LARGO, Md., Nov. 16, 2016 /PRNewswire-HISPANIC PR WIRE/ — The National Association of Minority Automobile Dealers (NAMAD) and IHS Markit, the number one trusted source for vehicle and consumer insights and registration information, have partnered to once again present the industry’s only ceremony of its kind pertaining to multicultural automotive buyers. More than 13 million personal new vehicle registrations were analyzed to identify which consumer groups are winning and driving sales with top global automotive brands. Select automotive manufacturers have been nominated by category and the award winners will be announced during the second annual Diversity Volume Leadership Awards.

The invitation-only Diversity Volume Leadership Awards, reception and dinner will take place during the North American International Auto Show on Sunday, January 8, 2017, 5 p.m., at Cobo Center in Detroit.

The NAMAD/IHS Markit Awards are presented annually to automobile brands that have the highest new vehicle registrations with multicultural consumers. 2016 model year registration data from IHS Markit is used to identify market leaders and the awards are based on analysis of personal new vehicle registrations (Oct. 2015 – Sept. 2016).

“The anticipation is high on who this year’s winners will be.  This award ceremony will recognize the brands that the multicultural community is buying and also recognize manufacturer marketing efforts to this growing segment,” said Damon Lester, President, NAMAD.

The 2017 Diversity Volume Leadership Awards will include the following categories:

About The National Association of Minority Automobile Dealers
The National Association of Minority Automobile Dealers’ (NAMAD) objective is to pursue the meaningful presence and participation of minority businesses and diverse employees across all aspects of the automotive economic sector, including:

• Increasing the number of minority-owned dealerships in communities across America
• Advocating workplace and supplier diversity in the automotive manufacturing environment
• Supporting minority engagement in the automotive retail sales and service sectors

We are committed to developing strategic relationships and advocating for the advancement of business policies and practices that ensure diversity and economic parity remain a priority in all aspects of the American automotive industry.

NAMAD is a 501(c)(3) non-profit, tax-exempt organization headquartered in the Washington, D.C. area. http://www.namad.org/

About IHS Markit (www.ihsmarkit.com)
IHS Markit (Nasdaq: INFO) is the automotive industry’s leading source for market-wide insight, expertise and advanced planning solutions. With a reputation of enabling better decisions and better results for nearly a century, the world’s leading OEMs, suppliers and their transportation partners rely on IHS Markit to power growth, improve efficiency and drive a sustainable competitive advantage.

Automotive offerings and expertise at IHS Markit span every major market and, the entire automotive value chain — from product planning to marketing, sales and the aftermarket. Headquartered in London, our automotive team is part of IHS Markit’s information and analytics powerhouse that includes more than 15,000 colleagues in 150 countries, covering energy, chemical, aerospace and defense, maritime, financial, technology, media and telecommunications. For additional information, please visit www.ihsmarkit.com or email automotive@ihsmarkit.com.