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After a year replete with success, Ismael Cala announces a corporate happiness project for companies

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MIAMI, Dec. 14, 2016 /PRNewswire-HISPANIC PR WIRE/ — International conference speaker, life strategist and best-selling author, Ismael Cala, announced the creation of “EsCALA Corporativa,” a new area within Cala Enterprises that will provide solutions to implement corporate happiness strategies at companies.

“The most important consultants agree that the main challenge in managing human capital in the coming years will consist of strengthening the commitment of employees. To do this, a permanent formation in disruptive leadership will be necessary,” Cala explained.

He also said that “companies have the challenge of designing a solid strategy for organizational well-being and happiness that show that the company is concerned with the overall health of the employee, and considers the employee to be a human being with all of their facets, including the emotional aspect.”

“EsCALA Corporativa” will help companies develop a strategy based on building collective intelligence to stimulate competition, creativity and innovation, and to manage efficient communication.

Find more information at: https://ismaelcala.com/soluciones-corporativas/

In 2016, Ismael Cala offered conferences, seminars, in-person workshops, online webinars and travel for growth to dozens of companies in the United States, Mexico, Colombia, Panama, Bolivia, the Dominican Republic, Costa Rica and Argentina.

He also invited thousands of people to public events in cities such as Houston, New York, Santa Cruz de la Sierra, Santo Domingo, Panama, Valencia, Quito, Guayaquil, Asunción, Encarnación and Amsterdam, among others.

During the year, two of Cala’s book’s became best-sellers: “El analfabeto emocional” [The emotional illiterate] and “La vida es una piñata” [Life is a piñata], with presentations at the major book fairs on the continent.

In 2017, he will continue his awareness travels to spectacular places such as India, Tierra Santa, the Mayan Riviera and Costa Rica, after taking hundreds of people to similar destinations this year. He will also extend his online training programs through 12 master classes (one every month) under the title “El camino a la abundancia” [The road to abundance].

ABOUT ISMAEL CALA

Life strategy and human development, best-selling author and international conference presenter. For more than five years, he hosted the show CALA, at prime time on CNN en Español.

He is currently considered to be one of the most important communicators on the continent, and his message of social entrepreneurship, mindfulness and well-being is a reference for millions of people who follow his work in books, seminars, workshops and conferences throughout all of Latin America. Cala has traveled through more than 25 countries, and has impacted hundreds of thousands of people with his message.

He is currently an official collaborator on the program “Awaken America,” for the Univisión chain, and he writes a weekly column for more than 50 publications in Latin America and the United States. “The New York Times” has called him “the Latin Larry King.”

Author of the best sellers “La vida es una piñata [Life is a piñata],” “El analfabeto emocional [The emotional illiterate],” “El poder de escuchar [The power of listening],” “Un buen hijo de P… [A real son of a B…],” and “El secreto del bamboo [The secret of bamboo],” Cala was born in Santiago de Cuba (1969) and has a degree in Art History from Universidad de Oriente. He is coauthor of the book “Beat the curve,” with Brian Tracy. He graduated from the School of Communication at the University of York in Toronto, and has a Seneca diploma in Television Production. He has worked with grand masters such as Deepak Chopra and John C. Maxwell, and has trained with coaches such as Tony Robbins and Miguel Ruiz. Cala belongs to a group of collaborating professors at Atlantis University and Next University. He is President of Cala Enterprises Corporation. Visit: http://www.ismaelcala.com/

Holiday Gift-Giving Ideas: Help Create Jobs This Season

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ROCKVILLE, Maryland, Dec. 14, 2016 /PRNewswire-HISPANIC PR WIRE/ — The holiday season provides the perfect opportunity to give thanks and to give back to people who are facing challenges within our communities. Youth, particularly those at risk for delinquency, need assistance to help them succeed in spite of the unfortunate circumstances they may have encountered. This season, Goodwill encourages you to give them the gift of employment.

Experience the interactive Multimedia News Release here: http://www.multivu.com/players/English/7643552-goodwill-create-jobs-shawnteal-turner

In the spirit of holiday giving, Goodwill is urging everyone to make a real difference by giving a financial gift or donating stuff to your local Goodwill organization. Your gifts and donations are used to help fund Goodwill’s job placement services, onsite and virtual skills training, employment training and other community-based services, such as career counseling, English-language training, financial education, and industry-recognized credentials. And those services go to help people who need a hand up, not a handout. One such person who benefitted from Goodwill services is Shawnteal Turner.

Turner came from an abusive household. She spent her 13th birthday in juvenile. By adulthood, according to Turner, she was, “hanging out with the gang members on the street corners…not really accomplishing anything.” Then a friend encouraged her to go to a job fair at Goodwill, and that helped her turn her life around. She came to Goodwill at 21 years old without a job, a high school diploma or a sense of direction in her life.

Turner became involved with Goodwill’s Youth Green Corps, a program that teaches 18- to 24-year-olds about environmental stewardship. Through this program, she earned her High School 21+ diploma during an internship at Goodwill, and she gained job and life skills. She learned how to set up a bank account, build a résumé and set reasonable goals for herself. Currently, she is employed by Goodwill as a youth program assistant where she mentors youth program participants.

Turner says she hopes that in five years’ time, she will still be with Goodwill, helping other people turn their lives around. In fact, she says she hopes she saves thousands of people.

“I’m on a mission right now to save our young people,” Turner said. “I feel like if somebody like myself that had…that experience as these young people [came] to them and said, ‘Look, we can do something different,’ that it would make a huge difference.”

During this holiday season, if you’re having trouble coming up with great gift ideas, Goodwill encourages you to give the gift of employment.

“We hope that this holiday season, everyone will fight for job creation, purpose and opportunity,” said Jim Gibbons, president and CEO of Goodwill Industries International. “That’s because we know that each and every one of us is able to make a real difference by giving a financial gift or donating our stuff to Goodwill.”

Monetary gifts can be given safely and securely through Goodwill’s website. There is a dropdown menu on Goodwill Industries International’s website to donate to a local Goodwill organization, and the financial gift goes directly to helping members of that community access the services they need to succeed. Goodwill’s donation impact calculator provides detailed feedback on the effect even the smallest donations can have for people in the donor’s community.

By donating to Goodwill, you help open up opportunities for others looking to find a job and build skills, including veterans and military families, single mothers, seniors, youth, and many others, including people like Shawnteal Turner.

Share your Goodwill donations on Facebook and Twitter using the hashtag #WhyGoodwill.

ABOUT GOODWILL INDUSTRIES INTERNATIONAL
Goodwill Industries International (GII) is a network of 164 community-based, autonomous organizations in the United States and Canada with a presence in 13 other countries. GII is a 501(c)(3) nonprofit that is recognized by GuideStar with its Platinum Seal of Approval, the organization’s highest rating for charities. GII was also ranked by Enso as the #1 brand doing the most good in the world, and was the only nonprofit brand rated in Forbes’ 20 most inspiring companies for three consecutive years. Local Goodwill organizations are innovative and sustainable social enterprises that fund job training programs, employment placement and other community-based programs by selling donated clothing and household items in more than 3,200 stores collectively and online at shopgoodwill.com®. Local Goodwill organizations also build revenue and create jobs by contracting with businesses and government to provide a wide range of commercial services, including packaging and assembly, food services preparation, and document imaging and shredding. Last year, local Goodwill organizations collectively placed 312,000 people in employment in the United States and Canada. In addition, more than 35 million people used computers and mobile devices to access Goodwill education, training, mentoring and online learning services to strengthen their skills. To learn more, visit goodwill.org.

For more information or to find a Goodwill location near you, use the online locator at Goodwill.org or call (800) GOODWILL. Follow us on Twitter: @GoodwillIntl and @GoodwillCapHill, and find us on Facebook: GoodwillIntl or Instagram: GoodwillIntl.

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RED Interactive Agency Hires Max Miner to join Customer Experience Strategy Team

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SANTA MONICA, California, Dec. 14, 2016 /PRNewswire-HISPANIC PR WIRE/ — Santa Monica-based agency RED Interactive Agency is proud to announce the hiring of Max Miner as Director of Customer Experience Strategy, effective immediately.

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Max Miner comes to RED after leaving his position as Associate Creative Director, Experience Design at R/GA where he helped to found and grow a Google embedded team from 12 to 40-plus creatives and technologists. There he oversaw multiple teams in creating a variety of interactive marketing and product solutions for Google including helping with the launch of Google’s new hardware line and Pixel Phone.

Prior, Miner honed his skills in UX and Creative roles at various agencies including 72andSunny, Team One and AKQA, and has worked with such brands as Target, Lexus, Visa, YouTube, Nike and Red Bull.

Miner brings to RED an exciting blend of creativity, brand development and product innovation. As a Director of Customer Experience Strategy, his role will lie in helping clients to navigate complex engagements beginning with strategy, all the way through implementation. Additionally, he will work with RED’s broader leadership team to help expand RED’s processes and capabilities around customer experience design – one of RED’s core areas of focus. “Max’s extensive background in brand development, UX design and product innovation is a tremendous addition to our extremely talented Experience Design team,” said Brian Lovell, RED’s CEO.

About RED Interactive Agency
RED Interactive Agency partners with brands to create meaningful and connected customer experiences. RED works with the world’s most influential brands to help them successfully navigate an increasingly complex digital world. We are comprised of experienced strategists, creatives, technologists, designers, marketers, storytellers, and inventors. Together RED forms a passionate collective with a comprehensive suite of capabilities dedicated to creating meaningful and connected customer experiences across web, mobile, digital-to-physical, the internet of things (IOT), digital advertising and social. This is the connected ecosystem and it’s the foundation from which brands are evolving and growing their businesses to build long-lasting relationships with their customers.

MEDIA CONTACT:    
Sam Schoenholtz
RED Interactive Agency
Director, Marketing & Communications
310-399-4242
www.ff0000.com

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Survey of Inspire America Foundation and America TeVe

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MIAMI, Dec. 13, 2016 /PRNewswire-HISPANIC PR WIRE/ — Inspire America Foundation and America TeVe show the relevant results of the first survey conducted among Cuban Americans voters in Florida following the death of dictator Fidel Castro and the election victory of Republican presidential candidate, Donald Trump.

The study was done by Survey USA, one of the most prestigious polling organizations in the United States, and explores the opinion of these voters on issues vital for Southern Florida and Cuba such as the relations between Washington and Havana, the validity of the law of Cuban adjustment Cuban and human rights on the island among others.

Starting with a balanced universe of 600 persons that were interviewed, the survey explores in an incisive and explicit manner the aspects that other polls have never touched with sensitive complexity after the restoration of relations between the United States and Cuba from late 2014.

As per the poll:

  • From 478 registered Cuban-Americans voters who were interviewed about the presidential election, 60% voted for Donald Trump; while 31% voted for the Democratic candidate, Hillary Clinton. In this particular, the poll had a margin of error of +/-4.5%.
  • Cuban-Americans considered unfair that Raul Castro’s Government stays with 92% of the salary that American companies pay and/or pay their employees on the island.
  • In a ratio of 6 to 1, the Cuban Americans considered that, after the death of Fidel Castro, the United States must cease all commercial openings with Raul Castro’s government until solid steps are taken towards the democratization of the island.
  • The majority of Cuban-Americans considered the Cuban Adjustment Act should be amended to avoid being violated or abused by Cubans who arrive from the island claiming political persecution, taking benefits prescribed by the Act and then traveling to Cuba under normal circumstances without fear of reprisal.

Survey USA is a non-partisan pollster, founded in 1990 and headquartered in New Jersey, with presence in 50 States in the nation. Their services are usually requested by 19 of the 25 major American communication companies which rely on their scientific judgment on issues related to media, the Government, the private sector and the public. Its position is unique in the research of public opinion in all the levels.

Both the Inspire America Foundation and America TeVe wanted to expand the spectrum of opinion among Cuban Americans on issues that concern them daily. We hope that its results will contribute to enrich the political discourse in the context of relations between Cuba and the United States as well as in the internal context of our community.

Results of the poll will be available on Tuesday, December 13th.

Inspire America Foundation www.inspireamerica.org 
America CV Network, LLC www.americateve.com

 

NHHF Scholarship & Mentorship Program Targets Growing Demand for Diversity Among Health Care Professionals

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WASHINGTON, Dec. 13, 2016 /PRNewswire-HISPANIC PR WIRE/ — Twenty-Seven health professional students pursuing health care careers in New York will receive $5,000 and $2,000 scholarships from the National Hispanic Health Foundation (NHHF) at the 13th Annual Hispanic Health Professional Student Scholarship Gala at the New York Academy of Medicine in New York City on December 15, 2016 and at the 9th Annual Gala in Los Angeles on December 8th 2016.

Dr. Fernando J. Valverde, Regional President- Medicare, South Florida Humana , Dr. Angela Diaz, Director, Adolescent Clinic, Icahn School of Medicine at Mount Sinai, Lorraine Cortés-Vázquez, Senior Vice-President, Community Relations /Government Affairs, Emblem Health/CUNY Trustee, Luis Miranda, Jr., Founding Partner, MirRam Group, LLC, Robert F. Mujica, Budget Director State of New York/CUNY Trustee, Althea Alexander, Assistant Dean of Diversity and Inclusion, USC Keck School of Medicine, Dr. Hy Doyle, Director- PRIME Program, UCLA David Geffen School of Medicine, John Baackes, CEO, LA Health Care Plan, Richard D. Cordova, Past-CEO, Children’s Hospital L.A., Sylvia Lopez, Former Anchor, KCBS/KCAL TV, Los Angeles, and Dr. Gregory Talavera, Professor, Public Health, San Diego State University will receive Health Leadership Awards.  “We are proud to honor these leaders who are committed to a better America.” said Dr. Elena Rios, president of NHHF. “They are increasing access to health care, promoting healthy lifestyles, and increasing Hispanic students in health professions schools.”

The scholarship program is supported by the United Health Foundation, Centene, Humana, UCLA David Geffen School of Medicine, Charles R. Drew University of Medicine and Science, NYU Langone Medical Center, Icahn School of Medicine at Mount Sinai, Emblem Health, AltaMed, National Hispanic Medical Association, and other partners.

This year’s scholarship recipients have demonstrated academic excellence, leadership and commitment to serving the Hispanic community, the nation’s largest minority group. Their disciplines are in six areas: medicine, nursing, dentistry, public health, health policy, and pharmacy.

The student awardees are: Christian Monsalve, Rutgers NJ Medical School, Cesar Andrade, Icahn School of Medicine at Mount Sinai, Natalie Ceballos, FIU Herbert Wertheim College of Medicine, Paulina Ramirez, Drexel University School of Medicine, Rachel Rosario, Meharry Medical College School of Dentistry, Crystal Alvarez, Boston University, School of Public Health, Javier Ortega, Long Island University School of Pharmacy, Pia Iribarren, NYU Global Health, Stephanie Arredondo-Glacet, Medical University of South Carolina, Stephanie Eleanor Rivera, MSN, RN, University of Illinois at Chicago, Sarah Martinez, University of the Pacific Arthur A. Dugoni School of Dentistry, Luis Ventura, UCLA School of Dentistry, Paola Perez, UCLA Luskin School of Public Affairs, Victoria Rodriguez, University of Southern California Public Health Program, Laura Ortega Flores, University of Utah, School of Nursing, David Reynoso, University of San Francisco School of Nursing, Marvin Ortiz, Western University of Health Sciences College of Pharmacy, Omar Viramontes, UCLA David Geffen School of Medicine, Luis Seija, Texas A&M Health Science Center College of Medicine, Fernando Picazo, University of Arizona College of Medicine- Tucson, and Axana Rodriguez-Torres, UC Irvine School of Medicine. A prestigious panel of health care officials from the Wagner School, National Association of Hispanic Nurses, Latino Caucus of the American Public Health Association, the Hispanic Dental Association, and NHMA selected the awardees.

Since the scholarship program was launched in 2004, NHHF has awarded 208 scholarships totaling $720,000. “The NHHF is proud of its role in filling the growing demand for diversity through this scholarship program.” Rios said

NHHF, located at the NY Academy of Medicine and affiliated with NYU Wagner Graduate School of Public Service, is the 501(c)(3) arm of the National Hispanic Medical Association (NHMA), a nonprofit organization based in Washington, DC representing Hispanic physicians across the U.S. For information on the National Hispanic Health Foundation, go to www.nhmafoundation.org

Texas Trocas, Season 3, Strikes A Series High As The #1 Show In Spanish Language Cable

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MIAMI, Dec. 13, 2016 /PRNewswire-HISPANIC PR WIRE/ — The third season of Discovery en Español’s original production Texas Trocas ranked #1 in its time slot among all Spanish Language Cable among adults 18-49 and men 18-49. The show also ranked #2 in its time slot among women 18-49*. The series follows the Mendez family, a group of successful and talented Mexican-Americans from San Antonio with an expertise in transforming average rigs into works of art.

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On November 28th the network aired a cross-over episode where Martin Vaca, protagonist of another of the network’s top automotive original series, Mexicánicos visited the Mendez family’s shop. The episode averaged 122,000 viewers and was the #1 program among all of Spanish Language Cable nets for the night*

Episode 8, the series finale, on December 5th delivered the highest ratings of the season with 125,000 adults 18-49, propelling Discovery en Español to the #1 position for the night**.  Overall Texas Trocas Season 3 averaged 78,000 adults 18-49 across the 8 episode season increasing the network’s time slot average by +28%.

Texas Trocas is part of the network’s top rated primetime block Lunes de Motores (Motor Mondays.)

*Source: Nielsen, Live+SD, Texas Trocas S3 Mondays 10/17/16-12/5/16 at 10pm, compared to previous 6 week time slot average, P18-49, M18-49, W18-49
**Source: Nielsen, Live+SD, P18-49. Rank among Spanish Language Cable networks, Monday Dec 5 Prime 7p-11p, Texas Trocas air time 10pm.

For more about network programming, please follow us on facebook.com/discoveryenespanol, Twitter @DiscoveryenESP, Instagram @discoveryenespanol and YouTube channel: https://www.youtube.com/discoveryenespanol.

About Discovery en Español
Discovery en Español connects Spanish-speaking viewers in the U.S. to the world and all its wonder and possibilities. It provides quality programming focusing on bold storytelling across core genres including adventure, ingenuity, natural history, investigation and current affairs. Created by Discovery Communications, Discovery en Español is widely distributed on Hispanic tier packages throughout the country. For more information, please follow us on Facebook at facebook.com/discoveryenespanol, Twitter @DiscoveryenESP, Instagram @discoveryenespanol and YouTube channel: https://www.youtube.com/discoveryenespanol.

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New BillMo Money Transfer & Mobile Wallet Application Offers US Senders a Fast, Low Cost Money Transfer Option to Mexico

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MIDDLEBURY, Conn., Dec. 13, 2016 /PRNewswire-HISPANIC PR WIRE/ — BillMo, LLC, a US based company that provides a low cost money transfer application, announced today a new, innovative and proven means for US based individuals to safely and quickly send money to family and friends in Mexico through smartphones. The BillMo application also serves as a mobile wallet for money transfer recipients in Mexico, where it can be used to receive funds, top up prepaid mobile phones, pay for retail purchases and common bills, and withdraw cash at thousands of locations across Mexico, including all BBVA Bancomer, BanCoppel, Elektra, Pagos Intermex, Telecomm Telégrafos y Waldo’s locations.

Video – https://www.youtube.com/watch?v=QqkQp8s6uG8

“Through BillMo, we are utilizing the latest smartphone technology to provide a better way for US users to send money to Mexico while broadening the financial reach of the more than 44 million smartphone users in Mexico today,” said Steve LaBella, BillMo’s CEO. “Great opportunity and freedom come with BillMo’s cashless financial services for those whose spending remains primarily or entirely cash-based by making the process of sending money faster and easier while keeping US sender costs low. And through our mobile wallet, we’ve vastly extended the financial reach for thousands of Mexican recipients who now have greater control of the money sent to them. We anticipate that BillMo will set a new standard for low cost money transfer and mobile wallet applications around the world.”

With BillMo, the US sender needs only a smartphone, debit card and the beneficiary’s mobile number to send money, or they can walk in to an authorized BillMo agent location and use cash.

The cost for US smartphone senders to send money to Mexico is $0.99. Further, BillMo’s exchange rate is extremely competitive and higher than most within the industry.

For Mexican money transfer recipients, the BillMo application turns their smartphone into a mobile wallet, enabling users to perform a variety of financial transactions within Mexico. There is no cost to the Mexican beneficiary to receive funds from the US and the funds arrive within seconds.

The BillMo application was released in Q1 2016 and has a four+ rating in the Google App store. The application is currently available in Mexico with plans to make it accessible throughout all Latin America.

BillMo is currently running a promotion for new beneficiaries: Upon receiving their first BillMo app transfer of $USD10 or greater, recipients will receive 100 bonus pesos.

BillMo is available in both Google Play and iTunes Stores. For more information, visit www.billmo.com/apps.

The BillMo application is a service of CBW Bank, Member FDIC.

About BillMo
BillMo (short for Billetera Móvil) is a US based company that offers a low cost money transfer and mobile wallet application. The BillMo application allows US senders to send money to individuals in Mexico using just their smartphone and debit card, while turning the smartphones of Mexican beneficiaries into mobile wallets that can be used to receive funds, top up mobile phones, pay for retail purchases and common bills, and withdraw cash at thousands of locations across Mexico, including all BBVA Bancomer, BanCoppel, Elektra, Pagos Intermex, Telecomm Telégrafos y Waldo’s. The cost for US smartphone senders to send money to Mexico is $0.99. For more information, visit www.billmo.com.

BillMo is a trademark of BillMo, LLC.

BillMo logo

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HarperCollins Español to publish, “Her Name Was Dolores,” a revealing book about Jenni Rivera

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NASHVILLE, Tennessee, Dec. 12, 2016 /PRNewswire-HISPANIC PR WIRE/ — HarperCollins Español announces it has acquired rights to publish the book “Her Name Was Dolores” by entertainment mogul Pete Salgado and Gabriel Vázquez. This book was the inspiration for the upcoming Univision’s TV series under the same title. It covers Salgado’s experiences while working alongside with the successful Mexican-American star, Jenni Rivera, revealing shocking events on the months prior to the fateful air crash that took her life in the northern sierras of Mexico.

Photo – http://mma.prnewswire.com/media/448389/Su_Nombre_Era_DOLORES_Book_Cover.jpg

As an expert in the Entertainment industry, Rivera’s former manager possesses unique insights on «La Diva de la Banda» which he acquired working by her side for almost ten years, helping her to settle many of her successful contracts. This strong relationship turned Pete into the singer’s confidant, who shared with him personal issues, which she never told anyone else. In “Her Name Was Dolores, The Jenn I Knew” – Salgado and Vázquez deal with the details and events until now, unknown to the public: betrayals and sorrows that Jenni Rivera faced by close and dear people for the very first time are exposed in the pages of this book.

“Her Name Was Dolores” is a window into the life and death of one of the most recognized and successful Banda and Ranchero artists in history. The authors discuss personal issues that affected Jenni’s life, as well as Chiquis’ (her daughter) and Esteban’s (her husband). They help their readers understand some of Jenni’s postings on social media, and disclose some of the characters in her life, whose identities were unknown until now. Likewise, they reveal the true, beautiful but complex and nontraditional mother-to-daughter relationship with Chiquis. Salgado and Vázquez unveil for their readers the true Dolores Janney Rivera, allowing the heart of the woman, mother and philanthropist to be seen, so distant from the persona on stage.

ABOUT PETE SALGADO
Salgado is an established entertainment industry executive having developed careers for recording artists, actors and publishing companies. He managed former World Champion Boxer Fernando Vargas, award-winning Latin pop artist Frankie J and owns several lifestyle and entertainment companies. Has worked with Hispanic entertainment icons Juan Gabriel, Joan Sebastian and Los Tucanes de Tijuana, among others. He holds an MBA in International Finance from Pepperdine University and earned his Bachelor’s degree in Finance from California State University, Northridge. He lives in Los Angeles, CA.

ABOUT GABRIEL VÁZQUEZ
A renowned international concert promoter with 25 years of experience in the Entertainment industry, he is a producer, musician and writer, as well as a creative director with a major in Management and Marketing. He worked with Jenni Rivera from 2000 to 2011. As a key member of her team, he was responsible for breaking Rivera in the Mexican market.