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Disney California Adventure Park Brings Guardians of the Galaxy to a Rocking New Attraction, Opening Summer 2017

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Guardians of the Galaxy - Mission: BREAKOUT! -- Debuting in summer 2017, Guardians of the Galaxy - Mission: BREAKOUT! will take Disney California Adventure park guests through the fortress-like museum of the mysterious Collector, who is keeping his newest acquisitions, the Guardians of the Galaxy, as prisoners. Guests will board a gantry lift which launches them into a daring adventure as they join Rocket Raccoon in an attempt to set free his fellow Guardians. The new attraction will transform the structure currently housing The Twilight Zone Tower of Terror(TM) into an epic new adventure. (Disneyland Resort)

Guardians of the Galaxy – Mission: BREAKOUT! Invites Guests to Step into a Thrilling Adventure and Comical Rescue Scheme

SAN DIEGO, July 23, 2016 /PRNewswire-HISPANIC PR WIRE/ — The Guardians of the Galaxy are coming to the Disneyland Resort in Anaheim.

Photo – http://photos.prnewswire.com/prnh/20160723/392361

Beginning summer 2017, guests at Disney California Adventure Park will join in a daring confrontation with one of the most unusual characters in the park’s history: Tanaleer Tivan, the Collector. He has opened his unique collection of fauna, relics and species to guests for a special tour culminating with his latest prized possessions: the Guardians of the Galaxy, themselves! Fortunately, Rocket has a plan to free his friends­ – and that plan includes recruiting Disneyland Resort guests in a sensational rescue effort.

This comically cosmic, rocking new adventure, Guardians of the Galaxy – Mission: BREAKOUT! is the result of a collaboration between the creative minds behind the comic books, the films and Walt Disney Imagineering. The attraction will drop guests directly into the story alongside characters from the comic books and the blockbuster films.

Joe Rohde, Portfolio Creative Director, Walt Disney Imagineering, is leading the project. He shared this preview of the new attraction: “The setting is a kind of fortress that’s owned by the mysterious Collector and it’s packed with creatures and his latest acquisitions from across the universe. Now he has imprisoned the Guardians of the Galaxy and they’re hanging in display cases over a giant abyss. The captor doesn’t know it but Rocket Raccoon has escaped and is enlisting our aid—all the guests—to help the Guardians in a breakout scheme. And the rest is comical chaos; a very funny, very irreverent story and a really wonderful addition to Disney California Adventure.”

“It’s such a thrill to be working alongside a true visionary like Joe Rohde and the entire Walt Disney Imagineering team,” said Joe Quesada, Chief Creative Officer, Marvel. “Like our stories and characters, projects led by Joe are the stuff of legend, so Marvel fans rejoice! The universe couldn’t be in better hands! Guardians of the Galaxy – Mission: BREAKOUT! is going to be an out of this world experience and what has me even more excited are Joe’s ‘secret’ plans for the future. We’re just getting warmed up.”

The announcement was made today at San Diego Comic-Con by Kevin Feige, President of Marvel Studios, who said: “The incredibly talented Disney Imagineering team has found a way to harness the spirit which drove Guardians of the Galaxy‘s success to create this immersive experience. With its debut timed to the release of the film’s sequel, we are eager to present the attraction to the millions who visit Disney California Adventure and place them in the center of the action as they join in a mission alongside our audacious Guardians of the Galaxy team.”

Guardians of the Galaxy – Mission: BREAKOUT! takes place in the fortress-like museum of the mysterious Collector, who has trapped his newest acquisitions, the Guardians of the Galaxy. One member of the group, the intrepid Rocket, has escaped, and he calls upon brave visitors for help. Guests board a gantry lift which launches them into a daring adventure as they join Rocket in an attempt to set free his fellow Guardians.

The new attraction will anchor a broader universe of Super Heroes that will grow over time in Disney California Adventure Park. Guardians of the Galaxy – Mission: BREAKOUT! will transform the structure currently housing The Twilight Zone Tower of Terror™ into an epic new adventure, enhancing the breathtaking free fall sensation with new visual and audio effects to create a variety of ride experiences. Guests will experience multiple, random and unique ride profiles in which the rise and fall of the gantry lift rocks to the beat of music inspired by the film’s popular soundtrack.

Fans of The Twilight Zone Tower of Terror will want to experience the attraction from now until its final “drop day,” which will be celebrated in true Disney fashion in early January.

The Twilight Zone® is a registered trademark of CBS, Inc. and is used with permission pursuant to a license from CBS, Inc.

About the Disneyland Resort
The Disneyland Resort features two spectacular theme parks – Disneyland (the original Disney theme park) and Disney California Adventure Park – plus three hotels and the Downtown Disney District, comprising unique dining, entertainment and shopping experiences. The Resort’s hotels are the luxurious, 948-room Disney’s Grand Californian Hotel & Spa, which also features 50 two-bedroom equivalent Disney Vacation Club units; the magical, 973-room Disneyland Hotel – both AAA Four Diamond properties – and the 481-room Disney’s Paradise Pier Hotel with its “day-at-the-beach” theme. For information on attractions and vacations at the Disneyland Resort, visit Disneyland.com, call (866) 43-DISNEY or contact local travel agents. Located in Anaheim, Calif., the Disneyland Resort opened July 17, 1955. Open daily, year-round.

About Marvel Entertainment
Marvel Entertainment, LLC, a wholly-owned subsidiary of The Walt Disney Company, is one of the world’s most prominent character-based entertainment companies, built on a proven library of more than 8,000 characters featured in a variety of media over seventy-five years. Marvel utilizes its character franchises in entertainment, licensing and publishing. For more information visit marvel.com. © 2016 MARVEL

NBCUniversal International Group and NBCUniversal Telemundo Enterprises Chairman Cesar Conde, at&t/DIRECTV and Univision Network Hosts Lili Estefan and Raul De Molina to Receive Awards at NYC Television & Video Week’s Hispanic Television Summit

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NEW YORK, July 22, 2016 /PRNewswire-HISPANIC PR WIRE/ — NYC Television & Video Week will present three awards at the 14th Annual Hispanic Television Summit on Thursday, October 20, 2016 at the Grand Hyatt in NYC. Recipients include Cesar Conde, chairman of NBCUniversal International Group and NBCUniversal Telemundo Enterprises, DIRECTV, and Univision Network hosts Lili Estefan and Raúl De Molina.

“The Hispanic Television Summit has honored some of the most prestigious names in the industry–from individuals like boxing champion and entrepreneur Oscar De La Hoya, news anchors like María Elena Salinas, Jorge Ramos, telenovela actress and host Lucero, and soccer sportscaster Andrés Cantor to organizations like Major League Soccer, Comcast, Dish, and Verizon,” says Louis Hillelson, VP/group publisher of Broadcasting & Cable/Multichannel News. “We are excited to add four new names to the esteemed list.”

The 2016 Award for Executive Leadership in Hispanic Television & Video will be presented for the first time, and NYC Television & Video Week is honored to name Cesar Conde from NBCUniversal as the inaugural recipient. In addition to Conde’s social and community initiatives aimed at empowering the Hispanic community in areas of education, health and finance, his many years of dedication to the financial growth and development of the Hispanic segment within the television industry are venerable.

As a video, internet, and mobile service provider to the greatest number of potential Hispanic customers, at&t/DIRECTV will be given the Award for Corporate Leadership in Hispanic Television & Video, which will be accepted by Karla G. Sustaita, director of multicultural video products for AT&T Entertainment Group. DIRECTV offers a diversified set of features to provide Hispanics with affordable access and more choices for video services integrated with mobile and high-speed Internet.

The third and final accolade of the day is the legacy award of this conference. The 2016 Award for Outstanding Achievement in Hispanic Television, will go to Lili Estefan and Raúl De Molina, co-hosts of Univision Network’s “El Gordo y la Flaca” (The Scoop and The Skinny). Their body of work on the popular, long-running Hispanic entertainment news program has been delighting audiences since 1998. 

In addition to the awards ceremony and luncheon, the Hispanic Television Summit will also present a full-day program that focuses on expanding the business environment of Hispanic TV and Video for this $1.5 trillion market segment. Topics will include advances in advertising, viewership research, promotion, multi-platform distribution, and content from sports, news and reality TV genres, as well as telenovelas, musical concerts, award shows and comedies. 

This Summit is produced for the fourteenth time by Schramm Marketing Group.

To purchase early bird tickets (ends Sept. 12) for the Hispanic Television Summit, visit https://nbmedia.swoogo.com/TVandVideoweek.

Visit http://www.nyctvweek.com for a complete schedule of the 4th Annual NYC Television and Video Week, which includes the 26th Annual Broadcasting & Cable Hall of Fame, Advanced Advertising, Next TV Summit, Virtual Reality 20/20, as well as the Hispanic Television Summit.

For information on 2016 NYC Television & Video Week partnerships and sponsorship opportunities, contact Charlie Weiss at 212-378-0478 or [email protected].

Broadcasting & Cable, Multichannel News, and Next TV are published by NewBay Media.

About NEWBAY MEDIA
NewBay Media is positioned at the center of the world’s most dynamic industries — Music, AV/Pro Audio, Consumer Electronics/Gaming, Video & Broadcast and Education. We connect and inform millions of constituents in these industries through our award-winning content, integrated media capabilities and high-profile network-building and informative events. NewBay proudly serves some of the broadest B-to-B professional and music enthusiast communities in the world through over 35 print and digital publications, more than 35 integrated web and mobile applications, more than 60 e-newsletters, over 50 conferences and conventions, custom marketing services and e-commerce capabilities. Find out more at www.newbaymedia.com.

For more information, contact:

Beck Media & Marketing:
Tom McAlister
512.640.6077
[email protected]

Sarah Post
512.640.6079
[email protected]

NewBay Media:
Chardia Christophe
212.378.0443
[email protected]

Statement from Rev. Samuel Rodriguez, Pastor and President of the National Hispanic Leadership Conference (NHCLC) Regarding Donald Trump’s Republican National Convention Speech

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SACRAMENTO, Califorina, July 22, 2016 /PRNewswire-HISPANIC PR WIRE/ — “It’s not enough to simply say you want to keep America safe, while marginalizing entire communities in the same breath. To keep America safe first requires that we bring America together. Mr. Trump can pursue building a wall, but he must also build bridges of hope to minority communities.”

National Hispanic Christian Leadership Conference logo

Rev. Samuel Rodriguez is the author of “Be Light” and the President of the National Hispanic Christian Leadership Conference, America’s largest Hispanic Christian organization, which represents millions assembled in over 40,000 U.S. Churches and another 500,000 congregations worldwide and spread throughout the Spanish-speaking diaspora.

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FIBRA Prologis Announces Second Quarter 2016 Earnings Results

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FIBRA Prologis. (PRNewsFoto/FIBRA Prologis)

MEXICO CITY, July 21, 2016 /PRNewswire-HISPANIC PR WIRE/ — FIBRA Prologis (BMV:FIBRAPL 14), the leading owner and operator of Class-A industrial real estate in Mexico, today reported results for the second quarter of 2016.

HIGHLIGHTS FROM THE QUARTER:

  • Net effective rents on rollover increased 11.8 percent
  • Operating portfolio occupancy ended at 96.4 percent
  • Acquired US$51.7 million of Class-A buildings from sponsor Prologis

Funds from operations (FFO) per CBFI was Ps. 0.6919 (US$0.0404) for the second quarter compared with Ps. 0.1096 (US$0.0070) for the same period in 2015, which includes a one-time adjustment of Ps. 0.5851 (US$0.0374) per CBFI for the realized exchange loss from the reimbursement of the value-added tax paid in connection with the acquisition of the initial portfolio.

Net earnings per CBFI in the second quarter was Ps. 0.5999 (US$0.0353) compared with Ps. 0.9279 (US$0.0593) for the same period in 2015.

STRONG OPERATING PERFORMANCE CONTINUES

“I am very pleased with our performance in the quarter. The team continues to produce strong financial and operating results,” said Luis Gutierrez, CEO, Prologis Property Mexico. “The operating environment remains healthy in our markets, with demand for Class-A facilities significantly outpacing existing supply.”

Operating Portfolio

2Q16

2Q15

Notes

Period End Occupancy 

96.4%

96.0%

7 consecutive quarters with occupancy above 96%

Leases Signed

2.1 MSF

1.4 MSF

Record leasing volume of 1.3 MSF in Regional Markets for two consecutive quarters

Customer Retention

87.0%

98.0%

Net Effective Rent Change

11.8%

9.5%

Strong rent change across all markets, with most markets above 10%

Cash Same Store NOI

1.1%

4.7%

Cash same store NOI for 2Q16 grew 3.1% in constant dollars

Same Store NOI

-0.9%

N/A

 

CAPITAL DEPLOYMENT HIGHLIGHTED BY ACCRETIVE ACQUISITIONS

US$ in millions

2Q16

Notes

Building Acquisitions

US$51.7

Class-A buildings recently developed by sponsor Prologis

Building GLA

750,000 SF

Occupancy

97.8%

Weighted avg. stabilized cap rate

7.3%

Development Stabilizations

US$2.1

Expansion building in Reynosa

Stabilized GLA

37,500 SF

Occupancy

100%

Weighted avg. stabilized yield

9.6%

Building Disposition

US$1.7

Highly specialized Class-B building sold to an end user in Monterrey

Building GLA

46,700 SF

Occupancy

0%

Weighted avg. stabilized cap rate

9.0%

 

“Our acquisitions are consistent with our investment strategy, which includes a focus on high-quality assets in the deepest and most dynamic markets,” Gutierrez added. “Our exclusive access to the Prologis development pipeline provides a unique competitive advantage that allows us to acquire state-of-the-art logistics facilities that strategically complement our portfolio.”

FINANCIAL POSITION SUPPORTS GROWTH

As of June 30, 2016, FIBRA Prologis’ liquidity was Ps. 7.4 billion (US$398.2 million), which included Ps. 7.1 billion (US$380 million) of available capacity on its unsecured credit facility and Ps. 338.5 million (US$ 18.2 million) of unrestricted cash.

Net debt as a percentage of investment properties was 30.7 percent, fixed charge coverage was 4.24x and net debt to adjusted EBITDA was 4.76x. 

GUIDANCE CONFIRMED

 (US$ in million, except per CBFI amounts)

Low

High

Notes

FFO per CBFI

US$0.1650

US$0.1800

Excludes the impact of foreign exchange movements

Full Year 2016 Distributions per CBFI

US$0.1100

US$0.1100

Year End Occupancy

95.5%

96.5%

Same Store NOI (Cash)

2.0%

3.0%

Based on U.S. dollar functional currency

Annual Capital Expenditures as % of NOI

14.0%

16.0%

Building Acquisitions

US$100.0

US$150.0

Asset Management and Professional Fees

US$18.0

US$20.0

 

WEBCAST & CONFERENCE CALL INFORMATION

FIBRA Prologis will host a live webcast/conference call to discuss quarterly results, current market conditions and future outlook. Here are the event details:

  • Friday, July 22, 2016, at 9 a.m. CT/10 a.m. ET
  • Live webcast at www.fibraprologis.com by clicking Events
  • Dial in: +1 877 256 7020 or +1 973 409 9692 and enter Passcode 34484434.

A telephonic replay will be available July 22–July 29 at +1 855 859 2056 from the U.S. and Canada or at +1 404 537 3406 from all other countries using conference code 34484434. The replay will be posted in the Investor Relations section of the FIBRA Prologis website.

ABOUT FIBRA PROLOGIS

FIBRA Prologis is the leading owner and operator of Class-A industrial real estate in Mexico. As of June 30, 2016, FIBRA Prologis was comprised of 190 logistics and manufacturing facilities in six industrial markets in Mexico totaling 33.3 million square feet (3.1 million square meters) of gross leasable area.

FORWARD-LOOKING STATEMENTS

The statements in this release that are not historical facts are forward-looking statements. These forward-looking statements are based on current expectations, estimates and projections about the industry and markets in which FIBRA Prologis operates, management’s beliefs and assumptions made by management.  Such statements involve uncertainties that could significantly impact FIBRA Prologis financial results. Words such as “expects,” “anticipates,” “intends,” “plans,” “believes,” “seeks,” “estimates,” variations of such words and similar expressions are intended to identify such forward-looking statements, which generally are not historical in nature.  All statements that address operating performance, events or developments that we expect or anticipate will occur in the future — including statements relating to rent and occupancy growth, acquisition activity, development activity, disposition activity, general conditions in the geographic areas where we operate, our debt and financial position, are forward-looking statements. These statements are not guarantees of future performance and involve certain risks, uncertainties and assumptions that are difficult to predict. Although we believe the expectations reflected in any forward-looking statements are based on reasonable assumptions, we can give no assurance that our expectations will be attained and therefore, actual outcomes and results may differ materially from what is expressed or forecasted in such forward-looking statements. Some of the factors that may affect outcomes and results include, but are not limited to: (i) national, international, regional and local economic climates, (ii) changes in financial markets, interest rates and foreign currency exchange rates, (iii) increased or unanticipated competition for our properties, (iv) risks associated with acquisitions, dispositions and development of properties, (v) maintenance of real estate investment trust (“FIBRA”) status and tax structuring, (vi) availability of financing and capital, the levels of debt that we maintain and our credit ratings, (vii) risks related to our investments (viii) environmental uncertainties, including risks of natural disasters, and (ix) those additional factors discussed in reports filed with the “Comisión Nacional Bancaria y de Valores” and  the Mexican Stock Exchange by FIBRA Prologis under the heading “Risk Factors.” FIBRA Prologis undertakes no duty to update any forward-looking statements appearing in this release.

Non-Solicitation – Any securities discussed herein or in the accompanying presentations, if any, have not been registered under the Securities Act of 1933 or the securities laws of any state and may not be offered or sold in the United States absent registration or an applicable exemption from the registration requirements under the Securities Act and any applicable state securities laws. Any such announcement does not constitute an offer to sell or the solicitation of an offer to buy the securities discussed herein or in the presentations, if and as applicable.

FIBRA Prologis. (PRNewsFoto/FIBRA Prologis)

 

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HITN-TV Presents Special Coverage of the Republican and Democratic National Conventions

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BROOKLYN, New York, July 21, 2016 /PRNewswire-HISPANIC PR WIRE/ — As part of its mission to present educational programming relevant to the needs of its audience, the Hispanic Information and Telecommunications Network – HITN-TV announced today that it will air two special programs with detailed coverage of the Republican and Democratic National Conventions, on Sunday, July 24th and Sunday, July 31st.

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“The Latino vote will play an important role in this year’s presidential elections and HITN-TV is committed to offering informative programming that will help Spanish-speaking audiences better understand the complex U.S. electoral process,” explained Mike Nieves, President and CEO of HITN.

This latest effort is part of 2016: Tu Momento (2016: Your Moment), an educational campaign the network launched last April to explain the workings of the US electoral system and which has been well-received in the Hispanic community.

Gerson Borrero, HITN’s veteran presenter, will host the convention coverage, which will begin on Sunday, July 24th with a detailed summary and analysis of the Republican National Convention ands will continue on Sunday, July 31st with a similar recap of the top moments from the Democratic Party’s convention.

Both programs will feature commentary about the importance of both convention and what they mean for the Hispanic community, all presented in the moderate, neutral style that characterizes HITN-TV’s reporting. HITN-TV will continue to cover the electoral process with a variety of live and detailed coverage through Election Day in November.

“The millions of Hispanics living in the United States need to be well informed about political realities in this country in their own language,” Eric Turpin, HITN’s General Manager, noted.  “HITN-TV has taken on this role, and it is a responsibility we take very seriously.”

About HITN-TV

HITN-TV provides commercial Spanish-language educational programming in the United States.  It reaches over 40 million households in key Hispanic markets across the country. It is distributed throughout the United States and Puerto Rico through DIRECTV, DISH Network, AT&T U-verse TV, Verizon FiOS TV, Comcast, Charter, Cablevision, Mediacom and is available in select markets through Time Warner Cable. For more information visit: http://www.hitn.org/en/about-us

What: Special Coverage of the Republican and Democratic National Conventions

When: July 24th and July 31st

Where:  HITN-TV (www.hitn.org/donde-ver-hitn )

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(Español) Recursos laborales y educativos para los trabajadores hispanos en EE. UU.

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Sorry, this entry is only available in Español.

Alma Co-President and COO Isaac Mizrahi to Serve as Chair-Elect of AHAA

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FAIRFAX, Virginia, July 21, 2016 /PRNewswire-HISPANIC PR WIRE/ — Today, AHAA: The Voice of Hispanic Marketing announced Isaac Mizrahi, Co-President and Chief Operating Officer of Alma, as its chair-elect. As chair elect, he will work closely with current chair Linda Lane Gonzalez, to lead the organization in developing and advancing AHAA’s strategic plan. Prior to this election, Mizrahi served on the board of directors and other committees.  Both Mizrahi and Gonzalez will work with the AHAA board of directors to build AHAA’s thought leadership platforms, develop educational content and engage its members, partners and constituents.

“I am honored and privileged to be named chair-elect of an organization that is working to increase marketers’ understanding about the impact Hispanics are having on marketing strategies and corporate growth,” said Mizrahi. “We are at a critical time in our industry where specialist marketers must work together to change the way brands engage consumers and ensure we have right measurement systems that accurately reflect the power of the ethnic marketplace and its positive effect on ROI.”

A marketing master and economist, Mizrahi has spent more than 20 years honing his award-winning skills on behalf of international brands such as Coca-Cola, Bellsouth International, and Sprint-Nextel, for which he was named U.S. Hispanic Marketer of the Year in 2006 by Ad Week‘s “Marketing y Medios.” Mizrahi is proud to be a part of a dynamic team that has led Alma to numerous accolades, including most Lions won by a U.S. Hispanic agency at the 2016 Cannes International Festival of Creativity. In the past seven years, Alma has been on Advertising Age‘s A-List three times plus recognized twice by the publication as Multicultural Agency of the Year. It also holds the #1 spot on the Circulo Creativo Hispanic Agency ranking.

“Isaac is a tremendous leader and his record-breaking work has demonstrated the value of smart marketing to America’s multicultural majority,” said Gonzalez. “I look forward to working closely with him during this transformative period of our industry and taking AHAA to new heights!”

For more information, please visit http://ahaa.org and follow AHAA on Facebook and Twitter at @ahaa.

About AHAA: Founded in 1996, AHAA: The Voice of Hispanic Marketing is the national trade organization of all marketing, communications and media firms with trusted Hispanic expertise.

After The Storm Comes The Calm….But In Larry Hernandez’s Family Life There Is Never A Dull Moment On “Larrymania” This Sunday, July 24 At 9PM/8C

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Reparto de la quinta temporada de la exitosa serie reality de NBC UNIVERSO: Dona Manuela, Larry Hernandez, Kenia Ontiveros y sus hijas Daleyza y Dalary Hernandez (PRNewsFoto/NBC UNIVERSO)

MIAMI, July 21, 2016 /PRNewswire-HISPANIC PR WIRE/ — NBC UNIVERSO, the modern entertainment and sports cable channel will premiere episode two of hit reality series “Larrymanía” – Season 5 this Sunday, July 24 at 9PM ET/8C. To view a sneak peek, click here https://youtu.be/E17RW7xWIbU. To download video and images visit the “Larrymanía” EPK site www.image.net/larrymania5.

Reparto de la quinta temporada de la exitosa serie reality de NBC UNIVERSO: Dona Manuela, Larry Hernandez, Kenia Ontiveros y sus hijas Daleyza y Dalary Hernandez (PRNewsFoto/NBC UNIVERSO)

Last Sunday viewers got to see a more vulnerable side of Larry Hernández as he shared his experience behind bars and witnessed the suffering his mother Doña Manuela and his fiancé Kenia Ontiveros went through.

This week, after the storm comes the calm….or does it? In preparation for Larry’s highly anticipated come back concert, the family comes together to fulfill merchandise for his fans. What is supposed to be an organized effort soon turns into chaos when several family members have a little more fun than expected.

Fans can engage on social media by using #Larrymanía on Instagram and Twitter.  To learn more about “Larrymanía”, visit: www.facebook.com/LarrymaniaTV or www.Larrymania.com

To find NBC UNIVERSO on your satellite, telco or cable TV channel lineup, go to Channel 410 on DIRECTV; Channel 838 on DISH Network; Channel 3009 or 3010 on AT&T U-verse; and visit www.nbcuniverso.com/encuentra for the NBC UNIVERSO channel number on your local cable TV listings.

ABOUT NBC UNIVERSO:
NBC UNIVERSO (www.nbcuniverso.com) is a modern entertainment and sports cable channel for Latinos, bringing edgy programming and the world’s top sports franchises to more than 40 million households in the U.S. As one of the most widely available modern cable channels for U.S. Latinos, NBC UNIVERSO delivers a thrilling mix of exclusive sports action – including FIFA World Cup™, NASCAR Mexico Series, NFL, Premier League and The 2016 Rio Olympics – along with hit series, blockbuster movies, music, and must-see live events on TV, online and mobile devices. NBC UNIVERSO is part of NBCUniversal Telemundo Enterprises, a division of NBCUniversal (www.nbcuniversal.com), one of the world’s leading media and entertainment companies. NBCUniversal is a subsidiary of Comcast Corporation (www.comcastcorporation.com).

Follow us on Twitter:
@NBCUNIVERSO @NBCUNIVERSOPR

Media Contact:
Dawn Page
305-849-8948
[email protected]

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Aeromexico Announces Promotional Collaboration With TripAdvisor To Encourage Its Flyers To Share Their Candid Feedback About Their Flight Experience

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Aeromexico logo

MEXICO CITY, July 21, 2016 /PRNewswire-HISPANIC PR WIRE/ — Aeromexico, Mexico’s global airline, today announced that it has joined TripAdvisor® to promote its new airline reviews platform, which helps consumers better understand the value of their flight experience beyond price. Aeromexico will encourage customers to write candid reviews of their flight experience on TripAdvisor through various marketing channels.

Aeromexico logo

With the launch of the new airline reviews platform, TripAdvisor will continue to expand its massive base of 350 million traveler reviews and opinions, including all major airlines globally, including Aeromexico. Travelers now have a go-to resource for making more informed air travel decisions based not only on the price of the flight, but the total experience with the airline as viewed by TripAdvisor’s community of more than 340 million monthly unique visitors. 

“We believe in proactively seeking consumer feedback and opinions, which is why we support the launch of TripAdvisor airline reviews. This latest innovation gives us a unique opportunity to hear our customers’ opinions on a platform that they love: TripAdvisor,” said Rodrigo Llaguno, VP of Customer Experience at Aeromexico. “Airline Reviews on TripAdvisor will help us to improve its customer experience, from shopping on our website, to the pre-flight, airport and onboard experiences.”

Brian Gross, VP of E-Commerce at Aeromexico, added “TripAdvisor and Aeromexico have been partners since 2014 which started with the integration of TripAdvisor destination ratings. Our customers are inspired by TripAdvisor’s great user-generated content when planning their next trip to our 85 destinations within three continents and more around the world as a founder member of SkyTeam alliance. Encouraging our customers to review our service on TripAdvisor’s popular site is a logical next step. In addition, TripAdvisor’s flight comparison engine will soon offer aeromexico.com as an option for customers to purchase tickets.”

“We’re helping travelers determine which flight options offer the best value beyond price by surfacing candid traveler reviews and photos, as well as detailed amenities information,” said Andrew Wong, head of airline review partnerships, TripAdvisor global flights business. “By encouraging its customers to share their candid feedback, Aeromexico will give flyers around the world the insights they need to book with their carrier.”

While TripAdvisor users can review any airline they have flown, brands like Aeromexico are making a concerted effort to proactively engage with their customers and collect their honest feedback. All reviews submitted by travelers are subject to TripAdvisor’s review submission guidelines.

oo00oo

About Grupo Aeromexico

Grupo Aeromexico, S.A.B. de C.V. is a holding company whose subsidiaries are engaged in commercial aviation in Mexico and the promotion of passenger loyalty programs. Aeromexico, Mexico’s global airline, operates more than 600 daily flights and its main hub is in Terminal 2 at the Mexico City International Airport. Its destinations network features more than 80 cities on three continents, including 45 destinations in Mexico, 16 in the United States, 15 in Latin America, four in Europe, three in Canada and two in Asia.

The Group’s fleet of about 130 aircraft is comprised of Boeing 787, 777 and 737 jet airliners and next generation Embraer 145, 170, 175 and 190 models. In 2012, the airline announced the most significant investment strategy in aviation history in Mexico, to purchase 100 Boeing aircraft including 90 MAX B737 jet airliners and 10 B787-9 Dreamliners.

As a founding member of SkyTeam, Aeromexico offers customers more than 1,000 destinations in 179 countries served by the 20 SkyTeam airline partners rewarding passengers with benefits including access to 636 premium airport lounges around the world. Aeromexico also offers travel on its codeshare partner flights with Delta Air Lines, Alaska Airlines, Avianca, Copa Airlines and WestJet with extensive connectivity in countries like the United States, Brazil, Canada, Chile, Colombia and Peru. www.aeromexico.com www.skyteam.com  

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