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New Ad Campaign Targets Abortion-Vulnerable Women in Critical U.S. Markets

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Save the Storks

TV, radio and digital ads will run in California and Florida where are abortion rates are high

COLORADO SPRINGS, Colo., June 8, 2021 /PRNewswire-HISPANIC PR WIRE/ — Save the Storks announced today it is launching a new awareness campaign in “mission critical” markets in California and Florida which have some of the highest abortion rates in the nation. According to the research group Abort 73, 22 and 24 percent of all pregnancies are aborted in California and Florida, respectively. 

Save the Storks

The first phase of the initiative will consist of targeted radio, TV and digital marketing with messaging aimed at raising awareness around the pro-life movement, communicating the value of local pregnancy centers and articulating ways people can help connect abortion-vulnerable women to life-saving options in their communities.

“Often the issue of abortion can seem remote or even overwhelming to many people. They are unsure how to get involved or make a difference,” said Diane Ferraro, CEO of Save the Storks. “Our organization wants to help people get involved with their local pregnancy center so they can help change the issue of abortion on a local level that will have ripple effects nationally, and lower abortion rates across the country.” 

The second phase, set to launch in August, will focus on connecting women with local pregnancy resource centers (PRCs) in these regions. The goal is to ensure women know where and how they can get the care they need. Women facing unplanned pregnancies will also be directed to mobile medical units, known as “Stork Buses” in their communities.  

PRCs are a vital resource for communities, providing more than two million people per year with free medical and material resources at a tax-payer savings of $270 million

To learn more about Save the Storks and its mission critical campaigns visit: https://savethestorks.com/life/

For media inquiries or interviews, please contact: [email protected].

About Save the Storks  

Save the Storks exists to inspire cultural change by shaping compelling pro-life narratives and empowering strategic partners to serve and value every life. The organization partners with pregnancy resource centers across the United States to empower women with choice during pregnancy through state-of-the-art mobile medical units known as “The Stork Bus.” For more information about Save the Storks, visit savethestorks.com.

Logo – https://mma.prnewswire.com/media/1525461/Save_The_Storks_Logo.jpg

SOURCE Save the Storks

362,000+ NYers Could Benefit by Enrolling Today in Affordable Health Plan through NY State of Health

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AARP_New_York_Logo

NEW YORK, June 8, 2021 /PRNewswire-HISPANIC PR WIRE/ — Hundreds of thousands more New Yorkers lack health insurance than before the coronavirus pandemic began last year – particularly those of color. AARP New York is encouraging them to enroll in a quality, low-cost health plan now through NY State of Health- the State’s official health plan Marketplace.

New Yorkers are now eligible for more financial help to lower monthly health insurance premium costs, thanks to the federal American Rescue Plan signed into law in March 2021. This new financial help is available through NY State of Health to current and new enrollees who qualify, and starting in June to higher-income individuals for the first time.

Uninsured New Yorkers ages 50 to 64 were particularly hard-hit by skyrocketing health insurance premiums during the pandemic.

“This is a great opportunity for New Yorkers to get additional financial help,  and AARP New York encourages all who need it to take advantage of these federal benefits,” said AARP New York State Director Beth Finkel.

As we continue fighting for older adults to have access to affordable health care, AARP New York is offering additional resources and information about enrollment and new subsidies at www.aarp.org/acany. To read more about how NY State of Health enrollees can benefit from the American Rescue Plan, please go to https://info.nystateofhealth.ny.gov/americanrescueplan

To allow as many consumers as possible to access these enhanced tax credits, and in light of the ongoing public health emergency, the 2021 Open Enrollment Period has been extended through December 31, 2021. New Yorkers can apply for coverage through www.nystateofhealth.ny.gov, by phone at 1-855-355-5777 and by connecting with a free enrollment assistor.

Nearly 29 million Americans did not have insurance prior to the pandemic, and that number increased significantly over the past year as millions more lost their jobs and employer-based care or left the workforce to care for their families. To date, more than 5.8 million New Yorkers have enrolled in a health plan through NY State of Health.

Finding health insurance is particularly challenging for adults ages 50-64, who often face higher premiums that make it unaffordable. Adults in this age range who purchase coverage on their own pay up to three times more than other age groups.

As many as 362,000 New Yorkers ages 50 to 64 could potentially be helped by the extended Open Enrollment Period and expanded premium tax credits, including:

  • 208,780 (5.4% of) older adults who are uninsured and could be eligible for coverage through NY State of Health;
  • 153,196 (4.2% of) older adults who are already enrolled in the non-group (individual) health insurance market and may qualify for new or bigger tax credits that will help lower their premiums. Many people could now pay $0 in premiums, while others could save up to thousands of dollars a year on their premiums.

“While the Affordable Care Act has greatly reduced the number of older adults who are uninsured, coverage has remained unaffordable for far too many people aged 50-64, particularly those who are Hispanic/Latino and Native Americans,” said Nancy LeaMond, AARP Executive Vice President and Chief Advocacy & Engagement Officer. “We want to make sure that the millions of currently uninsured older adults know that new subsidies are available to them.”

The extended Open Enrollment Period with expanded premium tax credit subsidies is an important opportunity to help reduce racial and ethnic coverage disparities.

While the ACA significantly reduced uninsured rates for all adults ages 50 to 64, significant disparities remained in New York by race and ethnicity pre-pandemic:

  • 3.4% of Whites;
  • 10.5% of Hispanic/Latinos – more than triple the rate of Whites;
  • 8.9% of Asian Americans, more than double the rate of Whites;
  • 5.8% of African American/Blacks;
  • 7.7% of American Indian/Alaska Natives.

And those 2019 numbers have likely increased due to pandemic-related job losses.

AARP’s Public Policy Institute found that nearly half of American adults ages 50-64 who buy their own health insurance faced unaffordable health coverage in 2019, compared to only 30% of younger adults. For example, a 64-year-old earning $49,000 a year would have faced a premium of 30% of their income—a price tag that would put health insurance out of reach for many.

No American should be cut off from the opportunity to live a healthy life. AARP New York encourages all New Yorkers who are uninsured or struggling to afford health insurance to visit www.nystateofhealth.ny.gov for information about how to get more affordable health insurance.

People who already receive financial assistance are likely eligible for even more help. For those who were not eligible for financial assistance through the Marketplace before, check again – you may be eligible now. In addition, anyone receiving unemployment insurance in 2021 will not have to pay premiums for Affordable Care Act (ACA) Marketplace plans.

Together, we can further help reduce disparities and address the problems of health care costs.

Follow us on Twitter:  @AARPNY and Facebook: AARP New York


About AARP

AARP is the nation’s largest nonprofit, nonpartisan organization dedicated to empowering people 50 and older to choose how they live as they age. With a nationwide presence and nearly 38 million members, AARP strengthens communities and advocates for what matters most to families: health security, financial stability and personal fulfillment. AARP also produces the nation’s largest circulation publications: AARP The Magazine and AARP Bulletin. To learn more, visit ww
w.aarp.orgwww.aarp.org/espanol or follow @AARP, @AARPenEspanol and @AARPadvocates, @AliadosAdelante on social media.

Logo – https://mma.prnewswire.com/media/1440137/AARP_New_York_Logo.jpg

 

SOURCE AARP New York

UniVistaTV Celebrates Its Second Anniversary With Triumphs

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UniVista TV Logo

MIAMI, June 8, 2021 /PRNewswire-HISPANIC PR WIRE/ — UniVistaTV, a digital platform created in Miami, announced its second anniversary registering over 300 million visits and more than one billion viewers on YouTube. Surpassing all expectations of its viewer records, UniVistaTV delivers quality comedic entertainment to a Cuban audience and has now expanded its base to reach other communities seamlessly connecting its social media and digital platforms streaming entertainment that is humorous and information that is useful and trending to its audiences.

UniVista TV Logo

Ivan Herrera, CEO of UniVista, parent of UniVista Insurance, had the vision two years ago to be an innovator in the communications industry and founded UnivistaTV. He first launched the variety program “El Show de Carlucho” offering comedic entertainment, contests, musical performances, interviews, and much more. The show’s success has led to a broader professional cast to support the delivery and creation of each show. This increase in talent and behind the scenes support has also led to a broader audience reach.

The platform’s geographic reach, especially during the pandemic, has expanded beyond boarders in Latin America, Cuba, Spain, Italy, and Germany with UniVistaTV reaching millions of people worldwide on both social media and YouTube.

Its main figure José Carlucho said, “UniVistaTV turns two years old during a pandemic that has brought a lot of suffering and uncertainty to everyone. However, our greatest challenge has been to continue to bring humor and entertainment to homes and continue to attract many more viewers. We have a lot to thank the public that tunes in daily, because even amid such tragedy, those who continue to watch us, encourages us to continue and stay together.”

In addition, Carlucho points out that personally, “my biggest challenge is and will be to turn UnivistaTV into an internet content platform.”

The Internet television project directed by Carlucho has an excellent cast of Cuban comedians, such as Andy Vázquez, Nelson Gudin, Gustavo Ríos, and Carlos Marrero, among others.

“My hope for UniVistaTV has always been to use our growing reach to make it possible for our employees and partners to care for their families, as well as create a digital platform that raises the quality of life in our community,” said Iván Herrera, CEO of UniVista Insurance. “We in the UniVista family are blessed to count on the support of the community in our efforts to raise the level of what a private company can do to improve lives through our products, services and innovation. And we’re confident to say this is just the beginning.”

About UniVistaTV: is a digital platform that was developed with the latest technology, a state-of-the-art studio, a modern stage design and a remote unit. The project has several technical actors in addition to the digital team of UniVista Insurance. The UniVistaTV network is designed to produce entertainment and information, and provide community outreach. If you have a phone, tablet, TV, or any device with internet access, enter www.univista.tv in your browser and it will connect to a new network created “by our people and for our people.”

Logo – https://mma.prnewswire.com/media/1528600/Univista_TV_logo__1_Logo.jpg 

SOURCE UniVista Insurance

Alcoholics Anonymous in the U.S. and Canada Welcomes New Board Chairperson

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Linda Chezem (nonalcoholic), has been selected as chairperson of A.A.'s General Service Board.

NEW YORK, June 8, 2021 /PRNewswire-HISPANIC PR WIRE/ — Linda Chezem (nonalcoholic), of Plainfield, Indiana, has been selected as chairperson of A.A.’s General Service Board, replacing outgoing board chair Michele Grinberg. Trained as a lawyer, Linda spent 22 years serving as a judge, beginning as the first female Circuit Court judge in Indiana followed by a decade on the Indiana Court of Appeals. 

Linda Chezem (nonalcoholic), has been selected as chairperson of A.A.'s General Service Board.

A.A. has always relied on its many nonalcoholic friends to provide professional expertise, sound business judgment and balance to the dedicated group of trustees who donate their time and interest in service to Alcoholics Anonymous. Importantly, of the 21 members of A.A.’s General Service Board, seven are specifically designated as Class A (nonalcoholic) trustees and can provide services that the 14 Class B (recovering alcoholic) trustees cannot, particularly in the area of providing public information about A.A. where they can face the camera head-on or use their last names without concern about anonymity. While Class A trustees do not serve as spokespeople for the Fellowship, they are available as representatives of A.A. for interviews about A.A. across multiple communications platforms — in TV, public Media, e-radio and podcasts. (For more information about A.A.’s principle of anonymity, you can watch a brief video from A.A.’s General Service Office.)

For Linda, becoming chairperson provides a humbling opportunity, a chance to help spread the particular hope she has witnessed in the eyes of A.A. members as they recover. While still a trial court judge, Linda spearheaded the first certified court alcohol and drug program in Indiana, serving on a state substance abuse advisory council along with state legislators and A.A. members. In the mid-1990s, she served on the board of an Indianapolis treatment center where the chief executive was also an A.A. member.

Also joining the board this year are two new Class A (nonalcoholic) trustees who will serve the Fellowship over the next six years: Kevin Prior, Senior Director of Finance for the Catholic Health Association of the United States, of St. Louis, Missouri; and Molly Anderson, Executive Director for the Center of Leadership and Organizational Effectiveness at the University of Buffalo, of Williamsville, New York.

To learn more about Alcoholics Anonymous, please visit www.aa.org or the A.A. World Services LinkedIn page: https://www.linkedin.com/company/aaworldservicesinc

Contact:
[email protected] 
www.aa.org 

Photo – https://mma.prnewswire.com/media/1526584/Linda_Chezem_Headshot.jpg

SOURCE Alcoholics Anonymous World Services, Inc.

If you bought Dollar General® DG™ Health Infants’ Pain and Fever Reducer, you may qualify for money relief in a class action settlement

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SEATTLE, June 8, 2021 /PRNewswire-HISPANIC PR WIRE/ — JND Legal Administration announces a proposed settlement in a class action lawsuit called Levy v. Dolgencorp, LLC, M.D. Fla., Case No. 3:20-cv-01037-TJC-MCR (the “Settlement”). This notice provides a summary of your rights and options. 

Para una notificación en español, visite Documentos importantes.

What is this about?  Plaintiff David Levy claims that Dollar General Corporation; Dolgencorp, LLC; and DG Retail, LLC (collectively, “Defendants” or “Dollar General”) used deceptive and misleading sales and marketing tactics in selling the DG Health Infants’ Acetaminophen. Dollar General vigorously denies all allegations of wrongdoing or liability made in the lawsuit. Both sides have agreed to the Settlement to avoid the cost of further litigation.

Who is affected?  You are a Class Member if you purchased DG Health Infants’ Acetaminophen from September 15, 2016 through June 8, 2021 (the “Class Period”) for personal or household use in the United States.

What does the Settlement provide?  The Settlement provides both injunctive and monetary relief.

Injunctive Relief:  Defendants have agreed to not sell DG Health Infants’ Acetaminophen unless it states that the liquid medicine in the Product contains the same concentration of liquid acetaminophen that is in DG Health Children’s Acetaminophen or language on the labeling/packaging that is substantially similar.

Monetary Relief:  Defendants also agreed to pay a Settlement Amount of $1.8 million to establish a Claim Fund. The Claim Fund will pay: (1) settlement administration expenses, not to exceed $350,000; (2) attorneys’ fees and expenses in the amount approved by the Court, but not to exceed $600,000; (3) a Class Representative service award in an amount of $5,000 as approved by the Court, if any; and (4) monetary benefits to Class Members who timely submit a valid claim.

What can I get?  If the Court approves the Settlement, Class Members will be entitled to a partial refund of $1.70 for every 1 fl. oz. and 2 fl. oz. bottle of Infants’ Acetaminophen purchased during the Class Period for which they have a valid proof of purchase. Class Members without a valid proof of purchase will be entitled to a partial refund of $1.70 for every 1 fl. oz. and 2 fl. oz. bottle of Infants’ Acetaminophen for a maximum of 3 units (i.e., a total of up to $5.10 per household). Only one claim can be filed per household.

If the total amount to be paid for eligible claims exceeds the Claim Fund Balance, then each Class Member’s award will be proportionately reduced on a pro rata basis. If the Claim Fund Balance is greater than the total amount to be paid for eligible claims, then each Class Member’s award will be proportionately increased on a pro rata basis such that the Claim Fund Balance is exhausted. Any unclaimed checks shall be donated to National Consumer Law Center.

How do I file a claim?  To receive a cash payment, go to www.DGinfantacetaminophensettlement.com to file or download a Claim Form. You can also write:  DG Infant Acetaminophen Settlement, c/o JND Legal Administration, P.O. Box 91394, Seattle, WA 98111-0050 or email: [email protected]. All Claim Forms must be submitted online or postmarked by August 27, 2021.

What are my other options?  You can do nothing, exclude yourself, or object to the Settlement.

Do Nothing: If you do nothing, you will not get a payment and you will give up your right to sue or continue to sue Dollar General for the claims in this case.

Exclude Yourself: If you exclude yourself or remove yourself from the Class, you will not receive a payment. You will keep your right to sue or continue to sue Dollar General for the claims in this case. Exclusion requests must be postmarked by October 11, 2021

Object: If you do not exclude yourself from the Settlement you may object to it or tell the Court what you don’t like about the Settlement. Objections must be postmarked by October 11, 2021.

For details about your rights and options and how to exclude yourself or object, go to www.DGinfantacetaminophensettlement.com.

What happens next?  The Court will hold a Final Approval Hearing on October 28, 2021 at 2:00 p.m. ET, in Courtroom 10D at the Bryan Simpson United States Courthouse, 300 North Hogan Street, Jacksonville, Florida 32202, to consider whether to approve the Settlement, Class Counsel’s attorneys’ fees and expenses, and a Class Representative service award, if any. The Court has appointed Pearson, Simon & Warshaw, LLP, Shamis & Gentile, Edelsberg Law, PA and Dapeer Law, PA as Class Counsel. Class Counsel will answer any questions that the Court may have. You or your attorney may ask to speak at the hearing at your own cost, but you don’t have to.

How do I get more information?  For more information and to view the full notice, go to www.DGinfantacetaminophensettlement.com, or contact the Settlement Administrator by writing DG Infant Acetaminophen Settlement , c/o JND Legal Administration, P.O. Box 91394, Seattle, WA 98111-0050 emailing [email protected], or calling 1-833-722-0894.

PLEASE DO NOT CONTACT THE COURT OR THE COURT CLERK’S OFFICE

 

SOURCE JND Legal Administration

(Español) Un informe de la CPSC muestra que el índice de ahogamientos de niños sigue siendo alto y que la mayoría de las muertes es de niños menores de cinco años

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The U.S. Consumer Product Safety Commission is an independent federal agency created by Congress in 1973 and charged with protecting the American public from unreasonable risks of serious injury or death from more than 15,000 types of consumer products under the agency's jurisdiction. To report a dangerous product or a product-related injury, call the CPSC hotline at 1-800-638-2772, or visit http://www.saferproducts.gov. Further recall information is available at http://www.cpsc.gov.

Sorry, this entry is only available in Español.

Domino’s® Urges Customers Not to Buy NFTs From the Noid™

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The Noid's NFTs

ANN ARBOR, Mich., June 8, 2021 /PRNewswire-HISPANIC PR WIRE/ — Domino’s Pizza Inc. (NYSE: DPZ), the largest pizza company in the world based on global retail sales, knows that the Noid is back and will stop at nothing to thwart great pizza deliveries. However, recent Noid innovations featured in the latest Domino’s television campaign, such as the infamous Pizza Crusher, Pizza Slayzer and giant Noid Balloon Blockade, haven’t stopped tech-savvy Domino’s from delivering delicious pizza to families nationwide. What’s a villain to do?

The Noid's NFTs

To Domino’s dismay, their nemesis has decided to sell one-of-a-kind nonfungible tokens (NFTs) linked to these tools, over the course of a fourteen-day auction, to fund future schemes. Domino’s was alerted to this nefarious plan and felt a strong statement was necessary: please don’t buy them!

NFTs are pieces of unique digital code stored on the blockchain, linked to underlying assets from images to GIFs to memes, and act as a permanent public ledger of transactions associated with those assets. They can be bought and sold or auctioned, including on special NFT marketplaces, and are often purchased with cryptocurrency.

Just days ago, the Noid created one-of-a-kind NFTs associated with its three latest inventions and placed them on https://rarible.com/thenoid for anyone to purchase. This NFT collection – more aptly called Noid’s Failed Tools – may look cleverly-designed, even down to the Noid’s unique signature emblazoned on each tool, but don’t be fooled by the devious creature’s ulterior motives.

“We saw the Noid fans on Twitter asking how they could get a Pizza Crusher. We get it, it looks pretty fun,” said Kate Trumbull, Domino’s vice president of advertising. “But who knows what pesky ideas the Noid will be able to fund with the proceeds from the NFT sale? It’s just best that everyone steers clear.”

While the Noid hasn’t revealed exactly what the proceeds will go towards, rumor has it that the anti-mascot is considering things like new and improved gadgets, ingenious disguises, or maybe an autobiography. There’s even been speculation that the Noid is plotting to hop on TikTok later this week to continue its foolish antics. The Noid is not lacking in ideas, just funds. Stop Domino’s archrival and Avoid the Noid™!

About Domino’s Pizza®
Founded in 1960, Domino’s Pizza is the largest pizza company in the world based on retail sales, with a significant business in both delivery and carryout pizza. It ranks among the world’s top public restaurant brands with a global enterprise of more than 17,800 stores in over 90 markets. Domino’s had global retail sales of over $16.1 billion in 2020, with nearly $8.3 billion in the U.S. and over $7.8 billion internationally. In the first quarter of 2021, Domino’s had global retail sales of over $4.0 billion, with nearly $2.0 billion in the U.S. and over $2.0 billion internationally. Its system is comprised of independent franchise owners who accounted for 98% of Domino’s stores as of the end of the first quarter of 2021. Emphasis on technology innovation helped Domino’s achieve more than half of all global retail sales in 2020 from digital channels. In the U.S., Domino’s generated more than 70% of sales in 2020 via digital channels and has developed several innovative ordering platforms, including those for Google Home, Facebook Messenger, Apple Watch, Amazon Echo, Twitter and more. In 2019, Domino’s announced a partnership with Nuro to further its exploration and testing of autonomous pizza delivery. In mid-2020, Domino’s launched a new way to order contactless carryout nationwide – via Domino’s Carside Delivery®, which customers can choose when placing a prepaid online order.

Order – dominos.com  
Company Info – biz.dominos.com
Media Assets – media.dominos.com

Domino's (PRNewsFoto/Domino's Pizza)

Photo – https://mma.prnewswire.com/media/1527478/DOMINOS_NOID_NFT.jpg 
Logo – https://mma.prnewswire.com/media/330435/dominos_pizza_new_logo.jpg

SOURCE Domino’s Pizza

Los Angeles Releases a New Data-Driven Plan to Promote Sustainable Transportation

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https://mma.prnewswire.com/media/1481330/LACP_Logo.jpg

LOS ANGELES, June 7, 2021 /PRNewswire-HISPANIC PR WIRE/ — Los Angeles City Planning (City Planning) and the Los Angeles Department of Transportation (LADOT) unveiled proposed changes to the City’s existing Transportation Demand Management (TDM) Program. The draft proposal will help reduce car dependence to meet carbon pollution reduction strategies set out in LA’s Green New Deal.

https://mma.prnewswire.com/media/1481330/LACP_Logo.jpg

The update aims to reduce the number of overall vehicle trips taken in LA, leveraging the latest technologies and incentives to offer sustainable alternative modes of transportation. The current TDM ordinance applies only to large-scale commercial and industrial developments, whereas the proposed revision would expand the program to apply to new construction projects, including multi-family residential development projects consisting of 16 or more units.

“This program puts people first. It recognizes Angelenos’ diverse transportation needs, invests in walkable, bike-friendly, transit-rich communities, and incentivizes the creation of walkable activity centers,” said Director of Planning Vince Bertoni. “By creating more efficient and sustainable options for getting around the City, we will make it easier for Angelenos to reach jobs, education, healthcare, and social activities.”

The core of the initiative introduces new transportation strategies for reducing carbon emissions. These proposed changes to LA’s Zoning Code would require projects of a certain size to incorporate TDM strategies for reducing single occupancy vehicle trips and total miles traveled.

“LA’s TDM ordinance brings a long-overdue overhaul to our development review process that will make us a more connected and efficient city,” said LADOT General Manager Seleta Reynolds. “When we incentivize a wider range of transportation options, we build a future with greater mobility, less traffic, and improved health outcomes for Los Angeles.”

City Planning and LADOT will be better positioned to require new developments to contribute to the City’s expanding transportation options. New developments will be able to choose from a menu of TDM strategies to implement, including additional investments in public transit, biking, and carpooling. As a result, Angelenos will have better options in place to make public transit, walking, biking, and carsharing viable alternatives to vehicular travel.

LA has created a TDM calculator to make compliance simple and transparent for developers. The calculator generates a “point target” based on each project’s scale to help applicants understand the level of compliance required.

[email protected]
(213) 978-1248 

Logo – https://mma.prnewswire.com/media/1481330/LACP_Logo.jpg

SOURCE LA City Planning

Filling America’s Wellness Deficit the Focus of National Fishing and Boating Week ‘Get On Board’ Campaign

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With COVID-19 transforming Americans’ recreational habits, a new study has found that up to millions of new or returning participants have taken up fishing & boating. Particular increases were seen among nontraditional participants, signaling the activities’ increasing appeal among new audiences.

ALEXANDRIA, Va., June 7, 2021 /PRNewswire-HISPANIC PR WIRE/ — A new study from Take Me Fishing and Discover Boating uncovers a wellness deficit in America as recreational activities begin reopening amid improving public health conditions. Based on the findings, the two outdoor recreation organizations are launching their summer-long Get On Board campaign this National Fishing and Boating Week (NFBW), June 5 through 13, to help Americans from all walks of life fill their wellness deficits by experiencing the benefits of the outdoors firsthand. Research shows that simply getting outside or being near water lowers stress and anxiety. With help from mental health changemaker Dr. Jessica Clemons and a fleet of social media influencers, Get On Board will encourage, uplift and inspire Americans with its message that The Water Is Open to Everyone.

With COVID-19 transforming Americans’ recreational habits, a new study has found that up to millions of new or returning participants have taken up fishing & boating. Particular increases were seen among nontraditional participants, signaling the activities’ increasing appeal among new audiences.

“With health clubs, sports leagues, summer camps and more on pause last year, many of us found ourselves missing the activities we once depended on to sustain our wellness — and as a result, we accumulated a wellness deficit,” said Stephanie Vatalaro, Senior Vice President of Marketing and Communications for the Recreational Boating & Fishing Foundation (RBFF) and its Take Me Fishing brand. “To fill our wellness deficits, many of us turned to outdoor recreational activities like fishing and boating as ways to recreate responsibly during the pandemic. Our goal now is to help everyone experience the healing power of nature.”

According to a new online survey of more than 2,000 U.S. adults by The Harris Poll, most Americans agree that participating in outdoor recreation is good for both mental (89%) and physical (89%) wellbeing. And while many (70%) do see people like themselves in outdoor recreation events, social media, advertising, etc., filling America’s wellness deficit may begin with inviting a more diverse population to experience the outdoors. More than 4 in 10 (43%) would be more likely to participate in outdoor activities if they saw more examples of people like themselves in the outdoor recreation industry.

“Being on, near or around water is one of the best ways to refresh and reset your mind, giving you the freedom to explore and escape stress on land,” said Ellen Bradley, Senior Vice President of Marketing and Communications and Chief Brand Officer for the National Marine Manufacturers Association and its Discover Boating initiative. “The water is having a renaissance as more Americans discover fishing and boating as ways to relax and spend quality time with friends and family. In fact, demand for new boats has surged, with sales reaching a 13-year high in 2020 — and that’s just the beginning. Get On Board is designed to be a welcome call to relax, explore and connect with loved ones in a way that can only be experienced on the water.”

To help raise awareness about the wellness benefits anyone can experience outdoors and on the water, the campaign will enlist the help of acclaimed mental health expert Dr. Jessica Clemons, known for her @askdrjess social media platform. Heralded as ‘the internet’s favorite psychiatrist,’ Dr. Clemons uses her social influence to encourage everyone to prioritize their wellness and practice self-care.

“Without a conscious effort, it’s easy to put your mental health on autopilot,” Dr. Clemons said. “Exploring new wellness-sustaining activities like fishing and boating is a great way to refill the wellness deficit you may be in following last year’s shutdowns. This is especially true for people who don’t have previous fishing and boating experience. Learning new skills promotes a sense of accomplishment and getting out of your routine can help you get in touch with your friends, your family and yourself.”

As suggested by the study, individuals’ likelihood of trying new outdoor activities often depends on first seeing people they identify with in those activities. Based on that finding, Get On Board is deploying a fleet of social media influencers. Coming from a broad range of backgrounds, through their social influence they will encourage Americans from all walks of life to fill their wellness deficits and have fun this summer by experiencing the benefits of nature.

“Before you can be your best self on the water, you need to see your best self on the water,” said Jenny Anderson through her Instagram account @girlof10000lakes. “The outdoors community has lots of people you might not expect, and we’re sharing our stories using #TheWaterIsOpen. Joining us is as simple as using the hashtag yourself while enjoying nature. We want everyone to experience the wellness benefits of the outdoors, and an easy way to start is by showcasing the breadth of the outdoors community.”

Get On Board is accompanied by a variety of programs developed on behalf of the fishing and boating industries. Vamos A Pescar™ is RBFF’s Hispanic outreach initiative, which provides Spanish-language fishing and boating ‘how to’ and ‘where to’ information, along with critical funding to community programs nationwide through the George H. W. Bush Vamos A Pescar™ Education Fund. Women Making Waves is RBFF’s social media movement to increase female visibility in fishing. Additional initiatives from RBFF include the Stories of Mentors and I Am an Angler campaigns. Through spotlighting the experiences of unexpected fishing and boating participants, RBFF and NMMA are committed to supporting the next generation in fishing and boating.

Anyone can celebrate NFBW and experience the wellness benefits of the outdoors by getting started in fishing and boating. An easy way for newcomers to test the water is by participating in their state’s Free Fishing Days when standard fishing license requirements are waived. Those interested in exploring boating can try it out through boat rentals, peer-to-peer sharing and boat clubs.

Visit TakeMeFishing.org for beginner how-to tips, interactive water-access maps, and more. Go to DiscoverBoating.com for how to get started in boating, stress-busting benefits of boating and more. Visitors can also use the websites to purchase a fishing license or register a boat, which help provide critical funding for the conservation programs that preserve our waterways for future generations to enjoy.

About the Recreational Boating & Fishing Foundation (RBFF)
RBFF is a nonprofit organization whose mission is to increase recreational angling and boating participation, thereby protecting and restoring the nation’s aquatic natural resources. RBFF’s 60 in 60 effort strives to attract 60 million anglers to the sport by the end of 2021. To help recruit, retain and reactivate participants, RBFF developed the award-winning Take Me Fishing™ and Vamos A Pescar™ campaigns to build awareness of boating, fishing, and conservation and educate people about the benefits of participation. The campaign websites feature how-to-videos and an interactive state-by-state map that allows visitors to find local boating and fishing spots, helping boaters and anglers of all ages and experience levels learn, plan, and equip for a successful day on the water.

About Discover Boating
Discover Boating is a national program managed by the two leading trade groups for the recreational boating industry, the National Marine Manufacturers Association and Marine Retailers Association of the Americas to help people get on the water and experience the fun of boating. For anyone exploring the boating lifestyle, DiscoverBoating.com is a resource for getting started in boating. It offers tools for finding accessible ways to get on the water such as rentals and charters, plus a boat selector tool and a boat loan calculator to find the right boat for your budget and lifestyle. Follow along on Discover Boating’s social channels on Facebook, Twitter and Instagram.

Survey Method
This survey was conducted online within the United States by The Harris Poll on behalf of Take Me Fishing between April 14-16 among 2,050 adults ages 18+. This online survey is not based on a probability sample and therefore no estimate of theoretical sampling error can be calculated. For complete survey methodology, including weighting variables and subgroup sample sizes, please contact Bruna Carincotte at [email protected].

CONTACTS

Bruna Carincotte

Maggie Maskery

Director, PR & Comms

Director, Consumer PR

RBFF

NMMA

[email protected] 

[email protected]

(703) 519-6917

(513) 289-3725

Photo – https://mma.prnewswire.com/media/1526652/RBFF_Anglers_and_Boaters_Infographic.jpg

SOURCE Recreational Boating & Fishing Foundation

Juan Rafael Maldonado’s New Book “Essays and Poems for Those Who Love the Preciousness of Life” Is A Beautiful Piece That Explores The Beauty And Twists Of Life And Love In All Their Forms

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Juan Rafael Maldonado: http://es.pagepublishing.com/books/?book=essays-and-poems-for-those-who-love-the-preciousness-of-life

NEW YORK, June 7, 2021 /PRNewswire-HISPANIC PR WIRE/ — Juan Rafael Maldonado, a poet with a passion to create new things, has completed his new book “Essays and Poems for Those Who Love the Preciousness of Life”: a stirring collection of verses that reflect the meaning of life, the sorrows and pain, and the vast possibilities of living.

Juan Rafael Maldonado was born in Vega Baja, Puerto Rico. But as a child he moved to Laureano Vega Street No. 63 in the neighboring town of Vega Alta, along with his brothers, Myriam and Augusto, and his parents, Juan Maldonado and Mercedes Castro. It was in Vega Alta where he studied until graduating from high school. He then entered the University of Puerto Rico, where he studied until obtaining a bachelor’s degree in Business Administration. From her student years in high school (she was pink for all youth) she began to write poems for hobby, which she abandoned for a while. It wasn’t until he moved to New York City (1995) that he decided to write for good.

This is a work directed to a bilingual reading public (English and Spanish).

In a poetic and essayist language, but at the same time simple, the author invites the reader to have a positive vision of life, with its different twists, good and less good. It includes intimate, eternal and human themes such as woman, family, nature and above all, love.

They are verses worked with high emotional maturity that reflect the originality of the author.

Published by Page Publishing, Juan Rafael Maldonado’s creative expression through poems and essays invites readers from all walks of life to discover the beauty in everything that happens around them.

Written in English and Spanish, this work hopes to reach many as it greatly revels in the preciousness and holiness of life and humanity.

Readers who wish to experience this lovely work can purchase “Essays and Poems for Those Who Love the Preciousness of Life” online at the Apple iTunes store, Amazon, Google Play, or Barnes and Noble.

For additional information or media inquiries, contact Page Publishing at 866-315-2708.

About Page Publishing: 

Page Publishing is a traditional, full-service publishing house that handles all the intricacies involved in publishing its authors’ books, including distribution in the world’s largest retail outlets and royalty generation. Page Publishing knows that authors need to be free to create, not mired in logistics like eBook conversion, establishing wholesale accounts, insurance, shipping, taxes, and so on. Page’s accomplished writers and publishing professionals allow authors to leave behind these complex and time-consuming issues and focus on their passion: writing and creating. Learn more at www.pagepublishing.com.

Photo – https://mma.prnewswire.com/media/1526500/Juan_Rafael_Maldonado.jpg

SOURCE Page Publishing