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Telemundo’s Luis Silberwasser Interviewed by Maria Celeste Arraras During Special Presentation at 13th Annual Hispanic Television Summit

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Telemundo's Luis Silberwasser Interviewed by Maria Celeste Arraras During Special Presentation at 13th Annual Hispanic Television Summit

NEW YORK, Oct. 12, 2015 /PRNewswire-HISPANIC PR WIRE/ — Broadcasting & Cable and Multichannel News today announced that Luis Silberwasser, President, Telemundo Network will be interviewed by María Celeste Arrarás, Co-anchor, “Noticiero Telemundo” and Host, “Al Rojo Vivo con María Celeste,” in a special presentation session that was recently added to the agenda for  the 13th Annual Hispanic Television Summit.  The one-day conference covering the business of Hispanic television in the United States, Latin America and around the world is set for Thursday, October 22 at the Park Central Hotel New York. 

Telemundo's Luis Silberwasser Interviewed by Maria Celeste Arraras During Special Presentation at 13th Annual Hispanic Television Summit

This year, for the first time, the Hispanic Television Summit will be one of the signature events that make up New York City Television Week, which also includes The Next TV Summit & Expo, The Content Show, Advanced Advertising and the Broadcasting & Cable Hall of Fame.

“Telemundo’s continued participation in the Hispanic Television Summit is extremely gratifying,” said Louis Hillelson, VP/Group Publisher, Broadcasting & Cable/Multichannel News. “The high profile participation of both Luis and Maria Celeste – two of the most noteworthy and influential figures in all of Hispanic television – underscores the Summit’s position as the premiere industry conference of its kind.”

Entitled The Importance of Creating Original Content for Today’s Hispanic Audiences, the session will look at why original content is critical for the Hispanic media market as audience tastes change in today’s cross-cultural environment from traditional telenovela formats to faster paced super series, the evolution of live music and sports events, as well as the trans-adaptation of popular general market reality series for Spanish speaking audiences.

Luis Silberwasser was named President of Telemundo in August 2014. He has overall responsibility for the Telemundo broadcast network, including Telemundo Studios, the leading producer of original Spanish-language primetime content for U.S. Hispanics. Working closely with NBCUniversal’s Hispanic Group senior team and Telemundo’s leadership, Silberwasser is responsible for developing and executing the Spanish-language network’s entertainment, sports and news growth strategy.  Prior to joining Telemundo, he was Executive Vice President and Chief Content Officer for Discovery Networks International.

María Celeste Arrarás, an Emmy® award-winning journalist and investigative reporter, is one of the most popular Spanish-language television news personalities. She has been a guest host for NBC’s “Today” show and has collaborated with “Dateline” and “NBC Nightly News with Brian Williams.” She is a past recipient of the Award for Outstanding Achievement in Hispanic Television presented to her at the third annual Hispanic Television Summit.

The Hispanic Television Summit is the premier event for those in the business of television for Hispanic audiences and covers programming, advertising, online distribution technology and this year will especially feature the genre of telenovelas. Over 500 executives attend from the U.S., Latin America, Europe and other territories, representing broadcasters, pay TV providers, over-the-top digital providers, programming networks, production companies, advertisers, ad agencies, technology suppliers, research firms, investors and more.

The Summit includes the presentation of the Leadership in Hispanic Television Award as well as the Award for Achievement in Hispanic Television. This year’s award goes to Verizon. Previous recipients of the Leadership Award include Comcast, Time Warner Cable, Dish Latino and Major League Soccer, and the Achievement Award will go to Lucero, the popular actress, TV host and singer. Past recipients of the Achievement Award include on-air personalities Don Francisco, Andrés Cantor, and Cristina Saralegui; network news anchors Jorge Ramos, Maria Celeste Arrarás, María Elena Salinas and José Díaz-Balart; sports celebrity Oscar De La Hoya and advertising executives Monica Gadsby of SMG and Edgar Sandoval of P&G.

The Summit is produced by The Schramm Marketing Group, based in New York City.

To inquire about speaking opportunities, contact Joseph Schramm at 212-983-0219 or [email protected].

For registration, please contact Rebecca Shottland at [email protected]
or 917-281-4782 or visit http://hispanictvsummit.com/#.

For sponsorship opportunities, please contact Charlie Weiss at [email protected] 
or 212-378-0478.

About Broadcasting & Cable and Multichannel News

Broadcasting & Cable and Multichannel News serve the television industry with respected, industry-leading websites, weekly print publications, daily e-newsletters and events. Broadcasting & Cable covers the broadcast, cable and syndication markets, while Multichannel News focuses on programming, marketing, finance and more for the cable and telecommunications industries.

Press Contacts:

Geena Pandolfi
Sayles & Winnikoff Communications
P: 212-725-5200, x112
E: [email protected]

Ashley Read
Sayles & Winnikoff Communications
P: 212-725-5200, x122
E: [email protected]

Photo – http://photos.prnewswire.com/prnh/20151012/276121

Free help for first-time homebuyers throughout the Bronx and Queens

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RIDGEWOOD, N.Y., Oct. 14, 2015 /PRNewswire-HISPANIC PR WIRE/ — Owning a home is a dream that’s become more difficult in recent years, but it’s not as wearying or time consuming as you might think. To help, Ridgewood Savings Bank is providing free first-time homebuyer seminars in a number of its Bronx and Queens locations throughout the remainder of the year.  These workshops provide honest, helpful advice for potential buyers interested in purchasing a home. The workshops are staffed with professionals from key areas of the home buying process: Ridgewood Savings Bank representatives, mortgage consultants, licensed architects and more. Additionally, Ridgewood has created an online resource, www.joyofhomeownership.com, designed to answer top home-buying questions with a series of quick 2-minute videos. Topics include Rent vs Buy analysis, selecting the right home based on current and future financial status, as well as what to look for during your home inspection.

Photo – http://photos.prnewswire.com/prnh/20151014/276816

Space is limited, so early sign up for a seminar is encouraged. Here’s how:

Event Times & Dates:
All events will take place at 6:15pm:
September 15th, 3824 White Plains Rd, Bronx, NY 10467
September 29th, 71-02 Forest Avenue, Queens 11385
October 6th, 1626 Bruckner Blvd, Bronx, NY 10473
October 20th, 3445 Jerome Ave, Bronx, NY 10467
November 3rd, 711 Allerton Ave, Bronx, NY 10467

Facebook: RidgewoodBank
Linkedin: ridgewood-savings-bank
YouTube: RidgewoodBank

71-02 Forest Avenue, Ridgewood, NY 11385

Member FDIC

The Latino Coalition’s Engine of America Small Business Summit Promotes Hispanic Entrepreneurship and Honors Accomplished Leadership

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WASHINGTON, Oct. 14, 2015 /PRNewswire-HISPANIC PR WIRE/ — Celebrating 20 years of building communities and partnerships as one of the largest membership and advocacy organizations for Latino-owned small businesses, The Latino Coalition (TLC) in conjunction with the Los Angeles Latino Chamber of Commerce (LALCC) held the Engine of America 2015 Small Business Summit on October 8th at the City Club Los Angeles.  

Attracting over 200 dynamic leaders, prominent executives and high-profile speakers, the groundbreaking breakout sessions focused on the areas of healthcare, technology, telecom, immigration, regulations and legal reform.  The day also encompassed informative and energizing panels showcasing the importance of small business to the overall economy and how to leverage entrepreneurial diversity for optimal opportunities.  Lastly, the event emphasized the Hispanic community’s influence in small business and provided attendees with a Business Matchmaking session to help grow businesses, access capital and seek new opportunities.

“It is imperative for the small business community to thrive,” said The Latino Coalition Chairman and former U.S. Small Business Administrator Hector Barreto.  “As the backbone of our economy, small businesses need a bold commitment to capital, capacity and contracts.  And the Engine of America 2015 Small Business Summit served as the opportunity for entrepreneurs to gain access to these necessities, as well as arm themselves with invaluable insight and resources to get ahead.”

Headlining the event was Dominic Ng, Chairman and CEO of East West Bank.  Ng not only shared insight on the significance of engaging the ever-growing Latino business community, he discussed the importance of bridging the financing gap between Asia and U.S. business owners in order to promote long-term success. 

The summit attracted representatives from various West Coast entities including: the Orange County Hispanic Chamber of Commerce; the National Latinas Business Women Association; HOPE; the Southern California Minority Supplier Development Council; the Riverside Hispanic Chamber of Commerce; and SCORE. 

Moreover, the Engine of America 2015 Small Business Summit shared research and innovative strategies to fuel a growing sector of our economy— Latinas in business.  During the conference, TLC’s longstanding partner AltaMed announced the “Why Latinas Matter” study, emphasizing the importance of Latina health and well being as critical to the overall entrepreneurial success of this nation.

One of the event’s most important highlights honored the Founder of The Latino Coalition, Dr. Tirso del Junco with the organizations Leadership Award.  Dr. del Junco is living evidence of the power of hard work and the American Dream and his bold commitment to small business is the foundation of TLC.

“Dr. del Junco’s vision of championing small business is the essence of our organization.  His leadership and commitment to creating opportunities for entrepreneurs to thrive is inspirational.  And his enthusiasm for economic opportunity is a beacon for the Latino community and our country,” added Barreto.

Another significant deliverable during the summit was Chairman Barreto’s announcement of a new partnership through a Memoranda of Understanding (MOU) with the Hispanic Chamber of E-Commerce.  Digital solutions are essential in staying competitive in the ever-changing business environment of today.  This MOU welcomes the Hispanic Chamber of E-Commerce into TLC’s national network of 80+ organizations working to enhance the overall business, economic and social development of small businesses. 

“With such a successful summit last week, I am looking forward to TLC’s robust schedule of events for 2016,” Barreto said.  “Washington’s Small Business Summit, the GOP Convention, the DNC Convention and the West Coast Summit will be great opportunities for the Hispanic business community to gather, network and advocate for Latino entrepreneurs to prosper and grow the U.S. economy.”

A special thank you to The Latino Coalition Title Sponsors: Wal-Mart and Google.  In addition, TLC acknowledges: Herbalife, CENTENE Corporation, Sands Las Vegas Sands Corp., MasterCard, U.S. Chamber Institute for Legal Reform, PG&E, MyWireless.org, American Express Open, Honda, Altamed Health Services, Intuit, Master Your Card, East West Bank, Southern California Edison, American Beverage Association, American Airlines, Verizon, The Coca-Cola Company, Southern California Gas, Tributo Tequila, Conexion, 305 Communications, CapitalWirePR and Impacto News.

ABOUT THE LATINO COALITION- The Latino Coalition (TLC) was founded in 1995 by a group of Hispanic business owners from across the country to research and develop policies solutions relevant to Latinos.  TLC is a non-profit nationwide organization with offices in California, Washington, DC and Guadalajara, Mexico.  Established to address and engage on key issues that that directly affect the well-being of Hispanics in the United States, TLC’s agenda is to create and promote initiatives and partnerships that will foster economic equivalency and enhance and empower overall business, economic and social development for Latinos.  Visit www.thelatinocoalition.com.

Queens bank scores hat trick with New York Islanders and two local charities.

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Queens bank scores hat trick with New York Islanders and two local charities.

Ridgewood Savings Bank sponsors “Save with Ridgewood” to support Gateway Youth Outreach and IMPACCT Brooklyn with every save made by the New York Islanders goalies.

RIDGEWOOD, New York, Oct. 14, 2015 /PRNewswire-HISPANIC PR WIRE/ — Ridgewood Savings Bank is teaming up with the New York Islanders to benefit two local charities.  Ridgewood Savings Bank will be donating $10 for every save made by the Islanders’ goalies during the 2015-16 season. The campaign, called “Save with Ridgewood,” will tally up the number of saves made by the Islanders goalies over the course of their 82 regular season games. At the end of the season, the total amount will be shared between Gateway Youth Outreach and IMPACCT Brooklyn, two charities selected by Ridgewood to help in their missions.

Photo – http://photos.prnewswire.com/prnh/20151014/276809

“We work with many worthy causes in the 35 communities we serve, however these particular charities were chosen specifically for their impact in each of the areas they serve in Nassau and Brooklyn,” said Christopher F. Smith, Ridgewood Savings Bank’s Vice President & CRA Officer.

Gateway Youth Outreach is based in Elmont, NY serving the needs of Nassau county communities that help young people and families with counseling, summer programs, and after school homework assistance programs. IMPACCT Brooklyn creates and preserves affordable housing, and prevents displacement to enhance the economic, racial and cultural diversity of Central Brooklyn. “Additionally each charity promotes financial literacy,” said Smith, “an endeavor that we promote in all our communities.”

Pat Boyle, GYO Executive Director, stated “We could not be more pleased with this opportunity to share and promote our cause of helping kids and families, as well as being associated with a caring bank as Ridgewood Savings Bank, as well as being part of the New York Islanders.” “Having Ridgewood Savings Bank recognize the importance of housing in our communities says that what we are doing is meaningful. We are very excited to receive the support and recognition of Ridgewood Savings Bank as we work to advance our mission in the communities we serve,” said Deborah Howard, Executive Director, IMPACCT Brooklyn.

The Islanders website (www.newyorkislanders.com/RSBsave) will track the number of saves throughout the season and will display related content as well. Peter Boger, Chairman, President & Chief Executive Officer, Ridgewood Savings Bank, commented, “This is an exciting time for our bank — this program highlights our commitment to our communities, emphasizes that we want to help people save for their future and being associated with a great franchise like the Islanders makes it that much more fun for everyone.” Ridgewood Savings Bank will present the checks to the two charities during a game at the end of the season.

“The New York Islanders are proud to partner with Ridgewood Savings Bank to champion such worthy causes,” said Michael Zavodsky, Executive Vice President of Global Partnerships. “IMPACCT Brooklyn and Gateway Youth Outreach share our goal of strengthening our surrounding communities.”

About Ridgewood Savings Bank

Founded in 1921, Ridgewood Savings Bank is the largest mutual savings bank in New York State, with over $5 billion dollars in assets. With 35 branches in the New York area, Ridgewood Savings Bank continues to serve its community as it did in 1921, with their continued focus always on their customers.

About IMPACCT Brooklyn

Now in our 51st year, IMPACCT Brooklyn (formerly Pratt Area Community Council) is one of Brooklyn’s premier community development corporations serving Central Brooklyn. The organization works hand-in-hand with low and moderate-income community members and stakeholders to preserve, develop and market affordable housing. They aim to create homeownership opportunities, protect tenant rights, combat predatory lending practices and prevent home-loss. In addition, they focus on promoting commercial revitalization, strengthening small local businesses and improving the financial wellbeing of community residents through education and counseling.

About GYO

Gateway Youth Outreach Inc. (GYO) is a non-profit, voluntary and community-based organization that provides many services to the youth in the Sewanhaka Central High School District and the communities around it. For ten years GYO was part of the Long Island YMCA. GYO enhances the community’s efforts to provide an environment where adolescents can develop self-awareness while engaged in productive and healthy pursuits. Caring professionals provide services and counseling to help implement GYO’s youth development goals.

Facebook: RidgewoodBank
Linkedin: ridgewood-savings-bank
YouTube: RidgewoodBank

Georgetown University Research to Narrow College Information Gap for Hispanic Students

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WASHINGTON, Oct. 14, 2015 /PRNewswire-HISPANIC PR WIRE/ — At a time when college majors, not degrees, determine earnings potential, the Georgetown University Center on Education and the Workforce (Georgetown Center) is empowering the growing Hispanic population with three publications translated into Spanish that include research on 137 different college majors and their earnings to prepare them for the nation’s competitive job market. The translation of these three publications on majors and earnings are also in commemoration of Hispanic Heritage Month.

“It’s your college major that matters the most in determining the economic value of your college degree,” said Anthony P. Carnevale, the Georgetown Center’s director. “More and more Hispanics are going to college, but most of them are not enrolling in the highest-paying majors. As the nation’s largest and fastest growing population, Hispanics need access to information on the relationship between college majors, fields of study and career pathways to maximize earnings potential.”

With the release of a report titled Hispanics: College Majors and Earnings focused on Hispanics, the Georgetown Center continues to provide analysis to help Hispanic students and families navigate the myriad majors that will define their career pathways.

The report’s research shows what percentage of Hispanics chose certain majors and details the most popular, the top majors based on median annual earnings and the lowest paying majors. International Business (22%) was the most popular major with earnings at $51,000 while Pharmacy and Pharmaceutical Sciences and Administration (6%) offered the highest median earnings at $90,000. The major with the lowest earnings for Hispanics is Early Childhood Education (7%) at $35,000.

The Economic Value of College Majors is another translated resource that uses Census data to analyze national wages for all college majors, including the wages of graduates who go on to earn advanced degrees. While this report does not provide Hispanic data, it includes national data that shows that college graduates earn $1 million more than high school graduates on average over their careers. Yet, college graduates with the highest-paying majors earn $3.4 million more than the lowest-paying majors.

A third resource available in Spanish that offers detailed major groups and their relationship to gender, race and ethnicity is What’s It Worth?: The Economic Value of College Majors, which was released in 2011. All three publications and related resources are available online in English at cew.georgetown.edu/hispanicmajors and Spanish at cew.georgetown.edu/carreraseingresos.

The Georgetown University Center on Education and the Workforce is an independent, nonprofit research and policy institute that studies the link between individual goals, education and training curricula, and career pathways. The Center is affiliated with the Georgetown McCourt School of Public Policy. For more information, visit: cew.georgetown.edu. Follow us on Twitter @GeorgetownCEW and on Facebook.

Contact:
Hilary Strahota, 202-687-4703
[email protected]

Jobaline Announces Franchise Discount Program

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Jobaline

SEATTLE, Oct. 14, 2015 /PRNewswire-HISPANIC PR WIRE/ — Jobaline Inc., the mobile and bilingual hourly jobs matching marketplace, launched a franchise discount and referral program to allow franchise owners to recruit faster and save up to 65 percent in recruitment costs, while staying focused on growing their business and customer base.

Jobaline

Over the last few months using Jobaline’s mobile recruitment optimized for hourly-workers, franchise customers have processed over 80,000 applications with Jobaline. By automating their candidate sourcing, pre-screening and tracking, customers hired 50 percent faster and collectively saved more than a half million dollars or 65 percent in job advertising and pre-screening costs. With this new program, in addition to special franchise pricing with discounts up to 20 percent, franchise owners are eligible to receive a bonus for each qualified franchise they refer.

As an example, Sandwich SC, a high volume multi franchise owner dba as Jimmy John’s, has automated its entire pre-screening process with Jobaline, which has allowed its store managers to focus more of their time on business objectives. The franchise leadership defined pre-screening questions and scoring criteria and made that available to all 29 of its locations. As a result, store managers simply need to select from the list of approved questions, and in less than two minutes, they are able to post a job and have that job distributed with one click across 100+ reputable job boards.

Whether it be a walk-in candidate to one of the stores or someone searching for jobs online using a phone or a PC, Jobaline automates candidate pre-screening, including contact information verification. The process is EEOC compliant, completely free of advertisements and the applicant contact information is never sold to third parties for marketing purposes.

“In this business, we experience a constant hiring cycle. When it comes to creating a cost effective solution that simplifies the pre-screening process and addresses our fast-paced hiring needs, Jobaline has fulfilled all expectations,” said Brian Baranski, Director of Operations at Sandwich SC. “By converting our once paper-based hiring process to one that is 100% paperless, Jobaline has enabled our store managers to save a tremendous amount of time that was previously spent on filing through piles of applications, and reallocate that time to focus on business operations.”

Franchise owners and managers can get started in less than 24 hours by contacting jobaline.com/franchise.

About Jobaline
Jobaline.com is the leading mobile and bilingual hourly jobs matching marketplace. Jobaline makes it easy for workers to find, apply for, and get matched to jobs from any mobile phone, tablet or computer. Through its OFCCP and EEOC compliant matching technology, Jobaline customers report increases in the quality of candidates by up to 800 percent, and a reduction of 60 percent in recruitment expenses and 50 percent in time-to-hire, while saving hundreds of hours in manual pre-screening tasks.

Media Contact:
Laura Irvine
[email protected]
425-296-4878

Photo –  http://photos.prnewswire.com/prnh/20151014/276716

Logo – http://photos.prnewswire.com/prnh/20150225/177663LOGO 

A+E Networks Selects CoolBrand as Its Advertising Sales Representative in Ecuador

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MIAMI, Oct. 14, 2015 /PRNewswire-HISPANIC PR WIRE/ — A+E Networks Latin America has announced that the company CoolBrand will be its exclusive advertising sales representative in Ecuador across its entire brand portfolio, which includes A&E, History, H2 and Lifetime.

CoolBrand is a strategic marketing and communications company specializing in pay TV marketing, media planning, market research, digital media, graphic production, design and visual images with extensive experience in its country.

“We are extremely pleased to have signed this commercial representation agreement between A+E Networks and CoolBrand. We know that they are the perfect partners thanks to their widely recognized track record and leadership in Ecuador,” said A+E Networks Latin America’s Vice President of Advertising Sales, Melisa Quinoy.

With CoolBrand already representing other pay TV brands, the project team led by prestigious entrepreneur Gabriela Sommerfeld, General Manager, is familiar with managing the representation of a cable channel both at the administrative as well as sales and marketing level. “For Coolbrand, it is an honor and a distinction for us to have A+E Networks as the company we are representing in Ecuador. Their impressive portfolio of services and products will undoubtedly allow our clients to meet their objectives for positioning their brand, increasing sales, and building consumer loyalty,” said Richard Trujillo, Coolbrand’s Business Manager.

About A+E Networks Latin America

A+E Networks Latin America is a joint venture between A+E Television Networks and Ole Communications. It is a media company consisting of the recognized and prestigious brands of channels A&E, HISTORY, H2 and Lifetime. The channels are distributed in Latin America, Brazil and the Caribbean by HBO Latin America Group.

(Español) Nueve consejos financieros para cuidar su sueño americano

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Sorry, this entry is only available in Español.

Wyndham Sets Sail for Barbados, Unveils Plans for Island’s Newest, Five-Star, Multi-Million Dollar Resort

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PARSIPPANY, N.J., Oct. 13, 2015 /PRNewswire-HISPANIC PR WIRE/ — Highlighting strong and growing interest in its portfolio of upscale brands in the Caribbean, Wyndham Hotel Group, the world’s largest hotel company, today announced plans for further global expansion with the development of the 450-room Sam Lord’s Castle Barbados, A Wyndham Grand Resort.

Photo – http://photos.prnewswire.com/prnh/20151013/276536   

Logo – http://photos.prnewswire.com/prnh/20150914/266087LOGO  

Located in the parish of St. Philip at the former site of Sam Lord’s Castle–a spot renowned for pirates in the 19th century and one that carries great historical significance in the Caribbean today–the all-new construction resort is being developed with Barbados Tourism Investment, Inc. and will be managed by Wyndham Hotel Group. In addition to spacious, elegantly appointed guest-rooms, the resort will offer three on-site restaurants, 20,000 square-feet of state-of-the-art meeting space as well as an expansive luxury spa and fitness center. It will be the first Wyndham branded resort in Barbados.

“The famous buccaneer Sam Lord settled in this area for its beauty and mystique. Today, we believe he selected the perfect location for our continued growth in the Caribbean,” said Paulo Pena, president and managing director, Latin America and the Caribbean for Wyndham Hotel Group. “This new hotel’s spectacular design will surely become an icon for guests in search of unique 5-star offerings and amenities.”

“Each year Barbados hosts more and more visitors as it continues to position itself as a top vacation spot in the Caribbean. The development of Sam Lord’s Castle Barbados, A Wyndham Grand Resort, will offer guests the beauty of our beaches and access to our distinctive history, merged with the luxurious experience that the Wyndham Grand brand offers to travelers around the world,” said Everton Walters, chairman of Barbados Tourism Investment Inc.

Sam Lord’s Castle Barbados, A Wyndham Grand Resort will be situated along the gorgeous beaches of Long Bay by Sam Lord’s Castle. The site was a beautiful Georgian mansion built in 1820 by Samuel Hall Lord, known as ‘Sam Lord’. It is said that the notorious buccaneer used to hang lanterns on palm trees to attract merchant ships whose captains mistakenly thought the place was a safe harbor.

When it opens in 2018, the hotel will be Wyndham Hotel Group’s 13th property in the Caribbean, with a portfolio which includes The Bahamas, Cayman Islands, Dominican Republic and Puerto Rico, under the Wyndham Grand® Hotels and Resorts, Wyndham Hotels and Resorts®, Wyndham Garden® Hotels, Ramada® and Howard Johnson® brands. The company is also scheduled to introduce the first TRYP by Wyndham hotel in Isla Verde, Puerto Rico later this year.

The new hotel will participate in Wyndham Rewards®, the simple-to-use, revolutionary new loyalty program from Wyndham Hotel Group that offers members a generous points earning structure along with a flat, free night redemption rate – the first of its kind for a major rewards program. For more information or to enroll, visit www.wyndhamrewards.com.

For additional photos of today’s event, please click here.

About Wyndham Hotel Group

Wyndham Hotel Group is the world’s largest hotel company based on number of hotels and is one of three hospitality business units of Wyndham Worldwide (NYSE: WYN). As both a leading hotel brand franchisor and hotel management services provider, the company’s global portfolio consists of approximately 7,700 properties and over 668,500 rooms in 71 countries under the following brands: Dolce Hotels and Resorts®, Wyndham Grand® Hotels and Resorts, Wyndham Hotels and Resorts®, Wyndham Garden® Hotels, TRYP by Wyndham®, Wingate by Wyndham®, Hawthorn Suites by Wyndham®, Microtel Inn & Suites by Wyndham®, Ramada®, Baymont Inn & Suites®, Days Inn®, Super 8®, Howard Johnson®, Travelodge® and Knights Inn®. Wyndham Rewards, the company’s guest loyalty program, offers more than 40 million members the opportunity to earn and redeem points at thousands of hotels across the world. For more information visit www.wyndhamworldwide.com.

Ismael Cala Presents his New Book: “El Secreto del Bambu” and Meditation Challenge with Chopra in Mexico

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Eminent personalities such as Carla Estrada, Cesar Lozano, Kike Santander, Mauricio Henao, Mane de la Parra, Jose Ron and Poncho de Anda, among others will gather and participate with him in a group meditation.

MIAMI, Oct. 13, 2015 /PRNewswire-HISPANIC PR WIRE/ — Ismael Cala, host of CNN en Espanol, author and international lecturer, is excited to announce his new book launch, “El secreto del bambu” (‘The Secret of Bamboo’) in Mexico City, as well as the Third Meditation Challenge, “Extraordinary Relationships.”

He will present “El secreto del bambu” on October 15 at 5:30 pm, at the bookstore Porrua Bosque de Chapultepec, located at the main entrance to Chapultepec Lake, Avenida Paseo de la Reforma S/N.

“El secreto del bambu” (HarperCollins Espanol) is an inspiring fable about leadership and personal transformation.

A day earlier, on October 14, Cala will introduce the Third Meditation Challenge, “Extraordinary Relationships,” conceived by spiritual teacher Deepak Chopra. At 6:00pm, when the presentation at the Hotel Marquis Reforma begins, Cala will guide a group meditation, in which personalities such as Carla Estrada, Cesar Lozano, Kike Santander, Mauricio Henao, Mane de la Parra, Jose Ron and Poncho de Anda, among others, will be participating.

“I’m happy to be going back to Mexico, for two events this time.  I will be presenting my recent book, ‘El secreto del bambu’ and a new meditation challenge with Chopra. These will be two separate events, but united by the same concept: flexibility, strength and meditation as indispensable tools for life,” Cala said. 

ABOUT ISMAEL CALA
Considered by “The New York Times” as “the Latino Larry King,” he is in charge of CALA, a prime time interview program on CNN en Espanol. He writes a weekly column for more than 40 publications in Latin America and the United States, and directs the digital magazine “Cala 3.0.” 

Author of best sellers “El poder de escuchar (The power of listening)” (2013) and “Un buen hijo de P… (A real S.O.B.)” (2014), Cala was born in Santiago de Cuba (1969) and received a degree in Art History from Oriente University. He graduated with honors from the School of Communication at York University in Toronto, and holds a diploma from Seneca College in Television Production.

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