KWHY-TV Noticias 22 MundoFOX Reigns As LA’s Fastest-Growing Late Spanish Newscast In July 2015 Sweeps
LOS ANGELES, July 30, 2015 /PRNewswire-HISPANIC PR WIRE/ — KWHY-TV Noticias 22, the MundoFOX Los Angeles television network affiliate’s award-winning newscast, Noticias 22, “La voz de Tu Ciudad,” “The voice of your city”, scored as the fastest growing late Spanish language newscast in Nielsen’s recently completed July 2015 Sweeps for Los Angeles, the city with the largest Hispanic market in the nation.
“Our growth is a strong statement of relevance and support to our news team and editorial direction,” stated Palmira Perez, Noticias 22 MundoFOX News Anchor. “Noticias 22 continues to produce the most engaging, compelling news and information daily for our community, and as part of Meruelo Media, together we’re committed to journalistic excellence,” added Otto Padron, President of Meruelo Media.
KWHY-TV Noticias 22 MundoFOX Los Angeles July 2015 Sweeps Highlights:
- KWHY-TV Noticias 22 MundoFOX at 10:00 p.m. posted significant “year-to-year” growth in average ratings among the key demographic Adults 18-49, up 35% from the July 2014 Sweeps.
- All the other Spanish-language late local newscasts were down, including those on KRCA/Estrella (-22%), KVEA/Telemundo (-1%) and KMEX/Univision (-2%). (Based on Monday to Friday average ratings.)
- Among Adults 25-54, ratings for KWHY-TV Noticias 22 MundoFOX at 10:00 p.m. were up 34% from the July 2014 Sweeps, more than the late newscast on KMEX/Univision (+15%) and KVEA/Telemundo (+7%), with KRCA/Estrella falling 19%.
Source: Los Angeles NSI Ratings, July 2015
For more information on KWHY-TV Noticias 22 MundoFOX, please visit www.mundofox22.com.
About Meruelo Media
Meruelo Media (MM) is the media division of The Meruelo Group. MM currently operates two Southern California Legendary media platforms; the classic hip-hop and R&B radio station, 93.5 KDAY and one of Los Angeles’ oldest Hispanic TV stations, KWHY-TV Canal 22, which is currently the flagship of MundoFOX Television Network. MM also owns the first and only US Hispanic Super Station, Super 22, airing on its KWHY-TV second digital stream and reaching over 6 Million Homes over various multiple video delivery providers. MM also broadcasts in Houston and Santa Barbara. The Meruelo Group is a minority owned, privately-held management company serving a diversified portfolio of affiliated entities with interests in banking and financial services; food services, manufacturing, distribution and restaurant operations; construction and engineering; hospitality and gaming; real estate management; media, public and private equity investing. For more information please visit www.meruelogroup.com.