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L’Oréal Paris Announces 2016 Women of Worth, Honored for Making an Extraordinary Impact in their Communities

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L'Oreal Paris Women of Worth

NEW YORK, Oct. 10, 2016 /PRNewswire-HISPANIC PR WIRE/ — L’Oréal Paris today announced the 2016 Women of Worth Honorees: 10 women from across the country who selflessly and passionately volunteer their time and energy to serve their communities. Women of Worth is inspired by the L’Oréal Paris belief that “Every Woman is Worth It” and honors the intrinsic beauty and worth of everyday women committing their lives to making a difference. With stories born out of adversity and tragedy, the Women of Worth are champions of a range of causes. From connecting underserved children with mentors through video, to finding vacation homes for families of women with Stage IV metastatic breast cancer, to providing law enforcement data to help eradicate child predators, the Women of Worth are tackling society’s most pressing issues in their own innovative ways.

L'Oreal Paris Women of Worth

L’Oréal Paris provides each Women of Worth Honoree national recognition through networking opportunities, marketing support, a platform to tell her story and $10,000 to support her charitable cause. The public is invited to support the Women of Worth by sharing their stories and voting for a National Honoree who will receive an additional $25,000. Read the 2016 Women of Worth Honorees’ stories at WomenofWorth.com and vote for the woman who most resonates to become National Honoree. Vote daily through Oct. 28, 2016. Go to WomenofWorth.com for more details.

“The 2016 Women of Worth are passionate and vibrant women united in a mission to improve the lives of others,” said Karen T. Fondu, President of L’Oréal Paris. “Through their actions, the Women of Worth demonstrate an inner strength that is transformative to their communities and the embodiment of our L’Oréal Paris belief that celebrates the intrinsic worth and beauty of every woman.”

MEET THE 2016 WOMEN OF WORTH HONOREES
Selected by a distinguished panel of judges, including leaders in business and media, the 2016 Honorees were chosen from a record number of nominations for their unwavering commitment, drive and desire to better the lives of those around them.

  • Monica Gray – New York, N.Y.; Founder, DreamWakers, a nonprofit dedicated to connecting underserved children with educational career support and mentorship by using the power of free video technologies to virtually connect professional leaders and diverse role models with 4th-12th grade students.
  • Sandra Gunn – Arnold, Md.; Founder, LESLIE’S WEEK, a nonprofit that donates vacation homes to families of women with Stage IV Metastatic Breast Cancer.
  • Marian Hamilton – Armonk, N.Y.; Founder, The Ken Hamilton Caregivers Center, an “oasis” for caregivers at Northern Westchester Hospital to take time for themselves and to freely receive assistance and emotional counseling from a team of two social workers or 34 volunteers.
  • Jessica Kidd – Ruther Glen, Va.; Founder, Gracie’s Gowns, a nonprofit donating personalized hospital gowns to children battling life-threatening conditions.
  • Diane Latiker – Chicago, Ill.; Founder, Kids Off the Block, an organization that helps low-income, at-risk youth find positive alternatives to gangs, drugs, truancy, violence, and the juvenile justice system.
  • Nadya Okamoto – Portland, Ore.; Formerly homeless teen who founded Camions of Care to provide menstrual hygiene management services to women in need.
  • Debbie Sardone – Flower Mound, TX; Founder of Cleaning for a Reason, inspires residential cleaning service firms to offer four months of free, monthly household cleaning sessions for women with cancer.
  • Orlaith Staunton – New York, N.Y.; Co-founder of Rory Staunton Foundation for Sepsis Prevention, an organization that raises awareness about Sepsis prevention she established after losing her son Rory to Sepsis in 2012.
  • Kathy Tillotson – Huntington Beach, Calif.; Founder, Build Futures, an organization that gets homeless kids off the streets quickly, finds them permanent housing and helps them become self-sufficient.
  • Carly Yoost – Boca Raton, Fla.; Co-founder, Child Rescue Coalition, a non-profit organization that has developed global technology to help law enforcement officials worldwide rescue children from predators and potential sexual attacks.

To learn more about Women of Worth, read the Honorees’ stories and vote for the 2016 Women of Worth National Honoree, visit WomenofWorth.com, and L’Oréal Paris on Facebook (www.facebook.com/lorealparis) and Twitter (www.twitter.com/lorealparisusa). Follow the conversation using the hashtag #WomenofWorth.

ABOUT L’ORÉAL PARIS
The L’Oréal Paris division of L’Oréal USA, Inc. is a total beauty care brand dedicated to empowering women by offering the most luxurious and innovative products and services available in the mass market. The brand’s signature tagline, “Because I’m Worth It,” was born in the United States in 1971 to celebrate the beauty and intrinsic self-worth of women, and for more than 100 years, L’Oréal Paris has been providing women around the world with products in four major beauty categories: hair color, haircare, skincare and cosmetics. With L’Oréal’s invention of hair color in 1909, the brand continues to serve as the leading innovator of hair products across color, care, and styling with brands such as Superior Preference, Féria, Excellence Crème, Advanced Haircare, Advanced Hairstyle, Elnett Satin Hairspray, the Ever collection, and OleoTherapy. As the #1 skin aging expert worldwide, L’Oréal Paris provides scientifically-advanced skincare products that are clinically proven to address individual skin concerns through its renowned brands Revitalift, Age Perfect, Sublime Bronze, and Advanced Suncare.  In 2014, L’Oréal Paris changed the way women interact with makeup by introducing Makeup Genius, an app that allows users to scan a L’Oréal Paris product or advertisement to virtually try on individual products or curated looks. L’Oréal Paris’ iconic cosmetics collections include Infallible, True Match, Colour Riche, Voluminous, and Visible Lift. For more information about L’Oréal Paris and to receive personalized advice, expert tips, and exclusive content , please visit http://www.lorealparisusa.com/ or follow on Instagram, Twitter, Facebook and Tumblr @LOrealParisUSA.

PRESS CONTACT
L’Oréal Paris
Cara Kamenev
212.984.5102
[email protected]

Golin for L’Oréal Paris
Dana Bernstein
212.373.6021
[email protected]

Logo – http://photos.prnewswire.com/prnh/20160318/345755LOGO

Aflac Helps Hispanic Policyholders Protect Their Pockets in New Campaign

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Aflac

COLUMBUS, Georgia, Oct. 10, 2016 /PRNewswire-HISPANIC PR WIRE/ — Aflac, the leading provider of voluntary insurance sales at the worksite in the United States, announced the launch of a new national Hispanic marketing campaign. The initiative will help educate Spanish-preferred consumers about how Aflac helps protect their pockets during unplanned medical events. The campaign includes a new television ad called “Help,” which will air nationally on major Spanish-language networks through late November. It is the company’s second commercial designed specifically for the Hispanic market without an English-language version.

“Research indicates a need to provide better education within the Hispanic community about the value of voluntary insurance products,” said Gail Galuppo, senior vice president and chief marketing officer at Aflac. “We want to share information with Hispanic-Americans in culturally sensitive ways, in their preferred language, so that families can better protect their pockets from the financial challenges of an unexpected illness or injury.”

The campaign debuted during one of the Latin community’s most popular music awards shows of the year, the Latin American Music Awards, last week on Telemundo. The Aflac Duck played a pivotal role during the awards show, as he was the “official protector” of the envelopes holding the names of the winners of the night. After walking down the purple carpet, the fearless feathered security guard worked tirelessly to assure the audience that the awards were kept safe throughout the night. Viewers can see highlights of the evening on social media (@AflacDuck) or visit Aflac’s exclusive “Winners of the Night” section on Telemundo.com.

“Help” opens with a woman, who has her leg propped on a bench and wrapped in a cast, sitting on a couch reviewing medical bills. Her father enters and asks how she is doing. The daughter expresses her surprise about the fact that her major medical insurance isn’t covering all of her expenses.

Luckily, she has Aflac and received her money in one day, which means she doesn’t have to touch her savings or the grocery money. The Aflac Duck pushes two full bags of groceries into the room to prove that the grocery money went to its intended use. The father is pleased but must ask, “If not with money, how else can I help?”

The daughter cleverly looks over to her child, who has been playing offscreen, and suggests, “You could change your first diaper.” He looks bewildered with this task and even looks down at the Aflac Duck for assistance. The Duck slowly steps backwards out of the room, leaving a trail of duckprints in spilled baby powder.

In addition to the television commercial, the campaign will include local radio advertising in select markets, digital advertising, social media, online videos and more.

To learn more about Aflac, visit aflac.com/teayuda.

About Aflac
When a policyholder gets sick or hurt, Aflac pays cash benefits fast. For six decades, Aflac insurance policies have given policyholders the opportunity to focus on recovery, not financial stress. In the United States, Aflac is the leading provider of voluntary insurance sales at the worksite. Through its trailblazing One Day PaySM initiative, Aflac U.S. can receive, process, approve and disburse payment for eligible claims in one business day. In Japan, Aflac is the leading provider of medical and cancer insurance and insures 1 in 4 households. Aflac individual and group insurance products help provide protection to more than 50 million people worldwide. For 10 consecutive years, Aflac has been recognized by Ethisphere as one of the World’s Most Ethical Companies. In 2016, Fortune magazine recognized Aflac as one of the 100 Best Companies to Work For in America for the 18th consecutive year and included Aflac on its list of Most Admired Companies for the 15th time, ranking the company No. 1 in innovation for the insurance, life and health category for the second consecutive year. In 2015, Aflac’s contact centers were recognized by J.D. Power by providing “An Outstanding Customer Service Experience” for the Live Phone Channel. Aflac Incorporated is a Fortune 500 company listed on the New York Stock Exchange under the symbol AFL. To find out more about Aflac and One Day PaySM, visit aflac.com or espanol.aflac.com.

Aflac

Media contact – Kristen Fraser, 706.243.5543 or [email protected]

Analyst and investor contact – Robin Y. Wilkey, 706.596.3264 or 800.235.2667, FAX: 706.324.6330, or [email protected]

Logo – http://photos.prnewswire.com/prnh/20100423/CL92305LOGO

MoneyGram to Release Third Quarter 2016 Results

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MoneyGram Logo

DALLAS, Oct. 10, 2016 /PRNewswire-HISPANIC PR WIRE/ — MoneyGram (NASDAQ: MGI) will announce its third quarter 2016 financial results on Friday, October 28, 2016.  Alex Holmes, chief executive officer, and Larry Angelilli, chief financial officer, will host a conference call at 9:00 a.m. ET to discuss the financial results. The news release and the webcast will be available at ir.moneygram.com.  Participants may join the call at the numbers below:

Toll Free:

1-866-454-4209

International:

1-913-981-5549

Replay:

1-844-512-2921 or 1-412-317-6671

Replay ID:

9861257

Replay is available through November 4, 2016

About MoneyGram International
MoneyGram is a global provider of innovative money transfer services and is recognized worldwide as a financial connection to friends and family. Whether online, or through a mobile device, at a kiosk or in a local store, we connect consumers any way that is convenient for them. We also provide bill payment services, issue money orders and process official checks in select markets. More information about MoneyGram International, Inc. is available at moneygram.com.

Investors:
Suzanne Rosenberg
214-979-1400
[email protected]

Media Contact:
Michelle Buckalew
214-979-1418
[email protected]

MoneyGram Logo

Logo – http://photos.prnewswire.com/prnh/20150730/251082LOGO  

Buchanan’s Blended Scotch Whisky Launches New “Es Nuestro Momento” Campaign Championing Latino Greatness In American Culture

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NEW YORK, Oct. 10, 2016 /PRNewswire-HISPANIC PR WIRE/ — Buchanan’s, one of the world’s most iconic and awarded luxury Scotch whisky brands, announces the launch of a new, national marketing campaign ­– Es Nuestro Momento. The 360 campaign aims to empower a new generation of Latinos with the belief that their cultural pride is key to unlocking true greatness. The campaign – developed in collaboration with Anomaly – premiered Sunday evening.

Experience the interactive Multimedia News Release here: https://www.multivu.com/players/English/7947751-buchanans-es-nuestro-momento-j-balvin

Buchanan’s believes true greatness should be recognized and elevated. To help amplify the influence of Latino greatness in culture, Buchanan’s has partnered with global Latin music superstar, Hispanic Heritage Award winner, and Latin GRAMMY®-winning artist J Balvin for its Es Nuestro Momento campaign. Considered a vocal advocate of Latino culture and someone who represents his heritage through his craft with the utmost pride, Balvin embodies the brand’s belief that true greatness comes from embracing who you are and where you come from.

“It’s an honor for me to be partnering with such an iconic brand like Buchanan’s to promote the greatness, diversity and richness of our culture,” said Balvin on the collaboration. “I feel a deep connection with this Buchanan’s campaign because it truly is our time – Es Nuestro Momento – to take pride in our culture and to be celebrated as leaders of a new generation.”

Created in 1884 by James Buchanan, one of the great businessmen of his time and a pioneer in the world of whisky, Buchanan’s has more than 130 years of authentic heritage. The brand has long been a favorite among Latinos and is the largest premium Scotch brand in Latin America. For the past 10 years, Buchanan’s has experienced considerable growth in the U.S., where it is the fastest growing Scotch. Buchanan’s is leveraging this significant momentum by continuing its commitment to and support of the Latino community, which has significantly contributed to this growth.

“Buchanan’s has deep roots in the Latino community, going back generations and transcending borders,” said Tara King, brand manager, Buchanan’s at Diageo. “At a time when cultural appreciation has never been more significant, we hope our campaign inspires a new generation of whisky fans to take pride in their heritage, and to embrace this pride as a key to achieving greatness.”

The “Es Nuestro Momento” campaign debuted last night on Telemundo and CNN. It will continue to be brought to life through out-of-home advertising, television spots, digital ads, with dedicated responsible drinking creative, social media, and a consumer contest launching in 2017.

Balvin has composed a song titled “Es Nuestro Momento,” which will release in early 2017. At that time, Buchanan’s will invite fans and music lovers of legal drinking age to create and remix their own version of the song for a chance to meet Balvin. The contest will launch in February 2017 and additional details will be announced at that time. 

Buchanan’s shares the Latino community’s passion for music and is committed to celebrating the greatness of Latin music and talent by being the official spirits sponsor of the Latin GRAMMY Awards® for the third consecutive year.

For additional information on Buchanan’s Blended Scotch Whisky, please visit www.buchananswhisky.com. Stay up to date on “Es Nuestro Momento” by following the conversation at @BuchanansUS on Facebook, @BuchanansWhisky on Instagram and @BuchanansUSA on Twitter.

About Buchanan’s
BUCHANAN’S Blended Scotch Whisky is the ultimate choice for those who are working hard to follow their dreams and who enjoy sharing their success with others. BUCHANAN’S is a proud champion of Hispanic culture and believes Es Nuestro Momento to celebrate the new generation of leaders and their contributions to American culture. The BUCHANAN’S brand has more than 130 years of authentic heritage, and every bottle represents James Buchanan’s commitment to creating the finest blended Scotch Whiskies. The BUCHANAN’S Portfolio features four award-winning marques, including BUCHANAN’S DeLuxe 12 Year Old, BUCHANAN’S MASTER, BUCHANAN’S Special Reserve 18 Year Old and BUCHANAN’S RED SEAL. All of these marques have been recognized in the most prestigious international spirits competitions. For more information, visit www.BuchanansWhisky.com or connect with us on Facebook: www.facebook.com/BuchanansUS, Instagram: www.instagram.com/BuchanansWhisky, and Twitter: www.twitter.com/BuchanansUSA.

About Diageo
Diageo is a global leader in beverage alcohol with an outstanding collection of brands including Johnnie Walker, Crown Royal, Bulleit and Buchanan’s whiskies, Smirnoff, Cîroc and Ketel One vodkas, Captain Morgan, Baileys, Don Julio, Tanqueray and Guinness.

Diageo is listed on both the New York Stock Exchange (DEO) and the London Stock Exchange (DGE) and our products are sold in more than 180 countries around the world. For more information about Diageo, our people, our brands, and performance, visit us at www.diageo.com. Visit Diageo’s global responsible drinking resource, www.DRINKiQ.com, for information, initiatives, and ways to share best practice.

Follow us on Twitter for news and information about Diageo North America: @Diageo_NA.

Celebrating life, every day, everywhere

McDonald’s® Hosted Free Kids Sports Camp In Newark As Part Of Its Good Neighbor Efforts

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NEWARK, New Jersey, Oct. 7, 2016 /PRNewswire-HISPANIC PR WIRE/ — McDonald’s teamed up with Chris Armas of the New York Red Bulls for the first time in the New York Metro region to offer local youth and fans an once-in-a-lifetime professional soccer experience on October 6, 2016 from 6:00 to 8:00 pm at Riverfront Park in Newark, NJ.

The one-day program included a free kids sports camp where 200 young players from local soccer organizations had the chance to receive one-on-one training from professional coaches and learn about McDonald’s recent positive changes made to its balanced menu items from a registered dietician/nutritionist.

“We thrive on providing youth with memorable experiences through our kids sports camps as a way to encourage them to pursue their dreams and aspirations,” said Celeste Quintana, McDonald’s Owner/Operator from New Jersey. “This year, we are thrilled to also share how our commitment to offering quality food has translated to changes that add even more wholesome, real and fresh ingredients to our menu.”

Quintana is referring to the changes McDonald’s has been working on as part of their Food Vision. The company has been building a better menu after listening to its customers and is improving its food offerings by bringing new choices with better ingredients.

The group of 200 kids, ages 6 to 15, ran through drills with professional soccer coaches and Chris Armas himself. All participants received McDonald’s apple slices and Dasani water bottles and an autograph memorabilia from Chris Armas.

“Playing soccer is my favorite thing to do,” said Emily Fillian. “Coach Ariana was teaching me how to be a better player, sportsmanship, and not getting mad at each other.”

“Team sports teach so much to kids, teamwork, sportsmanship, social skills and leadership,” said Catherine Sousa. “Teaching kids how to be better at soccer, we help them to become a better person in life as well. It’s just us trying to do what we can to give back to the community.”

About McDonald’s New York Tri-State Restaurants

As one of the brand’s flagship markets, McDonald’s New York Metro Region represents one of the world’s best known brands within the Tri-State area. Based in Iselin, New Jersey, the regional office oversees 600 McDonald’s restaurants and more than 100 franchisees located throughout the New York, New Jersey and Connecticut Tri-State region. The regional office is run by a team of leading professionals in the fields of operations, marketing, public relations and public affairs.

Visit www.McDonaldsNYTriState.com or follow us on Twitter @McDNYTriState for more information about other McDonald’s area programs.
© 2016 McDonald’s

Photo – http://photos.prnewswire.com/prnh/20161007/416583

The favorite DJ of all Millennials, Alex Sensation steals the show during his participation at the “Latin American Music Awards” live from Hollywood hosted by Telemundo

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The favorite DJ of all Millennials, Alex Sensation steals the show during his participation at the "Latin American Music Awards" live from Hollywood hosted by Telemundo.

MIAMI, Oct. 7, 2016 /PRNewswire-HISPANIC PR WIRE/ — The favorite radio personality of Hispanics in the United States, Alex Sensation from Mega 97.9FM and El Nuevo Zol 106.7FM owned and operated by Spanish Broadcasting System, Inc. (SBS) (Nasdaq: SBSA) was a presenter during the “Latin American Music Awards” live from the Dolby Theater in Los Angeles on Telemundo. This time, Alex Sensation presented with Karol G during the show musical sensation Nicky Jam.

The favorite DJ of all Millennials, Alex Sensation steals the show during his participation at the "Latin American Music Awards" live from Hollywood hosted by Telemundo.

Alex Sensation is one of the leading US radio personalities. One of the most prominent voices of the Millennials, one of the favorites DJ’s of our time. His commitment with the community has earned him numerous recognitions, making him today one of the most emblematic Hispanic radio DJ’s on the continent.

Alex Sensation dominates the radio audience with high ratings in both New York and South Florida through the airwaves of Mega 97.9FM and El Nuevo Zol 106.7FM during his simulcast show.

The Latin American Music Awards are an Award gala that honors the most influential Latin artists from today, all voted by the fans. The show counts with the largest number of awards voters in the world.

In its second year, the show included live performances from the most important talents in the charts and offered the fans of the United States and Puerto Rico the opportunity to vote for their favorites.

The Latin AMAs honored artists in the genres of Pop / Rock, Regional Mexican, Urban and Tropical, as well as categories for ‘Favorite Artist-Crossover’, ‘Song Streaming Favorita’, ‘Collaboration Favorita’, ‘New Artist of the Year’, ‘Artist of the Year’ and ‘Album of the Year, among others.

Alex Sensation live shows and mixes in the most prominent clubs in the United States are usually “sold-outs” in its entirety. His performances range from clubs in the Big Apple to Dubai. His excellent personality combined with his radiant smile captivates millions of listeners worldwide. Alex Sensation is part of numerous international campaigns, which he represents with its unmistakable image.

His radio shows are known Worldwide, “The Original Mega Mix” and “Mega Mix Saturday night” both of the leading station in the Big Apple, #MegaYork, La Mega 97.9 FM. His Award winning shows “Mega Mezcla de Alex Sensation” are “sold outs” instantly all the times that have been made in the majestic Madison Square Garden, Izod Center, Nokia Theater, and the United Palace among others.

Colombian by birth, New Yorker in life and now a Miamian. Keep tuned in through Mega 97.9FM in New York and EL NUEVO ZOL 106.7FM Monday through Friday from 11 am-3pm (EST).

About Spanish Broadcasting System, Inc.

Spanish Broadcasting System, Inc. owns and operates 17 radio stations located in the top U.S. Hispanic markets of New York, Los Angeles, Miami, Chicago, San Francisco and Puerto Rico, airing the Spanish Tropical, Regional Mexican, Spanish Adult Contemporary, Top 40 and Latin Rhythmic format genres. SBS also operates AIRE Radio Networks, a national radio platform which creates, distributes and markets leading Spanish-language radio programming to over 100 affiliated stations reaching 90% of the U.S. Hispanic audience. SBS also owns MegaTV, a television operation with over-the-air, cable and satellite distribution and affiliates throughout the U.S. and Puerto Rico. SBS also produces live concerts and events and owns multiple bilingual websites, including www.LaMusica.com, an online destination and mobile app providing content related to Latin music, entertainment, news and culture. For more information, visit us online at www.spanishbroadcasting.com.

Twitter & Instagram: @mega979nyc @elzol1067fm
#VIVALAMUSICA
http://app.lamusica.com
LaMusica App disponible en iTunes & Android
Envíenos un mensaje de texto: 25859

MEDIA CONTACT SBS:
Vladimir Gómez
Spanish Broadcasting System, Inc. (SBS)
[email protected]
(786) 510-8841

The favorite DJ of all Millennials, Alex Sensation steals the show during his participation at the "Latin American Music Awards" live from Hollywood hosted by Telemundo.

Photo – http://photos.prnewswire.com/prnh/20161007/416562
Photo – http://photos.prnewswire.com/prnh/20161007/416558

Media Advisory: I.I.I. Hispanic-Language Expert And Resources Available To Explain Insurance And Claims Filing For Hurricane Matthew

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Insurance Information Institute logo

NEW YORK, Oct. 7, 2016 /PRNewswire-HISPANIC PR WIRE/ — Reporters with Hispanic media covering Hurricane Matthew are encouraged to contact the Insurance Information Institute (I.I.I.) for information about the insurance implications of hurricanes, including disaster recovery and claims-filing tips.

Insurance Information Institute logo

For Spanish language interviews, contact Elianne González at 954-684-4410; [email protected].

I.I.I. also has Spanish video resources including downloadable MP4 format on disaster related issues such as these:

The I.I.I. can provide information about how insurance coverage works, provide insight into the claims process and explain steps the people impacted by the storm can take to speed up the recovery process. Additional resources include the following:

Wind damage from tropical storms and hurricanes is covered under standard homeowners, renters and business insurance policies. Flood damage resulting from heavy rain, storm surge and hurricanes is excluded under standard policies. Flood coverage is available, however, from FEMA’s National Flood Insurance Program (NFIP) and from a few private insurers.

Damage to cars is covered under the optional comprehensive portion of an auto insurance policy. This includes wind damage, flooding and even falling objects such as tree limbs.

The I.I.I. has a full library of educational videos on its You Tube Channel. Information about I.I.I. mobile apps can be found here.

THE I.I.I. IS A NONPROFIT, COMMUNICATIONS ORGANIZATION SUPPORTED BY THE INSURANCE INDUSTRY.

Insurance Information Institute, 110 William Street, New York, NY 10038; (212) 346-5500; www.iii.org

http://www.facebook.com/InsuranceInformationInstitute
http://twitter.com/iiiorg  
http://www.linkedin.com/company/insurance-information-institute  
http://www.youtube.com/iiivideo  
https://plus.google.com/113369356227754162778

Logo – http://photos.prnewswire.com/prnh/20150428/212128LOGO

Stars from My Life is a Telenovela featured in a celebrity panel about cross-over content with WE tv President during 14th Annual Hispanic Television Summit

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Join WE tv To Discuss "My Life Is A Telenovela" and The Art of Cross-Over Content at the 14th Annual Hispanic Television Summit

NEW YORK, Oct. 6, 2016 /PRNewswire-HISPANIC PR WIRE/ — NYC Television & Video Week will present a special celebrity-filled session at the 14th Annual Hispanic Television Summit on Thursday, October 20, 2016 at 1:30 PM at the Grand Hyatt in New York City. President of WE tv, Marc Juris, and Vice President of Development at WE tv, David Stefanou, will join a panel titled “The Art of Cross-Over Content” with the popular stars of WE tv’s My Life is a Telenovela – Maria “Raquenel” Portillo, Sissi Fleitas, and Enrique Sapene. The new docu-series focuses on real-life actresses vying for the same role in a telenovela airing on Telemundo.

Photo – http://photos.prnewswire.com/prnh/20161006/416134

This star-studded super session will take viewers behind the drama, intrigue, and betrayal that occurs both on and off-screen in Latino Hollywood. The panel will also address business strategies and the creative challenges of entering into the world of “Hispanic” television with the cross-over of traditional Hispanic telenovelas taking on new life for English-language networks i.e. network shows like Telenovela and Jane the Virgin taking nontraditional primetime spots.

“This year’s focus is on the reality TV genre,” says Louis Hillelson, VP/group publisher of Broadcasting & Cable/Multichannel News. “This session not only reflects that genre, but has the added bonus of being a cross-over between Spanish and English languages.”

“My Life is a Telenovela presents a unique opportunity for WE tv, and one that builds on our commitment to diverse programming and bringing new faces and voices to our audience,” said Marc Juris, WE tv president. “We are excited to showcase this world, which is new to many of our viewers, and the passionate men and women who make these incredibly popular soap operas.”

The Hispanic Television Summit will also present additional programming that focuses on expanding the business environment of Hispanic TV and Video for a growing market segment. Topics will include advertising, content distribution, marketing promotions, as well as a focus on programming including sports, news and reality TV genres, as well as telenovelas, musical concerts, award shows and comedies.  In addition to the informative presentations, there will also be an awards ceremony honoring some of the most prestigious names, and businesses in the industry.

The Hispanic Television Summit is produced annually by the Schramm Marketing Group.

To purchase tickets for the Hispanic Television Summit, visit
https://nbmedia.swoogo.com/TVandVideoweek.

Visit http://www.nyctvweek.com for a complete schedule of the 4th Annual NYC Television and Video Week, which includes the 26th Annual Broadcasting & Cable Hall of Fame, Advanced Advertising, Next TV Summit, Virtual Reality 20/20, in addition to the Hispanic Television & Video Summit.

For information on the 2016 NYC Television & Video Week partnerships and sponsorship opportunities, contact Charlie Weiss at 212-378-0478 or [email protected].

Broadcasting & Cable, Multichannel News, and Next TV are published by NewBay Media.

About NEWBAY MEDIA
NewBay Media is positioned at the center of the world’s most dynamic industries — Music, AV/Pro Audio, Consumer Electronics/Gaming, Video & Broadcast and Education. We connect and inform millions of constituents in these industries through our award-winning content, integrated media capabilities and high-profile network-building and informative events. NewBay proudly serves some of the broadest B-to-B professional and music enthusiast communities in the world through over 35 print and digital publications, more than 35 integrated web and mobile applications, more than 60 e-newsletters, over 50 conferences and conventions, custom marketing services and e-commerce capabilities. Find out more at www.newbaymedia.com.

For more information, contact:

Beck Media & Marketing:
Tom McAlister
512.640.6077
[email protected]

Sarah Post
512.640.6079
[email protected]

NewBay Media:
Chardia Christophe
212.378.0443
[email protected]

Phoenix to Host NCLR’s Annual Conference as Organization Prepares for 50th Anniversary

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PHOENIX, Oct. 7, 2016 /PRNewswire-HISPANIC PR WIRE/ — Today, NCLR (National Council of La Raza) announced that Phoenix, Ariz., has been selected to host the 2017 NCLR Annual Conference and National Latino Family Expo®. The NCLR Annual Conference is the nation’s largest annual gathering of leaders, advocates, elected officials, business executives and change-makers whose work impacts the Latino community. The National Latino Family Expo is one of the largest events in the country focused on resources and activities for the Latino family, averaging 200 exhibitors showcasing their products and services. With live entertainment, giveaways, free health screenings, and cooking and exercise demonstrations, every year the Expo offers attendees something new in a fun, exciting and family-friendly environment.

Phoenix is home to a vibrant Latino community that has contributed to the city’s establishment and development. From helping build the city’s infrastructure, establishing thriving small businesses and creating neighborhood schools, Hispanics have been an integral part of the city’s history, and continue to contribute to the city’s economic, cultural and political growth.

“Hosting our largest annual event in Phoenix on the cusp of celebrating NCLR’s 50th anniversary is particularly meaningful for our organization, which was founded here those many years ago by a group of visionaries committed to protecting Latino civil rights and expanding opportunities available to Hispanic Americans,” said NCLR President and CEO Janet Murguía. “The city is such a fitting home for our 2017 Annual Conference not only because of our historical ties to Phoenix and the Latino imprint that can be witnessed all around the city, but also because it is home to a growing and increasingly important Latino electorate that is poised to play a role in determining the outcomes of local, state and national elections in 2016.”

Latinos in Arizona make up just over one-third of the state’s population, making the state home to the sixth-largest Hispanic community in the country. Recent analysis of the Latino electorate in Arizona conducted by Latino Decisions shows that nearly 1 million Hispanics in Arizona will be eligible to vote this November.

The Annual Conference will take place July 8–11 at the Phoenix Convention Center in the heart of Downtown.

For additional information, please contact Julian Teixeira, Senior Director of Communications, NCLR, at [email protected].

NCLR—the largest national Hispanic civil rights and advocacy organization in the United States—works to improve opportunities for Hispanic Americans. For more information on NCLR, please visit www.nclr.org or follow along on Facebook and Twitter.

Contact:
Julian Teixeira
[email protected] 
(202) 776-1812

FirstREX Unveils Redesigned Website

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New 1rex.com focuses on the REX HomeBuyer program with a friendly design and expanded educational content.

SAN FRANCISCO, Oct. 6, 2016 /PRNewswire/ — FirstREX, the leader in home ownership investments, today announced the launch of a new, redesigned version of its website, 1rex.com.

The new website provides a comprehensive overview of REX HomeBuyer, FirstREX’s revolutionary home ownership investment program. Through the program, FirstREX invests alongside a buyer in a home purchase, contributing up to half of the down payment. The REX HomeBuyer investment is not a loan, so there are no interest charges or monthly payments on the funds that FirstREX provides. Instead, FirstREX hopes to earn a return on its investment by sharing in the appreciation when the homeowner sells at a profit in the future.

“Anyone considering buying a home should visit 1rex.com before they start looking at houses or make an offer,” said Thomas Sponholtz, Co-CEO. “REX HomeBuyer can dramatically increase the range of home prices you can consider, and provides unprecedented financial flexibility to home buyers at all price points. The website at 1rex.com has valuable information and tools for buyers at every stage of the home buying process.”

FirstREX consistently gets high marks from lenders, agencies and customers for the education and support it gives its customers on their home buying journey. The website at 1rex.com is a reflection of that service. Prospective homebuyers can explore how a home ownership investment can help them buy more home, lower their monthly payment and reserve cash. Case studies and success stories of FirstREX’s clients help illustrate how homebuyers have employed a home ownership investment to get the home they really want. Tools and content such as calculators help a prospective homebuyer weigh the costs and benefits of adding an equity investment to their home financing solution.  Instant consultation with REX HomeBuyer Program Specialists is also available by phone or chat to visitors on the site. Program Specialists can prequalify a homebuyer for REX HomeBuyer right away and refer them to one of the many lenders who participate in the home ownership investment program.

“Home ownership investments are the only truly new thing to happen to real estate in a long time. Prospective homebuyers will be thrilled to see how they can lower their monthly payments, reserve cash, supplement their down payment or buy more home with REX HomeBuyer,” said Director of Marketing Sabin Speiser. “The 1rex.com website will help all types of buyers better understand the costs and benefits of their home finance options, and the specific opportunities that home ownership investments afford.”

About FirstREX 

Founded in 2004, San Francisco-based FirstREX invests alongside individual homeowners to help them to buy the home they really want. With investments in over $450 million of notional real estate, FirstREX is the leader in home ownership investment. Managed by a veteran team of consumer finance experts, and backed by institutional investors, FirstREX is committed to empowering consumers to realize their home ownership opportunities with financial flexibility and control.  For more information, visit www.1rex.com or follow FirstREX on Twitter, LinkedIn, Instagram or Facebook.

Press Contact
Michael Micheletti
Tel.: 415-365-0092
Email: [email protected]
Follow us on Twitter: http://www.twitter.com/firstrex

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