Page 2629

Pregnant Women Can Lower Their Risk Of Birth Defects With A Flu Shot, March Of Dimes Says

0
March of Dimes Foundation Logo

WHITE PLAINS, N.Y., Aug. 25, 2016 /PRNewswire-HISPANIC PR WIRE/ — Getting sick with the flu early in pregnancy makes you twice as likely to have a baby with a serious birth defect of the brain, spine, or heart as women who don’t catch the virus, the March of Dimes says.

March of Dimes Foundation Logo

Flu vaccine for the 2016-2017 season is available now, and pregnant women should make an appointment right away, so they can be sure to get their shot early, says Edward R.B. McCabe, MD, chief medical officer of the March of Dimes.

It’s unclear whether it’s the high fever associated with influenza, or the disease itself that contributes to the increased risk of birth defects, experts say. But reducing the risk of birth defects is one reason why all pregnant women and those thinking of having a baby should get an annual flu shot.

Only half of all pregnant women in the United States get a flu shot each season, leaving thousands of moms-to-be and their babies at increased risk of serious illness.  

“The annual flu shot should be a priority in health care this time of year,” says Dr. McCabe. “Health care providers should offer all their female patients of childbearing age a flu shot — and if they don’t offer it, then women should ask for it.”

Pregnant women are in greater need of a flu shot because the normal changes to their immune system, heart and lungs put them at increased risk of the harmful effects of flu infection. Also, babies born to women who got their flu shots while pregnant are protected from serious illness from influenza during their first six months of life. Immunized women also have a lower risk of flu-related hospitalizations for chronic asthma, heart conditions, diabetes, a weakened immune system, and other health-related problems.

Studies involving thousands of pregnant women who received the seasonal flu vaccine have shown that immunized women do not have a higher risk of preterm babies or babies with birth defects than unimmunized women.  Researchers also found that immunized women are less likely to experience a stillbirth. 

The U.S. Centers for Disease Control & Prevention recommends that everyone six months of age or older, including pregnant women, be vaccinated annually against the influenza virus.

In addition to getting their annual flu shots, pregnant women can lower their risks of catching the flu by limiting contact with others who are sick; not touching the eyes, nose and mouth; washing hands with soap and water before touching others; using hand sanitizers; using hot, soapy water or a dishwasher to wash the dishes and utensils; and not sharing dishes, glasses, utensils, or toothbrushes. Also, those who live with pregnant women, or who are in close contact with them, should also get a flu shot each year.

Pregnant women who develop flu symptoms, such as sudden onset fever, muscle aches, and cough should contact their health care providers as soon as possible to discuss beginning an anti-viral treatment. 

The March of Dimes is the leading nonprofit organization for pregnancy and baby health.  For more than 75 years, moms and babies have benefited from March of Dimes research, education, vaccines, and breakthroughs.  For the latest resources and information, visit marchofdimes.com or nacersano.org. Find us on Facebook and Twitter.

Logo – http://photos.prnewswire.com/prnh/20150409/197662LOGO

The Home Depot to Present at the Goldman Sachs 23rd Annual Global Retailing Conference

0
The Home Depot logo.

ATLANTA, Aug. 25, 2016 /PRNewswire-HISPANIC PR WIRE/ — The Home Depot®, the world’s largest home improvement retailer, today announced that Craig Menear, chairman, CEO and president, and Ted Decker, executive vice president – Merchandising, will present at the Goldman Sachs 23rd Annual Global Retailing Conference in New York, NY. The presentation will begin at 8:50 a.m. ET on September 8, 2016.

The Home Depot logo.

The presentation will be webcast live over the internet at http://ir.homedepot.com. A link will be displayed under “Events and Presentations.” The webcast will be archived and available at the same location approximately one hour after conclusion of the live event.

The Home Depot is the world’s largest home improvement specialty retailer, with 2,276 retail stores in all 50 states, the District of Columbia, Puerto Rico, U.S. Virgin Islands, Guam, 10 Canadian provinces and Mexico. In fiscal 2015, The Home Depot had sales of $88.5 billion and earnings of $7.0 billion. The Company employs more than 385,000 associates. The Home Depot’s stock is traded on the New York Stock Exchange (NYSE: HD) and is included in the Dow Jones industrial average and Standard & Poor’s 500 index.

Logo – http://photos.prnewswire.com/prnh/20030502/HOMEDEPOTLOGO

Good Humor® Brings Summer Tour To Miami With Roselyn Sánchez As Honorary Good Humor® Woman

0
Actress Roselyn Sanchez will help launch the Miami leg of the Good Humor(R) Welcome to Joyhood Tour at Bayfront Park on August 25, 2016 in Miami.

ENGLEWOOD CLIFFS, New Jersey, Aug. 25, 2016 /PRNewswire-HISPANIC PR WIRE/ — Today, Good Humor® is visiting Miami for the first time as part of its Summer East Coast “Welcome to Joyhood” tour. This will be the final stop of the tour, which also visited New York City, Boston and Washington, D.C. this summer.  The iconic brand’s visit to Miami will include a kick-off celebration for those who live, work and play in the city. As part of the event, Good Humor® is partnering with actress, Roselyn Sánchez, known for her current lead role in the comedy-drama series Devious Maids, as an Honorary Good Humor® Woman.

Actress Roselyn Sanchez will help launch the Miami leg of the Good Humor(R) Welcome to Joyhood Tour at Bayfront Park on August 25, 2016 in Miami.

Roselyn Sánchez will join the Good Humor® Joy Squad to bring free ice cream and giveaways* to Miami residents. The fun-filled event will take place at Bayfront Park (located at 301 Biscayne Blvd.) today, August 25, from 12 p.m. to 3 p.m.

“My daughter and I love to go to the park and stop for Good Humor® ice cream,” said Roselyn Sánchez. “Today I’m excited to be here with Good Humor® as the Honorary Good Humor® Woman to meet fans and give out free ice cream.”

The Good Humor® Joy Squad and the Good Humor® Truck will surprise and delight Miami residents in neighborhoods throughout the city from August 25 to September 18.

“Good Humor® has been bringing joy to fans for more than 90 years,” said Leslie Miller, brand director at Unilever. “We’re looking forward to bringing ‘Joyhood’ to Miami for the first time to celebrate ice cream season.”

Fans can follow Good Humor® on Foursquare for real-time updates on the Good Humor® Truck’s location, or by tweeting us @GoodHumor to find out when The Good Humor® Truck will be visiting your neighborhood.

*While supplies last

About Good Humor® Products
For more than 90 years, Good Humor® has been making people smile by reimagining America’s favorite candies and desserts as delicious frozen treats. Good Humor® is the original ice cream truck brand and invented the concept of “ice cream on a stick,” delivering joy right to America’s doorsteps.

Its line of classic bars, sandwiches and cones are also regarded as summer favorites and are available in several varieties, including the Good Humor® Strawberry Shortcake, Chocolate Éclair Dessert Bar, Good Humor® Strawberry Shortcake Dessert Bar, Good Humor® Toasted Almond Dessert Bar, Good Humor® Giant Vanilla Sandwich and Good Humor® Giant King Cone®

Good Humor® bars, sandwiches and cones are available nationwide in individually-packed single servings at convenience stores, drug stores, newsstands, parks, trucks, kiosks and entertainment venues, or in multipacks at grocery stores. For more information on Good Humor® products and where to buy them, visit www.goodhumor.com, www.facebook.com/goodhumor or www.twitter.com/goodhumor.

About Unilever North America
Unilever is one of the world’s leading suppliers of Food, Home and Personal Care products with sales in more than 190 countries and reaching 2 billion consumers a day. In the United States and Canada, the portfolio includes brand icons such as: Axe, Becel, Ben & Jerry’s, Breyers, Clear Scalp & Hair Therapy, Degree, Dove personal care products, Fruttare, Hellmann’s, Klondike, Knorr, Lipton, Magnum, Nexxus, Noxzema, Pond’s, Popsicle, Q-tips, Simple, St. Ives, TRESemmé and Vaseline. All of the preceding brand names are trademarks or registered trademarks of the Unilever Group of Companies.
Unilever employs approximately 9,500 people across North America – generating more than $9.5 billion in sales in 2015.
The Unilever Sustainable Living Plan commits to:

  • Helping more than a billion people take action to improve their health and well-being by 2020
  • Halving the environmental impact of our products by 2030
  • Enhancing the livelihoods of millions of people by 2020

Unilever ranked number one in its sector on the 2015 Dow Jones Sustainability Index.
For more information on Unilever U.S. and its brands visit: www.unileverusa.com 
For more information on Unilever Canada and its brands visit: www.unilever.ca 
To connect with Unilever U.S. via Facebook visit: www.facebook.com/unileverusa 
To connect with Unilever U.S. via Twitter follow: @unileverusa 
To connect with Unilever Canada via Twitter follow: @unilever_Canada 

CONTACT:
For Unilever/Good Humor®
Patrick Rizzuto, Golin
[email protected]
215.431.0940

The Good Humor(R) Joy Squad and the Good Humor(R) Truck will surprise and delight Miami residents from August 25 to September 18. Fans can follow Good Humor(R) on Foursquare for real-time updates on the Good Humor(R) Truck's location, or by tweeting at @GoodHumor to find out when The Good Humor(R) Truck will be visiting your neighborhood.

 

Good Humor (R) is traveling along the East Coast this summer for the "Welcome to Joyhood" tour.

Photo – http://photos.prnewswire.com/prnh/20160824/401135 

Photo – http://photos.prnewswire.com/prnh/20160824/401136 

Logo – http://photos.prnewswire.com/prnh/20160601/374604LOGO

MoneyGram Announces Zero-Fee Transactions for Red Cross Donations Following Italy Earthquake

0
MoneyGram Logo (PRNewsFoto/MoneyGram)

DALLAS, Aug. 24, 2016 /PRNewswire-HISPANIC PR WIRE/ — MoneyGram (NASDAQ: MGI) today announced a waiver for all transaction fees for donations to the Red Cross in an effort to support the earthquake disaster recovery currently underway in Italy in response to the devastating 6.2-magnitude quake that occurred Wednesday, August 24. The fee waiver applies to all donations submitted from now through September 30, 2016.

MoneyGram Logo (PRNewsFoto/MoneyGram)

“Our thoughts are with those directly impacted by the devastating earthquake that struck Italy. To aide in the relief efforts underway, MoneyGram will again pledge our support to help those heroically saving lives,” said Pete Ohser, executive vice president, Europe and Americas. “Whether it’s providing our financial services and global network to connect families around the world on a daily basis or helping communities recover during a crisis, MoneyGram is committed to serving our customers and the communities in which they live.” 

In addition to the fee waiver for Red Cross donations, the MoneyGram Foundation is also providing support through donations made to disaster relief and emergency response efforts initiated by Save the Children for disasters like the earthquake that struck Italy.

Save the Children, a global leader in child-focused humanitarian response, is focusing current relief efforts on providing child-friendly safe places in which children can interact with trained staff as they process the disaster. 

Donations can be made at www.MoneyGram.com or any of the MoneyGram agent locations in the U.S. All donations should be submitted to “Red Cross Disaster Relief ” under receive code 2540. Any dollar amount will be accepted up to a maximum of $249.99 per transaction.

#moneygramnews

The American Red Cross name used with permission, which in no way constitutes an endorsement, express or implied, of any product, service, company, opinion or political position. The American Red Cross name and logo are registered trademarks owned by the American Red Cross.

About MoneyGram International, Inc.
MoneyGram is a global provider of innovative money transfer and payment services and is recognized worldwide as a financial connection to friends and family. Whether online, or through a mobile device, at a kiosk or in a local store, we connect consumers any way that is convenient for them. We also provide bill payment services, issue money orders and process official checks in select markets. More information about MoneyGram International, Inc. is available at moneygram.com.

Media Contact:
Michelle Buckalew
[email protected] 
214-979-1418

Logo – http://photos.prnewswire.com/prnh/20150730/251082LOGO

Study Finds That 63% of Women Still Consider Some Feminine Care Topics Off Limits!

0

SHELTON, Connecticut, Aug. 25, 2016 /PRNewswire-HISPANIC PR WIRE/ — In 2016, being a woman is all about speaking freely. From breaking down glass ceilings, to proclamations of feminism, women are speaking up about topics that affect their world. While 63% of women are comfortable discussing some feminine care issues with friends, there are still topics like sweating and bladder leaks that are off limits, according to a national survey by Carefree® completed by 1,000 women ages 25 to 54.

To inspire women to speak freely about all of their feminine care issues, Carefree® has partnered with actresses and moms Tia Mowry and Ana Ortiz, to deliver confidence to women, and ask them to share their stories – no matter the topic. Whether it’s experiencing body changes as a new mom, or receiving an unexpected visitor during date night, Carefree® wants to help women feel like they can speak freely about handling whatever life brings, including feminine hygiene concerns.

“As an actress and mom, I’ve experienced plenty of unexpected moments,” said Tia Mowry. “I’m excited to partner with Carefree® as part of their Speak Freely campaign, which encourages women to embrace life’s little surprises.”

Carefree®, Tia Mowry and Ana Ortiz are also encouraging women to share their own stories on handling life’s unexpected moments by launching a Speak Freely video series and hosting a national contest on www.speakfreelywithcarefree.com.1 Women across the country will have a chance to share their own stories and could be selected to win a trip for two to Los Angeles or New York City (winner’s choice) for 4 nights and 5 days!

As the brand that helps women around the world feel confidently fresh and prepared to make the most of each day, Carefree® Liners offer discreet feminine protection so thin, soft and absorbent, you’ll hardly notice it’s there.

For more information about Carefree® Liners, please visit www.carefreeliners.com.

1NO PURCHASE NECESSARY TO ENTER OR WIN. A purchase will not increase your chances of winning. Open to legal residents of the 50 United States and D.C., 18 and older (19+ in AL & NE). Void where prohibited. Contest ends at 11:59:59 am ET on 10/3/16. Subject to Official Rules. Sponsored by: Edgewell Personal Care Brands, LLC, 6 Research Dr., Shelton, CT 06484.

About Carefree®
Carefree® is a feminine care brand with a collection of soft, thin and absorbent daily liners that deliver the freshness you need to feel confident and carefree every day. The Carefree® product line includes liners ideal for daily use offering odor control, comfortable absorbency and discreet protection, including Carefree® Acti-Fresh®, Carefree® Thong and Carefree® Original. Carefree® is an Edgewell Personal Care brand, with products available nationally and online at mass, grocery and drug retailers. For more information, please visit www.carefreeliners.com.

About Edgewell Personal Care
Edgewell Personal Care (NYSE: EPC) manufactures and markets a diverse range of personal care products in the wet shave, skin care, feminine care and infant care categories with well-established brand name products such as Schick® and Wilkinson Sword® men’s and women’s shaving systems and disposable razors; Edge® and Skintimate® shave preparations; Playtex®, Stayfree®, Carefree® and o.b.® feminine care products; Banana Boat® and Hawaiian Tropic® sun care products; Playtex® infant care products and gloves; Diaper Genie® and Litter Genie® disposal systems; and Wet Ones® moist wipes.  ©2016 Edgewell.  The Playtex® trademark is used under license.

Media Contact:
Leah Martin/ Edelman
212.738.6087
[email protected]

Young Living Essential Oils Celebrates Northern Lights Farm

0
Young Living Essential Oils, LC is the world leader in essential oils and has been providing the highest quality plant based products to customers for over twenty years. Its proprietary Seed to Seal(R) process ensures exacting standards are met every step of the way, from seed to seal. This commitment stems from the company's stewardship towards the earth and its people all over the world. For more information, visit: www.youngliving.com. (PRNewsFoto/Young Living Essential Oils)

LEHI, Utah, Aug. 24, 2016 /PRNewswire-HISPANIC PR WIRE/ — Young Living Essential Oils, the world leader in essential oils, announced the grand opening of its Northern Lights Farm in Fort Nelson, British Columbia. In conjunction with its Canadian convention, Young Living held its first Farm Day at Northern Lights, welcoming members from both Young Living and the surrounding community to attend a celebration and tour the farm.

Young Living Essential Oils, LC is the world leader in essential oils and has been providing the highest quality plant based products to customers for over twenty years. Its proprietary Seed to Seal(R) process ensures exacting standards are met every step of the way, from seed to seal. This commitment stems from the company's stewardship towards the earth and its people all over the world. For more information, visit: www.youngliving.com. (PRNewsFoto/Young Living Essential Oils)

“I am proud to officially open the gates and invite visitors to experience our Seed to Seal® process firsthand at our Northern Lights farm,” said D. Gary Young, Founder and Chairman of the Board of Young Living. “As one of my greatest passions and achievements, I’m honored to share Northern Lights with our members and the local community, who have supported this endeavor from day one.”

The beautiful Fort Nelson location offers rich soil and plentiful water resources and is abundant with black spruce trees, from which the fragrant Northern Lights Black Spruce essential oil is produced, a key ingredient in some of the popular Young Living essential oil blends such as Valor II™, Peace & Calming II™, and Shutran™.

Today, Young Living celebrates the farm’s official grand opening and welcomes visitors, after two years of ambitious efforts to build out the farm and distillery. In addition to a state-of-the-art distillery, the farm houses a conference and education center, with future plans to add a visitor center, spa, and lodge. Last year, the farm produced 6,300 liters of Northern Lights Black Spruce essential oil.  

“It is an exciting moment for Gary to share his vision of Fort Nelson with all of the visitors attending the Grand Opening,” said Mary Young, Young Living Chief Executive Officer. “Members are watching the Seed to Seal process in awe here in the beautiful Canadian Rockies.”

For more information about the Northern Lights Farm or any of Young Living’s farms around the world, visit www.seedtoseal.com.

About Young Living Essential Oils

Young Living Essential Oils, LC, is the world leader in essential oils, with a strict Seed to Seal® process to produce pure essential oil products for every individual, family, and lifestyle. This process ensures that all products are genuine, free of synthetic chemicals, and pure. This commitment stems from the company’s 20 years of stewardship toward the earth and its people. For more information, visit YoungLiving.com.

Media Contact:
Jamie Kaneko
Sr. Public Relations Manager
801.221.7128
[email protected]

Logo – http://photos.prnewswire.com/prnh/20160118/323110LOGO

“La vida es una piñata,” by Ismael Cala, a metaphor on the construction of destiny

0

NASHVILLE, Tennessee, Aug. 25, 2016 /PRNewswire/ — Inspirational author, lecturer and communicator Ismael Cala joins HarperCollins Español to present his most recent book, La vida es una piñata (‘Life is a piñata’). This time, Cala makes use of a picturesque metaphor to compare life with the ancient tradition of breaking a piñata: you never know what life could bring, yet you must face it with the proper attitude.

Ismael Cala explains in detail the piñata’s fascinating history of more than seven centuries, from its origins as an agricultural instrument, its journey from Asia to the Americas, with a stop in Europe along the way, down to its current use as a means of entertainment. In its four inspiring chapters, La vida es una piñata confronts the reader with their earliest memories of the emotions, teachings and complexes evoked by breaking a piñata.

Cala offers valuable tools to learn how to take the reins of destiny, knowing that, while the future is not written, it is built by our own determination, discipline and attitudes in life.

La vida es una piñata also includes the experiences of many of Cala’s readers who, through e-mail and social networks, have shared their views on how life is comparable to a piñata. Consequently, the text is enriched by experiences and reflections which Ismael takes and transforms into life lessons. For example, through valuable concepts illuminating the difference between needs and desires; learning to transform obstacles into opportunities, emphasizing the power of intentions and learning to broaden the threshold of merit.

The author also shares his own life experiences, from his childhood in Cuba, his youth as a professional frustrated by a future that looked bleak, and his courageous decision to emigrate. It is his own experiences that motivate the author to share what he has discovered over the course of this “piñata party” – the Cala Method of Living, which he explains in the pages of his book: “The Cala Method of Living does not look upon destiny as an uncertain future. On the contrary, it sees it as the result of the actions you take on your road. The tracks you leave with your footsteps, step by step, over the course of your path in life,” the author says.

ABOUT ISMAEL CALA

Ismael Cala is an inspirational author, international lecturer and communicator. For more than five years he was host of the prime time show CALA on CNN en Español. He is currently an official participant on the program Despierta América (‘Wake up America’) on the Univisión network, and writes a weekly column for more than 50 publications in Latin America and the United States.

He is the author of the bestsellers El poder de escuchar (‘The power of listening’) (2013), Un buen hijo de P (‘A real S.O.B.’) (2014), and El secreto del bambú (‘The secret of bamboo’) (2015). Cala was born in Santiago de Cuba in 1969, and has a degree in Art History from Universidad de Oriente. He graduated from the School of Communication at York University in Toronto, and has a degree from Seneca in Television Production.

Vote Now for #Portada16 Marketing and Innovation Awards!

0
More than 60 nominees in 12 categories are competing to win the awards. Marketing, Media and Tech professionals nationwide are voting until August 31 for #Portada16 marketing, media and tech innovation awards. Vote for your favorite candidates below: https://www.portada-online.com/events/hispanic-conference/#Awards

NEW YORK, Aug. 24, 2016 /PRNewswire-HISPANIC PR WIRE/ — More than 60 nominees in 12 categories are competing to win the awards. Marketing, Media and Tech professionals nationwide are voting until August 31 for #Portada16 marketing, media and tech innovation awards. Vote for your favorite candidates below:
https://www.portada-online.com/events/hispanic-conference/#Awards

Photo – http://photos.prnewswire.com/prnh/20160824/401086

Winners will be announced at #Portada16 in New York City on Sept. 14/15, the preeminent conference for the Multicultural Marketing industry, co-produced between MediaPost and Portada.

Check out the below categories and nominees and vote!

TOP MARKETER TO HISPANIC AUDIENCES – Presented by d’expósito & Partners

  • José Vélez-Silva, VP of Multicultural Marketing Communications at Comcast/XFINITY
  • Doug Poppen, Senior Director of Marketing & Communications at Bojangles’
  • Xavier Turpin, Director – Multicultural and DDSW/West Field Marketing Director, Dunkin’ Brands
  • Alejandro Juarez, Director of Communications and Education – UnitedHealthcare Latino Health Solutions
  • Patricia Diaz, ‎Director U.S. Hispanic Marketing at McDonald’s Corporation, Mc Donald’s
  • Melissa Tendick, VP Marketing, Barilla
  • Felix Palau, Brand Regional Director at Global Marketing Americas, Heineken
  • The New Latino Voice – FIU Online Tracking Poll with Latino Voter
  • New American Funding

TOTAL MARKET CAMPAIGN

  • Hot Pockets/Casanova McCann
  • AFM/Richards Lerma
  • LVCVA/R&R Partners
  • Verizon’s Better Matters Campaign
  • Honey Maid’s “Wholesome Campaign”

TOP SPORTS CAMPAIGN

  • Western Union Digital: Be Futbol Campaign
  • MetroPCS/Richards Lerma
  • Coca-Cola MNT – Cielito Lindo
  • Copa Coca-Cola
  • Bones Love Milk

TOP DIGITAL AUDIO CAMPAIGN – Presented by Audio.Ad

  • Revolverpodcasts: Wrongful Conviction
  • Horizon Media
  • Blue Moon/Spotify

TOP MEDIA PROPERTY TARGETING HISPANIC AUDIENCES

  • The Hollywood Hot List
  • Zoomin.TV
  • LBI Media, Inc. (Parent Company of Estrella TV)
  • Reporte Hispano
  • Mundo Hispanico Newspaper (Atlanta) from Cox Media Group
  • NicoBellator.com

TOP CONTENT PROVIDER TO HISPANIC AUDIENCES

  • La Voz Media Group
  • IdiomaContent
  • Zoomin.TV
  • LBI Media, Inc. (Parent Company of Estrella TV)

“PROGRAMATICO LOPEZ” DIGITAL INNOVATOR AWARD

  • Fantástico, Inc.
  • Joseph Salvador / Epiphany Ai
  • Fenomeno Studios
  • MOTIVATE Influencer Dashboard

TOP HISPANIC DIGITAL ADVERTISING CAMPAIGN

  • TDW+Co and Western Union
  • Claro-Richards/Lerma
  • Univision’s Voter Registration Campaign

TOP INTEGRATED HISPANIC CAMPAIGN

  • Western Union Digital: Be Futbol Campaign
  • #LatinaStyleWars, presented by KISS Salon Acrylics
  • Nescafe Clasico/Casanova McCann
  • Jack Daniel’s House Siete
  • National Pork Board – Inspirate A Dar
  • d exposito & Partners for AARP
  • Amica Mutual Insurance Company
  • McDonald’s New York Summer Break Menu /d expósito & Partners

TOP MOBILE CAMPAIGN

  • The New Latino Voice – FIU/Adsmovil Online Tracking Poll with Latino Voters
  • IKEA Bedtime Stories by MEC & ADSMOVIL
  • Tecate and Life in Mobile

“CONQUISTADOR” TOP MEDIA PROFESSIONAL OF THE YEAR

  • Chris Pinel/KARGO
  • Angelica Ramirez/Univision
  • Caleb Windover/Mediavest-MV42
  • Juan Carlos Rodriguez/Univision Deportes

TOP ONLINE VIDEO MARKETING CAMPAIGN

  • WesternUnion.com – #BeFutbol Sweepstakes Virtual Reality Short Film
  • Latina Media Ventures – Renegade Warriors, Presented by BMW
  • Honda CR-V “Space for Creams” Online Video Campaign
  • We’re going to Walt Disney World with Jeannette Kaplun
  • d expósito & Partners for Tajín
  • FORD FOCUS: LATINAS ON THE MOVE (NGL Media)

Vote for your favorite candidates now!
https://www.portada-online.com/events/hispanic-conference/#Awards

#Portada16 Award Timeline!

–    July 18 – August 5: Nomination Period

–    August 12-August 31: Voting Period

–    September 8: Finalists are announced
     Finalists are the top 3 most voted nominees per category. 
     Portada’s Editorial Board Members are:

  • Gonzalo del Fa, president GroupM, Multicultural
  • Martha Kruse, Senior Director of Multicultural Marketing, Rooms to Go
  • Maria Cristina Rios, Director Multicultural Customer Strategy, Macy’s
  • Xavier Turpin, Multicultural Marketing Director, Dunkin’ Brands
  • Kymber Umana, Hispanic Marketing Manager, Sprint

–    September 15: Award Ceremony at #Portada16

Check out Video Highlights of the 2015 Edition 9th Annual Hispanic  Advertising and Media Conference: https://www.youtube.com/watch?v=g8HShTZNWj4

Already Confirmed Sponsors of #Portada16:

Roof-Top Party Sponsor     
Batanga Media (www.batangamedia.com)

Platinum Sponsor
MaxPoint (www.maxpoint.com)

Gold Sponsor
Taboola (www.taboola.com)
Hola (http://us.hola.com)

Bronze Sponsor
H Code Media (http://hcodemedia.com)
Hemisphere Media Group, Inc. (http://www.hemispheretv.com
Audio.ad (www.audio.ad
Zoomin.TV (www.zoomin.tv)

Attendee Badge Sponsor
Adsmovil (www.adsmovil.com)

Hispanic Sports Marketing Forum
Penalty Sponsor

PM3 (www.pm3.agency)

Official Wire Sponsor
PR Newswire (www.prnewswire.com)

For information about how to align your brand with #Portada16, please contact Kelley Eberhardt, Director of Sales and Marketing at [email protected].

Contact information:
Kelley Eberhardt
Director of Sales and Marketing at Portada
Email: [email protected]

More than 60 nominees in 12 categories are competing to win the awards. Marketing, Media and Tech professionals nationwide are voting until August 31 for #Portada16 marketing, media and tech innovation awards. Vote for your favorite candidates below: https://www.portada-online.com/events/hispanic-conference/#Awards

 

Logo – http://photos.prnewswire.com/prnh/20160824/401087LOGO

State Government Announces Increased Aeromexico Service Between Tijuana and Los Cabos

0
Aeromexico's Embraer 190

TIJUANA, Mexico, Aug. 24, 2016 /PRNewswire-HISPANIC PR WIRE/ — In a meeting held to report on the progress of the local tourism sector, State Governor Francisco “Kiko” Vega de Lamadrid and the Secretary of Tourism (SECTURE) announced that in the month of August, Aeromexico, Mexico’s global airline, added a fourth weekly flight from Tijuana to Los Cabos.

Aeromexico's Embraer 190

The carrier also improved its weekly seat offering in the market by adding its Embraer 190 jet airliner with increased seat capacity for 99 passengers -11 in Clase Premier, Aeromexico’s Business Class Cabin-, with the following flight schedules:

Los Cabos – Tijuana*

Tijuana – Los Cabos*

AM2104

1:20 p.m.

2:29 p.m.

Tues*, Thu, Sat, Sun

AM2105

9:50 a.m.

12:52 p.m.

Tues*, Thu, Sat, Sun

*Times are published in local time and are subject to changes without notice. *New service.

Aeromexico’s Corporate Sales Director, Jorge Goytortua, said “We continue to strengthen our presence in Tijuana, a major destination for the airline because of its geographic location, by increasing our weekly seat capacity to Los Cabos by more than 50%”.

“Passengers from Los Cabos can now connect directly from Tijuana to seven domestic destinations across the nation and to Shanghai in China, and use the new binational Cross Border Xpress (CBX) that reduces border crossing times to San Diego from two hours to just 15 minutes,” added Goytortua.

Baja California Secretary of Tourism Oscar Escobedo said: “air traffic flows through the Tijuana International Airport were up 26% in July alone, compared to July 2015.” He added that “Tijuana is a city that offers great connectivity options as reflected in the numbers, and we continue promoting actions to help boost our touristic offer.”

The airline and the state agency continue working to provide more and better travel options from Baja California to Mexico City and the world, through an extensive route network offering great flight connections.

About Grupo Aeromexico

Grupo Aeromexico, S.A.B. de C.V. is a holding company whose subsidiaries provide commercial aviation services and promote passenger loyalty programs in Mexico. Aeromexico, Mexico’s global airline, operates more than 600 daily flights from its main hub in Terminal 2 at the Mexico City International Airport. Its route network spans more than 80 cities on three continents including 45 in Mexico, 17 in the United States, 15 in Latin America, four in Europe, three in Canada, and two in Asia.

Grupo Aeromexico’s fleet of close to 130 aircraft is comprised of the Boeing 787, 777 and 737 jet airliners and next generation Embraer 190, 175, 170, and 145 models. In 2012, the airline announced the most significant investment strategy in aviation history in Mexico, to purchase 100 Boeing aircraft including 90 MAX 737 airliners and ten 787-9 Dreamliners.

As a founding member of the SkyTeam global alliance, Aeromexico offers customers more than 1,000 destinations in 177 countries served by its top 20 airline partners rewarding passengers with benefits including access to 672 premium airport lounges around the world. Aeromexico also offers travel options with its code share partners Delta Air Lines, Alaska Airlines, Avianca, Copa Airlines, and WestJet with extensive connectivity in countries like the United States, Brazil, Canada, Chile, Colombia, and Peru. www.aeromexico.com and www.skyteam.com

Aeromexico Logo.

Logo – http://photos.prnewswire.com/prnh/20130315/MX77534LOGO