MIAMI, Aug. 6, 2018 /PRNewswire-HISPANIC PR WIRE/ — Today NBCUniversal Telemundo Enterprises announced that industry veteran Luis Silberwasser will be leaving the company after serving as President, Telemundo Networks for four years. He will stay through October 1, 2018 to help with the transition.
During his tenure at Telemundo, Silberwasser helped change the programming strategy and the positioning of the network. Silberwasser bet on new genres and formats, and focused on meeting the evolving tastes and demands of the new Hispanic consumer. By drawing on his deep understanding of the U.S. Hispanic audience as well as his experience with international markets, Silberwasser was a key contributor in redefining Hispanic media and making Telemundo the preferred media destination for Hispanics today.
Cesar Conde, Chairman of NBCUniversal Telemundo Enterprises and NBCUniversal International Group, said, “Luis helped propel our rise as the definitive media and entertainment brand for today’s Hispanic consumer. He has made an indelible mark on our company at a time of great transformation. On behalf of everyone at Telemundo, I want to thank him for his dedication, partnership and invaluable contributions.”
Silberwasser said, “I’m extremely proud of what we have accomplished at Telemundo and the important role of this organization in serving the Latino community across America. Today, Telemundo is the clear leader, not only in viewership, but as the network that will take content risks and breaks stereotypes. I am thankful to have had the opportunity to work with the best team in the industry and to have been a part of Telemundo’s groundbreaking success. As I now embark on new content-making ventures, I will always look forward to seeing the Telemundo brand continue its tremendous growth.”
About NBCUniversal Telemundo Enterprises:
NBCUniversal Telemundo Enterprises is a world-class media company leading the industry in the production and distribution of high-quality Spanish-language content to U.S. Hispanics and audiences around the world. This fast-growing multiplatform portfolio is comprised of the Telemundo Network and Station Group, Telemundo Deportes, Telemundo Global Studios, Universo, and a Digital Enterprises & Emerging Business unit. Telemundo Network features original Spanish-language entertainment, news and sports content reaching 94% of U.S. Hispanic TV households in 210 markets through 28 local stations, 51 affiliates and its national feed. Telemundo also owns WKAQ, a television station that serves viewers in Puerto Rico. Telemundo Deportes is the designated Spanish-language home of two of the world’s most popular sporting events: FIFA World Cup™ through 2026 and the Summer Olympic Games through 2032. Telemundo Global Studios is the company’s domestic and international scripted production unit including Telemundo Studios, Telemundo International Studios, Telemundo International, as well as all of the company’s co-production partnerships. As the #1 media company reaching Hispanics and millennials online, the Digital Enterprises & Emerging Business unit distributes original content across multiple platforms, maximizing its exclusive partnerships with properties such as BuzzFeed, Vox, and Snapchat. Through Telemundo Internacional, the largest U.S.-based distributor of Spanish-language content in the world; and Universo, the fastest growing Hispanic entertainment cable network, the company reflects the diverse lifestyle, cultural experience and language of its expanding audience. NBCUniversal Telemundo Enterprises is a division of NBCUniversal, a subsidiary of Comcast Corporation.
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SOURCE NBCUniversal Telemundo Enterprises
