Autoproyecto Launches Hispanic Impact Editorial Series

LOS ANGELES, July 2, 2020 /PRNewswire-HISPANIC PR WIRE/ — Today Autoproyecto launched a new editorial series titled the ‘Hispanic Impact Report.’ This multi-article series will focus on the impact Hispanics have on the automotive market and the efforts manufacturers make to earn their trust and brand loyalty. A new segment of the report will be published each week throughout the summer, culminating in September during Hispanic Heritage month.
“This is a critical time for Hispanic consumers and many are waking up to the significance of their purchasing power, especially younger buyers who are more socially and environmentally focused than their parents,” said Camilo Alfaro, Autoproyecto Founder & CEO. “As a result of this consumer shift, we’re altering our journalism efforts to move beyond simple product recommendations to include more socially conscious reasons for recommending certain brands over others.” Alfaro also acknowledged, “Our readers demand responsible and transparent reporting – they understand they are voting with their wallets.”
The series is being developed both through Autoproyecto’s in-house editorial research team and interviews with the top ten automotive brands by sales volume to Hispanics. It will be hosted at on a special section titled Hispanidad on Autoproyecto’s homepage and promoted through Autoproyecto’s 360 media ecosystem: Autoproyecto.com, social channels, podcasts, OTT channels (Apple TV, Roku, Amazon Fire TV), and national / cable television (NBC Telemundo and CNN Espanol).
According to the Selig Center for Economic Growth, the $1.5 trillion Hispanic market is the largest ethnic market in the U.S., and includes more than one out of every six Americans.
Overall, the Hispanic population has a younger median age, over-indexes on digital platform use, enjoys rising incomes and demonstrates higher population growth when compared to the general market. According to various census and car buying reports, Hispanics represent 18% of the US population, yet account for 24% of all car sales and have the potential to buy more cars over their lifetime than non-hispanics.
“The series was developed to address the lack of information on Hispanics with respect to the automotive industry,” added Alfaro. “The 2010 Census created a lot of energy around marketing to Hispanics but since 2015, information and access to information has declined. With the 2020 Census around the corner, we believe there will be renewed interest in the Hispanic community and we plan to be at the forefront by reporting information that helps automotive marketers reach this demographic more effectively.”
The Hispanic community has been referred to as the sleeping giant because of its untapped potential. Nowhere is this more evident than the Hispanic automotive market.
Follow the series at Hispanic Impact Report.
About Autoproyecto.com
Autoproyecto.com is the only independent and privately owned in-market Spanish language automotive consumer website providing U.S. Hispanics with the latest automotive news, tips and reviews that assist in the purchase of a new/used vehicle. The site also operates its own automotive channel, Autoproyecto TV on OTT (Apple TV, Roku and Amazon Fire TV), and the Sobre Ruedas (On Wheels) podcast. The site is operated by Autoproyecto LLC, based in Los Angeles, California.
Contact:
Octavio Navarro
949.545.3264
[email protected]
Photo – https://mma.prnewswire.com/media/1199862/Autoproyecto_Hispanic_Impact.jpg
Logo – https://mma.prnewswire.com/media/1199863/Autoproyecto_Logo.jpg
SOURCE Autoproyecto.com
Autoproyecto Launches Hispanic Impact Editorial Series

LOS ANGELES, July 2, 2020 /PRNewswire-HISPANIC PR WIRE/ — Today Autoproyecto launched a new editorial series titled the ‘Hispanic Impact Report.’ This multi-article series will focus on the impact Hispanics have on the automotive market and the efforts manufacturers make to earn their trust and brand loyalty. A new segment of the report will be published each week throughout the summer, culminating in September during Hispanic Heritage month.
“This is a critical time for Hispanic consumers and many are waking up to the significance of their purchasing power, especially younger buyers who are more socially and environmentally focused than their parents,” said Camilo Alfaro, Autoproyecto Founder & CEO. “As a result of this consumer shift, we’re altering our journalism efforts to move beyond simple product recommendations to include more socially conscious reasons for recommending certain brands over others.” Alfaro also acknowledged, “Our readers demand responsible and transparent reporting – they understand they are voting with their wallets.”
The series is being developed both through Autoproyecto’s in-house editorial research team and interviews with the top ten automotive brands by sales volume to Hispanics. It will be hosted at on a special section titled Hispanidad on Autoproyecto’s homepage and promoted through Autoproyecto’s 360 media ecosystem: Autoproyecto.com, social channels, podcasts, OTT channels (Apple TV, Roku, Amazon Fire TV), and national / cable television (NBC Telemundo and CNN Espanol).
According to the Selig Center for Economic Growth, the $1.5 trillion Hispanic market is the largest ethnic market in the U.S., and includes more than one out of every six Americans.
Overall, the Hispanic population has a younger median age, over-indexes on digital platform use, enjoys rising incomes and demonstrates higher population growth when compared to the general market. According to various census and car buying reports, Hispanics represent 18% of the US population, yet account for 24% of all car sales and have the potential to buy more cars over their lifetime than non-hispanics.
“The series was developed to address the lack of information on Hispanics with respect to the automotive industry,” added Alfaro. “The 2010 Census created a lot of energy around marketing to Hispanics but since 2015, information and access to information has declined. With the 2020 Census around the corner, we believe there will be renewed interest in the Hispanic community and we plan to be at the forefront by reporting information that helps automotive marketers reach this demographic more effectively.”
The Hispanic community has been referred to as the sleeping giant because of its untapped potential. Nowhere is this more evident than the Hispanic automotive market.
Follow the series at Hispanic Impact Report.
About Autoproyecto.com
Autoproyecto.com is the only independent and privately owned in-market Spanish language automotive consumer website providing U.S. Hispanics with the latest automotive news, tips and reviews that assist in the purchase of a new/used vehicle. The site also operates its own automotive channel, Autoproyecto TV on OTT (Apple TV, Roku and Amazon Fire TV), and the Sobre Ruedas (On Wheels) podcast. The site is operated by Autoproyecto LLC, based in Los Angeles, California.
Contact:
Octavio Navarro
949.545.3264
[email protected]
Photo – https://mma.prnewswire.com/media/1199862/Autoproyecto_Hispanic_Impact.jpg
Logo – https://mma.prnewswire.com/media/1199863/Autoproyecto_Logo.jpg
SOURCE Autoproyecto.com
Food Safety When Eating Outdoors
SILVER SPRING, Md., July 2, 2020 /PRNewswire-HISPANIC PR WIRE/ — Plans to enjoy a picnic, barbeque, or meal under the summer sun? Remember to practice social distancing (stay 6 feet apart from others you don’t live with) and follow the Centers for Disease Control and Prevention’s safety precautions to protect yourself and others from COVID-19, a respiratory illness that is spread from person-to-person, unlike foodborne viruses that can make people sick from contaminated food. Also remember to pack your picnic basket with food safety in mind, as foodborne bacteria that cause food poisoning (also known as foodborne illness) multiply faster in warm weather.

Follow these tips to keep your food safe when eating outdoors:
Before your picnic
- Defrost meat, poultry, and seafood in the refrigerator or by submerging sealed packages in cold water. You can also microwave-defrost, but only if the food will be grilled immediately afterward.
- Marinate foods in the fridge not the countertop. Never reuse marinade that touched raw foods unless you boil it first or set some of the marinade aside before marinating food to use for sauce later.
- Wash all produce before eating, even if you plan to peel it. The knife you use to peel it can carry bacteria into the part you eat. Fruits and vegetables that are pre-cut or peeled should be refrigerated or kept on ice to maintain quality and safety.
- If your picnic site doesn’t offer clean water access, bring water or pack moist towels for cleaning surfaces and hands. Don’t forget to pack a food thermometer!
Packing coolers
- Place food from the refrigerator directly into an insulated cooler immediately before leaving home.
- Use ice or ice packs to keep your cooler at 40 °F or below.
- Pack raw meat, poultry, and seafood in a separate cooler, or wrap it securely and store at the bottom of the cooler where the juices can’t drip onto other foods. Place beverages in a separate cooler; this will offer easy drink access while keeping perishable food coolers closed.
- Avoid loading coolers in the trunk of the car, as it can collect heat. Once at the picnic site, keep food in coolers until serving time (out of direct sun) and avoid opening the lids often.
Grilling
- Have clean utensils and platters available. Cook meat, poultry, and seafood to the right temperatures ─ use a food thermometer to be sure (see Safe Minimum Cooking Temperatures Chart). Keep cooked meats hot at 140 °F or warmer until serving time — set them to the side of the grill rack to keep them hot.
- When removing foods from the grill, place them on a clean platter.
- Never use the same platter and utensils for cooked food that you used for raw meat, poultry, or seafood.
Time and temperature
Don’t let hot or cold food sit in the “Danger Zone” (between 40 °F and 140 °F) for more than 2 hours – or 1 hour if the outdoor temperature is above 90 °F. If they do, throw them away.
Learn more:
https://www.fda.gov/food/buy-store-serve-safe-food/handling-food-safely-while-eating-outdoors
https://www.fda.gov/consumers/consumer-updates/barbecue-basics-tips-prevent-foodborne-illness
Contact: Media: 1-301-796-4540 Consumers: 1-888-SAFEFOOD (toll free)

Photo – https://mma.prnewswire.com/media/1197701/US_FDA___Health_Safety.jpg
Logo – https://mma.prnewswire.com/media/585467/US_Food_and_Drug_Administration_Logo.jpg
SOURCE U.S. Food and Drug Administration
¡HOLA! TV is added to Spectrum, strengthens presence in the US
MIAMI, July 2, 2020 /PRNewswire-HISPANIC PR WIRE/ — ¡HOLA! TV has just strengthened its presence in the US after reaching an agreement with Charter Communications. It will be integrated into Charter’s Spectrum TV ‘Mi Plan Latino’ and ‘Latino View’ packages on July 1st.

¡HOLA! TV thus continues its expansion into the US Hispanic market, where it already has a presence with the main operators making its original and quality offer a standard, especially in matters related to the royal families around the world, fashion, celebrities and lifestyle.
Marcos Pérez, CEO & General Manager of ¡HOLA! TV: “We are pleased to enter into a programming relationship with Charter, which allows us to strengthen Hola TV in a very competitive market and offer our high-quality original programming to even more US viewers.”
¡HOLA! TV, with more than 700 hours of original production, premieres on Spectrum with ‘LA HORA ¡HOLA!’ which features the latest news on celebrities, fashion and royalty; new installments of ‘Top Estilo’, dedicated to the red carpets for leading awards, premieres and galas, and the weekly airing of ‘Coronas y Palacios’, a tour of the world of royalty, taking a closer look at the lives of royals.
Acerca de ¡HOLA! TV
¡HOLA! TV is a joint venture with ATRESMEDIA INTERNACIONAL and the magazine ¡HOLA!, the most respected and exclusive source of news from around the world about celebrities, members of royalty and the aristocracy. ¡HOLA! TV presents the best of ¡HOLA! Magazine, which publishes 31 editions reaching more than 120 countries, brought to television with news, exclusives and special programming that reflect the style and philosophy of the ¡HOLA! brand. The channel’s coverage includes exclusive access to high-interest stories, celebrity lifestyle shows with a special focus on news about royalty around the world. The main offices of ¡HOLA! TV are located in Miami, where several original shows are also produced. Other shows are made by! HOLA! MEDIA and ATRESMEDIA in their studios in Spain
|
Media Contact: |
|
|
¡HOLA! TV |
ATRESMEDIA INTERNACIONAL |
|
Ariana Troconiz |
Blanca Aguirre |
|
Office: +1 (305) 777-1900 |
Office: +34 619 860 074 |
Logo – https://mma.prnewswire.com/media/1199606/HOLA_TV_Logo.jpg
SOURCE Atresmedia Internacional
American Honda Sales Continue Recovery, Despite Inventory Issues and COVID-19 Business Challenges

TORRANCE, Calif., July 1, 2020 /PRNewswire-HISPANIC PR WIRE/ —
|
American Honda |
Honda |
Acura |
|||||||
|
Total |
Cars |
Trucks |
Total |
Cars |
Trucks |
Total |
Cars |
Trucks |
|
|
Q2 |
293,502 |
122,665 |
170,837 |
27,458 |
6,828 |
20,630 |
266,044 |
115,837 |
150,207 |
|
-27.9% |
-34.5% |
-22.3% |
-26.5% |
-33.8% |
-23.8% |
-28.1% |
-34.5% |
-22.1% |
|
|
Total |
Cars |
Trucks |
Total |
Cars |
Trucks |
Total |
Cars |
Trucks |
|
|
June |
114,774 |
45,886 |
68,888 |
12,071 |
2,684 |
9,387 |
102,703 |
43,202 |
59,501 |
|
-15.5% |
-25.9% |
-6.9% |
-0.6% |
-15.9% |
4.8% |
-17% |
-26.4% |
-8.5% |
|
“We’ve returned to business with April to June sales stronger than we could have expected, with the pace of recovery accelerating in the second half of the quarter,” said Dave Gardner, executive vice president of Auto Sales at American Honda Motor Co., Inc. “We’re running a bit lean on inventory, but our dealers have been remarkably nimble in adapting to one of the greatest challenges our industry has ever seen and our production team is working extra days this week to supply our customers. Now, we anxiously anticipate the arrival of the all-new Acura TLX to bring some real excitement to Acura showrooms.”
American Honda COVID-19 Support: The Honda and Acura brands are offering select and eligible first responders and healthcare professionals a $1,000 discount on new vehicles financed or leased through Honda Financial Services or Acura Financial Services through July 6.
|
HONDA |
BRAND REPORT |
||
|
Sales Highlights |
Notes |
||
|
June sales continued the recovery that started in May, though supply issues limited sales potential on several fronts. Still, truck sales came within 8.5% of June 2019.
|
Honda ranks #1 in America with the highest fleet average fuel economy and lowest CO2 emissions of any full-line automaker.
|
||
|
ACURA |
BRAND REPORT |
||
|
Sales Highlights |
Notes |
||
|
Acura sales returned to a normal pace in June, virtually equaling the previous June sales with trucks leading the way.
|
The all-new 2021 Acura TLX arrives early this fall as the brand’s quickest, best-handling and most well-appointed sedan in the brand’s 35-year history. The new model debuted digitally on May 28th and was received enthusiastically by dealers and prospective customers. |
||
|
American Honda Vehicle Sales for June 2020 |
|||||||||||||||||||
|
Month-to-Date |
Year-to-Date |
||||||||||||||||||
|
June 2020 |
June 2019 |
DSR** % |
MoM % |
June 2020 |
June 2019 |
DSR** % |
YoY % |
||||||||||||
|
American Honda Total |
114,774 |
135,901 |
-12.2% |
-15.5% |
592,287 |
776,995 |
-23.8% |
-23.8% |
|||||||||||
|
Total Car Sales |
45,886 |
61,899 |
-22.9% |
-25.9% |
254,510 |
356,310 |
-28.6% |
-28.6% |
|||||||||||
|
Total Truck Sales |
68,888 |
74,002 |
-3.2% |
-6.9% |
337,777 |
420,685 |
-19.7% |
-19.7% |
|||||||||||
|
Honda |
Total Car Sales |
43,202 |
58,706 |
-23.5% |
-26.4% |
239,244 |
335,358 |
-28.7% |
-28.7% |
||||||||||
|
Honda |
Total Truck Sales |
59,501 |
65,047 |
-4.9% |
-8.5% |
297,053 |
367,870 |
-19.3% |
-19.3% |
||||||||||
|
Acura |
Total Car Sales |
2,684 |
3,193 |
-12.6% |
-15.9% |
15,266 |
20,952 |
-27.1% |
-27.1% |
||||||||||
|
Acura |
Total Truck Sales |
9,387 |
8,955 |
9.0% |
4.8% |
40,724 |
52,815 |
-22.9% |
-22.9% |
||||||||||
|
* Total Domestic Car Sales |
39,850 |
53,061 |
-21.9% |
-24.9% |
221,429 |
293,354 |
-24.5% |
-24.5% |
|||||||||||
|
Honda Division |
37,292 |
49,918 |
-22.3% |
-25.3% |
206,565 |
273,075 |
-24.4% |
-24.4% |
|||||||||||
|
Acura Division |
2,558 |
3,143 |
-15.4% |
-18.6% |
14,864 |
20,279 |
-26.7% |
-26.7% |
|||||||||||
|
* Total Domestic Truck Sales |
68,861 |
72,419 |
-1.1% |
-4.9% |
337,162 |
405,307 |
-16.8% |
-16.8% |
|||||||||||
|
Honda Division |
59,474 |
63,464 |
-2.5% |
-6.3% |
296,438 |
352,492 |
-15.9% |
-15.9% |
|||||||||||
|
Acura Division |
9,387 |
8,955 |
9.0% |
4.8% |
40,724 |
52,815 |
-22.9% |
-22.9% |
|||||||||||
|
Total Import Car Sales |
6,036 |
8,838 |
-29.0% |
-31.7% |
33,081 |
62,956 |
-47.5% |
-47.5% |
|||||||||||
|
Honda Division |
5,910 |
8,788 |
-30.1% |
-32.7% |
32,679 |
62,283 |
-47.5% |
-47.5% |
|||||||||||
|
Acura Division |
126 |
50 |
162.1% |
152.0% |
402 |
673 |
-40.3% |
-40.3% |
|||||||||||
|
Total Import Truck Sales |
27 |
1,583 |
-98.2% |
-98.3% |
615 |
15,378 |
-96.0% |
-96.0% |
|||||||||||
|
Honda Division |
27 |
1,583 |
-98.2% |
-98.3% |
615 |
15,378 |
-96.0% |
-96.0% |
|||||||||||
|
Acura Division |
0 |
0 |
0.0% |
0.0% |
0 |
0 |
0.0% |
0.0% |
|||||||||||
|
MODEL BREAKOUT BY DIVISION |
|||||||||||||||||||
|
Honda Division Total |
102,703 |
123,753 |
-13.7% |
-17.0% |
536,297 |
703,228 |
-23.7% |
-23.7% |
|||||||||||
|
ACCORD |
15,409 |
21,893 |
-26.8% |
-29.6% |
88,754 |
129,435 |
-31.4% |
-31.4% |
|||||||||||
|
CIVIC |
23,260 |
29,751 |
-18.7% |
-21.8% |
127,858 |
169,172 |
-24.4% |
-24.4% |
|||||||||||
|
CLARITY |
187 |
1,092 |
-82.2% |
-82.9% |
1,780 |
7,045 |
-74.7% |
-74.7% |
|||||||||||
|
CR-Z |
0 |
0 |
0.0% |
0.0% |
1 |
2 |
-50.0% |
-50.0% |
|||||||||||
|
FIT |
2,923 |
3,603 |
-15.6% |
-18.9% |
13,887 |
17,156 |
-19.1% |
-19.1% |
|||||||||||
|
INSIGHT |
1,423 |
2,367 |
-37.5% |
-39.9% |
6,964 |
12,548 |
-44.5% |
-44.5% |
|||||||||||
|
CR-V |
26,488 |
30,427 |
-9.5% |
-12.9% |
138,898 |
176,944 |
-21.5% |
-21.5% |
|||||||||||
|
HR-V |
7,512 |
7,693 |
1.6% |
-2.4% |
36,895 |
45,179 |
-18.3% |
-18.3% |
|||||||||||
|
ODYSSEY |
7,946 |
9,202 |
-10.2% |
-13.6% |
35,917 |
47,500 |
-24.4% |
-24.4% |
|||||||||||
|
PASSPORT |
3,060 |
3,385 |
-6.0% |
-9.6% |
16,023 |
14,540 |
10.2% |
10.2% |
|||||||||||
|
PILOT |
12,128 |
11,579 |
8.9% |
4.7% |
54,815 |
68,452 |
-19.9% |
-19.9% |
|||||||||||
|
RIDGELINE |
2,367 |
2,761 |
-10.8% |
-14.3% |
14,505 |
15,255 |
-4.9% |
-4.9% |
|||||||||||
|
Acura Division Total |
12,071 |
12,148 |
3.3% |
-0.6% |
55,990 |
73,767 |
-24.1% |
-24.1% |
|||||||||||
|
ILX |
1,109 |
1,312 |
-12.1% |
-15.5% |
5,395 |
6,956 |
-22.4% |
-22.4% |
|||||||||||
|
NSX |
10 |
19 |
-45.3% |
-47.4% |
55 |
151 |
-63.6% |
-63.6% |
|||||||||||
|
RLX / RL |
126 |
50 |
162.1% |
152.0% |
402 |
673 |
-40.3% |
-40.3% |
|||||||||||
|
TLX |
1,439 |
1,812 |
-17.4% |
-20.6% |
9,414 |
13,172 |
-28.5% |
-28.5% |
|||||||||||
|
MDX |
3,977 |
4,087 |
1.2% |
-2.7% |
17,974 |
22,634 |
-20.6% |
-20.6% |
|||||||||||
|
RDX |
5,410 |
4,868 |
15.6% |
11.1% |
22,750 |
30,181 |
-24.6% |
-24.6% |
|||||||||||
|
Selling Days |
25 |
26 |
153 |
153 |
|||||||||||||||
|
**** Electrified Vehicles |
5,086 |
5,800 |
-8.8% |
-12.3% |
21,995 |
32,437 |
-32.2% |
-32.2% |
|||||||||||
|
* Honda and Acura vehicles are made of domestic & global sourced parts |
|||||||||||||||||||
|
** Daily Selling Rate |
|||||||||||||||||||
|
**** Electrified Vehicles equal: Total sales of Hybrid (FHEV & PHEV), EVs (BEV) and Fuel Cell Vehicles (FCV) from the Honda and Acura brands. |
|||||||||||||||||||
PDF – https://mma.prnewswire.com/media/1199337/Honda_June_2020_Sales.pdf
Photo – https://mma.prnewswire.com/media/1199338/Honda_2019_Acura_RDX_Advance.jpg
Logo – https://mma.prnewswire.com/media/477245/HONDALOGO_Logo.jpg
SOURCE American Honda Motor Co., Inc.
Mazda Reports June Sales Results
IRVINE, California, July 1, 2020 /PRNewswire-HISPANIC PR WIRE/ — Mazda North American Operations (MNAO) today reported total June sales of 25,326 vehicles, an increase of 10.9 percent compared to June 2019. Sales in the first half of the year totaled 128,869 vehicles, a decrease of 7 percent compared to the same time last year. With 25 selling days in June, compared to 26 the year prior, the company posted an increase of 15.4 percent on a Daily Selling Rate (DSR) basis.

Sales Highlights
- The CX-9 saw its best June ever with 2,727 vehicles sold, an increase of 48.9 percent.
- The CX-30 saw best-ever sales results since launching in November 2019 with 3,526 vehicles sold.
- Sales of the MX-5 Miata increased 27.3 percent with 966 vehicles sold in June.
- CPO sales totaled 7,133 vehicles in June, an increase of 25.8 percent compared to June 2019.
Mazda Motor de Mexico (MMdM) reported June sales of 4,133 vehicles, a decrease of 2.3 percent compared to June last year. Year-to-date sales decreased 27.5 percent, with 21,299 vehicles sold.
Today Mazda Motor Corporation also resumed double shift operations at both the Ujina Plants and Hofu Plant No.2. The Hofu Plant No.1 will resume double shift operations on July 27. As consumer demand for cars has started to see a recovery in some markets, Mazda will proceed with cautious steps to meet customers’ requests while continuing to implement infection prevention measures.
Mazda North American Operations is headquartered in Irvine, California, and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States and Mexico through approximately 620 dealers. Operations in Mexico are managed by Mazda Motor de Mexico in Mexico City. For more information on Mazda vehicles, including photography and B-roll, please visit the online Mazda media center at InsideMazda.MazdaUSA.com/Newsroom.
Follow MNAO’s social media channels through Twitter and Instagram at @MazdaUSA and Facebook at Facebook.com/MazdaUSA.
|
Month-To-Date |
Year-To-Date |
|||||||||
|
June |
June |
YOY % |
% MTD |
June |
June |
YOY % |
% MTD |
|||
|
2020 |
2019 |
Change |
DSR |
2020 |
2019 |
Change |
DSR |
|||
|
Mazda3 |
3,250 |
3,990 |
(18.5)% |
(15.3)% |
16,228 |
28,523 |
(43.1)% |
(43.1)% |
||
|
Mazda6 |
1,356 |
1,681 |
(19.3)% |
(16.1)% |
8,085 |
13,075 |
(38.2)% |
(38.2)% |
||
|
MX-5 Miata |
966 |
759 |
27.3% |
32.4% |
4,320 |
3,914 |
10.4% |
10.4% |
||
|
CX-3 |
1,000 |
1,324 |
(24.5)% |
(21.5)% |
4,757 |
6,784 |
(29.9)% |
(29.9)% |
||
|
CX-30 |
3,526 |
0 |
16,956 |
0 |
||||||
|
CX-5 |
12,501 |
13,242 |
(5.6)% |
(1.8)% |
65,072 |
74,387 |
(12.5)% |
(12.5)% |
||
|
CX-9 |
2,727 |
1,832 |
48.9% |
54.8% |
13,451 |
11,872 |
13.3% |
13.3% |
||
|
CARS |
5,572 |
6,430 |
(13.3)% |
(9.9)% |
28,633 |
45,512 |
(37.1)% |
(37.1)% |
||
|
TRUCKS |
19,754 |
16,398 |
20.5% |
25.3% |
100,236 |
93,043 |
7.7% |
7.7% |
||
|
TOTAL |
25,326 |
22,828 |
10.9% |
15.4% |
128,869 |
138,555 |
(7.0)% |
(7.0)% |
||
|
*Selling Days |
25 |
26 |
153 |
153 |
||||||
Logo – https://mma.prnewswire.com/media/53154/mazda_north_american_operations_logo.jpg
SOURCE Mazda North American Operations
American Honda Sales Continue Recovery, Despite Inventory Issues and COVID-19 Business Challenges

TORRANCE, Calif., July 1, 2020 /PRNewswire-HISPANIC PR WIRE/ —
|
American Honda |
Honda |
Acura |
|||||||
|
Total |
Cars |
Trucks |
Total |
Cars |
Trucks |
Total |
Cars |
Trucks |
|
|
Q2 |
293,502 |
122,665 |
170,837 |
27,458 |
6,828 |
20,630 |
266,044 |
115,837 |
150,207 |
|
-27.9% |
-34.5% |
-22.3% |
-26.5% |
-33.8% |
-23.8% |
-28.1% |
-34.5% |
-22.1% |
|
|
Total |
Cars |
Trucks |
Total |
Cars |
Trucks |
Total |
Cars |
Trucks |
|
|
June |
114,774 |
45,886 |
68,888 |
12,071 |
2,684 |
9,387 |
102,703 |
43,202 |
59,501 |
|
-15.5% |
-25.9% |
-6.9% |
-0.6% |
-15.9% |
4.8% |
-17% |
-26.4% |
-8.5% |
|
“We’ve returned to business with April to June sales stronger than we could have expected, with the pace of recovery accelerating in the second half of the quarter,” said Dave Gardner, executive vice president of Auto Sales at American Honda Motor Co., Inc. “We’re running a bit lean on inventory, but our dealers have been remarkably nimble in adapting to one of the greatest challenges our industry has ever seen and our production team is working extra days this week to supply our customers. Now, we anxiously anticipate the arrival of the all-new Acura TLX to bring some real excitement to Acura showrooms.”
American Honda COVID-19 Support: The Honda and Acura brands are offering select and eligible first responders and healthcare professionals a $1,000 discount on new vehicles financed or leased through Honda Financial Services or Acura Financial Services through July 6.
|
HONDA |
BRAND REPORT |
||
|
Sales Highlights |
Notes |
||
|
June sales continued the recovery that started in May, though supply issues limited sales potential on several fronts. Still, truck sales came within 8.5% of June 2019.
|
Honda ranks #1 in America with the highest fleet average fuel economy and lowest CO2 emissions of any full-line automaker.
|
||
|
ACURA |
BRAND REPORT |
||
|
Sales Highlights |
Notes |
||
|
Acura sales returned to a normal pace in June, virtually equaling the previous June sales with trucks leading the way.
|
The all-new 2021 Acura TLX arrives early this fall as the brand’s quickest, best-handling and most well-appointed sedan in the brand’s 35-year history. The new model debuted digitally on May 28th and was received enthusiastically by dealers and prospective customers. |
||
|
American Honda Vehicle Sales for June 2020 |
|||||||||||||||||||
|
Month-to-Date |
Year-to-Date |
||||||||||||||||||
|
June 2020 |
June 2019 |
DSR** % |
MoM % |
June 2020 |
June 2019 |
DSR** % |
YoY % |
||||||||||||
|
American Honda Total |
114,774 |
135,901 |
-12.2% |
-15.5% |
592,287 |
776,995 |
-23.8% |
-23.8% |
|||||||||||
|
Total Car Sales |
45,886 |
61,899 |
-22.9% |
-25.9% |
254,510 |
356,310 |
-28.6% |
-28.6% |
|||||||||||
|
Total Truck Sales |
68,888 |
74,002 |
-3.2% |
-6.9% |
337,777 |
420,685 |
-19.7% |
-19.7% |
|||||||||||
|
Honda |
Total Car Sales |
43,202 |
58,706 |
-23.5% |
-26.4% |
239,244 |
335,358 |
-28.7% |
-28.7% |
||||||||||
|
Honda |
Total Truck Sales |
59,501 |
65,047 |
-4.9% |
-8.5% |
297,053 |
367,870 |
-19.3% |
-19.3% |
||||||||||
|
Acura |
Total Car Sales |
2,684 |
3,193 |
-12.6% |
-15.9% |
15,266 |
20,952 |
-27.1% |
-27.1% |
||||||||||
|
Acura |
Total Truck Sales |
9,387 |
8,955 |
9.0% |
4.8% |
40,724 |
52,815 |
-22.9% |
-22.9% |
||||||||||
|
* Total Domestic Car Sales |
39,850 |
53,061 |
-21.9% |
-24.9% |
221,429 |
293,354 |
-24.5% |
-24.5% |
|||||||||||
|
Honda Division |
37,292 |
49,918 |
-22.3% |
-25.3% |
206,565 |
273,075 |
-24.4% |
-24.4% |
|||||||||||
|
Acura Division |
2,558 |
3,143 |
-15.4% |
-18.6% |
14,864 |
20,279 |
-26.7% |
-26.7% |
|||||||||||
|
* Total Domestic Truck Sales |
68,861 |
72,419 |
-1.1% |
-4.9% |
337,162 |
405,307 |
-16.8% |
-16.8% |
|||||||||||
|
Honda Division |
59,474 |
63,464 |
-2.5% |
-6.3% |
296,438 |
352,492 |
-15.9% |
-15.9% |
|||||||||||
|
Acura Division |
9,387 |
8,955 |
9.0% |
4.8% |
40,724 |
52,815 |
-22.9% |
-22.9% |
|||||||||||
|
Total Import Car Sales |
6,036 |
8,838 |
-29.0% |
-31.7% |
33,081 |
62,956 |
-47.5% |
-47.5% |
|||||||||||
|
Honda Division |
5,910 |
8,788 |
-30.1% |
-32.7% |
32,679 |
62,283 |
-47.5% |
-47.5% |
|||||||||||
|
Acura Division |
126 |
50 |
162.1% |
152.0% |
402 |
673 |
-40.3% |
-40.3% |
|||||||||||
|
Total Import Truck Sales |
27 |
1,583 |
-98.2% |
-98.3% |
615 |
15,378 |
-96.0% |
-96.0% |
|||||||||||
|
Honda Division |
27 |
1,583 |
-98.2% |
-98.3% |
615 |
15,378 |
-96.0% |
-96.0% |
|||||||||||
|
Acura Division |
0 |
0 |
0.0% |
0.0% |
0 |
0 |
0.0% |
0.0% |
|||||||||||
|
MODEL BREAKOUT BY DIVISION |
|||||||||||||||||||
|
Honda Division Total |
102,703 |
123,753 |
-13.7% |
-17.0% |
536,297 |
703,228 |
-23.7% |
-23.7% |
|||||||||||
|
ACCORD |
15,409 |
21,893 |
-26.8% |
-29.6% |
88,754 |
129,435 |
-31.4% |
-31.4% |
|||||||||||
|
CIVIC |
23,260 |
29,751 |
-18.7% |
-21.8% |
127,858 |
169,172 |
-24.4% |
-24.4% |
|||||||||||
|
CLARITY |
187 |
1,092 |
-82.2% |
-82.9% |
1,780 |
7,045 |
-74.7% |
-74.7% |
|||||||||||
|
CR-Z |
0 |
0 |
0.0% |
0.0% |
1 |
2 |
-50.0% |
-50.0% |
|||||||||||
|
FIT |
2,923 |
3,603 |
-15.6% |
-18.9% |
13,887 |
17,156 |
-19.1% |
-19.1% |
|||||||||||
|
INSIGHT |
1,423 |
2,367 |
-37.5% |
-39.9% |
6,964 |
12,548 |
-44.5% |
-44.5% |
|||||||||||
|
CR-V |
26,488 |
30,427 |
-9.5% |
-12.9% |
138,898 |
176,944 |
-21.5% |
-21.5% |
|||||||||||
|
HR-V |
7,512 |
7,693 |
1.6% |
-2.4% |
36,895 |
45,179 |
-18.3% |
-18.3% |
|||||||||||
|
ODYSSEY |
7,946 |
9,202 |
-10.2% |
-13.6% |
35,917 |
47,500 |
-24.4% |
-24.4% |
|||||||||||
|
PASSPORT |
3,060 |
3,385 |
-6.0% |
-9.6% |
16,023 |
14,540 |
10.2% |
10.2% |
|||||||||||
|
PILOT |
12,128 |
11,579 |
8.9% |
4.7% |
54,815 |
68,452 |
-19.9% |
-19.9% |
|||||||||||
|
RIDGELINE |
2,367 |
2,761 |
-10.8% |
-14.3% |
14,505 |
15,255 |
-4.9% |
-4.9% |
|||||||||||
|
Acura Division Total |
12,071 |
12,148 |
3.3% |
-0.6% |
55,990 |
73,767 |
-24.1% |
-24.1% |
|||||||||||
|
ILX |
1,109 |
1,312 |
-12.1% |
-15.5% |
5,395 |
6,956 |
-22.4% |
-22.4% |
|||||||||||
|
NSX |
10 |
19 |
-45.3% |
-47.4% |
55 |
151 |
-63.6% |
-63.6% |
|||||||||||
|
RLX / RL |
126 |
50 |
162.1% |
152.0% |
402 |
673 |
-40.3% |
-40.3% |
|||||||||||
|
TLX |
1,439 |
1,812 |
-17.4% |
-20.6% |
9,414 |
13,172 |
-28.5% |
-28.5% |
|||||||||||
|
MDX |
3,977 |
4,087 |
1.2% |
-2.7% |
17,974 |
22,634 |
-20.6% |
-20.6% |
|||||||||||
|
RDX |
5,410 |
4,868 |
15.6% |
11.1% |
22,750 |
30,181 |
-24.6% |
-24.6% |
|||||||||||
|
Selling Days |
25 |
26 |
153 |
153 |
|||||||||||||||
|
**** Electrified Vehicles |
5,086 |
5,800 |
-8.8% |
-12.3% |
21,995 |
32,437 |
-32.2% |
-32.2% |
|||||||||||
|
* Honda and Acura vehicles are made of domestic & global sourced parts |
|||||||||||||||||||
|
** Daily Selling Rate |
|||||||||||||||||||
|
**** Electrified Vehicles equal: Total sales of Hybrid (FHEV & PHEV), EVs (BEV) and Fuel Cell Vehicles (FCV) from the Honda and Acura brands. |
|||||||||||||||||||
PDF – https://mma.prnewswire.com/media/1199337/Honda_June_2020_Sales.pdf
Photo – https://mma.prnewswire.com/media/1199338/Honda_2019_Acura_RDX_Advance.jpg
Logo – https://mma.prnewswire.com/media/477245/HONDALOGO_Logo.jpg
SOURCE American Honda Motor Co., Inc.









