Nova Southeastern University Awards Most Doctoral and Professional Degrees to Minorities in Nation

October 13, 2015

NSU No. 1 Among Hispanics, No. 2 Among African Americans

FORT LAUDERDALE–DAVIE, Florida, Oct. 13, 2015 /PRNewswire-HISPANIC PR WIRE/ — Nova Southeastern University (NSU) awards more doctoral and professional degrees to Hispanics and other minorities than any other university in the United States, according to a new study released by the publication Diverse: Issues in Higher Education. Additionally, NSU is second to Stanford University in California for professional degrees awarded to African Americans, according to the publication’s Sept. 24 issue.

Photo – http://photos.prnewswire.com/prnh/20151012/276116

“These rankings demonstrate Nova Southeastern University’s commitment to providing educational opportunities to students from all backgrounds – no matter the color of their skin, their ethnic makeup or their heritage,” said NSU President Dr. George Hanbury. “Diversity is one of NSU’s core values and it is deeply ingrained in our culture to look beyond check boxes on a form and celebrate the differences and similarities of our students, faculty, staff and our role beyond the walls of this university.”

NSU also was ranked among the top universities for undergraduate degrees awarded to minorities by this same study/publication in several categories, including registered nursing, nursing administration, nursing research and clinical nursing (No. 7); legal professions and studies (No. 10); and health professions and related programs (No. 17).

Diverse: Issues in Higher Education analyzed reports submitted to the U.S. Department of Education to compile the rankings. The publication totaled the number of minorities (African American, Native American, Asian American and Hispanic) who successfully completed degrees in undergraduate and graduate programs between July 1, 2012 and June 30, 2013 in areas such as computer and information sciences and support services; education; health professions and related programs; and business, management, marketing and related support services.

About Nova Southeastern University (NSU): Located in beautiful Fort Lauderdale, Florida, Nova Southeastern University (NSU) is a dynamic research institution dedicated to providing high-quality educational programs at the undergraduate, graduate, and first-professional degree levels. A private, not-for-profit institution with more than 24,000 students, NSU has campuses in Fort Lauderdale, Fort Myers, Jacksonville, Miami, Miramar, Orlando, Palm Beach, and Tampa, Florida, as well as San Juan, Puerto Rico, while maintaining a presence online globally. For more than 50 years, NSU has been awarding degrees in a wide range of fields, while fostering groundbreaking research and an impactful commitment to community. Classified as a research university with “high research activity” by the Carnegie Foundation for the Advancement of Teaching, NSU is 1 of only 37 universities nationwide to also be awarded Carnegie’s Community Engagement Classification, and is also the largest private, not-for-profit institution in the United States that meets the U.S. Department of Education’s criteria as a Hispanic-serving Institution. Please visit www.nova.edu for more information.

Nielsen: Latinos 50+ are Healthy, Wealthy and Wise

October 13, 2015

NEW YORK, Oct. 13, 2015 /PRNewswire-HISPANIC PR WIRE/ — Hispanics over the age of 50 are a growing group in an increasingly younger multicultural society, and are exerting cultural, economic and political influence on the evolving U.S. mainstream, according to a Nielsen report released today. The report, The New American Vanguard: Latinos 50+: Healthy, Wealthy and Wise, reveals that while younger generations are garnering the bulk of media attention, Hispanics 50+ represent 10% of their age cohort in 2015 and are expected to grow to 42 million, or 24% by 2060. The report was released during a Town Hall event in New York City, hosted by Nielsen and the company’s External Hispanic/ Latino Advisory Council—engaging Latino advocates, policy makers, marketers and professional community leaders—to discuss the growing importance of this consumer segment.

The New American Vanguard: Latinos 50+: Healthy, Wealthy and Wise provides insights on how Hispanics 50+ are responsible for much of the Hispanic population explosion, influence and power today in America. With a life expectancy of 83.5 years, compared to 78.7 for non-Hispanic Whites, this group is living longer and stands at the cross-section of major demographic and social trends. Incomes in households headed by older Latinos are also rising at a faster rate than those headed by younger counterparts. From 2005 to 2013, the percentage of households headed by Hispanics ages 50 to 69 making $100,000+ annually increased from 14% to 20%. In addition, the growing wealth of Hispanics 50+ has extended their influence in the buying and shopping decisions of increasingly multigenerational households.

“America is growing more and more diverse with younger generations commanding the attention, but in order to understand the Hispanic Millennial cultural influence, it’s vital for marketers to understand the generation that precedes them,” said Mónica Gil, Senior Vice President and General Manager, Multicultural Growth and Strategy, Nielsen. “This report provides insights into one of the most influential multicultural consumer segments in the U.S. mainstream.”

“Hispanics over the age of 50 have not aged out, but are aging up with an influence that extends to multiple generations. These are the original innovators, unsung influencers and true pioneers who laid the groundwork for the booming economic force that Latino consumers represent today,” said Luis A. Miranda, Jr., Nielsen External Hispanic/Latino Advisory Council Member. “Nielsen has long been a champion for the importance of diverse and inclusive insights and data, and is uniquely positioned to help their clients to make fully informed, data-based decisions around multicultural consumers.”

Highlights of The New American Vanguard: Latinos 50+ include:

Patriotic Swing Voters:

Hispanics 50+ will continue to see their political clout increasing in future elections as the size and growth of the Hispanic population fuels an overall rise in Hispanic voters; those 50+ could be the decisive swing vote in many local and state elections.
Top issues in order of importance for registered Hispanic voters are education, employment, the economy, and healthcare.
Nearly three-quarters (73%) consider immigration very important, or extremely important.
The older Hispanic population is concentrated in four states: California, Texas, Florida and New York, which have 55, 38, 29 and 29 electoral votes respectively.

Hispanics Have Health, Wealth and Time On Their Side:
Latinos’ Healthier Choices Leading to Longevity

Hispanics have lower mortality rates in seven out of the 10 leading causes of death in the U.S.
In the first few years after immigrating to the U.S., Hispanics also tend to have lower smoking rates, better diet and better general health. This is translating to Hispanics living longer and having healthier, more active lives.
Today Hispanic-Americans life expectancy is 83.5 years compared to 78.7 for non-Hispanic Whites. This means more buying and viewing power, for longer.

Longer Lives and Earning Years Yield Financial Growth

Forty percent of Hispanics ages 55+ lived in multigenerational households in 2013, compared to just over a fifth of the total population in that age group.
Communal living arrangements provide some significant mutual benefits when it comes to caring for children, cooking, transportation, and shopping. This means greater disposable income, more shared meals and family experiences as well as unique watching and buying behavior.
Percentage of households headed by Hispanics ages 50-69 who earn 75,000+ saw a sharp increase from 2000 to 2013. All income brackets above $50,000 showed an increase, while the percentage of those earning incomes under $50,000 decreased.
Buying and shopping decisions are communal decisions, led by older Hispanics and often relatives of other races and ethnicities extending and amplifying their shopping habits and choices across a wide spectrum of products and services.

Shop “Mas”:

Older Hispanic shoppers buy more frequently than non-Hispanic.
White peers in nearly 75% of all major fast-moving consumer goods departments–
They make more trips to the store than non-Hispanic Whites. Plus, they are buying for all ages in their households.
Hispanic Boomers over–index non-Hispanic White peers in seven of 11 departments (e.g., health and beauty aids, general merchandise, non-food grocery, packaged meat, dry grocery, fresh produce and alcoholic beverages).
Total Hispanics and Hispanic Boomer households are similar in over-indexing in eight categories (e.g., meal starters, eggs, shelf juices, frozen meat/seafood, cosmetics, deodorant, baby food, refrigerated juices and skin care preparation).
Hispanics 50+ are brand loyal consumers who provide a model for the spending habits of younger generations of Hispanics.
Seventy-three percent of Hispanics 50+ often cook at home rather than eat out, compared to 62% of younger Hispanic adults.

Traditional and Digital Media Mavens:

Hispanics ages 50-64 watch 162 hours of traditional TV each month.
Hispanics 65+ watch a total of 230 hours per month, nearly doubling total Hispanic viewing for all ages of 121 hours.
U.S.-born Hispanics 50+ say they are interested in watching live TV on their smartphone at a level 61% above non-Hispanic Whites 50+.
Both younger and older Hispanics choose Facebook as their number one app.
Hispanics ages 50-64 spend more time on Google Search, Gmail, Pandora and Google+ than those 18-49.

For more details and insights, download The New American Vanguard: Latinos 50+: Healthy, Wealthy and Wise. To view and/or download a video based on insights from this report, click here.

Join the conversation on Facebook, Nielsen Community and Twitter, @NielsenKnows using #NielsenKnows.

About Nielsen’s Diverse Intelligence Series

In 2011, Nielsen launched the Diverse Intelligence Series, a robust portfolio of comprehensive reports which focus solely on multicultural consumers’ unique consumption and purchasing habits.The series has become an industry resource to help brands better understand and reach ethnic customers. To learn more about Nielsen’s Diverse Intelligence research series, visit www.nielsen.com/latinos.

About Nielsen

Nielsen Holdings plc (NYSE: NLSN) is a global performance management company that provides a comprehensive understanding of what consumers Watch and Buy. Nielsen’s Watch segment provides media and advertising clients with Total Audience measurement services across all devices where content — video, audio and text — is consumed. The Buy segment offers consumer packaged goods manufacturers and retailers the industry’s only global view of retail performance measurement. By integrating information from its Watch and Buy segments and other data sources, Nielsen provides its clients with both world-class measurement as well as analytics that help improve performance. Nielsen, an S&P 500 company, has operations in over 100 countries that cover more than 90 percent of the world’s population. For more information, visit www.nielsen.com.

Buchanan’s Scotch Whisky Unveils Contemporary New Packaging

October 13, 2015

NEW YORK, Oct. 13, 2015 /PRNewswire-HISPANIC PR WIRE/ — Buchanan’s, the award-winning Scotch whisky, introduces new packaging for three of its four blends: Buchanan’s DeLuxe™, Buchanan’s Master™ and Buchanan’s Special Reserve™. Buchanan’s Red Seal™ will follow in 2016.

Buchanan’s is the largest premium Scotch brand in Latin America and has experienced ten-year double-digit growth in the U.S. while doubling its share over the past three years. Despite this success, the brand is updating its packaging to reflect the lifestyle of those who enjoy the brand and our modern positioning.

Founded in 1879 by James Buchanan, the whisky’s new visual identity maintains a nod to its heritage and rich history, as it propels into the future with a more contemporary look that includes cleaner labels, distinctive bottle redesigns that unify the portfolio, and bolder presentation boxes.

The new bottles reflect the brand’s distinguished premium quality and leverage its recognizable imagery. Several iconic trademarks will remain the same including the canteen shaped bottles reminiscent of the water canteens used by British soldiers in World War I, the signature red seal which represents Buchanan’s personal commitment to quality and the coat of arms meaning “Hence The Brighter Spirit” engraved on the back of the bottle to show that the high quality of product will lift the spirits of all who drink it.

“The Buchanan’s redesign reinforces the brand’s continued evolution as one of the world’s most premium Scotch whiskies,” stated Brian Cox, Director, Scotch whisky North America at Diageo. “The packaging has been updated, but Buchanan’s’ unfaltering whisky and quality remain the same. As always, we remind people to enjoy Buchanan’s in moderation and to drink responsibly.”

The new bottles will hit store shelves during the fall 2015. Buchanan’s Special Reserve 18 (SRP $75) and Buchanan’s DeLuxe (SRP $31) will begin distribution in early October and Buchanan’s Master (SRP $45) in November.

About Buchanan’s
Buchanan’s Blended Scotch Whisky is the ultimate choice for those who are making a name for themselves. The Buchanan’s brand touts more than 100 years of authentic heritage, and every bottle is a reminder of James Buchanan’s commitment to creating the finest blend. The Buchanan’s Portfolio includes four award-winning variants: Buchanan’s DeLuxe™, Buchanan’s Master™, Buchanan’s Special Reserve™ and Buchanan’s Red Seal™, all of which have been recognized in numerous international spirits competitions, making Buchanan’s one of the most awarded scotch whiskies today. For more information, visit www.BuchanansWhisky.com.

About Diageo:
Diageo is the world’s leading premium drinks business with an outstanding collection of beverage alcohol brands across spirits, wines and beer categories. These brands include Johnnie Walker, Crown Royal, J&B, Buchanan’s and Windsor whiskies, Smirnoff, Ciroc and Ketel One vodkas, Baileys, Captain Morgan, Tanqueray and Guinness.

Diageo is a global company, with its products sold in more than 180 countries around the world. The company is listed on both the New York Stock Exchange (DEO) and the London Stock Exchange (DGE). For more information about Diageo, its people and its brands, visit www.diageo.com. For Diageo’s global resource that promotes responsible drinking through the sharing of best practice tools, information and initiatives, visit www.DRINKiQ.com.

Celebrating life, every day, everywhere.

Photo – http://photos.prnewswire.com/prnh/20151013/276369

Miami We Stand Together! We Are United For Salgar!

October 13, 2015

MIAMI, Oct. 13, 2015 /PRNewswire-HISPANIC PR WIRE/ — We invite the Hispanic community, especially Colombians who reside in South Florida, to join us for “United for Salgar” hosted by the Wake Up & Arise Foundation, which seeks to raise funds for the victims of the tragic landslide in Salgar. This past May 18, a small community of farmers in the in the municipality of Salgar, in the southeastern region of the Department of Antioquia in Colombia, fell victim to the devastating force of nature. A rainstorm that began in the early hours of the morning ended in a landslide in the La Margarita village, where La Liboriana creek overflowed, causing landslides. The disaster left more than 100 dead, dozens injured and missing, and hundreds homeless.

Patricia Gómez, Founder and Executive Director of Wake up & Arise, based in South Florida, traveled to Salgar and ascertained the terrible conditions in which these families are living. Because of this, together with the former President who grew up in this region, she is calling on the residents of South Florida for solidarity, to pool their efforts and help with donations to build 30 houses in the village of La Margarita. These houses, in addition to providing shelter, will be built to rural specifications, offering economic sustainability to these families who have lost everything.

The fundraising dinner will take place next Friday, November 6 at La Scala in Miami, 905 Brickell Bay Drive, Miami, FL. 33131, starting at 6 p.m. The evening will begin with red carpet entrances, appetizers and a silent auction to raise more money for the victims. For the auction, we are pleased to have the support of Silvia Tcherassi, Camilo Villegas, Ángel Yánez, jeweler Renatta Velasquez, artist Michelle Betancourt, El Cielo by Juan Manuel Barrientos, La Fontana Ristorante Italiano, Pueblito Viejo II and many more.

The evening will continue with opening remarks by Colombian journalist Eucario Bermúdez, who will introduce the Masters of Ceremonies, Mr. Jaime Flórez, Director of Communications for the Department of Professional and Business Regulations of the State of Florida, as well as Journalist for Radio Caracol Miami, Yoli Cuello, who will be in charge of conducting the evening’s events.

The second part of the event will proceed with a dinner and a video prepared by the Foundation, which explains and recounts the tragedy experienced by the residents of Salgar as a result of the landslide. Former President and Senator of Colombia, Dr. Álvaro Uribe Vélez, will be the host for the evening, and as Principal Speaker, will tell the guests about the “La Margarita” Village project, progress made and the need to support this cause.

The evening will continue with a big party, including a mini-concert by Colombian singer/songwriter, Jorge Villamizar, accompanied by the Manolo Puerto Orchestra.

Tickets are $120 per person. For more information, please get in touch with 305.333.7353 or www.wakeupandarise.org.

We would like to thank the following sponsors: Bolivar Resto/ Lounge South Beach, Corporation Encuentro de Dirigentes del Suroeste Antioqueño, CTU Security Technology, Doral News. El Colusa, La Fontana Ristorante Italiano. Mekatos, Rumbera network 105.5 Fm, Rumbera network TV 83, TAS Taxes & Accounting Solution Corp and Wake-up Counseling Services Inc.

ABOUT WAKE UP & ARISE FOUNDATION

Wake Up & Arise is a non-profit foundation that began in South Florida in 2004. Its mission is to work toward building a healthy community together with families by providing them the tools to change the internal structure of the family in society. Wake Up & Arise also works to facilitate the fundraising for disaster victims in need of help. Wake Up & Arise is located at 8245 NW 36 Street, Unit 3, Doral, FL. 33166, T: 305 359. 3347. www.wakeupandarise.org

McDonald’s® Increases Donation To The RMHC®/HACER® National Scholarship To Half a Million Dollars Annually

October 13, 2015

OAK BROOK, Illinois, Oct. 13, 2015 /PRNewswire-HISPANIC PR WIRE/ — A strong supporter of higher education, McDonald’s® USA announced today a donation to Ronald McDonald House Charities® (RMHC®) to add a fifth RMHC®/HACER® National Scholarship to the existing four $100,000 awards, increasing its support to half a million dollars annually. With the financial support of this national scholarship, five Hispanic high school seniors will have the opportunity to make their college dreams a reality in fall 2016.

Logo – http://photos.prnewswire.com/prnh/20151012/276036LOGO

Established in 2008, the national scholarship is awarded each year to college-bound Hispanic students by RMHC, with the exclusive support of McDonald’s Hispanic owner/operators. Since then, $3.1 million in financial assistance has been awarded to 31 students across the country.

“At RMHC, we understand the importance of education in creating life-long opportunities for students,” said J.C. Gonzalez-Mendez, president and CEO of RMHC. “This scholarship is just one way we, along with McDonald’s, are committed to helping Hispanic students reach their full potential.”

National scholarship recipients are selected based on academic achievement, community involvement and financial need. The rigorous selection process includes a completed application and interviews with a distinguished panel of judges representing academia, business, media, RMHC and McDonald’s.

“Before receiving this scholarship, it was uncertain whether I would be able to attend Stanford University,” said Gabriela Lomeli, one of four recipients of the 2014 national scholarship. “Having my college expenses taken care of allowed me to focus on my studies and experience Stanford at its fullest. I owe my incredible college experience so far to the RMHC/HACER National Scholarship for making it possible.”

In addition to one more scholarship, McDonald’s and RMHC will also be launching an alumni program designed to strengthen its support of past national scholarship recipients like Lomeli.

“The purpose of the program will be to not only connect the scholarship alumni to one another, but also to continue to offer opportunities for professional and personal growth,” said Patricia Diaz, director of U.S. Hispanic Marketing for McDonald’s USA. “We’re committed to these outstanding alumni and their success beyond the scholarship.”

The RMHC/HACER Scholarship was founded in 1985 by McDonald’s owner/operator and former educator Richard Castro after noticing increasing school dropout rates among Hispanic students due to financial difficulties. HACER, which stands for Hispanic American Commitment to Education Resources, is a part of the RMHC U.S. Scholarship program, which counts on the support of McDonald’s Corporation, McDonald’s Hispanic owner/operators and the community at large.

Further demonstrating its commitment to education, McDonald’s has also partnered with the United States Hispanic Leadership Institute (USHLI) and CoolSpeak for the third consecutive year to present the USHLI Student Leadership Summit this fall, bringing motivational speakers and educational resources to high schools across the country.

College-bound high school seniors are encouraged to apply for the 2016 RMHC/HACER Scholarship, which includes local and national awards ranging from $1,000 to $100,000. Applications are available online at www.rmhc.org/rmhc-us-scholarships from October 1, 2015 to January 20, 2016.

About McDonald’s

McDonald’s USA, LLC, serves a variety of menu options made with quality ingredients to more than 25 million customers every day. Nearly 90 percent of McDonald’s 14,000 U.S. restaurants are independently owned and operated by businessmen and women. Customers can now log online for free at approximately 11,500 participating Wi-Fi enabled McDonald’s U.S. restaurants. For more information, visit www.mcdonalds.com, or follow us on Twitter @McDonalds and Facebook www.facebook.com/mcdonalds.

About Ronald McDonald’s House Charities

Ronald McDonald House Charities® (RMHC®), a non-profit, 501 (c) (3) corporation, creates, finds and supports programs that directly improve the health and well-being of children. Through its global network of 300 Chapters in more than 63 countries and regions, its three core programs, the Ronald McDonald House®, the Ronald McDonald Family Room® and the Ronald McDonald Care Mobile®, and millions of dollars in grants to support children’s programs worldwide, RMHC provides stability and vital resources to families so they can get and keep their children healthy and happy. All RMHC-operated and supported programs, enable family-centered care, provide a bridge to quality health care, are a vital part of the health care continuum and give children and families the time they need to heal and cope better together. For more information, visit www.rmhc.org, follow RMHC on Twitter (@RMHC), or like RMHC on Facebook (Facebook.com/RMHC Global).

FOR MORE INFORMATION:

Sebastian Tonazzi
McDonald’s USA
[email protected]
630-623-8076

Natalie Asorey
BodenPR
[email protected]
305-639-6770

Jennifer Blanchard Smith
RMHC
[email protected]
858-229-7873

Siempre Mujer and The Museum of Latin American Art Host Second-Annual Day of the Dead Fundraising Gala Paying Tribute to the Memory and Music of Selena

October 13, 2015

NEW YORK, Oct. 8, 2015 /PRNewswire-HISPANIC PR WIRE/ — Siempre Mujer, the largest Spanish-language lifestyle magazine for Latinas in the U.S., today announced that it is once again partnering with The Museum of Latin American Art (MOLAA), the only museum in the country dedicated to modern and contemporary Latin American art, to host its second-annual Day of the Dead fundraiser celebrating the traditional Mexican holiday rapidly gaining popularity in America and around the world.

The ticketed event, held at MOLAA in Long Beach, Calif., on Friday, Oct. 30, at 8 p.m., is open to the public. Tickets are available both online and at the door. The 2014 event raised more than $75,000, and proceeds from ticket sales and the silent auction will continue to benefit MOLAA’s exhibition and art education initiatives.

Stuart A. Ashman, MOLAA’s President and CEO says, “I am so pleased to partner with Siempre Mujer on Fotos y Recuerdos, our Día de los Muertos fundraising gala, an event that supports the Museum’s educational goal of providing a rich, cultural context for our exhibitions through vibrant events and programs.”

The theme of the event, Fotos y Recuerdos celebrates the memory and enduring legacy of Selena’s music two decades after her tragic death. The museum will also display a Community Altar honoring the Tejano artist.

“Our partnership with MOLAA was a huge success last year,” says Siempre Mujer Editor-in-Chief María Cristina Marrero. “This year’s Fotos y Recuerdos gala will once again be the place to be to celebrate Day of the Dead, as we honor our unique Latino heritage, support one of the leading cultural institutions in the country, and pay tribute to one of the most talented and iconic Latinas of the past century.”

The fundraiser will also kick off MOLAA’s first-ever Day of the Dead Art & Altar Exhibition, featuring A Room of Her Own, an altar installation created by renowned author Sandra Cisneros honoring her mother, Elvira Cordero Cisneros, which was previously on display in The National Museum of American History, as well as additional altars created by local artists. Attendees will enjoy a private viewing of the exhibit, which runs through Nov. 29.

Cisneros says, “My mother was a devotee of museums, so I am thrilled that this final installation of her traveling altar will have meaningful home at the Museum of Latin American Art in Long Beach, California.”

The event is expected to attract more than 500 leaders in art, media, entertainment, politics, philanthropy and business.

Additional event highlights include:

Musical performances by Thee Commons, Boogaloo Assassins, Buyepongo, and Eastside Luv Residente D.J. Bsyde Morales.
Special guest appearances by Sandra Cisneros, the renowned author of The House on Mango Street and the upcoming A House of My Own, and Va por Ti finalist Virginia Stille.
Live painting by Los Angeles-based artist Robert Vargas.
A silent auction featuring exclusive travel, art and entertainment experiences.
Specialty cocktails and traditional Mexican cuisine with a twist.
Day of the Dead-inspired face painting.

Siempre Mujer is the Official Media Partner of the event. Additional event sponsors include Official Food Sponsor HERDEZ^® Brand, the No. 1 salsa brand in Mexico, which will be providing a bountiful spread of festive food and the face painting stations; Ancestry, which will provide access to its world class searchable database of historical records and documents through interactive, and on-site ancestor and lineage tracing; el Jimador tequila, which will be providing specialty cocktails; Korbel, which will be providing champagne; and Event Partner Mexico Tourism Board.

“Siempre Mujer is committed to helping our Latino community thrive, whether it’s through cultural events, scholarship programs or beyond,” says Siempre Mujer Associate Publisher Veronica Viviana Wilson. “We’re excited to team up again with our returning sponsors and new partners for the second year of this fun and unique program, and work together to benefit this celebrated cultural institution.”

For more information, please visit http://molaa.org/diadelosmuertosgala.aspx.

ABOUT SIEMPRE MUJER
Launched in 2005 by Meredith Corporation (NYSE: MDP, www.meredith.com), Siempre Mujer is the only magazine written for, by and about the modern U.S. Hispanic woman who is actualizing her goal of success. With fresh, authentic and inspiring content, Siempre Mujer has become one of the leading Spanish language women’s magazines and the Latina’s source for the things she cares about most; beauty, style, fitness, fashion, arts, culture, and career, helping her be the best woman she can be, a leader, a doer, and a role model. Siempre Mujer reaches 1.8 million readers every issue, and is published on a bi-monthly basis. SiempreMujer.com provides the latest in beauty and fashion trends, and original editorial content about relationships, current events, celebrity news and entertainment.

ABOUT THE MUSEUM OF LATIN AMERICAN ART (MOLAA)
The Museum of Latin American Art (MOLAA) was founded in 1996 in Long Beach, California and serves the greater Los Angeles area. MOLAA is the only museum in the United States dedicated to modern and contemporary Latin American art. Since its inception, MOLAA has doubled in size and continues to expand its permanent collection, ranging from works by Tamayo and Matta to Cruz-Diez, Los Carpinteros and Tunga. With its physical expansion complete, MOLAA’s focus is on strengthening its position as a multidisciplinary institution providing cross-cultural dialogue. For additional information visit: www.molaa.org |Facebook: @MuseumofLatinAmericanArt(MOLAA) | Instagram: @molaaart |Twitter: @molaa

Hand in Hand Parenting Announces Campaign to Translate New Book into Spanish

October 13, 2015

PALO ALTO, California, Oct. 13, 2015 /PRNewswire-HISPANIC PR WIRE/ — Hand in Hand Parenting will launch a stretch goal on its successful Indiegogo campaign, which will allow Patty Wipfler’s upcoming book to be translated into Spanish, starting on Monday, October 12, 2015. http://igg.me/at/ParentingbyConnectionBook

Over 2 million parents per year access the tools of Hand in Hand Parenting, through booklets, website materials, online courses and in-person meetings. The founder of Hand in Hand Parenting is writing a book, financed though a successful $50,000 Indiegogo campaign. With the next $15,000, Hand in Hand will translate the upcoming book into Spanish, providing Spanish-speaking parents and caregivers, for the first time, a one-stop resource for deepening the connection with their children.

A close parent-child connection throughout childhood is the strongest factor in preventing social and health problems—involvement in drugs, violence, and unintended pregnancies among them. Hand in Hand furnishes powerful tools for building and repairing the parent-child connection. Giving parents the tools to lift difficulties out of their children’s lives will foster generations of emotionally and socially intelligent leaders. Skills to build human connection will make all the difference in this challenging century.

As one parent recently said, “When I discovered Hand in Hand, I had three children. Now, I have a family.” This book project will ensure English and Spanish speaking parents have easy access to the transformational tools of Hand in Hand Parenting.

Hand in Hand is a registered
501(c)(3) nonprofit organization
EIN #77-0234719.

OCP invites Catholic composers to submit their music

October 13, 2015

PORTLAND, Oregon, Oct. 1, 2015 /PRNewswire-HISPANIC PR WIRE/ — OCP proudly invites all Catholic composers in the U.S. to submit a song for consideration for the V Encuentro process. The songs selected will accompany Hispanic Catholics on a three-year journey discerning the way in which the Church is responding to the Hispanic/Latinos presence and strengthen the way in which the Hispanic/Latino population responds to the Church.

The V Encuentro is a series of encounters for Hispanic/Latino ministry, convened by the bishops, asking the Hispanic/Latino leadership within the Church to raise their voices for the good of the Church. The process includes leadership development and formation, and identifies the needs of Hispanic Catholics in the United States and how to address them. The process is shared through Encuentros (gatherings) at the parish, diocesan, regional and national levels and will be articulated in a concluding document with pastoral guidelines and recommendations.

“The V Encuentro is a historic event for the Catholic Church in the U.S. I am proud, grateful and overjoyed that OCP is supporting and accompanying this important process of consultation for the good of the Hispanic/Latino communities whom we serve,” said Pedro Rubalcava, the director of Hispanic ministries.

As one of the four Padrinos supporting the V Encuentro, OCP identified a need for songs invoking the themes of Encuentro to accompany participants of the process throughout the different levels of the journey. The OCP song selection committee will select a number of songs based on set criteria e.g., songs in Spanish or fully bilingual (Spanish-English), songs that are appropriate for liturgy and theologically sound, and songs that reflect the theme of the V Encuentro will be considered. OCP will produce and publish an album containing all the selected songs.

“This is a great opportunity for people to get involved and support the Encuentro process,” said Stella Garcia, music development specialist at OCP. “The committee is very excited to listen to the submissions and can’t wait to meet the composers involved.”

Songs can be submitted October 1 through November 15, 2015 at ocp.org/v-encuentro-songwriter-opportunity. Those individuals whose songs are selected will be notified, and the songs will be announced on our website in January 2016.

For more information, please contact Estela Ferreras at [email protected] or 503.460.5349.

About OCP
Oregon Catholic Press, a not-for-profit publisher of liturgical music and worship resources based in Portland, Oregon, has been in operation for more than 90 years. Worship programs produced by OCP are used in over two-thirds of Catholic churches in the United States and are distributed worldwide. Find OCP on Facebook at Facebook.com/OCPmusic.

Media Contacts:
Estela Ferreras, 503.460.5349, [email protected]

The Hispanic Public Relations Association Announces 2015 National Bravo! Award Winners

October 12, 2015

NEW YORK, Oct. 12, 2015 /PRNewswire-HISPANIC PR WIRE/ — The Hispanic Public Relations Association (HPRA) reveals the winners of the 2015 National ¡Bravo! Awards held for the first time at the Lotte New York Palace Hotel in New York City. The HPRA National ¡Bravo! Awards are the most prestigious awards in Hispanic communications recognizing the industry’s finest campaigns across several categories including: automotive, technology, sports, digital, non-profit and integrated marketing communications, among others. Winners included: Balsera Communications, Cohn & Wolfe, Conill, d expósito & Partners, Havas FORMULATIN, Havas PR North America, SWAY PR and Telemundo.

“Congratulations to all the winners for contributing superb work to the Hispanic public relations industry,” said Andy Checo, President of HPRA’s National Board. “As we continue to advance the practice of Hispanic public relations, we are proud of providing a platform for our work to be recognized and celebrated.”

Hosted by Laura Stylez, co-host of New York’s most successful morning radio drive show on HOT97, the 2015 HPRA National ¡Bravo! Awards ceremony was held on Thursday, October 8.

The winning agencies for the 2015 HPRA ¡Bravo! Awards recognizing the best public relations and marketing campaigns from across the country were:

Technology Campaign of the Year: COHN & WOLFE INFUSE
Healthcare & Nutrition Campaign of the Year: BALSERA COMMUNICATIONS FOR UNITEDHEALTHCARE THE PRESS EFFECT: LEVERAGING MEDIA TO EDUCATE LATINO POPULATIONS ABOUT HEALTH
Fashion & Beauty Campaign of the Year: HAVAS PR NORTH AMERICA FOR MEDIA MAKEOVERS BY JCPENNEY’S ESCUADRÓN GLAM.
Public Education Campaign of the Year: COHN & WOLFE INFUSE FOR COLGATE’S “ORAL HEALTH MONTH”
New Product Launch Campaign of the Year: SWAY PUBLIC RELATIONS FOR THE 2015 HYUNDAI SONATA MEDIA INTRODUCTION
Food & Beverage Campaign of the Year: HAVAS FORMULATIN FOR NESTLÉ LA LECHERA AND PATI JINICH.
Integrated Marketing Campaign of the Year: CONILL FOR TOYOTA MÁS QUE UN AUTO
Media Event Campaign of the Year: TELEMUNDO FOR THE 2015 BILLBOARD LATIN MUSIC AWARDS
Sports Campaign of the Year: HAVAS PR NORTH AMERICA FOR JCPENNEY: INSPIRACIÓN EN EL JUEGO BONITO
Digital Campaign of the Year: TELEMUNDO FOR THE SUPER SERIES LAUNCH OF “DUEÑOS DEL PARAISO”
Internal Communications Campaign of the Year: HAVAS FORMULATIN FOR MI PUEBLO EMPLOYEE ENGAGEMENT CAMPAIGN
CSR Campaign of the Year: D EXPÓSITO & PARTNERS FOR CHILD HUNGER ENDS HERE CON AGRA FOODS
Public Affairs Campaign of the Year: BALSERA COMMUNICATIONS FOR NATIONAL HISPANIC LANDSCAPE ALLIANCE’S JUAN IN A MILLION: ADVOCATING FOR THE NATION’S HISPANIC LANDSCAPE WORKFORCE
Non-Profit Campaign of the Year: D EXPÓSITO & PARTNERS FOR THE AARP CAREGIVING CAMPAIGN
Multicultural Campaign of the Year: COHN & WOLFE INFUSE

Mike Fernandez, Corporate Vice President, Corporate Affairs at Cargill, was honored with the inaugural ‘Pioneer of the Year’ Award.

The 2015 HPRA ¡Bravo! Awards were made possible thanks to Platinum sponsors Coca-Cola and Time Warner Cable; Silver sponsor Moet Hennessy USA; and Bronze sponsors Delta Air Lines, Ogilvy Public Relations, PR Newswire, Toyota and United Healthcare.

Judges for the 2015 HPRA National ¡Bravo! Awards were comprised of senior public relations and marketing professionals across the agency corporate and brand levels.

For additional information regarding the Hispanic Public Relations association, please visit http://www.hpra-usa.org.

Bilingualism: a Growing Value to U.S. Labor Market

October 12, 2015

PRINCETON, New Jersey, Oct. 12, 2015 /PRNewswire-HISPANIC PR WIRE/ — Bilingual individuals, who can read and write in English and their native language, drop out of high school at lower rates, enter higher status occupations, and can earn more than those from immigrant backgrounds who only speak English according to a new study released today from the Civil Rights Project at UCLA and Educational Testing Service (ETS).

Logo – http://photos.prnewswire.com/prnh/20120110/DC33419LOGO

“Balanced bilinguals,” those who understand, speak, read and write in both English and the language of the home:

earn more, whereas monolinguals lose $2,000–$5,000 annually as a result of losing their home language.
go to college at higher rates, which dramatically increases earnings.
have more social networks.

“Today’s young language minority population is unique; their experiences have made them distinct from previous generations, and not only with respect to their access to social media and entrance into a global economy,” says the report’s author Patricia Gándara, of the Civil Rights Project/Proyecto Derechos Civilies at UCLA. “Children of immigrants today are coming of age in a majority-minority era. Their linguistic and cultural cache is becoming a greater part of the fabric of America, and employers increasingly prefer employees who can reach a wider client base and work collaboratively with colleagues across racial, ethnic and cultural lines.”

Gándara’s report, “Is There Really a Labor Market Advantage to Bilingualism in the U.S.?,” draws upon new and different data sets and studies that follow young people (children of immigrants now in their late-20s and early-30s) just entering the labor market providing a more accurate measurement of bilingualism and “biliteracy” than have prior studies.

Growth in other-than-English language speakers has been dramatic over the last three decades according to Gándara; from about 23 million persons in 1980 to nearly 60 million today. And while the latest census data show that the nation is increasingly bilingual, what is not well documented is the extent to which bilingualism is being acquired by native English speakers.

Gándara cites the explosion of dual-language programs across the country and the growth of international baccalaureate programs that require competence in two languages as proof of growing interest. She also notes a U.S. News & World Report article that argued that maintaining and teaching languages others than English will be key to the success of the nation’s schools in the coming century.

“Our findings that balanced bilingualism or ‘biliteracy’ pays and results in better educational outcomes is good news,” says Gándara. “Equally important though is the finding that transitional bilingual instruction that leaves behind the native language is not where the payoff is; it is in maintaining immigrant languages. Bilinguals may not always be paid more, but they often are and frequently get hired over monolinguals with similar credentials.”

“Americans for whom English is not their first language face unique obstacles on their path to academic and economic success,” says Michael Nettles, Senior Vice President of ETS’s Policy Evaluation & Research Center who commissioned the research and paper. “This report highlights the benefits that can accrue to all students through dual language programs.”

It is important, Gándara cautions, to acknowledge that the present day Spanish-speaking population is extremely diverse in history, region, socioeconomic status, education and literacy. “All of these factors result in different experiences in the labor market so that it is not possible to draw conclusions about a single Hispanic group.”

In 2012, ETS entered into an agreement with the Civil Rights Project to commission a set of original papers to investigate, from different disciplinary perspectives, the labor market implications of bilingualism in the United States. Those studies are published in a new book titled, “The Bilingual Advantage: Language, Literacy and the US Labor Market.”

The report released today is a companion to that book that begins with reviews of studies looking at the history of discrimination against languages other than English and differences in Hispanic subgroups, earnings and literacy. Some studies confirmed that bilingualism does not pay, while others even found a small wage penalty for the average bilingual working male. Others found what appeared to be a glass ceiling where monolingual workers were more likely to hold higher-ranking jobs than bilingual workers with similar education and experience. But those studies were all based on census data that did not reveal the level of bilingualism held by individuals.

Gándara will discuss her findings at a free webinar on Tuesday October 13. Click for additional details and registration. Click here for a downloadable PDF of Gándara’s study. Copies of the book “The Bilingual Advantage: Language, Literacy and the US Labor Market,” can be ordered from Multilingual Matters.

About ETS
At ETS, we advance quality and equity in education for people worldwide by creating assessments based on rigorous research. ETS serves individuals, educational institutions and government agencies by providing customized solutions for teacher certification, English language learning, and elementary, secondary and postsecondary education, and by conducting education research, analysis and policy studies. Founded as a nonprofit in 1947, ETS develops, administers and scores more than 60 million tests annually — including the TOEFL^® and TOEIC ^® tests, the GRE ^® tests and The Praxis Series ^® assessments — in more than 180 countries, at over 9,000 locations worldwide. www.ets.org

About the Civil Rights Project
Founded in 1996 by former Harvard professors Gary Orfield and Christopher Edley, Jr., the Civil Rights Project/Proyecto Derechos Civiles is now co-directed by Orfield and Patricia Gándara, professors at UCLA. Its mission is to create a new generation of research in social science and law, on the critical issues of civil rights and equal opportunity for racial and ethnic groups in the United States. It has commissioned more than 400 studies, published 14 books and issued numerous reports from authors at universities and research centers across the country.

1...2,7782,7792,780...3,041 Page 2,779 of 3,041