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EX.CO Expands into Latin America with New Head of LATAM Hire; Accelerates Growth for...
NEW YORK, Oct. 14, 2021 /PRNewswire-HISPANIC PR WIRE/ -- EX.CO - The Experience Company, the leading global platform for website interactions, today announced it has hired Juan Carlos Valdés as Head of LATAM to lead its business development ...
ANA’s AIMM Teams Up With Nielsen And Media Framework To Launch Long Awaited List...
NEW YORK, Sept. 30, 2021 /PRNewswire-HISPANIC PR WIRE/ -- ANA's Alliance for Inclusive and Multicultural Marketing (AIMM), Nielsen (NYSE: NLSN) and Media Framework announce a collaboration aimed at increasing investments in multicultural and ...
FEMA and Ad Council Release New Latino-Focused PSAs Urging Communities to “Prepare to Protect”
WASHINGTON, Sept. 23, 2021 /PRNewswire-HISPANIC PR WIRE/ -- In recognition of National Preparedness Month and Hispanic Heritage Month (September 15-October 15), FEMA and the Ad Council today released new Ready Campaign PSAs developed ...
DDB Latina Is Named Best Creative Network Of The Year At Crema Ranking
MIAMI, July 30, 2021 /PRNewswire-HISPANIC PR WIRE/ -- DDB Latina has been named Best Network of the Year for the second time in the last eight months according to the Crema Ranking, organized by Adlatina. The publication takes into account ...
The Ad Council, United Way Worldwide and The Rockefeller Foundation Launch New Campaign to...
NEW YORK, July 14, 2021 /PRNewswire-HISPANIC PR WIRE/ -- During a time when America has faced one of the worst economic downturns since the Great Depression, and with ongoing updates to many relief programs, a new national PSA campaign ...
HMC Announces 2021 Winners Of The Strategic Excellence Awards
FAIRFAX, Va., June 10, 2021 /PRNewswire-HISPANIC PR WIRE/ -- With a record number of entries, the Hispanic Marketing Council (HMC) announced the 2021 winners of the HMC Strategic Excellence Awards, the only award of its kind that honors ...
HairClub’s “El Poder del Cabello” Infomercial chosen as one of the 2021 Telly Award...
BOCA RATON, Fla., June 3, 2021 /PRNewswire-HISPANIC PR WIRE/ -- "El Poder del Cabello" ("The Power of Hair") the latest
HMC Hispanic Market Guide Reaffirms Business Imperative Of Hispanic Marketing
FAIRFAX, Va., April 29, 2021 /PRNewswire/ -- Hispanics are the driving force behind shifts in the American demographic landscape and in popular culture. As consumers demand equality and proper representation coupled with culturally literate, ...
Lone Star State Entrepreneurs Named Mosaic Champions for Diversity by American Advertising Federation
Alex and Cathy López Negrete Recognized for a Legacy of Leadership in Diversity and Inclusion
HOUSTON, March 16, 2021 /PRNewswire-HISPANIC PR WIRE/ -- Business leaders Alex and Cathy López Negrete, co-founders of Lopez Negrete Communications ...
Cultural Comfort, Siloes And Stress Impacts Gen Z Trust Circles
FAIRFAX, Va., Feb. 11, 2021 /PRNewswire-HISPANIC PR WIRE/ -- According to a study by the Culture Marketing Council: The Voice of Hispanic Marketing (CMC), despite a multicultural majority among the under-18 age segment, most non-Hispanic white ...
