BETHESDA, Md., Dec. 19, 2016 /PRNewswire-HISPANIC PR WIRE/ — With the cost of a new vehicle on the rise, the non-profit Car Care Council reminds drivers that caring for your current vehicle is an easy new year’s resolution to keep, making more economic sense than purchasing a new one.

“During the holiday season, many people bust the budget and then resolve to save money in the coming year,” said Rich White, executive director, Car Care Council. “Many resolutions quickly go by the wayside, but it’s an easy decision to keep your current vehicle and maintain it at recommended intervals. Auto care makes financial sense, protecting the trade-in value and postponing the sting of new car prices.”

While the average price of a new passenger vehicle has risen to nearly $34,000 according to Kelley Blue Book, IHS Markit reports that the average vehicle age is now 11.6 years. The good news for car owners is that today’s vehicles are lasting longer than ever before and by following three simple auto care tips, they can protect their vehicle investment and address minor issues before they become more complicated, expensive repairs.

Regular Maintenance is Key. The best way to ensure a vehicle’s longevity is to observe a regular service schedule. Keep up with fluid and filter changes, tire checks and other routine maintenance. Over time, some car parts and components wear out or become damaged, so the smart investment is to replace these typical wear items before long-term damage ensues. In addition to the maintenance schedule outlined in the owner’s manual, the Car Care Council offers a free custom service schedule to help remind motorists of essential auto care intervals.

Heed the Warning Signs. Vehicles have ways of communicating that trouble may be on the horizon. Illuminated dashboard warning lights, such as the check engine light, indicate that key vehicle systems need inspection as soon as possible. Pay attention to any new or unusual vehicle sounds, such as squealing, thumping, hissing or grinding as they can indicate a problem. Unusual smells, such as burnt rubber, hot oil, gasoline, rotten eggs, burning carpet or the sweet smell of syrup can also indicate a serious problem.

Keep It Clean. Washing and waxing a vehicle on a regular basis protects its value. A thorough cleaning inside and out prevents the buildup of dirt and damaging chemicals that can harm the finish, reduces the potential for rust from road salt, and ensures proper visibility needed for safe driving.

The Car Care Council is the source of information for the “Be Car Care Aware” consumer education campaign promoting the benefits of regular vehicle care, maintenance and repair to consumers. For the latest car care news, visit the council’s online media room at http://media.carcare.org. To order a free copy of the popular Car Care Guide, visit the council’s consumer education website at www.carcare.org. 

TORRANCE, California, Dec. 19, 2016 /PRNewswire-HISPANIC PR WIRE/ — As owners of the 2017 Acura NSX begin taking delivery across the U.S., Acura has revealed a new campaign – “NSX Originals” – that brings each unique, built-to-order supercar to life in a customized, digital film. Owners will begin receiving their custom films today.

Each owner film is customized to match the exact specs and options tied to their specific NSX, and features that vehicle’s unique serial number. See Jay Leno’s custom NSX, serial number three, at https://www.nsxoriginals.com/acura/en/explore/0003/ 

There are seven distinct versions of the film, each showcasing the power, dynamism and beauty of the NSX, alongside a unique development technology or manufacturing process that helped bring it to life. The campaign celebrates the originality of the concept behind NSX, or New Sports eXperience. All “NSX Originals” custom owner films, including those tied to vehicles delivered to date, are featured on a new microsite, www.nsxoriginals.com.ⁱ

“The Acura NSX is a bespoke supercar inspired by an original concept, and this campaign speaks directly to that heritage,” said Jon Ikeda, vice president and general manager of Acura.

The campaign was developed by mcgarrybowen London, and is one of several customized perks of NSX ownership, including a custom 1:18 scale model, again crafted with exact exterior paint color, interior scheme, and factory installed features (carbon fiber pieces, brake calipers, custom wheels, etc.) as each unique NSX.

Performance Manufacturing Center and NSX Technologies Highlighted
Keyed to seven unique manufacturing processes, the NSX Originals video series offers a behind-the-scenes look at the Performance Manufacturing Center in Marysville, Ohio, the exclusive manufacturing home to the next-generation NSXⁱⁱ.

The seven processes detailed in the NSX Originals films are: Precision Robotic Weld technology, space frame construction, Zirconium Bath, state-of-the-art paint robotics, Three-Motor Sport Hybrid power unit, NSX custom hand assembly and the NSX Rolling Dynamometer.

• Precision Robotic Weld Technology: The aluminum-intensive, multi-material NSX space frame and body is constructed entirely in-house, using advanced robotic MIG welding to ensure the highest levels of body accuracy and rigidity to support the NSX’s incredible performance and world-class quality.
• Space Frame Construction: The NSX space frame uses the optimal blend of materials, including aluminum, carbon fiber and ultra-high strength steel, to deliver incredible rigidity, low weight and precision-crafted performance.
• Zirconium Bath: Every NSX space frame gets bathed in an environmentally friendly zirconium material that virtually eliminates waste from the coating process while protecting the aluminum-intensive structure from the elements.
• State-of-the-art Paint Robotics: The NSX body is painted using start-of-the-art robotics as the first step in producing a truly world-class finish. This all-glass paint booth allows customers to see their NSX body in the finishing process.
• Three-motor Sport Hybrid Power Unit: The NSX’s revolutionary power unit is composed of a 75-degree DOHC twin-turbocharged V6, rear Direct Drive electric motor and 9-speed Dual Clutch Transmission, and front-mounted Twin-Motor Unit.
• NSX Custom Hand Assembly: Each NSX is hand assembled by 16 highly skilled technicians to meticulous standards of quality at the bespoke Performance Manufacturing Center.
• NSX Rolling Dynamometer: Each NSX undergoes rigorous testing to verify its dynamic capabilities before it leaves the Performance Manufacturing Center, including four corner weight checks and dynamic validation of power unit and braking performance.

Learn more about the NSX philosophy, technology and dynamics, and a get more detailed look inside the Performance Manufacturing Center at acura.com/NSX.

About Acura
Acura is a leading automotive luxury nameplate that delivers Precision Crafted Performance, an original approach to technology and design that creates a new driving experience. On March 27, 2016, Acura celebrated the 30th anniversary of its launch as the first luxury nameplate from a Japanese automaker.

The Acura lineup features six distinctive models – the RLX premium, luxury sedan, the TLX performance luxury sedan, the ILX sport sedan, the 5-passenger RDX luxury crossover SUV, and the seven-passenger Acura MDX, America’s all-time best-selling three-row luxury SUV. This spring, Acura launched its next-generation, electrified NSX supercar as a new and pinnacle expression of Acura Precision Crafted Performance.

For More Information
Consumer information is available at www.acura.com. To join the Acura community on Facebook, visit facebook.com/Acura. Additional media information including pricing, features and high-resolution photography is available at acuranews.com/channels/acura-automobiles

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ⁱ Microsite is regional, showcasing only vehicles delivered in the specific region from which the website is accessed.
ⁱⁱ NSX is manufactured in Ohio using domestic and globally sourced parts.

Video – https://www.youtube.com/watch?v=2KzAeU67SXw&feature=youtu.be
Photo – http://mma.prnewswire.com/media/450591/Acura_Logo.jpg