Ismael Cala launches a Diploma in Meditation and Mindfulness at the Cala Center in Miami

March 23, 2021

MIAMI, March 23, 2021 /PRNewswire-HISPANIC PR WIRE/ — One year after the start of the Covid-19 lockdowns, all health services and experts are warning of another parallel pandemic related to mental health. Confinement, illness, loss of loved ones, economic deterioration, less physical activity and zero vacations appear among the situations experienced by almost all the planet’s inhabitants over the last twelve months.

In this scenario, the strategist, communicator and author Ismael Cala will lead a Diploma in Meditation and Mindfulness, based on the Bamboo Leader Philosophy from April 23 to 25 in Miami.

“Learning to meditate is taking care of your mental health, well-being and self-esteem. It will be three days of face-to-face classes at the Cala Center in Miami. We have between 60,000 and 80,000 thoughts a day. Many of them are negative and appear to drain our energy. But, if you meditate, you learn to control these thoughts and your actions, explained Ismael.

The Diploma in Meditation and Mindfulness will feature special classes by Alberto Becerra, spiritual leader and facilitator in personal growth, Reiki master and Feng Shui consultant, among other activities; as well as Bruno Torres, a certified Yoga teacher for The Yoga Alliance® and the Sivananda Ashram Yoga Farm in California.

More : https://ismaelcala.com/diplomadoenmeditacion/

WhatsApp: +1 305 360 9940

ABOUT ISMAEL CALA

Life coach and business strategist for five and a half years, he hosted the primetime show CALA on CNN en Español. Businessman and social entrepreneur he is the author of eight bestsellers on leadership, entrepreneurship, and personal development, including “El Poder de Escuchar” and “Despierta con Cala”. Cala was born in Santiago, Cuba in 1969. He graduated from the executive program of the prestigious Singularity University in Silicon Valley (California). Personally trained with great teachers including Deepak Chopra, Tony Robbins, Robin Sharma, Dr. Bruce Lipton, Dr. Joe Dispenza, and John C. Maxwell among others. He is the ambassador of the concept of Corporate Happiness for Latin America. He is the founder and president of Cala Enterprises Corporation and the Ismael Cala Foundation.

SOURCE Cala Enterprises

Willie Nelson, Thirteen Major Sports Leagues and Organizations Team Up With the Ad Council and COVID Collaborative’s National ‘It’s Up To You’ COVID-19 Vaccine Education Initiative

March 23, 2021

NEW YORK, March 23, 2021 /PRNewswire-HISPANIC PR WIRE/ — As an extension of their COVID-19 Vaccine Education Initiative, “It’s Up To You,” the Ad Council and COVID Collaborative today announced the launch of a new campaign in partnership with thirteen leading sports leagues and organizations: American Horse Council, Athletes Unlimited, Major League Baseball (MLB), Major League Soccer (MLS), National Association for Stock Car Auto Racing (NASCAR), National Basketball Association (NBA), National Football League (NFL), National Hockey League (NHL), National Women’s Soccer League (NWSL), PGA TOUR, US Open Tennis Championships, Women’s National Basketball Association (WNBA) and WWE. Highlighting iconic moments in sport and a brand-new recording of “I’ll Be Seeing You” performed by Grammy Award-winning musician, Willie Nelson, the videos encourage fans to visit GetVaccineAnswers.org for the latest information about the COVID-19 vaccines.

“In the song, I sing ‘I’ll be seeing you in all the old familiar places,’ and that’s exactly what I hope these PSAs will help do: help get Americans informed about the vaccines and one step closer to the people and moments we miss,” said Grammy-winning musician Willie Nelson. “I’m happy to be part of this new campaign with the Ad Council, COVID Collaborative and these sports organizations to empower millions more to get the answers they need and feel confident in getting vaccinated, like I did.”

“Sports and sports moments hold a special place in the hearts of millions of people across our country and, regardless of who you’re rooting for, we’re all looking forward to getting back to the arenas, stadiums and moments we miss,” said Lisa Sherman, President and CEO of the Ad Council. “We’re grateful for the extraordinary collaboration and commitment from all of our partner leagues and organizations and Willie Nelson for lending his voice to these powerful PSAs. We know this work will inspire Americans and encourage them to get the latest information on the COVID-19 vaccines.”

VIDEO: https://youtu.be/tUZziJSaKhQ

Willie Nelson, who received his COVID-19 vaccination earlier this year, recorded a brand-new rendition of “I’ll Be Seeing You” pro bono specifically to be featured within the new PSAs. Developed pro bono by creative agency, Pereira O’Dell, in collaboration with the thirteen leagues and organizations, the spots remind fans about the joy and exhilaration of experiencing sporting events together in person and end with the hopeful message that now that the vaccines are here, we can hopefully get back to those moments we love soon. Within the spots are some of the most iconic moments in recent sports history, including Jordan Spieth’s celebration after winning the 2017 Travelers Championship, Naomi Osaka and Coco Gauff’s emotional hug after the US Open, Pete Alonso hitting a home run, the WWE crowd chanting for Finn Balor, as well as more intimate moments of fan and player excitement and interaction, driving audiences to GetVaccineAnswers.org for answers to top questions consumers have about the COVID-19 vaccines.

“This is the same song we used on our previous spot, but done with a completely different vibe, just for this story we are telling. That allows the leagues and organizations to have their own voice in this battle against the pandemic at the same time they are part of a larger movement. The goal is to have other partners take this song and this idea and make it theirs too,” said PJ Pereira, Creative Chairman, Pereira O’Dell.

According to Ad Council research fielded by Ipsos in February, approximately 40% of the American public remain undecided about getting a COVID-19 vaccination. Of that undecided population, only 56% say they feel confident they have enough information to guide their decision about getting a COVID-19 vaccination, compared to 96% of those already committed. A majority (over 80%) are eager to get back to the moments and people they miss, including sporting events. And new data from Bully Pulpit Interactive shows that 28% of hesitant Americans say they are inspired and more likely to get vaccinated when prompted to get back to sporting events. These insights underline the urgency for continued mass communication efforts that provide audiences with answers to the top questions people have about the COVID-19 vaccines.

“Sports bring us together as a people. Having this extraordinary collection of sports leagues and organizations, together with the voice of Willie Nelson, on our team will help us educate more Americans about the COVID-19 vaccines, get the information they desperately need to make their choice to get a vaccine, and move us closer to enjoying our favorite sporting events in person,” said John Bridgeland, Co-Founder & CEO of the COVID Collaborative.

Per the Ad Council model, the PSAs will run in time and space donated by the media across TV and digital media platforms beginning this week. Partners supporting the PSAs include Bank of America, which is donating over $1.7 million in ad inventory to help the Ad Council and COVID Collaborative reach sports fans with the “It’s Up To You” PSAs. Additional major media partners, including Facebook, NBCUniversal, among others have committed to providing significant donated media space to run and amplify the PSA assets.

The launch of this content follows the Ad Council and COVID Collaborative’s recent launch of the “It’s Up To You” initiative, which includes creative assets developed by Pereira O’Dell, JOY Collective, iHeartMedia, Group SJR, Values Partnerships and other partners to ensure the American public has the latest and most accurate information about the COVID-19 vaccines. In addition to an extensive ground game to put information in the hands of trusted, local messengers, the Ad Council and COVID Collaborative are mobilizing powerful intermediaries, including iconic artists and sports leagues and organization to reach millions of Americans with information our surveys show they want now to inform their decisions to get a vaccine.

Leading contributors to date include Amazon, Apple, Bank of America, Cisco, CVS Health, Facebook, General Motors, Google and YouTube, the Humana Foundation, NBCUniversal/Comcast, Salesforce, Verizon, Walgreens and Walmart. Significant contributions have also been provided by Adobe, America’s Health Insurance Plans (AHIP), the American Heart Association, the American Medical Association, BNY Mellon, Business Roundtable, Citi, Ford Motor Company, Honeywell, JPMorgan Chase, the New York Life Foundation, Stanley Black & Decker, Synchrony, Target, Unilever, Wells Fargo and ViacomCBS.

Since the pandemic was declared in March 2020, the Ad Council has mobilized the industry to launch an unprecedented, multi-pronged communications effort to combat COVID-19. To date, the Ad Council’s COVID-19 response efforts have resulted in 44 billion impressions, $456 million in donated media value, and over 33 million visits to Coronavirus.gov.

The Ad Council

The Ad Council has a long history of creating life-saving public service communications in times of national crisis, starting in the organization’s earliest days during World War II to September 11th and natural disasters like Hurricane Katrina and Hurricane Sandy. Its deep relationships with media outlets, the creative community, issue experts and government leaders make the organization uniquely poised to quickly distribute life-saving information to millions of Americans.

The Ad Council is where creativity and causes converge. The non-profit organization brings together the most creative minds in advertising, media, technology and marketing to address many of the nation’s most important causes. The Ad Council has created many of the most iconic campaigns in advertising history. Friends Don’t Let Friends Drive Drunk. Smokey Bear. Love Has No Labels.

The Ad Council’s innovative social good campaigns raise awareness, inspire action and save lives. To learn more, visit AdCouncil.org, follow the Ad Council’s communities on Facebook and Twitter and view the creative on YouTube.

COVID Collaborative
COVID Collaborative, a project of UNITE, is a national assembly of experts, leaders and institutions in health, education and the economy and associations representing the diversity of the country to turn the tide on the pandemic by supporting federal, state and local COVID-19 response efforts.

The COVID Collaborative is co-chaired by former Governor and U.S. Senator Dirk Kempthorne (R-ID) and former Governor Deval Patrick (D-MA) and led by CEO John Bridgeland and President Gary Edson. COVID Collaborative includes expertise from across Republican and Democratic administrations at the federal, state and local levels, including former FDA commissioners, CDC directors, and U.S. surgeon generals; former U.S. secretaries of Education, Homeland Security and Health and Human Services; leading public health experts and institutions that span the country; the Business Roundtable, National Association of Manufacturers and U.S. Chamber of Commerce; the NAACP, UnidosUS and the National Congress of American Indians; the Skoll Foundation, The Allstate Foundation and The Rockefeller Foundation; and associations representing those on the front lines, from the American Public Health Association and Association of State and Territorial Health Officials to the Council of Chief State School Officers and the Council of the Great City Schools. Tim Shriver is Chairman of UNITE.

To learn more, visit www.CovidCollaborative.us, and follow the COVID Collaborative on Twitter and LinkedIn.

QUOTE ADDENDUM:

American Horse Council
“The American Horse Council, the voice of the horse industry in Washington DC, wants to encourage all horse enthusiasts, and our fellow sports enthusiasts, to get vaccinated as soon as possible so we can return safely to venues and enjoy competitive events. Vaccines will play an important role in bringing this pandemic under control and returning to some sense of normality,” said Julie Broadway, President American Horse Council.

Athletes Unlimited
“At the core of Athletes Unlimited’s mission is promoting civic leadership and cultivating the leaders of tomorrow. We are proud to support the Ad Council’s ‘It’s Up To You’ campaign to promote awareness and education about getting vaccinated to prevent the spread of COVID-19,” said Jon Patricof, CEO and Co-Founder of Athletes Unlimited.

Major League Baseball (MLB)
“We are proud to join the other sports leagues in sending an important health and safety message to our fans. Baseball has a unique ability to bring people together at the ballpark creating communal experiences and memorable moments. Our fans are integral in creating that magic. We’re hopeful this campaign resonates with millions of people and inspires them to take action in our common desire of returning to normalcy. We’re looking forward to once again hearing the roar of the crowd at our ballparks.” – Barbara McHugh, MLB Senior Vice President, Marketing

Major League Soccer
“Major League Soccer is keenly aware that vaccine education is key to returning to better days for everyone,” said JoAnn Neale, MLS President and Chief Administrative Officer. “We miss seeing MLS fans fill the stadiums in their communities and cheering on their favorite club game after game. That’s why Major League Soccer is proud to partner with the Ad Council and many of the top sports leagues in North America on the ‘It’s Up to You’ campaign.”

NASCAR
“Over the past 12 months, we’ve seen the collective power of sports help to unify our country and rally Americans around important issues,” said Pete Jung, Senior Vice President of Marketing at NASCAR. “At present, we must continue to encourage our audiences to learn more about COVID-19 vaccines and the benefits of getting vaccinated, and at NASCAR we’re proud to stand with the Ad Council and other sports leagues to promote that important message.”

National Basketball Association (NBA) and Women’s National Basketball Association (WNBA)
“The NBA and WNBA family recognizes that reaching our fans with health and safety messages has the ability to save lives, and we remain committed to using our platform to inform as many people as possible. Joining the Ad Council and COVID Collaborative’s new campaign with the other participating professional sports leagues will help further our efforts to encourage fans to learn more about COVID-19 vaccines.” – Kate Jhaveri, NBA Chief Marketing Officer

National Football League (NFL)
“The NFL is pleased to join with the other professional sports leagues to encourage communities to learn more about the COVID-19 vaccine,” said Anna Isaacson, SVP, NFL Social Responsibility. “The NFL has a longstanding record of working to make positive change in communities and through this vaccine education campaign, we are committed to using our platform to help people make informed decisions about what is best for them.”

National Hockey League (NHL)
“The spectacular goals, the incredible saves, the highlight-reel moments, the once-in-a-lifetime milestones – none of it is the same without thousands of NHL fans cheering in the stands. The health and safety of NHL fans is of utmost importance. As more arenas open their doors, the NHL and its 31 Member Clubs are doing their part to reduce the incidence of COVID-19 cases with enhanced safety measures and Protocols. Everyone has a part to play to combat this deadly virus,” said Heidi Browning, NHL Senior Executive Vice President and Chief Marketing Officer

National Women’s Soccer League (NWSL)
“We all have to do our part to spread the word that we can beat this disease and the NWSL is honored to be partnering with sports leagues and the Ad Council to support this initiative,” said NWSL Commissioner Lisa Baird. “We all want to see fans in stadiums again. But far more importantly, we all want to be safe and well, engaged in our local communities, supporting our local businesses, and reunited with our friends and family. It’s up to all of us to get there, and if Willie Nelson says so, you sort of have to do it!”

PGA TOUR
“It is critical that all groups are educated about the COVID-19 vaccine in order to make smart and informed decisions,” said PGA TOUR Commissioner Jay Monahan. “As one of the first sports to return to the field of play last year, the PGA TOUR is proud to collaborate with The Ad Council and other major professional sports to continue to unify and inspire through this important next step for our communities.”

US Tennis Association
“We at the USTA are proud to be a partner in this initiative and encourage everyone to educate themselves on COVID-19 vaccination. We all can’t wait to start welcoming fans back to live sporting events, including the US Open, and this partnership will go a long way toward ensuring we can do so in the safest way possible,” said Mike Dowse, CEO and Executive Director of the US Tennis Association.

WWE
“We are pleased to partner with the Ad Council and other leading sports leagues on this critical vaccine education campaign,” said Stephanie McMahon, WWE Chief Brand Officer. “WWE’s fans are our secret sauce and we can’t wait to safely get them back to our live events soon.”

Logo – https://mma.prnewswire.com/media/748305/Ad_Council_Logo.jpg
Logo – https://mma.prnewswire.com/media/1454289/Covid_Collaborative_Logo.jpg

SOURCE The Ad Council

Women-Led BodyK Is Now Official COVID Testing Service for LATAM Airlines Passengers in the United States

March 23, 2021

MIAMI, March 17, 2021 /PRNewswire-HISPANIC PR WIRE/ — BodyK Wellness and Health, a women-owned South Florida COVID Testing company, announced they will now provide rapid COVID Testing for LATAM Airlines passengers in the United States. BodyK specializes in providing Same Day Results for the COVID PCR tests allowing passengers to travel with ease.

“We quickly realized that waiting days for a COVID-19 test result was counterproductive for travelers trying to board a flight. It has been our commitment to be pioneers in rapid COVID testing and to cater to passengers from the onset of this pandemic,” explained Mari Martinez, CEO and Founder of BodyK. “As Miami locals, we understand the roles that travel and tourism play in our city. Our rapid PCR test ensures anyone can enter and leave our city safely.”

Due to government restrictions in several countries in Latin America and throughout the world, many travelers are required to present a negative COVID PCR Test to board international flights from Miami International Airport, as well as all other major airports across the United States.

BodyK worked closely with the LATAM Airlines team to better understand the obstacles created for passengers due to the pandemic.

“It is an honor that LATAM Airlines, the leading airline in Latin America and one of the largest global airlines, chose BodyK as their COVID Testing partner,” stated Sylvia Franco, Chief Strategy Officer and Co-Founder of BodyK. “As a women-led company, our team is proud to be creating innovative solutions during the pandemic.”

LATAM Airlines passengers can text the word COVID to 1-877-MY-BODYK or go to the website, to easily book their appointment. Price with insurance starts at $85 for Same Day Results on PCR Tests and LATAM passengers receive 10% discount off all BodyK testing. BodyK also offers concierge services to homes, hotels and places of business.

BodyK is a South Florida company located nearby to Miami International Airport. BodyK is soon expanding into New York, Massachusetts and California to provide COVID Testing service for LATAM Airlines passengers at their different ports of departure.

About BodyK

BodyK, whose leadership is made up entirely of women, is focused on becoming the leaders in rapid testing. In 2020, BodyK was honored with the Keys to Miami-Dade County by The Beacon Council and Mayor Carlos Gimenez.

SOURCE BodyK

Paul Hormaza And Estelita Sánchez Castro’s New Book La Última Travesía Del Guerrero Y Mi Primer Beso, An Enthralling Tale Of Chivalry, Nationalism, And Hope For Freedom From Strife And Toil

March 23, 2021

ONTARIO, Calif., March 23, 2021 /PRNewswire-HISPANIC PR WIRE/ — The book La última travesía del guerrero y mi primer beso was created by Paul Hormaza and Estelita Sánchez Castro. Paul Hormaza served as a professor of English and history and Peruvian reality. Estelita Sánchez Castro has a degree in education from the Universidad Nacional Mayor de San Marcos and is professor of language and literature at the La Inmaculada in the province of Colonel Portillo, Pucallpa, Ucayali, Peru.

Paul Hormaza and Estelita Sánchez Castro said this about their book: “‘Literature is a journey, not a destination.’ La última travesía del guerrero y mi primer beso plunges us into a journey through the coasts of the South Pacific where a warrior fights his last battle in the most adverse conditions to preserve the noblest status of his nation: freedom. We are accompanied on this journey by pristine and crystalline poetry that arises from the most unpublished depths of the soul where the innocence of ‘The First Kiss’ inevitably evokes the naivety of first love. Welcome aboard in this fascinating journey where war and love travel over the limits of sacrifice to obtain a single triumph: the victory of life.”

Published by Page Publishing, Paul Hormaza and Estelita Sánchez Castro’s new book La última travesía del guerrero y mi primer beso will surely captivate the readers with awe-inspiring journeys in life that emanate grace and passion told in various literary forms.

Consumers who wish to partake in a voyage of words, images, and evoking human thoughts and emotions can purchase La última travesía del guerrero y mi primer beso in any bookstore or online at Apple iTunes, Amazon.com, Google Play, or Barnes and Noble.

For additional information or inquiries, you can contact Page Publishing, through the following number: 866-315-2708.

About Page Publishing:

Page Publishing is a traditional full-service publishing house that handles all of the intricacies involved in publishing its authors’ books, including distribution in the world’s largest retail outlets and royalty generation. Page Publishing knows that authors need to be free to create, not bogged down with complicated business issues like eBook conversion, establishing wholesale accounts, insurance, shipping, taxes, and the like. Its roster of authors can leave behind these tedious, complex, and time-consuming issues and focus on their passion: writing and creating. Learn more at www.pagepublishing.com.

Photo – https://mma.prnewswire.com/media/1471052/Paul_Hormaza_y_Estelita_Sa_nchez_Castro.jpg

SOURCE Page Publishing

Leyanis Blandón’s New Book La Esposa Del Pastor, Is A Spiritual Tome That Tackles The Importance Of Female Presence Within The Church

March 23, 2021

RICHMOND, Texas, March 23, 2021 /PRNewswire-HISPANIC PR WIRE/ — The book La Esposa Del Pastor was created by Leyanis Blandón. Leyanis is an author who was born in Nicaragua, arriving in the United States (Houston, Texas) in 1985. Leyanis is the wife of Pastor Jorge Blandón and exercises counseling, mentoring, teaching, lecturing, and performing functions of secretariat, administration, and treasury.

Blandón said this about his book: “La Esposa Del Pastor as a suitable help = ezer = strength and courage, recognizing through this book that every woman who loves God is nothing less than strength and courage, because without them this world would have no meaning or reason for being, God formed in our entrails the forces of life, where all the goods of the entire world would emanate, beginning with Eve in Eden and making an eternal effectiveness in Mary when she conceived Jesus.

The first defender of the female gender was Jesus, giving her a sense of virtue and position in the secular and spiritual realm, in this book there are real life challenges, but overcome in God’s way. Woman, put on your dress well, in your strength, and courage.”

Published by Page Publishing, Leyanis Blandón’s new book La Esposa Del Pastor delves into the scriptures to prove the essence of womanhood in the perpetuation of the Christian faith.

Consumers who wish to learn and understand the power of women of faith can purchase La Esposa Del Pastor in any bookstore or online at Apple iTunes, Amazon.com, Google Play, or Barnes and Noble.

For additional information or inquiries, you can contact Page Publishing, through the following number: 866-315-2708.

About Page Publishing:

Photo – https://mma.prnewswire.com/media/1471029/Leyanis_Blandon.jpg

SOURCE Page Publishing

Kia Motors America Hires Michael Mchale As Director, Brand Experience

March 22, 2021

IRVINE, Calif., March 22, 2021 /PRNewswire-HISPANIC PR WIRE/ — Kia Motors America (KMA) announced today that automotive industry veteran, Michael McHale, has joined the company as director, brand experience. In the newly created role, McHale will lead all aspects of public relations and external communications including events, experiential, auto shows and strategic partnerships. McHale will report directly to Russell Wager, KMA’s vice president, marketing.

McHale brings more than 25 years of automotive industry experience to his new role. Recently, McHale was head of communications at Rivian Automotive where he oversaw the brand’s introduction to the U.S. market in 2018. Previously, McHale spent 11 years as director, corporate communications at Subaru of America where he oversaw all public relations, social media, auto show and internal communications efforts. He has also held positions with the BMW, Land Rover and MINI automotive brands. McHale began his career in design and production engineering at Land Rover in the UK.

“As the industry shifts to electrification, Michael’s experience will be instrumental to our communications efforts as we continue to propel Kia forward and further differentiate the brand in the quickly evolving automotive landscape,” said Sean Yoon, president and CEO of Kia Motors North America and Kia Motors America.

About Kia Motors America

Headquartered in Irvine, California, Kia Motors America continues to top quality surveys and is recognized as one of the 100 Best Global Brands. Kia serves as the “Official Automotive Partner” of the NBA and offers a complete range of vehicles sold through a network of nearly 750 dealers in the U.S., including cars and SUVs proudly assembled in West Point, Georgia.*

For media information, including photography, visit www.kiamedia.com. To receive custom email notifications for press releases the moment they are published, subscribe at www.kiamedia.com/us/en/newsalert.

*The Telluride, Sorento and K5 are assembled in the United States from U.S. and globally sourced parts.

Logo – https://mma.prnewswire.com/media/714298/Kia_Logo.jpg

SOURCE Kia Motors America

NEON16’s Lex Borrero, Legendary Music Mogul Tommy Mottola And Top Representation Firm Range Media Partners Establish ‘NTERTAIN’: A New Powerhouse Media Company Focusing On The Latin Experience

March 22, 2021

(L-R) Tommy Mottola, Lex Borrero, Peter Micelli

MIAMI, March 22, 2021 /PRNewswire-HISPANIC PR WIRE/ — NEON16 co-founder and industry veteran, Lex Borrero, legendary music mogul Tommy Mottola and top representation firm Range Media Partners have announced the formation of NTERTAIN, a new entertainment and media company focusing on the creation, development, and production of premier content across all mediums. With decades of collective expertise, the 360° company and online broadcaster will bring Latin stories to the forefront by representing the global power and success of Latin talent, brands and culture.

Borrero’s NEON16 has experienced incredible growth and impact on the Latin music industry since its inception in 2019. The company was recently named the #1 Most Innovative music company of 2021 by Fast Company for achieving multiple chart-topping crossover hits including the Grammy nominated single “UN DIA” by J Balvin, Dua Lipa, Bad Bunny and Tainy; “Dakiti” by Bad Bunny and Jhay Cortez; and Kali Uchi’s “Telepatia,” as well as for their work executive producing Selena Gomez’s latest album, “Revelacion” and Paramount’s “Spongebob: Sponge on the Run” movie soundtrack and its summer hit, “Agua”.

Mottola is one of the most influential music executives in history, credited with discovering and/or guiding the careers of icons including Celine Dion, Mariah Carey, Beyonce, Billy Joel, Bruce Springsteen, Aerosmith and Will Smith, as well as creating what TIME magazine called the “Latin Explosion” in the late 90’s and early 2000’s by signing Gloria Estefan, Ricky Martin, Shakira, Jennifer Lopez, and Marc Anthony.

Range Media Partners was founded in 2020 by a collective of leaders in the entertainment and business industries. The company has quickly positioned itself at the forefront of representation across the evolving media landscape, with clientele spanning film, television, music, literary, and activism. Cultivating cross-collaborations across each of these departments is a core strategy for the company in guiding exceptional talent into unlocking their full global value.

Over the past year, Borrero and Mottola have been working on multiple music and entertainment ventures aimed at bringing Latin music and culture to a global audience. NTERTAIN was conceived when Borrero, Mottola and NEON16’s Head of Creative, Ivan Rodriguez, recognized the need for quality content truly representative of the culture and the Latin experience both in the United States and globally. By joining with Range Media Partners, their vision to offer full-service content production and provide artists with unparalleled access to all major media companies was realized, making NTERTAIN an instant powerhouse.

Borrero reveals, “I saw a huge need for more Latin creatives in Hollywood and more importantly, a lack of quality stories being told in a way that made a difference in the perception of Latins, and that truly represented us as a culture. Our goal is to change that, and in the process, create incredible content that will NTERTAIN.”

Mottola adds, “Music has always been at the epicenter of culture…today LATIN MUSIC is THE Global Pop-Culture! NTERTAIN will develop unique and 100% authentic content and programming that will resonate with the global pop general market and beyond.”

“Range Media Partners are thrilled to be joining forces with Lex & Tommy, two luminary culture creators who are transforming the entertainment business. Lex is a maverick executive in the Latin music & content space and Tommy is an indelible titan! We are so proud to put our collective experience together to support exceptional Latin talent in creating and shaping culture through music and storytelling. The NTERTAIN partnership speaks right to the essential mission and vision of Range Media Partners, and the kind of industry change we hope to help facilitate,” states Peter Micelli, CEO of Range Media Partners.

NTERTAIN will be based in Miami, Florida and headed by Borerro and Mottola in partnership with Range Media Partners, led by CEO, Peter Micelli. In addition to his work at NTERTAIN, Borrero will continue to serve as President at multimedia and talent incubator powerhouse NEON16, which he co-founded with Billboard’s #1 Latin producer and songwriter Tainy, who will also join the NTERTAIN team as a partner.

NEON 16
Based in Miami, FL, NEON16 is a diversified entertainment and media company founded in 2019 by industry veteran Lex Borrero and legendary award-winning producer and artist Tainy. The talent and idea incubator has become one of the leading companies in the Latin market, recently releasing global hits “Agua” from “The SpongeBob Movie: Sponge on the Run” recorded by J Balvin; and “Un Dia (One Day),” recorded by J Balvin, Dua Lipa and Bad Bunny.

TOMMY MOTTOLA
Tommy Mottola is the Chairman of Mottola Media Group, and is one of the most influential music executives in the industry, credited with discovering and/or guiding the careers of Celine Dion, Mariah Carey, Beyonce, Billy Joel, Bruce Springsteen, Barbra Streisand, Aerosmith, Nas, and Will Smith, as well as creating what TIME magazine called the “Latin Explosion” in signing Gloria Estefan, Ricky Martin, Shakira, Jennifer Lopez, and Marc Anthony. As Sony Music’s global Chairman and CEO, he was responsible for a total of eight billion units sold and more than $65 billion dollars in sales, tripling Sony’s profits during his tenure. By making acquisitions such as The Beatles’ catalogue, along with Michael Jackson’s, he enabled Sony/ATV to become one of the leading music publishers in the world. He produced the HBO films The Latin Explosion and its companion book, “The Latin Explosion: A New America” (Penguin 2016); and 15: A Quinceanera Story (2017). In addition, his Broadway producer credits include A Bronx Tale, Jersey Boys, Summer: The Donna Summer Musical, The Band’s Visit, and Ground Hog Day. He is a New York Times best-selling author for his memoir, “HITMAKER, the Man and His Music” (Hachette 2013). He was born in the Bronx, and is married to celebrated Mexican singer, THALIA.

RANGE MEDIA PARTNERS
Range Media Partners was founded in September 2020 by Dave Bugliari, Mackenzie Condon Roussos, Rich Cook, Michael Cooper, Susie Fox, Matt Graham, Sandra Kang, Rachel Kropa, Chelsea McKinnies, Peter Micelli, Mick Sullivan, Byron Wetzel, and Jack Whigham. A collective of leaders in the entertainment and business industries, Range Media Partners guides exceptional talent into unlocking their full global value in all businesses. With clientele spanning film, television, music, literary, and activism, Range continues to be at the forefront of representation across the evolving media landscape.

PRESS CONTACTS
NEON16
Romina Andrea Magorno; [email protected]

Tommy Mottola / Rogers & Cowan PMK
Cindi Berger; [email protected]
Lori Lousararian-Hakola; [email protected]

Range Media Partners / Narrative
Heidi Lopata; [email protected]
Matt Haberman; [email protected]

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SOURCE NTERTAIN

Podium Finish for Acura at Sebring

March 22, 2021

Driving their Acura ARX-05 prototype, the Meyer Shank Racing trio of Dane Cameron, Filipe Albuquerque and Juan Pablo Montoya finished third in this weekend's Mobil 1 Twelve Hours of Sebring sport car race.

SEBRING, Fla., March 21, 2021 /PRNewswire-HISPANIC PR WIRE/ — In a typically fraught and hard-fought Mobil 1 Twelve Hours of Sebring, it was the Meyer Shank Racing trio of Dane Cameron, Olivier Pla and Juan Pablo Montoya leading the way for Acura at Sebring International Raceway, finishing third in their AutoNation/SiriusXM Acura ARX-05.

Today’s race was marked by multiple incidents and a trio of heavy crashes, but all without serious driver injury. When the green flag waved for the final restart with just under 30 minutes remaining, Cameron powered his Acura past the similar ARX-05 of Wayne Taylor Racing to claim third place and the first podium result for Meyer Shank Racing since the team returned to prototype competition after back-to-back GTD championships for Acura in 2019-20.

Earlier in the day, Wayne Taylor Racing appeared to be in contention for a second consecutive 2021 victory, but the season-opening Rolex 24 race winners Sebring hopes were dashed – four hours into the 12-hour contest – by contact with a GTD car, resulting in damage and a loss of coolant in the right-side intercooler of the ARX-05. The driver lineup of Filipe Albuquerque, Ricky Taylor and Alexander Rossi persevered despite the resulting loss of power, and their fourth place finish keeps them in the thick of the DPi championship battle.

Acura NSX GT3 Evo
In the production-based GTD division, the Magnus with Archangel’s NSX GT3 Evo driven by Andy Lally, John Potter and Spencer Pumpelly had a steady run through the first seven hours, then picked up pace as the circuit cooled in the later afternoon and into the night, beginning a long battle with the Porsche of Team Hardpoint-EBM for a possible podium result. In the final minutes, while fighting for third place, Katherine Legge in the Porsche made contact with Lally’s Acura, sending the NSX briefly off track and resulting in a fourth-place finish. Legge would finish fifth after being penalized for the contact.

Acura Rolex 24 Results

3^rd overall – #60 Meyer Shank Racing Acura ARX-05 DPi
Drivers Dane Cameron, Olivier Pla, Juan Pablo Montoya
4^th overall – #10 Wayne Taylor Racing Acura ARX-05 DPi
Drivers Ricky Taylor, Filipe Albuquerque, Alexander Rossi
4^th GTD – Magnus with Archangel Acura NSX GT3 Evo
Drivers Andy Lally, John Potter, Spencer Pumpelly

DPi Manufacturers’ Championship (unofficial, after 2 of 10 rounds)

Cadillac 740
Acura 712
Mazda 682

Acura Rolex 24 Fast Facts

Acura Motorsports and its performance arm, Honda Performance Development, have recorded a total of eight victories at the 12 Hours of Sebring, including three class wins for Acura, four LMP2 class wins under the HPD umbrella, and an overall win in 2016.
Tonight’s third-place result was the second consecutive podium finish for Acura at Sebring. Acura and drivers Taylor and Helio Castroneves secured the 2021 IMSA DPi championship here last November when, due to schedule changes as a result of the COVID pandemic, the Twelve Hours of Sebring served as the season finale.
Acura first entered IMSA competition in 1991, shortly after the company’s founding in 1986, and the 1991 Daytona race was the first major event for the company. Comptech Racing and drivers Parker Johnstone, Steve Cameron [uncle of current Acura racer Dane Cameron] and Bob Lesnett, driving a Spice Acura SE90P, claimed the victory that year in a class that compares to today’s LMP2 division.

Quotes
Dane Cameron (#60 Meyer Shank Racing ARX-05) finished 3^rd with co-drivers Olivier Pla and Juan Pablo Montoya: “There always seems to be a final lap ‘shootout’ under the lights at Sebring, and tonight was no exception. I had a good final restart and made up a position. But we were just a little bit off on the balance all race, and in the end didn’t have quite enough [for the victory]. We were kind of hanging on, so I think we got the most out of what we had in terms of pace, and the team did a really good job all day, really good strategy and quick pit stops throughout so, we made some good strides and it’s nice to get a podium here for Acura and Meyer Shank Racing in their return to prototypes.”

Ricky Taylor (#10 Konica Minolta Wayne Taylor Racing Acura ARX-05) finished fourth with co-drivers Filipe Albuquerque and Alexander Rossi: “It was really looking like a good day until the damage we had [following contact with a GTD car]. I think the whole Konica Minolta Wayne Taylor Racing team did a really nice job preparing the car with the end of the race in mind. Man, the car was handling so well at the end, it’s just a shame with the damage we sustained, we were fighting without a full-powered Acura after [the contact]. The bright side is we took away some decent [championship] points [for finishing fourth], and a lot of our main rivals were behind us. On that note, we can go back to Mid-Ohio, for Acura’s home-town race and try and go four-for-four for Acura.” [Acura teams and drivers have won the last three Acura Sports Car Challenge events at the Mid-Ohio Sports Car Course.]

John Potter (#44 Magnus with Archangel Acura NSX GT3 Evo) finished 4^th in GTD with co-drivers Andy Lally and Spencer Pumpelly: “You know, we’re feeling great! We came here knowing that this track hasn’t always been favorable for the Acura NSX GT3, so we’re really excited to show the consistency this car has, to bring home a fourth-place finish, and survive all the carnage that claimed a lot of our competitors today. We were expecting just a ‘points-paying’ finish, but we got some really good championship points, so we’re really happy.”

David Salters (President, Honda Performance Development) on today’s race at Sebring: “I guess it’s a good thing to be disappointed with third- and fourth-place results. But the competition at this level is so tight, that you have to have a perfect day to win. It was an exciting race at the end for the fans, and we’re pleased to see Acura take another podium in DPi here, and contest for a podium in GTD. It was a tricky race, in constantly changing conditions that presented a variety of challenges for our teams. Our teams and drivers gave it their all, as always, and even though we had some problems with contact in both classes, delivered the best possible results on the day.”

Next
After starting the 2021 season with a pair of endurance contests in Florida, the WeatherTech SportsCar Championship now takes an eight-week break before resuming with the Acura Sports Car Challenge at Mid-Ohio, May 14-16 at the Mid-Ohio Sports Car Course.

Acura Motorsports Social media content and video links from this weekend’s Twelve Hours of Sebring are available on Instagram (www.instagram.com/hondaracing_hpd), Twitter (www.twitter.com/HondaRacing_HPD) and Facebook (www.facebook.com/HondaRacingHPD). Additional features and long-form videos can be found on the Honda Racing/HPD YouTube channel (https://www.youtube.com/HondaRacingHPDTV).

Photo – https://mma.prnewswire.com/media/1470406/levitt_SEB_032021_GB_12822.jpg

SOURCE Acura Motorsports

(Español) #PrepararsePrevenirProtegerse: la CPSC conmemora la Semana Nacional de Prevención de Envenenamientos del 21 al 27 de marzo de 2021

March 22, 2021

The U.S. Consumer Product Safety Commission is an independent federal agency created by Congress in 1973 and charged with protecting the American public from unreasonable risks of serious injury or death from more than 15,000 types of consumer products under the agency's jurisdiction. To report a dangerous product or a product-related injury, call the CPSC hotline at 1-800-638-2772, or visit http://www.saferproducts.gov. Further recall information is available at http://www.cpsc.gov. (PRNewsfoto/U.S. Consumer Product Safety Co)

Sorry, this entry is only available in Español.

New Smokey Bear PSAs Urge Responsibility as People Spend More Time Outside

March 22, 2021

WASHINGTON, March 22, 2021 /PRNewswire-HISPANIC PR WIRE/ — Ahead of spring outdoor recreation season, the U.S. Department of Agriculture’s Forest Service, the National Association of State Foresters and the Ad Council today announced a new public service advertisement (PSA) from Smokey Bear’s Wildfire Prevention campaign encouraging Americans to explore nature responsibly by taking steps to prevent wildfires.

Experience the interactive Multichannel News Release here: https://www.multivu.com/players/English/8867151-ad-council-smokey-bear-wildfire-prevention-psa/

“Smokey Bear continues his mission in this campaign to remind people to act responsibly where we live, work and play to prevent unwanted human caused wildfires,” said Forest Service Chief Vicki Christiansen. “We are proud to partner with the Ad Council and the National Association of State Foresters on this critical campaign.”

Created pro bono by FCB, the new Smokey Bear Wildfire Prevention PSA reiterates Smokey Bear’s iconic message that “Only You Can Prevent Wildfires.” Actress Isabella Gomez is lending her voice to Smokey through the use of animated emoji technology, joining previous stars such as Stephen Colbert, Al Roker, Jeff Foxworthy and Betty White. Isabella’s spot reminds listeners that dumping hot barbeque coals or ashes on the ground can start wildfires – an especially relevant tip as Americans look to fire up their grills ahead of summer.

In addition to the video creative, the campaign has also created outdoor work featuring Smokey’s animated emoji across a variety of US regions – including the Southeast and the West.

“This platform is ever evolving. And at a time when people are more eager than ever to take to the outdoors, it’s important to lend the bear’s voice to prominent talent that will help it resonate,” said FCB New York’s Co-Chief Creative Officer Gabriel Schmitt. “It’s our job to make sure everyone hears it.”

“Time outdoors has never felt more valuable than it does right now,” said Michelle Hillman, Ad Council Chief Campaign Development Officer. “We know people can’t wait to get outside as weather warms up, and this new work harnesses our previously successful animated emoji technology to remind Americans to explore the outdoors safely.”

This new creative is an extension of the USDA Forest Service, National Association of State Foresters and Ad Council’s ongoing partnership to address wildfire prevention and protecting our nation’s public lands. It is the first of several Wildfire Prevention initiatives to launch this year; and will be followed up with a Be Outdoor Safe push before Memorial Day and the release of a full suite of new creative assets. To learn more about what you can do to prevent wildfires, visit www.SmokeyBear.com.

“Smokey’s image is recognized by eight out of ten¹ Americans, and his work to prevent wildfires is far from over. Smokey Bear needs your help,” said Joe Fox, NASF president and Arkansas state forester. “This summer in particular, given all the limitations the pandemic has put on our emergency responders, please do your part to help ensure our nation’s most treasured landscapes—and the people and wildlife who call them home—are safe from wildfire.”

PSAs will run nationwide in time and space donated by the media, per the Ad Council’s model.

For tips on how you can help prevent wildfires, visit SmokeyBear.com and follow Smokey Bear on Facebook, Twitter and Instagram.

The Ad Council
The Ad Council is where creativity and causes converge. The non-profit organization brings together the most creative minds in advertising, media, technology and marketing to address many of the nation’s most important causes. The Ad Council has created many of the most iconic campaigns in advertising history. Friends Don’t Let Friends Drive Drunk. Smokey Bear. Love Has No Labels.

U.S. Department of Agriculture’s Forest Service
The Forest Service is the agency responsible for overseeing the use of Smokey Bear in cooperation with the National Association of State Foresters and the Ad Council. The Forest Service manages 193 million acres of national forests and grasslands for the American Public. Its mission is to sustain the health, diversity, and productivity of the Nation’s forests and grasslands to meet the needs of present and future generations.

National Association of State Foresters
On behalf of the nation’s 59 state and territorial foresters, NASF influences forest policy and leads efforts to optimize the social, economic, and environmental benefits of forests and trees. State foresters, and the forestry agencies they lead, are committed to the continued delivery of Smokey Bear’s message of personal responsibility and fire safety. Learn more at www.stateforesters.org.

¹ Ad Council online tracking survey of U.S. outdoor recreationists, age 18+ , conducted by Ipsos; Data collected from January-February 2021, n=615

Logo – https://mma.prnewswire.com/media/748305/Ad_Council_Logo.jpg

SOURCE The Ad Council

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