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Schramm Marketing Group Marks 25 Years Producing Conferences And Promoting Sports And Entertainment To Ethnic Communities Of Fans And Audiences Agency Founder Joe Schramm Honored As “King Of Queens” For Returning Company To Queens

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(Left to Right): Shannan Ferry, Anchor/Reporter, Spectrum News NY1; Joe Schramm, Managing Partner & President, Schramm Marketing Group; Vicki Schneps, President of Schneps Communications.

NEW YORK, Nov. 14, 2018 /PRNewswire-HISPANIC PR WIRE/ — Joe Schramm, the founder, managing partner and president of Long Island City’s Schramm Marketing Group, is one of 50 executives from Queens-based businesses being honored this year as a King of Queens by Schneps Communications, the publisher of several leading local news print and digital publications serving areas of New York City, and Long Island.  Schramm is being recognized for his decision earlier this year to move the company back to Queens, where it was first established in 1993. 

(Left to Right): Shannan Ferry, Anchor/Reporter, Spectrum News NY1; Joe Schramm, Managing Partner & President, Schramm Marketing Group; Vicki Schneps, President of Schneps Communications.

“When we develop a marketing strategy for one of our clients, we focus on the qualities that define the cultural diversity within their audience or customer base.  Queens is the most diverse municipality in the world, so it is the best place to experience different cultures, first-hand.  Naturally, we wanted to re-locate our company here,” said Schramm. 

Schramm Marketing Group, a multicultural marketing firm and the producer of conferences for the television and video industries is celebrating its 25th year in business. The company is widely recognized for creating the Annual Hispanic Television Summit and for being the chief programmer of last month’s television industry expo, NAB Show New York at the Javits Center which featured keynoters Robert De Niro, the Academy Award-winning actor, Wendy Williams host of daytime TV’s “Wendy Williams Show” and Martha Raddatz, the ABC News global affairs correspondent.  Schramm Marketing Group is also a leading promoter of international soccer and is an expert in the business of subscription television and video services, especially with Hispanic audiences.  

The company was founded in 1993 by cable TV marketing veteran Joe Schramm.  “I was the president at another agency, and we were promoting the first ever U.S. pay-per-view telecast of the South American soccer championship, Copa America,” said Schramm.  He continued, “I saw that soccer could be a profitable television property driven in part by Hispanic audiences. The timing was right.  I started the company from my apartment in Forest Hills, Queens. Ever since, we have been attracting sponsors and fans, especially Hispanics, to soccer on TV and in stadiums.” 

“Driving ticket sales to live events, has been only one part of the company’s history,” said Rafael Eli, a direct marketing expert, and a partner in the firm since 2001.  He added, “We are proud of the role we play to put fans in seats. We’ve sold-out venues nationwide, including Citi Field and MetLife Stadium.”  Last year, the company leveraged its experience in ticket sales and Hispanic marketing to launch Fantástico, a Spanish and English language site where Hispanics buy tickets online to the events they want to see, using the mobile devices they like to use, in the language they prefer to speak.

In addition to soccer, Schramm has developed marketing strategies for targeting consumers who identify by ethnicity, nationality, language, age, gender and sexual orientation.  The company has helped to launch leading ethnically-targeted cable TV networks and has driven subscriptions for pay TV and video providers, as well as live sports on demand. 

To learn more about Schramm Marketing Group, visit www.schrammnyc.com.

About Schramm Marketing Group
Schramm is a marketing agency that specializes in multicultural and segmented marketing, ticket sales promotions, and producing conferences for the television and video industry. The company is recognized for its expertise in attracting large, sold-out crowds for international soccer and for driving pay TV subscription sales.  They recently launched Fantastico.nyc where Latinos buy tickets online in Spanish. Schramm created and produces the Hispanic Television Summit as well as other internationally-recognized conferences.  Schramm’s clients include the leading brands in sports, television, entertainment, telecommunications, and non-profits.  For more information, visit www.schrammnyc.com. 

For more information, contact:

Schramm Marketing Group
Navi Ramnarain
212.983.0219
[email protected]

Photo – https://mma.prnewswire.com/media/785017/Joe_Schramm_King_of_Queens.jpg

SOURCE Schramm Marketing Group

HITN TV Announces The Winner Of “Centro Medico” Season One Marathon Viewing Contest

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HITN Logo

BROOKLYN, N.Y., Nov. 14, 2018 /PRNewswire-HISPANIC PR WIRE/ — HITN, the leading Spanish-language network that offers educational and entertainment content to families in more than 44 million households across the United States, announced the winner of the contest it launched in September during a 32-hour marathon presentation of Season One of “Centro Médico.”  The grand-prize experience for the young winner and her guest included airfare and hotel accommodations in Madrid, and the opportunity to spend time to meet cast and crew of Centro Médico.

HITN Logo

“The first season of Centro Médico was one of HITN’s five most-watched programs and we are very pleased the marathon’s contest achieved a huge level of engagement among our audience and digital users,” remarked Maximiliano Vaccaro, Director of Digital Services at HITN.  “During the weekend of the contest our website, HITN.TV, broke all previous records of visitors and participants.”

HITN received more than 30,000 visits to its website in the first 15 days of September, with over 1,500 people signing up to participate in the contest. The winner, who correctly answered all of the questions posed about the show, is a recent high school graduate who plans to study nursing. Her mother, also a nurse, convinced her daughter to stay home the weekend of the Season One marathon to gain inspiration from “Centro Médico.”

“To be a nurse, you need compassion, vocation and a desire to help others,” noted Paola Delgado, the young winner and a resident of Lawrenceville, Georgia, EE.UU.  “After watching my mother practice the profession for so many years, I think I have what it takes. After my meeting with the cast of ‘Centro Médico’, I’m determined even more to follow in my mom’s footsteps and study to become a registered nurse.”

“Centro Médico” recreates medical cases in a hospital setting, with fascinating explanations emphasizing the strategies adopted by doctors and patients.  Every episode analyzes a common medical condition, describing the emotional effects that go hand in hand with clinical diagnosis and treatment.  The show is produced in Spain by Televisión Española and airs in the United States exclusively on HITN.

Season Two of “Centro Médico,” part of HITN’s “Vida y Salud” (Life and Health) block, airs on weekdays at 3:00 p.m. Eastern/12:00 p.m. Pacific.

HITN-TV is a leading Spanish-language media company that offers educational and cultural programming for the whole family.  It reaches more than 44 million viewers in the US and Puerto Rico via DIRECTV, DIRECTV NOW, DISH Network, AT&T U-verse TV, Verizon FiOS TV, Comcast, Charter Spectrum, Mediacom, CenturyLink Prism and Altice.  For more information, please visit www.hitn.org.

Logo – https://mma.prnewswire.com/media/613816/HITN_Logo.jpg  

SOURCE HITN

Sprint and Prince Royce Introduce the Llevame Sprint Sweepstakes to Celebrate New International Long-Distance Promotion in Time for the Holidays!

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Sprint and Prince Royce Introduce the Llevame Sprint Sweepstakes to Celebrate New International Long-Distance Promotion in Time for the Holidays!

OVERLAND PARK, Kansas, Nov. 14, 2018 /PRNewswire-HISPANIC PR WIRE/ — Sprint (NYSE: S) and multi-platinum award-winning artist, Prince Royce are making the holidays even brighter this year, giving customers the ability to call and text with friends and family outside of the United States for FREE for six months. After the promotion ends, just pay $15 per month plus your Sprint Unlimited Plan1. As customers send festive greetings to their friends and families far away, Sprint will also give one lucky person a memorable trip to visit their relatives in-person with the Llevame Sprint sweepstakes2. Holiday cheer!

Sprint and Prince Royce Introduce the Llevame Sprint Sweepstakes to Celebrate New International Long-Distance Promotion in Time for the Holidays!

Llevame Sprint sweepstakes: One lucky customer will win a grand prize trip for two to travel outside of the United States to reconnect with family or friends. Customers will also have the opportunity to enter to win six weekly prize drawings for devices and gift cards.

The sweepstakes will run Nov. 12 through Dec. 31, visit www.LlevameSprint.com for details. Customers can enter the sweepstakes by using #LlevameSprintSweeps plus the three digit alpha country code (i.e. MEX for Mexico, HON for Honduras, COL for Colombia) on Sprint Latino’s Facebook, Instagram or Twitter sweepstakes posts.

Llevame Sprint sweepstakes includes:

  • Six winners to receive a new device or $50 gift card
  • One grand-prize winner to receive a trip for two outside of the United States (travel and hotel included)

“Family is everything to me, which is why I’m always looking for the best ways to keep in touch with my loved ones in the Dominican Republic,” said Prince Royce. “My friends at Sprint are making it easier than ever to stay connected with free international calls and texts. And to continue bringing you closer to the people that matter most, Llevame Sprint Sweepstakes is the perfect opportunity to surprise your relatives across the globe and reunite with them in person.”  

Sprint has found that more customers call internationally during the holiday season. Additionally, more than twice as many Sprint customers call internationally than travel internationally. With an evident spike in international calls, Sprint customers can connect with friends and family at ease using this International Long Distance offer. For a limited time, enjoy this holiday gift with 6 months FREE access to Sprint’s International Calling Plan which includes FREE calling & texting from the United States to Colombia, Peru, Venezuela and more destinations in Latin America and the Caribbean all from a network Built for Unlimited at the BEST Price3.

Dedicated to connecting customers to those abroad, Sprint Unlimited offers $24 per month, per line for five lines which includes calling and texting from the U.S. to Mexico. In addition, customers can automatically enjoy talk, text and 5GB LTE roaming in Mexico at no additional cost4.

“Whether it’s your grandmother living in her home country or your best friend abroad, we know how important it is for our customers to stay connected to their loved ones,” said Alberto Lorente, director of Multicultural Marketing, Sprint. “That is why we’ve made the Unlimited plan better than ever with the International Long Distance add-on. Make sure you keep in touch with your relatives and friends with our valued Sprint service and great savings.”

International Long Distance Add-on includes:

  • Unlimited calls and texts to countries such as Colombia, Peru, and Venezuela for six months
  • After six months pay $15 per line, per month for unlimited calls and texts

Unlimited includes:

  • All your TV in one place with Hulu
  • Stay connected with 500 MB Mobile Hotspot
  • Streaming in SD (DVD-quality)
  • In Mexico & Canada, enjoy unlimited talk & text and 5 GB of 4G LTE data
  • Global Roaming in more than 200 worldwide destinations
  • Unlimited data, talk and text nationwide

Want Unlimited HD? Add it for only $10 a month per line more5.

To sign up for the International Long Distance plan, visit your nearest Sprint store, call 1-800-SPRINT1 or go to www.Ilimitadoya.com for more details.

About Sprint:

Sprint (NYSE: S) is a communications services company that creates more and better ways to connect its customers to the things they care about most. Sprint served 54.5 million connections as of Sept. 30, 2018, and is widely recognized for developing, engineering and deploying innovative technologies, including the first wireless 4G service from a national carrier in the United States; leading no-contract brands including Virgin Mobile USA, Boost Mobile, and Assurance Wireless; instant national and international push-to-talk capabilities; and a global Tier 1 Internet backbone. Today, Sprint’s legacy of innovation and service continues with an increased investment to dramatically improve coverage, reliability, and speed across its nationwide network and commitment to launching the first 5G mobile network in the U.S. You can learn more and visit Sprint at www.sprint.com or www.facebook.com/sprint and www.twitter.com/sprint.

1 Requires domestic service plan with primary usage in the U.S.
2 NO PURCHASE NECESSARY.  Ends 12/31/18. Must be a legal resident of the United States and 18 or older.  Void where prohibited. 
3 Compared to national carrier unlimited plans, features differ.  Excludes taxes, surcharges and roaming.
4 Limited time offer. After Jan. 31, 2020, pay $60/month for line 1, $40/month for line 2 and $20/month/line for lines 3-5. With AutoPay. One (1) Hulu Limited Commercials plan per eligible Sprint account. MHS reduced to 3G speeds after 500MB/month. SD video streams up to 480p, music up to 500kbps, gaming up to 2Mbps. Data deprioritization during congestion. Other monthly charges apply.
5 HD video streams up to 1080p, music up to 1.5Mbps, gaming up to 8Mbps. Data deprioritization during congestion.

Sprint Corp. Logo

Photo – https://mma.prnewswire.com/media/784817/Sprint_Llevame_Sprint_Sweepstakes.jpg

Logo – https://mma.prnewswire.com/media/623994/Sprint_Corp_Logo.jpg

SOURCE Sprint

Acura RDX Sets New Annual Sales Record

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The Acura RDX continues its quest to conquer luxury’s largest segment, topping its previous annual sales record with more than six weeks remaining in 2018.

TORRANCE, California, Nov. 14, 2018 /PRNewswire-HISPANIC PR WIRE/ — The Acura RDX continues its quest to conquer luxury’s largest segment, topping its previous annual sales record with more than six weeks remaining in 2018. Since the launch of the fully redesigned 2019 model in June, RDX has posted five consecutive monthly sales records, with year-to-date sales in excess of 52,361 units, the previous record it set in 2016.

The Acura RDX continues its quest to conquer luxury’s largest segment, topping its previous annual sales record with more than six weeks remaining in 2018.

“As the first in a new generation, the 2019 RDX significantly ups the ante in terms of performance, design, materials and technology,” said Jon Ikeda, vice president & general manager of Acura. “The positive response from our customers is a powerful statement about the future direction of the Acura brand.”

RDX has quickly become the retail best-selling model in the premium midsize CUV category, luxury’s largest segment, and the number three top retail selling vehicle in all of luxury1. Further, RDX has helped Acura to a 7.3% gain in luxury SUV sales for the year, including a new all-time record for Acura SUVs in October. On a cumulative basis, all-time RDX sales now exceed 415,000 units, and RDX is the only model in its segment to top 50,000 units in sales every year since 2015. Moreover, the RDX is the class leader in sales to under-35 year-old luxury customers cumulatively since 2013.

Sales Momentum Across the Brand
Year-to-date, Acura is one of only two top-five luxury brands in positive retail sales territory. The recently redesigned Acura ILX sports sedan continues to gain market share, capturing the highest number of millennial buyers in segment, while the midsize TLX is outpacing key competitors from BMW, Lexus, Infiniti and Volvo in retail sales for the year. The Acura MDX, a perennial top choice in the premium upper midsize CUV segment, also holds the title of America’s best-selling three-row luxury SUV of all time. 

About Acura
Acura is a leading automotive luxury nameplate that delivers Precision Crafted Performance – a commitment to evocative styling, high performance and innovative engineering, all built on a foundation of quality and reliability. The Acura lineup features six distinctive models – the RLX premium luxury sedan, the TLX performance luxury sedan, the ILX sport sedan, the five-passenger RDX luxury crossover SUV, the seven-passenger Acura MDX, America’s all-time best-selling three-row luxury SUV, and the next-generation, electrified NSX supercar.

Five of the six models in the Acura lineup are made exclusively in central Ohio, using domestic and globally-sourced parts, including the ILX and TLX luxury sports sedans (Marysville Auto Plant), the RDX and MDX luxury SUVs (East Liberty Auto Plant) and the Acura NSX supercar, which is built to order at the Performance Manufacturing Center in Marysville, Ohio.

Additional media information including pricing, features & specifications and high-resolution photography is available at AcuraNews.com. Consumer information is available at Acura.com. Follow Acura on social media at Acura.us/SocialChannels.

1 Based on Urban Science retail sales data 2018CYTD September.

The Acura RDX continues its quest to conquer luxury’s largest segment, topping its previous annual sales record with more than six weeks remaining in 2018.

  

The Acura RDX continues its quest to conquer luxury’s largest segment, topping its previous annual sales record with more than six weeks remaining in 2018.

Acura Logo.

Photo – https://mma.prnewswire.com/media/784385/Acura_RDX_001.jpg

Photo – https://mma.prnewswire.com/media/784386/Acura_RDX_003.jpg

Photo – https://mma.prnewswire.com/media/784387/Acura_RDX_009.jpg

Logo – https://mma.prnewswire.com/media/458749/acura_logo.jpg

SOURCE Acura

WBC Heavyweight World Championship ‘Deontay Wilder vs Tyson Fury’ Will Screen Live in U.S. Movie Theaters December 1

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Fathom Events

DENVER, Nov. 14, 2018 /PRNewswire-HISPANIC PR WIRE/ — WBC Heavyweight World Champion Deontay Wilder (40–0, 39 KOs) will defend his title against lineal champion Tyson Fury (27-0, 19 KOs) in a blockbuster matchup on Saturday, December 1. Boxing fans will want to catch all the action, larger-than-life on the big screen, at their local cinemas as these undefeated warriors battle it out LIVE from STAPLES Center in Los Angeles. 

Fathom Events

Tickets for “Wilder vs Fury” can be purchased online by visiting www.FathomEvents.com or at participating theater box offices.

The live broadcast of “Wilder vs Fury,” presented by SHOWTIME PPV and Fathom Events, is set for Saturday, December 1 at 9 p.m. ET/ 8 p.m. CT/ 7 p.m. MT/ 6 p.m. PT/ 5 p.m. AK/ 4 p.m. HI. Fans throughout the U.S. will be able to enjoy the event in more than 400 select movie theaters through Fathom’s Digital Broadcast Network (DBN). A complete list of theater locations is available on the Fathom Events website (theaters and participants are subject to change).

“Wilder vs Fury” tests the raw power of Wilder against the unmatched size and mobility of Fury. America’s only heavyweight champion since 2007, former Olympian Wilder has won by knockout in all seven of his WBC title defenses. Fury, the “Gypsy King,” is a former IBF, WBA and WBO heavyweight world champion who currently holds boxing’s coveted lineal heavyweight title. 

The evenly matched showdown of top-ranked heavyweights pits boxing’s two largest champions against each other in the most significant heavyweight fight in the United States since Lennox Lewis vs. Mike Tyson in 2002. In addition to physical stature – Wilder is 6-foot-7, Fury 6-foot-9 – both are among boxing’s greatest showmen, with outsized personalities and heavyweight charisma. 

“The fight world has been waiting for an epic heavyweight battle like this for more than 10 years,” said Ray Nutt, Fathom Events CEO. “We are proud to partner with Showtime to give fight fans the opportunity to view, right from their local cinemas, what is certain to be an awesome spectacle.”

For artwork/photos related to “Wilder vs Fury” visit the Fathom Events press site.

About Fathom Events
Fathom Events is the leading event cinema distributor with theater locations in all top 100 DMAs® (Designated Market Areas) and ranks as one of the largest overall theater content distributors. Owned by AMC Entertainment Inc. (NYSE: AMC), Cinemark Holdings, Inc. (NYSE: CNK) and Regal Entertainment Group (NYSE: RGC), Fathom Events offers a variety of unique entertainment events in movie theaters such as live performances of the Metropolitan Opera, top Broadway stage productions, major sporting events, epic concerts, the yearlong TCM Big Screen Classics series, inspirational events and popular anime franchises. Fathom Events takes audiences behind the scenes for unique extras including audience Q&As, backstage footage and interviews with cast and crew, creating the ultimate VIP experience. Fathom Events’ live Digital Broadcast Network (“DBN”) is the largest cinema broadcast network in North America, bringing live and pre-recorded events to 967 locations and 1,517 screens in 181 DMAs. The company also provides corporations a compelling national footprint for hosting employee meetings, customer rewards events and new product launches. For more information, visit www.FathomEvents.com. 

About Showtime Networks Inc.
Showtime Networks Inc. (SNI), a wholly-owned subsidiary of CBS Corporation, owns and operates the premium television networks SHOWTIME®, THE MOVIE CHANNEL™ and FLIX®, and also offers SHOWTIME ON DEMAND®, THE MOVIE CHANNEL™ ON DEMAND and FLIX ON DEMAND®, and the network’s authentication service SHOWTIME ANYTIME®. Showtime Digital Inc., a wholly-owned subsidiary of SNI, operates the stand-alone streaming service SHOWTIME®. SHOWTIME is currently available to subscribers via cable, DBS and telco providers, and as a stand-alone streaming service through Amazon, Apple®, Google, LG Smart TVs, Oculus Go, Roku®, Samsung and Xbox One. Consumers can also subscribe to SHOWTIME via Amazon’s Prime Video Channels, DirecTV Now, FuboTV, Hulu, Sling TV, Sony PlayStation™ Vue, and YouTube TV. SNI also manages Smithsonian Networks™, a joint venture between SNI and the Smithsonian Institution, which offers Smithsonian Channel™, and offers Smithsonian Earth™ through SN Digital LLC. SNI markets and distributes sports and entertainment events for exhibition to subscribers on a pay-per-view basis through SHOWTIME PPV. For more information, go to www.SHO.com.

Logo – https://mma.prnewswire.com/media/626689/Fathom_Events_Logo.jpg

SOURCE Fathom Events

Goya Foods Challenges Miami Students to Create High Fashion Designs Using Unconventional Materials: Goya Products

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Cynthia Chipi, Marketing Director of Goya Foods of Florida presents winning designer Judith Cabrera with scholarship for most creative design using Goya products!

MIAMI, Nov. 14, 2018 /PRNewswire-HISPANIC PR WIRE/ — Goya Foods Inc., America’s largest Hispanic-owned food company, sponsored their first-ever fashion and design competition for Miami International University of Art & Design students. The participants were challenged with designing apparel using Goya products, packaging and imaging. Designer Judith Cabrera was awarded a grant on behalf of Goya for the most creative design; an evening gown embroidered with a variety of colorful Goya beans.  The grant will go towards her tuition to complete her studies in fashion design. In addition, 13 of the designs were brought to life and showcased during Funkshion Fashion Week in Miami Beach and PAMM on Saturday, November 10th.

Cynthia Chipi, Marketing Director of Goya Foods of Florida presents winning designer Judith Cabrera with scholarship for most creative design using Goya products!

“We could not be happier to have the ability to support these students on their journey to become Fashion Designers and doing it in such a creative manner; using Goya products was particularly interesting for us,” said Cynthia Chipi, marketing director of Goya Foods of Florida. “We are grateful to Funkshion for their passion to shine a light on innovative creations that allow designers to express their talent and culture.”

Funkshion is a company that specializes in innovative fashion show production from idealization and conception to production and execution. As an organization that is dedicated to bringing fashion, music, art and culture together, Funkshion hosts some of the most diverse and creative fashion events around the world.

“We were thrilled to be part of Goya’s fashion challenge and to give these young Miami designers the opportunity to showcase their unique talent,” said Aleksandar Stojanovic, founder of Funkshion Projections. “It has always been a priority for us to illustrate the power that music, art, and culture have when they are brought together through creativity.”

“It was such a great opportunity for the students to work with Goya.  This challenge made them look at design in such a different way,” said Charlene Parsons, Director of the Fashion Department at Miami International University of Art & Design.  “They used Goya beans as beads and the wrappers as embellishments.  This is something they can do to think out of the box and take design to a different level.   To design is to think of how their creation is going to be displayed by a model down the runway.”

On November 10th, following the Funkshion Fashion Show, the 13 designs were showcased in a one-of-a-kind activation at PAMM.

“Miami is a city full of young artistic talent. We were honored to display this wonderful activation that showcases what our city is known and loved for: fashion, art, culture, and of course, food,” said Jaime Bayo, PAMM’s Director of Corporate Relations.

Fans who want to follow Goya Foods online can do so at www.facebook.com/GoyaFoods, via Twitter at @GoyaFoods, Instagram at @GoyaFoods and by using the hashtags #DesafioGoya #Concurso #GoyaGives.

About GOYA
Founded in 1936, Goya Foods, Inc. is America’s largest Hispanic-owned food company, and has established itself as the leader in Latin American food and condiments. Goya manufactures, packages, and distributes over 2,500 high-quality food products from Spain, the Caribbean, Mexico, Central and South America. Goya products have their roots in the culinary traditions of Hispanic communities around the world.  The combination of authentic ingredients, robust seasonings and convenient preparation makes Goya products ideal for every taste and every table.  For more information on Goya Foods, please visit www.goya.com.

About Miami International University of Art & Design

Miami International University of Art & Design is a multi-campus, career-oriented institution that provides students with academic preparation and practical skills through programs in the applied arts and design industries. The institution prepares its undergraduate students for entry-level positions and its graduate students for advancement in their chosen fields. The university is dedicated to fostering a culture that encourages creativity, research, and learning-centered endeavors.

About Funkshion

FUNKSHION productions is a company that among other aspects of production, specializes in fashion show and fashion presentation concept, production and execution. FUNKSHION imagines, creates and executes events that connect people to fashion brands. From concept to execution FUNKSHION brings a strategic vision to life through dynamic multimedia, state of the art equipment and a team of experts that delivers a dramatic client-branded environment. For more information, visit: funkshion.miami

About Pérez Art Museum Miami

Pérez Art Museum Miami (PAMM) promotes artistic expression and the exchange of ideas, advancing public knowledge and appreciation of art, architecture and design and reflecting the diverse community of its pivotal geographic location at the crossroads of the Americas. Led by Director Franklin Sirmans, the nearly 35-year-old South Florida institution formerly known as Miami Art Museum (MAM), Pérez Art Museum Miami opened a new building, designed by world-renowned architects Herzog & de Meuron, in Downtown Miami’s Museum Park on December 4, 2013. The facility is a state-of-the-art model for sustainable museum design and progressive programming, and features 200,000 square feet of indoor and outdoor program space with flexible galleries; shaded outdoor verandas; a waterfront restaurant and bar; a museum shop; and an education center with a library, media lab, and classroom spaces. For more information, please visit pamm.org, find us on Facebook (facebook.com/perezartmuseummiami), or follow us on Instagram/Twitter (@pamm).

Contact: Natalie Maniscalco, 1-845-659-6506, [email protected] 

Winning design by Judith Cabrera of the Goya-inspired evening gown embroidered with a variety of Goya beans.

Photo – https://mma.prnewswire.com/media/784079/Goya_Foods_Check_Presentation.jpg  
Photo – https://mma.prnewswire.com/media/784080/Goya_Foods_Winning_Design.jpg 

SOURCE Goya Foods

Goya Foods Challenges Miami Students to Create High Fashion Designs Using Unconventional Materials: Goya Products

0
Cynthia Chipi, Marketing Director of Goya Foods of Florida presents winning designer Judith Cabrera with scholarship for most creative design using Goya products!

MIAMI, Nov. 14, 2018 /PRNewswire-HISPANIC PR WIRE/ — Goya Foods Inc., America’s largest Hispanic-owned food company, sponsored their first-ever fashion and design competition for Miami International University of Art & Design students. The participants were challenged with designing apparel using Goya products, packaging and imaging. Designer Judith Cabrera was awarded a grant on behalf of Goya for the most creative design; an evening gown embroidered with a variety of colorful Goya beans.  The grant will go towards her tuition to complete her studies in fashion design. In addition, 13 of the designs were brought to life and showcased during Funkshion Fashion Week in Miami Beach and PAMM on Saturday, November 10th.

Cynthia Chipi, Marketing Director of Goya Foods of Florida presents winning designer Judith Cabrera with scholarship for most creative design using Goya products!

“We could not be happier to have the ability to support these students on their journey to become Fashion Designers and doing it in such a creative manner; using Goya products was particularly interesting for us,” said Cynthia Chipi, marketing director of Goya Foods of Florida. “We are grateful to Funkshion for their passion to shine a light on innovative creations that allow designers to express their talent and culture.”

Funkshion is a company that specializes in innovative fashion show production from idealization and conception to production and execution. As an organization that is dedicated to bringing fashion, music, art and culture together, Funkshion hosts some of the most diverse and creative fashion events around the world.

“We were thrilled to be part of Goya’s fashion challenge and to give these young Miami designers the opportunity to showcase their unique talent,” said Aleksandar Stojanovic, founder of Funkshion Projections. “It has always been a priority for us to illustrate the power that music, art, and culture have when they are brought together through creativity.”

“It was such a great opportunity for the students to work with Goya.  This challenge made them look at design in such a different way,” said Charlene Parsons, Director of the Fashion Department at Miami International University of Art & Design.  “They used Goya beans as beads and the wrappers as embellishments.  This is something they can do to think out of the box and take design to a different level.   To design is to think of how their creation is going to be displayed by a model down the runway.”

On November 10th, following the Funkshion Fashion Show, the 13 designs were showcased in a one-of-a-kind activation at PAMM.

“Miami is a city full of young artistic talent. We were honored to display this wonderful activation that showcases what our city is known and loved for: fashion, art, culture, and of course, food,” said Jaime Bayo, PAMM’s Director of Corporate Relations.

Fans who want to follow Goya Foods online can do so at www.facebook.com/GoyaFoods, via Twitter at @GoyaFoods, Instagram at @GoyaFoods and by using the hashtags #DesafioGoya #Concurso #GoyaGives.

About GOYA
Founded in 1936, Goya Foods, Inc. is America’s largest Hispanic-owned food company, and has established itself as the leader in Latin American food and condiments. Goya manufactures, packages, and distributes over 2,500 high-quality food products from Spain, the Caribbean, Mexico, Central and South America. Goya products have their roots in the culinary traditions of Hispanic communities around the world.  The combination of authentic ingredients, robust seasonings and convenient preparation makes Goya products ideal for every taste and every table.  For more information on Goya Foods, please visit www.goya.com.

About Miami International University of Art & Design

Miami International University of Art & Design is a multi-campus, career-oriented institution that provides students with academic preparation and practical skills through programs in the applied arts and design industries. The institution prepares its undergraduate students for entry-level positions and its graduate students for advancement in their chosen fields. The university is dedicated to fostering a culture that encourages creativity, research, and learning-centered endeavors.

About Funkshion

FUNKSHION productions is a company that among other aspects of production, specializes in fashion show and fashion presentation concept, production and execution. FUNKSHION imagines, creates and executes events that connect people to fashion brands. From concept to execution FUNKSHION brings a strategic vision to life through dynamic multimedia, state of the art equipment and a team of experts that delivers a dramatic client-branded environment. For more information, visit: funkshion.miami

About Pérez Art Museum Miami

Pérez Art Museum Miami (PAMM) promotes artistic expression and the exchange of ideas, advancing public knowledge and appreciation of art, architecture and design and reflecting the diverse community of its pivotal geographic location at the crossroads of the Americas. Led by Director Franklin Sirmans, the nearly 35-year-old South Florida institution formerly known as Miami Art Museum (MAM), Pérez Art Museum Miami opened a new building, designed by world-renowned architects Herzog & de Meuron, in Downtown Miami’s Museum Park on December 4, 2013. The facility is a state-of-the-art model for sustainable museum design and progressive programming, and features 200,000 square feet of indoor and outdoor program space with flexible galleries; shaded outdoor verandas; a waterfront restaurant and bar; a museum shop; and an education center with a library, media lab, and classroom spaces. For more information, please visit pamm.org, find us on Facebook (facebook.com/perezartmuseummiami), or follow us on Instagram/Twitter (@pamm).

Contact: Natalie Maniscalco, 1-845-659-6506, [email protected] 

Winning design by Judith Cabrera of the Goya-inspired evening gown embroidered with a variety of Goya beans.

Photo – https://mma.prnewswire.com/media/784079/Goya_Foods_Check_Presentation.jpg  
Photo – https://mma.prnewswire.com/media/784080/Goya_Foods_Winning_Design.jpg 

SOURCE Goya Foods

Goya Foods Challenges Miami Students to Create High Fashion Designs Using Unconventional Materials: Goya Products

0
Cynthia Chipi, Marketing Director of Goya Foods of Florida presents winning designer Judith Cabrera with scholarship for most creative design using Goya products!

MIAMI, Nov. 14, 2018 /PRNewswire-HISPANIC PR WIRE/ — Goya Foods Inc., America’s largest Hispanic-owned food company, sponsored their first-ever fashion and design competition for Miami International University of Art & Design students. The participants were challenged with designing apparel using Goya products, packaging and imaging. Designer Judith Cabrera was awarded a grant on behalf of Goya for the most creative design; an evening gown embroidered with a variety of colorful Goya beans.  The grant will go towards her tuition to complete her studies in fashion design. In addition, 13 of the designs were brought to life and showcased during Funkshion Fashion Week in Miami Beach and PAMM on Saturday, November 10th.

Cynthia Chipi, Marketing Director of Goya Foods of Florida presents winning designer Judith Cabrera with scholarship for most creative design using Goya products!

“We could not be happier to have the ability to support these students on their journey to become Fashion Designers and doing it in such a creative manner; using Goya products was particularly interesting for us,” said Cynthia Chipi, marketing director of Goya Foods of Florida. “We are grateful to Funkshion for their passion to shine a light on innovative creations that allow designers to express their talent and culture.”

Funkshion is a company that specializes in innovative fashion show production from idealization and conception to production and execution. As an organization that is dedicated to bringing fashion, music, art and culture together, Funkshion hosts some of the most diverse and creative fashion events around the world.

“We were thrilled to be part of Goya’s fashion challenge and to give these young Miami designers the opportunity to showcase their unique talent,” said Aleksandar Stojanovic, founder of Funkshion Projections. “It has always been a priority for us to illustrate the power that music, art, and culture have when they are brought together through creativity.”

“It was such a great opportunity for the students to work with Goya.  This challenge made them look at design in such a different way,” said Charlene Parsons, Director of the Fashion Department at Miami International University of Art & Design.  “They used Goya beans as beads and the wrappers as embellishments.  This is something they can do to think out of the box and take design to a different level.   To design is to think of how their creation is going to be displayed by a model down the runway.”

On November 10th, following the Funkshion Fashion Show, the 13 designs were showcased in a one-of-a-kind activation at PAMM.

“Miami is a city full of young artistic talent. We were honored to display this wonderful activation that showcases what our city is known and loved for: fashion, art, culture, and of course, food,” said Jaime Bayo, PAMM’s Director of Corporate Relations.

Fans who want to follow Goya Foods online can do so at www.facebook.com/GoyaFoods, via Twitter at @GoyaFoods, Instagram at @GoyaFoods and by using the hashtags #DesafioGoya #Concurso #GoyaGives.

About GOYA
Founded in 1936, Goya Foods, Inc. is America’s largest Hispanic-owned food company, and has established itself as the leader in Latin American food and condiments. Goya manufactures, packages, and distributes over 2,500 high-quality food products from Spain, the Caribbean, Mexico, Central and South America. Goya products have their roots in the culinary traditions of Hispanic communities around the world.  The combination of authentic ingredients, robust seasonings and convenient preparation makes Goya products ideal for every taste and every table.  For more information on Goya Foods, please visit www.goya.com.

About Miami International University of Art & Design

Miami International University of Art & Design is a multi-campus, career-oriented institution that provides students with academic preparation and practical skills through programs in the applied arts and design industries. The institution prepares its undergraduate students for entry-level positions and its graduate students for advancement in their chosen fields. The university is dedicated to fostering a culture that encourages creativity, research, and learning-centered endeavors.

About Funkshion

FUNKSHION productions is a company that among other aspects of production, specializes in fashion show and fashion presentation concept, production and execution. FUNKSHION imagines, creates and executes events that connect people to fashion brands. From concept to execution FUNKSHION brings a strategic vision to life through dynamic multimedia, state of the art equipment and a team of experts that delivers a dramatic client-branded environment. For more information, visit: funkshion.miami

About Pérez Art Museum Miami

Pérez Art Museum Miami (PAMM) promotes artistic expression and the exchange of ideas, advancing public knowledge and appreciation of art, architecture and design and reflecting the diverse community of its pivotal geographic location at the crossroads of the Americas. Led by Director Franklin Sirmans, the nearly 35-year-old South Florida institution formerly known as Miami Art Museum (MAM), Pérez Art Museum Miami opened a new building, designed by world-renowned architects Herzog & de Meuron, in Downtown Miami’s Museum Park on December 4, 2013. The facility is a state-of-the-art model for sustainable museum design and progressive programming, and features 200,000 square feet of indoor and outdoor program space with flexible galleries; shaded outdoor verandas; a waterfront restaurant and bar; a museum shop; and an education center with a library, media lab, and classroom spaces. For more information, please visit pamm.org, find us on Facebook (facebook.com/perezartmuseummiami), or follow us on Instagram/Twitter (@pamm).

Contact: Natalie Maniscalco, 1-845-659-6506, [email protected] 

Winning design by Judith Cabrera of the Goya-inspired evening gown embroidered with a variety of Goya beans.

Photo – https://mma.prnewswire.com/media/784079/Goya_Foods_Check_Presentation.jpg  
Photo – https://mma.prnewswire.com/media/784080/Goya_Foods_Winning_Design.jpg 

SOURCE Goya Foods

Goya Foods Challenges Miami Students to Create High Fashion Designs Using Unconventional Materials: Goya Products

0
Cynthia Chipi, Marketing Director of Goya Foods of Florida presents winning designer Judith Cabrera with scholarship for most creative design using Goya products!

MIAMI, Nov. 14, 2018 /PRNewswire-HISPANIC PR WIRE/ — Goya Foods Inc., America’s largest Hispanic-owned food company, sponsored their first-ever fashion and design competition for Miami International University of Art & Design students. The participants were challenged with designing apparel using Goya products, packaging and imaging. Designer Judith Cabrera was awarded a grant on behalf of Goya for the most creative design; an evening gown embroidered with a variety of colorful Goya beans.  The grant will go towards her tuition to complete her studies in fashion design. In addition, 13 of the designs were brought to life and showcased during Funkshion Fashion Week in Miami Beach and PAMM on Saturday, November 10th.

Cynthia Chipi, Marketing Director of Goya Foods of Florida presents winning designer Judith Cabrera with scholarship for most creative design using Goya products!

“We could not be happier to have the ability to support these students on their journey to become Fashion Designers and doing it in such a creative manner; using Goya products was particularly interesting for us,” said Cynthia Chipi, marketing director of Goya Foods of Florida. “We are grateful to Funkshion for their passion to shine a light on innovative creations that allow designers to express their talent and culture.”

Funkshion is a company that specializes in innovative fashion show production from idealization and conception to production and execution. As an organization that is dedicated to bringing fashion, music, art and culture together, Funkshion hosts some of the most diverse and creative fashion events around the world.

“We were thrilled to be part of Goya’s fashion challenge and to give these young Miami designers the opportunity to showcase their unique talent,” said Aleksandar Stojanovic, founder of Funkshion Projections. “It has always been a priority for us to illustrate the power that music, art, and culture have when they are brought together through creativity.”

“It was such a great opportunity for the students to work with Goya.  This challenge made them look at design in such a different way,” said Charlene Parsons, Director of the Fashion Department at Miami International University of Art & Design.  “They used Goya beans as beads and the wrappers as embellishments.  This is something they can do to think out of the box and take design to a different level.   To design is to think of how their creation is going to be displayed by a model down the runway.”

On November 10th, following the Funkshion Fashion Show, the 13 designs were showcased in a one-of-a-kind activation at PAMM.

“Miami is a city full of young artistic talent. We were honored to display this wonderful activation that showcases what our city is known and loved for: fashion, art, culture, and of course, food,” said Jaime Bayo, PAMM’s Director of Corporate Relations.

Fans who want to follow Goya Foods online can do so at www.facebook.com/GoyaFoods, via Twitter at @GoyaFoods, Instagram at @GoyaFoods and by using the hashtags #DesafioGoya #Concurso #GoyaGives.

About GOYA
Founded in 1936, Goya Foods, Inc. is America’s largest Hispanic-owned food company, and has established itself as the leader in Latin American food and condiments. Goya manufactures, packages, and distributes over 2,500 high-quality food products from Spain, the Caribbean, Mexico, Central and South America. Goya products have their roots in the culinary traditions of Hispanic communities around the world.  The combination of authentic ingredients, robust seasonings and convenient preparation makes Goya products ideal for every taste and every table.  For more information on Goya Foods, please visit www.goya.com.

About Miami International University of Art & Design

Miami International University of Art & Design is a multi-campus, career-oriented institution that provides students with academic preparation and practical skills through programs in the applied arts and design industries. The institution prepares its undergraduate students for entry-level positions and its graduate students for advancement in their chosen fields. The university is dedicated to fostering a culture that encourages creativity, research, and learning-centered endeavors.

About Funkshion

FUNKSHION productions is a company that among other aspects of production, specializes in fashion show and fashion presentation concept, production and execution. FUNKSHION imagines, creates and executes events that connect people to fashion brands. From concept to execution FUNKSHION brings a strategic vision to life through dynamic multimedia, state of the art equipment and a team of experts that delivers a dramatic client-branded environment. For more information, visit: funkshion.miami

About Pérez Art Museum Miami

Pérez Art Museum Miami (PAMM) promotes artistic expression and the exchange of ideas, advancing public knowledge and appreciation of art, architecture and design and reflecting the diverse community of its pivotal geographic location at the crossroads of the Americas. Led by Director Franklin Sirmans, the nearly 35-year-old South Florida institution formerly known as Miami Art Museum (MAM), Pérez Art Museum Miami opened a new building, designed by world-renowned architects Herzog & de Meuron, in Downtown Miami’s Museum Park on December 4, 2013. The facility is a state-of-the-art model for sustainable museum design and progressive programming, and features 200,000 square feet of indoor and outdoor program space with flexible galleries; shaded outdoor verandas; a waterfront restaurant and bar; a museum shop; and an education center with a library, media lab, and classroom spaces. For more information, please visit pamm.org, find us on Facebook (facebook.com/perezartmuseummiami), or follow us on Instagram/Twitter (@pamm).

Contact: Natalie Maniscalco, 1-845-659-6506, [email protected] 

Winning design by Judith Cabrera of the Goya-inspired evening gown embroidered with a variety of Goya beans.

Photo – https://mma.prnewswire.com/media/784079/Goya_Foods_Check_Presentation.jpg  
Photo – https://mma.prnewswire.com/media/784080/Goya_Foods_Winning_Design.jpg 

SOURCE Goya Foods

Goya Foods Challenges Miami Students to Create High Fashion Designs Using Unconventional Materials: Goya Products

0
Cynthia Chipi, Marketing Director of Goya Foods of Florida presents winning designer Judith Cabrera with scholarship for most creative design using Goya products!

MIAMI, Nov. 14, 2018 /PRNewswire-HISPANIC PR WIRE/ — Goya Foods Inc., America’s largest Hispanic-owned food company, sponsored their first-ever fashion and design competition for Miami International University of Art & Design students. The participants were challenged with designing apparel using Goya products, packaging and imaging. Designer Judith Cabrera was awarded a grant on behalf of Goya for the most creative design; an evening gown embroidered with a variety of colorful Goya beans.  The grant will go towards her tuition to complete her studies in fashion design. In addition, 13 of the designs were brought to life and showcased during Funkshion Fashion Week in Miami Beach and PAMM on Saturday, November 10th.

Cynthia Chipi, Marketing Director of Goya Foods of Florida presents winning designer Judith Cabrera with scholarship for most creative design using Goya products!

“We could not be happier to have the ability to support these students on their journey to become Fashion Designers and doing it in such a creative manner; using Goya products was particularly interesting for us,” said Cynthia Chipi, marketing director of Goya Foods of Florida. “We are grateful to Funkshion for their passion to shine a light on innovative creations that allow designers to express their talent and culture.”

Funkshion is a company that specializes in innovative fashion show production from idealization and conception to production and execution. As an organization that is dedicated to bringing fashion, music, art and culture together, Funkshion hosts some of the most diverse and creative fashion events around the world.

“We were thrilled to be part of Goya’s fashion challenge and to give these young Miami designers the opportunity to showcase their unique talent,” said Aleksandar Stojanovic, founder of Funkshion Projections. “It has always been a priority for us to illustrate the power that music, art, and culture have when they are brought together through creativity.”

“It was such a great opportunity for the students to work with Goya.  This challenge made them look at design in such a different way,” said Charlene Parsons, Director of the Fashion Department at Miami International University of Art & Design.  “They used Goya beans as beads and the wrappers as embellishments.  This is something they can do to think out of the box and take design to a different level.   To design is to think of how their creation is going to be displayed by a model down the runway.”

On November 10th, following the Funkshion Fashion Show, the 13 designs were showcased in a one-of-a-kind activation at PAMM.

“Miami is a city full of young artistic talent. We were honored to display this wonderful activation that showcases what our city is known and loved for: fashion, art, culture, and of course, food,” said Jaime Bayo, PAMM’s Director of Corporate Relations.

Fans who want to follow Goya Foods online can do so at www.facebook.com/GoyaFoods, via Twitter at @GoyaFoods, Instagram at @GoyaFoods and by using the hashtags #DesafioGoya #Concurso #GoyaGives.

About GOYA
Founded in 1936, Goya Foods, Inc. is America’s largest Hispanic-owned food company, and has established itself as the leader in Latin American food and condiments. Goya manufactures, packages, and distributes over 2,500 high-quality food products from Spain, the Caribbean, Mexico, Central and South America. Goya products have their roots in the culinary traditions of Hispanic communities around the world.  The combination of authentic ingredients, robust seasonings and convenient preparation makes Goya products ideal for every taste and every table.  For more information on Goya Foods, please visit www.goya.com.

About Miami International University of Art & Design

Miami International University of Art & Design is a multi-campus, career-oriented institution that provides students with academic preparation and practical skills through programs in the applied arts and design industries. The institution prepares its undergraduate students for entry-level positions and its graduate students for advancement in their chosen fields. The university is dedicated to fostering a culture that encourages creativity, research, and learning-centered endeavors.

About Funkshion

FUNKSHION productions is a company that among other aspects of production, specializes in fashion show and fashion presentation concept, production and execution. FUNKSHION imagines, creates and executes events that connect people to fashion brands. From concept to execution FUNKSHION brings a strategic vision to life through dynamic multimedia, state of the art equipment and a team of experts that delivers a dramatic client-branded environment. For more information, visit: funkshion.miami

About Pérez Art Museum Miami

Pérez Art Museum Miami (PAMM) promotes artistic expression and the exchange of ideas, advancing public knowledge and appreciation of art, architecture and design and reflecting the diverse community of its pivotal geographic location at the crossroads of the Americas. Led by Director Franklin Sirmans, the nearly 35-year-old South Florida institution formerly known as Miami Art Museum (MAM), Pérez Art Museum Miami opened a new building, designed by world-renowned architects Herzog & de Meuron, in Downtown Miami’s Museum Park on December 4, 2013. The facility is a state-of-the-art model for sustainable museum design and progressive programming, and features 200,000 square feet of indoor and outdoor program space with flexible galleries; shaded outdoor verandas; a waterfront restaurant and bar; a museum shop; and an education center with a library, media lab, and classroom spaces. For more information, please visit pamm.org, find us on Facebook (facebook.com/perezartmuseummiami), or follow us on Instagram/Twitter (@pamm).

Contact: Natalie Maniscalco, 1-845-659-6506, [email protected] 

Winning design by Judith Cabrera of the Goya-inspired evening gown embroidered with a variety of Goya beans.

Photo – https://mma.prnewswire.com/media/784079/Goya_Foods_Check_Presentation.jpg  
Photo – https://mma.prnewswire.com/media/784080/Goya_Foods_Winning_Design.jpg 

SOURCE Goya Foods

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