@GoParks Expedition Connects Diverse Audiences To America’s National Parks [CONTEST]
@GoParks Expedition Connects Diverse Audiences To America’s National Parks [CONTEST]
APPLY FOR ONCE-IN-A-LIFETIME OPPORTUNITY AT
WWW.NATIONALPARKS.ORG
AND BE A PART OF THE ADVENTURE BY FOLLOWING #FYPx ON SOCIAL MEDIA
WASHINGTON, July 23, 2015 /PRNewswire-HISPANIC PR WIRE/ — The National Park Foundation, the official charity of America’s national parks, announced today that the call for applicants for its 2015 Find Your Park Expedition has opened. The expedition will engage people from all backgrounds and inspire them to discover all that a park can be and the variety of experiences that can be had in a park, directly supporting the Find Your Park/Encuentra Tu Parque movement launched earlier this year. Millennial online influencers are invited to apply at www.nationalparks.org/FYPx for the opportunity to participate in the national park adventure to Mesa Verde National Park in Colorado. The application period goes through August 21, 2015. Follow #FYPx for updates.
Logo – http://photos.prnewswire.com/prnh/20140324/DC89075LOGO
“As we move into the second century of the National Park Service and look to connect all people to America’s treasured places, we’re thrilled that our expedition will once again give people the opportunity to experience our national parks, explore how they’re relevant to our lives as individuals and as a collective society, and share their adventures along the way with friends and family,” said Will Shafroth, president and CEO of the National Park Foundation. “The expedition is a great example of the important role that public-private partnerships play in inspiring more people to find their park.”
Thanks to support from Find Your Park premier partner REI and through partnerships with Aramark and Columbia Sportswear, expenses including transportation and lodging will be covered and outdoor gear will be provided.
You can read quotes from each of the National Park Foundation partners and find out why they feel it’s important to support the expedition on the National Park Foundation’s blog today.
“We’re very delighted Mesa Verde was chosen for the Find Your Park Expedition and look forward to welcoming the participants,” said Cliff Spencer, superintendent of Mesa Verde National Park. “Southwest Colorado has a rich cultural history and spectacular vistas that make it a great fall destination.”
The 2015 expedition is an expanded take on the American Latino Expedition, a program of the American Latino Heritage Fund of the National Park Foundation. In its third year, the expedition will raise awareness about all that the National Park System has to offer, including careers with the National Park Service. In addition, the experience will redefine the word “park.” Beyond vast landscapes, the expedition will bring attention to historical, urban, and cultural parks, as well as National Park Service programs that protect, preserve and share America’s collective heritage in communities nationwide.
ABOUT THE NATIONAL PARK FOUNDATION
The National Park Foundation is the official charity of America’s national parks and nonprofit partner to the National Park Service. Chartered by Congress in 1967, the National Park Foundation raises private funds to help PROTECT more than 84 million acres of national parks through critical conservation and preservation efforts, CONNECT all Americans with their incomparable natural landscapes, vibrant culture and rich history, and INSPIRE the next generation of park stewards. Find out more and become a part of the national park community at www.nationalparks.org.
MEDIA CONTACT: Alanna Sobel
202-796-2538
[email protected]
13th Annual Hispanic Television Summit to Be Keynoted by GroupM Multicultural’s Gonzalo del Fa and Major League Soccer’s Gary R. Stevenson
13th Annual Hispanic Television Summit to Be Keynoted by GroupM Multicultural’s Gonzalo del Fa and Major League Soccer’s Gary R. Stevenson
Signature Hispanic Television Business Conference
Set For Thursday, October 22 at Park Central Hotel New York
NEW YORK, July 22, 2015 /PRNewswire-HISPANIC PR WIRE/ — Broadcasting & Cable and Multichannel News today announced that Gonzalo del Fa, President, GroupM Multicultural and Gary R. Stevenson, President and Managing Director, MLS Business Ventures, have been named opening and closing keynote speakers for the 13th Annual Hispanic Television Summit. The premier one-day conference covering the business of Hispanic television in the United States, Latin America and around the world is set for Thursday, October 22 at the Park Central Hotel New York.
Photo – http://photos.prnewswire.com/prnh/20150722/240256
This year, for the first time, the Hispanic Television Summit will be one of the signature events that make up New York City Television Week, which also includes The Next TV Summit & Expo, The Content Show, Advanced Advertising and the Broadcasting & Cable Hall of Fame.
“The Hispanic Television Summit is always one of our most popular conferences of the year,” said Louis Hillelson, VP/Group Publisher, Broadcasting & Cable/Multichannel News. “By bringing it under the New York City Television Week umbrella, our attendees will be a wide cross-section of the general market with the Hispanic television communities. This will bring added value to their participation. It’s a great opportunity for anyone looking to learn from each other, network and be inspired.” Hillelson continued, “Our keynoters represent two areas of greatest interest to our attendees, one being ad-spend targeting Hispanic viewers, and the other being the changes affecting the immediate future of televised soccer.”
Delivering the opening keynote, del Fa will discuss Turning Loyal Viewers into Your New Customers. In his position as President of GroupM Multicultural, del Fa leads all aspects of the multicultural media and marketing efforts initiated by GroupM agencies including Mindshare, MEC, Mediacom, Maxus and more. Under del Fa’s leadership, GroupM Multicultural handles over $600 million in billings from clients such as Nestle, AT&T, Unilever, Anheuser Busch, Mars, Colgate, Lancôme, Abbott, Netflix, Church & Dwight, Subway, Kimberly Clark and KFC. del Fa joined GroupM in 2003 as Managing Director of MEC Argentina.
Last year, MLS received the Leadership in Hispanic Television Award at this summit, so it is fitting that Stevenson’s closing keynote will be A Look Ahead at the Business of Soccer on Television. An innovator in sports marketing and media strategies for more than 35 years, Stevenson was named president and managing director of MLS Business Ventures in 2013. Stevenson oversees the commercial side of MLS, which includes Soccer United Marketing (SUM), media/broadcasting, club services, international, marketing, content and digital. In addition to launching and building OnSport, a highly successful sports marketing and television consulting firm in 1997 and selling it to the Wasserman Media Group in 2007, Stevenson has served as a senior-level executive at the NBA and PGA TOUR. He also was the COO and oversaw the launch of two television networks, The Golf Channel in 1995 and the Pac-12 Networks in 2012.
The Hispanic Television Summit is the premier event for those in the business of television for Hispanic audiences and covers programming, advertising, online distribution technology and this year will especially feature the genre of telenovelas. Over 500 executives attend from the U.S., Latin America, Europe and other territories, representing broadcasters, pay TV providers, over-the-top digital providers, programming networks, production companies, advertisers, ad agencies, technology suppliers, research firms, investors and more.
The Summit includes the presentation of the Leadership in Hispanic Television Award as well as the Award for Achievement in Hispanic Television. Previous recipients of the Leadership Award include Comcast, Time Warner Cable, Dish Latino and Major League Soccer, and the Achievement Award past recipients include on-air personalities Don Francisco, Andrés Cantor, and Cristina Saralegui; network news anchors Jorge Ramos, Maria Celeste Arrarás, María Elena Salinas and José Díaz-Balart; sports celebrity Oscar De La Hoya and advertising executives Monica Gadsby of SMG and Edgar Sandoval of P&G.
The Summit is produced by The Schramm Marketing Group, based in New York City.
To inquire about speaking opportunities, contact Joseph Schramm at 212-983-0219 or [email protected].
For registration, please contact Rebecca Shottland at [email protected]
or 917-281-4782.
For sponsorship opportunities, please contact Charlie Weiss at [email protected]
or 212-378-0478.
About Broadcasting & Cable and Multichannel News
Broadcasting & Cable and Multichannel News serve the television industry with respected, industry-leading websites, weekly print publications, daily e-newsletters and events. Broadcasting & Cable covers the broadcast, cable and syndication markets, while Multichannel News focuses on programming, marketing, finance and more for the cable and telecommunications industries.
Press Contacts:
Geena Pandolfi
Sayles & Winnikoff Communications
P: 212-725-5200, x112
E: [email protected]
Ashley Read
Sayles & Winnikoff Communications
P: 212-725-5200, x122
E: [email protected]
NOTE TO EDITORS: A high-resolution image is available at: http://hispanicprwire.com/multimedia/
Aeromexico: Connecting Queretaro With The World
Aeromexico: Connecting Queretaro With The World
– Beginning October 1, the airline will begin operating two daily flights between Mexico City and Queretaro
– From the Mexico City hub, Queretanos will now be connected to the United States, South America, Europe, Asia, and Aeromexico’s extensive domestic network
MEXICO CITY, July 22, 2015 /PRNewswire-HISPANIC PR WIRE/ — Aeromexico, Mexico’s global airline, announced that, starting October 1st, it will begin operating a twice-daily service between Mexico City and Queretaro to boost its connectivity in the Mexican Bajio region.
Logo – http://photos.prnewswire.com/prnh/20130315/MX77534LOGO
The new route, strategically chosen to connect passengers to over 80 destinations in Mexico and around the world will be served by 50-seater Embraer 145 airliners, on the following schedules:
|
Mexico City – Queretaro* |
Queretaro – Mexico City* |
|||||||
|
AM2460 |
09:00 a.m. |
10:05 a.m. |
Daily |
AM2461 |
10:30 a.m. |
11:23 a.m. |
Daily |
|
|
AM2462 |
6:00 p.m. |
7:03 p.m. |
Daily |
AM2463 |
7:25 p.m. |
10:22 p.m. |
Daily |
|
*Schedules are published in local times and are subject to change without notice.
“The state of Queretaro has experienced tremendous growth not only in terms of tourism, but also in several sectors in which it has taken on a leading role in Mexico, such as the aeronautical industry. This is why Aeromexico—together with our partner Delta Air Lines—opened TechOps in Queretaro, as the most modern state-of-the-art MRO in all of Latin America,” said Anko van der Werff, Chief Revenue Officer at Aeromexico.
“Passengers traveling from Queretaro, and in particular business travelers, will go through Aeromexico’s main hub at Terminal 2 in the Mexico City International Airport, from which they can safely and easily connect to the more than 40 cities we serve in Mexico, in addition to our 16 destinations in the United States, 15 in Latin America, three in Canada and Europe, and two in Asia.
By adding these new services to the three daily flights operated by the airline from Monterrey, Aeromexico is set to consolidate its presence in Queeétaro and the Bajio region, as well as offer customers better connectivity options and contribute to the development of this all-important Mexican state.
About Grupo Aeromexico
Grupo Aeromexico, S.A.B. de C.V. is a holding company whose subsidiaries are engaged in commercial aviation in Mexico and the promotion of passenger loyalty programs. Aeromexico, the largest airline in Mexico, operates more than 600 daily flights and its main hub is in Terminal 2 at the Mexico City International Airport. Its destinations network features more than 80 cities on three continents, including 46 destinations in Mexico, 16 in the United States, 15 in Latin America, three in Canada, three in Europe and two in Asia.
The Group’s fleet of more than 120 aircraft is comprised of Boeing 787, 777, 767 and 737 jet airliners and next generation Embraer 145, 170, 175 and 190 models. In 2012, the airline announced the most significant investment strategy in aviation history in Mexico, to purchase 100 Boeing aircraft including 90 MAX B737 jet airliners and 10 B787-9 Dreamliners.
As a founding member of SkyTeam, the airline alliance which this year celebrates its 15th anniversary, Aeromexico offers customers more than 1,000 destinations in 177 countries served by the 20 SkyTeam airline partners rewarding passengers with benefits including access to 636 premium airport lounges around the world. Aeromexico also offers travel on its codeshare partner flights with Delta Air Lines, Alaska Airlines, Avianca, LAN, TACA and TAM with extensive connectivity in countries like the United States, Brazil, Canada, Chile, Colombia and Peru. www.aeromexico.com www.skyteam.com http://disfrutaam.tumblr.com/
John Frieda Hair Care Gives You An Exclusive, Behind-The-Scenes Look At What Red Carpet Prep Really Involves With Actress Taylor Schilling
John Frieda Hair Care Gives You An Exclusive, Behind-The-Scenes Look At What Red Carpet Prep Really Involves With Actress Taylor Schilling
NEW YORK, July 22, 2015 /PRNewswire-HISPANIC PR WIRE/ — John Frieda Hair Care® is determined to give women everywhere access to the secrets behind the best red-carpet looks. So with that in mind, the company recently brought together celebrity hairstylist Harry Josh, its International Creative Consultant, and his good friend and actress Taylor Schilling, to create a look that women can follow easily, step by step.
Experience the interactive Multimedia News Release here: http://www.multivu.com/players/Spanish/7556851-john-frieda-taylor-schilling
Taylor and Harry decided to go with a full-bodied, messy bob with a sexy, bed-head feel. Hours before she hit the red carpet for her premiere, John Frieda Hair Care® went behind the scenes with Taylor and Harry to capture the pregame. The result: An exclusive “Get the Look” tutorial with fun extras, including “5 Questions in 15 Seconds,” bloopers and selfies which is now live on John Frieda social channels.
THE STYLIST: Harry Josh
THE INSPIRATION: A sexy, wavy pageboy with loads of volume and texture.
HOW TO:
- To encourage volume and bounce, Harry prepped Taylor’s hair with the new John Frieda Luxurious Volume 7 Day Volume In-Shower Treatment — a gel you apply to freshly washed and conditioned hair, then rinse out to create fullness that lasts through up to 5 shampoos.
- While Taylor’s hair was still damp, Harry worked in a dollop of John Frieda Luxurious Volume Building Mousse, distributing it evenly from roots to tips.
- To create impressive lift at the roots, Harry blowdried Taylor’s hair with a flat brush — pulling each section straight up and drying it at the roots before finishing with a shot of cool air. Then he went back through sections of her hair with a round brush to conjure up billowy waves.
- To add extra bend and polish, Harry used a 3/4-inch curling iron all over: He wrapped the hair around the iron — making sure to leave the ends straight for a more modern, undone effect — and softened up the waves with his fingertips.
- The final touch — a light misting of John Frieda Luxurious Volume All-Day Hold Hairspray — added shine and set the look to keep it from falling flat.
Kao USA Inc. is a leading manufacturer of premium beauty care brands that are recognized around the world for their innovation and quality. The Kao USA Inc. Consumer Products portfolio includes Ban® antiperspirants; Jergens® and Curel® hand and body lotions; Biore® facial care; John Frieda® Frizz-Ease®, Root Awakening®, Luxurious Volume, Sheer Blonde®, Brilliant Brunette®, Radiant Red®, Full Repair® Precision Foam Color and Luminous Color Glaze® hair care. Founded in 1882, Kao USA Inc. is a member of the Kao Group of companies.
Gun Carriers Fail At Self-Defense In Independent Study at Police Training Facility
Gun Carriers Fail At Self-Defense In Independent Study at Police Training Facility
CHICAGO, July 22, 2015 /PRNewswire-HISPANIC PR WIRE/ — A two-day, independent study commissioned by National Gun Victims Action Council of 77 volunteer gun carriers with differing levels of shooting skills has revealed that carrying a gun in public does not provide self-defense unless the carrier is properly trained and maintains their skill level.
Logo – http://photos.prnewswire.com/prnh/20120123/DC39227LOGO
The research which asked the question Does the Quality and Frequency of Training Determine the Realistic Use of Firearms by Citizens for Self-Defense? was conducted by professors of criminology, sociology and quantitative research at Mount Saint Mary’s University, Maryland at the Prince George’s County Police Department’s training facility on April 9 and 10, 2015. (full report here.)
Using the same advanced simulating system that Prince George’s County police officers train with, volunteer participants were placed in three real-life scenarios—a carjacking, an armed robbery and a suspected larceny. ( videos here)
Participants already had their guns drawn so they would not lose time retrieving them from holsters. Shooter’s reactions, including judgment and accuracy, were measured and recorded.
In the carjacking scenario, most if not all gun carriers would have been “killed,” regardless of their training level. In the armed robbery scenario, all the carriers who engaged the robbers got “killed.” (Many did not engage because the robbers did not see them so they didn’t feel threatened.) In the larceny scenario, no one was “killed” because the suspect did not have a gun. However, the unarmed suspect was “killed” by overzealous carriers who used lethal force before ascertaining whether he had a gun.
In all scenarios, civilians, including trained ones, were unable to approach the accuracy and judgment of trained police officers.
“For citizens to realistically defend themselves they must have a high skill level. To attain that level requires extensive initial training in the classroom, on the firing range and with real-life scenarios,” said Joe Vince, Director of the Criminal Justice Program at Mount St. Mary’s. “To maintain such levels, semi-annual skill maintenance training, like what police officers go through, is required.”
“The study should be used to inform public policy,” said Elliot Fineman, CEO of National Gun Victims Action Council. “It proves that high skill levels must be attained and maintained for realistic self-defense when carrying in public. Just like an athlete’s skills deteriorate without ongoing training, low-skill carriers cannot defend themselves and are a threat to public safety.”
Five states have passed laws banning the passing of any legislation that would require a gun carrier to have any training and nine more are planning to do the same. The NRA says that “citizens are capable of deciding for themselves” about firearms training and that training requirements are “more unnecessary regulation.” Yet studies overwhelmingly show that concealed carriers don’t reduce crime and that a gun being carried in public creates a real threat to public safety (Harvard Injury Control Research Center 2015, Stanford Report 2014, Violence Policy Center 2002 etc.)
“We require training and maintenance for every potentially dangerous product, including cars–yet guns are allowed to be used without training. This must stop and this study proves it,” said Elliot Fineman.
To view the multimedia assets with this and previous releases, click here.
National Gun Victims Action Council (NGVAC) is a non-profit network of 14 million gun victims, survivors, the faith community and ordinary people leveraging their buying power to change America’s gun laws. NGVAC initiated the successful action that caused Starbucks to change its gun policy. NGVAC pursues novel legal strategies to reduce gun violence and encourages corporate involvement. NGVAC can be found at www.gunvictimsaction.org.
Fundamental Advisors, Leon Mayer & Co. and Aimbridge Hospitality Acquire El San Juan Resort & Casino
Fundamental Advisors, Leon Mayer & Co. and Aimbridge Hospitality Acquire El San Juan Resort & Casino
Revitalization to Restore Iconic Property as World-Class Destination
Investor Group to Significantly Upgrade Facilities through Planned Restoration
SAN JUAN, Puerto Rico, July 22, 2015 /PRNewswire/ — Fundamental Advisors LP (“Fundamental”), a leading alternative asset manager, today announced that along with partners León, Mayer & Co., (“León Mayer”) and Aimbridge Hospitality (“Aimbridge”), it has acquired the iconic El San Juan Resort & Casino, a Hilton Hotel from an affiliate of Blackstone. Terms of the transaction were not disclosed.
El San Juan, established in 1957, is a landmark 387-room hotel overlooking two miles of pristine beach in the Isla Verde district of San Juan, and a valued member of the Hilton Worldwide system. It boasts an 11,000 square foot grand ballroom (second largest in San Juan), three pools, nine award-winning restaurants, 15 active bars, lounges and nightclubs, a 7,500 square-foot casino and 12 beachfront acres. Just two miles from Puerto Rico’s international airport, the property is located in a neighborhood known for upscale boutiques, beautiful beaches and eclectic restaurants, bars, and live music venues.
Together with partners León Mayer and Aimbridge, Fundamental plans to significantly enhance the property’s offerings and revitalize the storied resort to its original splendor by capitalizing on the investor group’s expertise in the hospitality sector and experience in the region. As part of a planned revitalization of the property, the investor group is committed to significantly upgrading the resort’s facilities through a substantial capital expenditure investment to create a true luxury lifestyle property.
“This project represents an exciting development for both future guests of El San Juan as well as the vibrant community that surrounds this historic property,” said Laurence Gottlieb, Chief Executive Officer of Fundamental. “Fundamental has a long history of investing in Puerto Rico and we look forward to working with our partners as we return this iconic resort to its place as a world-class destination. With a portfolio of unique or underutilized municipal and hospitality real estate assets, we intend to leverage our expertise to ensure that El San Juan delivers an unparalleled and unforgettable experience for guests of this truly exceptional property.”
“El San Juan is truly a one-of-a-kind property. We are excited to partner with Fundamental and Aimbridge and look forward to leveraging our team’s strong connection to the Puerto Rican market and experience in hospitality, entertainment and real estate to elevate the physical condition and guest experience at El San Juan to a level that befits its historical status as an iconic luxury lifestyle resort and entertainment property,” said Andro Nodarse-León of León Mayer.
“With our principals having formerly served as the property’s operators, Aimbridge has long appreciated the remarkable vitality of El San Juan,” said Dave Johnson, President and CEO of Aimbridge Hospitality. “Working with Fundamental and León Mayer, we are excited to use our deep expertise in hotel management to revitalize El San Juan, a property with a truly unique character and history.”
About Fundamental Advisors
Fundamental Advisors is a leading alternative asset manager dedicated to the municipal markets. Founded in 2007 as a private equity firm focused on revitalizing distressed assets, Fundamental invests in a range of vehicles that capitalize on the growing opportunity set in the municipal market. For more information, please visit www.fundamentaladvisorslp.com.
About León, Mayer & Co.
León Mayer is a private equity and investment banking firm based in New York City and Miami. Andro Nodarse-León and Benjamin Mayer established the firm in 2005 after having respectively been at Kohlberg Kravis Roberts & Co. (“KKR”) and Tishman Speyer. Leon Mayer’s private equity practice invests in corporate and real estate assets that are underperforming relative to their full potential and takes a hands-on approach to improving their operating performance. For more information, please visit www.leonmayer.com.
About Aimbridge Hospitality
Aimbridge Hospitality is one of the nation’s largest independent hotel investment and management firms with a proven track record for delivering superior returns for its strategic partners in a variety of markets and economic cycles. Aimbridge provides management, asset management, development, renovation and consulting services. Based in Dallas, Texas and with development offices in Chicago, Dallas and Puerto Rico, Aimbridge currently owns and/or manages over 270 upscale, independent and branded hotels with over 36,000 rooms across the United States and the Caribbean, including such affiliations as Marriott, Hilton, Embassy Suites, Doubletree, Hilton Garden Inn, Hampton Inn & Suites, Aloft, Hyatt, Wyndham, Westin and Curio. For more information on Aimbridge Hospitality, please visit www.aimbridgehospitality.com.
About Hilton Worldwide
Hilton Worldwide (NYSE: HLT) is a leading global hospitality company, spanning the lodging sector from luxury and full-service hotels and resorts to extended-stay suites and focused-service hotels. For 95 years, Hilton Worldwide has been dedicated to continuing its tradition of providing exceptional guest experiences. The company’s portfolio of twelve world-class global brands is comprised of more than 4,350 managed, franchised, owned and leased hotels and timeshare properties, with more than 720,000 rooms in 94 countries and territories, including Hilton Hotels & Resorts, Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Canopy by Hilton, Curio – A Collection by Hilton, DoubleTree by Hilton, Embassy Suites by Hilton, Hilton Garden Inn, Hampton by Hilton, Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand Vacations. The company also manages an award-winning customer loyalty program, Hilton HHonors®. Visit news.hiltonworldwide.com for more information and connect with Hilton Worldwide at www.facebook.com/hiltonworldwide, www.twitter.com/hiltonworldwide, www.youtube.com/hiltonworldwide, www.flickr.com/hiltonworldwide, and www.linkedin.com/company/hilton-worldwide.
Contact
Jonathan Keehner / Julie Oakes
Joele Frank, Wilkinson Brimmer Katcher
212-355-4449