Newborn Intensive Care Units nationwide reunite families and babies at March for Babies
WHITE PLAINS, N.Y., April 21, 2017 /PRNewswire-HISPANIC PR WIRE/ — From Portland, Maine to Las Vegas, Nevada, nearly a dozen Newborn Intensive Care Units (NICUs) that care for sick and premature babies will hold reunions of their graduates at this year’s March of Dimes Foundation’s signature fundraising event, March for Babies.

Several HCA hospitals, The University of Alabama at Birmingham Hospital (UAB) and many others are great examples of how hospitals can work together with the March of Dimes to provide care and support for families during their baby’s time in the NICU, according to Japonica Boler, a March of Dimes volunteer whose son was born premature at UAB. This year marks the 3rd annual NICU Reunion at the March for Babies event in Birmingham, which takes place on Saturday, April 29.
“My son Cayden was born prematurely at 26 weeks, and spent months in the NICU at UAB, unable to eat or breathe on his own,” Mrs. Boler recalls. “Today, Cayden is 3 years old and doing much better. We love to come to the NICU reunion and participate in March for Babies each year. We get to give back to an amazing organization and see all of the wonderful staff that took great care of our son. We can’t wait to walk!”
“For many years, HCA and our hospitals in communities across the country have supported the March of Dimes to improve the health of babies and moms, including working together to help ensure moms deliver after 39 weeks,” said Bruce Moore, HCA’s president – service line and operations integration. “Last year, caregivers in our 89 NICUs provided vital medical care to approximately 33,000 babies, and during these difficult times lifelong bonds often are developed. Our NICU Reunions are a wonderful way for our caregivers, our NICU graduates and their families to celebrate some of our success stories.”
Other NICU reunions will take place at March for Babies walks: April 22 in Fort Worth, Texas with HCA’s Medical City Arlington; April 29 in Milwaukee, Wisconsin with Children’s Hospital of Wisconsin and in Jenson Beach, Florida with HCA’s Lawnwood Regional Medical Center; April 30 in Portland, Maine with The Barbara Bush Children’s Hospital at Maine Medical Center; May 6 in St. Cloud, Minnesota with St. Cloud Hospital and in Lafayette, Louisiana with HCA’s Women’s and Children’s Hospital; May 7, in Danville, Pennsylvania with Geisinger’s Janet Weis Children’s Hospital; May 13 in Las Vegas, Nevada with Dignity Health-St. Rose Dominican; and June 3 in Lebanon, New Hampshire at Children’s Hospital at Dartmouth-Hitchcock.
Nearly 500 March for Babies events will take place all across the United States, with most occurring this spring. Thousands of individuals and hundreds of companies across the country get involved. National sponsors include Kmart, Famous Footwear, Macy’s, Cigna, and HCA, as well as regional sponsor Publix. For more information and to register, visit marchforbabies.org.
Premature birth (before 37 weeks of pregnancy) is the leading cause of death of babies in the U.S. About 15 million babies worldwide are born prematurely each year, and premature birth and its consequences are the leading cause of death in children under age five. Babies who survive an early birth often face serious and lifelong health problems, including chronic lung disease, vision and hearing impairment, cerebral palsy, and neurodevelopmental disabilities.
The March of Dimes NICU Family Support® program offers information and comfort to families during the NICU hospitalization of their newborn, during the transition home, and in the event of a newborn death. It also provides professional education for NICU staff, and promotes neonatal family-centered care in NICUs. NICU Family Support is currently in more than 100 hospitals across the country and touches more than 70,000 families each year.
HCA’s collaboration with the March of Dimes and support of March for Babies will nearly double the presence of the Foundation’s NICU Family Support program in hospitals across the country this year.
“It just makes sense to hold our NICU reunions at March for Babies because these families have been helped by both the March of Dimes and UAB Hospital,” says Elicia Jacob, DPN, RN, PHCNS-BC, director of nursing services at UAB’s Women & Infants Center. “Families come from all across the region because of the support they received from the March of Dimes and the caregivers at our hospital. We’re like one big family.”
About March of Dimes
The March of Dimes is the leading nonprofit organization for pregnancy and baby health. For more than 75 years, moms and babies have benefited from March of Dimes research, education, vaccines, and breakthroughs. For the latest resources and health information, visit our websites marchofdimes.org and nacersano.org. If you have been affected by prematurity or birth defects, visit our shareyourstory.org community to find comfort and support. You can also find us on Facebook or follow us on Instagram and Twitter.
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Yolo Rum Gold Wins Gold in 2017 Spirits Tasting Competition at 74th Annual WSWA
DENVER and ORLANDO, Fla., April 21, 2017 /PRNewswire-HISPANIC PR WIRE/ — Yolo Rum‘s premier blend, Yolo Rum Gold, won a gold medal in the 2017 Spirits Tasting Competition at the Wine and Spirits Wholesalers of America 74th Annual Convention and Exposition. Held at the Grande Lakes Orlando resort and hotel, the WSWA Convention and Exposition is the preeminent event of its kind in North America.
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“We were looking to crash the WSWA party in a good way,” says Yolo Rum founder Philip Guerin, “and I think we did just that.”
WSWA is the trade association representing United States wine and spirits wholesalers. Its mission is to further the interests of its members through representation before Congress, courts, regulatory bodies, executive agencies and more. WSWA also provides lobbying at the state and federal level, public affairs initiatives, and networking opportunities for its membership.
No stranger to industry expositions and competitions, Yolo Rum has received multiple Best-of-Class wins from Spirits of the Americas, won multiple gold medals at the Denver International Spirits Competition and taken home more gold medals at the Miami Rum Renaissance Festival. Now Yolo Rum Gold adds another medal to the trophy case.
At the heart of the Yolo Rum operation is master distiller Francisco “Don Pancho” Fernandez. Born in Cuba and operating out of the Republic of Panama, Don Pancho is the world’s most-respected and honored ronero (that’s “rum blender,” for the layman). Yolo Rum also used the WSWA convention as an opportunity to unveil Don Pancho’s latest creation: Yolo Rum Clear. A bridge between top-shelf Yolo Rum Gold and ideal mixer Yolo Rum Silver, Yolo Rum Clear is splendid for mixing or solo consumption, with a smooth, lightly smoked sweet-oak taste. Offering old-world artistry in its production together with modern branding—all at a super value—Yolo Rum Clear is poised to make a significant impact in the wine and spirits market.
Yolo Rums are gluten free, with no added sugar or molasses and no artificial colors, flavors or preservatives, and the company produces its products using revolutionary environmentally sustainable processes. Offering boutique quality at exceptional value, Yolo Rum is the ideal synthesis of ancient crafts and modern tastes.


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Cerveza Estrella Jalisco Announces Attempt To Set Guinness World Records™ Title At Fiesta Broadway In Los Angeles
LOS ANGELES, April 20, 2017 /PRNewswire-HISPANIC PR WIRE/ — On April 30, Estrella Jalisco, a Mexican beer with more than 100 years of brewing tradition, is celebrating its Mexican heritage and pride in by bringing Lotería, a traditional Mexican game of chance, to Fiesta Broadway to attempt the GUINNESS WORLD RECORDS™ title for the Largest game of lotería. Fiesta Broadway, the largest Cinco de Mayo festival in the country, unites over 300,000 Angelenos in a celebration that includes musical performances, food, and fun—setting the perfect backdrop for a record-setting game of Loteria.

The game will take place at the Estrella Jalisco Stage at Fiesta Broadway, beginning at approximately 4:00 P.M. PDT. Participants 21 or older will receive wristbands to enter the Loteria section where a GUINNESS WORLD RECORDS adjudicator will be monitoring the event.
“We are very excited to partner with GUINNESS WORLD RECORDS to officiate this game of Loteria at L.A.’s renowned Fiesta Broadway this year,” says Yonathan Bendesky, Director, Mexican Imports for Anheuser-Busch. “Our brand is anchored in Mexican tradition and we are proud to celebrate this milestone in Los Angeles, home to the largest Mexican community in the country.”
Lotería – similar to “bingo” – utilizes pictures of traditional Mexican icons in place of numbered spaces to fill the board. In place of simply calling numbers, the announcer will tell a short riddle or saying, followed by the name of the icon, for players to mark the corresponding piece on their boards. Estrella Jalisco commissioned 54 pieces of artwork for its sponsored game, curated by J Walter Thompson-Mexico. The winner of the record-setting game will be celebrated by Estrella Jalisco in the true spirit of Fiesta Broadway.
Consumers 21 or older can also partake in the record-setting game from home, using lotería boards found at participating retail locations throughout California for a chance to win one (1) of one hundred (100) limited-edition Estrella Jalisco branded coolers.
All participants, both in-person and at home, are encouraged to submit their official winning Estrella Jalisco Lotería Boards between April 30, 2017 – May 6 at 11:59 P.M. PDT via loteria.absweeps.net. Estrella Jalisco will publish the Lotería cards drawn on its Facebook page by May 5. One hundred (100) randomly selected winning boards submitted by consumers by the deadline will receive limited-edition Estrella Jalisco branded cooler.
Consumers 21 and older can view the results of the lotería drawing, and learn more about the brand, by visiting the Estrella Jalisco Facebook page.
ESTRELLA JALISCOÒ LOTERIA GAME
NO PURCHASE NECESSARY. Open to US residents 21+. Ends 5/5/17. See Official Rules at www.loteria.absweeps.net for entry, prizes and details. Message and data rates may apply. Void where prohibited.
About Estrella Jalisco
With more than 100 years of Mexican brewing tradition, Estrella Jalisco is a refreshing, light-flavored pilsner beer from Guadalajara, Jalisco, and contains 4.5 percent alcohol by volume (ABV). It is best enjoyed in a wide-top pilsner glass to bring out its true flavor and aroma while allowing drinkers to appreciate the color and carbonation of the beer. Estrella Jalisco was launched in U.S. markets in the spring of 2016, and it’s quickly becoming a Mexican favorite among cerveza aficionados.
About Guinness World Records
GUINNESS WORLD RECORDS (GWR) is the global authority on record-breaking achievement. First published in 1955, the iconic annual Guinness World Records books have sold over 136 million copies in over 20 languages and in more than 100 countries. Additionally, the Guinness World Records: Gamer’s Edition, first published in 2007, has sold more than 4 million copies to date.
Guinness World Records’ worldwide television programmes reach over 750 million viewers annually and more than one million people subscribe to the GWR YouTube channel, which enjoys more than 300 million views per year. The GWR website receives 18 million visitors annually, and we have over 12 million fans on Facebook.
The Guinness World Records commercial sales division provides bespoke consultancy services for some of the world’s top brands and agencies to help place record breaking at the heart of their marketing campaigns, employee-engagement programmes, and live and experiential events.
About Fiesta Broadway
Predominantly Spanish-language and annually celebrated through the streets of downtown Los Angeles, Fiesta Broadway is now entering its 28th year as the city’s unofficial “kick-off” to the many smaller “Cinco…” festivals staged throughout the week. It has become a cornerstone marketing event for sponsors looking to reach and influence Latino L.A. consumers eager to visit the mny exhibits offering product samples and service trials. Attendance tops 300,000.
Contact:
Miles Ritenour, Anheuser-Busch
[email protected]
Haley Ash, Zeno Group
[email protected]
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SC Johnson Mexico Named Top 2017 Best Workplace
RACINE, Wisconsin, April 21, 2017 /PRNewswire-HISPANIC PR WIRE/ — SC Johnson, maker of trusted brands like Glade®, Raid® and Baygon ®, Mr Musculo® and OFF!® today announced SC Johnson Mexico has been recognized as a 2017 Best Workplace by the Great Place to Work® Institute. The organizations earned the no. 14 spot in the ranking, which is the sixteenth consecutive year it’s been recognized on the Institute’s annual Best Workplace list.

“I’ve said before that SC Johnson’s success is built by the talented and committed people in this company. Our Mexico team exemplifies how we strive to create a great place to work in which people can thrive and be inspired,” said Fisk Johnson, Chairman and CEO of SC Johnson. “We congratulate the team on receiving this honor for the sixteenth time in as many years. It is an extraordinary accomplishment.”
The Mexico team joins SC Johnson Venezuela, France, Germany, Poland and Greece on the 2017 list of Best Workplaces.
The Best Workplaces list is the world’s largest annual study of workplace excellence. The ranking is determined by the results of an employee opinion survey and information provided about company culture, programs and policies.
In the United States, SC Johnson has been included 28 times in Working Mother magazine’s list of the “100 Best Companies for Working Mothers” and last year received a perfect score of 100 percent on the Human Rights Campaign Corporate Equality Index.
Also in 2016, SC Johnson was named one of the 25 World’s Best Multinational Workplaces by the Great Place to Work® Institute, earning the 20th spot in the ranking. It was the company’s fifth year to be included on the list.
About SC Johnson
SC Johnson is a family company dedicated to innovative, high-quality products, excellence in the workplace and a long-term commitment to the environment and the communities in which it operates. Based in the USA, the company is one of the world’s leading manufacturers of household cleaning products and products for home storage, air care, pest control and shoe care, as well as professional products. It markets such well-known brands as GLADE®, KIWI®, OFF!®, PLEDGE®, RAID®, SCRUBBING BUBBLES®, SHOUT®, WINDEX® and ZIPLOC® in the U.S. and beyond, with brands marketed outside the U.S. including AUTAN®, TANA®, BAMA®, BAYGON®, BRISE®, KABIKILLER®, KLEAR®, MR MUSCLE® and RIDSECT®. The 131-year-old company, which generates $10 billion in sales, employs approximately 13,000 people globally and sells products in virtually every country around the world. www.scjohnson.com
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PLAYSTUDIOS Announces Major Update to myVEGAS Slots
BURLINGAME, California, April 20, 2017 /PRNewswire-HISPANIC PR WIRE/ — PLAYSTUDIOS, a developer of top-ranking, free-to-play casino games today announced that it has released a completely redesigned version of its most popular app – myVEGAS Slots. This update introduces a gorgeous new look, more features, and additional opportunities to collect and share free chips.

Andrew Pascal, CEO of PLAYSTUDIOS, said, “We’re all so excited about this new release. The myVEGAS Slots product team has been working tirelessly for months, reimagining and polishing every last detail. It is the most significant product update we’ve ever shipped. And we hope our players love all the great new stuff that’s gone into it.”
The new myVEGAS Slots is redefined by a crisp and vibrant look. New functionality makes the games, rewards, and special offers easier to find. A new myVIP program offers additional perks for loyal players, including bonus boosters and special purchase offers. A new inbox feature unifies player communication and allows for more frequent collecting and sharing of free chips. And the Challenges and Journeys have been updated, providing new opportunities to earn even more chips and Loyalty Points.
myVEGAS Slots was named “Best of 2016” by two of the gaming industry’s leading publications – iGaming Business and eGaming Review. The app has also earned more than 130,000 5-star ratings and continues to reward loyal players with a growing selection of real-world rewards from Las Vegas, Atlantic City, the Caribbean, Australia, and the UK.
myVEGAS Slots, myVEGAS Blackjack, my KONAMI Slots, and POP! Slots are award-winning, top-ranked, free-to-play casino apps and the only games that give players real rewards from an exclusive collection of travel, leisure, and entertainment partners. These rewards include complimentary casino play, hotels stays, meals, shows, VIP nightclub access, and more from MGM Grand, Bellagio, ARIA, Borgata, Hippodrome Casino, Resorts World, Royal Caribbean International, Wolfgang Puck, House of Blues, Gray Line Tours, and Cirque du Soleil. PLAYSTUDIOS apps are currently available on iOS, Android, and Kindle mobile devices. myVEGAS Slots is also available on Facebook.
To download the new myVEGAS Slots app, visit:
- iOS, Android, or Kindle – https://app.adjust.io/dqgi4g_s0sits_6hrp13
To play myVEGAS on Facebook, visit:
To download the myVEGAS Blackjack app, visit:
- iOS, Android, or Kindle – https://app.adjust.io/md55kz_1ds1s6_nb6rhn
To download the my KONAMI Slots app, visit:
- iOS, Android, or Kindle – https://app.adjust.com/5lptpu_o5pdwx_unjdym
To download the POP! Slots app, visit:
- iOS or Android – https://app.adjust.com/rxv097_qg9o5g
About PLAYSTUDIOS
PLAYSTUDIOS is a developer of award-winning, casual games for mobile and social platforms. Founded by a team of experienced gaming and technology entrepreneurs, PLAYSTUDIOS’ free-to-play apps combine the best elements of popular social games with established casino gambling mechanics. Players enjoy ever-growing content libraries and the opportunity to earn an unprecedented selection of valuable, real-world rewards from leading hospitality, entertainment, and leisure brands. Current myVEGAS reward partners include MGM Grand, Bellagio, ARIA, Royal Caribbean International, Resorts World, Wolfgang Puck, the Hippodrome Casino, Couples Resorts, Gray Line Australia, Escape Hunt Australia, and Melbourne River Cruises. For more information, visit the company’s website at http://www.playstudios.com/.

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Bleach Like A Boss — CLORALEN® Launches Brand Campaign For Revolutionary New Splash-Free™ Bleach Gel
HOUSTON, April 19, 2017 /PRNewswire-HISPANIC PR WIRE/ — CLORALEN® today announced the launch of a brand campaign for CLORALEN®’s new Platinum™ Bleach Liquid Gel in partnership with Cavalry Agency based in Chicago. The product was inspired by consumers wanting the cleaning power of bleach without the headaches of splashing. “We conducted extensive research with consumers and learned that homemakers have an out-of-control feeling when using bleach,” says Andres Supelano, Brand Manager for CLORALEN®. “We took this challenge seriously and are excited to bring consumers the first new form of liquid bleach in decades—a gel. In fact, we’ve created an entirely new product category.”
Bleach Like A Boss, the campaign’s spirited theme, pledges users of Platinum™ Bleach Liquid Gel will now be in control when doing laundry and cleaning. Pointed headlines underscore the benefits of Splash-Free™ gel: hit the spot without a splash; get a grip on laundry day; and no sass, no splash. The ad content highlights the value of a Splash-Free™ formula with a safe pour spout and Easy-Grip™ ergonomic handle.
The CLORALEN® Platinum™ product and the Bleach Like a Boss campaign rolls out just in time for Spring Cleaning season. The campaign will execute a multifaceted media strategy to engage with homemakers in major markets throughout the U.S. Product demonstrations can be seen on YouTube, Facebook and Instagram. Radio spots will intro songs on Spotify. The public can share their new Platinum™ Gel cleaning experiences on social media.
Consumers can find CLORALEN® Platinum™ Liquid Bleach Gel at select Walmart stores. Visit online Store Locator.
The CLORALEN® family of products have faithfully served consumers for decades to better clean household surfaces, bathrooms and laundry. Flagship products include: 3-in-1 Power Bleach, Stain Remover & Color Protection, Bathroom Cleaner with Bleach and Multipurpose Cleaner with Bleach. Color safe bleach, chlorine bleach and bleach cleaners help kill germs and make cleaning go easier and faster. Products come in a variety of scents. Cloralen.com
About AlEn USA
AlEn USA is a household cleaning and laundry products company headquartered in Houston, Texas. Its portfolio of brands include CLORALEN®, ENSUEÑO®, PINALEN®, PINOL®, FLASH®, Xtra-Pine ®, Pine-o-Pine®. AlEn’s strong manufacturing base comprises multiple products: bleach, cleaners, powder detergents, liquid laundry detergent and fabric softeners. One of its corporate values is to generate sustainable growth based on best practices of social responsibility, striving to protect the environment. AlEnusa.com
[email protected]
832.484.1508 x5010
FIBRA Prologis Announces First Quarter 2017 Earnings Results
MEXICO CITY, April 20, 2017 /PRNewswire-HISPANIC PR WIRE/ — FIBRA Prologis (BMV:FIBRAPL 14), a leading owner and operator of Class-A logistics real estate in Mexico, today reported results for the first quarter 2017.
HIGHLIGHTS FROM THE QUARTER:
- Record period-end occupancy at 97.4 percent
- Net effective rent change on rollover increased 9.2 percent
- Leasing volume totaled 2.1 million square feet, which resolved 35.1 percent of 2017 expirations
Funds from operations (FFO) per CBFI was Ps. 0.8561 (US$0.0408) for the first quarter compared with Ps. 0.7389 (US$ 0.0412) for the same period in 2016.
Net earnings per CBFI in the first quarter was a loss of Ps. 0.1377 (US$0.0081) compared with earnings of Ps. 0.5379 (US$0.0301) for the same period in 2016. Net loss in the quarter includes a non-cash loss of Ps. 0.9662 (US$0.0475) per CBFI due to the revaluation of investment properties.
OPERATING PERFORMANCE
“We started the year with strong momentum with period-end occupancy reaching a new record, strong leasing volume and healthy rent increases,” said Luis Gutierrez, CEO, Prologis Property Mexico. “The resiliency of the structural drivers underpinning logistics real estate demand, such as demographics and undersupply of institutional-grade logistic spaces in Mexico, have been more visible over the last twelve months than ever before. E-commerce customers are starting to become a rising contributor of the demand profile going forward.”
|
Operating Portfolio |
1Q17 |
1Q16 |
Notes |
|
Period End Occupancy |
97.4% |
96.4% |
Record occupancy led by global markets at 97.9% |
|
Leases Signed |
2.1MSF |
2.8MSF |
New leases accounted for 41% of the leasing volume |
|
Customer Retention |
67.5% |
93.2% |
Driven by a known move out in Mexico City |
|
Net Effective Rent Change |
9.2% |
9.7% |
Led by regional markets at 12.4% |
|
Cash Same Store NOI |
-1.3% |
4.0% |
0.6% same store growth in constant U.S. dollars |
|
Same Store NOI |
-3.0% |
2.2% |
FINANCIAL POSITION
As of March 31, 2017, FIBRA Prologis’ liquidity was Ps. 6.2 billion (US$331.8 million), which included Ps. 5.9 billion (US$316.8 million) of available capacity on its unsecured credit facility and Ps. 281.1 million (US$15.0 million) of unrestricted cash.
Subsequent to quarter end, FIBRA Prologis fully repaid US$64.1 million secured debt facility with a debt cost of 7.9 percent that was scheduled to mature on October 7, 2017. The secured debt facility was repaid with borrowings under the unsecured credit facility at par, decreasing the overall cost of debt by approximately 40 basis points from 4.9 to 4.5 percent.
“Repaying the secured debt facility was the first milestone in our 2017 refinancing strategy,” said Jorge Girault, senior vice president, Finance, Prologis Mexico. “We are actively working to address the near-term financing and resetting the line of credit with a permanent facility. We plan to further increase the flexibility of our balance sheet, risk profile and reduce overall cost of debt.”
GUIDANCE CONFIRMED
|
(US$ in million, except per CBFI amounts) |
Low |
High |
Notes |
|
FFO per CBFI |
US$0.1550 |
US$0.1650 |
Excludes the impact of foreign exchange movements and promotes |
|
Full Year 2017 Distributions per CBFI |
US$0.1155 |
US$0.1155 |
|
|
Year End Occupancy |
95.5% |
96.5% |
|
|
Same Store NOI (Cash) |
0.0% |
1.0% |
Based in U.S. dollars |
|
Annual Capital Expenditures as % of NOI |
14.0% |
16.0% |
|
|
Asset Management and Professional Fees |
US$18.5 |
US$20.5 |
WEBCAST & CONFERENCE CALL INFORMATION
FIBRA Prologis will host a live webcast/conference call to discuss quarterly results, current market conditions and future outlook. Here are the event details:
- Friday, April 21, 2017, at 9 a.m. CT/10 a.m. ET
- Live webcast at www.fibraprologis.com by clicking Events
- Dial in: +1 877 256 7020 or +1 973 409 9692 and enter Passcode 91962563.
A telephonic replay will be available April 21– April 28 at +1 855 859 2056 from the U.S. and Canada or at +1 404 537 3406 from all other countries using conference code 91962563. The replay will be posted in the Investor Relations section of the FIBRA Prologis website.
ABOUT FIBRA PROLOGIS
FIBRA Prologis is a leading owner and operator of Class-A logistics real estate in Mexico. As of March 31, 2017, FIBRA Prologis was comprised of 194 logistics and manufacturing facilities in six industrial markets in Mexico totaling 34.2 million square feet (3.2 million square meters) of gross leasable area.
FORWARD-LOOKING STATEMENTS
The statements in this release that are not historical facts are forward-looking statements. These forward-looking statements are based on current expectations, estimates and projections about the industry and markets in which FIBRA Prologis operates, management’s beliefs and assumptions made by management. Such statements involve uncertainties that could significantly impact FIBRA Prologis financial results. Words such as “expects,” “anticipates,” “intends,” “plans,” “believes,” “seeks,” “estimates,” variations of such words and similar expressions are intended to identify such forward-looking statements, which generally are not historical in nature. All statements that address operating performance, events or developments that we expect or anticipate will occur in the future — including statements relating to rent and occupancy growth, acquisition activity, development activity, disposition activity, general conditions in the geographic areas where we operate, our debt and financial position, are forward-looking statements. These statements are not guarantees of future performance and involve certain risks, uncertainties and assumptions that are difficult to predict. Although we believe the expectations reflected in any forward-looking statements are based on reasonable assumptions, we can give no assurance that our expectations will be attained and therefore, actual outcomes and results may differ materially from what is expressed or forecasted in such forward-looking statements. Some of the factors that may affect outcomes and results include, but are not limited to: (i) national, international, regional and local economic climates, (ii) changes in financial markets, interest rates and foreign currency exchange rates, (iii) increased or unanticipated competition for our properties, (iv) risks associated with acquisitions, dispositions and development of properties, (v) maintenance of real estate investment trust (“FIBRA”) status and tax structuring, (vi) availability of financing and capital, the levels of debt that we maintain and our credit ratings, (vii) risks related to our investments (viii) environmental uncertainties, including risks of natural disasters, and (ix) those additional factors discussed in reports filed with the “Comisión Nacional Bancaria y de Valores” and the Mexican Stock Exchange by FIBRA Prologis under the heading “Risk Factors.” FIBRA Prologis undertakes no duty to update any forward-looking statements appearing in this release.
Non-Solicitation – Any securities discussed herein or in the accompanying presentations, if any, have not been registered under the Securities Act of 1933 or the securities laws of any state and may not be offered or sold in the United States absent registration or an applicable exemption from the registration requirements under the Securities Act and any applicable state securities laws. Any such announcement does not constitute an offer to sell or the solicitation of an offer to buy the securities discussed herein or in the presentations, if and as applicable.

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CMO of Pepsi Latin America to Present Keynote at 9th Annual PortadaLat Conference
MIAMI, April 20, 2017 /PRNewswire-HISPANIC PR WIRE/ — Ricardo Arias-Nath, Chief Marketing Officer at PepsiCo Beverages, Latin America will present the keynote speech at Portada’s 9th Annual PortadaLat Conference to take place on June 7-8, in Miami. Register now at early bird ticket rate, deadline is Friday April 21: www.portada-online.com/events/portadalat/#Register
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KEYNOTE: How Innovation Shapes Pepsico’s Latin American Marketing Strategy
The PepsiCo Beverages, Latin America CMO will share his insights on the view from the top, discussing how and why his company is entering into new territories in brand innovation to engage the Latin American consumer. Arias-Nath will also highlight the role of content marketing in Pepsico’s Latin American marketing strategy.
Ricardo Arias-Nath leads consumer strategy, creative and communications for iconic brands such as Pepsi, 7UP, Gatorade, Tropicana, Naked, RTD Lipton and RTD Starbucks. He has over 20 years of experience in marketing for FMCG, Media and Entertainment and Financial/Technology services industries. Arias-Nath initiated his career at the Procter & Gamble Company and has managed marketing programs for leading global brands such as Disney, Warner Bros., Citibank and BT.
“We are thrilled to announce PepsiCo Beverages, Latin America’s Ricardo Arias-Nath keynoting the Conference,” says Marcos Baer, publisher of Portada. “Attendees from all over Latin America and the U.S. will profit from Arias-Nath’s insight on new territories in brand innovation to engage the consumer,” Baer adds. In its ninth annual edition, the 2017 PortadaLat Conference will be a two-day event connecting a unique set of key decision makers and thought leaders in one place to share insights, brainstorm solutions and debate the future of marketing technology, digital platforms, brand marketing and more. Registration for the early bird promotion expires this Friday April 21: www.portada-online.com/events/portadalat/#Register
Agenda Highlights for PortadaLat 2017
Check out the full agenda here: www.portada-online.com/events/portadalat/#Agenda.
Top-notch marketers and game changers from all over the U.S. and Latin America will provide key-insights on topics including:
- Leveraging travel-related content for multicultural and Hispanic audiences presented by Trivago
- KEYNOTE: Gary Milner, Director, Global Digital Marketing at Lenovo presents 10 keys to digital success and provides insight on: Why programmatic is at the crux of modern marketing, DMPs as effective tools for Millennial targeting, How the marketing tech industry can improve ad transparency
- THE HOTEL OF THE FUTURE: How innovators are using the latest technology to shape the hotel of the future through VR, the IoT, and connected experiences.
- HOSPITALITY MARKETING: Three major hotel brands share insight on how the hotel of the future will impact the hospitality business’s marketing priorities.
- HOW TECH IS REDEFINING LUXURY AND TRAVEL SERVICES: Personalizing customer experience, Segmentation: How to cater to demographics with different tastes, Is virtual reality a game changer? How successful tech partnerships can add substantial value to your business
- MARKETING TECH INNOVATOR SHOWCASE: The programmatic and connected TV revolutions
- SPORTS CONTENT: A key driver to connect with Latin Audiences
- E-COMMERCE AND BRAND INNOVATION: E-Commerce Acceleration Plans
- MARKETING THE MIAMI BRAND: Leading professionals from Miami’s five main industries discuss their customer experience and marketing goals
Confirmed Thought Leaders at PortadaLat 2017:
– Ricardo Arias-Nath, Chief Marketing Officer, Latin America, PepsiCo Beverages
– Gary Milner, Director, Global Digital Marketing, Lenovo
– Luis Perillo, VP, Sales & Marketing, Caribbean & Latin America, Hilton
– Diana Plazas, VP of Brand, Marketing and Digital, Marriott
– Claudio Zboznovits, VP of Global Sales & Business Development, Am Resorts
– Ricardo Pérez Baez, Global Marketing Communications Director, Grupo Bimbo
– Montserrat Santaella, Senior Marketing Manager, Grupo Posadas
– Rafael Lopez de Azua, Head of Media & Digital LATAM, Coty Inc.
– Carlos Espindola, E-Hub Manager, Latin America, 3M
– Mike Tasevski, SVP U.S. Sponsorship, MasterCard
– Diahann Smith, Multicultural Marketing Manager, Florida Dairy Farmers
– Mariana Vázquez, Digital Marketing Manager, Nestlé
– Ed Carias, Sr. Brand Manager, el Jimador Tequila – North American Region, Brown-Forman
– Felix Palau, VP – Tecate, Heineken
Act Fast – Early-Bird registration ends tomorrow, April 21!
Access the special promotion pricing here: www.portada-online.com/events/portadalat/#Register
To align your brand with the ninth annual edition of PortadaLat, the main conference for Brand Marketers, Digital Innovators, Media Properties and Influencers targeting the Latin American and U.S. Hispanic markets, please contact Portada’s Sales and Marketing Director, Kelley Eberhardt at [email protected].
Stay tuned for updates and announcements by following @portada_online and #PortadaLat on Twitter.
2017 #PortadaLat Sponsors & Partners:
Special Breakout Session Sponsor:
Trivago (www.trivago.com)
Distinguished Sponsor:
Taboola (www.taboola.com)
Futbol Sites Network (FSN) (www.futbolsites.net)
Attendee Bag Sponsor:
Latcom (www.latcom.com)
Participating Sponsor:
La Vida Baseball (www.lavidabaseball.com)
H Code Media (http://hcodemedia.com/)
Special Media Partner:
Acceso Miami (http://www.elnuevoherald.com/noticias/finanzas/acceso-miami/)
Contact Information:
Kelley Eberhardt
Director of Sales and Marketing, Portada
[email protected]






