, the one-stop-plate shop in Texas!, the one-stop-plate shop in Texas!

My Plates now hosts all license plates in Texas!


AUSTIN, Texas, Jan. 5, 2021 /PRNewswire-HISPANIC PR WIRE/ — Looking for a specialty license plate in Texas? Well, it’s easier to find one now than ever before! The website of the state’s official specialty license plate vendor, My Plates, is now home to all 450+ specialty license plates in Texas. The new site launch achieves the Texas Department of Motor Vehicles (TxDMV) objective for the plate vendor to build a new online store that provides the public with the convenience of a one-stop-shop to acquire all specialty license plates, ending visits to multiple website stores.

My Plates New TV Advertisement promoting the one-stop-plate shop launches January 2021.

Until now, the state’s TxDMV-hosted website store offered more than 350 specialty plates, while separately the My Plates vendor website store offered an additional 120+ plates. Now Texans can simply go to the one online plate store that has it all, . 

When shopping the new, Texans can be assured that all plates previously hosted on the TxDMV site remain at that same pricing, nothing has changed, except for convenience! Plates on the new site now range from as low as $30 a year, with the addition of personalization for as little as $40 a year. The new also hosts all the state qualifying and military plates that the TxDMV previously hosted; these often available at no cost to qualifying Texans.

Also new is the responsive nature of the revamped My Plates website, making it simple for Texans to view, create and order their desired specialty plates across multiple different screen platforms. Now shop easily on your laptop, tablet or mobile phone. 

A new marketing campaign is planned to launch in January 2021 that will showcase the new one-stop-shop for specialty license plates, letting Texans know that My Plates has got it all. Whether you’re looking for a military plate, a conservation plate or a cause related charity plate, My Plates has got that. Importantly, My Plates will still offer their existing range of exciting vendor plate designs including Texas’ most popular, Classic Black, that can hold a seven-letter personalized message.

My Plates launched in November 2009 and has sold close to 500,000 specialty plates across the state raising over $100M for the General Revenue of Texas. In addition to those revenues, they have also raised millions for various colleges, charities and scholarships. 

“We’re very pleased with the success of the program to date, all thanks to the many Texans that have embraced and supported this program and we look forward to delivering continued success for the State of Texas” said My Plates President Steve Farrar

Texans wanting to know more can go online to, or call the My Plates customer service center at 888-769-7528 (M-F 8a-5p) or visit your local county tax office.

My Plates designs and markets new specialty license plates as a vendor for the Texas Department of Motor Vehicles. Texans have bought more than 495,000 My Plates since November 2009, putting more than $100M in the state general revenue fund. My Plates’ goal is to create a long-term, mutually beneficial relationship designed to maximize revenues for the state through the sale of My Plates specialty plates.

The Texas Department of Motor Vehicles registers and titles motor vehicles, licenses motor vehicle dealers, credentials motor carriers, issues oversize/overweight permits, investigates complaints against dealers and motor carriers, and awards grants to law enforcement agencies to reduce vehicle burglaries and thefts. Learn more at

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SOURCE My Plates, the one-stop-plate shop in Texas!