“#BeUnderstood” Campaign from Understood.org and the Ad Council Helps Parents Experience Learning and Attention Issues Through the Eyes of a Child
NEW YORK, Sept. 28, 2016 /PRNewswire-HISPANIC PR WIRE/ — 78% of parents believe that any child can do well in school if he or she tries hard enough. But in reality, many children are already trying as hard as they can. One in five children in the U.S. struggles with learning and attention issues in areas such as reading, math, writing, focus and organization, and many of them may never get the diagnosis and support they need to thrive. Today, Understood.org, in partnership with the Ad Council, has launched a new national public service advertising (PSA) campaign which shines a light on what learning and attention issues can look like from both an adult and child perspective.
Experience the interactive Multimedia News Release here: https://www.multivu.com/players/English/7932851-ad-council-be-understood
Created pro bono by Publicis North America, the new campaign helps kick off October’s Learning Disabilities Awareness month, and is also timed to coincide with a time of the year when signs of learning and attention issues often start to become noticeable in school-aged children. As students and teachers settle into the school year and the real work begins, it’s not uncommon for kids who are struggling to say to their parents, “My teacher doesn’t like me,” “My homework doesn’t make any sense,” or “I don’t want to go to school.”
According to a new survey conducted by the Ad Council and Understood, 7 out of 10 parents aren’t aware that a child not wanting to do his or her homework could be a sign of these kinds of issues. Sometimes parents mistakenly think their children are just being lazy and should try harder, or that it’s a phase their children will outgrow. But in some cases, such as when a child repeatedly avoids or delays doing their homework, it could be an unidentified learning or attention issue.
“We want parents to know that learning and attention issues are real, brain-based issues. They are not the result of where or how a child grows up, and they are not a reflection of the child’s intelligence. With proper identification and support, these kids can thrive academically, socially and emotionally,” said Kevin Hager, managing director of Understood.org. “Identifying learning and attention issues early and getting help through Understood.org can make a real difference in ensuring that teachers and parents get kids the support they need.”
The stigma associated with a diagnosis is one barrier that can keep parents from seeking the help their children may need. Nearly half of parents surveyed agree that most parents wouldn’t want others to know if their child had these challenges. To help counter this stigma, Understood.org and the Ad Council are also kicking off a social media campaign using the hashtag #BeUnderstood. The campaign invites the general public to use #BeUnderstood on social media to share personal stories of their experience with learning and attention issues, and offer messages of encouragement and hope to kids and parents who are struggling. This social movement will help raise awareness of the prevalence of learning and attention issues, and how parents, teachers, family, and friends can support children who are struggling.
The campaign includes television, radio, print, outdoor and digital PSAs directed by Emmy®-winning director Lauren Greenfield (The Queen of Versailles, the Always “Like a Girl” campaign). The emotional new ads bring to life the “two sides” of the learning and attention issues story by depicting both the parent and child perspective and encouraging parents that “when you can see it from their side, you can be on their side.” All materials were developed in partnership with the Ad Council and created pro bono by Publicis North America.
The PSAs direct parents to Understood.org, a comprehensive free online resource that offers parents interactive tools, daily access to experts and a supportive community of fellow parents. Over 1.5 million people have visited Understood.org in the last month.
“This work truly humanizes and personalizes the challenges faced by both parents and children when it comes to learning and attention issues,” said Lisa Sherman, President and CEO of the Ad Council. “Through this powerful creative, we hope to help more parents discover the resources available at Understood.org for their child’s success both in and out of the classroom.”
Susan Gianinno, Chairman, North America, Publicis Worldwide, commented, “Publicis is very proud to tackle the misunderstanding still associated with learning and attention issues, and through smart, thoughtful communications, truly effect change. We have had the privilege of working on Ad Council campaigns for decades and are delighted to support Understood.org, a brilliant and truly helpful resource.”
The PSAs will be distributed to media outlets nationwide and will run in time and space completely donated by the media. Launch partners for this campaign include Meredith Publications and Upworthy.com, both of which will debut exclusive new online videos in October to help further the message of the campaign. Meredith Publications is also donating media to support the new creative.
The survey was conducted by Lightspeed GMI on behalf of the Ad Council and Understood in September 2016, surveying 900 parents nationwide.
For more information about Understood and resources for learning and attention issues, visit Understood.org. To share your message of encouragement about your experience with learning and attention issues, use hashtag #BeUnderstood on Facebook, Instagram and Twitter.
About Understood.org
Founded by 15 nonprofits, Understood.org is a free and comprehensive resource for the parents of the one in five children in the U.S. with brain-based learning and attention issues. Winner of the 2015 Webby Award for Best Family/Parenting Site and the 2016 Cynopsis Award for Best Branded Digital Platform, Understood.org gives parents daily access to experts, personalized resources and connection to other parents and experts in its onsite community. Understood.org believes that with the right support, parents can help children unlock their strengths and thrive in school and in life. For more information and resources, visit Understood.org, like us on Facebook, or follow us on Twitter.
About the Ad Council
The Ad Council is a nonprofit organization with a rich history of marshaling volunteer talent from the advertising and media industries to deliver crucial messages to the American public. Having produced literally thousands of PSA campaigns addressing the most pressing social issues of the day, the Ad Council has effected, and continues to effect, tremendous positive change by raising awareness, inspiring action and saving lives. To learn more about the Ad Council and its campaigns, visit www.adcouncil.org.
About Publicis Worldwide North America
Publicis North America is the fastest growing regional network within Paris-based Publicis Worldwide. A new era agency network, Publicis North America embraces the worldwide mission ‘To Lead The Change’, partnering with our clients in creative cross-channel communications and innovative digital technologies. Publicis New York is the flagship office for the network, with full-service offices in Seattle, San Francisco, Dallas, Toronto, Montréal, Calgary and Windsor. Publicis Worldwide is a part of Publicis Groupe.
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Siempre Mujer Magazine Reveals The Winner Of Its Third-Annual Cover Contest
NEW YORK, Sept. 28, 2016 /PRNewswire-HISPANIC PR WIRE/ — Siempre Mujer, the largest Spanish-language lifestyle magazine for Latinas in the U.S., today announced the winner and three finalists of its third-annual “La Musa de Siempre Mujer” cover contest. The program gives the magazine’s readers an opportunity to shine in the October/November 2016 issue, and highlights four fresh faces representing the beauty, intelligence and drive of Latinas.
The winner of the 2016 Cover Contest is Yisney Terrero, a 30-year-old Dominican blogger, aspiring entrepreneur and mom-of-two from Los Angeles, Calif. The former model, who starred in the 2015 music video for Enrique Iglesias and Nicky Jam’s song “El Perdón,” studied fashion design and hopes to launch sportswear and swimwear collections. Currently, she is the creative force behind two websites: a fashion blog Yisneyterrero.com and a healthy lifestyle blog Mibellezainterna.com.
“Appearing on the cover of Siempre Mujer is a dream come true,” says Terrero. “I’ve always loved the magazine and I’m so grateful for the opportunity to share my story with other readers and show young Latinas that it’s possible to chase your professional goals while raising a family.”
Univision Network serves as the media partner for the Cover Contest, and Terrero joined Siempre Mujer Editor-in-Chief Jessica Torres to unveil the cover on Univision’s Despierta América, the number one early morning program among Hispanics with more viewers than ABC’s Good Morning America, CBS This Morning and NBC’s TODAY show, on Sept. 27. Click here to watch the clip.
The three Cover Contest finalists featured alongside Terrero in the issue are Claudia Andrea Bermúdez, a 25-year-old Los Angeles-based marketing professional, aspiring journalist and yoga instructor who emigrated from Peru when she was nine years old; Emmelie De La Cruz, a 25-year-old Dominican-Puerto Rican entrepreneur from Georgia who is a personal branding expert, author (“Make Yourself Marketable: The Ultimate Personal Branding Planner” and “The Sanity + Success Journal”) and blogger at Emmeliedelacruz.com; and Jennifer Rinehart, a 22-year-old of Mexican heritage who recently received a degree in international relations and global studies from the University of Texas and hopes to join a nonprofit organization focused on international outreach.
Readers had the chance to enter the contest between April and June 2016 at SiempreMujer.com, and the winner and finalists were chosen by a prestigious panel of editors and judges from the fashion and beauty industries.
In addition to entering the contest, readers also voted for their own musa. This year’s People’s Choice winner is Marlyn Mercado, a Puerto Rican professional model and mom-of-two based in Orlando, Fla. who won with more than 6,000 votes. Mercado is also featured inside the issue and on SiempreMujer.com at http://siempremujer.com/estilo/te-presentamos-a-marlyn-mercado-la-nueva-favorita-del-publico-de-siempre-mujer/85422/.
“We’ve met so many incredible women over the past three years of holding our Cover Contest,” says Torres. “What’s unique about this year’s winner and finalists is that they’re all millennial influencers, career- and entrepreneurial-minded and tech savvy. And those qualities truly reflect our readers and the Modern Latina.”
The grand-prize winner received prizes valued at more $10,000, which includes a course at the University of Miami, Division of Continuing & International Education—valued at $8,000; an appearance on Univision Network’s Despierta America; a trip to New York for the cover photo shoot; and a two-person stay in Puerto Vallarta, Mexico, at the CasaMagna Marriott Puerto Vallarta Resort.
Past winners of “La Musa de Siempre Mujer” include Alexis Payne, who recently graduated from the University of South Carolina with a Bachelor of Arts degree in public relations and is currently pursuing a career in television in Los Angeles, and Shakira Bonilla, a 19-year-old mother from Puerto Rico who is currently enrolled in the University of Miami, courtesy of her Cover Contest scholarship.
ABOUT SIEMPRE MUJER
Launched in 2005 by Meredith Corporation (NYSE: MDP, www.meredith.com), Siempre Mujer is the only magazine written for, by and about the modern U.S. Hispanic woman who is actualizing her goal of success. With fresh, authentic and inspiring content, Siempre Mujer has become one of the leading Spanish language women’s magazines and the Latina’s source for the things she cares about most; beauty, style, fitness, fashion, arts, culture, and career, helping her be the best woman she can be, a leader, a doer, and a role model. Siempre Mujer reaches 1.8 million readers every issue, and is published 6 times a year. SiempreMujer.com provides the latest in beauty and fashion trends, and original editorial content about relationships, current events, celebrity news and entertainment.
ABOUT THE UNIVERSITY OF MIAMI
The University of Miami’s mission is to educate and nurture students, to create knowledge, and to provide service to our community and beyond. Committed to excellence and proud of our diversity of our University family, we strive to develop future leaders of our nation and the world.
Siempre Mujer and The Museum of Latin American Art Host Third-Annual Day of the Dead Celebration Honoring Women of Past & Present
NEW YORK, Sept. 26, 2016 /PRNewswire-HISPANIC PR WIRE/ — Siempre Mujer, the largest Spanish-language lifestyle magazine for Latinas in the U.S., today announced that it is once again partnering with The Museum of Latin American Art (MOLAA), the only museum in the country dedicated to modern and contemporary Latin American art, to host its third-annual Day of the Dead celebration, which this year will shine a light on the integral role women have played throughout the history of Hispanic culture.
The ticketed event, held at MOLAA in Long Beach, Calif., on Saturday, Oct. 22, at 8 p.m., is open to the public. Tickets are available both online for $45 each and at the door for $50 each. Over the past three years, the Day of the Dead event has generated more than $150,000, with all proceeds benefitting MOLAA’s exhibition and art education initiatives.
This year’s event theme, “Poderosas Para Siempre: A Celebration of Women Past & Present,” honors Latina influencers who have impacted art, culture, politics and social justice in meaningful and measurable ways.
The event will honor three notable Latinas with the second-annual Día de los Muertos Spirit Award for their support of Hispanic heritage, arts and culture. Recipients of the award will also receive a bottle of Veuve Clicquot La Grande Dame Champagne in honor of Veuve Clicquot’s namesake, the Widow Clicquot, a remarkable woman who lived an extraordinary life. Recipients include:
- María Teresa Kumar, President & CEO of Voto Latino, a pioneering civic media organization that seeks to transform America by recognizing Latino leadership and empowering Latinos to be agents of change;
- Luz Maria Doria, Vice President and Executive Producer of Univision’s “Despierta America,” the fastest-growing morning show on broadcast television, and author of the bestselling new book “La Mujer de mis Sueños”;
- And Maestra Ofelia Esparza, artist and educator renowned for creating Day of the Dead altar installations for more than 30 years.
To further underscore the importance of the Latino voice, MOLAA and Voto Latino will host voter registration on-site at the event two days ahead of the close of voter registration in California.
“Our Día de los Muertos event is a culturally-authentic and vibrant celebration of two worlds, the departed and those still blazing new trails today,” says Ann Moreno Penn, MOLAA Board Member and Event Chair. “The event allows us to raise funds for our education outreach programs as well as recognize outstanding female innovators making a lasting impact in our art, culture and community.”
Siempre Mujer, in partnership with artist Paulina Perez, also created an altar as part of MOLAA’s Day of the Dead Art & Altar Exhibition. The altar shines a light on the Mirabal Sisters, political activists from the Dominican Republic, who were assassinated on Nov. 25, 1960 for opposing the dictator Rafael Trujillo. In memory of the Mirabal Sisters and to prevent future acts of violence against women around the world, the UN observes International Day for the Elimination of Violence Against Women on Nov. 25 each year.
Siempre Mujer recently teamed up with UN Women as a member of the Step It Up for Gender Equality Media Compact. And on International Day for the Elimination of Violence Against Women and the 16 Days of Activism Against Gender Violence, Siempre Mujer will join UN Women in bringing awareness to this violation against human rights, which affects at least one in three women worldwide across all races, classes and age groups.
“This year’s Day of the Dead event will be incredibly empowering,” says Siempre Mujer Editor-in-Chief Jessica Torres. “I have always been inspired by powerful Latinas—including Margarita Neri, Jovita Idár and Alicia Dickerson Montemayor—who created political change in the world around them. We’re proud to join the Museum of Latin American Art in spreading their messages of strength, courage and positive action.”
Additional event highlights include:
- Dancing and musical performances by female-led groups including Melena and Ladies of Salsa, Entre Mujeres and Girls Gone Vinyl;
- A private viewing of the Day of the Dead Art & Altar Exhibition, with altars created by Esparza and Perez, and inspired by the theme of “powerful women”;
- A body art performance by David Gilmore;
- Day of the Dead-inspired face painting;
- An artisan marketplace featuring local vendors selling handmade jewelry, fashion, art, decorative items and more;
- Veuve Clicquot champagne and specialty cocktails;
- A variety of festive Latin American dishes provided by local food vendors;
- A McCafé Pumpkin Spice Latte coffee bar;
- Three Catrinas portraying Latin American icons Frida Kahlo, María Félix and Selena, who will interact with guests throughout the evening;
- And a photo booth.
The event is expected to attract more than 1,000 leaders in art, media, entertainment, politics, philanthropy and business.
Siempre Mujer is the Official Media Partner of the event. Veuve Clicquot will provide champagne for guests and honorees, serving as the event’s official champagne partner after years of celebrating Día de los Muertos around the world. Additional event sponsors include McCafé, which will serve its seasonal Pumpkin Spice Latte, made with 100 percent Arabica beans with hints of pumpkin and cinnamon flavors, and provide the branded photo booth; Estrella Jalisco; and 89.3 KPCC. Uber serves as the event partner.
“Siempre Mujer is committed to helping our Latino community thrive,” says Siempre Mujer Associate Publisher Veronica Viviana Wilson. “We’re excited to team up with our event partners on this inspirational, fun and unique program, and work together to benefit this celebrated cultural institution.”
For more information, please visit https://www.molaa.org/events/poderosas-para-siempre-celebration-women-past-present/.
ABOUT SIEMPRE MUJER
Launched in 2005 by Meredith Corporation (NYSE: MDP, www.meredith.com), Siempre Mujer is the only magazine written for, by and about the modern U.S. Hispanic woman who is actualizing her goal of success. With fresh, authentic and inspiring content, Siempre Mujer has become one of the leading Spanish-language women’s magazines and the Latina’s source for the things she cares about most; beauty, style, fitness, fashion, arts, culture, and career, helping her be the best woman she can be—a leader, a doer, and a role model. Siempre Mujer reaches 1.8 million readers every issue, and is published 6 times a year. SiempreMujer.com provides the latest in beauty and fashion trends, and original editorial content about relationships, current events, celebrity news and entertainment.
ABOUT THE MUSEUM OF LATIN AMERICAN ART (MOLAA)
The Museum of Latin American Art (MOLAA) was founded in 1996 in Long Beach, California and serves the greater Los Angeles area. MOLAA is the only museum in the United States dedicated to modern and contemporary Latin American art. Since its inception, MOLAA has doubled in size and continues to expand its permanent collection, ranging from works by Tamayo and Matta to Cruz-Diez, Los Carpinteros and Tunga. With its physical expansion complete, MOLAA’s focus is on strengthening its position as a multidisciplinary institution providing cross-cultural dialogue.
Six Tips To Help Seniors Prepare For A Disaster; September Is National Disaster Preparedness Month
NEW YORK, Sept. 27, 2016 /PRNewswire-HISPANIC PR WIRE/ — Senior citizens who plan ahead for natural disasters have the best chance of remaining safe–both physically and financially, according to the Insurance Information Institute (I.I.I.).
While planning for a disaster is important for everyone, it is even more crucial for older adults who may be mobility restricted, have age-related hearing and vision loss, or have special medical needs, points out the I.I.I.
The I.I.I. has a checklist for older adults that includes the following tips:
- Have a disaster kit on hand with the supplies you need if you must evacuate or manage on your own for a period after a disaster. Along with important documents, and enough food and water to last at least 72 hours, include items necessary for your specific needs, such as eyeglasses, catheters, hearing aid batteries, oxygen, meal replacement shakes, etc. For a full list of disaster supply items, see Ready.gov.
- Plan for an evacuation by first learning if you are in an evacuation zone. The local county government or municipality can provide this information. Make sure you leave yourself enough time to leave and, if you are physically unable to drive, identify someone who can provide transportation. The I.I.I.’s Know Your Plan app can help seniors and their caretakers with an evacuation plan.
- Keep an up-to-date file of your medical history including doctors, prescriptions and dosages. Include a copy in your disaster kit.
- Keep your homeowners insurance up-to-date, and continue to insure your home even if it is paid off. Proper insurance will provide funds to rebuild and replace personal belongings. An up-to-date home inventory, which you can easily create with the I.I.I.’s Know Your Stuff app, will make it simpler to both purchase the right amount of insurance for your belongings and file a claim.
- Take steps to strengthen your home. The Insurance Institute for Business & Home Safety (IBHS) has information about how to make an existing home stronger and safer. If you are having trouble keeping up with upgrades and routine maintenance for protecting your home, don’t be afraid to ask friends of family for help.
- Consider buying flood and earthquake coverage as neither event is covered under standard homeowners and renters policies. Flood insurance is available from FEMA’s National Flood Insurance Program (NFIP) and some private insurers. Keep in mind, there is a 30-day waiting period. Earthquake insurance is available from private insurers and, in California, from the California Earthquake Authority.
RELATED LINKS
Articles: Disaster Planning for Older Adults; Disaster Planning with Pets
Podcast: Disaster Victims: Beware of Crooked Contractors
Video: Protecting Your Home from an Earthquake
The I.I.I. has a full library of educational videos on its You Tube Channel. Information about I.I.I. mobile apps can be found here.
THE I.I.I. IS A NONPROFIT, COMMUNICATIONS ORGANIZATION SUPPORTED BY THE INSURANCE INDUSTRY.
Insurance Information Institute, 110 William Street, New York, NY 10038; (212) 346-5500; www.iii.org
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Carlton Fields Provides Free Legal Resources to Entrepreneurs
ATLANTA, Sept. 28, 2016 /PRNewswire-HISPANIC PR WIRE/ — Law firm Carlton Fields has unveiled LaunchtoThrive.com, a microsite that provides legal documents, resources, and free counsel to entrepreneurs. The aim is to help startups master multiple business challenges with tailored services and support. The site has launched in both English and Spanish in order to include Hispanic entrepreneurs throughout the country.
“LaunchtoThrive.com expands on Carlton Fields’ longstanding commitment to entrepreneurs throughout the country,” said Gail Podolsky, a Carlton Fields shareholder in Atlanta and chair of the firm’s technology industry group. “The microsite was created to provide entrepreneurs with critical resources from a trusted source. Our goal is to support the startup community, build lasting relationships, and help these companies thrive.”
“The Spanish language add-on is essential as it allows us to reach out to a population of entrepreneurs that has been underserviced and under-marketed,” added Podolsky.
Hispanics are at the forefront of creating businesses across sectors. According to the 2015 briefing presented by Geoscape and the U.S. Hispanic Chamber of Commerce, Hispanic businesses are growing at more than 15 times the rate of all U.S. firms and “during the latest 8-year period from 2007 to 2015, Hispanic-owned business’ revenue jumped by an astonishing 88 percent to nearly $661 billion.” And Information measurement firm Nielsen found that “Latinos are ‘the most influential segment since the baby boomers,’ representing a $1.5 trillion consumer market.”
Free legal resources become especially crucial in light of recent data showing that less than half of all startups reach the five-year anniversary of their founding. Furthermore, legal issues are frequently cited as an impediment to success; the cost of top-notch lawyers often discourages startups from even seeking counsel – a problem Carlton Fields intends to solve.
LaunchtoThrive.com features easy-to-access links and downloads of documents such as bylaws, articles of organization and incorporation, trademark assignment and license forms, nondisclosure and employment agreements, and much more. A “Recent Resources” queue includes expert articles and interviews on keys to time management, wage and hour laws, considerations for going public, and data security preparedness, among other topics.
“We’re partnering with diverse entrepreneurs at every level of the business launch, from business formation to raising capital, from growth planning to exit strategies,” said Gregory M. Gilman, a member of the firm’s technology industry group who resides in Los Angeles. “LaunchtoThrive.com provides them with an easily navigable online database of information for each stage of their growth.”
Visit LaunchtoThrive.com to learn more.
Connect with us on Twitter @LaunchtoThrive.
About Carlton Fields: Carlton Fields has nearly 400 attorneys and government and financial services consultants serving clients from offices in California, Connecticut, Florida, Georgia, New York, and Washington, D.C. The firm is known for its national litigation practice, including class action defense, trial practice, white-collar representation, and high-stakes appeals; its regulatory practice; and its handling of sophisticated business transactions and corporate counseling for domestic and international clients. For additional information, visit www.carltonfields.com. (Carlton Fields Jorden Burt, P.A. practices law in California through Carlton Fields Jorden Burt, LLP.)
(Español) Preescolares descubren conocimientos del siglo XXI en el Fisher-Price Think-a-Thon, con las presentadoras Geraldine Bazan y Mayim Bialik
Houston’s Puerto Rican & Cuban Festival brings Salsa Star Jerry Rivera and Cubaton master Osmani Garcia for its 10th annual edition
HOUSTON, Sept. 28, 2016 /PRNewswire-HISPANIC PR WIRE/ — Lovers of all things Puerto Rico, Cuba and the Dominican Republic will gather for the 10th consecutive year in Houston to celebrate the musical, cultural and culinary heritage of the three islands. The Internationally recognized PRC Festival is again the biggest event celebrating Salsa, Merengue, Bomba and Plena and Hispanic Caribbean culture west of the Mississippi.
The PRC Festival will be headlined by international Salsa Star Jerry Rivera and by Cubaton hit-maker Osmani Garcia. They will be joined by hundreds of local and national artists, including dancers from the local Puerto Rican, Cuban and Dominican communities. The best of tropical music will be on display all day for attendees to enjoy.
Festival host Michael Stuart will perform a special rendition of Preciosa while Festival attendees walk among kiosks of authentic food, arts, souvenirs and fine crafts. This year, surprise events and attractions will make for the most dynamic PRC Festival yet.
PRC Festival Presenting Sponsors include; Bud Light, Fiesta Marts and Telemundo Houston. Goya Foods, Cidrines, and Gillman Honda are also sponsors.
For more information visit: prcfestival.com and for tickets: PRC Festival Tickets
About PRC Festival: PRC (Puerto Rican & Cuban) Festival is a one-day cultural event that includes music, dancing, food, Spanish Caribbean tradition and education. The annual PRC Festival attracts more than 25,000 fans in Downtown Houston during the fall. With top salsa, merengue, plena and bachata acts, PRC Festival entertains Puerto Ricans, Cubans, Dominicans, and Houstonians who love Caribbean music, regardless of their countries of origin. For more information, please visit prcfestival.com, #PRCFest and PRC Fest Facebook Page.
Festival logistics and media: Javier Ferrer, 713-446-1027 [email protected]
BRIEFING: NCLR and Miami Dade College Make Final Voter Registration Push Just One Week Out from Florida’s Deadline
MIAMI, Sept. 27, 2016 /PRNewswire-HISPANIC PR WIRE/ — On Monday, Oct. 3, NCLR (National Council of La Raza) and Miami Dade College’s (MDC) Institute for Civic Engagement and Democracy (iCED) will hold a briefing at the college’s Wolfson Campus in Downtown Miami. NCLR has conducted voter registration campaigns in Miami-Dade, Broward, Orange, and Osceola counties, home to thousands of eligible Hispanic voters. These efforts have helped expand the Hispanic electorate in Florida, a key state for national candidates. As the Oct. 11 state registration deadline approaches, NCLR and MDC will highlight their efforts to grow the electorate; discuss the importance of the Hispanic vote in local, state, and national elections; and urge the community to grow its influence through participation.
Recent Census numbers demonstrate significant population growth of almost 1.5 million people in the state between 2010 and 2015—Hispanics represented just over half of that growth, concentrated largely in Miami-Dade, Broward, Orange, and Osceola counties.
Reporters should RSVP to Julian Teixeira at [email protected] or (202) 776-1812.
What: Hispanic Voter Registration and Impact on the 2016 Elections
When: Monday, Oct. 3, 2016
1 p.m. EST
Who: Renata Soto, Chair, NCLR Board of Directors
Dr. Rick A. Soria, Miami Dade College’s Wolfson Campus President
Maria Garza, President, Mexican-American Council, NCLR Affiliate
Fernand Amandi, Principal, Bendixen & Amandi International
Natalie Carlier, Florida Regional Coordinator and Southeast Liaison, NCLR
Where: MDC’s Wolfson Campus, Building 3, Room 3208-09
226 N.E. Fifth Street, Miami, Florida 33132
NCLR—the largest national Hispanic civil rights and advocacy organization in the United States—works to improve opportunities for Hispanic Americans. For more information on NCLR, please visit www.nclr.org or follow us on Facebook and Twitter.
Miami Dade College (MDC) is the higher education institution with the largest undergraduate enrollment in the America, with more than 165,000 students. It is also the nation’s top producer of Associate in Arts and Science degrees and awards more degrees to minorities than any other college or university in the country. The college’s eight campuses and outreach center offer more than 300 distinct degree pathways including several baccalaureate degrees in education, public safety, supervision and management, nursing, physician assistant studies, film, engineering, biological sciences, and others. MDC has admitted more than 2,000,000 students and counting since it opened its doors in 1960. For more information, please visit www.mdc.edu.
Contact:
Julian Teixeira
[email protected]
(202) 776-1812
MagicLinks Named “Innovator of the Year – Publisher” At CJ Affiliate by Conversant 2016 “CJ You Awards”
LOS ANGELES, Sept. 27, 2016 /PRNewswire-HISPANIC PR WIRE/ — MagicLinks, a provider of authentic social commerce tools for YouTube content creators, was named “Innovator of the Year – Publisher” by CJ Affiliate by Conversant, a leading global affiliate marketing network. MagicLinks was honored at the recent CJ You conference, featuring many of the world’s most recognized publishers and brands, at an event held at the Fess Parker resort in Santa Barbara.
Photo – http://photos.prnewswire.com/prnh/20160927/412352
The category is defined as “Most creative use of new ideas, methods or technologies to shape the affiliate world.” Other finalists for the category included Time, Inc. and Link Haito, a US/China ecommerce platform. Prior winners of this prestigious award include ShopStyle and Wanelo.
MagicLinks is pioneering the evolution of social commerce by building tools that help YouTube creators authentically grow their business by sharing ready-to-shop links to products they love with their fans. This helps creators authentically connect with fans. The company works with thousands of creators and brands to enhance authentic communication around products they love.
“Creators want to stay authentic and earn an income that is representative of their influence; fans want to connect deeply with creators they follow; and brands want to attract customers as they learn about products through social media,” says Brian Nickerson, CEO and Co-Founder of MagicLinks. “This award is a testament to the trust that creators place in our tools, our advertising partners place in our business, and the hard work of the MagicLinks team to build the best social commerce solution on the web, specifically designed for today’s leading content creators across social media platforms.”
About MagicLinks: MagicLinks empowers creators with social commerce tools, helping them stay authentic, delight their fans, and earn income. MagicLinks’ mission is to empower authentic communication, and the company’s tools are used by thousands of the world’s most recognized creators and brands. For more information, please visit www.magiclinks.org
Press contact:
e: [email protected]
t: (424) 235-6903