda’s first diesel engine model in the North American market.

Photo – http://photos.prnewswire.com/prnh/20161116/440354

The SKYACTIV-D 2.2 to be fitted in the all-new CX-5 for North America provides a torque-rich driving experience and revs freely to high RPMs. It will meet the region’s strict emission standards and make the all-new CX-5 one of the most fuel-efficient vehicles in its class. The engine also adopts Natural Sound Smoother and Natural Sound Frequency Control, proprietary technologies that reduce diesel knock for a quieter and more pleasing sound.

“We’re confident this engine offers a smart new option for North American drivers who want both performance and fuel economy,” said Akira Marumoto, Mazda’s Executive Vice President and Representative Director.

By providing driving pleasure and outstanding environmental performance to all customers, Mazda aims to enrich people’s lives and become a brand with which customers feel an emotional connection.

For more information about the all-new 2017 CX-5, please visit the online Mazda Newsroom on Inside Mazda at: http://insidemazda.mazdausa.com/newsroom

*Mazda holds a press conference at 12:50 p.m. (PST) on Nov. 16, the first of two press days. The show is open to the public Nov. 18 – 27.

Mazda North American Operations is headquartered in Irvine, Calif., and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States and Mexico through nearly 700 dealers. Operations in Mexico are managed by Mazda Motor de Mexico in Mexico City. For more information on Mazda vehicles, including photography and B-roll, please visit the online Mazda media center at www.mazdausamedia.com.

 

Logo – http://photos.prnewswire.com/prnh/20131205/MM28870LOGO

NAMAD and IHS Markit Announce Second Annual Diversity Volume Leadership Awards

0

LARGO, Md., Nov. 16, 2016 /PRNewswire-HISPANIC PR WIRE/ — The National Association of Minority Automobile Dealers (NAMAD) and IHS Markit, the number one trusted source for vehicle and consumer insights and registration information, have partnered to once again present the industry’s only ceremony of its kind pertaining to multicultural automotive buyers. More than 13 million personal new vehicle registrations were analyzed to identify which consumer groups are winning and driving sales with top global automotive brands. Select automotive manufacturers have been nominated by category and the award winners will be announced during the second annual Diversity Volume Leadership Awards.

The invitation-only Diversity Volume Leadership Awards, reception and dinner will take place during the North American International Auto Show on Sunday, January 8, 2017, 5 p.m., at Cobo Center in Detroit.

The NAMAD/IHS Markit Awards are presented annually to automobile brands that have the highest new vehicle registrations with multicultural consumers. 2016 model year registration data from IHS Markit is used to identify market leaders and the awards are based on analysis of personal new vehicle registrations (Oct. 2015Sept. 2016).

“The anticipation is high on who this year’s winners will be.  This award ceremony will recognize the brands that the multicultural community is buying and also recognize manufacturer marketing efforts to this growing segment,” said Damon Lester, President, NAMAD.

The 2017 Diversity Volume Leadership Awards will include the following categories:

Great Lakes Region

New England Region

Midwest Region

Plains Region

Rocky Mountain Region

Southeast Region

Southwest Region

Western Region

Top Women’s Vehicle

Top Women’s Luxury Vehicle

Top Millennial Vehicle

Top Ethnic Vehicle – African American

Top Ethnic Vehicle – Hispanic

Top Ethnic Vehicle – Asian Pacific Islander

Top Ethnic Vehicle – Native American

Top Ethnic Luxury Vehicle – African American

Top Ethnic Luxury Vehicle – Hispanic

Top Ethnic Luxury Vehicle – Native American

Top Overall Ethnic Vehicle

Top Ethnic Luxury Vehicle – Asian Pacific Islander

Hispanic Volume Growth Leader

Asian Pacific Islander Growth Leader

Women Volume Growth Leader

African American Volume Growth Leader

Millennial Volume Growth Leader

About The National Association of Minority Automobile Dealers
The National Association of Minority Automobile Dealers’ (NAMAD) objective is to pursue the meaningful presence and participation of minority businesses and diverse employees across all aspects of the automotive economic sector, including:

  • Increasing the number of minority-owned dealerships in communities across America
  • Advocating workplace and supplier diversity in the automotive manufacturing environment
  • Supporting minority engagement in the automotive retail sales and service sectors

We are committed to developing strategic relationships and advocating for the advancement of business policies and practices that ensure diversity and economic parity remain a priority in all aspects of the American automotive industry.

NAMAD is a 501(c)(3) non-profit, tax-exempt organization headquartered in the Washington, D.C. area. http://www.namad.org/

About IHS Markit (www.ihsmarkit.com)
IHS Markit (Nasdaq: INFO) is the automotive industry’s leading source for market-wide insight, expertise and advanced planning solutions. With a reputation of enabling better decisions and better results for nearly a century, the world’s leading OEMs, suppliers and their transportation partners rely on IHS Markit to power growth, improve efficiency and drive a sustainable competitive advantage.

Automotive offerings and expertise at IHS Markit span every major market and, the entire automotive value chain — from product planning to marketing, sales and the aftermarket. Headquartered in London, our automotive team is part of IHS Markit’s information and analytics powerhouse that includes more than 15,000 colleagues in 150 countries, covering energy, chemical, aerospace and defense, maritime, financial, technology, media and telecommunications. For additional information, please visit www.ihsmarkit.com or email [email protected].

Mazda Unveils the All-New CX-5

0
Mazda North American Operations is headquartered in Irvine, Calif., and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States and Mexico through nearly 700 dealers. Operations in Mexico are managed by Mazda Motor de Mexico in Mexico City. For more information on Mazda vehicles, including photography and B-roll, please visit the online Mazda media center at www.mazdausamedia.com.

HIROSHIMA, Japan, Nov. 15, 2016 /PRNewswire-HISPANIC PR WIRE/ — Mazda Motor Corporation today unveiled the all-new Mazda CX-5 crossover SUV. The fully redesigned model, which refines every element of Mazda’s design and technology to offer new dimensions of driving pleasure, will be launched in Japan in February before being rolled out to global markets.

Photo – http://photos.prnewswire.com/prnh/20161115/439924

The slogan for development of the all-new CX-5 was “an SUV all customers will enjoy,” and Mazda aimed to add a new dimension by offering driving pleasure that everyone on board can enjoy—not just the driver. The model is engineered in line with human sensibilities to deliver responsive performance that conforms to the driver’s expectations. It also prioritizes passenger comfort, with a quiet cabin and pleasant ride feel, and adopts G-Vectoring Control, the first of the SKYACTIV-VEHICLE DYNAMICS vehicle motion control technologies. Designed under the KODO—Soul of Motion design theme, the exterior is both bold and sensual, and the interior has been crafted to give occupants a pleasant feeling. The body color lineup includes the newly developed Soul Red Crystal, which highlights the beauty and quality of Mazda’s KODO designs.

The powertrain lineup comprises the SKYACTIV-G 2.0 and 2.5 gasoline, and SKYACTIV-D 2.2 diesel engines. All three options offer powerful, linear driving performance and outstanding environmental performance.

The all-new CX-5 will be on display at the Los Angeles Auto Show, open to the public Nov. 18-27.1

Launched in 2012, the CX-5 was the first new-generation model featuring SKYACTIV technology2 and KODO design. It has since grown into a core model that is sold in over 120 countries and accounts for approximately one quarter of Mazda’s global sales volume.3 It has won around 90 awards worldwide, including 2012-2013 Japan Car of the Year.4

By providing driving pleasure to everybody who drives or rides in one of its vehicles, Mazda aims to enrich people’s lives and become a brand with which customers feel an emotional connection.

For more information about the all-new 2017 CX-5, please visit the online Mazda Newsroom on Inside Mazda at: http://insidemazda.mazdausa.com/newsroom

*1

Mazda will hold a press conference at the show at 12:50 p.m. on Nov. 16, the first of two press days.

*2

SKYACTIV is an umbrella term for Mazda’s next-generation technologies, including gasoline and diesel engines, transmissions, body and chassis, developed to provide both driving pleasure and outstanding environmental and safety performance, based on the company’s Sustainable Zoom-Zoom long-term vision for technology development.

*3

As of November, 2016. Based on in-house data.

*4

As of November, 2016. Based on in-house data.

Mazda North American Operations is headquartered in Irvine, Calif., and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States and Mexico through nearly 700 dealers. Operations in Mexico are managed by Mazda Motor de Mexico in Mexico City. For more information on Mazda vehicles, including photography and B-roll, please visit the online Mazda media center at www.mazdausamedia.com.

Logo – http://photos.prnewswire.com/prnh/20131205/MM28870LOGO

Rideshare Company Fare Begins Driver Enrollment in Corpus Christi, Texas

0
Fare Logotype

CORPUS CHRISTI, Texas, Nov. 16, 2016 /PRNewswire-HISPANIC PR WIRE/ — Beginning November 15, 2016, drivers in Corpus Christi, TX, can sign up and register to drive with the rideshare company, Fare. Drivers that want to sign up to drive can text the short code, DRIVECRP to 69922, to get started.

Fare Logotype

Fare gives back a portion of their top line revenue to their users when they share the platform. Drivers receive 10% of all their rider referrals’ time and mileage spending. Riders receive 10% of their referrals’ time and mileage spending in the form of ride credits.

“Not only do we want to provide a reliable, convenient service and a culture of trust and transparency,” said Fare Co-founder Michael Leto. “Our aim is to take a leadership role when it comes to rider and driver safety and to give back to the communities we choose to operate in.”

Fare developed an agent program wherein local businesses can participate in the success of the popular on demand service. Agents can add a passive revenue stream by partnering with Fare. When agents’ referrals use the rideshare service, they receive 10% of all their referrals’ time and mileage spending too.

Fare is currently headquartered in Austin, TX and has over 7,000 drivers in the Austin area. The company has successfully completed over 420,000 trips since they opened for business on May 20, 2016. Visit the App Store or Google Play Store to download the Fare or Drive Fare apps. For more information, visit ridefare.com

Logo – http://photos.prnewswire.com/prnh/20160830/402596LOGO

Youth In Five Cities Cite Fear As Major Barrier To Wellness

0

BOSTON and WASHINGTON, Nov. 16, 2016 /PRNewswire-HISPANIC PR WIRE/ — Youth of color represent the fastest growing segment of the U.S. youth population and make up the majority of young people in about half of the country’s 100 largest U.S. cities. According to new research by the Center for Promise, the research institute of America’s Promise Alliance, fear, along with inequitable access to social supports, opportunities and experiences essential for healthy development, place this group at increased risk for poor health outcomes. 

Video – https://youtu.be/I2ZplfDX8Tc  

Photo – http://photos.prnewswire.com/prnh/20161115/439491-INFO

Logo – http://photos.prnewswire.com/prnh/20161115/439480LOGO

Barriers to Wellness: Voices and Views from Young People in Five Cities is a first-of-its-kind, youth-led assessment that provides new insight into the obstacles to wellness young people of color face in five cities across the nation.

The study, funded by Target, represents an important contribution to the emerging practice of youth participation in community research partnerships, which promises new insights when young people are both partners and leaders in research designed to influence program development and policy solutions. 

With guidance from university-based researchers, teams of young people, age 13 and older, in Boston, Chicago, Denver, Philadelphia, and St. Paul designed their own assessments of health and wellness challenges facing peers in their communities. Despite differences in approach and geography, the young researchers found meaningfully similar results. Across all five cities, youth of color cited stressors like racial profiling, lack of access to community resources, unsafe neighborhoods, and fear of police – alongside traditional health challenges like drug use – as major obstacles to wellness.

“Inequitable health outcomes for youth of color are an old problem in need of new thinking,” said Dr. Jonathan Zaff, executive director of the Center for Promise. “Many young people of color in the study cite feeling over-policed, undervalued and unsafe in their own communities as barriers to wellness. These feelings often stem from pervasive stress and trauma associated with a lack of access to high-quality nutritious foods and medical care and concerns of racial discrimination that can lead to risky behaviors and a distrust of institutions.  The result is entire generations growing up in constant fear, which affects their lives and can limit their potential in so many ways.” 

Key Findings

  • Young people are under stress. In all five cities, respondents described employment concerns, race relations, violence, lack of community resources, and other environmental challenges as meaningful barriers to their well-being. In Boston, 78 percent of respondents said they are living under stress.
  • Young people feel unsafe. In Chicago, over 70 percent of respondents say they felt unsafe in their neighborhoods either “always” or “sometimes.” According to one respondent in the city, “Kids can’t freely walk or play in the community without being worried about getting beat up or shot and killed.”
  • Young people mistrust and fear the police. In all five cities, the police served as an additional stressor for young people of color – despite respondents’ concerns about community violence. Sixty percent of respondents in Chicago believe that police there antagonize youth. Respondents in Philadelphia shared similar anecdotes about experiences that damaged their trust in law enforcement.
  • Young people observe and suffer from a lack of access to community resources. Gentrification, local food options, and unemployment concerned respondents across the five cities. The vast majority of respondents in Chicago say they purchase their food at gas stations and corner stores. In Denver, respondents described gentrification pushing them out of once-familiar public spaces, forcing them indoors during after-school hours.
  • Young people engage in risky behaviors to cope with stress. In Philadelphia and Chicago, the majority of respondents believe young people are impacted by family members who use drugs. Respondents also identified a lack of information on safe sex practices and even the prevalence of social media as barriers to well-being.

“The insights our researchers found substantiate a long-held intuition among social work professionals: Young people are experts in their own lives,” said Dr. Linda Sprague Martinez, assistant professor of social work at Boston University and lead author of the study. “As service providers, policymakers, and advocates explore programs to meet the next generation’s needs, we must encourage and support young people, amplifying their voices and respecting the ability of young people of color to contribute insight and solutions to their lived experiences.”

“Before I joined this project I just thought wellness was about being in shape and eating right,” said 18-year old Dy’Mon Pendleton, one of the Philadelphia group’s youth researchers. “I never thought about how all of these outside contributors had anything to do with wellness. But now my definition of wellness has changed because I realize that it’s way more than that. I feel as though everything that happens around us makes us a product of our environment.” 

Report, Videos, Graphics & Other Resources
To access the research brief, full report, videos, graphics and other resources, please visit:
www.AmericasPromise.org/BarrierstoWellness.

Authors & Sponsors
Dr. Linda Sprague Martinez, assistant professor, Boston University School of Social Work, is the project director for and primary author of the study on which this report is based. Dr. Jonathan Zaff, Craig McClay, and Catalina Tang of the Center for Promise, the research institute of America’s Promise Alliance, served as co-investigators, along with adults and youth in each community. This research study, Barriers to Wellness, is generously supported by Target.

Click to Tweet
New @Center4Promise @BU_SED report cites fear & safety among #Barriers2Wellness for #youth in 5 U.S. Cities http://bit.ly/Barriers2Wellness  

About the Center for Promise
The Center for Promise is the applied research institute for America’s Promise Alliance, housed at the Boston University School of Education and dedicated to understanding what young people need to thrive and how to create the conditions of success for all young people. www.AmericasPromise.org/program/center-promise 

About America’s Promise Alliance
America’s Promise Alliance is the nation’s largest network dedicated to improving the lives of children and youth. Together with more than 400 national organizations and thousands of community leaders, America’s Promise focuses the nation’s attention on young people’s lives and voices, leads bold campaigns to expand opportunity, conducts groundbreaking research on what young people need to thrive, and accelerates the adoption of strategies that help young people succeed. GradNation, its signature campaign, mobilizes Americans to increase the nation’s high school graduation rate to 90 percent by 2020. www.AmericasPromise.org

Available Topic Expert(s): For information on the listed expert(s), click appropriate link.
Jonathan Zaff
ProfNet – https://profnet.prnewswire.com/Subscriber/ExpertProfile.aspx?ei=120617

TELEMUNDO Rolls Out Exclusive Digital Prequel To Super Series “El Chema” In Anticipation Of December 6 10pm/9c Premiere

0

MIAMI, Nov. 16, 2016 /PRNewswire-HISPANIC PR WIRE/ — In anticipation of its newly announced premiere date of Tuesday, December 6 at 10pm/9c, TELEMUNDO rolls out an exclusive digital prequel to the Super Series “El Chema” via Telemundo.com, VOD and the Telemundo Novelas app. With a script by writer Luis Zelkowicz, the “capítulo cero” (chapter zero) gives fans an exclusive look at El Chema‘s backstory and what the character has been doing between the end of “El Señor de los Cielos” and the start of the new series. Starring Mauricio Ochmann, Mariana Seoane, Julio Bracho, Itatí Cantoral, Carmen Aub, Alexandra de la Mora, Arcelia Ramírez and Sergio Basáñez, the Super Series is directed by Danny Gavidia and Nicolás Di Blasi, and produced by Mariana Iskandarani and Patricia Benítez.

Experience the interactive Multimedia News Release here: https://www.multivu.com/players/Spanish/7980551-telemundo-el-chema-capitulo-cero

“El Chema” tells the story of how Chema Venegas (Ochmann) got his start in organized crime and rose through the ranks to become the head of the cartel he runs in “El Señor de los Cielos.” El Chema began breaking the law at a young age, transporting marijuana across the US-Mexican border when he was just a boy. Little by little, he worked his way up to become a successful and skillful leader, earning his place through bloodshed and brutality, in the history of drug trafficking. Since he was a young man, El Chema has been one of the most important public enemies of both the US and Mexican governments.

The original production also includes a stellar cast of actors including Guillermo Quintanilla, Jesús Moré, Francisco de la O, Marco Pérez, Fernando Solórzano, Sebastián Caicedo, Leonardo Daniel, Carla Carrillo, Pablo Bracho, Gustavo Egelhaaf, Julieta Grajales, Alberto Casanova, Daniel Rascón, Héctor Molina, Juan Ignacio Aranda, Terry Salinas, Paloma Jiménez, Citlali Galindo, Ari Brickman, Carlos Balderrama, Karlo Puente, Jorge Luis Vázquez, Iván Elizondo, Lambda García, Iñaki Goci, Mafer Lara, Roberto Montiel, Alejandro Faugier, Adriana Leal, Luis Yeverino, Pedro Giunti, Pilar Fernández, Rodrigo Abed, Johan Martínez, Jorge Cárdenas, Oscar Prez, Mauricio Rousselon, Fernando Noriega, Ernesto Coronel, Javier Díaz Dueñas, Alexander Holtmann, Jordi Rosh, Flora Martínez, Polo Monárrez, Paul Choza, Hiromi Hayakawa, Regina Ruíz Carrillo, Dale Carley, Carolina Contreras, Gonzalo Sánchez, Diana Navario, Camila Riva, Paola Lara Julian Fridalgo, Carlos Ríos, Pedro Romo, Samantha Muñoz, Roberto Alain, Gerardo Arturo, Sandra Kay and Augusto Minor.

“El Chema” is an original TELEMUNDO production filmed by Argos Televisión.

Viewers can follow the production on Facebook at www.facebook.com/ElChemaTV and on Twitter and Instagram @ElChemaTV. Connect with TLMD on Facebook and follow us on Twitter. For more information, visit us at telemundo.com and YouTube.

 

Widely Acclaimed Dance Crew The Flying Steps Makes A Stop In Denver For Red Bull Flying Bach

0

DENVER, Nov. 16, 2016 /PRNewswire-HISPANIC PR WIRE/ — Following a multitude of sold out performances around the globe, the world champion b-boy crew, The Flying Steps return to the U.S. for the exclusive Red Bull Flying Bach Show at the Temple Hoyne Buell Theatre (1400 Curtis St. Denver, Colo.) on December 2-4.

Photo – http://photos.prnewswire.com/prnh/20161115/439836

Known as one of the most successful breakdance shows on Earth, Red Bull Flying Bach has artistically revitalized both urban and classical cultures by beautifully fusing classical music and urban moves. The Flying Steps and renowned opera directors, Vartan Bassil and Christoph Hagel deliver an awe-inspiring performance, Red Bull Flying Bach.

The show visually brings to life and revives Johann Sebastian Bach’s “The Well-Tempered Clavier,” by mixing classical music with breakdancing, and features a performance by Swedish Ballerina, Anna Holsröm, who gracefully bridges the gap between urban dance culture and precision ballet to deliver a whirlwind performance.

Red Bull Flying Bach Denver performances will be presented on Friday, December 2nd and Saturday, December 3rd at 8:00 p.m. and Sunday, December 4th at 2:00 p.m. Tickets for all three shows now available online at redbullflyingbach.com.

ABOUT RED BULL FLYING BACH
Flying Bach is a clash of cultures where classical music meets break dance. Flying Steps Founder Vartan Bassil came up with the idea of combining these two elements, he partnered with Conductor Christoph Hagel and Red Bull Flying Bach was born. The award winning Flying Steps’ project delivers a creative performance set to Johann Sebastian Bach’s “The Well‐Tempered Clavier,” bridging the art forms of classical and urban culture. The elegant music of Bach interpreted through break dance with explosive moves creates an amazing and entertaining show for people of all ages and demographics. Since 2011 the show has successfully toured Europe, Australia and Japan. In 2014 Flying Steps were ready to take North America with performances in Chicago, Toronto, and Montreal.

ABOUT THE FLYING STEPS
Germany’s Flying Steps are a four time break dance world champion and award winning dance team which was founded in 1993 by Vartan Bassil. As of today more than 35 professional dancers are part of the Flying Steps crew. The company not only creates and produces international dance shows, in 2007 they also founded their own Flying Steps Academy. With its 32 teachers it is now the biggest urban dance school in Germany.

LIVE NATION LOCAL OFFICE CONTACT, SAN FRANCISCO:

Victor Trevino | [email protected]

DIGITAL INFORMATION
FB: facebook.com/FlyingSteps.Official | FB: facebook.com/RedBull TW/IG: @redbull | #Flyingbach | redbullflyingbach.com

LOOKING FOR RED BULL VIDEO AND PHOTOS?
Through the Red Bull network, hi-res video and still images are captured and made immediately available for editorial use for all media channels including television, film, print, mobile and digital. The content is centrally located in the Red Bull Content Pool for media partners at https://www.redbullcontentpool.com/content/international/search?s=Red+Bull+Flying+Bach.

Mazda Develops New Body Color, Soul Red Crystal, to Symbolize KODO Design

0
Mazda North American Operations is headquartered in Irvine, Calif., and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States and Mexico through nearly 700 dealers. Operations in Mexico are managed by Mazda Motor de Mexico in Mexico City. For more information on Mazda vehicles, including photography and B-roll, please visit the online Mazda media center at www.mazdausamedia.com.

HIROSHIMA, Japan, Nov. 15, 2016 /PRNewswire-HISPANIC PR WIRE/ — Mazda Motor Corporation has developed a new body color, Soul Red Crystal, to symbolize its KODO—Soul of Motion design. The new color will debut on the all-new Mazda CX-5, on sale in Japan from February next year, before being rolled out to new and existing models.

In the belief that “color is an element of form,” Mazda has focused on developing colors that highlight the beauty and quality of its KODO designs. Soul Red Crystal is an advanced version of Soul Red that balances vibrant energy and vividness with clear depth and gloss. It boasts 20 percent greater color saturation and 50 percent more depth than Soul Red, for a fresher, lustrous transparence.

The paint retains a simple three-layer structure comprising clear, translucent and reflective coats, but represents an evolution of Mazda’s Takuminuri painting technology. Takuminuri gives mass-production vehicles a precise, high-quality finish that looks like it has been hand-sprayed by a master craftsman. It has been used previously with Soul Red and Machine Gray.

The new paint’s translucent layer features a newly developed highly saturated red pigment for a richer red. In addition to high-brilliance, extremely thin aluminum flakes, the reflective coat features light-absorbing flakes that intensify shaded areas and make it possible to achieve a depth of color that previously required two layers.

Photo – http://photos.prnewswire.com/prnh/20161115/439925

The aluminum flakes were made a uniform size, the consistency of the paint was enhanced and a technique to shrink the volume of paint during the drying process was employed. This results in even, smooth coverage of the aluminum and light-absorbing flakes on the car’s body and more precise control of light reflection, making for a substantially deeper and more vivid color.

This coat structure technology combines coloring and functionality, enabling Mazda to apply Soul Red Crystal, a designer color that would usually require more layers, in the same environmentally friendly paint shops that produce its regular body colors.

In the belief that “color is an element of form,” Mazda will continue to develop new colors and paint technologies, and work to be a brand that maintains a strong emotional connection with customers.

For more information about the all-new 2017 CX-5, please visit the online Mazda Newsroom on Inside Mazda at: http://insidemazda.mazdausa.com/newsroom

Mazda North American Operations is headquartered in Irvine, Calif., and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States and Mexico through nearly 700 dealers. Operations in Mexico are managed by Mazda Motor de Mexico in Mexico City. For more information on Mazda vehicles, including photography and B-roll, please visit the online Mazda media center at www.mazdausamedia.com.

 

Logo – http://photos.prnewswire.com/prnh/20131205/MM28870LOGO

‘AUTOPSIAS DE HOLLYWOOD’: Mysteries Behind Sudden Celebrity Deaths

0
An autopsy is performed on a body in the morgue. Series Autopsies of Hollywood premieres November 27 on Discovery en Espanol.

MIAMI, Nov. 16, 2016 /PRNewswire-HISPANIC PR WIRE/ — Discovery en Español premieres AUTOPSIAS DE HOLLYWOOD, a series that examines the indisputable medical facts revealed by the autopsies of some of the most famous celebrity cases who have died in mysterious circumstances. This revealing production uncovers astonishing details of these superstars’ final hours separating myths from reality. AUTOPSIAS DE HOLLYWOOD premieres Sunday, November 27 at 10PM E/P.

An autopsy is performed on a body in the morgue. Series Autopsies of Hollywood premieres November 27 on Discovery en Espanol.

Hosted by world-renowned forensic pathologist Richard Shepherd, the production follows a chronological series of events that contributed to the untimely death of featured A-list celebrities, and talk to people who will give first hand factual accounts of what actually took place. The first of nine episodes is dedicated to the king of pop Michael Jackson, who died unexpectedly in 2009 at age 50. Other celebrities, whose last hours will be re-examined in AUTOPSIAS DE HOLLYWOOD, include actress and singer Whitney Houston, controversial Playboy model and actress Anna Nicole Smith, the king of rock and roll Elvis Presley, and actor, musician, and activist, River Phoenix.

For more about network programming, please follow us on facebook.com/discoveryenespanol, Twitter @DiscoveryenESP, Instagram @discoveryenespanol and YouTube channel: https://www.youtube.com/discoveryenespanol.

About Discovery en Español
Discovery en Español connects Spanish-speaking viewers in the U.S. to the world and all its wonder and possibilities. It provides quality programming focusing on bold storytelling across core genres including adventure, ingenuity, natural history, investigation and current affairs. Created by Discovery Communications, Discovery en Español is widely distributed on Hispanic tier packages throughout the country. For more information, please follow us on Facebook at facebook.com/discoveryenespanol, Twitter @DiscoveryenESP, Instagram @discoveryenespanol and YouTube channel: https://www.youtube.com/discoveryenespanol.

Discovery en Espanol.

 

Photo – http://photos.prnewswire.com/prnh/20161115/439740
Logo – http://photos.prnewswire.com/prnh/20130221/MM64644LOGO