HPRA-Los Angeles To Honor Top Latino Communicators At 33rd Annual PRemio Awards & Scholarship Dinner, Oct. 27th
LOS ANGELES, Oct. 23, 2017 /PRNewswire-HISPANIC PR WIRE/ — The Los Angeles Chapter of the Hispanic Public Relations Association (HPRA-LA) will honor top local Latino communicators and award scholarships on Friday, Oct. 27th in Pasadena at the 33rd Annual PRemio Awards and Scholarship Dinner. For tickets to the event visit http://www.hpra-usa.org/laR/2017-premio-awards-tickets/.
“The night’s theme of `Remembering our Roots’ reminds us to pay homage to our past and cultural experiences,” said Reyna Hernandez, President of HPRA-LA and owner of Creative Branding Co. “The HPRA-LA PRemio Awards and Scholarship Dinner is a celebration of the best in our public relations industry and awards scholarships to help deserving college students pursue their degree in communications.”
Winning this year’s “Communications Group of the Year” is United Collective (www.unitedcollective.com), founded to be the most culturally attuned creative collective in the U.S. The communications group includes specialty agencies located in California and New York: GALLEGOS United, ROX United, CANVAS United, POLY United and LUNA United.
The “Journalist of the Year” Award will go to Stephanie Himonidis, better known as Chiquibaby, host of AccesoTotal, Telemundo 52’s popular weekday morning entertainment news and lifestyle show which rebroadcasts across 15 U.S. Hispanic markets. With nearly two decades of a successful career in media, Chiquibaby is a 4X Emmy Award-winning Television and Radio personality and recognized as an influential communicator in the U.S. Hispanic market with nearly 900,000 followers on social media. She is very involved in the community and currently serves as an ambassador for PADRES Contra el Cancer, non-profit organization committed to improving the quality of life for children with cancer and their families.
Being honored as “Influencer of the Year” Award will go to Patty Rodriguez, a nationally recognized entrepreneur, senior producer, founder and author of the bilingual children’s book Lil’ Libros, and founder of Patty Rodriguez Jewelry. Rodriguez demonstrated her influence when she asked makeup giant MAC Cosmetics to create a line to honor the late Selena Quintanilla. MAC Cosmetics listened. Patty and her work have been featured in the New York Times, Forbes, NPR, USA Today, Los Angeles Times, People Magazine and Buzzfeed, to name a few.
This year’s college scholarship recipients include:
- Sonia Ramirez-Muñoz, University of Southern California
- Sasha M. Chavez, University of La Verne
- Emily Lechuga, CSU Dominguez Hills
Supporting the dinner this year are: Telemundo 52, Imprenta Communications Group, United Collective, Panda Express, FSB Core Strategies and VPE Tradigital Communications. The cocktail hour sponsor is San Antonio Winery. A special shopping spree has been donated by Lamps Plus.
HPRA-Los Angeles would like to thank its Executive Board for their commitment and hard work. Members of the 2017 HPRA-LA Board are President, Reyna Hernandez Owner of Creative Branding Co.; Vice President, Norma Leon-Moncada of NLM Consulting; Secretary, Elizabeth Adams, PR Consultant and Treasurer, Norma Rodriguez of Imprenta Communications Group.
About the Hispanic Public Relations Association (HPRA)
Founded in 1984, the Hispanic Public Relations Association (HPRA) is the foremost organization of Hispanic public relations practitioners in the U.S. HPRA is a resource for communications professionals and for individuals seeking Hispanic market expertise. It is dedicated to the recognition and advancement of Hispanics in public relations through year-round programs, professional development, seminars and networking.
Photo – https://mma.prnewswire.com/media/587699/HPRA_PRemio_Awards_Logo.jpg
SOURCE HPRA
(Español) Kids Preferred retira del mercado juguetes musicales de cuerda debido a peligro de asfixia
Tom Mohler Emphasizes Future of Content Distribution at the Hispanic TV Summit
WEST PALM BEACH, Florida, Oct. 23, 2017 /PRNewswire-HISPANIC PR WIRE/ — Olympusat, Inc., one of the largest independent media companies specializing in the ownership, distribution, production and technical services of Spanish and English-language networks, was in attendance at the Hispanic TV Summit in New York City, where Tom Mohler, Founder and CEO of Olympusat Holdings, spoke about the new trends and the future of content distribution.
During a panel discussion among industry insiders, Mr. Mohler focused on the impact of OTT platforms in today’s distribution environment, and how the high demand for multicultural content is shaking the foundation of the industry. “There is still plenty of substantial growth in traditional distribution, partly thanks to the increase of Spanish-language channels that are now available in HD. However, the new digital and OTT platforms offer tremendous opportunities,” stated the Olympusat Executive. “Through OTT, content distributors and cable operators can offer HD programming without any bandwidth constrictions and overcome any VOD and pricing issues. Consumers, on the other hand, enjoy the advantages of having access to their favorite shows without any conditional buy-throughs.”
Mr. Mohler also delved on how Olympusat is facing the industry need for new scripted and local content, not only by producing its own original programming, but also by reaching content providers and distributors from around the world through OlyHub, the company’s new online marketplace designed to create new revenue streams by offering an easy way to sell and acquire TV content.
“Competition is great and will continue to increase next year. Audiences want good entertainment, whether its local or international, which is why we have put a lot of effort not only into expanding our dubbing capabilities at our Mexico office, but also into finding new ways to offer, distribute and acquire content,” added Mr. Mohler.
To learn more about Olympusat’s industry-leading efforts, please visit: olympusat.com
For more information on OlyHub, please visit: olyhub.tv
Olympusat – Editorial Contact:
Jesús Piñango
561-249-5228
[email protected]
SOURCE Olympusat, Inc.
Estrella Jalisco Partners with Universal Music Latin Entertainment to Pay Tribute to Mexican Music Legend Pedro Infante for Día de Los Muertos
NEW YORK, Oct. 23, 2017 /PRNewswire-HISPANIC PR WIRE/ — Estrella Jalisco, a premium pilsner beer with more than 100 years of Mexican brewing tradition, announced today that it will honor Golden Age singer and actor Pedro Infante as part of Hollywood Forever’s 2017 Day of the Dead celebration. This homage, in partnership with Universal Music Latin Entertainment (UMLE), will come to life in the form of a special performance by Mexican musical artists Kinky, El Dasa and Pedro’s own daughter Lupita Infante who will reinterpret the legend’s songs live on stage at the Hollywood Forever Día de los Muertos Celebration in Los Angeles on Saturday, October 28, 2017.
“This year marks 100 years since Pedro Infante’s birth and his memory has transcended generations because he is the cultural symbol of the Mexican spirit, something that’s very important to a proud Mexican beer like Estrella Jalisco,” said Yonathan Bendesky, Senior Brand Director for Anheuser-Busch, Mexican Imports. “Our brand started a tradition of honoring iconic stars with Mexican heritage last year for Día de Los Muertos and we look forward to continuing that tradition this year by honoring Pedro Infante.”
Pedro Infante fans who are not able to attend the Los Angeles celebration can also participate in the homage by livestreaming the performance on the Estrella Jalisco Facebook page. In addition, in honor of his life and musical legacy, UMLE will release a tribute album titled “Pedro Infante 100 Años” on Friday, October 27. The album will feature artists of various genres paying tribute to one of Mexico’s most important musical figures, also known as “The Idol of Guamúchil.” Pancho Barraza, Chuy Lizárraga, José Manuel Figueroa, Alicia Villarreal, Emir Pabón, José María Napoleón, Kinky, El Dasa and Lupita Infante are some of the artists that will contribute to 12 musical memorials.
“It’s no doubt that artists today are still influenced by Pedro who continues to be one of the most important Mexican artists in history,” said Jesus Malverde Gonzalez, Senior Vice President, Brands & Partnerships at UMLE. “This tribute CD “100 Años” and the celebratory concert maintain his essence while offering fresh arrangements to attract a new generation of Pedro Infante fans now and for another 100 years.”
As Día de Los Muertos in the United States has gone beyond remembrance to become a celebration of Mexican culture and art, Estrella Jalisco has looked pay homage to those Mexican artists who have impacted Mexican music not only in Mexico but internationally. Last year, the brand paid tribute to the late Jenni Rivera by launching the first-ever Hispanic 3D hologram during the event. More than 40,000 witnessed the departed La Mariposa del Barrio retake the stage to sing “Cuando Muere una Dama” or “When a Lady Dies.”
Día de Los Muertos is typically celebrated on November 2 in Mexico. In the U.S. and throughout some parts of Latin America, celebrations included parades and acts of remembrance that include food and music.
In its second year as sponsor of the largest Día de Los Muertos celebration in the U.S., Estrella Jalisco will also sponsor a Pedro Infante-themed art installation with pieces by Mexican L.A.-based artist Ricardo Soltero.
With more than 100 years of Mexican brewing tradition, Estrella Jalisco is a refreshing, light-flavored pilsner beer from Guadalajara, Jalisco. Consumers 21 and older can learn more about the brand by visiting www.EstrellaJalisco.com, following @EstrellaJalisco on Instagram using #EstrellaJalisco, and visiting the Estrella Jalisco Facebook page.
About Estrella Jalisco
With more than 100 years of Mexican brewing tradition, Estrella Jalisco is a refreshing, light-flavored pilsner beer from Guadalajara, Jalisco, and contains 4.5 percent alcohol by volume (ABV). It is best enjoyed in a wide-top pilsner glass to bring out its true flavor and aroma while allowing drinkers to appreciate the color and carbonation of the beer. Estrella Jalisco was launched in the U.S. last year and it’s quickly becoming a Mexican favorite among cerveza aficionados.
About Universal Music Group
Universal Music Group (UMG) is the world leader in music-based entertainment, with a broad array of businesses engaged in recorded music, music publishing, merchandising and audiovisual content in more than 60 countries. Featuring the most comprehensive catalog of recordings and songs across every musical genre, UMG identifies and develops artists and produces and distributes the most critically acclaimed and commercially successful music in the world. Committed to artistry, innovation and entrepreneurship, UMG fosters the development of services, platforms and business models in order to broaden artistic and commercial opportunities for our artists and create new experiences for fans. Universal Music Group is a Vivendi company.
About Hollywood Forever Day of the Dead
The LA Day of the Dead at Hollywood Forever has grown from a modest gathering of 300 people in 1999 to a massive event of more than 40,000 people visiting the grounds last year. The event exposes the multi-cultural, multi-lingual population of Los Angeles to a Mexican tradition in a way that is authentic and understandable. Previous headliners have included Julieta Venegas, Carla Morrison, Lila Downs and Saúl Hernandez. This year’s main stage performers feature Aterciopelados, Cuco, Ximena Sariñana, La Chamba, Very Be Careful and Chulita Vinyl Club.
SOURCE Estrella Jalisco
Domino’s® to Raise ‘Dough’ for St. Jude Children’s Research Hospital® with 14th Annual St. Jude Thanks and Giving® Campaign
ANN ARBOR, Michigan, Oct. 23, 2017 /PRNewswire-HISPANIC PR WIRE/ — Domino’s Pizza (NYSE: DPZ) is launching its 14th annual St. Jude Thanks and Giving®campaign to raise “dough” for the kids of St. Jude Children’s Research Hospital®. The recognized world leader in pizza delivery’s campaign begins today, Oct. 23, 2017, and runs through Jan. 7, 2018.
Domino’s will ask customers online, over the phone and in stores to support St. Jude by adding a donation to their order or rounding up their order total to donate the change. Select customers enrolled in Domino’s Piece of the Pie Rewards® loyalty program will be offered an opportunity to earn bonus points by donating. Details will be emailed to eligible customers during the campaign.
Customers can also help the kids of St. Jude by purchasing the St. Jude Meal Deal – a bundle that includes two medium one-topping Hand Tossed pizzas, a 16-piece order of Parmesan Bread Bites, an eight-piece order of recently-introduced Cinnamon Bread Twists, a two-liter of Coca-Cola® and a $1 donation to St. Jude – for $19.99.
“Everyone at Domino’s is looking forward to coming together to raise awareness and funds for St. Jude Children’s Research Hospital, an organization that has grown to be a key part of our culture over the last 14 years,” said Patrick Doyle, Domino’s president and CEO. “We hope customers will join us in making this the most prosperous fundraising campaign yet.”
Domino’s has raised more than $38 million for St. Jude since becoming a national partner in 2004, and in 2015 committed to raise an additional $35 million by 2023. In 2016, Domino’s and its customers raised $7.3 million. This year, Domino’s is hoping to raise $7.5 million with the help of customers across the country.
The Domino’s team has also embraced St. Jude as its national charity partner outside of the St. Jude Thanks and Giving season. During September, Childhood Cancer Awareness Month, hundreds of team members in 25 cities participated in the St. Jude Walk/Run to End Childhood Cancer, raising more than $135,000 for the hospital.
“I am so grateful for our continued partnership with Domino’s and their commitment to the children of St. Jude,” said Marlo Thomas, St. Jude Children’s Research Hospital national outreach director. “Because of the incredible support from Domino’s and their customers, holiday shoppers can help raise awareness and funds that directly support the research that leads to lifesaving treatments for these precious children across the country and around the world.”
Created by Marlo, Terre and Tony Thomas – children of St. Jude founder Danny Thomas – the St. Jude Thanks and Giving campaign asks people to “Give thanks for the healthy kids in your life, and give to those who are not” in order to help St. Jude continue its lifesaving mission: Finding cures. Saving children.® St. Jude is leading the way the world understands, treats and defeats childhood cancer and other life-threatening diseases. Treatments invented at St. Jude have helped push the overall childhood cancer survival rate from 20 percent to more than 80 percent since it opened more than 50 years ago, and they won’t stop until no child dies from cancer.
About Domino’s Pizza®
Founded in 1960, Domino’s Pizza is the recognized world leader in pizza delivery, with a significant business in carryout pizza. It ranks among the world’s top public restaurant brands with a global enterprise of more than 14,400 stores in over 85 international markets. Domino’s had global retail sales of nearly $10.9 billion in 2016, with more than $5.3 billion in the U.S. and more than $5.5 billion internationally. In the third quarter of 2017, Domino’s had global retail sales of more than $2.8 billion, with nearly $1.4 billion in the U.S. and over $1.4 billion internationally. Its system is comprised of independent franchise owners who accounted for over 97% of Domino’s stores as of the third quarter of 2017. Emphasis on technology innovation helped Domino’s reach an estimated $5.6 billion in global digital sales in 2016, and has produced several innovative ordering platforms, including Google Home, Facebook Messenger, Apple Watch, Amazon Echo, Twitter and text message using a pizza emoji. In late 2017, as part of an industry-first collaboration with Ford Motor Company, Domino’s began a meaningful test of delivery using self-driving vehicles.
Order – dominos.com
AnyWare Ordering – anyware.dominos.com
Company Info – biz.dominos.com
Twitter – twitter.com/dominos
Facebook – facebook.com/dominos
Instagram – instagram.com/dominos
YouTube – youtube.com/dominos
Please visit our Investor Relations website at biz.dominos.com to view news, announcements, earnings releases and conference webcasts.
Logo – https://mma.prnewswire.com/media/587774/DOMINO_S_PIZZA_NEW_LOGO.jpg
SOURCE Domino’s Pizza
¡Vive Tu Vida! Get Up! Get Moving!® Brings Needed Services and Day of Family Fun to Brownsville
BROWNSVILLE, Texas, Oct. 20, 2017 /PRNewswire-HISPANIC PR WIRE/ — This Saturday, October 21, 2017, the National Alliance for Hispanic Health and Brownsville Community Health Centers present the 11th Annual ¡Vive tu vida! Get Up! Get Moving!®Brownsville event at Dean Porter Park. The day of wellness promotes physical activity and nutrition for better health and well-being for people of all ages and sizes with a special focus on Hispanic families.
“For eleven years ¡Vive tu vida! Get Up! Get Moving!, has provided nutrition education, free health screenings and wellness activities to communities across the nation,” said Dr. Jane L. Delgado, President and CEO of the National Alliance for Hispanic Health, the nation’s leading Hispanic health advocacy group. “We are grateful and proud of the work all of our partners and hundreds of volunteers contribute to make these events such a success.”
“¡Vive tu Vida! Get Up! Get Moving!® helps us live life to its fullest. Young, old, and in-between can dance, learn a new activity, or walk with family or friends. There are many great ways to get up and get moving for your health. Come join the fun and be energized,” said Paula S. Gómez, Executive Director of the BCHC.
What:
- Health Screenings: Cholesterol, Glucose, Blood Pressure, Vision
- Fitness: Zumba, Soccer, Gymnastics, Volleyball, Tennis, Kayaking and Fishing Clinics
- Health Information: Information on Healthcare and Financial Planning
- Nutrition: Fresh fruits and healthy snacks available, along with educational resources
- Family fun: Music, Dancing, Raffles and Giveaways, Martial Arts Demonstrations
Where: 501 East Ringgold Street, Brownsville, TX
When: Saturday, October 21, 2017 from 9:00 am to 1:00 pm
Cost: FREE!
“The National Alliance for Hispanic Health has a longstanding commitment to help create healthier communities. We are proud to contribute to their efforts through our continuing support of ¡Vive tu vida! Get Up! Get Moving! events,” said Robert Forrester, President and CEO of Newman’s Own Foundation. The Foundation is marking its 8th year as a national sponsor of the ¡Vive tu vida! Get Up! Get Moving! event series.
The events are also supported nationally by the Healthy Americas Foundation. This is the 11th anniversary of the ¡Vive tu vida! Get Up! Get Moving! event series; in its first decade it has been attended by over 175,000 people and provided over 85,000 free health screenings.
About the National Alliance for Hispanic Health (the Alliance) – The Alliance is the nation’s foremost science-based source of information and trusted non-partisan advocate for the best health outcomes for all. The Alliance represents thousands of Hispanic health providers across the nation providing services to more than 15 million people each year. For more information, visit http://www.healthyamericas.org or call the Alliance’s Su Familia National Hispanic Family Health Helpline at (866)-783-2645.
SOURCE National Alliance for Hispanic Health
How One Bale Of Hay Can Save The World
SANTA CLARITA, California, Oct. 20, 2017 /PRNewswire-HISPANIC PR WIRE/ — The Gentle Barn has more than 100 animals who eat organic hay at their three locations in California, Tennessee and Missouri. With increasing headlines of violence and social disparity, it is easy to become discouraged. Founders Ellie Laks and Jay Weiner are very aware of the challenges our world faces and are dedicated to making it better through a variety of animal-therapy based programs.
“When supporters donate toward the purchase of a bale of hay for Gentle Barn animals, it allows us to use our “general funds” to do our work, rescuing animals and bringing in groups of children who desperately need our programs,” says Ellie. “People are losing hope! We work every day to restore faith in humanity and help people become gentle and respectful in their daily lives. By supporting The Gentle Barn you’re supporting peace on this planet.”
In addition to providing sanctuary to abused and neglected animals, The Gentle Barn educates children and adults about compassion as their mission statement reads: “Teaching People Kindness and Compassion to Animals, Each Other and our Planet“
“When you donate towards a bale of hay, you’re not just feeding a rescued animal you’re also healing their hearts and showing them the power of a gentle world,” says Ellie. “In turn, once the animals recover and learn to trust humans again, they are able to give back unconditional love and hope through our many programs to wounded warriors, victims of domestic violence, children escaping gangs and drug and alcohol abuse. Please help us complete this vital circle of healing.”
To support The Gentle Barn Hay Fund, please visit: http://www.gentlebarn.org/donate/
ABOUT THE GENTLE BARN | www.gentlebarn.org
A national nonprofit founded in 1999 as a safe haven and place of recovery for severely abused animals. Gentle Barn offers their unique philosophy of rehabilitating animals and connecting their stories of survival and healing to the experiences of children in need who have suffered physical, mental or emotional trauma. By interacting with the animals and taking a hands-on role in their welfare, program participants learn empathy, trust and forgiveness. Gentle Barn is supported by celebrities such as Ellen Degeneres, David Backes, Daisy Fuentes, Richard Marx, Jenna & Channing Tatum, Steve-O, Rikki Rocket and Hilary Swank.
Photo – http://mma.prnewswire.com/media/587674/The_Gentle_Barn_Daisy_F.jpg
Logo – https://mma.prnewswire.com/media/587633/TGB_logo_2017.jpg
SOURCE The Gentle Barn
Jimmy Smits Joins Stand Up To Cancer In New Public Service Announcement
LOS ANGELES and NEW YORK, Oct. 20, 2017 /PRNewswire-HISPANIC PR WIRE/ — Stand Up To Cancer (SU2C) has created a new cancer immunotherapy public service announcement (PSA) campaign, supported by a charitable donation from Bristol-Myers Squibb Company, and featuring award-winning actor and SU2C Ambassador Jimmy Smits. The print, TV, radio, out-of-home and digital PSAs will begin airing in October.
Photo – https://mma.prnewswire.com/media/587451/SU2C_Jimmy_Smits.jpg
The PSA, titled “Your Body Your Hope,” is aimed at increasing awareness about immunotherapy, a revolutionary new approach to cancer treatment in which a patient’s own powerful immune system is harnessed to attack and destroy cancer cells. One of the most exciting and rapidly evolving areas of cancer research, immunotherapy is already being used to effectively treat several forms of cancer, and is being actively researched in additional cancers.
The PSA encourages patients to visit StandUpToCancer.org/immunotherapy to learn more about immunotherapy and start the conversation with their doctor to find out if it is a viable treatment option for them. Jimmy Smits recorded the PSA in both English and Spanish in the hope of reaching a broad audience with this vital information.
“I am proud and honored to join Stand Up To Cancer in this critical initiative,” said award-winning actor Jimmy Smits, who guest stars in the new season of “How to Get Away With Murder,” the hit TV series. “Immunotherapy is on the cutting edge of cancer treatment and many patients who have been treated with immunotherapy have seen such promising results. Through this PSA, we hope to empower people diagnosed with cancer to ask their doctor if immunotherapy may be the right treatment option for them.”
In the English and Spanish language PSA, Smits says immunotherapy “is bringing hope to cancer survivors everywhere. Immunotherapy works by empowering your body’s own immune system to correctly identify and eradicate cancer cells. This approach has been used to successfully fight many types of cancers, with new research leading to greater hope each day.”
“Immunotherapy is one of the most promising developments in cancer research today,” said Stand Up To Cancer President and CEO, Sung Poblete, Ph.D., RN. “We are thrilled to have the support of this Bristol-Myers Squibb charitable donation, and to have the powerful voice of Jimmy Smits to help raise awareness about the increasing role of immunotherapy as a an effective option for cancer treatment.”
“As a long-standing supporter of Stand Up To Cancer, we share their commitment to advancing groundbreaking research and collaboration, particularly in the field of Immuno-Oncology,” said Johanna Mercier, president and head, U.S. Commercial, Bristol-Myers Squibb. “We are pleased to support their efforts to educate patients and their loved ones about the potential of the body’s immune system in finding and fighting cancer.”
To learn more or to view the PSA, visit StandUpToCancer.org/immunotherapy. To join the conversation, like us on Facebook @StandUpToCancer or follow us on Twitter at @SU2C and on Instagram at @SU2C
About the Stand Up To Cancer Initiative
Stand Up To Cancer (SU2C) raises funds to accelerate the pace of research to get new therapies to patients quickly and save lives now. SU2C, a division of the Entertainment Industry Foundation (EIF), a 501(c)(3) charitable organization, was established in 2008 by film and media leaders who utilize the industry’s resources to engage the public in supporting a new, collaborative model of cancer research, and to increase awareness about cancer prevention as well as progress being made in the fight against the disease. As SU2C’s scientific partner, the American Association for Cancer Research (AACR) and a Scientific Advisory Committee led by Nobel Laureate Phillip A. Sharp, PhD, conduct rigorous, competitive review processes to identify the best research proposals to recommend for funding, oversee grants administration, and provide expert review of research progress.
Current members of the SU2C Council of Founders and Advisors (CFA) include Katie Couric, Sherry Lansing, Lisa Paulsen, Rusty Robertson, Sue Schwartz, Pamela Oas Williams, Ellen Ziffren, and Kathleen Lobb. The late Laura Ziskin and the late Noreen Fraser are also co-founders. Sung Poblete, PhD, RN, has served as SU2C’s president and CEO since 2011.
For more information on Stand Up To Cancer, visit www.standuptocancer.org.
About Bristol-Myers Squibb
Bristol-Myers Squibb is a global biopharmaceutical company whose mission is to discover, develop and deliver innovative medicines that help patients prevail over serious diseases. For more information about Bristol-Myers Squibb, visit us at BMS.com or follow us on LinkedIn, Twitter, YouTube and Facebook.
SOURCE Stand Up To Cancer