The Latino Coalition Hosts Premier Hispanic Event at 2016 Republican National Convention

The Latino Coalition Hosts Premier Hispanic Event at 2016 Republican National Convention

Rising American Electorate Convenes for the Pivotal 2016 Election


WASHINGTON, July 14, 2016 /PRNewswire-HISPANIC PR WIRE/ — On the eve of an unprecedented Republican National Convention, The Latino Coalition (TLC), the leading national non-partisan advocacy organization representing Hispanic businesses and consumers, will host the premier Latino event, “Honoring Hispanic Leaders,” on Wednesday, July 20 in Cleveland, OH.

“Many of our national leaders, including the presidential candidates to date, have not effectively engaged the ever-important Latino electorate,” said Hector Barreto, TLC’s Chairman and Former Administrator of the U.S. Small Business Administration. “One thing is clear: Hispanics have the power to change the direction of our economy and our country’s future this election day. On July 20, we will educate, inspire and build on our community’s power, with the goal of reminding our leaders that Latinos are much more than just the fastest growing demographic group.” 

In describing TLC’s goals for the Convention, Barreto said: “We will connect our members, with elected officials and with the Republican Presidential campaign. And we will continue to serve as a key center of influence and a leading voice on the issues that matter most to Hispanic Americans— national security, the economy, healthcare and education.”

Facilitating access and vital information at this year’s Republican Convention, TLC’s event program will include: a briefing entitled “Is it the Best of Times or the Worst of Times?” and an “Honoring Hispanic Leaders Luncheon“. The briefing will examine the issues and common sense solutions important to the business community and will be emceed by FOX News Contributor and The Washington Times political columnist, Mercedes Viana-Schlapp.

The Latino Coalition has confirmed influential leaders and speakers including: former Presidential nominee New Jersey Governor Chris Christie, Congressman Bill Flores (R-TX), Congressman Keith Rothfus (R-PA), newly-appointed Mexican Ambassador Carlos Sada, The Libre Initiative Executive Director Daniel Garza and key leadership from the Republican National Committee.

“In past elections, the Hispanic American electorate have proven their voting power,” said Jennifer Sevilla Korn, RNC Deputy Political Director. “This election will be no different. Therefore, we are excited to take part in The Latino Coalition’s event to celebrate the diversity and vibrancy Latinos contribute to our country.”

Celebrating the contributions of Hispanics to the world of business and the greater Latino community, the event will also honor prominent individuals such as The Coca-Cola Company Vice President of Latin Affairs, Rudy Beserra. Beserra is not only a trailblazer in his role as a Latino business executive, he exemplifies decades of leadership in his community involvement as well.

The exciting day will also include the release of the TLC Rising Latino Electorate: Latinos and the 2016 Elections poll – an on-going election-year study revealing how conservative Latinos are not a monolithic voting bloc. The poll sampling confirms that the country’s growing Republican and Independent Hispanic population does not have an overwhelming favorable view of either presidential candidate, to date. The complete poll findings will be released July 20 during the briefing.

“Both candidates, especially Donald Trump, still have the opportunity to change their outreach to the Latino community and it starts with a new dialogue. The “Honoring Hispanic Leaders” event is the starting point of what we hope is a new and constructive conversation with the Latino community,” said TLC National Executive Director, Allen Gutierrez.

For more information on this or all of The Latino Coalition 2016 events, visit

The Latino Coalition would like to thank the following sponsors:  AT&T, Comcast Universal, Congressional Hispanic Leadership Institute, Microsoft, and National Hispanic Caucus of State Legislators.

ABOUT THE LATINO COALITION- The Latino Coalition (TLC) was founded in 1995 by a group of Hispanic business owners from across the country to research and develop policies solutions relevant to Latinos. TLC is a non-profit nationwide organization with offices in California, Washington, DC and Guadalajara, Mexico. Established to address and engage on key issues that directly affect the well-being of Hispanics in the United States, TLC’s agenda is to create and promote initiatives and partnerships that will foster economic equivalency and enhance and empower overall business, economic and social development for Latinos. Visit

The Latino Coalition Hosts Premier Hispanic Event at 2016 Republican National Convention