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Texas A&M launches ‘Healthy South Texas,’ empowers Texans to live healthier lives

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CORPUS CHRISTI, Texas, Sept. 30, 2015 /PRNewswire-HISPANIC PR WIRE/ — John Sharp, chancellor of The Texas A&M University System, along with Senator Juan “Chuy” Hinojosa, today announced the launch of “Healthy South Texas,” a novel effort to reduce preventable diseases and their consequences throughout the region. The pilot program of the Healthy Texas Initiative, “Healthy South Texas” will combine the expertise of the Texas A&M Health Science Center with Texas A&M AgriLife Extension Service’s one-of-a-kind, statewide reach to promote preventative health at the most local level of the community, improving the well-being of South Texans for generations to come.

Photo – http://photos.prnewswire.com/prnh/20150929/271932

“While the tools and techniques to improve the health of Texans have been, for the most part, available, what was missing was the comprehensive, multi-disciplinary team – with unparalleled statewide capabilities and assets – to transform the impossible into the inevitable,” Sharp said. “We are doing for health what extension agents have done for agriculture for more than a century; essentially creating a new ‘crop’ of extension agents, poised to empower Texans to take control of their own health and wellness.”

“Just last year, representatives from Texas A&M University announced our Healthy Texas Initiative, the first genuine ‘land grant’ solution to one of society’s greatest challenges,” said Michael K. Young, president of Texas A&M University. “Today, thanks to the generous support of the Texas Legislature, the Healthy Texas pilot program will officially launch throughout South Texas, ensuring that future generations of Texans have the tools and information they need to lead healthier lives and make informed decisions based on research conducted through Texas A&M and the A&M System.”

Focusing on the highest impact diseases in the region, including diabetes, asthma and infectious disease, the initiative brings together experts from medicine, nursing, pharmacy, biomedical science, public health, architecture and extension to engage families, enhance education, promote behavior change, and improve quality of medical care and disease outcomes. The result of a $10 million investment from the 84th Texas Legislature, the program will initially be implemented in a 27-county region spanning South Texas.

“The key to a strong and successful future for Texas is only possible if we ensure that the next generation of Texans is healthy and well-educated,” said Senator Hinojosa, a McAllen native who represents District 20. “Through Texas A&M’s combined health science capabilities and statewide agricultural extension outreach, Healthy South Texas will enable our region to meet its full potential as the most vibrant and productive part of Texas, and will serve as a model for improved health across the entire state.”

Utilizing a unique ‘prevention is the solution’ approach, the initiative will teach South Texans to take personal responsibility over their own health to reduce the burden of costly, preventable diseases.

“Already present in 250 counties throughout the state, extension agents are expert at bringing agricultural research and information to the community – and disseminating it in a way that sticks for generations,” said Susan Ballabina, Ph.D., associate director of program development at Texas A&M AgriLife Extension Service. “Now, working in-tandem with the health science center, we want to add healthier living to that mission. I’m excited to encourage agents to engage families through effective nutrition, health and wellness programming throughout the region.”

Leveraging existing regional assets, the initiative merges expertise from across Texas A&M Health Science Center campuses in Corpus Christi with the Texas A&M Coastal Bend Health Education Center and Texas A&M College of Medicine; Texas A&M Rangel College of Pharmacy in Kingsville; Texas A&M School of Public Health and Texas A&M College of Nursing in McAllen; Texas A&M Institute of Biosciences and Technology in Houston; along with the Texas A&M College of Architecture’s Colonias Program; Texas A&M University-Corpus Christi; Texas A&M International University-Laredo and Texas A&M AgriLife Extension Service, currently present in every county. Additionally, through partnerships with hospitals and clinics throughout the region, “Healthy South Texas” will reduce the overall health care costs associated with preventable diseases.

“Through our integrated efforts, we will expand and maintain prevention services at the most local level of the community, at a time when health outcomes can be improved at a fraction of the cost when compared to expensive ‘late stage’ medical treatments in hospital settings,” said Scott Lillibridge, M.D., director of health initiatives at The Texas A&M University System and professor at the Texas A&M Health Science Center School of Public Health. “This innovative program will serve the region as a whole, while developing tools, technologies and strategies that can be applied to public health challenges around the state. In doing so, we will improve the health of Texans for years to come.”

About Texas A&M Health Science Center
Texas A&M Health Science Center is Transforming Health through innovative research, education and service in dentistry, medicine, nursing, pharmacy, public health and medical sciences. As an independent state agency and academic unit of Texas A&M University, the health science center serves the state through campuses in Bryan-College Station, Dallas, Temple, Houston, Round Rock, Kingsville, Corpus Christi and McAllen. Learn more at news.tamhsc.edu or follow @TAMHSC on Twitter.

About Texas A&M AgriLife Extension Service
The Texas A&M AgriLife Extension Service strives to help all Texans learn and prosper from practical, research-based knowledge. With a statewide network that includes 251 county offices, extension educators and their more than 96,000 volunteers serve all 254 Texas counties, making some 25 million teaching contacts a year. Major outreach efforts include improving water quality and conservation, human health, and food systems. Our Texas 4-H Youth Development Program engages nearly 600,000 youth annually. Extension education provides a unique force for the betterment of Texas. Learn more at AgriLifeExtension.tamu.edu or follow us on Twitter at @txextension

ARK Performance Boosts Power And Luxury For Genesis Coupe SEMA Build

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FOUNTAIN VALLEY, California, Sept. 30, 2015 /PRNewswire-HISPANIC PR WIRE/ — Leveraging its long-standing relationship with Hyundai Motor America, ARK Performance has released details on its race-inspired Solus Genesis Coupe, blending performance and luxury to take on vehicles like the BMW M4 and Lexus RC F. The vehicle will be revealed at Hyundai’s SEMA press conference on November 3 at 11:30 a.m. PT.

Photo – http://photos.prnewswire.com/prnh/20150930/272204
Logo – http://photos.prnewswire.com/prnh/20150930/272205LOGO
Logo – http://photos.prnewswire.com/prnh/20131002/LA90771LOGO-b

For the tuner’s seventh consecutive vehicle built for SEMA, ARK added performance and luxury in tandem, creating a premium coupe that can go toe-to-toe with top rivals from around the world. Building on the success of last year’s AR550 Genesis Sedan, the vehicle’s design focuses on creating a wider visual look to give a more powerful stance using ARK’s own “Solus” wide body kit. The interior also has been given a complete makeover with a redesigned dashboard, race-bred steering wheel and gauges, with ample carbon fiber.

The Solus Genesis Coupe is sponsored by Quaker State and Hyundai Assurance Car Care Express, with more than 300 service centers nationally. Car Care Express provides customers with quick oil changes, tire rotation and other basic services in less than an hour. Hyundai also recommends Quaker State for its dealer network and, it is the factory fill motor oil for Hyundai vehicles as they roll off the assembly line.

“The Genesis Coupe is the perfect platform for developing our performance product lineup,” said Kevin Bentley, Marketing and Sales Manager, ARK Performance, Inc. “Hyundai’s 3.8-liter engine is strong enough to handle all the extra power we’re now developing, and the chassis is well balanced and easy to modify, allowing us to create this lowered, aggressive stance while maintaining that clean look we’re going for.”

Hyundai’s 3.8-liter “Lambda” V6 engine is stroked to 4.0 liters for a powerful start to the build. With the addition of a Rotrex supercharger and strengthened engine internals, the vehicle now develops more than 500 horsepower, sending that power to the rear wheels – now sporting sticky, Nitto rubber – through a 6-speed manual transmission. The addition of an ARK Legato trunk spoiler and APR Performance carbon fiber front splitter round out the vehicle’s aggressive, race-bred appearance.

Follow #HyundaiSEMA to keep up to speed on all of this year’s SEMA activity.

POWERTRAIN MODIFICATIONS:

  • Brian Crower 4.0L Stroker Kit (Built by ARK Performance)
    • JE Pistons
    • Brian Crower Rods
    • Brian Crower Crank
  • Custom Rotrex Supercharger System (Built by ARK Performance)
  • AEM Water/Methanol Injection Kit
    • VP Racing M1 Methanol
  • Cometic MLS Head Gaskets
  • PRE Custom ARP Head Studs
  • ARK Performance Coated Headers
  • ARK Performance Downpipes with Test Pipes
  • ARK Performance Thermal Coated GRiP Catback Exhaust System with Burnt Tips
  • Synapse Engineering Radial Blow Off Valve
  • Lap3 Korea Custom ECU Tuning

CHASSIS/SUSPENSION MODIFICATIONS

  • ARK Forged Wheels
  • Nitto NT05 Tires
  • ARK Performance DT-P Coilover Suspension Kit
  • ARK Performance Strut Tower Brace

EXTERIOR MODIFICATIONS

  • Ad’ro/ARK “Solus” Wide Body Kit
    • Front Bumper and Front Bumper Extensions
    • Front Wide Fenders
    • Hood
    • Side Skirts
    • Rear Over Fenders
    • Rear Bumper and Rear Bumper Extensions
  • Ad’ro/ARK “Legato” Rear Trunk Spoiler

INTERIOR MODIFICATIONS

  • Rockford Fosgate Complete PUNCH Premium Speaker System
  • AiM Sports MXG Digital Color Display
  • 2015 Hyundai Sonata Sport Steering Wheel
  • Custom Redesigned Dashboard with Integrated Multimedia Screen
  • Custom Carbon Fiber Dash, Center Armrest, and Door Inserts
  • Synapse Engineering Gauges
  • Custom Threaded Shifter

HYUNDAI MOTOR AMERICA

Hyundai Motor America, headquartered in Fountain Valley, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced through more than 830 dealerships nationwide. All Hyundai vehicles sold in the U.S. are covered by the Hyundai Assurance program, which includes the 5-year/60,000-mile fully transferable new vehicle limited warranty, Hyundai’s 10-year/100,000-mile powertrain limited warranty and five years of complimentary Roadside Assistance. Hyundai Blue Link Connected Care provides owners of Hyundai models equipped with the Blue Link telematics system with proactive safety and car care services complimentary for one year with enrollment. These services include Automatic Collision Notification, Enhanced Roadside Assistance, Vehicle Diagnostic Alert, Monthly Vehicle Health Report and in-vehicle service scheduling.

For more details on Hyundai Assurance, please visit www.HyundaiAssurance.com

Please visit our media website at www.hyundainews.com and our blog at www.hyundailikesunday.com

Hyundai Motor America on Twitter | YouTube | Facebook

120 Days to Say Goodbye: Immigration Gets Personal

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LOS ANGELES, Sept. 30, 2015 /PRNewswire-HISPANIC PR WIRE/ — Gravitas Ventures has picked up worldwide VOD & broadcast rights to Ted Roach’s 120 Days: Undocumented in America, the award-winning documentary that chronicles one immigrant’s struggle to keep his family together after an immigration judge orders him to leave the U.S. “voluntarily” within 120 days to avoid an official deportation.

The politically-timely documentary is slated for a VOD release on October 2nd on many platforms, including iTunes (available for pre-orders now), AT&T, Amazon, Cablevision, Comcast, Google Play, In-Demand, DirecTV, DISH Network, PlayStation®, Rogers (Canada), TWC, VUDU, U-verse, and Xbox.

The Immigration debate gets personal in this documentary from filmmaker, Ted Roach. Family man Miguel Cortes was detected as an undocumented immigrant at a traffic stop after living in the U.S. under the radar for over a decade. After receiving the judge’s “voluntary departure” order, Miguel, his wife and two daughters have four months to decide if they will send Miguel back alone, or change their names and disappear back into another American city to keep their family together. The film crew joined the Cortes family from the first day in court through Miguel’s last official day in the United States, revealing a hidden side of an undocumented society that few Americans ever get to see.

The documentary had its North American premiere at the Austin Film Festival and was selected for over 20 other festivals, winning 10 awards and four nominations along the way. The upcoming D.C. premiere will take place the weekend of October 22-25, with featured screenings in the Greater Washington Immigration Film Festival and American University’s Human Rights Film Series. The film will also screen at the 2015 Napa Valley Film Festival.

ABOUT GRAVITAS VENTURES
Gravitas Ventures is a leading all rights distributor of independent cinema. Founded in 2006, Gravitas connects independent filmmakers and producers with distribution opportunities across the globe. Working with more than 500 content partners, Gravitas Ventures has distributed thousands of films into over 100 million homes. Upcoming titles include ADDICTED TO FRESNO starring Judy Greer and Natasha Lyonne and Colin Hanks’ ALL THINGS MUST PASS. For more information, please visit www.gravitasventures.com and follow @GravitasVOD.

Arjobex expands IML product line with the new Polyart IML HD

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CHARLOTTE, North Carolina, Sept. 30, 2015 /PRNewswire-HISPANIC PR WIRE/ — Arjobex is pleased to announce the expansion of their IML product offering with the launch of Polyart IML HD. The new IML HD product will be available in Europe and North America.

The new Polyart IML HD is a HIGH Density and a blow-mold grade HDPE.  The film is more sustainable while offering better regrinding properties which will reduce bottle weight. There are additional product attributes

  • Stiffer
  • Increased Stability for printing & blow molding
  • Lower orange peel appearance
  • Works on a wide range of bottle sizes for both wheel or shuttle devices
  • Cost savings for blow molder due to less plastic needed for container plus lower scrap rate

About Arjobex:

Arjobex is a subsidiary of ArjoWiggins Security, headquartered in France. Arjobex specializes in the production and sales of synthetic paper under the established and global brand Polyart®. A global leader in the manufacturing of synthetic paper, Arbojex has been a partner in the printing industry for over 40 years. With worldwide sales, Arjobex operates manufacturing sites and R & D centres in both Europe and North America. Arjobex places a premium on respect for the environment and is constantly striving to reduce impact on the environment to the lowest possible levels.

All Arjobex production sites already comply with ISO 14001 standards for Environmental Management Systems (EMS). These standards were implemented to maintain and enhance company environmental performance to comply with accepted national and international standards for sustainable development. With its strategy of constant innovation, Arjobex provides clients with high added-value environmentally-friendly products.

www.polyart.com

 

(Español) Best Western revela una imagen completamente nueva para resaltar década de éxitos

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Great America Announces New Attraction Featuring Mass Effect Videogame Series For 2016

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SANTA CLARA, California, Sept. 29, 2015 /PRNewswire-HISPANIC PR WIRE/ — California’s Great America and Electronic Arts (EA), a global leader in interactive entertainment, are teaming up to create a first-of-its-kind guest experience at Great America. The dynamic new attraction will feature settings and characters from EA’s critically acclaimed Mass Effect™ videogame series developed by BioWare™ and will open next season in a newly renovated Action Theater. 

Photo – http://photos.prnewswire.com/prnh/20150929/271960

Riders will climb aboard motion-based seating and wear 3D glasses as they are taken on a thrilling adventure.  A live performer will curate the journey and appear to interact seamlessly with the next generation 3D visuals.  These elements will be integrated with motion seating, high tech sound and other 4D effects to create a truly compelling and immersive attraction.  Guests will travel through space to a distant planet, face off against bigger than life adversaries and ultimately help save the day. 

“Partnering with a world-wide gaming leader like EA will enable us to build an incredible user experience for our guests,” said California’s Great America Vice President and General Manager Raul Rehnborg. “This combination of technology and creative videogame content is sure to usher in a new wave of entertainment innovation in amusement parks.”

“EA and BioWare are thrilled to partner with Great America and see one of our most iconic games turned into an exciting high-tech attraction,” said Patrick O’Brien, Vice President of Entertainment and Licensing, EA. “Having a partner who shares our commitment to thrilling our fans is extremely important to us and we look forward to building an attraction that will appeal to the Mass Effect fan-base and introduce it to many more.”

CEDAR FAIR
California’s Great America is owned and operated by Cedar Fair Entertainment Company, a publicly traded partnership that is listed for trading on The New York Stock Exchange under the symbol “FUN.”  In addition to California’s Great America, Cedar Fair owns and operates ten other amusement parks, three water parks, one indoor water park, and five hotels.  Cedar Fair also operates the Gilroy Gardens Family Theme Park in California under a management contract.

www.cagreatamerica.com

Mass Effect and BioWare are trademarks of Electronic Arts Inc. or its subsidiaries.

Mexico Begins Its Quest To Defend Its Olympic Men’s Soccer Gold Medal As It Faces Haiti On Sun., Oct 4 In The CONCACAF Olympic Qualifying Tournament On NBC UNIVERSO

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CONCACAF Pre-Olympic Qualifiers Haiti v. Mexico Oct. 4, 7pm ET

In Addition, The U.S. Men’s National Team Seeks Revenge Against Canada

MIAMI, Sept. 29, 2015 /PRNewswire-HISPANIC PR WIRE/ — NBC UNIVERSO, the modern sports and entertainment cable channel for Latinos, will telecast live in Spanish the thrilling CONCACAF Olympic Qualifying Tournament starting Oct. 1 through Oct. 13. The round-robin tournament, which determines which national under-23 age group teams qualify for next year’s Summer Olympics in Rio de Janeiro, will feature defending Olympic Soccer Gold Medal Winner Mexico, Canada, Costa Rica, Cuba, Haiti, Honduras, Panama and The United States.

CONCACAF Pre-Olympic Qualifiers Haiti v. Mexico Oct. 4, 7pm ET

On Sun., Oct. 4, NBC UNIVERSO’s telecast will feature the Mexico National Team as it resumes its journey to compete in the 2016 Olympic Games in Rio and attempt to repeat as gold medal winners. This year’s El Tri squad is experienced, as many of its players have already played plenty of top level soccer for clubs around the world. Several Mexico National Team standouts include Raul Gudino, a 19-year-old who plays for Porto in Portugal; a super defender Carlos Salcedo, a 21-year old who currently plays for Chivas de Guadalajara (opponents have not been able to score when Salcedo is on the pitch for Mexico); midfielder Erick Gutierrez, a 20-year old who captained Mexico’s U-20 team this past summer and possesses the skill of a veteran when it comes to short passing game; and 21-year old midfielder Arturo Gonzalez, who was a member of Mexico’s under-17 World Cup winning squad in 2011.

Mexico’s CONCACAF Olympic Qualifying competition roster comprises players in the under-23 age group (listed below):

The Mexico National Team Full Roster: 
GOALKEEPERS:
Raul Gudino (Porto)
Luis Cardenas (Monterrey)
Gibran lajud (Tijuana)

DEFENDERS:
Carlos Salcedo (Chivas de Guadalajara)
Hedgardo Marin (Chivas De Guadalajara)
Luis Lopez (Monterrey)
Rodolfo Pizarro (Pachuca)
Victor Guzman (Pachuca)
Jordan Silva (Toluca)
Josecarlos Van Rakin (Pumas)

MIDFIELDERS:
Arturo Gonzalez (Atlas)
Raul Lopez (Chivas de Guadalajara)
Erick Aguirre (Morelia)
Erick Gutierrez (Pachuca)
Luis Lorona (Chiapas)

FORWARDS:
Hirving Lozano (Pachuca)
Daniel Alvarez (Atlas)
Alfonso Tamay (Puebla)
Erick Torres (Houston Dynamo)
Marco Bueno (Leon)

NBC UNIVERSO’s first-day coverage of competition on Oct. 1 will feature the United States seeking to settle the score with the Canadian national team. The Canucks surprised the Stars and Stripes with a 2-0 victory back in 2012, which knocked team USA out of the Qualifying Tournament and denied them a spot at the London Olympic Games.

Award-winner and internationally acclaimed sportscaster Andres Cantor will bring his unique style and soccer expertise to the broadcast booth for NBC UNIVERSO during the CONCACAF Olympic Qualifying competition. He will headline a talented roster of sports broadcasters, including Emmy-award winner Sammy Sadovnik; and former Mexican soccer players Carlos Hermosillo and Manuel Sol. The broadcast team will deliver a distinctive blend of knowledge, grace and passion that are synonymous with world-class soccer.

NBC UNIVERSO’s telecast of CONCACAF Olympic Qualifying competition includes:

  • Panama vs. Cuba – Thur., Oct. 1 at 6:30p ET / 3:30p PT
  • USA vs. Canada – Thur., Oct. 1 at 9:00p ET / 6:00p PT
  • Honduras vs. Haiti – Fri., Oct. 2 at 9:00p ET / 6:00p PT
  • Haiti vs. Mexico – Sun., Oct. 4 at 7:00p ET / 4:00p PT
  • Canada vs. Cuba – Tue., Oct. 6 at 7:00p ET / 4:00p PT
  • USA vs. Panama – Tue., Oct. 6 at 9:30p ET / 6:30p PT
  • Costa Rica vs. Haiti – Wed., Oct. 7 at 7:00p ET / 4:00p PT
  • Mexico vs. Honduras – Wed., Oct. 7 at 9:30p ET / 6:30p PT
  • Olympic Qualifying Third Place Match – Tue., Oct. 13 at 7:00p ET / 4:30p PT
  • Olympic Qualifying Final Game – Tue., Oct. 13 at 10:00p ET / 7:00p PT

Viewers can check their local TV listings, or visit, to find channel information for NBC UNIVERSO on their cable, satellite and telco systems. Subscribers can also live stream the match on the NBC UNIVERSO NOW app.

The qualifying tournament is made up of national teams from the North American Zone (NAFU), Central American Zone (UNCAF) and Caribbean Zone (CFU), which are all part of the CONCACAF region. The eight teams are placed into two groups. Only the top two teams in each group have a chance to reach Rio in 2016. The third placed team will advance to the CONCACAF-CONMEBOL Playoff where it will play Colombia in March 2016.

About NBC UNIVERSO:
NBC UNIVERSO (www.nbcuniverso.com) is a modern sports and entertainment cable channel for Latinos, bringing the world’s top sports franchises and edgy programming to more than 40 million households in the U.S. As one of the most widely available modern cable channels for U.S. Latinos, NBC UNIVERSO delivers a thrilling mix of exclusive sports action – including FIFA World Cup™, Liga MX, Premier League, NASCAR Mexico Series, NFL and The 2016 Rio Olympics – along with signature series, blockbuster movies, music, must-see live events and strategic acquisitions, on TV, online and mobile devices. NBC UNIVERSO is part of NBCUniversal Telemundo Enterprises, a division of NBCUniversal (www.nbcuniversal.com), one of the world’s leading media and entertainment companies. NBCUniversal is a subsidiary of Comcast Corporation (www.comcastcorporation.com). To find the NBC UNIVERSO channel number in your area, please visit www.nbcuniverso.com/encuentralo.

Photo – http://photos.prnewswire.com/prnh/20150929/272002

Beepi Brings its Hassle-Free Way of Buying and Selling Cars to the Nation’s Capital

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LOS ALTOS, California, Sept. 29, 2015 /PRNewswire-HISPANIC PR WIRE/ — Beepi, the leading peer-to-peer marketplace to seamlessly buy and sell cars online, today announced its expansion to the Washington D.C. metro area. With the entrance into its thirteenth market in the country, Virginia, Maryland and D.C. residents will now benefit from Beepi’s national inventory of vehicles, local car inspectors and unparalleled customer service, facilitating secure and smooth transactions for people who want to avoid the old way of buying and selling a car. Consumers will also be able to take advantage of Beepi’s generous 10-day money-back guarantee and the company’s commitment to sell listed cars within 30 days.

As part of Beepi’s national expansion, the Washington D.C. area will be the first region in the Northeast to have dedicated Beepi staffers on the ground to aid customers. Beepi performs an exhaustive 185-point inspection – the most rigorous in the category – by certified staff inspectors before any car is listed; guarantees all listed cars will sell within 30 days; provides a 3,000-mile bumper-to-bumper warranty for purchased vehicles and offers a 10-day money-back guarantee. Sellers receive free professional car photos, a set competitive price for their car and a guaranteed sale within a month without any hassle. To make this process as joyful as possible, buyers are updated on the status of their purchase every step of the way, culminating in the free delivery of a fully detailed car wrapped in a big bow and a personal car tour from a Beepi technician upon arrival.

Beepi also offers strong consumer protection measures such as addressing recalls prior to delivery. Due to its commitment to transparency, the company last week stopped accepting diesel vehicles affected by the investigations into Volkswagen.

“With its discerning and highly mobile population, the nation’s capital is the perfect place for Beepi. Its busy and often transient community needs a quick and reliable service to help them buy and sell cars without the frustration of wasting time going from dealership to dealership and filling out reams of paperwork,” said Beepi CEO and co-founder Ale Resnik. “We’re excited to offer residents a trustworthy and simple way to buy and sell cars completely online.”

“The company’s decision to enter its thirteenth market was based on strong consumer demand for change in the auto industry,” said co-founder Owen Savir. “Buyers and sellers are eager to embrace new platforms that eliminate the frustrations of traditional dealerships, bringing the car buying experience in line with the way people purchase everything else, from electronics to clothes to groceries.”

According to a Beepi-commissioned national study on the attitudes of Americans who bought or sold a car in the last year, nearly 9 out of 10 people find the traditional car buying and selling process to be stressful and wish it could be a haggle-free experience. With Beepi, consumers have a complete end-to-end service that is entirely online and permits them to bypass the old-school car dealership model.

About Beepi

Beepi is the first startup to take on, and successfully disrupt, the pre-owned car industry. A peer-to-peer marketplace, Beepi is a way to buy or sell a quality car completely online, giving consumers a superior experience that is fast, secure and even fun. Beepi has been licensed by the Department of Motor Vehicles since December 2013. For more information, please visit www.beepi.com.

(Español) Calphalon retira del mercado cortadores de pizza debido a riesgo de laceración

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#PortadaMex will bring the latest in merchandising to Mexico DF on October 13th

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NEW YORK, Sept. 29, 2015 /PRNewswire-HISPANIC PR WIRE/ — The Fifth Edition of the Foro Portada Mexico (#PortadaMex – Portada Mexico Forum) on October 13th will feature presentations and content at the highest levels. Unilever, Havas Media, Mindshare, YuMe, Versy, Google, Volaris, Grupo Posada and Cerveza Victoria will be some of the companies represented by their leading executives, who will be presenting the best practices and most important trends for 2016.

Subjects:

  • VIDEO MARKETING TRENDS FOR 2016. Online video is now a dominant tool for any communication and marketing strategy. Learn from the leading experts what will be the best ways to use online video for your communications strategies in 2016.
  • “SOCIAL MESSAGING” AND ITS COMMERCIALIZATION.  Marketing and Advertising in social media are rushing ahead at a dizzying pace.  The opportunities for advertiser are enormous. What advantages and disadvantages does this kind of marketing offer? How to maximize the use of data coming from users of social media? 
  • MARKETING TO THE NEW MEXICAN WOMAN.  THE VISION AT UNILEVER.  The brand manager for a premium company will provide an in-depth description of a marketing program whose principal aim is to satisfy the changing needs of the modern Mexican woman.
  • THE MEXICO BRAND: Prescriptions for the Mexico brand nationally and internationally. Learn how Cerveza Victoria has successfully relied on authenticity and the rebirth of brands with local flavor, and how Grupo Posadas markets amazing Mexican destinations all over the world. 

More details here on the SCHEDULE: https://mercadotecnia.portada-online.com/eventos/foro-mexico/agenda/

REGISTER and take advantage of the online promotional discount at: https://mercadotecnia.portada-online.com/eventos/foro-mexico/inscripcion/ 

SPEAKERS

  • Eduardo Angulo, Marketing Director Mexico, Unilever
  • Montserrat Santaella, International Promotion Manager, Grupo Posadas
  • Ricardo Rivera, Head of Marketing, Volaris
  • Javier Chanfreau, CEO, Medula Network
  • Juliana Sarria, CSL of Strategy and Product, Arena
  • Jorge Guglielmone, CEO Latin America, Mindshare
  • Miguel Vera, Director Myriad, Mexico
  • Marine Garmrouguian, Head of programmatic Havas Media Group
  • Gustavo Rivera, Director of Mexico, Emerging Markets YuMe
  • Santiago Duran, Media Strategy Lead – Spanish LATAM, Google
  • Edson Noyola, Director, Cerveza Victoria

REGISTER and take advantage of the online promotional discount at: https://mercadotecnia.portada-online.com/eventos/foro-mexico/inscripcion/ 

Sponsors

Sponsor of Online Video Breakfast
Yume (http://www.yume.com/)

Silver
Versy (http://versy.com/en/brands/)

Bronze
Medula (http://www.medula.net/pre/)

Sponsor of the Exhibit Table 
La Voz Media Group (http://www.lavozdaily.com/)

For information on how to sponsor this important event or other Portada events, please contact Bob Oliva at 1 (305) 546-1515 or by e-mail at [email protected].

ABOUT PORTADA
Portada, http://mercadotecnia.portada-online.com/sobre-nosotros/, is the media leader for information and analysis on marketing, advertising and media concerned with Latin America for the Hispanic Market in the U.S. and Spain.  The vehicles at Portada’s disposal include a circuit of events in the Americas, as well as a number of websites, magazines and databases.  Portada’s mission is to help business and media professionals to understand and reach Latin American consumers in the Hispanic market in the United States and Spain.
https://www.facebook.com/PortadaEsp/
https://twitter.com/portada_esp

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