Great America Announces New Attraction Featuring Mass Effect Videogame Series For 2016
SANTA CLARA, California, Sept. 29, 2015 /PRNewswire-HISPANIC PR WIRE/ — California’s Great America and Electronic Arts (EA), a global leader in interactive entertainment, are teaming up to create a first-of-its-kind guest experience at Great America. The dynamic new attraction will feature settings and characters from EA’s critically acclaimed Mass Effect™ videogame series developed by BioWare™ and will open next season in a newly renovated Action Theater.
Photo – http://photos.prnewswire.com/prnh/20150929/271960
Riders will climb aboard motion-based seating and wear 3D glasses as they are taken on a thrilling adventure. A live performer will curate the journey and appear to interact seamlessly with the next generation 3D visuals. These elements will be integrated with motion seating, high tech sound and other 4D effects to create a truly compelling and immersive attraction. Guests will travel through space to a distant planet, face off against bigger than life adversaries and ultimately help save the day.
“Partnering with a world-wide gaming leader like EA will enable us to build an incredible user experience for our guests,” said California’s Great America Vice President and General Manager Raul Rehnborg. “This combination of technology and creative videogame content is sure to usher in a new wave of entertainment innovation in amusement parks.”
“EA and BioWare are thrilled to partner with Great America and see one of our most iconic games turned into an exciting high-tech attraction,” said Patrick O’Brien, Vice President of Entertainment and Licensing, EA. “Having a partner who shares our commitment to thrilling our fans is extremely important to us and we look forward to building an attraction that will appeal to the Mass Effect fan-base and introduce it to many more.”
CEDAR FAIR
California’s Great America is owned and operated by Cedar Fair Entertainment Company, a publicly traded partnership that is listed for trading on The New York Stock Exchange under the symbol “FUN.” In addition to California’s Great America, Cedar Fair owns and operates ten other amusement parks, three water parks, one indoor water park, and five hotels. Cedar Fair also operates the Gilroy Gardens Family Theme Park in California under a management contract.
Mass Effect and BioWare are trademarks of Electronic Arts Inc. or its subsidiaries.
Mexico Begins Its Quest To Defend Its Olympic Men’s Soccer Gold Medal As It Faces Haiti On Sun., Oct 4 In The CONCACAF Olympic Qualifying Tournament On NBC UNIVERSO
In Addition, The U.S. Men’s National Team Seeks Revenge Against Canada
MIAMI, Sept. 29, 2015 /PRNewswire-HISPANIC PR WIRE/ — NBC UNIVERSO, the modern sports and entertainment cable channel for Latinos, will telecast live in Spanish the thrilling CONCACAF Olympic Qualifying Tournament starting Oct. 1 through Oct. 13. The round-robin tournament, which determines which national under-23 age group teams qualify for next year’s Summer Olympics in Rio de Janeiro, will feature defending Olympic Soccer Gold Medal Winner Mexico, Canada, Costa Rica, Cuba, Haiti, Honduras, Panama and The United States.
On Sun., Oct. 4, NBC UNIVERSO’s telecast will feature the Mexico National Team as it resumes its journey to compete in the 2016 Olympic Games in Rio and attempt to repeat as gold medal winners. This year’s El Tri squad is experienced, as many of its players have already played plenty of top level soccer for clubs around the world. Several Mexico National Team standouts include Raul Gudino, a 19-year-old who plays for Porto in Portugal; a super defender Carlos Salcedo, a 21-year old who currently plays for Chivas de Guadalajara (opponents have not been able to score when Salcedo is on the pitch for Mexico); midfielder Erick Gutierrez, a 20-year old who captained Mexico’s U-20 team this past summer and possesses the skill of a veteran when it comes to short passing game; and 21-year old midfielder Arturo Gonzalez, who was a member of Mexico’s under-17 World Cup winning squad in 2011.
Mexico’s CONCACAF Olympic Qualifying competition roster comprises players in the under-23 age group (listed below):
The Mexico National Team Full Roster:
GOALKEEPERS:
Raul Gudino (Porto)
Luis Cardenas (Monterrey)
Gibran lajud (Tijuana)
DEFENDERS:
Carlos Salcedo (Chivas de Guadalajara)
Hedgardo Marin (Chivas De Guadalajara)
Luis Lopez (Monterrey)
Rodolfo Pizarro (Pachuca)
Victor Guzman (Pachuca)
Jordan Silva (Toluca)
Josecarlos Van Rakin (Pumas)
MIDFIELDERS:
Arturo Gonzalez (Atlas)
Raul Lopez (Chivas de Guadalajara)
Erick Aguirre (Morelia)
Erick Gutierrez (Pachuca)
Luis Lorona (Chiapas)
FORWARDS:
Hirving Lozano (Pachuca)
Daniel Alvarez (Atlas)
Alfonso Tamay (Puebla)
Erick Torres (Houston Dynamo)
Marco Bueno (Leon)
NBC UNIVERSO’s first-day coverage of competition on Oct. 1 will feature the United States seeking to settle the score with the Canadian national team. The Canucks surprised the Stars and Stripes with a 2-0 victory back in 2012, which knocked team USA out of the Qualifying Tournament and denied them a spot at the London Olympic Games.
Award-winner and internationally acclaimed sportscaster Andres Cantor will bring his unique style and soccer expertise to the broadcast booth for NBC UNIVERSO during the CONCACAF Olympic Qualifying competition. He will headline a talented roster of sports broadcasters, including Emmy-award winner Sammy Sadovnik; and former Mexican soccer players Carlos Hermosillo and Manuel Sol. The broadcast team will deliver a distinctive blend of knowledge, grace and passion that are synonymous with world-class soccer.
NBC UNIVERSO’s telecast of CONCACAF Olympic Qualifying competition includes:
- Panama vs. Cuba – Thur., Oct. 1 at 6:30p ET / 3:30p PT
- USA vs. Canada – Thur., Oct. 1 at 9:00p ET / 6:00p PT
- Honduras vs. Haiti – Fri., Oct. 2 at 9:00p ET / 6:00p PT
- Haiti vs. Mexico – Sun., Oct. 4 at 7:00p ET / 4:00p PT
- Canada vs. Cuba – Tue., Oct. 6 at 7:00p ET / 4:00p PT
- USA vs. Panama – Tue., Oct. 6 at 9:30p ET / 6:30p PT
- Costa Rica vs. Haiti – Wed., Oct. 7 at 7:00p ET / 4:00p PT
- Mexico vs. Honduras – Wed., Oct. 7 at 9:30p ET / 6:30p PT
- Olympic Qualifying Third Place Match – Tue., Oct. 13 at 7:00p ET / 4:30p PT
- Olympic Qualifying Final Game – Tue., Oct. 13 at 10:00p ET / 7:00p PT
Viewers can check their local TV listings, or visit, to find channel information for NBC UNIVERSO on their cable, satellite and telco systems. Subscribers can also live stream the match on the NBC UNIVERSO NOW app.
The qualifying tournament is made up of national teams from the North American Zone (NAFU), Central American Zone (UNCAF) and Caribbean Zone (CFU), which are all part of the CONCACAF region. The eight teams are placed into two groups. Only the top two teams in each group have a chance to reach Rio in 2016. The third placed team will advance to the CONCACAF-CONMEBOL Playoff where it will play Colombia in March 2016.
About NBC UNIVERSO:
NBC UNIVERSO (www.nbcuniverso.com) is a modern sports and entertainment cable channel for Latinos, bringing the world’s top sports franchises and edgy programming to more than 40 million households in the U.S. As one of the most widely available modern cable channels for U.S. Latinos, NBC UNIVERSO delivers a thrilling mix of exclusive sports action – including FIFA World Cup™, Liga MX, Premier League, NASCAR Mexico Series, NFL and The 2016 Rio Olympics – along with signature series, blockbuster movies, music, must-see live events and strategic acquisitions, on TV, online and mobile devices. NBC UNIVERSO is part of NBCUniversal Telemundo Enterprises, a division of NBCUniversal (www.nbcuniversal.com), one of the world’s leading media and entertainment companies. NBCUniversal is a subsidiary of Comcast Corporation (www.comcastcorporation.com). To find the NBC UNIVERSO channel number in your area, please visit www.nbcuniverso.com/encuentralo.
Beepi Brings its Hassle-Free Way of Buying and Selling Cars to the Nation’s Capital
LOS ALTOS, California, Sept. 29, 2015 /PRNewswire-HISPANIC PR WIRE/ — Beepi, the leading peer-to-peer marketplace to seamlessly buy and sell cars online, today announced its expansion to the Washington D.C. metro area. With the entrance into its thirteenth market in the country, Virginia, Maryland and D.C. residents will now benefit from Beepi’s national inventory of vehicles, local car inspectors and unparalleled customer service, facilitating secure and smooth transactions for people who want to avoid the old way of buying and selling a car. Consumers will also be able to take advantage of Beepi’s generous 10-day money-back guarantee and the company’s commitment to sell listed cars within 30 days.
As part of Beepi’s national expansion, the Washington D.C. area will be the first region in the Northeast to have dedicated Beepi staffers on the ground to aid customers. Beepi performs an exhaustive 185-point inspection – the most rigorous in the category – by certified staff inspectors before any car is listed; guarantees all listed cars will sell within 30 days; provides a 3,000-mile bumper-to-bumper warranty for purchased vehicles and offers a 10-day money-back guarantee. Sellers receive free professional car photos, a set competitive price for their car and a guaranteed sale within a month without any hassle. To make this process as joyful as possible, buyers are updated on the status of their purchase every step of the way, culminating in the free delivery of a fully detailed car wrapped in a big bow and a personal car tour from a Beepi technician upon arrival.
Beepi also offers strong consumer protection measures such as addressing recalls prior to delivery. Due to its commitment to transparency, the company last week stopped accepting diesel vehicles affected by the investigations into Volkswagen.
“With its discerning and highly mobile population, the nation’s capital is the perfect place for Beepi. Its busy and often transient community needs a quick and reliable service to help them buy and sell cars without the frustration of wasting time going from dealership to dealership and filling out reams of paperwork,” said Beepi CEO and co-founder Ale Resnik. “We’re excited to offer residents a trustworthy and simple way to buy and sell cars completely online.”
“The company’s decision to enter its thirteenth market was based on strong consumer demand for change in the auto industry,” said co-founder Owen Savir. “Buyers and sellers are eager to embrace new platforms that eliminate the frustrations of traditional dealerships, bringing the car buying experience in line with the way people purchase everything else, from electronics to clothes to groceries.”
According to a Beepi-commissioned national study on the attitudes of Americans who bought or sold a car in the last year, nearly 9 out of 10 people find the traditional car buying and selling process to be stressful and wish it could be a haggle-free experience. With Beepi, consumers have a complete end-to-end service that is entirely online and permits them to bypass the old-school car dealership model.
About Beepi
Beepi is the first startup to take on, and successfully disrupt, the pre-owned car industry. A peer-to-peer marketplace, Beepi is a way to buy or sell a quality car completely online, giving consumers a superior experience that is fast, secure and even fun. Beepi has been licensed by the Department of Motor Vehicles since December 2013. For more information, please visit www.beepi.com.
#PortadaMex will bring the latest in merchandising to Mexico DF on October 13th
NEW YORK, Sept. 29, 2015 /PRNewswire-HISPANIC PR WIRE/ — The Fifth Edition of the Foro Portada Mexico (#PortadaMex – Portada Mexico Forum) on October 13th will feature presentations and content at the highest levels. Unilever, Havas Media, Mindshare, YuMe, Versy, Google, Volaris, Grupo Posada and Cerveza Victoria will be some of the companies represented by their leading executives, who will be presenting the best practices and most important trends for 2016.
Subjects:
- VIDEO MARKETING TRENDS FOR 2016. Online video is now a dominant tool for any communication and marketing strategy. Learn from the leading experts what will be the best ways to use online video for your communications strategies in 2016.
- “SOCIAL MESSAGING” AND ITS COMMERCIALIZATION. Marketing and Advertising in social media are rushing ahead at a dizzying pace. The opportunities for advertiser are enormous. What advantages and disadvantages does this kind of marketing offer? How to maximize the use of data coming from users of social media?
- MARKETING TO THE NEW MEXICAN WOMAN. THE VISION AT UNILEVER. The brand manager for a premium company will provide an in-depth description of a marketing program whose principal aim is to satisfy the changing needs of the modern Mexican woman.
- THE MEXICO BRAND: Prescriptions for the Mexico brand nationally and internationally. Learn how Cerveza Victoria has successfully relied on authenticity and the rebirth of brands with local flavor, and how Grupo Posadas markets amazing Mexican destinations all over the world.
More details here on the SCHEDULE: https://mercadotecnia.portada-online.com/eventos/foro-mexico/agenda/
REGISTER and take advantage of the online promotional discount at: https://mercadotecnia.portada-online.com/eventos/foro-mexico/inscripcion/
SPEAKERS
- Eduardo Angulo, Marketing Director Mexico, Unilever
- Montserrat Santaella, International Promotion Manager, Grupo Posadas
- Ricardo Rivera, Head of Marketing, Volaris
- Javier Chanfreau, CEO, Medula Network
- Juliana Sarria, CSL of Strategy and Product, Arena
- Jorge Guglielmone, CEO Latin America, Mindshare
- Miguel Vera, Director Myriad, Mexico
- Marine Garmrouguian, Head of programmatic Havas Media Group
- Gustavo Rivera, Director of Mexico, Emerging Markets YuMe
- Santiago Duran, Media Strategy Lead – Spanish LATAM, Google
- Edson Noyola, Director, Cerveza Victoria
REGISTER and take advantage of the online promotional discount at: https://mercadotecnia.portada-online.com/eventos/foro-mexico/inscripcion/
Sponsors
Sponsor of Online Video Breakfast
Yume (http://www.yume.com/)
Silver
Versy (http://versy.com/en/brands/)
Bronze
Medula (http://www.medula.net/pre/)
Sponsor of the Exhibit Table
La Voz Media Group (http://www.lavozdaily.com/)
For information on how to sponsor this important event or other Portada events, please contact Bob Oliva at 1 (305) 546-1515 or by e-mail at [email protected].
ABOUT PORTADA
Portada, http://mercadotecnia.portada-online.com/sobre-nosotros/, is the media leader for information and analysis on marketing, advertising and media concerned with Latin America for the Hispanic Market in the U.S. and Spain. The vehicles at Portada’s disposal include a circuit of events in the Americas, as well as a number of websites, magazines and databases. Portada’s mission is to help business and media professionals to understand and reach Latin American consumers in the Hispanic market in the United States and Spain.
https://www.facebook.com/PortadaEsp/
https://twitter.com/portada_esp
The Home Depot Presents 2015 Innovation Awards
ATLANTA, Sept. 29, 2015 /PRNewswire-HISPANIC PR WIRE/ — The Home Depot®, the world’s largest home improvement retailer, today announced that TTI Homelite / Echo won the retailer’s 2015 Innovation Award for its Echo 58-volt line of outdoor power equipment. The annual award recognizes the most revolutionary new products that provide true benefits to consumers and the companies that exceeded expectations in sales, service and program execution. Runner-up honors were awarded to Wink, Inc. for its Smart Home Hub and American Standard for its Optum VorMax Tall Height Elongated Toilet. Additionally, Solar City won Environmental Partner of the Year for its Residential Solar and Liberty Hardware won Marketing Innovation for its Monthly DIY Project Posts, Content & Social Campaign.
Logo – http://photos.prnewswire.com/prnh/20030502/HOMEDEPOTLOGO
“The Home Depot’s goal is to offer customers the most innovative, groundbreaking products that will help them improve their homes while saving them time and money,” said Ted Decker, executive vice president, Merchandising for The Home Depot. “Our merchants consistently work with our manufacturing partners to develop pioneering products that differentiate The Home Depot and attract customers.”
A groundbreaking line of cordless outdoor portable power equipment came to market in 2015 with the launch of Echo 58-volt. This professional-grade system uses a 58-volt battery platform to operate five outdoor tools, combining the power of gas and the convenience of cordless. The system carries one of the industry’s most powerful lithium-ion battery packs and a competitive charge time. Each unit comes equipped with a brushless motor customized for that particular tool. The tools feature a 90-day, money-back guarantee and a five-year consumer warrantee. The line includes a string trimmer, hedge trimmer, blower, mower and chain saw.
In addition to the top three award winners, The Home Depot recognized the companies that round out the top 10 product innovations:
Milwaukee Tool FUEL Bare Tools
- Milwaukee Tool is an industry-leading manufacturer of heavy-duty power tools, accessories and hand tools for professional users worldwide. Since the company began in 1924, Milwaukee Tool has led the industry in both durability and performance.
ITW Paslode Pneumatic Fastening Gun
- Paslode is a premier manufacturer of innovative fastening solutions and services. For more than 75 years, professional tradesmen serving the residential construction market have relied on Paslode products to drive worksite efficiency, customer satisfaction and business results.
ETi Solid State Lighting Linkable LED Shop Light
- This LED Linkable Shop Light fixture is perfect for any application where high quality LED lighting is required for a workspace. It’s the perfect solution for upgrading from older fluorescent fixtures to new LED Linkable technology.
Toro Custom Z-Builder
- Build the perfect TimeCutter® with the Toro® Custom Z-Builder™. Design a Z by choosing the steering, platform, deck, engine, seat and many more custom options – hand delivered, set up and ready to go.
Broan NuTone EZ Fit Bath Fan
- The NuTone EZ80N EZ Fit Ventilation Fan can easily be installed from the room side with no attic access required by installing the four tightening clamps that twist to secure the housing directly to ceiling material. Alternatively, it can be installed by attaching the housing directly to ceiling joists or trusses.
JELD-WEN Architectural Fiberglass Door
- The JELD-WEN Architectural Collection provides strikingly realistic wood grains for eye-catching results. Exclusive fiberglass technology reserved only for this collection delivers a combination of rich stain-ability, energy performance, protection and durability with each architecturally inspired design.
- LG’s side-by-side refrigerators provide customizable capacity for even more ways to use your space. With adjustable, slide-out shelving, gallon-size door bins and multiple drawers, LG’s side-by-side refrigerators give you incredible organization, so you can find just what you need in a snap.
For more information about products that won, visit www.homedepot.com
The Home Depot is the world’s largest home improvement specialty retailer, with 2,270 retail stores in all 50 states, the District of Columbia, Puerto Rico, U.S. Virgin Islands, Guam, 10 Canadian provinces and Mexico. In fiscal 2014, The Home Depot had sales of $83.2 billion and earnings of $6.3 billion. The Company employs more than 370,000 associates. The Home Depot’s stock is traded on the New York Stock Exchange (NYSE: HD) and is included in the Dow Jones industrial average and Standard & Poor’s 500 index.
Puerto Rico hosts Women’s Innovation Platform & Summit: Animus: Women’s Innovation Journey
SAN JUAN, Puerto Rico, Sept. 29, 2015 /PRNewswire-HISPANIC PR WIRE/ — More than 500 women will meet in San Juan, Puerto Rico, this Friday to participate in Animus, an innovation platform designed to maximize women’s economic and personal development.
Photo – http://photos.prnewswire.com/prnh/20150929/271688
Inspired to search solutions to effect significant positive change— entrepreneurs Lucienne Gigante and Carlos Cobián have joined forces to launch Animus and its first summit this Friday, October 2, 2015, at the Caribe Hilton Hotel from 8 a.m. to 5 p.m.
More than 30 speakers— world-class professionals and leaders— will share their stories, teachings and advice in three main areas: Mindset and Mindfulness, Innovation, and Entrepreneurship.
Even though 46% of the workforce and more than 50% of college students are female, they represent only about 35% of startup business owners, according to the Ewing Marion Kauffman Foundation study, Overcoming the Gender Gap: Women Entrepreneurs as Economic Drivers.
“The purpose of Animus is to inspire, educate and encourage people to take action to develop as entrepreneurs and reach their highest level of personal and professional growth,” said Carlos Cobián, founder of Cobián Media and producer of Animus.
“Investing in women is a way to boost the economic development of any country,” said Lucienne Gigante, co-producer of the event. “Providing resources, solutions and opportunities is critical to stimulate innovation,” she added, noting that Animus is for every woman or man who wants to make a difference, learn, grow, build alliances, and challenge existing paradigms.
Animus is structured to be a dynamic event featuring various formats—from five minute-talks, 10-minutes storytelling, keynotes and panels. Animus will also feature the startup showcase where five entrepreneurs will pitch their business. Speakers include:
- Melissa L. Bradley: Director, Sustainable Entrepreneurship & Innovation, Kogod School of Business; Entrepreneurship & Social Innovation Professor at Georgetown University School of Business
- Michelle Herrera-Mulligan: Editor-in-Chief of Cosmopolitan for Latinas
- Lucy Crespo: CEO of the Puerto Rico Science, Technology, and Research Trust.
For more information about the summit and to learn about our speakers please visit www.animussummit.com. To join the conversation online please use #Animus.
Carlos R. Cobián is a Puerto Rican serial entrepreneur known for his far-reaching business vision. He is the founder of Cobián Media, producer of special events and content marketing for companies seeking to expand and grow in today’s hi-tech global marketplace. Carlos is the founder and current president of the Puerto Rico chapter of the Entrepreneurs’ Organization (EO).
Lucienne Gigante is a social innovator, public relations and communications leader with vast experience in crisis management and brand transformation. She is best known for creating assertive social responsibility programs, including “Women of Success,” an accelerator that created more than 30 new women-owned businesses and 70-plus new jobs. These programs have garnered more than 50 awards, among them the American Banking Association “Social Impact Award” and the Sales Marketing Executive Association’s “Top Management Award” in the communications category. PR News named Lucienne Puerto Rico’s “Community Person of the Year.”
CONTACT INFO:
Cobian Media
[email protected]
60 Plus’s Main Street Bondholders Coalition New Ad Campaign: Governor Alejandro Garcia Padilla – Please Stop Attacking Fellow Puerto Ricans
WASHINGTON, Sept. 29, 2015 /PRNewswire-HISPANIC PR WIRE/ — Main Street Bondholders Coalition, a project of the 60 Plus Association, America’s largest center-right seniors organization representing more than 7.2 million older Americans, today launches a new print advertising campaign in Washington and Puerto Rico. The ad, which coincides with the U.S. Senate Finance Committee hearing looking into Puerto Rico, asks Governor Alejandro Garcia Padilla to stop the attacks against Puerto Rican bondholders.
Photo – http://photos.prnewswire.com/prnh/20150929/271813
“Governor Alejandro Garcia Padilla has reached a new low is his campaign to stiff retirees and pensioners; he’s attacking his fellow Puerto Ricans, and blaming them for his failed policies. What’s worse, he’s even called them ‘vultures.’ They’re not vultures, they’re American citizens who placed their trust and life savings in Puerto Rico,” said Matthew Kandrach, Vice-President for 60 Plus.
The newspaper ad features Dr. Elias Gutierrez, a renowned Puerto Rican economist, and George Mark, a retired architect – both Puerto Rican bondholders – who have seen their retirement savings shattered by the Governor’s actions.
Main Street Bondholders Coalition is a project of the 60 Plus Association, and is comprised of small bondholders from across America who are committed to a policy process that returns Puerto Rico to sound financial management, respect for the rule of law, and the protection of their retirement savings.
Contact: Gerry Scimeca
[email protected]